Since 2017, increased sexual harassment incidents have been reported in Hollywood; yet, little guidance has been offered on how organizations, which are informally governed by their network members, can effectively reduce sexual harassment. Building upon the theory of network governance, this paper suggests social mechanisms, which are used to coordinate and safeguard exchanges between Hollywood organizations, are more effective at reducing incidents of workplace sexual harassment than traditional strategies. These social mechanisms direct change to the macroculture through collective sanctions that damage the perpetrators reputation and restrict access to network opportunities. In essence, perpetrators become toxic assets that Hollywood avoids and this avoidance is similar to economic sanctions that can deter sexual harassment.
{"title":"THE IMPACT OF INTERVENTION MEASURES ON SEXUAL HARASSMENT IN THE FILM AND TELEVISION INDUSTRY","authors":"B. Eng, R. McKinney, L. Shao","doi":"10.18374/jims-19-1.1","DOIUrl":"https://doi.org/10.18374/jims-19-1.1","url":null,"abstract":"Since 2017, increased sexual harassment incidents have been reported in Hollywood; yet, little guidance has been offered on how organizations, which are informally governed by their network members, can effectively reduce sexual harassment. Building upon the theory of network governance, this paper suggests social mechanisms, which are used to coordinate and safeguard exchanges between Hollywood organizations, are more effective at reducing incidents of workplace sexual harassment than traditional strategies. These social mechanisms direct change to the macroculture through collective sanctions that damage the perpetrators reputation and restrict access to network opportunities. In essence, perpetrators become toxic assets that Hollywood avoids and this avoidance is similar to economic sanctions that can deter sexual harassment.","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"46 5 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77247328","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE KNOWLEDGE MANAGEMENT AND ITS RELATIONSHIP WITH THE WOODEN MANUFACTURERS COMPANIES INNOVATION AT APASEO �EL ALTO�, GUANAJUATO, M�XICO.","authors":"S. Martha, Len Cervantes","doi":"10.18374/jims-19-1.3","DOIUrl":"https://doi.org/10.18374/jims-19-1.3","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"15 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72532800","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"WORK-LIFE FLEXIBILITY PRACTICES AND EMPLOYEE OUTCOMES: DOES THE CULTURAL CONTEXT MATTER?","authors":"K. Misra","doi":"10.18374/jims-19-1.4","DOIUrl":"https://doi.org/10.18374/jims-19-1.4","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"11 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89961418","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"FISCAL POLICY MACROECONOMIC EFFECTS: THE CASE OF GEORGIA","authors":"Maya Grigolia","doi":"10.18374/jims-19-1.5","DOIUrl":"https://doi.org/10.18374/jims-19-1.5","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"36 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86775395","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Study on Buying Behaviour of Females towards Selected Hair Care Products in Baroda City","authors":"Kalpesh D. Naik, D. Bhatia","doi":"10.18843/ijms/v6i3/06","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/06","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"99 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79251812","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of Foreign Direct Investment in Indian Food Processing Industry During Post Reforms","authors":"Ritu Mittal, Parveen Kumar","doi":"10.18843/ijms/v6i3/04","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/04","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"119 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73053103","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Analysis on Impact of Behavior Finance on Investment Decision of Investors in Amravati City","authors":"K. Smitha, K. Anil, Simi Susan Saji, Steffy Pius","doi":"10.18843/ijms/v6i3/07","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/07","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"158 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77771486","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Josephine Jepkorir Inyangala, Fred. K. Keraro, S. Kipchumba
{"title":"Relationship between Career Path Progression and Administrative Staff Job Satisfaction in Chartered Public Universities in Kenya","authors":"Josephine Jepkorir Inyangala, Fred. K. Keraro, S. Kipchumba","doi":"10.18843/ijms/v6i3/01","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/01","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"3 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78295888","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"India - China Trade Relationship: The Surprising Facts","authors":"N. Ranjusha, Devasia, V. T. Nandakumar","doi":"10.18843/ijms/v6i3/02","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/02","url":null,"abstract":"","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"221 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76648094","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Celebrity endorsement (CE) is brand management strategy, and a firm invests significant amount on CE, particularly new firm they perceive that celebrity will add value to the brand they endorse and increase consumer based brand equity (CBBE) of firm. According to Kamakura and Russell (1991) “CBBE occurs when the consumers are aware of the brand and holds some favorable, strong, and unique brand associations in their memory”. A literature review has been conducted on CE and CBBE. The study finds positive relationship between CE and CBEE. This study will help manager in decision making while tying up with celebrities.
{"title":"Celebrity Endorsement, Consumer Based Brand Equity: A Literature Review","authors":"Sujeet Kumar, V. Ramana","doi":"10.18843/ijms/v6i3/08","DOIUrl":"https://doi.org/10.18843/ijms/v6i3/08","url":null,"abstract":"Celebrity endorsement (CE) is brand management strategy, and a firm invests significant amount on CE, particularly new firm they perceive that celebrity will add value to the brand they endorse and increase consumer based brand equity (CBBE) of firm. According to Kamakura and Russell (1991) “CBBE occurs when the consumers are aware of the brand and holds some favorable, strong, and unique brand associations in their memory”. A literature review has been conducted on CE and CBBE. The study finds positive relationship between CE and CBEE. This study will help manager in decision making while tying up with celebrities.","PeriodicalId":41612,"journal":{"name":"International Journal of Management Studies","volume":"12 1","pages":""},"PeriodicalIF":0.7,"publicationDate":"2019-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80087689","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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