Aitolkyn Moldagaliyeva, A. Aktymbayeva, Yerlan Issakov, Aizhan Assylbekova, Kuanyshbek Kenzhalin, A. Beisembinova, G. Begimova, Lóránt Dénes Dávid
The Great Silk Road is a historical place for Kazakhstan, promoting mutual understanding and peace between peoples, connecting cultures, developing tourism, trade and business. Therefore, a comprehensive study of the tourism and recreational potential of the sites of the Kazakhstan section of the Great Silk Road, the socio-economic significance of tourism development and tourism attractiveness is very important. The purpose of this study was to determine the socio - economic significance of tourism development in the Kazakhstan section of the Great Silk Road. In the study of tourism and recreational resources of the Great Silk Road, the methods of analysing the theoretical basis, studying statistical data and questionnaires were used comprehensively. As a result, the socio-economic significance of tourism development in Kazakhstan, favourable socio-cultural impact of the Great Silk Road in connection with improving the welfare of the population of the territory, increasing the flow of tourists, income from the tourism industry and improving infrastructure was revealed. The survey showed that 40.9 % of respondents rated the level of satisfaction with transport infrastructure from 5 points to 3 points. 34.1 % of respondents rated the quality of roads as 4 points and 13.6 % as 5 points. It was also found that the most visited tourist sites on the Kazakh part of the Great Silk Road in recent times are the mausoleum of Khoja Ahmed Yasawi, Otrar State Archaeological Museum-Reserve, mausoleum of Aisha Bibi and Karakhan. Thus, it was proposed to form an information base of tourist sites of the Kazakhstan part of the Great Silk Road, to attract qualified personnel in the ser vice sector, to popularise tourist sites by improving Internet resources, advertising and shooting feature films.
{"title":"SOCIO-ECONOMIC SIGNIFICANCE OF TOURISM DEVELOPMENT ON THE GREAT SILK ROAD (KAZAKHSTAN SECTION)","authors":"Aitolkyn Moldagaliyeva, A. Aktymbayeva, Yerlan Issakov, Aizhan Assylbekova, Kuanyshbek Kenzhalin, A. Beisembinova, G. Begimova, Lóránt Dénes Dávid","doi":"10.30892/gtg.52111-1188","DOIUrl":"https://doi.org/10.30892/gtg.52111-1188","url":null,"abstract":"The Great Silk Road is a historical place for Kazakhstan, promoting mutual understanding and peace between peoples, connecting cultures, developing tourism, trade and business. Therefore, a comprehensive study of the tourism and recreational potential of the sites of the Kazakhstan section of the Great Silk Road, the socio-economic significance of tourism development and tourism attractiveness is very important. The purpose of this study was to determine the socio - economic significance of tourism development in the Kazakhstan section of the Great Silk Road. In the study of tourism and recreational resources of the Great Silk Road, the methods of analysing the theoretical basis, studying statistical data and questionnaires were used comprehensively. As a result, the socio-economic significance of tourism development in Kazakhstan, favourable socio-cultural impact of the Great Silk Road in connection with improving the welfare of the population of the territory, increasing the flow of tourists, income from the tourism industry and improving infrastructure was revealed. The survey showed that 40.9 % of respondents rated the level of satisfaction with transport infrastructure from 5 points to 3 points. 34.1 % of respondents rated the quality of roads as 4 points and 13.6 % as 5 points. It was also found that the most visited tourist sites on the Kazakh part of the Great Silk Road in recent times are the mausoleum of Khoja Ahmed Yasawi, Otrar State Archaeological Museum-Reserve, mausoleum of Aisha Bibi and Karakhan. Thus, it was proposed to form an information base of tourist sites of the Kazakhstan part of the Great Silk Road, to attract qualified personnel in the ser vice sector, to popularise tourist sites by improving Internet resources, advertising and shooting feature films.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"2 24","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140365869","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to empirically predict the relationship between social visibility of consumption and word-of-mouth communication (e-WOM) and travel intention, with self-expression as the mediator variable. Survey data obtained from 483 tourists who follow the Halal Booking online travel agency on Facebook and Instagram was analyzed Structural Equation Modeling SEM. Results revealed that the social visibility of consumption among Muslim tourists positively affected selfexpression (spiritual and social), e-WOM and travel intention. This research was able to promote ways on how social media can best promote travel destinations among Muslim travelers.
本研究旨在以自我表达为中介变量,实证预测消费和口碑传播(e-WOM)的社会能见度与旅游意向之间的关系。研究对在 Facebook 和 Instagram 上关注清真预订在线旅行社的 483 名游客的调查数据进行了结构方程建模 SEM 分析。结果显示,穆斯林游客消费的社会能见度对自我表达(精神和社会)、电子口碑和旅游意向产生了积极影响。这项研究能够促进社交媒体如何在穆斯林游客中更好地推广旅游目的地。
{"title":"SOCIAL VISIBILITY OF CONSUMPTION AS A PHENOMENON DRIVING THE SELF-EXPRESSION AND TRAVEL INTENTION OF MUSLIM TOURISTS","authors":"Yusuf Bi̇lgi̇n","doi":"10.30892/gtg.52109-1186","DOIUrl":"https://doi.org/10.30892/gtg.52109-1186","url":null,"abstract":"This study aims to empirically predict the relationship between social visibility of consumption and word-of-mouth communication (e-WOM) and travel intention, with self-expression as the mediator variable. Survey data obtained from 483 tourists who follow the Halal Booking online travel agency on Facebook and Instagram was analyzed Structural Equation Modeling SEM. Results revealed that the social visibility of consumption among Muslim tourists positively affected selfexpression (spiritual and social), e-WOM and travel intention. This research was able to promote ways on how social media can best promote travel destinations among Muslim travelers.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"39 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140366866","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to identify the local residents’ attitude to ethno-tourism development in Ulytau region, which is located in the Republic of Kazakhstan. The research also analyses the economic, environmental, and socio-cultural impact of ethno-tourism both from positive and negative perspectives. To meet the research goals, a structured survey was constructed and distributed from February 2022 to September 2023 among locals of Ulytau. It was studied the attitude of the local population to ethno-tourism, openness and readiness for innovation and ethno-tourism. All variables of the measurement instrument were created based on a review of the relevant literature and modified to define the target group in accordance with the objectives of the study. Based on the results, local citizens are positive to develop ethno-tourism, but in sustainable way with preserving natural and cultural heritage.
{"title":"RESIDENTS’ ATTITUDE TOWARDS ETHNO-TOURISM IN ULYTAU, KAZAKHSTAN","authors":"R. Mukatova, Noémi Kulcsár, A. Tleubayeva","doi":"10.30892/gtg.52107-1184","DOIUrl":"https://doi.org/10.30892/gtg.52107-1184","url":null,"abstract":"This study aims to identify the local residents’ attitude to ethno-tourism development in Ulytau region, which is located in the Republic of Kazakhstan. The research also analyses the economic, environmental, and socio-cultural impact of ethno-tourism both from positive and negative perspectives. To meet the research goals, a structured survey was constructed and distributed from February 2022 to September 2023 among locals of Ulytau. It was studied the attitude of the local population to ethno-tourism, openness and readiness for innovation and ethno-tourism. All variables of the measurement instrument were created based on a review of the relevant literature and modified to define the target group in accordance with the objectives of the study. Based on the results, local citizens are positive to develop ethno-tourism, but in sustainable way with preserving natural and cultural heritage.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"64 36","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140364845","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
From the current global changes and the rapid development of innovation and technology, personnel development according to the previous approach may be insufficient for work. It is necessary to increase the skills of the workforce and improve work efficiency for higher quality. This research aims to study the training and development of human resources in the hotel industry in Nakhon Ratchasima Province at present, to study innovations in training and human resource development in the hotel industry and the ASEAN hotel industry standard framework, and to propose the innovation model for training and development of human resources in the hotel industry from the ASEAN standard framework. The findings suggest implementing the innovation model of resources training and development in the hotel industry by integrating modern technology and training techniques into use in developing staff in various forms that are in accordance with the ASEAN standard framework and hotel service standards to increase the hotel service quality and staff performance. The quantitative approach was employed by using structural equation modeling for path analysis. The data was collected by using questionnaires from 400 samplings from hotel staff in Nakhon Ratchasima Province. The model is consistent with empirical material in statistical significance. It can confirm that seven significant factors directly affect service performance which are job rotation, blended learning, practice training, classroom training, study tour for learning, learning through playing games, and teaching respectively and the new model was proposed for innovative development and training for the hotel staff. This research proposes an innovation process for hotels to implement the use of technology and techniques for human resources training and development. It can increase staff service performance, lead to positive guest experience and satisfaction, and lead to hotel revenue. However, the potential, the different hotel contexts and characteristics, and its organizational culture should be considered for the implementation.
{"title":"INNOVATION MODEL OF HUMAN RESOURCES TRAINING AND DEVELOPMENT FOR THE HOTEL INDUSTRY FROM THE ASEAN STANDARD FRAMEWORK: A CASE IN NAKHON RATCHASIMA PROVINCE, THAILAND","authors":"Thanasit Suksutdhi","doi":"10.30892/gtg.52126-1203","DOIUrl":"https://doi.org/10.30892/gtg.52126-1203","url":null,"abstract":"From the current global changes and the rapid development of innovation and technology, personnel development according to the previous approach may be insufficient for work. It is necessary to increase the skills of the workforce and improve work efficiency for higher quality. This research aims to study the training and development of human resources in the hotel industry in Nakhon Ratchasima Province at present, to study innovations in training and human resource development in the hotel industry and the ASEAN hotel industry standard framework, and to propose the innovation model for training and development of human resources in the hotel industry from the ASEAN standard framework. The findings suggest implementing the innovation model of resources training and development in the hotel industry by integrating modern technology and training techniques into use in developing staff in various forms that are in accordance with the ASEAN standard framework and hotel service standards to increase the hotel service quality and staff performance. The quantitative approach was employed by using structural equation modeling for path analysis. The data was collected by using questionnaires from 400 samplings from hotel staff in Nakhon Ratchasima Province. The model is consistent with empirical material in statistical significance. It can confirm that seven significant factors directly affect service performance which are job rotation, blended learning, practice training, classroom training, study tour for learning, learning through playing games, and teaching respectively and the new model was proposed for innovative development and training for the hotel staff. This research proposes an innovation process for hotels to implement the use of technology and techniques for human resources training and development. It can increase staff service performance, lead to positive guest experience and satisfaction, and lead to hotel revenue. However, the potential, the different hotel contexts and characteristics, and its organizational culture should be considered for the implementation.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"63 31","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140365228","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Juan Gomez, Karen Triana, Mario Vargas, Diego Escobar, Juan ZULUAGA-VILLERMO
This study proposes a new method created to perform a universal assessment on the status of signalized intersections implemented in the city of Ibague, Colombia. The condition of each signalized intersection is classified according to parameters established to improve vehicular and pedestrian traffic, as well as the long-term development of the city. To achieve the research objective, the aspects to be evaluated are divided in two categories: Functionality and Utility, as well as specific criteria for each of them. Therefore, field data is collected using a geospatial tool and assigning levels of importance associated with a numerical scale that is plotted on maps of influence. We can therefore conclude that the proposed assessment method is not only necessary, but suitable for the evaluation of signalized intersections, which effectively assess the pertinent aspects, granting a rating supported by their respective analysis, and making the comparison of their specific conditions over time possible. For example, in the case study of Ibague 2023, according to the evaluation method, 59% of the intersections were ranked in the lowest states of the scale, also showing that between 2018 and 2023 there was an overall decay, as most of the intersections (85%) lowered their ratings and degraded to a greater extent compared to those with improvements.
{"title":"GENERAL CONDITION ASSESSMENT METHOD FOR SIGNALIZED INTERSECTIONS: THE CASE OF IBAGUE, COLOMBIA","authors":"Juan Gomez, Karen Triana, Mario Vargas, Diego Escobar, Juan ZULUAGA-VILLERMO","doi":"10.30892/gtg.52112-1189","DOIUrl":"https://doi.org/10.30892/gtg.52112-1189","url":null,"abstract":"This study proposes a new method created to perform a universal assessment on the status of signalized intersections implemented in the city of Ibague, Colombia. The condition of each signalized intersection is classified according to parameters established to improve vehicular and pedestrian traffic, as well as the long-term development of the city. To achieve the research objective, the aspects to be evaluated are divided in two categories: Functionality and Utility, as well as specific criteria for each of them. Therefore, field data is collected using a geospatial tool and assigning levels of importance associated with a numerical scale that is plotted on maps of influence. We can therefore conclude that the proposed assessment method is not only necessary, but suitable for the evaluation of signalized intersections, which effectively assess the pertinent aspects, granting a rating supported by their respective analysis, and making the comparison of their specific conditions over time possible. For example, in the case study of Ibague 2023, according to the evaluation method, 59% of the intersections were ranked in the lowest states of the scale, also showing that between 2018 and 2023 there was an overall decay, as most of the intersections (85%) lowered their ratings and degraded to a greater extent compared to those with improvements.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"63 20","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140365238","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Territorial accessibility analysis is a crucial component of urban planning, enabling decision-makers to determine new locations for urban infrastructure facilities to enhance residents' quality of life. The objective of this paper is to propose a methodology for performing territorial accessibility analysis that integrates data analysis techniques, such as clustering, with tools like isochronous curves and percentage ogive graphs. This methodology is evaluated through a case study in Villavicencio, Colombia. Results indicate that the proposed methodology can accurately assess territorial accessibility and, in the case study, recommend investments in health and firefighting services.
{"title":"TERRITORIAL ACCESSIBILITY ANALYSIS FOR URBAN INFRASTRUCTURE FACILITY LOCATION: A CASE STUDY IN VILLAVICENCIO, COLOMBIA","authors":"Asley F. Espejo, D. Escobar, C. Moncada","doi":"10.30892/gtg.52131-1208","DOIUrl":"https://doi.org/10.30892/gtg.52131-1208","url":null,"abstract":"Territorial accessibility analysis is a crucial component of urban planning, enabling decision-makers to determine new locations for urban infrastructure facilities to enhance residents' quality of life. The objective of this paper is to propose a methodology for performing territorial accessibility analysis that integrates data analysis techniques, such as clustering, with tools like isochronous curves and percentage ogive graphs. This methodology is evaluated through a case study in Villavicencio, Colombia. Results indicate that the proposed methodology can accurately assess territorial accessibility and, in the case study, recommend investments in health and firefighting services.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"25 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140367062","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Sbusiso Mbuyane, P. Sifolo, Rosa Anne NAUDE POTGIETER
The COVID-19 pandemic decreased tourism-related business by 49.2%, hence, travel agencies needed to develop crisis management strategies to remain operational post-crisis events. The aim of this study is to evaluate crisis management strategies adopted by travel agencies during the COVID-19 pandemic in the Mpumalanga province, South Africa. A quantitative study was conducted by using Survey Monkey, which was distributed to 121 respondents who are working for travel agencies. The results revealed that 41% of travel agencies constantly monitor any signs and problems that may provide insights into any crisis, and 31% indicated that sharing of crisis management information with workers is essential. About 53% prioritise tourists and staff members, by allowing staff to work remotely and tourists to postpone their bookings without penalties. Only 51% of travel agencies indicated the importance of effective coordination with government institutions in the province of Mpumalanga. The travel and tourism sector should consider the significance of “evaluation” to increase effectiveness of the crisis management process. Future studies need to incorporate the 5IR on human interaction for business during the crisis management process.
{"title":"NAVIGATING TURBULENT WATERS: EVALUATING THE CRISIS MANAGEMENT STRATEGIES OF TRAVEL AGENCIES IN MPUMALANGA","authors":"Sbusiso Mbuyane, P. Sifolo, Rosa Anne NAUDE POTGIETER","doi":"10.30892/gtg.52116-1193","DOIUrl":"https://doi.org/10.30892/gtg.52116-1193","url":null,"abstract":"The COVID-19 pandemic decreased tourism-related business by 49.2%, hence, travel agencies needed to develop crisis management strategies to remain operational post-crisis events. The aim of this study is to evaluate crisis management strategies adopted by travel agencies during the COVID-19 pandemic in the Mpumalanga province, South Africa. A quantitative study was conducted by using Survey Monkey, which was distributed to 121 respondents who are working for travel agencies. The results revealed that 41% of travel agencies constantly monitor any signs and problems that may provide insights into any crisis, and 31% indicated that sharing of crisis management information with workers is essential. About 53% prioritise tourists and staff members, by allowing staff to work remotely and tourists to postpone their bookings without penalties. Only 51% of travel agencies indicated the importance of effective coordination with government institutions in the province of Mpumalanga. The travel and tourism sector should consider the significance of “evaluation” to increase effectiveness of the crisis management process. Future studies need to incorporate the 5IR on human interaction for business during the crisis management process.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"50 18","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140367886","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
S. Sumarmi, S. Bachri, Purwanto Purwanto, T. Mutia, Adellia Wardatus Sholeha, Pratidina Izza Rahmasyah, Rajendra Prasad Shrestha
This study aimed to: (1) identify the condition of the Bedul Banyuwangi mangrove forest area for sustainable ecotourism; (2) evaluate the fitness of the Bedul Banyuwangi mangrove forest for sustainable ecotourism; (3) evaluate collaboration between the community and the management of Alas Purwo National Park in conserving Bedul mangrove forest areas; and (4) design a management strategy for the Bedul mangrove forest for developing sustainable ecotourism. This research is a descriptive analytic study with a survey technique constructed using a remote sensing approach and a Geographic Information System (GIS). Landsat and Quickbird satellite imagery are used to identify temporal changes in mangrove forests and temperature over the last decade. Quickbird remote sensing data are used to evaluate the current land use associated with community activities in mangrove areas and government policies related to the presence of mangrove forests. The results showed that: 1) the condition of the Bedul Banyuwangi mangrove area from 1995-2022 was in a stable state. ; 2) the fitness of the Bedul Banyuwangi mangrove forest for sustainable ecotourism is included in the S2 category or following with the Bedul mangrove ecotourism fitness index; 3) the collaborative management of the Bedul mangrove ecotourism between the community (fishing community, local government) and the management of Alas Purwo National Park is continuing good to maintain the condition of the mangroves and provide economic benefits to the community in a sustainable manner; 4) the management strategy implemented is to maintain the quality and quantity of Bedul mangroves and supporting facilities in a sustainable manner. This research can be used as a reference for future research into sustainable ecotourism, as well as for the government to create policies that support sustainable ecotourism.
{"title":"MANGROVE FOREST MANAGEMENT STRATEGY IN BEDUL, BANYUWANGI: COLLABORATION BETWEEN COMMUNITY AND ALAS PURWO NATIONAL PARK FOR SUSTAINABLE ECOTOURISM DEVELOPMENT","authors":"S. Sumarmi, S. Bachri, Purwanto Purwanto, T. Mutia, Adellia Wardatus Sholeha, Pratidina Izza Rahmasyah, Rajendra Prasad Shrestha","doi":"10.30892/gtg.52108-1185","DOIUrl":"https://doi.org/10.30892/gtg.52108-1185","url":null,"abstract":"This study aimed to: (1) identify the condition of the Bedul Banyuwangi mangrove forest area for sustainable ecotourism; (2) evaluate the fitness of the Bedul Banyuwangi mangrove forest for sustainable ecotourism; (3) evaluate collaboration between the community and the management of Alas Purwo National Park in conserving Bedul mangrove forest areas; and (4) design a management strategy for the Bedul mangrove forest for developing sustainable ecotourism. This research is a descriptive analytic study with a survey technique constructed using a remote sensing approach and a Geographic Information System (GIS). Landsat and Quickbird satellite imagery are used to identify temporal changes in mangrove forests and temperature over the last decade. Quickbird remote sensing data are used to evaluate the current land use associated with community activities in mangrove areas and government policies related to the presence of mangrove forests. The results showed that: 1) the condition of the Bedul Banyuwangi mangrove area from 1995-2022 was in a stable state. ; 2) the fitness of the Bedul Banyuwangi mangrove forest for sustainable ecotourism is included in the S2 category or following with the Bedul mangrove ecotourism fitness index; 3) the collaborative management of the Bedul mangrove ecotourism between the community (fishing community, local government) and the management of Alas Purwo National Park is continuing good to maintain the condition of the mangroves and provide economic benefits to the community in a sustainable manner; 4) the management strategy implemented is to maintain the quality and quantity of Bedul mangroves and supporting facilities in a sustainable manner. This research can be used as a reference for future research into sustainable ecotourism, as well as for the government to create policies that support sustainable ecotourism.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"60 11","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140367957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Mayra Rita MILLAN-ANAYA, Franklin CORDOVA-BUIZA, Heber Luis Olavarria-Benavides
In the last years, the tourism sector has been affected by the crisis generated by COVID-19, so this prompted to rethink new strategies that bring with them the appropriate parameters and recommendation. The objective of the research was to analyze the influence of tourist satisfaction and loyalty towards a tourist destination of beaches and medicinal lagoons. The research used a non-experimental, correlational design, the technique used was the survey and as an instrument a questionnaire applied to a sample of 300 tourists. The results indicated that retired women were the most frequent visitors to the tourist destination. Also, 51% of the tourists responded that the tourist destination did meet their expectations, and wi th respect to loyalty, tourists would repeat the visit. Finally, if the satisfaction increase, loyalty also increase, therefore, it exists a positive correlation between the tourist satisfaction and loyalty to the tourist destination.
{"title":"BEACHES AND MEDICINAL LAGOONS TOURISM DESTINATION IN PERU: SATISFACTION AND LOYALTY RESEARCH","authors":"Mayra Rita MILLAN-ANAYA, Franklin CORDOVA-BUIZA, Heber Luis Olavarria-Benavides","doi":"10.30892/gtg.52128-1205","DOIUrl":"https://doi.org/10.30892/gtg.52128-1205","url":null,"abstract":"In the last years, the tourism sector has been affected by the crisis generated by COVID-19, so this prompted to rethink new strategies that bring with them the appropriate parameters and recommendation. The objective of the research was to analyze the influence of tourist satisfaction and loyalty towards a tourist destination of beaches and medicinal lagoons. The research used a non-experimental, correlational design, the technique used was the survey and as an instrument a questionnaire applied to a sample of 300 tourists. The results indicated that retired women were the most frequent visitors to the tourist destination. Also, 51% of the tourists responded that the tourist destination did meet their expectations, and wi th respect to loyalty, tourists would repeat the visit. Finally, if the satisfaction increase, loyalty also increase, therefore, it exists a positive correlation between the tourist satisfaction and loyalty to the tourist destination.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"3 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140367331","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study endeavors to delve into the intricacies of tourist contentment and proclivities in the realm of ecological health tourism activities within Bama, Guangxi. An exploration of the intricate structural relationships is undertaken, unraveling the quintet of variables encompassing tourists' engagement in Bama's ecological health tourism - namely, the effects of activities, the experiential facet of activities, the pecuniary dimension of activities, coupled with tourist satisfaction and behavioral intent. Employing the methodological framework of constructing a structural equation model, this study leverages IBM SPSS 23.0 software to execute correlation analyses across various variables, including demographic information statistics, reliability and validity metrics. Survey research orbits around the quintet of variables. The findings illuminate that the experiential tapestry woven by tourists partaking in ecological health tourism activities exerts a conspicuously affirmative influence on both their satisfaction and behavioral intentions. Conversely, the financial investment made by tourists in ecologi cal health tourism activities manifests a counteractive impact on their satisfaction and behavioral intentions. Evidently, heightened tourist activity experiences and diminished costs conduce to the facilitation of tourists' aspirations for individualistic tourism activities, thereby enhancing travel satisfaction and behavioral intent. Nevertheless, the potency of tourists' activity effe cts on tourist satisfaction remains suboptimal. Consequently, it is proffered that the propagation of health care paradigms be fortified, coupled with the augmentation of activity experience design. Further, the optimization of cost structures and the enhancement of resource utilization efficiency are recommended, alongside ameliorating activity effects and steering behavioral intent. This comprehensive approach is anticipated to immerse tourists more profoundly into the local ethos of longevity culture, thereby fostering the robust and sustainable evolution of longevity tourism in Bama.
本研究试图深入探讨广西巴马生态健康旅游活动中游客满足感和倾向性的复杂性。本研究探讨了游客参与巴马生态健康旅游活动的复杂结构关系,揭示了游客参与巴马生态健康旅游活动的五大变量,即活动效果、活动体验、活动经济、游客满意度和行为意向。本研究采用构建结构方程模型的方法框架,利用 IBM SPSS 23.0 软件对各种变量进行相关性分析,包括人口信息统计、可靠性和有效性指标。调查研究围绕这五个变量展开。研究结果表明,参与生态健康旅游活动的游客所编织的体验挂毯对其满意度和行为意向都产生了明显的积极影响。相反,游客在生态健康旅游活动中的资金投入却对其满意度和行为意向产生了反作用。可见,旅游活动体验的提升和成本的降低有助于促进游客对个性化旅游活动的向往,从而提升旅游满意度和行为意向。然而,游客的活动效应对游客满意度的影响仍不理想。因此,建议在加强活动体验设计的同时,加强保健模式的宣传。此外,在改善活动效果和引导行为意图的同时,还建议优化成本结构和提高资源利用效率。预计这种综合方法将使游客更深刻地融入当地的长寿文化氛围,从而促进巴马长寿旅游的蓬勃发展和可持续发展。
{"title":"RESEARCH ON TOURIST SATISFACTION AND BEHAVIORAL INTENTION IN ECOLOGICAL HEALTH TOURISM ACTIVITIES IN BAMA, GUANGXI BASED ON STRUCTURAL EQUATION MODEL","authors":"Hongbo Ge, xiaolong chen","doi":"10.30892/gtg.52121-1198","DOIUrl":"https://doi.org/10.30892/gtg.52121-1198","url":null,"abstract":"This study endeavors to delve into the intricacies of tourist contentment and proclivities in the realm of ecological health tourism activities within Bama, Guangxi. An exploration of the intricate structural relationships is undertaken, unraveling the quintet of variables encompassing tourists' engagement in Bama's ecological health tourism - namely, the effects of activities, the experiential facet of activities, the pecuniary dimension of activities, coupled with tourist satisfaction and behavioral intent. Employing the methodological framework of constructing a structural equation model, this study leverages IBM SPSS 23.0 software to execute correlation analyses across various variables, including demographic information statistics, reliability and validity metrics. Survey research orbits around the quintet of variables. The findings illuminate that the experiential tapestry woven by tourists partaking in ecological health tourism activities exerts a conspicuously affirmative influence on both their satisfaction and behavioral intentions. Conversely, the financial investment made by tourists in ecologi cal health tourism activities manifests a counteractive impact on their satisfaction and behavioral intentions. Evidently, heightened tourist activity experiences and diminished costs conduce to the facilitation of tourists' aspirations for individualistic tourism activities, thereby enhancing travel satisfaction and behavioral intent. Nevertheless, the potency of tourists' activity effe cts on tourist satisfaction remains suboptimal. Consequently, it is proffered that the propagation of health care paradigms be fortified, coupled with the augmentation of activity experience design. Further, the optimization of cost structures and the enhancement of resource utilization efficiency are recommended, alongside ameliorating activity effects and steering behavioral intent. This comprehensive approach is anticipated to immerse tourists more profoundly into the local ethos of longevity culture, thereby fostering the robust and sustainable evolution of longevity tourism in Bama.","PeriodicalId":38173,"journal":{"name":"Geojournal of Tourism and Geosites","volume":"19 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140367422","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}