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2012 IEEE Symposium on Humanities, Science and Engineering Research最新文献

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The use of international relation conceptual models to engage Public Diplomacy 运用国际关系概念模型进行公共外交
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268812
N. Noordin, A. Lokman
Public Diplomacy is known as the process to influence foreign audience and transforms the structured message to the audience to create desired perception, believed and behavior. In the digital adrenalized community of today global borderless system, Public Diplomacy is deemed as important skill to be mastered by a nation state that has vision to preserve their super power status or maintaining their state of harmony. This article introduced conceptual model of International Relation (IRCM) and its conceptual expansion (IRCM 2) to provide orbital comprehension of Public Diplomacy to local operators and learners. The aim is to spark critical summarizations and glaring ability to expand skills of Public Diplomacy therefore instigates more detailed creativity from the operators and learners. In summary this article provides conceptual model to show the elements to construct Public Diplomacy and academic learning method to exercise Public Diplomacy. This work is part of the attempt to develop a Public Diplomacy Operational Guidance and to construct an explainable theory for Public Diplomacy study and research.
公共外交是影响外国受众并将结构化信息转化为受众以产生期望的感知、信念和行为的过程。在全球无国界体系的今天,公共外交被认为是一个拥有保持超级大国地位或维持和谐状态愿景的民族国家必须掌握的重要技能。本文介绍了国际关系的概念模型(IRCM)及其概念扩展(IRCM 2),以便为当地的操作者和学习者提供对公共外交的轨道理解。其目的是激发批判性总结和扩展公共外交技能的突出能力,从而激发操作者和学习者更详细的创造力。综上所述,本文提供了建构公共外交要素的概念模型和实践公共外交的学术学习方法。本文的工作是制定《公共外交操作指南》,为公共外交的学习和研究构建一个可解释的理论的一部分。
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引用次数: 3
Corporate social responsibility: Institutional Legitimacy action and strategy 企业社会责任:制度合法性、行动与策略
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268831
F. Hamid, R. Atan
The objective of the study is to investigate the Corporate Social Responsibility (CSR) action and strategy used by the top 100 Malaysian Listed Companies followings the 1997 Asian's financial crisis. This research focus on Malaysian companies because Malaysia considered as one of the largest stock market in Southeast Asia countries. These studies utilize company's annual reports as a proxy for their CSR initiatives. As crisis has resulted negative impact to country and society, the result of the study shows that the economic crisis have motivated government and business to joint hand together to mitigate the impacts, as evident since 1920s i.e. after the Stock Market crash in United States and World War II. On the other hand, the crisis has also provide opportunity for the business to redirect away from a threat to an opportunity that differentiate them from the others. Furthermore, the study fairly explains legitimacy theory notions on the managerial actions from the Institutional lens namely "Institutional Legitimacy". Finally, apart from offerings descriptive contribution, our ambition is to assist future research on the post economic crisis particularly after the 2008 global economic crisis. This is because the state social structures, communities and people's ways of life were completely re-shaped after the economic changes.
本研究的目的是调查1997年亚洲金融危机后马来西亚100强上市公司的企业社会责任(CSR)行动和战略。本研究的重点是马来西亚公司,因为马来西亚被认为是东南亚国家中最大的股票市场之一。这些研究利用公司的年度报告作为其CSR举措的代理。由于危机对国家和社会造成了负面影响,研究结果表明,经济危机促使政府和企业共同努力减轻影响,自20世纪20年代以来,即在美国股市崩盘和第二次世界大战之后。另一方面,危机也为企业提供了机会,使其从威胁转向使其与众不同的机会。此外,本文还从制度视角,即“制度合法性”对管理行为的合法性理论概念进行了较为公正的解释。最后,除了提供描述性贡献外,我们的目标是协助未来对后经济危机的研究,特别是在2008年全球经济危机之后。这是因为在经济变革之后,国家社会结构、社区和人们的生活方式都被彻底重塑了。
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引用次数: 0
An empirical study of search box and autocomplete design patterns in online bookstore 网上书店搜索框与自动补全设计模式的实证研究
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268796
T. Thimthong, T. Chintakovid, S. Krootjohn
A category of user interface design patterns offers several design solutions and techniques. To solve one design problem, novice designers may have a difficult time in deciding which design pattern they should use. This study examined user satisfaction toward six user interface design patterns of search box and autocomplete: 1) a simple search box, 2) a search box with a dropdown menu, 3) a search box with two dropdown menus, 4) a search box with autocomplete, 5) a search box with autocomplete and book cover images, and 6) a search box with autocomplete and book rating. An online bookstore prototype with these six design patterns was developed for the study. Participants worked with the prototype and rated their satisfaction on a 7-point scale via an online questionnaire. A repeated measures ANOVA found that the user satisfaction among all six design patterns was statistically different at a significance level of .01. A multiple comparison using a paired sample t-test with Bonferroni correction revealed that the search box with autocomplete and pictures, which received the highest satisfaction score, was statistically different from all three search box without autocomplete at a significance level of 0.003.
一类用户界面设计模式提供了几种设计解决方案和技术。为了解决一个设计问题,新手设计师可能很难决定应该使用哪种设计模式。本研究考察了搜索框和自动补全的六种用户界面设计模式的用户满意度:1)一个简单的搜索框,2)一个带下拉菜单的搜索框,3)一个带两个下拉菜单的搜索框,4)一个带自动补全的搜索框,5)一个带自动补全和图书封面图片的搜索框,6)一个带自动补全和图书评级的搜索框。为研究开发了一个具有这六种设计模式的在线书店原型。参与者与原型一起工作,并通过在线问卷对他们的满意度进行评分,满分为7分。重复测量方差分析发现,所有六种设计模式的用户满意度在统计学上存在差异,显著性水平为0.01。采用Bonferroni校正的配对样本t检验的多重比较显示,自动补全和图片搜索框的满意度得分最高,与没有自动补全的三个搜索框的显著性差异为0.003。
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引用次数: 5
Development of thin film capacitors for power system applications by PVD technique 应用PVD技术开发电力系统用薄膜电容器
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268788
R. Radzuan, M. Salleh, M. K. Hamzah, H. Zulkefle, N. Sin, M. Rusop
Thin film capacitors are very interesting option to electrolytic capacitors, because they are simple, compact in structure and effective for fabrication of high frequency devices. Thin film coating capacitors also improved processing characteristics and better dielectric strength. This paper reports the development of thin film capacitors for DC filtering in AC/DC converter application. The design of thin film capacitor for high frequency AC/DC converter is implemented using simple simulation tools. The primary research hypothesis is that high frequency capacitance with smaller size can be implemented using Physical Vapor Deposition, PVD technique. The thickness of TiO2, area of metal contact and dielectric properties of TiO2 are considered as parameters for thin film capacitors development.
薄膜电容器是电解电容器的一个非常有趣的选择,因为它们简单,结构紧凑,并且有效地制造高频器件。薄膜涂层电容器也改善了加工特性和更好的介电强度。本文报道了在交直流变换器中用于直流滤波的薄膜电容器的研究进展。利用简单的仿真工具实现了高频交/直流变换器用薄膜电容器的设计。本文的主要研究假设是利用物理气相沉积(PVD)技术可以实现更小尺寸的高频电容。TiO2的厚度、金属接触面积和介电性能作为薄膜电容器开发的参数。
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引用次数: 2
Disparity in brain dynamics for video games played on small and large displays 在小屏幕和大屏幕上玩电子游戏时大脑动态的差异
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268785
A. Malik, A. A. Pauzi, D. Osman, R. N. H. R. Khairuddin
In this research, we investigated the differences in brain activity while the subjects played video game. Experiment was conducted with two screen sizes; a large screen (40-inch display) and a small screen (3.5-inch handheld game). A total of 28 subjects participated in the study where two groups of 14 subjects played video games on two different screen sizes. Prior to video game play, baseline electroencephalogram (EEG) data were recorded during eyes open (EO) resting condition for five minutes. While the subjects played video game, the data were collected using a 19-channel EEG machine. The analysis was made by comparing the EEG results of subjects playing video game with that of baseline data. In order to remove artefacts like eye blinking and eye movements, a pre-processing like filtering was performed to clean the data. The analysis was made by using three measures, i.e., absolute power, coherence and phase lag. The analysis was made on four main frequency bands. It was found that the brain was active in beta band as higher absolute power was observed in occipital, parietal frontal and motor regions while playing video game as compared to baseline condition. Also, the coherence results showed that these regions are well connected. Furthermore, faster communication was observed from phase lag result for these regions.
在这项研究中,我们调查了受试者在玩电子游戏时大脑活动的差异。实验采用两种屏幕尺寸;一个大屏幕(40英寸显示器)和一个小屏幕(3.5英寸手持游戏)。共有28名受试者参与了这项研究,其中两组14名受试者在两种不同尺寸的屏幕上玩电子游戏。在玩电子游戏之前,记录在睁眼休息状态下的基线脑电图(EEG)数据。当受试者玩电子游戏时,数据是用19通道脑电图机收集的。通过将被试玩电子游戏的脑电图结果与基线数据进行对比分析。为了去除眨眼和眼球运动等伪影,对数据进行滤波等预处理。采用绝对功率、相干性和相位滞后三个指标进行分析。对四个主要频段进行了分析。研究发现,与基线条件相比,在玩电子游戏时,枕叶、顶叶额叶和运动区域的绝对功率更高,大脑在β波段活跃。相干性结果表明,这些区域之间具有良好的联系。此外,从相位滞后结果来看,这些区域的通信速度更快。
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引用次数: 6
Predicting microRNA target sites for interleukin-17 family 预测白细胞介素-17家族的microRNA靶点
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268783
Sim-Hui Tee, S. Hew
MicroRNAs are short regulatory RNAs which play a major role in regulating gene expression. In this study, we employed bioinformatics techniques to predict microRNA target sites for interleukin-17 family. We aimed at identifying the pattern of microRNA regulatory mechanism on interleukin-17 family. This study provides insight into the expression pattern of interleukin-17 family in controlling immunopathologic diseases.
MicroRNAs是一种短调控rna,在调控基因表达中起着重要作用。在这项研究中,我们采用生物信息学技术预测白细胞介素-17家族的microRNA靶点。我们旨在确定白细胞介素-17家族的microRNA调控机制模式。本研究揭示了白细胞介素-17家族在控制免疫病理疾病中的表达模式。
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引用次数: 0
Random amplified polymorphism DNA profile of Listeria monocytogenes from raw and ready-to-eat foods in Malaysia 马来西亚生食和即食食品中单核细胞增生李斯特菌的DNA谱
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268988
Noor Marian Muda, Sharifah Aminah Syed Mohamad, Z. M. Issa, M. Mustakim, N. Ahmat, L. Yen, Wong Woan Chwen, Son Radu
Listeria monocytogenes subtyping is important in food processing environment or in epidemiological studies in order to identify the contamination sources and spreading routes, and to investigate the food-borne outbreaks. This study employs the combination of serotyping and random amplified polymorphism DNA (RAPD) analysis methods to characterize the isolated L. monocytogenes strains in food samples from local markets. Listeria antisera kit was used in serotyping which grouped L. monocytogenes isolates based on the expression of somatic and flagellar antigens. The L. monocytogenes serovars were further classified into RAPD types based on polymorphic banding patterns generated by using 10 random RAPD primers. The 23 isolated strains were divided into four different serotypes consisting 4b (43.5%), 1/2b (34.8%), 4d (8.70%) and 4e (4.35%) with two untypable isolates (8.70%). 11 banding patterns were obtained from each selected primer, OPA10 and OPA14 with DNA fragments ranging from approximately 0.15 kb to 1.1 kb. The constructed dendograms showed similarity percentage of 4% to 100% for OPA10, 12% to 100% for OPA14 and 4% to 100% for combination of primers. At a comparative genetic similarity of more than 90%, 21 distinguish RAPD profiles were obtained. The discriminatory of RAPD analysis method was proven as it could distinguish the isolates from the same serovar. However, between the two primers used, OPA14 provide better discriminatory results than OPA10 although it failed to type one isolate. These findings suggest that the application of RAPD analysis could be a useful tool in characterization of L. monocytogenes isolated from foods as it may provide important information on cross-contamination potential sites. Thus, the microbial monitoring should be applied and continuously performed in order to control listeriosis infection. The data may be useful for the food producers or epidemiological and public health studies of Listeria spp.
单核细胞增生李斯特菌分型在食品加工环境或流行病学研究中具有重要意义,有助于确定污染源和传播途径,调查食源性疫情。本研究采用血清分型和随机扩增多态性DNA (RAPD)分析相结合的方法对当地市场食品样品中分离的单核细胞增生乳杆菌进行鉴定。采用李斯特菌抗血清试剂盒对单核增生李斯特菌进行血清分型,并根据其体细胞抗原和鞭毛抗原的表达情况进行分组。利用随机选取的10条RAPD引物,进一步将单核增生乳杆菌血清型分为多态带型。23株分离菌株分为4b(43.5%)、1/2b(34.8%)、4d(8.70%)和4e(4.35%) 4种不同的血清型,2株未分型(8.70%)。从所选引物OPA10和OPA14中获得11个条带,DNA片段长度约为0.15 ~ 1.1 kb。构建的树形图显示,对OPA10的相似性百分比为4% ~ 100%,对OPA14的相似性百分比为12% ~ 100%,对引物组合的相似性百分比为4% ~ 100%。在比较遗传相似性超过90%的情况下,获得了21条可区分的RAPD谱。结果表明,RAPD分析方法可区分同一血清型的分离株。然而,在两种引物中,OPA14的区分效果优于OPA10,尽管它不能对一株分离物进行分型。这些结果表明,RAPD分析可以为食品中单核增生乳杆菌的鉴定提供重要的交叉污染位点信息,是一种有用的工具。因此,为了控制李斯特菌病的感染,应应用并持续进行微生物监测。这些数据对食品生产者或李斯特菌的流行病学和公共卫生研究有一定的参考价值。
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引用次数: 0
Conductivity enhancement of nanocomposited MEH-PPV:I-MWNT thin film 纳米复合MEH-PPV:I-MWNT薄膜的电导率增强
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268903
M. Sarah, F. Zahid, U. Noor, M. Rusop
In this paper, we report the electrical conductivity of nanocomposited MEH-PPV:I-MWNT thin film by varying the composition of Iodine doped multi-walled nanotubes (I-MWNT) in MEH-PPV matrix from 0, 2 and 4 wt%. Electrical conductivity showed increasing in value as the composition of I-MWNT increased from 0, 2 to 4 wt%. The value of conductivity is very outstanding when the polymer was blended with I-MWNT where the value rise from pure MEH-PPV, 81.6 × 10-4 S/m to 67.68 × 104 and 80.28 × 104 S/m for 2 and 4 wt% respectively. The surface morphology was investigated using atomic for microscopy (AFM). Roughness of the thin film showed decrement in value from 5.385 nm, 0.751 nm and 0.643 nm for 0, 2, and 4 wt% respectively. Meanwhile, the absorbance value increase slightly from about 0.16 (0 wt%) to about 0.165 and 0.17 (2 and 4 wt% respectively). The low absorbance shows that low photon is absorbed and therefore, there is no current changes when the sample is illuminated compared to in dark.
在本文中,我们通过改变碘掺杂多壁纳米管(I-MWNT)在MEH-PPV基质中的组成从0、2和4 wt%,报道了纳米复合MEH-PPV:I-MWNT薄膜的电导率。电导率随着I-MWNT的组成从0.2%增加到4%而增加。当聚合物与I-MWNT共混时,电导率值非常突出,从纯MEH-PPV的81.6 × 10-4 S/m上升到67.68 × 104和80.28 × 104 S/m,分别为2和4 wt%。用原子显微镜(AFM)研究了表面形貌。薄膜的粗糙度值分别从5.385 nm、0.751 nm和0.643 nm下降0、2和4 wt%。同时,吸光度值从约0.16 (0 wt%)增加到约0.165和0.17(分别为2和4 wt%)。低吸光度表明光子被低吸收,因此,与黑暗相比,样品在光照下没有电流变化。
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引用次数: 0
Ethical issues in the use of information and communication technology in Malaysian primary schools 马来西亚小学使用信息和通讯技术的伦理问题
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268850
M. Masrom, N. Mahmood, O. Zainon, Hooi Lai Wan, N. Jamal
Despite the advances in technology and increase of internet usage which provide numerous benefits to mankind, little is known about the problems and related issues such as the ethical issues and behavior of using the internet. Hence, it is crucial for researchers to study on the ethical issues relating to the use of information and communication technologies (ICT). This paper extends prior researches by investigating and exploring the use of ICT and ethical issues in Malaysian primary school. This study relates with four ICT issues proposed by Mason: privacy, accuracy, property and accessibility (known as the PAPA model). In this study, the quantitative methodology has been adopted by distributing questionnaires among students. The results indicated that the students are able to comprehend the ethical issues in the use of ICT.
尽管技术的进步和互联网使用的增加为人类提供了许多好处,但人们对诸如道德问题和使用互联网的行为等问题和相关问题知之甚少。因此,对研究人员来说,研究与信息通信技术(ICT)使用有关的伦理问题至关重要。本文通过调查和探索马来西亚小学使用ICT和道德问题来扩展先前的研究。本研究涉及梅森提出的四个ICT问题:隐私、准确性、属性和可及性(称为PAPA模型)。本研究采用定量研究方法,在学生中进行问卷调查。结果显示,学生能够理解使用资讯及通讯科技时的伦理问题。
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引用次数: 0
Ranking fuzzy numbers using Dice index with Hurwicz criterion 利用Dice指数和Hurwicz准则对模糊数进行排序
Pub Date : 2012-06-24 DOI: 10.1109/SHUSER.2012.6268846
N. Ramli, D. Mohamad
Ranking of fuzzy numbers is an important procedure for many applications in fuzzy theory, in particular, decision-making. In this paper, we propose a new method for ranking fuzzy numbers based on Dice set theoretic index. The Hurwicz criterion which considers all types of decision makers' perspective is employed in aggregating the fuzzy total evidences. The properties of the proposed method are also presented. Five numerical examples are presented to illustrate the advantages of the proposed method. The ranking results show that the proposed method can overcome certain shortcomings that exist in the previous ranking methods.
模糊数排序是模糊理论中许多应用,特别是决策中的一个重要步骤。本文提出了一种基于Dice set理论指标的模糊数排序新方法。在模糊总证据的汇总中,采用了考虑了各类决策者视角的赫维奇准则。本文还介绍了该方法的特点。最后给出了5个数值算例,说明了该方法的优越性。排序结果表明,该方法克服了以往排序方法存在的一些不足。
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引用次数: 0
期刊
2012 IEEE Symposium on Humanities, Science and Engineering Research
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