E-learning is a learning method using information technology, which is designed so that each individual can learn independently. E-learning provides flexibility in choosing the time and place to access subject matter, as well as providing opportunities for learners to take control of their learning success. At Narotama University in Surabaya, the E-learning system used is the result of independent development by the university, which is named the Elina system (Narotama E-learning). The elina system is used by the academic community, lecturers and students who have a background in technological insight, infrastructure, and various main tasks. This diversity can affect behavior / perceptions of system use. Technology Acceptance Model (TAM) is a theory about the use of information technology systems which is considered very influential and is generally used to explain individual acceptance of the use of information technology systems. This study aims to analyze the factors that affect the acceptance of Elina's system by lecturers at Narotama University Surabaya using the Technology Acceptance Model (TAM) method. The TAM that will be used comes from previous research, namely Perceived Usefulness, Perceived Ease of Use, Intention To Use, and Actual Technology Use. With the addition of Learning Interface Design and Accessibility System in Multiplatform constructions. The results showed that the factors of Learning Interface Design and Accessibility System in Multiplatform had an indirect effect on Elina's Actual Technology Use system by Narotama University lecturers through the factors of Perceived of Usefulness, Perceived Ease of Use and Intention to Use.
电子学习是一种利用信息技术的学习方法，旨在让每个人都能独立学习。电子学习可以灵活地选择学习时间和地点，让学习者有机会掌握学习的成功。泗水 Narotama 大学使用的电子学习系统是该校自主开发的成果，被命名为 Elina 系统（Narotama 电子学习）。使用 elina 系统的是学术界、讲师和学生，他们在技术洞察力、基础设施和各种主要任务方面都有一定的背景。这种多样性会影响使用系统的行为/观念。技术接受模型（TAM）是一种关于信息技术系统使用的理论，被认为非常有影响力，一般用于解释个人对信息技术系统使用的接受程度。本研究旨在使用技术接受模型（TAM）方法分析影响泗水 Narotama 大学讲师接受 Elina 系统的因素。所使用的 TAM 模型来自以往的研究，即感知有用性、感知易用性、使用意向和实际技术使用。在多平台构建中加入了学习界面设计和无障碍系统。结果表明，多平台中的学习界面设计和无障碍系统因素通过感知有用性、感知易用性和使用意向间接影响了成田大学讲师对 Elina 的实际技术使用系统。
{"title":"Analisa Faktor Penerimaan Sistem E-Learning Narotama Menggunakan Metode Technology Acceptance Model","authors":"Addin Cendekia Wahid","doi":"10.46799/jsa.v5i2.986","DOIUrl":"https://doi.org/10.46799/jsa.v5i2.986","url":null,"abstract":"E-learning is a learning method using information technology, which is designed so that each individual can learn independently. E-learning provides flexibility in choosing the time and place to access subject matter, as well as providing opportunities for learners to take control of their learning success. At Narotama University in Surabaya, the E-learning system used is the result of independent development by the university, which is named the Elina system (Narotama E-learning). The elina system is used by the academic community, lecturers and students who have a background in technological insight, infrastructure, and various main tasks. This diversity can affect behavior / perceptions of system use. Technology Acceptance Model (TAM) is a theory about the use of information technology systems which is considered very influential and is generally used to explain individual acceptance of the use of information technology systems. This study aims to analyze the factors that affect the acceptance of Elina's system by lecturers at Narotama University Surabaya using the Technology Acceptance Model (TAM) method. The TAM that will be used comes from previous research, namely Perceived Usefulness, Perceived Ease of Use, Intention To Use, and Actual Technology Use. With the addition of Learning Interface Design and Accessibility System in Multiplatform constructions. The results showed that the factors of Learning Interface Design and Accessibility System in Multiplatform had an indirect effect on Elina's Actual Technology Use system by Narotama University lecturers through the factors of Perceived of Usefulness, Perceived Ease of Use and Intention to Use.","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"137 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140451546","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The influence of the internet on the community environment is very influential, because the internet can bring a very wide network for customers or teenagers to choose alternative shopping online. The support of an online application system can make it easier for teenagers to see applications just shopping online in the onlineshop application, so that the attraction to shop through online or e-commerce can be an attraction for teenagers to facilitate them in the process of selecting and purchasing the desired product. Basically, the shopee application is an online shopping platform that is in great demand because it is a platform that is tailored for the region and provides an easy and fast online shopping experience for teenagers through strong support and logistics. The purpose of this study is to find out how the lifestyle of teenagers in Pontianak City towards online shopping using the shopee application. The research method that will be used in this study is using quantitative methods, with this research will use survey methods. Research hypothesis: the research hypothesis used is descriptive analysis carried out through testing descriptive hypotheses. The result of the analysis is whether the research hypothesis can be generalized or not.
{"title":"Gaya Hidup Remaja Terhadap Belanja Online Shop Menggunakan Aplikasi Shopee Kota Pontianak","authors":"Mirah Wulandari, Armuli Armuli, Septyanika Alamanda","doi":"10.46799/jsa.v5i2.995","DOIUrl":"https://doi.org/10.46799/jsa.v5i2.995","url":null,"abstract":"The influence of the internet on the community environment is very influential, because the internet can bring a very wide network for customers or teenagers to choose alternative shopping online. The support of an online application system can make it easier for teenagers to see applications just shopping online in the onlineshop application, so that the attraction to shop through online or e-commerce can be an attraction for teenagers to facilitate them in the process of selecting and purchasing the desired product. Basically, the shopee application is an online shopping platform that is in great demand because it is a platform that is tailored for the region and provides an easy and fast online shopping experience for teenagers through strong support and logistics. The purpose of this study is to find out how the lifestyle of teenagers in Pontianak City towards online shopping using the shopee application. The research method that will be used in this study is using quantitative methods, with this research will use survey methods. Research hypothesis: the research hypothesis used is descriptive analysis carried out through testing descriptive hypotheses. The result of the analysis is whether the research hypothesis can be generalized or not.\u0000 ","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"31 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140449573","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Laryngectomy is a surgery that involves the removal of components of the larynx and vocal cords, with a permanent stoma created in the neck. Voice, breathing, and eating functions will be impaired in the long term. After laryngectomy, people lose not only their voice and ability to communicate but also part of their personality. Voice rehabilitation becomes essential in treatment, focusing on acceptable voice production and aspiration prevention and improving the quality of life of larynx-impaired patients post vocal cord removal. Rehabilitation of laryngectomized patients is a current therapeutic challenge. A therapeutic respiratory rehabilitation was designed to meet patient expectations better.
{"title":"Rehabilitasi Respirasi pada Pasca Operasi Angkat Pita Suara","authors":"Siti Chandra Widjanantie","doi":"10.46799/jsa.v5i2.989","DOIUrl":"https://doi.org/10.46799/jsa.v5i2.989","url":null,"abstract":"Laryngectomy is a surgery that involves the removal of components of the larynx and vocal cords, with a permanent stoma created in the neck. Voice, breathing, and eating functions will be impaired in the long term. After laryngectomy, people lose not only their voice and ability to communicate but also part of their personality. Voice rehabilitation becomes essential in treatment, focusing on acceptable voice production and aspiration prevention and improving the quality of life of larynx-impaired patients post vocal cord removal. Rehabilitation of laryngectomized patients is a current therapeutic challenge. A therapeutic respiratory rehabilitation was designed to meet patient expectations better.","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"49 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140452338","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this research is to examine the influence of e-service quality and trust on the repurchase intention of the Blibli application in the city of Bandung. The instruments used in this study have been declared valid and reliable through validity and reliability tests. The instruments were employed as data collection tools from respondents, namely internet users aged 17 and above who have experience shopping on the Blibli application, with a total of 90 individuals as the subjects of this research. The data collection technique used was cross-sectional or a one-shot study. The data analysis technique employed was simple and multiple linear regression using the SPSS version 25 tool. The findings of this research indicate that e-service quality does not influence repurchase intention, trust has a positive and significant impact on repurchase intention, and e-service quality and trust, when considered simultaneously, have a positive and significant effect on repurchase intention. Meanwhile, other concepts for directly influencing repurchase intention could be proposed by future researchers. The results of this study are also beneficial for the management of the evaluated object and the e-commerce industry in formulating relevant strategies for enhancing the quality of these attributes.
{"title":"Pengaruh E-Service Quality dan Kepercayaan terhadap Minat Beli Ulang Konsumen pada Aplikasi Blibli di Kota Bandung","authors":"Doni Kuswandi, Tania Adialita","doi":"10.46799/jsa.v5i2.956","DOIUrl":"https://doi.org/10.46799/jsa.v5i2.956","url":null,"abstract":"The purpose of this research is to examine the influence of e-service quality and trust on the repurchase intention of the Blibli application in the city of Bandung. The instruments used in this study have been declared valid and reliable through validity and reliability tests. The instruments were employed as data collection tools from respondents, namely internet users aged 17 and above who have experience shopping on the Blibli application, with a total of 90 individuals as the subjects of this research. The data collection technique used was cross-sectional or a one-shot study. The data analysis technique employed was simple and multiple linear regression using the SPSS version 25 tool. The findings of this research indicate that e-service quality does not influence repurchase intention, trust has a positive and significant impact on repurchase intention, and e-service quality and trust, when considered simultaneously, have a positive and significant effect on repurchase intention. Meanwhile, other concepts for directly influencing repurchase intention could be proposed by future researchers. The results of this study are also beneficial for the management of the evaluated object and the e-commerce industry in formulating relevant strategies for enhancing the quality of these attributes. \u0000 \u0000 ","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"35 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140456361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this study is to determine the Nature Conservation Program at PTBA Tanjung Enim Coal and its Relevance to the Ecological Values of the Qur'an. 2) To know the implications in action of Alternative Social Theology. This research is a type of field research (qualitative) where researchers directly observe and participate in a small social-scale research location, research conducted by researchers focuses on the natural damage of local coal mining. In conclusion, this study confirms that Islam provides relevant ethical and moral guidelines in the context of nature conservation. The nature conservation program at PT Bukit Asam Tanjung Enim is interpreted as a form of practical interpretation that translates the ecological values of the Qur'an into concrete actions. In addition, the article highlights the implications of social theology, emphasizing corporate responsibility to society and the surrounding environment
本研究的目的是确定 PTBA Tanjung Enim 煤矿的自然保护计划及其与《古兰经》生态价值观的相关性。2) 了解另类社会神学在行动中的影响。本研究是一种实地研究（定性研究），研究人员直接观察和参与小型社会规模的研究地点，研究人员的研究重点是当地煤矿开采对自然造成的破坏。总之，本研究证实了伊斯兰教在自然保护方面提供了相关的伦理道德准则。PT Bukit Asam Tanjung Enim 公司的自然保护计划被解释为一种将《古兰经》的生态价值观转化为具体行动的实践诠释形式。此外，文章还强调了社会神学的意义，强调了企业对社会和周边环境的责任。
{"title":"Tafsir Praksis Ekologi Al-Qur'an Studi Relevansi Program Konservasi Alam di PT Bukit Asam Tanjung Enim dengan Nilai-Nilai Ekologi Qurani Serta Implikasi Teologi Sosial","authors":"Al Insyirah","doi":"10.46799/jsa.v5i1.1006","DOIUrl":"https://doi.org/10.46799/jsa.v5i1.1006","url":null,"abstract":"The purpose of this study is to determine the Nature Conservation Program at PTBA Tanjung Enim Coal and its Relevance to the Ecological Values of the Qur'an. 2) To know the implications in action of Alternative Social Theology. This research is a type of field research (qualitative) where researchers directly observe and participate in a small social-scale research location, research conducted by researchers focuses on the natural damage of local coal mining. In conclusion, this study confirms that Islam provides relevant ethical and moral guidelines in the context of nature conservation. The nature conservation program at PT Bukit Asam Tanjung Enim is interpreted as a form of practical interpretation that translates the ecological values of the Qur'an into concrete actions. In addition, the article highlights the implications of social theology, emphasizing corporate responsibility to society and the surrounding environment","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"31 1-2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140493536","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Return on Assets (ROA), Current Ratio (CR), Debt to Equity Ratio (DER), and Capital Expenditure to Book Value of Assets (CAPBVA) Investment Decision on Company Value (Tobin's Q) is the purpose of this study. Using the annual financial statements of 35 companies in the Tourism, Hotel, and Restaurant subsector listed on the Indonesia Stock Exchange (IDX) for the five-year period 2017-2021, this study uses secondary data. Purposive sampling is used for sampling. The panel data regression analysis used in this study was processed using the Eviews 10 program system for data analysis. The results of this research test Return on Assets (ROA) and Debt to Equity Ratio (DER) have a positive and significant effect on Company Value (Tobin's Q), while Capital Expenditure to Book Value of Assets (CAPBVA) investment decisions have a negative and significant effect on Company Value (Tobin's Q) and Current Ratio (CR) have no effect on Company Value (Tobin's Q).
{"title":"Return on Assets, Current Ratio, Debt to Equity Ratio, and Investment Decisions Affect the Value of Tourism, Hotel, and Restaurant Companies","authors":"Kholif Matunni’ Mah, K. Digdowiseiso, Y. Yusoff","doi":"10.46799/jsa.v4i12.1010","DOIUrl":"https://doi.org/10.46799/jsa.v4i12.1010","url":null,"abstract":"Return on Assets (ROA), Current Ratio (CR), Debt to Equity Ratio (DER), and Capital Expenditure to Book Value of Assets (CAPBVA) Investment Decision on Company Value (Tobin's Q) is the purpose of this study. Using the annual financial statements of 35 companies in the Tourism, Hotel, and Restaurant subsector listed on the Indonesia Stock Exchange (IDX) for the five-year period 2017-2021, this study uses secondary data. Purposive sampling is used for sampling. The panel data regression analysis used in this study was processed using the Eviews 10 program system for data analysis. The results of this research test Return on Assets (ROA) and Debt to Equity Ratio (DER) have a positive and significant effect on Company Value (Tobin's Q), while Capital Expenditure to Book Value of Assets (CAPBVA) investment decisions have a negative and significant effect on Company Value (Tobin's Q) and Current Ratio (CR) have no effect on Company Value (Tobin's Q).","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"76 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140496367","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to analyze the influence of Workload, Career Development, and Work Discipline on Employee Performance at the Asia Energi Transformation Foundation. The sample in this study were 109 respondents based on the Yamane formula. This study uses primary data with data collection methods through questionnaires distributed to 109 respondents. The data analysis technique uses inferential analysis with multiple linear regression. The results obtained in this study are workload has a positive effect on employee performance, career development has a positive effect on employee performance, and work discipline has a positive effect on employee performance. Therefore the Foundation must pay more attention to what employees need so that employee performance remains at a good level.
{"title":"The Effect of Workload, Career Development and Work Discipline on Employee Performance at Asia Energy Transformation Foundation","authors":"Melisa Indah Sari, K. Digdowiseiso, S. F. Padlee","doi":"10.46799/jsa.v5i1.1011","DOIUrl":"https://doi.org/10.46799/jsa.v5i1.1011","url":null,"abstract":"This study aims to analyze the influence of Workload, Career Development, and Work Discipline on Employee Performance at the Asia Energi Transformation Foundation. The sample in this study were 109 respondents based on the Yamane formula. This study uses primary data with data collection methods through questionnaires distributed to 109 respondents. The data analysis technique uses inferential analysis with multiple linear regression. The results obtained in this study are workload has a positive effect on employee performance, career development has a positive effect on employee performance, and work discipline has a positive effect on employee performance. Therefore the Foundation must pay more attention to what employees need so that employee performance remains at a good level.","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"54 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140494984","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Globalisasi dan modernisasi membawa sejumlah isu yang signifikan bagi dunia pendidikan Islam. Tantangan tersebut melibatkan aspek identitas keagamaan, perubahan nilai-nilai tradisional, pengaruh budaya luar, dan integrasi teknologi dalam proses pembelajaran. Tujuan penelitian ini sangat jelas dan terfokus pada pemahaman dan penanganan isu-isu keberagamaan yang dihadapi oleh dunia pendidikan Islam dalam konteks globalisasi dan modernisasi. Penelitian ini menggunakan metode penelitian pustaka, yang melibatkan eksplorasi dan analisis lebih lanjut terhadap data yang diperoleh dari sumber-sumber pustaka. Hasil penelitian ini memberikan pemahaman mendalam tentang isu-isu keberagamaan yang dihadapi oleh dunia pendidikan Islam dalam konteks globalisasi dan modernisasi. Identifikasi isu-isu seperti perubahan identitas keagamaan, perubahan nilai-nilai tradisional, pengaruh budaya luar, dan integrasi teknologi memberikan gambaran yang komprehensif tentang tantangan-tantangan yang dihadapi oleh lembaga-lembaga pendidikan Islam. Penelitian ini dapat memberikan kontribusi positif dalam pengembangan strategi dan kebijakan pendidikan Islam. Rekomendasi yang dihasilkan dari penelitian ini dapat membantu lembaga-lembaga pendidikan Islam untuk mengatasi tantangan zaman, memperkuat landasan karakter dan moralitas umat Muslim, serta menciptakan lingkungan pembelajaran yang responsif terhadap perkembangan zaman.
{"title":"Identifikasi Isu Keberagamaan dalam Pendidikan Islam","authors":"Zayin Nafsaka Sajidin, A. Yani","doi":"10.46799/jsa.v4i12.936","DOIUrl":"https://doi.org/10.46799/jsa.v4i12.936","url":null,"abstract":"Globalisasi dan modernisasi membawa sejumlah isu yang signifikan bagi dunia pendidikan Islam. Tantangan tersebut melibatkan aspek identitas keagamaan, perubahan nilai-nilai tradisional, pengaruh budaya luar, dan integrasi teknologi dalam proses pembelajaran. Tujuan penelitian ini sangat jelas dan terfokus pada pemahaman dan penanganan isu-isu keberagamaan yang dihadapi oleh dunia pendidikan Islam dalam konteks globalisasi dan modernisasi. Penelitian ini menggunakan metode penelitian pustaka, yang melibatkan eksplorasi dan analisis lebih lanjut terhadap data yang diperoleh dari sumber-sumber pustaka. Hasil penelitian ini memberikan pemahaman mendalam tentang isu-isu keberagamaan yang dihadapi oleh dunia pendidikan Islam dalam konteks globalisasi dan modernisasi. Identifikasi isu-isu seperti perubahan identitas keagamaan, perubahan nilai-nilai tradisional, pengaruh budaya luar, dan integrasi teknologi memberikan gambaran yang komprehensif tentang tantangan-tantangan yang dihadapi oleh lembaga-lembaga pendidikan Islam. Penelitian ini dapat memberikan kontribusi positif dalam pengembangan strategi dan kebijakan pendidikan Islam. Rekomendasi yang dihasilkan dari penelitian ini dapat membantu lembaga-lembaga pendidikan Islam untuk mengatasi tantangan zaman, memperkuat landasan karakter dan moralitas umat Muslim, serta menciptakan lingkungan pembelajaran yang responsif terhadap perkembangan zaman.","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"7 1-2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139163366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research was conducted to analyze the Moderation Effects of Customer Innovativeness in increasing Phygital Retail Customer Loyalty in the Indonesian Culinary Industry. The purpose of this study is to analyze the application of the Phygital Retail concept in order to optimize Phygital Retail outlets in the Indonesian Culinary Industry. This research is a quantitative research with the PLS Structural Equation Modeling (SEM) approach. Sources of data in this study were obtained by distributing online questionnaires to respondents who were customers of outlets or Resto Phygital Retail. The results of this study state that as a form of effort towards optimizing Phygital Retail outlets that implement the Phygital Retail concept, it is hoped that consumers can carry out innovations which are encouragement from the consumers themselves to become more involved and loyal to the company, hence consumer involvement and loyalty. This can be achieved by implementing strategies in the Phygital Retail sales system that bring pleasure to consumers.
{"title":"Analysis of The Moderation Effect of Customer Innovativeness in Increasing Customer Loyalty Phygital Retail in the Culinary Industry","authors":"Novita Margareth Marta, Triyono Arief Wahyudib","doi":"10.46799/jsa.v3i11.830","DOIUrl":"https://doi.org/10.46799/jsa.v3i11.830","url":null,"abstract":"This research was conducted to analyze the Moderation Effects of Customer Innovativeness in increasing Phygital Retail Customer Loyalty in the Indonesian Culinary Industry. The purpose of this study is to analyze the application of the Phygital Retail concept in order to optimize Phygital Retail outlets in the Indonesian Culinary Industry. This research is a quantitative research with the PLS Structural Equation Modeling (SEM) approach. Sources of data in this study were obtained by distributing online questionnaires to respondents who were customers of outlets or Resto Phygital Retail. The results of this study state that as a form of effort towards optimizing Phygital Retail outlets that implement the Phygital Retail concept, it is hoped that consumers can carry out innovations which are encouragement from the consumers themselves to become more involved and loyal to the company, hence consumer involvement and loyalty. This can be achieved by implementing strategies in the Phygital Retail sales system that bring pleasure to consumers.","PeriodicalId":424088,"journal":{"name":"Jurnal Syntax Admiration","volume":"1218 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139204126","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ahmad Arifin Porkas Lubis, Ahmad Perwira Mulia, Gina Cynthia Raphita Hasibuan
Road infrastructure is a vital component in fostering economic growth and human mobility. Well-maintained and safe roads enhance transportation effectiveness and efficiency. However, in reality, several road segments fall short of stringent standards, both in terms of suitability and safety. The road sections A.H. Nasution (Medan) and Ngumban Surbakti (Medan) have never undergone prior fitness assessments. Thus, this study aims to establish a ranking to determine their fitness levels. This research assesses the suitability of A.H. Nasution (Medan) and Ngumban Surbakti (Medan) roads using the Analytical Hierarchy Process (AHP) and the Multi-Attribute Utility Theory (MAUT) methods. The collected data is processed and analyzed using both AHP and MAUT methods to determine the relative weights of factors influencing road suitability. The AHP method, when applied to respondent data, revealed the highest weights for road geometric technical aspects, scoring 3,36 for A.H. Nasution and 3.04 for Ngumban Surbakti. Conversely, the lowest weights were assigned to road equipment technical aspects, with 0,592 for A.H. Nasution, and road section utilization, with 0,3 for Ngumban Surbakti. When employing the MAUT method, the highest weights were attributed to complementary road structure, scoring 1,265 for A.H. Nasution and 1,140 for Ngumban Surbakti, whereas the lowest weights pertained to road section utilization, with 0,04 for A.H. Nasution and 0,413 for Ngumban Surbakti. In future research, it is advisable to conduct a comparative study between AHP and MAUT in scenarios with a higher number of criteria or increased complexity. This may also explore the potential development of new methods that integrate the strengths of both approaches to address these issues.
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