Retail investors' green interactions—their oversight and recommendations on corporate climate risks through official interactive platforms—have become a growing informal governance mechanism as climate change gains global prominence. Drawing on social exchange theory, this study examines how such interactions between retail investors and listed firms influence corporate climate risk exposure (CRE). Using data from China's investor-firm interactive platforms covering 1798 firms from 2014 to 2022, we find that green interactions significantly reduce CRE, with stronger effects among firms exhibiting higher social responsibility conformity and larger retail investor bases. Advocacy-oriented and information-oriented messages are most effective, and their impact is amplified by firms' response quality. We identify three mechanisms behind this relationship: heightened climate risk perception, lower information transmission costs, and strengthened investor trust. These findings deepen understanding of retail investor activism in corporate climate governance and offer insights for integrating grassroots engagement into climate policy and financial regulation.
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