Green synthesis of nanoparticles known as the synthesis of nanoparticles using biosynthetic methods involving naturally reducing agents such as polysaccharides, biological microorganism such as bacteria and fungus or plants extract. The synthesis of nanoparticles by the use of biological methods have reached a colossal signification above physical and chemical procedures, this is due to the use of innocuous, biocompatible, and ecologically-sound substrates and remarkably uncomplicated synthetic processes at encompassing conditions. In this research, the synthesis, characterization and the determination of the antibacterial activity of Zinc oxide Nanoparticles (ZnO NPs) was ascertained using stem bark extract of Ficus thonningii (Blume) as a stabilizing agent. However, the anti-diabetic activity and some biochemical changes caused by the synthesized ZnO NPs on alloxan-induced diabetic Wistar Rats were also determined. ZnO NPs were synthesized using biological method at different concentrations of ZnO solution (1mM, 2mM, 3mM and 4mM), these NPs were characterized using UV-visible spectroscopy, FTIR and SEM. Wistar rats weight 185 ± 5g were grouped into nine (9) groups (A, B, C, D, E, F, G, and I). Group A served as normal control which was given only feed and water, group B, C, D and E, were induce and treated with 1mM, 2mM, 3mM and 4mM ZnONPs respectively, then F and G were induced and treated with aqueous extract and ethanolic extract while H was induced and treated with Glibenclamide (standard drug for diabetes) by gavage method and finally I was induced and untreated which served as diabetic control. The results showed that ZnO NPs were synthesized with the indication of the change in colour from yellow to dark brown colour. The UV-visible spectroscopy was taken at range between 200nm to 700nm which displayed different peaks at the range of 209nm to 383nm. However, the FTIR showed the existence of various functional groups such as C=C stretch, C≡C stretch and Alcohol OH stretch representing the bioactive compounds such as phenol, amine and many others. The Nanoparticles were analyzed with SEM to examine the morphology of the Nanoparticles. The diabetic induced rats revealed significant decrease in fasting blood glucose after treatment compared with the diabetic untreated rats, the doses were effective when compared with Glibenclamide treated rats. The levels of serum Alkaline phosphatase, Alanine Amino transferase, Albumin, Globulin, Bilirubin, Total Protein, Urea, Creatinine and Electrolytes concentrations displayed no significant increase relative to diabetic control (p < 0.05; n ≥ 5).
{"title":"Biochemical changes caused by Zinc oxide Nanoparticles synthesized using Ficus thonningii extract in induced diabetic Wistar Albino Rats","authors":"Abubakar A.L, Umar H, Yunusa R.D., Alhaji M.M., Abdullahi A.A., Usaini M.U.","doi":"10.36647/ijsem/09.10.a017","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a017","url":null,"abstract":"Green synthesis of nanoparticles known as the synthesis of nanoparticles using biosynthetic methods involving naturally reducing agents such as polysaccharides, biological microorganism such as bacteria and fungus or plants extract. The synthesis of nanoparticles by the use of biological methods have reached a colossal signification above physical and chemical procedures, this is due to the use of innocuous, biocompatible, and ecologically-sound substrates and remarkably uncomplicated synthetic processes at encompassing conditions. In this research, the synthesis, characterization and the determination of the antibacterial activity of Zinc oxide Nanoparticles (ZnO NPs) was ascertained using stem bark extract of Ficus thonningii (Blume) as a stabilizing agent. However, the anti-diabetic activity and some biochemical changes caused by the synthesized ZnO NPs on alloxan-induced diabetic Wistar Rats were also determined. ZnO NPs were synthesized using biological method at different concentrations of ZnO solution (1mM, 2mM, 3mM and 4mM), these NPs were characterized using UV-visible spectroscopy, FTIR and SEM. Wistar rats weight 185 ± 5g were grouped into nine (9) groups (A, B, C, D, E, F, G, and I). Group A served as normal control which was given only feed and water, group B, C, D and E, were induce and treated with 1mM, 2mM, 3mM and 4mM ZnONPs respectively, then F and G were induced and treated with aqueous extract and ethanolic extract while H was induced and treated with Glibenclamide (standard drug for diabetes) by gavage method and finally I was induced and untreated which served as diabetic control. The results showed that ZnO NPs were synthesized with the indication of the change in colour from yellow to dark brown colour. The UV-visible spectroscopy was taken at range between 200nm to 700nm which displayed different peaks at the range of 209nm to 383nm. However, the FTIR showed the existence of various functional groups such as C=C stretch, C≡C stretch and Alcohol OH stretch representing the bioactive compounds such as phenol, amine and many others. The Nanoparticles were analyzed with SEM to examine the morphology of the Nanoparticles. The diabetic induced rats revealed significant decrease in fasting blood glucose after treatment compared with the diabetic untreated rats, the doses were effective when compared with Glibenclamide treated rats. The levels of serum Alkaline phosphatase, Alanine Amino transferase, Albumin, Globulin, Bilirubin, Total Protein, Urea, Creatinine and Electrolytes concentrations displayed no significant increase relative to diabetic control (p < 0.05; n ≥ 5).","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84862825","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a008
L. Sahu, R. Shrivastava
Nineteen hydrocarbon degrading microorganisms were isolated from Ten hydrocarbon contaminated sites and were identified on the basis of morphological, biochemical and molecular characteristics as Acenetobacter junii, pantoea dispersa, Bacillus spizizenii, and Pseudomonas aeruginosa. The study illumined high density of bacteria acclimatized for biodegradation of hydrocarbon in soil. The isolates were examined for other hydrocarbon degradation in media supplemented with Diesel, Benzene, Petrol and Cyclohexane at three different concentrations viz 5%, 10% and 15% incubated for 3 different time intervals 5, 10 and 15 days. The results indicated that all the isolates possessed potential to degrade the wide variety of hydrocarbons. The most efficient among them was Acenetobacter junii which degraded all tested hydrocarbon showing maximum growth at 5% concentration and 10 days incubation. It could be concluded that native flora of hydrocarbon contaminated site adapt to the environmental condition and could be implicated to remove hydrocarbons.
{"title":"Hydrocarbon Biodegradation Efficiency by Four Indigenous Bacterial Strains Isolated From Contaminated Soils","authors":"L. Sahu, R. Shrivastava","doi":"10.36647/ijsem/09.10.a008","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a008","url":null,"abstract":"Nineteen hydrocarbon degrading microorganisms were isolated from Ten hydrocarbon contaminated sites and were identified on the basis of morphological, biochemical and molecular characteristics as Acenetobacter junii, pantoea dispersa, Bacillus spizizenii, and Pseudomonas aeruginosa. The study illumined high density of bacteria acclimatized for biodegradation of hydrocarbon in soil. The isolates were examined for other hydrocarbon degradation in media supplemented with Diesel, Benzene, Petrol and Cyclohexane at three different concentrations viz 5%, 10% and 15% incubated for 3 different time intervals 5, 10 and 15 days. The results indicated that all the isolates possessed potential to degrade the wide variety of hydrocarbons. The most efficient among them was Acenetobacter junii which degraded all tested hydrocarbon showing maximum growth at 5% concentration and 10 days incubation. It could be concluded that native flora of hydrocarbon contaminated site adapt to the environmental condition and could be implicated to remove hydrocarbons.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84714026","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a009
Prof. Dr. Stefan Huf, Prof. Dr. Christopher Paul
Job crafting describes an employee-initiated job redesign process undertaken to make the role assigned to the employee more attractive. This article outlines how a targeted personnel development approach can influence an employee’s job crafting initiatives to improve their job satisfaction, motivation and performance, and prevent dysfunctional consequences of self-initiated job redesign.
{"title":"The Impact of Job Crafting on Human Resource Management","authors":"Prof. Dr. Stefan Huf, Prof. Dr. Christopher Paul","doi":"10.36647/ijsem/09.10.a009","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a009","url":null,"abstract":"Job crafting describes an employee-initiated job redesign process undertaken to make the role assigned to the employee more attractive. This article outlines how a targeted personnel development approach can influence an employee’s job crafting initiatives to improve their job satisfaction, motivation and performance, and prevent dysfunctional consequences of self-initiated job redesign.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80293362","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a001
Dr. Supriya Srivastava
Emotional Intelligence or EQ is among the major social skills that impact employee engagement, job satisfaction, customer service and mainly organisational behaviour. The following research has been focused on elaborating on the impact of this specific skill on the organisational behaviour of the service sector of Southern India. In section 1, The Introduction part has highlighted the background of the research, its problem and the aim and objective of conducting the research. In section 2, through the Literature Review, existing studies on the topic have been explored and Bandura’s Social Cognitive Theory has been illustrated. In section 3, suitable methods that have been used in the study have been briefly described. The secondary data collection method has been followed and thematic analysis has been conducted. The results suggest that EQ is crucial for effective performance in the service sector as this industry thoroughly depends on customer service. There are some specific factors that influence organisational behaviour such as environment, mental health condition, structure and others. Emotional intelligence helps employees to control their emotions that improves communication and creates an efficient and flexible workplace. It is identified that consumer-company interaction is the main focus of the service industry of Southern India and emotional intelligence among employees leads to the achievement of this goal. Thereafter, organisational behaviour effects business management and emotional intelligence among employees contributes in improved business management within the service industry of Southern India.
{"title":"Strength of Emotional Intelligence in Impacting Organizational Behaviour: An Exploratory Study in the Service Industry in Southern India","authors":"Dr. Supriya Srivastava","doi":"10.36647/ijsem/09.10.a001","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a001","url":null,"abstract":"Emotional Intelligence or EQ is among the major social skills that impact employee engagement, job satisfaction, customer service and mainly organisational behaviour. The following research has been focused on elaborating on the impact of this specific skill on the organisational behaviour of the service sector of Southern India. In section 1, The Introduction part has highlighted the background of the research, its problem and the aim and objective of conducting the research. In section 2, through the Literature Review, existing studies on the topic have been explored and Bandura’s Social Cognitive Theory has been illustrated. In section 3, suitable methods that have been used in the study have been briefly described. The secondary data collection method has been followed and thematic analysis has been conducted. The results suggest that EQ is crucial for effective performance in the service sector as this industry thoroughly depends on customer service. There are some specific factors that influence organisational behaviour such as environment, mental health condition, structure and others. Emotional intelligence helps employees to control their emotions that improves communication and creates an efficient and flexible workplace. It is identified that consumer-company interaction is the main focus of the service industry of Southern India and emotional intelligence among employees leads to the achievement of this goal. Thereafter, organisational behaviour effects business management and emotional intelligence among employees contributes in improved business management within the service industry of Southern India.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78324213","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a016
Sarita Sharma
Social media is used by billions of people around the world and has fast become one of the defining technologies over time. Globally, the total number of social media users is estimated to grow to 3.29 billion users in 2022, which will be 42.3% of the world’s population (eMarketer 2018). Given the massive potential audience available who are spending many hours a day using social media across the various platforms, it is not surprising that marketers have included social media as a marketing channel for their integrated modern marketing campaigns. Online Marketing has created new opportunities for businesses to come in contact with their customers, business partners, and suppliers in unique ways and also to improve their internal operations. Effective use of social media can bring great opportunities for businesses, but will require some thought and planning. The present paper throws light on the opportunities and challenges available to organisations with the use of various media tools and websites.
{"title":"Social Media – An Opportunity for Organisations","authors":"Sarita Sharma","doi":"10.36647/ijsem/09.10.a016","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a016","url":null,"abstract":"Social media is used by billions of people around the world and has fast become one of the defining technologies over time. Globally, the total number of social media users is estimated to grow to 3.29 billion users in 2022, which will be 42.3% of the world’s population (eMarketer 2018). Given the massive potential audience available who are spending many hours a day using social media across the various platforms, it is not surprising that marketers have included social media as a marketing channel for their integrated modern marketing campaigns. Online Marketing has created new opportunities for businesses to come in contact with their customers, business partners, and suppliers in unique ways and also to improve their internal operations. Effective use of social media can bring great opportunities for businesses, but will require some thought and planning. The present paper throws light on the opportunities and challenges available to organisations with the use of various media tools and websites.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77932167","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a007
Dr. A. Ravi
Blockchain, also known as distributed ledger technology, is considered to have the potential to cause significant economic, political, and social transformations in India. Blockchain technology has been most helpful in understanding the source and journey of produce in agriculture. This is vital for farmers and consumers: it authorizes farmers to bargain for better prices throughout the supply chain while giving consumers confidence in knowing exactly where the produce comes from. This is crucial considering the growing lack of trust in sourcing produce sold in markets. While still challenged with fundamental limitations, Blockchain technology is a transformative Information and Communications Technology (ICT) that has changed our notion of trust. Improved efficiencies for sustainable agricultural development have been demonstrated when ICT-enabled farms have access to knowledge banks and other digital resources. The visible effects of this technology are already being noted there. This paper presents early evidence linking the use of blockchain in overcoming agricultural challenges facing India. The paper examines blockchain technology's impact and critical applications in agriculture and the food supply chain. It demonstrates how blockchain can help promote transparency, build trust and reputation, and enhance transaction efficiency. This paper looks at opportunities and key triggers for blockchain diffusion in agricultural practices in India. It also delves into challenges and obstacles developing economies will likely encounter in using blockchain.
{"title":"Identifying Practical Applications of Blockchain Technology in Agriculture","authors":"Dr. A. Ravi","doi":"10.36647/ijsem/09.10.a007","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a007","url":null,"abstract":"Blockchain, also known as distributed ledger technology, is considered to have the potential to cause significant economic, political, and social transformations in India. Blockchain technology has been most helpful in understanding the source and journey of produce in agriculture. This is vital for farmers and consumers: it authorizes farmers to bargain for better prices throughout the supply chain while giving consumers confidence in knowing exactly where the produce comes from. This is crucial considering the growing lack of trust in sourcing produce sold in markets. While still challenged with fundamental limitations, Blockchain technology is a transformative Information and Communications Technology (ICT) that has changed our notion of trust. Improved efficiencies for sustainable agricultural development have been demonstrated when ICT-enabled farms have access to knowledge banks and other digital resources. The visible effects of this technology are already being noted there. This paper presents early evidence linking the use of blockchain in overcoming agricultural challenges facing India. The paper examines blockchain technology's impact and critical applications in agriculture and the food supply chain. It demonstrates how blockchain can help promote transparency, build trust and reputation, and enhance transaction efficiency. This paper looks at opportunities and key triggers for blockchain diffusion in agricultural practices in India. It also delves into challenges and obstacles developing economies will likely encounter in using blockchain.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83730500","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a013
Divya Verma, Appadoo S. S
Asset selection involves picking up a particular asset within each asset class in such a manner that it would outperform the rest of the assets to maximize the investor’s goal of increasing value while mitigating risk. This paper aims to implement a widely used “multi-criteria decision making (MCDM)” technique known as Analytical Hierarchy Process (AHP) for best asset selection. In AHP, the qualitative problems are described and transformed quantitatively, and then the quantitative analysis is used to find the relationship among various decision criteria. In this study, ethical and suitability criteria are used along with the financial criteria to rank the assets based on individual investors’ preferences. To demonstrate the efficacy of the problem, a hypothetical data set is used for ethical and suitability criteria, and data set of 10 assets of Nifty 50 companies under the National Stock Exchange (NSE) is collected for financial criteria.
{"title":"An Application of Analytical Hierarchy Process to Financial Asset Selection","authors":"Divya Verma, Appadoo S. S","doi":"10.36647/ijsem/09.10.a013","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a013","url":null,"abstract":"Asset selection involves picking up a particular asset within each asset class in such a manner that it would outperform the rest of the assets to maximize the investor’s goal of increasing value while mitigating risk. This paper aims to implement a widely used “multi-criteria decision making (MCDM)” technique known as Analytical Hierarchy Process (AHP) for best asset selection. In AHP, the qualitative problems are described and transformed quantitatively, and then the quantitative analysis is used to find the relationship among various decision criteria. In this study, ethical and suitability criteria are used along with the financial criteria to rank the assets based on individual investors’ preferences. To demonstrate the efficacy of the problem, a hypothetical data set is used for ethical and suitability criteria, and data set of 10 assets of Nifty 50 companies under the National Stock Exchange (NSE) is collected for financial criteria.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87290989","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a015
Denish Prajapati, Pinesh Patel
Throughout the ages men were engaged in construction activities besides other pursuits - to build their dwellings and shelter other activities. They willed to make these structures safe and free from collapse and hence employed various methods and designs. However in spite of all precautions it is impossible to guarantee the safety from collapse and destruction due to unforeseen causes. Some of the causes could be related to human errors like: poor design, faulty construction, foundation failures, extraordinary loads, compromising on quality of building materials, workmanship for economic reasons, negligence in enforcing building codes and their compliance laxity in supervision, inspection and approval by authorities etc. the other cause could be gas explosions, soil liquefaction, terrorist attacks, material degradations etc. It is admitted that it is uneconomical to design the structure for unforeseen events unless they have a reasonable chance of occurrence. The project study “Prevention of collapse: Analysis and design” ispresumedto help understand the collapse behavior of structure and accordingly design to prevent drastic, severe failures and save human lives and property. Secondly the practices employed to ensure safety and prevent collapse are to incorporate redundancies in structure in the form of detailing, ductile designs, tying of elements at particular locations, provision of hinges and their connections. However this study is limited to understand the outcome of failures for G+5 = buildings for column loss on different storeys, the adjacent beams, the increased loads on columns and footings studied and its resistances to failures and accordingly some measures are noted to prevent further collapse and danger.
{"title":"Prevention of collapse: Analysis and Design","authors":"Denish Prajapati, Pinesh Patel","doi":"10.36647/ijsem/09.10.a015","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a015","url":null,"abstract":"Throughout the ages men were engaged in construction activities besides other pursuits - to build their dwellings and shelter other activities. They willed to make these structures safe and free from collapse and hence employed various methods and designs. However in spite of all precautions it is impossible to guarantee the safety from collapse and destruction due to unforeseen causes. Some of the causes could be related to human errors like: poor design, faulty construction, foundation failures, extraordinary loads, compromising on quality of building materials, workmanship for economic reasons, negligence in enforcing building codes and their compliance laxity in supervision, inspection and approval by authorities etc. the other cause could be gas explosions, soil liquefaction, terrorist attacks, material degradations etc. It is admitted that it is uneconomical to design the structure for unforeseen events unless they have a reasonable chance of occurrence. The project study “Prevention of collapse: Analysis and design” ispresumedto help understand the collapse behavior of structure and accordingly design to prevent drastic, severe failures and save human lives and property. Secondly the practices employed to ensure safety and prevent collapse are to incorporate redundancies in structure in the form of detailing, ductile designs, tying of elements at particular locations, provision of hinges and their connections. However this study is limited to understand the outcome of failures for G+5 = buildings for column loss on different storeys, the adjacent beams, the increased loads on columns and footings studied and its resistances to failures and accordingly some measures are noted to prevent further collapse and danger.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73353607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a010
Md. Ridhwanul Haq, M. Karim, Md. Shakirul Islam Khan, A. Biswas
In Bangladesh, the total domestic clothing market is not small. Especially women's clothing market is much bigger than others. There is a significant impact of mother-daughter co-shopping on women's clothing purchasing. But unfortunately, no brand line has been started, or no branding strategy has been taken on targeting this huge market segment. Traditionally there is a trend of mother-daughter co-shopping, not only in Bangladesh but worldwide. And usually, when family shopping occurs, women of the families do this shopping, where the mother, daughter, and sisters are present in that shopping. So, it is very typical that mother-daughter will go shopping together whereas male persons of the family do not usually do their shopping together. A male person used to go shopping most of the time individually. So, it can easily be said that there is a vast market potential for this mother-daughter co- shopping. This report will identify the market potentials, impacts, challenges, and solutions of mother-daughter co-shopping branding in Bangladesh. This report has been made based on 30 women interviews from different shopping malls in Dhaka and market analysis from various market reports on the domestic clothing market.
{"title":"Effect of Brand Strategy on Co- Shopping of Mother and Daughter in Bangladesh: Potentials, Challenges, and Solutions","authors":"Md. Ridhwanul Haq, M. Karim, Md. Shakirul Islam Khan, A. Biswas","doi":"10.36647/ijsem/09.10.a010","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a010","url":null,"abstract":"In Bangladesh, the total domestic clothing market is not small. Especially women's clothing market is much bigger than others. There is a significant impact of mother-daughter co-shopping on women's clothing purchasing. But unfortunately, no brand line has been started, or no branding strategy has been taken on targeting this huge market segment. Traditionally there is a trend of mother-daughter co-shopping, not only in Bangladesh but worldwide. And usually, when family shopping occurs, women of the families do this shopping, where the mother, daughter, and sisters are present in that shopping. So, it is very typical that mother-daughter will go shopping together whereas male persons of the family do not usually do their shopping together. A male person used to go shopping most of the time individually. So, it can easily be said that there is a vast market potential for this mother-daughter co- shopping. This report will identify the market potentials, impacts, challenges, and solutions of mother-daughter co-shopping branding in Bangladesh. This report has been made based on 30 women interviews from different shopping malls in Dhaka and market analysis from various market reports on the domestic clothing market.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91049918","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-18DOI: 10.36647/ijsem/09.10.a011
Jonathan Mirvis
Purpose. A lack of consensus regarding the definition of social entrepreneurship has caused confusion among students and researchers. The purpose of this paper is to provide a critical lens for theoreticians to make informed choices regarding their operational definition of this concept.Design/methodology approach. The paper traces the evolution of the practical and theoretical fields of social entrepreneurship. Thereafter the occurrence of multiple and often contrasting definitions is highlighted. In order to understand the conceptual underpinnings of the different definitions, the following issues are raised:Sould definitions be inclusive or exclusive? Is social entrepreneurship a subcategory of commercial entrepreneurship or is it a parallel one? Which facets of entrepreneurship behavior need to be deployed and what is the social mission? To illustrate these issues, the paper draws upon different definitions, with examples from the field of practice. In addition, it relates to the theoretical literature of commercial entrepreneurship. Thereafter follows a discussion that challenges prevailing definitions.Findings. The different possible responses can explain the diversity in definitions.A key finding is that the differing social enterprise and social innovation orientations may be rooted in alternative understandings of the relationship between social entrepreneurship and commercial entrepreneurship.Originality /value. The questions provide theoreticians with a unique and valuable prism to understand theoretical underpinnings of the different definitions of social entrepreneurship and enable them to make informed decisions regarding their operational definitions.
{"title":"The Diverse Definitions of Social Entrepreneurship: The Underlying Issues","authors":"Jonathan Mirvis","doi":"10.36647/ijsem/09.10.a011","DOIUrl":"https://doi.org/10.36647/ijsem/09.10.a011","url":null,"abstract":"Purpose. A lack of consensus regarding the definition of social entrepreneurship has caused confusion among students and researchers. The purpose of this paper is to provide a critical lens for theoreticians to make informed choices regarding their operational definition of this concept.Design/methodology approach. The paper traces the evolution of the practical and theoretical fields of social entrepreneurship. Thereafter the occurrence of multiple and often contrasting definitions is highlighted. In order to understand the conceptual underpinnings of the different definitions, the following issues are raised:Sould definitions be inclusive or exclusive? Is social entrepreneurship a subcategory of commercial entrepreneurship or is it a parallel one? Which facets of entrepreneurship behavior need to be deployed and what is the social mission? To illustrate these issues, the paper draws upon different definitions, with examples from the field of practice. In addition, it relates to the theoretical literature of commercial entrepreneurship. Thereafter follows a discussion that challenges prevailing definitions.Findings. The different possible responses can explain the diversity in definitions.A key finding is that the differing social enterprise and social innovation orientations may be rooted in alternative understandings of the relationship between social entrepreneurship and commercial entrepreneurship.Originality /value. The questions provide theoreticians with a unique and valuable prism to understand theoretical underpinnings of the different definitions of social entrepreneurship and enable them to make informed decisions regarding their operational definitions.","PeriodicalId":46578,"journal":{"name":"International Journal of Management Science and Engineering Management","volume":null,"pages":null},"PeriodicalIF":4.8,"publicationDate":"2022-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91231182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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