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Employing Artificial Neural Networks and Multiple Discriminant Analysis to Evaluate the Impact of the COVID-19 Pandemic on the Financial Status of Jordanian Companies 基于人工神经网络和多元判别分析的新冠肺炎疫情对约旦企业财务状况的影响
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5112
Khaled Halteh, Hakem Sharari
Aim/Purpose: This paper aims to empirically quantify the financial distress caused by the COVID-19 pandemic on companies listed on Amman Stock Exchange (ASE). The paper also aims to identify the most important predictors of financial distress pre- and mid-pandemic. Background: The COVID-19 pandemic has had a huge toll, not only on human lives but also on many businesses. This provided the impetus to assess the impact of the pandemic on the financial status of Jordanian companies. Methodology: The initial sample comprised 165 companies, which was cleansed and reduced to 84 companies as per data availability. Financial data pertaining to the 84 companies were collected over a two-year period, 2019 and 2020, to empirically quantify the impact of the pandemic on companies in the dataset. Two approaches were employed. The first approach involved using Multiple Discriminant Analysis (MDA) based on Altman’s (1968) model to obtain the Z-score of each company over the investigation period. The second approach involved developing models using Artificial Neural Networks (ANNs) with 15 standard financial ratios to find out the most important variables in predicting financial distress and create an accurate Financial Distress Prediction (FDP) model. Contribution: This research contributes by providing a better understanding of how financial distress predictors perform during dynamic and risky times. The research confirmed that in spite of the negative impact of COVID-19 on the financial health of companies, the main predictors of financial distress remained relatively steadfast. This indicates that standard financial distress predictors can be regarded as being impervious to extraneous financial and/or health calamities. Findings: Results using MDA indicated that more than 63% of companies in the dataset have a lower Z-score in 2020 when compared to 2019. There was also an 8% increase in distressed companies in 2020, and around 6% of companies came to be no longer healthy. As for the models built using ANNs, results show that the most important variable in predicting financial distress is the Return on Capital. The predictive accuracy for the 2019 and 2020 models measured using the area under the Receiver Operating Characteristic (ROC) graph was 87.5% and 97.6%, respectively. Recommendations for Practitioners: Decision makers and top management are encouraged to focus on the identified highly liquid ratios to make thoughtful decisions and initiate preemptive actions to avoid organizational failure. Recommendation for Researchers: This research can be considered a stepping stone to investigating the impact of COVID-19 on the financial status of companies. Researchers are recommended to replicate the methods used in this research across various business sectors to understand the financial dynamics of companies during uncertain times. Impact on Society: Stakeholders in Jordanian-listed companies should concentrate on the list of most important predictors
目的/目的:本文旨在实证量化新冠肺炎疫情对安曼证券交易所(ASE)上市公司造成的财务困境。本文还旨在确定大流行前和中期金融危机的最重要预测因素。背景:COVID-19大流行不仅对人类生命造成了巨大损失,也对许多企业造成了巨大损失。这为评估这一大流行病对约旦公司财务状况的影响提供了动力。方法:最初的样本包括165家公司,根据数据可用性,将其清理并减少到84家公司。研究人员在2019年和2020年两年内收集了84家公司的财务数据,以实证方式量化疫情对数据集中公司的影响。采用了两种方法。第一种方法是使用基于Altman(1968)模型的多元判别分析(MDA)来获得每个公司在调查期间的z分数。第二种方法涉及使用具有15个标准财务比率的人工神经网络(ann)开发模型,以找出预测财务困境中最重要的变量,并创建准确的财务困境预测(FDP)模型。贡献:本研究有助于更好地理解金融危机预测指标在动态和风险时期的表现。研究证实,尽管COVID-19对公司的财务健康产生了负面影响,但财务困境的主要预测因素仍然相对稳定。这表明,标准的财务困境预测指标可被视为不受外来财务和/或健康灾难的影响。研究结果:使用MDA的结果表明,与2019年相比,数据集中超过63%的公司在2020年的z得分较低。2020年,陷入困境的公司也增加了8%,约6%的公司不再健康。对于使用人工神经网络构建的模型,结果表明预测财务困境最重要的变量是资本回报率。使用受试者工作特征(ROC)图下面积测量的2019年和2020年模型的预测精度分别为87.5%和97.6%。对从业者的建议:鼓励决策者和高层管理人员关注已确定的高流动性比率,以做出深思熟虑的决策并采取先发制人的行动,以避免组织失败。对研究人员的建议:这项研究可以被视为调查新冠肺炎对企业财务状况影响的垫脚石。建议研究人员将本研究中使用的方法复制到不同的商业部门,以了解公司在不确定时期的财务动态。对社会的影响:约旦上市公司的利益相关者应该关注本研究中提出的最重要的财务困境预测因素。未来研究:未来的研究可能会集中在扩大本研究的范围,包括其他地理位置,以检查结果的普遍性。未来的研究可能还包括covid -19后的数据,以检查结果的变化。
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引用次数: 0
Factors Affecting Individuals’ Behavioral Intention to Use Online Capital Market Investment Platforms in Indonesia 影响印尼个人使用网络资本市场投资平台行为意愿的因素
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5067
Clarita I Nainggolan, Putu Wuri Handayani
Aim/Purpose: This study aims to examine the ten factors from the Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), and Unified Theory of Acceptance and Use of Technology (UTAUT) theories in order to analyze behavioral intentions to use the Indonesian online capital market investment platforms and the effect of behavioral intentions on actual usage. Background: The potential growth of capital market investors in Indonesia is large, and the low use of the Internet for investment purposes makes it necessary for stakeholders to understand the factors that affect people’s intentions to invest, especially through online platforms. Several previous studies have explained the intention to use online investment platforms using the TAM and TPB theories. This study tries to combine TAM, TPB, and UTAUT theories in analyzing behavioral intentions to use an online capital market investment platform in Indonesia. Methodology: The research approach employed is a mixed method, particularly explanatory research, which employs quantitative methods first, followed by qualitative methods. Data were collected by conducting interviews and sending online surveys. This study was successful in collecting information on the users of online capital market investment platforms in Indonesia from 1074 respondents, which was then processed and analyzed using Covariance-Based Structural Equation Modeling (CB-SEM) with the IBM AMOS 26.0 application. Contribution: This study complements earlier theories like TAM, TPB, and UTAUT by looking at the intention to use online capital market investment platforms from technological, human, and environmental viewpoints. This study looks at the intention to use the online capital market investing platform as a whole rather than separately depending on investment instruments. This study also assists practitioners including regulators, the government, developers, and investors by offering knowledge of the phenomena and factors that can increase the capital market’s investment intention in Indonesia. Findings: Attitudes, perceived ease of use, perceived behavioral control, subjective norm, and national pride were found to be significant predictors of the intention to use online investment platforms in Indonesia, whereas perceived usefulness, perceived risk, perceived trust, perceived privacy, and price value were not. Recommendations for Practitioners: All practitioners must be able to take steps and strategies that focus on factors that have a significant impact on increasing usage intentions. The government can enact legislation that emphasizes the simplicity and convenience of investment, as well as launch campaigns that encourage people to participate in economic recovery by investing in the capital market. Meanwhile, the developers are concentrating on facilitating the flow of investment transactions through the platform, increasing education and awareness of the benefits of investing in the capital market, and prov
目的:本研究旨在考察技术接受模型(TAM)、计划行为理论(TPB)和技术接受与使用统一理论(UTAUT)中的十个因素,以分析使用印尼在线资本市场投资平台的行为意图及其对实际使用的影响。背景:印度尼西亚资本市场投资者的增长潜力很大,而互联网用于投资目的的使用率很低,这使得利益相关者有必要了解影响人们投资意愿的因素,特别是通过在线平台。之前的一些研究使用TAM和TPB理论解释了使用在线投资平台的意图。本研究试图结合TAM、TPB和UTAUT理论分析印尼在线资本市场投资平台的行为意向。方法论:采用的研究方法是混合方法,特别是解释研究,首先采用定量方法,然后采用定性方法。通过进行访谈和发送在线调查来收集数据。本研究成功地从1074名受访者中收集了印度尼西亚在线资本市场投资平台用户的信息,然后使用基于协方差的结构方程模型(CB-SEM)和IBM AMOS 26.0应用程序对这些信息进行了处理和分析。贡献:本研究通过从技术、人力和环境的角度研究使用在线资本市场投资平台的意图,补充了早期的理论,如TAM、TPB和UTAUT。本研究着眼于整体使用在线资本市场投资平台的意图,而不是单独依赖于投资工具。本研究还为包括监管机构、政府、开发商和投资者在内的从业者提供了帮助,提供了可以增加印尼资本市场投资意愿的现象和因素的知识。研究发现:态度、感知易用性、感知行为控制、主观规范和民族自豪感是印度尼西亚在线投资平台使用意向的重要预测因素,而感知有用性、感知风险、感知信任、感知隐私和价格价值则不是预测因素。对从业者的建议:所有从业者必须能够采取步骤和策略,关注对增加使用意图有重大影响的因素。政府可以制定强调投资简洁性和便利性的法律,也可以开展鼓励国民通过资本市场投资参与经济复苏的活动。与此同时,开发商正致力于通过平台促进投资交易的流动,增加对投资资本市场好处的教育和认识,并提供提高投资资本市场有助于恢复国民经济意识的内容。对研究人员的建议:进一步的研究旨在包括其他变量,如感知利益和感知安全,以及其他框架,如TRA,以更好地解释个人使用在线资本投资平台的行为意图。对社会的影响:这项研究可以帮助所有利益相关者了解哪些因素可以增加印尼人对资本市场的投资兴趣,特别是通过在线投资平台。这一认识预计将增加资本市场参与者的数量,从而对2019冠状病毒病大流行后的经济复苏产生影响。未来研究:未来的研究预计将调查影响个人使用在线资本市场投资平台的行为意愿的其他因素,如感知利益和感知安全,以及增加的控制变量,如年龄、性别、教育和收入。跨国研究也需要建立更大的样本量,以检验发展中国家和发达国家投资者的行为,并对网络资本市场投资平台有更深入的了解。
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引用次数: 1
Investigating the Adoption of Social Commerce: A Case Study of SMEs in Jordan 社交商务的采用调查:以约旦中小企业为例
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5071
Ali Ahmad Trawnih, Ahmad Samed Al-Adwan, Anas Amayreh, Tha’er Majali, Hamood Mohammed Al-Hattami
Aim/Purpose: Social commerce is an emergent topic widely used for product and service sourcing. It helps companies to have frequent interaction with their customers and strive to achieve a competitive advantage. Yet there is only little empirical evidence focusing on social commerce and its adoption in SMEs to date. This study investigates the key factors affecting social commerce adoption in SMEs. This research designed a theoretical model using the Technology, Organization, and Environment (TOE) Model Background: Despite its rapid growth and usage, social commerce is still in its evolution phase and its current conception is vague and restricted. Therefore, considering the benefits of social commerce for consumers and businesses, it is important to explore the concept of social commerce. Methodology: The research floated a self-administered questionnaire and surveyed 218 Jordanian SME businesses. The data was analyzed using smart PLS and the results were drawn that covers the detail of the characteristics of respondents, study descriptive, results of regressions assumptions, e.g., data normality, reliability, validity, common method biases, and description of the measurement model, followed by the findings of hypothesis analysis. Contribution: This study has many significant contributions to the existing studies on firms’ adoption of social commerce. It indicates that organizational readiness from the organizational perspective and consumer pressure from the environmental dimension of the TOE model are significant influential elements in the adoption of social commerce in business, followed by high-level management support and trading partner pressure, respectively. This shows that organizational readiness to adopt social commerce and consumer pressure has a vital role in Jordanian SMEs’ adopting social commerce. Findings: The results were drawn from a survey of 218 Jordanian SMEs, indicating that organizational readiness from an organizational dimension and consumer pressure environmental perspective, followed by top management’s support and trading partner pressure, significantly predicts the adoption intentions of social commerce. However, perceived usefulness and security concerns from a technological context do not significantly impact behavioral intentions to utilize social commerce. Recommendations for Practitioners: Lack of awareness about new technology and its potential benefits are not well diffused in the Jordanian context. In short, both organizational and environmental dimensions of the TOE framework significantly influence the behavioral intentions for social commerce adoption in the Jordanian context whereas the third-dimension technological factors do not affect the behavioral intentions of SMEs to adopt social commerce. In the technological context, SMEs need to invest in technology and must spread awareness among Jordanian consumers about the potential benefits of technology and must encourage them to use social commerce
目的/目的:社交商务是一个新兴的话题,广泛用于产品和服务的采购。它有助于公司与客户频繁互动,努力获得竞争优势。然而,迄今为止,关注社交商务及其在中小企业中的应用的实证证据很少。本研究探讨影响中小企业采用社交商务的关键因素。本研究运用技术、组织和环境(Technology, Organization, and Environment, TOE)模型设计了一个理论模型。背景:尽管社交商务发展迅速,但它仍处于发展阶段,目前的概念是模糊的和受限制的。因此,考虑到社交商务对消费者和企业的好处,探索社交商务的概念是很重要的。方法:本研究采用自我管理问卷,对218家约旦中小企业进行了调查。使用智能PLS对数据进行分析,得出的结果涵盖了受访者特征的细节,研究描述性,回归假设的结果,例如数据正态性,可靠性,有效性,常见方法偏差和测量模型的描述,然后是假设分析的结果。贡献:本研究对现有关于企业采用社交商务的研究有许多重大贡献。研究表明,组织视角下的组织准备和TOE模型环境维度下的消费者压力是企业采用社交商务的重要影响因素,其次是高层管理支持和贸易伙伴压力。这表明,组织对采用社交商务的准备程度和消费者压力对约旦中小企业采用社交商务起着至关重要的作用。研究结果:对218家约旦中小企业的调查结果表明,从组织维度和消费者压力环境角度来看,组织准备程度,其次是高层管理人员的支持和贸易伙伴的压力,显著地预测了社交商务的采用意愿。然而,来自技术背景的感知有用性和安全问题并没有显著影响利用社交商务的行为意图。对从业人员的建议:在约旦,缺乏对新技术及其潜在利益的认识并没有很好地传播。简而言之,TOE框架的组织维度和环境维度都显著影响约旦情境下中小企业采用社交商务的行为意愿,而第三维度的技术因素并不影响中小企业采用社交商务的行为意愿。在技术背景下,中小企业需要投资技术,必须在约旦消费者中传播技术潜在好处的意识,必须鼓励他们使用社交商务平台进行互动,因为社交商务对企业具有重要意义,因为它有助于快速完成任务,提高生产力,并提高高盈利的机会。对研究人员的建议:首先,该研究的范围有限,因为它讨论了TOE框架、使用社交商务的行为意图和约旦背景下社交商务的实际使用之间的直接联系,而不是测试中介和调节。未来的研究可能会考察概念模型中的中介和调节因子。其次,研究考察了中小企业而非消费者采用社交商务的行为意向。进一步的研究可能会考虑消费者对社交商务的看法。对社会的影响:本研究旨在找出影响中小企业实施社会化商务行为意愿的关键因素。本研究的理论基础在于TOE模型,因为使用其基本假设来发展本研究的概念基础和假设。未来研究:研究结果不能在不同的背景下推广,因为它是专门通过收集约旦人口的数据进行的。然而,未来的研究可能会考虑不同的背景、部门、文化或国家来检验该模型。最后,本研究采用便利抽样的方式对约旦的218家中小企业进行了数据收集,这可能会给研究的普遍性带来困难,因此需要在未来的研究中检验更大的样本。
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引用次数: 2
Customer Churn Prediction in the Banking Sector Using Machine Learning-Based Classification Models 基于机器学习的分类模型在银行业的客户流失预测
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5086
Hoang Dang Tran, N. Le, Van-Ho Nguyen
Aim/Purpose: Previous research has generally concentrated on identifying the variables that most significantly influence customer churn or has used customer segmentation to identify a subset of potential consumers, excluding its effects on forecast accuracy. Consequently, there are two primary research goals in this work. The initial goal was to examine the impact of customer segmentation on the accuracy of customer churn prediction in the banking sector using machine learning models. The second objective is to experiment, contrast, and assess which machine learning approaches are most effective in predicting customer churn. Background: This paper reviews the theoretical basis of customer churn, and customer segmentation, and suggests using supervised machine-learning techniques for customer attrition prediction. Methodology: In this study, we use different machine learning models such as k-means clustering to segment customers, k-nearest neighbors, logistic regression, decision tree, random forest, and support vector machine to apply to the dataset to predict customer churn. Contribution: The results demonstrate that the dataset performs well with the random forest model, with an accuracy of about 97%, and that, following customer segmentation, the mean accuracy of each model performed well, with logistic regression having the lowest accuracy (87.27%) and random forest having the best (97.25%). Findings: Customer segmentation does not have much impact on the precision of predictions. It is dependent on the dataset and the models we choose. Recommendations for Practitioners: The practitioners can apply the proposed solutions to build a predictive system or apply them in other fields such as education, tourism, marketing, and human resources. Recommendation for Researchers: The research paradigm is also applicable in other areas such as artificial intelligence, machine learning, and churn prediction. Impact on Society: Customer churn will cause the value flowing from customers to enterprises to decrease. If customer churn continues to occur, the enterprise will gradually lose its competitive advantage. Future Research: Build a real-time or near real-time application to provide close information to make good decisions. Furthermore, handle the imbalanced data using new techniques.
目的/目的:以前的研究通常集中在确定最显著影响客户流失的变量,或使用客户细分来确定潜在消费者的子集,排除其对预测准确性的影响。因此,在这项工作中有两个主要的研究目标。最初的目标是使用机器学习模型检查客户细分对银行业客户流失预测准确性的影响。第二个目标是实验、对比和评估哪种机器学习方法在预测客户流失方面最有效。背景:本文回顾了客户流失和客户细分的理论基础,并建议使用监督机器学习技术进行客户流失预测。方法:在本研究中,我们使用不同的机器学习模型,如k-means聚类来细分客户,k-近邻,逻辑回归,决策树,随机森林和支持向量机,应用于数据集来预测客户流失。贡献:结果表明,数据集在随机森林模型下表现良好,准确率约为97%,并且在客户细分之后,每个模型的平均准确率都表现良好,其中逻辑回归的准确率最低(87.27%),随机森林的准确率最高(97.25%)。研究发现:客户细分对预测精度没有太大影响。它取决于我们选择的数据集和模型。对从业者的建议:从业者可以将建议的解决方案应用于构建预测系统,或将其应用于其他领域,如教育、旅游、营销和人力资源。对研究人员的建议:该研究范式也适用于其他领域,如人工智能、机器学习和客户流失预测。对社会的影响:客户流失会导致从客户流向企业的价值减少。如果客户流失持续发生,企业将逐渐失去竞争优势。未来研究:构建实时或接近实时的应用程序,为做出正确的决策提供密切的信息。此外,使用新技术处理不平衡数据。
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引用次数: 4
Medicine Recommender System Based on Semantic and Multi-Criteria Filtering 基于语义和多准则过滤的药品推荐系统
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5172
Qusai Y. Shambour, Mahran Al-Zyoud, A. Abu-Shareha, Mosleh M. Abualhaj
Aim/Purpose: This study aims to devise a personalized solution for online healthcare platforms that can alleviate problems arising from information overload and data sparsity by providing personalized healthcare services to patients. The primary focus of this paper is to develop an effective medicine recommendation approach for recommending suitable medications to patients based on their specific medical conditions. Background: With a growing number of people becoming more conscious about their health, there has been a notable increase in the use of online healthcare platforms and e-services as a means of diagnosis. As the internet continues to evolve, these platforms and e-services are expected to play an even more significant role in the future of healthcare. For instance, WebMD and similar platforms offer valuable tools and information to help manage patients’ health, such as searching for medicines based on their medical conditions. Nonetheless, patients often find it arduous and time-consuming to sort through all the available medications to find the ones that match their specific medical conditions. To address this problem, personalized recommender systems have emerged as a practical solution for mitigating the burden of information overload and data sparsity-related issues that are frequently encountered on online healthcare platforms. Methodology: The study utilized a dataset of MC ratings obtained from WebMD, a popular healthcare website. Patients on this website can rate medications based on three criteria, including medication effectiveness, ease of use, and satisfaction, using a scale of 1 to 5. The WebMD MC rating dataset used in this study contains a total of 32,054 ratings provided by 2,136 patients for 845 different medicines. The proposed HSMCCF approach consists of two primary modules: a semantic filtering module and a multi-criteria filtering module. The semantic filtering module is designed to address the issues of data sparsity and new item problems by utilizing a medicine taxonomy that sorts medicines according to medical conditions and makes use of semantic relationships between them. This module identifies the medicines that are most likely to be relevant to patients based on their current medical conditions. The multi-criteria filtering module, on the other hand, enhances the approach’s ability to capture the complexity of patient preferences by considering multiple criteria and preferences through a unique similarity metric that incorporates both distance and structural similarities. This module ensures that patients receive more accurate and personalized medication recommendations. Moreover, a medicine reputation score is employed to ensure that the approach remains effective even when dealing with limited ratings or new items. Overall, the combination of these modules makes the proposed approach more robust and effective in providing personalized medicine recommendations for patients. Contribution: This study addre
目的:本研究旨在为在线医疗平台设计个性化的解决方案,通过为患者提供个性化的医疗服务,缓解信息过载和数据稀疏的问题。本文的主要重点是开发一种有效的药物推荐方法,根据患者的具体医疗条件推荐合适的药物。背景:随着越来越多的人更加关注自己的健康,使用在线医疗保健平台和电子服务作为诊断手段的人数显著增加。随着互联网的不断发展,这些平台和电子服务预计将在未来的医疗保健中发挥更重要的作用。例如,WebMD和类似的平台提供有价值的工具和信息来帮助管理患者的健康,比如根据他们的身体状况搜索药物。尽管如此,患者经常发现,从所有可用的药物中挑选出符合他们特定医疗条件的药物是一件既费力又耗时的事情。为了解决这个问题,个性化推荐系统已经成为一种实用的解决方案,可以减轻在线医疗保健平台上经常遇到的信息过载和数据稀疏相关问题的负担。方法:该研究利用了从WebMD(一个流行的医疗保健网站)获得的MC评级数据集。该网站的患者可以根据三个标准对药物进行评分,包括药物有效性、易用性和满意度,评分范围从1到5。本研究中使用的WebMD MC评分数据集包含2136名患者对845种不同药物提供的32,054个评分。提出的HSMCCF方法由两个主要模块组成:语义过滤模块和多标准过滤模块。语义过滤模块旨在通过使用药物分类法来解决数据稀疏性和新项目问题,该分类法根据医疗条件对药物进行分类,并利用它们之间的语义关系。该模块根据患者当前的医疗状况确定最可能与患者相关的药物。另一方面,多标准过滤模块通过结合距离和结构相似性的独特相似性度量来考虑多个标准和偏好,从而增强了该方法捕捉患者偏好复杂性的能力。该模块确保患者获得更准确和个性化的药物建议。此外,采用医学声誉评分来确保即使在处理有限评级或新项目时该方法仍然有效。总的来说,这些模块的组合使所提出的方法在为患者提供个性化医疗建议方面更加稳健和有效。贡献:本研究通过提出一种称为基于混合语义的多标准协同过滤(HSMCCF)的新方法来解决药物推荐问题。这种方法根据患者的医疗状况有效地为他们推荐药物,并且专门用于克服在线医疗保健平台上常见的与数据稀疏性和新项目推荐相关的问题。该方法通过结合语义过滤模块和多标准过滤模块来解决数据稀疏性和新条目问题。语义过滤模块根据医疗条件对药物进行分类,并使用语义关系识别相关药物。多标准过滤模块准确捕获患者的偏好,并使用新的相似性度量提供精确的建议。此外,药物声誉评分也用于进一步扩大潜在邻居,提高预测的准确性和覆盖率,特别是在稀疏数据集或评级很少的新项目中。通过HSMCCF的方法,患者可以收到更个性化的建议,这些建议是根据他们独特的医疗需求和情况量身定制的。通过利用基于语义和多标准过滤技术的组合,所提出的方法可以有效地解决在线医疗保健平台上与药物推荐相关的挑战。研究结果:在多标准评分数据集上,与基准推荐方法相比,所提出的HSMCCF方法在提高预测精度和覆盖范围方面表现出了卓越的有效性,同时有效地解决了数据稀疏性和新项目挑战。医生推荐:通过应用建议的药物推荐方法,医生可以开发一个药物推荐系统,该系统可以集成到在线医疗保健平台中。 目的:本研究旨在为在线医疗平台设计个性化的解决方案,通过为患者提供个性化的医疗服务,缓解信息过载和数据稀疏的问题。本文的主要重点是开发一种有效的药物推荐方法,根据患者的具体医疗条件推荐合适的药物。背景:随着越来越多的人更加关注自己的健康,使用在线医疗保健平台和电子服务作为诊断手段的人数显著增加。随着互联网的不断发展,这些平台和电子服务预计将在未来的医疗保健中发挥更重要的作用。例如,WebMD和类似的平台提供有价值的工具和信息来帮助管理患者的健康,比如根据他们的身体状况搜索药物。尽管如此,患者经常发现,从所有可用的药物中挑选出符合他们特定医疗条件的药物是一件既费力又耗时的事情。为了解决这个问题,个性化推荐系统已经成为一种实用的解决方案,可以减轻在线医疗保健平台上经常遇到的信息过载和数据稀疏相关问题的负担。方法:该研究利用了从WebMD(一个流行的医疗保健网站)获得的MC评级数据集。该网站的患者可以根据三个标准对药物进行评分,包括药物有效性、易用性和满意度,评分范围从1到5。本研究中使用的WebMD MC评分数据集包含2136名患者对845种不同药物提供的32,054个评分。提出的HSMCCF方法由两个主要模块组成:语义过滤模块和多标准过滤模块。语义过滤模块旨在通过使用药物分类法来解决数据稀疏性和新项目问题,该分类法根据医疗条件对药物进行分类,并利用它们之间的语义关系。该模块根据患者当前的医疗状况确定最可能与患者相关的药物。另一方面,多标准过滤模块通过结合距离和结构相似性的独特相似性度量来考虑多个标准和偏好,从而增强了该方法捕捉患者偏好复杂性的能力。该模块确保患者获得更准确和个性化的药物建议。此外,采用医学声誉评分来确保即使在处理有限评级或新项目时该方法仍然有效。总的来说,这些模块的组合使所提出的方法在为患者提供个性化医疗建议方面更加稳健和有效。贡献:本研究通过提出一种称为基于混合语义的多标准协同过滤(HSMCCF)的新方法来解决药物推荐问题。这种方法根据患者的医疗状况有效地为他们推荐药物,并且专门用于克服在线医疗保健平台上常见的与数据稀疏性和新项目推荐相关的问题。该方法通过结合语义过滤模块和多标准过滤模块来解决数据稀疏性和新条目问题。语义过滤模块根据医疗条件对药物进行分类,并使用语义关系识别相关药物。多标准过滤模块准确捕获患者的偏好,并使用新的相似性度量提供精确的建议。此外,药物声誉评分也用于进一步扩大潜在邻居,提高预测的准确性和覆盖率,特别是在稀疏数据集或评级很少的新项目中。通过HSMCCF的方法,患者可以收到更个性化的建议,这些建议是根据他们独特的医疗需求和情况量身定制的。通过利用基于语义和多标准过滤技术的组合,所提出的方法可以有效地解决在线医疗保健平台上与药物推荐相关的挑战。研究结果:在多标准评分数据集上,与基准推荐方法相比,所提出的HSMCCF方法在提高预测精度和覆盖范围方面表现出了卓越的有效性,同时有效地解决了数据稀疏性和新项目挑战。医生推荐:通过应用建议的药物推荐方法,医生可以开发一个药物推荐系统,该系统可以集成到在线医疗保健平台中。 然后,患者可以利用该系统对最适合其特定医疗条件的药物做出更明智的决定。这种个性化的药物推荐方法最终可以提高患者的满意度。对研究人员的推荐:整合患者的药物评论是研究人员提升建议的药物推荐方法的一种有前途的方式。通过利用患者评论,该方法可以更全面地了解某些药物对特定医疗条件的效果。此外,使用改进的聚合函数探索基于mc的评分之间的关系可以潜在地提高药物预测的准确性。这包括分析不同标准之间的关系,例如药物有效性、易用性和患者满意度,并根据患者反馈确定每个标准的最佳权重。结合患者评价和改进的聚合功能的更全面的方法可以使拟议的药物推荐方法为患者提供更个性化和更准确的建议。对社会的影响:为降低新冠肺炎大流行期间的感染风险,积极鼓励推广网上医疗服务。这使患者能够继续获得护理和接受治疗,同时遵守保持身体距离的准则,并在必要时采取屏蔽措施。因此,为患者提供个性化医疗服务预计将成为未来几年医疗保健领域的一股主要颠覆性力量。本研
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引用次数: 0
Investigating Factors Affecting the Intention to Use Mobile Health from a Holistic Perspective: The Case of Small Cities in China 基于整体视角的移动医疗使用意愿影响因素研究——以中国小城市为例
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5196
Zhu Fei, Md Kassim Normalini, Wan Normila Mohamad
Aim/Purpose: This study aims to develop a comprehensive conceptual framework that incorporates personal characteristics, social context, and technological features as significant factors that influence the intention of small-city users in China to use mobile health. Background: Mobile health has become an integral part of China’s health management system innovation, the transformation of the health service model, and a necessary government measure for promoting health service parity. However, mobile health has not yet been widely adopted in small cities in China. Methodology: The study utilized a quantitative approach whereby web-based questionnaires were used to collect data from 319 potential users in China using China’s health management system. The data was analyzed using the PLS-SEM (the partial least squares-structural equation modeling) approach. Contribution: This study integrates the protection motivation theory (PMT), which compensates for the limitations of the unified theory of acceptance and use of technology theory (UTAUT) and is a re-examination of PMT and UTAUT in a small city context in China. Findings: The findings indicate that attitude and perceived vulnerability in the personal characteristic factors, social influence and facilitating conditions in the social context factors, and performance expectancy in the technological feature factors influence users’ intention to use mobile health in small cities in China. Recommendations for Practitioners: This study provides feasible recommendations for mobile health service providers, medical institutions, and government agencies based on the empirical results. Recommendation for Researchers: As for health behavior, researchers should fully explain the intention of mobile health use in terms of holism and health behavior theory. Impact on Society: This study aims to increase users’ intention to use mobile health in small cities in China and to maximize the social value of mobile health. Future Research: Future research should concentrate on the actual usage behavior of users and simultaneously conduct a series of longitudinal studies, including studies on continued usage behavior, abandonment behavior, and abandoned-and-used behavior.
目的:本研究旨在建立一个综合的概念框架,将个人特征、社会背景和技术特征作为影响中国小城市用户使用移动医疗意愿的重要因素。背景:移动医疗已成为中国卫生管理体制创新、卫生服务模式转变的重要组成部分,是促进卫生服务均等化的必要政府措施。然而,在中国的小城市,移动医疗还没有被广泛采用。研究方法:本研究采用定量方法,通过基于网络的问卷调查,从使用中国健康管理系统的319名潜在用户中收集数据。采用PLS-SEM(偏最小二乘法-结构方程建模)方法对数据进行分析。贡献:本研究整合了保护动机理论(PMT),弥补了技术接受与使用统一理论(UTAUT)的局限性,是对PMT和UTAUT在中国小城市背景下的重新审视。研究结果表明,个人特征因素中的态度和感知脆弱性、社会背景因素中的社会影响和便利条件、技术特征因素中的绩效期望影响着中国小城市移动医疗用户的使用意愿。对从业人员的建议:根据实证结果,本研究为流动医疗服务提供者、医疗机构和政府机构提供了可行的建议。对研究者的建议:在健康行为方面,研究者应该从整体论和健康行为理论充分解释移动医疗使用的意图。对社会的影响:本研究旨在提高中国小城市用户使用移动医疗的意愿,最大化移动医疗的社会价值。未来研究:未来研究应关注用户的实际使用行为,同时进行一系列纵向研究,包括继续使用行为研究、放弃行为研究、弃用行为研究。
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引用次数: 0
A Model Predicting Student Engagement and Intention with Mobile Learning Management Systems 用移动学习管理系统预测学生参与和意向的模型
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5099
Jehad Imlawi, Atallah Al-Shatnawi, Bader M AlFawwaz, Hasan M AL-Shatnawi, S. Al-masaeed
Aim/Purpose: The aim of this study is to develop and evaluate a comprehensive model that predicts students’ engagement with and intent to continue using mobile-Learning Management Systems (m-LMS). Background: m-LMS are increasingly popular tools for delivering course content in higher education. Understanding the factors that affect student engagement and continuance intention can help educational institutions to develop more effective and user-friendly m-LMS platforms. Methodology: Participants with prior experience with m-LMS were employed to develop and evaluate the proposed model that draws on the Technology Acceptance Model (TAM), Task-Technology Fit (TTF), and other related models. Partial Least Squares-Structural Equation Modeling (PLS-SEM) was used to evaluate the model. Contribution: The study provides a comprehensive model that takes into account a variety of factors affecting engagement and continuance intention and has a strong predictive capability. Findings: The results of the study provide evidence for the strong predictive capability of the proposed model and supports previous research. The model identifies perceived usefulness, perceived ease of use, interactivity, compatibility, enjoyment, and social influence as factors that significantly influence student engagement and continuance intention. Recommendations for Practitioners: The findings of this study can help educational institutions to effectively meet the needs of students for interactive, effective, and user-friendly m-LMS platforms. Recommendation for Researchers: This study highlights the importance of understanding the antecedents of students’ engagement with m-LMS. Future research should be conducted to test the proposed model in different contexts and with different populations to further validate its applicability. Impact on Society: The engagement model can help educational institutions to understand how to improve student engagement and continuance intention with m-LMS, ultimately leading to more effective and efficient mobile learning. Future Research: Additional research should be conducted to test the proposed model in different contexts and with different populations to further validate its applicability.
目的/目的:本研究的目的是开发和评估一个综合模型,预测学生对移动学习管理系统(m-LMS)的参与程度和继续使用的意图。背景:m-LMS是高等教育中越来越流行的课程内容交付工具。了解影响学生参与和继续意愿的因素,可以帮助教育机构开发更有效和用户友好的m-LMS平台。方法:采用先前具有m-LMS经验的参与者来开发和评估所提出的模型,该模型借鉴了技术接受模型(TAM)、任务-技术契合(TTF)和其他相关模型。采用偏最小二乘-结构方程模型(PLS-SEM)对模型进行评价。贡献:本研究提供了一个综合考虑了多种影响敬业和持续意向因素的模型,具有较强的预测能力。研究结果:本研究结果为本模型较强的预测能力提供了证据,并支持了前人的研究。该模型确定了感知有用性、感知易用性、互动性、兼容性、享受和社会影响是显著影响学生参与和继续意愿的因素。对从业者的建议:本研究的发现可以帮助教育机构有效地满足学生对互动、有效和用户友好的m-LMS平台的需求。对研究人员的建议:本研究强调了理解学生参与m-LMS的前因的重要性。未来的研究应在不同的环境和不同的人群中对所提出的模型进行测试,以进一步验证其适用性。对社会的影响:参与模式可以帮助教育机构了解如何通过m-LMS提高学生的参与度和继续意愿,最终实现更有效和高效的移动学习。未来研究:应该进行更多的研究,在不同的环境和不同的人群中测试所提出的模型,以进一步验证其适用性。
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引用次数: 0
Ecommerce Fraud Incident Response: A Grounded Theory Study 电子商务欺诈事件响应:扎根理论研究
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5110
Joshua Dwight
Aim/Purpose: This research study aimed to explore ecommerce fraud practitioners’ experiences and develop a grounded theory framework to help define an ecommerce fraud incident response process, roles and responsibilities, systems, stakeholders, and types of incidents. Background: With a surge in global ecommerce, online transactions have become increasingly fraudulent, complex, and borderless. There are undefined ecommerce fraud roles, responsibilities, processes, and systems that limit and hinder cyber incident response to fraudulent activities. Methodology: A constructivist grounded theory approach was used to investigate and develop a theoretical foundation of ecommerce fraud incident response based on fraud practitioners’ experiences and job descriptions. The study sample consisted of 8 interviews with ecommerce fraud experts. Contribution: This research contributes to the body of knowledge by helping define a novel framework that outlines an ecommerce fraud incident response process, roles and responsibilities, systems, stakeholders, and incident types. Findings: An ecommerce fraud incident response framework was developed from fraud experts’ perspectives. The framework helps define processes, roles, responsibilities, systems, incidents, and stakeholders. The first finding defined the ecommerce fraud incident response process. The process includes planning, identification, analysis, response, and improvement. The second finding was that the fraud incident response model did not include the containment phase. The next finding was that common roles and responsibilities included fraud prevention analysis, tool development, reporting, leadership, and collaboration. The fourth finding described practitioners utilizing hybrid tools and systems for fraud prevention and detection. The fifth finding was the identification of internal and external stakeholders for communication, collaboration, and information sharing. The sixth finding is that research participants experienced different organizational alignments. The seventh key finding was stakeholders do not have a holistic view of the data and information to make some connections about fraudulent behavior. The last finding was participants experienced complex fraud incidents. Recommendations for Practitioners: It is recommended to adopt the ecommerce fraud response framework to help ecommerce fraud and security professionals develop an awareness of cyber fraud activities and/or help mitigate cyber fraud activities. Future Research: Future research could entail conducting a quantitative analysis by surveying the industry on the different components such as processes, systems, and responsibilities of the ecommerce fraud incident response framework. Other areas to explore and evaluate are maturity models and organizational alignment, collaboration, information sharing, and stakeholders. Lastly, further research can be pursued on the nuances of ecommerce fraud incidents using frameworks such as
目的/目的:本研究旨在探讨电子商务欺诈从业者的经验,并发展一个有根据的理论框架,以帮助定义电子商务欺诈事件响应流程、角色和责任、系统、利益相关者和事件类型。背景:随着全球电子商务的激增,在线交易变得越来越欺诈、复杂和无国界。电子商务欺诈的角色、责任、流程和系统都不明确,限制和阻碍了对欺诈活动的网络事件响应。方法:基于欺诈从业者的经验和工作描述,采用建构主义扎根理论方法来调查和发展电子商务欺诈事件响应的理论基础。研究样本包括8位电子商务欺诈专家的访谈。贡献:本研究通过帮助定义一个概述电子商务欺诈事件响应过程、角色和责任、系统、利益相关者和事件类型的新框架,对知识体系做出了贡献。研究结果:从欺诈专家的角度开发了电子商务欺诈事件响应框架。框架帮助定义过程、角色、职责、系统、事件和涉众。第一个发现定义了电子商务欺诈事件响应流程。该过程包括计划、识别、分析、响应和改进。第二个发现是,欺诈事件响应模型不包括遏制阶段。下一个发现是常见的角色和职责包括欺诈预防分析、工具开发、报告、领导和协作。第四个发现描述了从业人员使用混合工具和系统来预防和检测欺诈。第五个发现是识别内部和外部利益相关者进行沟通、协作和信息共享。第六个发现是,研究参与者经历了不同的组织结盟。第七个关键发现是,利益相关者对数据和信息没有一个整体的看法,无法将欺诈行为联系起来。最后一个发现是参与者经历了复杂的欺诈事件。对从业人员的建议:建议采用电子商务欺诈响应框架,以帮助电子商务欺诈和安全专业人员提高对网络欺诈活动的认识和/或帮助减轻网络欺诈活动。未来的研究:未来的研究可能需要通过调查行业的不同组成部分(如流程、系统和电子商务欺诈事件响应框架的责任)来进行定量分析。其他需要探索和评估的领域是成熟度模型和组织一致性、协作、信息共享和涉众。最后,可以使用攻击图生成、犯罪脚本和攻击树等框架对电子商务欺诈事件的细微差别进行进一步研究,以制定电子商务欺诈响应剧本、计划和指标。
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引用次数: 0
How Information Security Management Systems Influence the Healthcare Professionals’ Security Behavior in a Public Hospital in Indonesia 信息安全管理系统如何影响印尼公立医院医护人员的安全行为
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5185
Puspita Kencana Sari, Putu Wuri Handayani, Achmad Nizar Hidayanto, Pribadi Wiranda Busro
Aim/Purpose: This study analyzes health professionals’ information security behavior (ISB) as health information system (HIS) users concerning associated information security controls and risks established in a public hospital. This work measures ISB using a complete measuring scale and explains the relevant influential factors from the perspectives of Protection Motivation Theory (PMT) and General Deterrence Theory (GDT) Background: Internal users are the primary source of security concerns in hospitals, with malware and social engineering becoming common attack vectors in the health industry. This study focuses on HIS user behavior in developing countries with limited information security policies and resources. Methodology: The research was carried out in three stages. First, a semi-structured interview was conducted with three hospital administrators in charge of HIS implementation to investigate information security controls and threats. Second, a survey of 144 HIS users to determine ISB based on hospital security risk. Third, a semi-structured interview was conducted with 11 HIS users to discuss the elements influencing behavior and current information security implementation. Contribution: This study contributes to ISB practices in hospitals. It discusses how HIS managers could build information security programs to enhance health professionals’ behavior by considering PMT and GDT elements. Findings: According to the findings of this study, the hospital has implemented particular information security management system (ISMS) controls based on international standards, but there is still room for improvement. Insiders are the most prevalent information security dangers discovered, with certain working practices requiring HIS users to disclose passwords with others. The top three most common ISBs HIS users practice include appropriately disposing of printouts, validating link sources, and using a password to unlock the device. Meanwhile, the top three least commonly seen ISBs include transferring sensitive information online, leaving a password in an unsupervised area, and revealing sensitive information via social media. Recommendations for Practitioners: Hospital managers should create work practices that align with information security requirements. HIS managers should provide incentives to improve workers’ perceptions of the benefit of robust information security measures. Recommendation for Researchers: This study suggests more research into the components that influence ISB utilizing diverse theoretical foundations such as Regulatory Focus Theory to compare preventive and promotion motivation to enhance ISB. Impact on Society: This study can potentially improve information security in the healthcare industry, which has substantial risks to human life but still lags behind other vital sector implementations. Future Research: Future research could look into the best content and format for an information security education and tra
目的/目的:本研究分析公立医院卫生专业人员作为卫生信息系统(HIS)用户的信息安全行为(ISB)与相关信息安全控制和风险的关系。本文采用完整的测量量表对ISB进行了测量,并从保护动机理论(PMT)和一般威慑理论(GDT)的角度解释了相关的影响因素。背景:内部用户是医院安全问题的主要来源,恶意软件和社会工程成为健康行业常见的攻击媒介。本研究聚焦于资讯安全政策与资源有限的发展中国家的资讯安全使用者行为。研究方法:本研究分三个阶段进行。首先,对三名负责HIS实施的医院管理人员进行了半结构化访谈,以调查信息安全控制和威胁。其次,对144名HIS用户进行调查,确定基于医院安全风险的ISB。第三,对11位HIS用户进行了半结构化访谈,以讨论影响行为和当前信息安全实施的因素。贡献:本研究对ISB在医院的实践有贡献。它讨论了HIS管理人员如何通过考虑PMT和GDT元素来构建信息安全计划以增强卫生专业人员的行为。调查结果:根据本研究的结果,医院已根据国际标准实施了特定的信息安全管理系统(ISMS)控制,但仍有改进的空间。内部人员是发现的最普遍的信息安全威胁,某些工作惯例要求HIS用户与其他人披露密码。最常见的三个ISBs HIS用户实践包括适当地处理打印输出、验证链接源和使用密码解锁设备。与此同时,最不常见的三大isb行为包括:在网上传输敏感信息、在无人监管的地方留下密码以及通过社交媒体泄露敏感信息。对从业人员的建议:医院管理人员应该创建符合信息安全要求的工作实践。信息安全管理人员应该提供激励措施,以提高员工对健全的信息安全措施的好处的认识。对研究者的建议:本研究建议更多地研究影响ISB的因素,利用不同的理论基础,如监管焦点理论,比较预防动机和促进动机,以提高ISB。对社会的影响:本研究可以潜在地改善医疗保健行业的信息安全,该行业对人类生命有重大风险,但仍落后于其他重要部门的实施。未来的研究:未来的研究可以着眼于信息安全教育和培训计划的最佳内容和格式,以促进医疗保健专业人员的行为,这些行为需要基于ISB测量和其他影响因素进行改进。
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引用次数: 0
A New Model for Collecting, Storing, and Analyzing Big Data on Customer Feedback in the Tourism Industry 旅游行业客户反馈大数据收集、存储与分析新模式
Q2 Computer Science Pub Date : 2023-01-01 DOI: 10.28945/5107
T. Ho, Van-Ho Nguyen, T. Le, Hoanh-Su Le, Dã Thôn Nguyen, T. Mai, A. Tran, H. Truong
Aim/Purpose: In this study, the research proposes and experiments with a new model of collecting, storing, and analyzing big data on customer feedback in the tourism industry. The research focused on the Vietnam market. Background: Big Data describes large databases that have been “silently” built by businesses, which include product information, customer information, customer feedback, etc. This information is valuable, and the volume increases rapidly over time, but businesses often pay little attention or store it discretely, not centrally, thereby wasting an extremely large resource and partly causing limitations for business analysis as well as data. Methodology: The study conducted an experiment by collecting customer feedback data in the field of tourism, especially tourism in Vietnam, from 2007 to 2022. After that, the research proceeded to store and mine latent topics based on the data collected using the Topic Model. The study applied cloud computing technology to build a collection and storage model to solve difficulties, including scalability, system stability, and system cost optimization, as well as ease of access to technology. Contribution: The research has four main contributions: (1) Building a model for Big Data collection, storage, and analysis; (2) Experimenting with the solution by collecting customer feedback data from huge platforms such as Booking.com, Agoda.com, and Phuot.vn based on cloud computing, focusing mainly on tourism Vietnam; (3) A Data Lake that stores customer feedback and discussion in the field of tourism was built, supporting researchers in the field of natural language processing; (4) Experimental research on the latent topic mining model from the collected Big Data based on the topic model. Findings: Experimental results show that the Data Lake has helped users easily extract information, thereby supporting administrators in making quick and timely decisions. Next, PySpark big data processing technology and cloud computing help speed up processing, save costs, and make model building easier when moving to SaaS. Finally, the topic model helps identify customer discussion trends and identify latent topics that customers are interested in so business owners have a better picture of their potential customers and business. Recommendations for Practitioners: Empirical results show that facilities are the factor that customers in the Vietnamese market complain about the most in the tourism/hospitality sector. This information also recommends that practitioners reduce their expectations about facilities because the overall level of physical facilities in the Vietnamese market is still weak and cannot be compared with other countries in the world. However, this is also information to support administrators in planning to upgrade facilities in the long term. Recommendation for Researchers: The value of Data Lake has been proven by research. The study also formed a model for big data collection, storage, and
目的:本研究提出并实验了旅游行业客户反馈大数据收集、存储和分析的新模式。这项研究的重点是越南市场。背景:大数据是指企业“默默”构建的大型数据库,包括产品信息、客户信息、客户反馈等。这些信息是有价值的,并且随着时间的推移,其数量会迅速增加,但是企业通常很少关注或分散存储,而不是集中存储,从而浪费了非常大的资源,并在一定程度上限制了业务分析和数据。方法:本研究通过收集2007年至2022年旅游领域,特别是越南旅游领域的客户反馈数据进行实验。然后,在使用Topic Model收集数据的基础上,对潜在主题进行存储和挖掘。本研究应用云计算技术构建采集存储模型,解决可扩展性、系统稳定性、系统成本优化、技术获取便捷性等难题。贡献:主要有四个方面的贡献:(1)构建了大数据收集、存储和分析的模型;(2)通过收集Booking.com、Agoda.com、Phuot等大型平台的客户反馈数据,对解决方案进行试验。vn基于云计算,主要专注于旅游越南;(3)建立了存储旅游领域客户反馈和讨论的数据湖,支持自然语言处理领域的研究人员;(4)基于主题模型的收集大数据潜在主题挖掘模型实验研究。结果:实验结果表明,数据湖帮助用户轻松提取信息,从而支持管理员快速及时地做出决策。其次,PySpark大数据处理技术和云计算有助于加快处理速度,节省成本,并且在迁移到SaaS时使模型构建更容易。最后,主题模型有助于确定客户讨论趋势,并确定客户感兴趣的潜在主题,以便企业所有者更好地了解其潜在客户和业务。对从业人员的建议:实证结果表明,设施是越南市场客户在旅游/酒店部门抱怨最多的因素。该信息还建议从业者降低对设施的期望,因为越南市场的整体物理设施水平仍然较弱,无法与世界其他国家相比。但是,这也是支持管理员计划长期升级设施的信息。给研究人员的建议:数据湖的价值已经被研究证明。该研究还形成了大数据收集、存储和分析的模型。研究人员可以在其他领域使用相同的模型,也可以使用本研究提出的模型和算法来收集和存储其他平台和领域的大数据。对社会的影响:收集、存储和分析旅游部门的大数据有助于政府战略家识别旅游趋势和沟通危机。根据这些信息,政府管理者将能够制定决策和战略,以发展区域旅游业,提出价格水平,并支持创新项目。这就是这项研究带来的巨大的社会价值。未来研究:对于每个不同的平台或网站,研究必须建立一个查询场景并选择不同的技术方法,这限制了解决方案的可扩展性到多个平台的能力。研究将继续构建和标准化查询场景和处理技术,以便更容易地扩展到其他平台。
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引用次数: 1
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Interdisciplinary Journal of Information, Knowledge, and Management
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