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Incentivising ‘pirates’ to pay – An experiment with comic book readers 激励“盗版者”付费——对漫画读者的实验
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-09-01 DOI: 10.1016/j.infoecopol.2023.101045
Satia Rożynek , Wojciech Hardy

Internet piracy has been repeatedly shown to displace the authorised consumption of digital content. However, fewer studies tried to identify a viable solution and even less tried to convert the ‘pirates’ into paying consumers. We conducted a three-wave panel survey among comic book readers, asking about their consumption from various sources. After each wave, a random subsample was provided with prizes in the form of digital comic books from a legal provider. We analyse the effects of prizes on further consumption behaviour. The first prizing scheme incentivised setting up an account, installing a reader app and familiarising oneself with the catalogue of the dominant digital seller of comics. The second scheme aimed at hooking consumers on particular comic book series. However, we only find small evidence of a change in the consumption patterns or the willingness to pay for digital formats. We suggest that for the case of comic books, the prices of lower-valued digital copies might deter purchase. Furthermore, we discuss the use of similar research design for other creative content.

互联网盗版已经多次被证明取代了数字内容的合法消费。然而,很少有研究试图找到一个可行的解决方案,更少有人试图将“盗版者”转化为付费消费者。我们在漫画读者中进行了三波面板调查,询问他们从各种来源的消费情况。在每一波之后,一个随机的子样本会从法律提供商那里获得数字漫画书的奖品。我们分析了奖品对进一步消费行为的影响。第一个奖励计划是鼓励人们注册一个账户,安装一个阅读应用程序,并熟悉主流漫画数字销售商的目录。第二个计划旨在吸引消费者购买特定的漫画系列。然而,我们只发现很少的证据表明消费模式或为数字格式付费的意愿发生了变化。我们认为,对于漫画书来说,价格较低的数字拷贝可能会阻止购买。此外,我们还讨论了在其他创意内容中使用类似的研究设计。
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引用次数: 0
Can data openness unlock competition when an incumbent has exclusive data access for personalized pricing? 当在位者对个性化定价拥有独家数据访问权时,数据开放能否释放竞争?
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-09-01 DOI: 10.1016/j.infoecopol.2023.101046
Rosa-Branca Esteves , Francisco Carballo-Cruz

This paper examines how an incumbent firm's data investment decisions can impact market structure and competition. In markets with sufficiently low entry costs, using exclusive data for personalized pricing (PP) does not raise any barrier to entry. However, in markets with intermediate entry costs, the risk of competition and consumer harm is significant. Policy intervention is needed to foster competition. The effectiveness of an information-sharing policy depends on whether the incumbent anticipates it. Mandatory information sharing can only promote entry in markets with intermediate to high entry costs if the incumbent does not foresee its imposition. If the incumbent foresees this policy, it will strategically reduce its data acquisition to deter entry, by serving fewer consumers in the early period. This will cause significant harm to consumers and overall welfare. In markets with sufficiently low intermediate entry costs, information-sharing obligations can effectively foster competition and benefit consumers, regardless of the incumbent's anticipation. A ban on price personalization practices could be a better policy option to promote competition, especially in markets with high entry costs or where mandatory information sharing is not effective due to the incumbent strategic behavior.

本文考察了在位企业的数据投资决策如何影响市场结构和竞争。在进入成本足够低的市场中,使用独家数据进行个性化定价(PP)不会增加任何进入壁垒。然而,在中等进入成本的市场中,竞争和消费者伤害的风险是显著的。促进竞争需要政策干预。信息共享政策的有效性取决于现任者是否预期到它。强制性信息共享只有在在位者没有预见到强制实施的情况下,才能促进进入具有中等至高进入成本的市场。如果现任者预见到这一政策,它将战略性地减少其数据采集以阻止进入,在早期服务更少的消费者。这将对消费者和整体福利造成重大损害。在中间进入成本足够低的市场中,无论在位者的预期如何,信息共享义务都能有效地促进竞争并使消费者受益。禁止价格个性化做法可能是促进竞争的更好政策选择,特别是在进入成本高的市场或由于现有战略行为而无法有效强制信息共享的市场。
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引用次数: 4
A model of endogenous targeting in duopoly 双寡头市场的内生目标模型
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-09-01 DOI: 10.1016/j.infoecopol.2023.101047
Christian Siemering

The paper investigates welfare effects of targeted advertising in a duopoly. To this end, a game-theoretical model is proposed in which firms can make costly investments in their targeting technology. It can be shown that ex ante identical firms use different technologies in every pure-strategy equilibrium of the technology game. If firms target the same group of consumers, the low-technology firm could increase overall welfare by using a better technology. However, this leads to lower industry profits due to tougher competition among firms.

本文研究了双头垄断中定向广告的福利效应。为此,本文提出了一个博弈论模型,在该模型中,企业可以对其定位技术进行昂贵的投资。结果表明,事前相同的企业在技术博弈的每一个纯战略均衡中都使用不同的技术。如果企业的目标群体是同一群消费者,那么低技术含量的企业可以通过使用更好的技术来增加整体福利。然而,由于企业之间的竞争加剧,这导致行业利润下降。
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引用次数: 0
Determinants of fixed and mobile broadband demand in Mexico using discrete choice exercises and logit and conditional logit models 墨西哥固定和移动宽带需求的决定因素——使用离散选择练习和logit和条件logit模型
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-09-01 DOI: 10.1016/j.infoecopol.2023.101048
Agustin J. Ros

We utilize stated preference data from discrete choice exercises administered to 15,000 households and individuals in Mexico and estimate logit and conditional logit models to identify determinants of fixed and mobile broadband demand. We find that the service attribute most consistently important for broadband demand, apart from price, was service reliability and find that urban customers are willing to pay more for reliable fixed broadband service, but rural customers are willing to pay more for reliable mobile broadband service. We find evidence that rural customers are more price sensitive compared to urban customers for mobile broadband but not for fixed broadband. We find evidence that fixed and mobile broadband services are complements and that speaking an indigenous language results in a higher likelihood of subscription for both fixed and mobile broadband as does greater daily internet usage. We do not find evidence that equipment subsidies are associated with greater likelihood of subscription.

我们利用来自墨西哥15,000个家庭和个人的离散选择练习的陈述偏好数据,并估计logit和条件logit模型,以确定固定和移动宽带需求的决定因素。我们发现,除了价格之外,对宽带需求最重要的服务属性是服务可靠性,城市用户愿意为可靠的固定宽带服务支付更多的费用,而农村用户愿意为可靠的移动宽带服务支付更多的费用。我们发现有证据表明,与城市用户相比,农村用户对移动宽带的价格更敏感,而对固定宽带则不然。我们发现,有证据表明,固定宽带和移动宽带服务是互补的,说本土语言的人更有可能同时订阅固定宽带和移动宽带,日常互联网使用量也会增加。我们没有发现证据表明设备补贴与更大的订阅可能性有关。
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引用次数: 0
Platform Competition and Incumbency Advantage under Heterogeneous Lock-in effects 异质性锁定效应下的平台竞争与在位优势
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-06-01 DOI: 10.1016/j.infoecopol.2023.101031
Emanuele Giovannetti , Paolo Siciliani

Digital platform markets perform a myriad of daily transactions, providing internet-mediated exchange possibilities: between consumers, for peer-to-peer exchanges; between businesses, for digital value chains; and between businesses and consumers, in digital marketplaces. It is essential for competition that new entrants are able to join platform markets. However, these markets are often characterised by proprietary innovations, especially in data analytics applied to existing user data. The algorithmic analysis of user data and information might increase incumbency advantages, creating lock-in effects among users and making them more reluctant to join an entrant platform. The individual costs of these lock-in effects may differ between the sides of a platform, e.g., between sellers and buyers, and across users within each side, e.g., between sellers with different costs and/or propensities to join an entrant platform. Moreover, these costs will interact with cross-group network effects, another well-studied source of incumbency advantage. This paper develops a model exploring how different levels of lock-in effects may favour an incumbent platform. The conditions for platforms’ coexistence, to avoid market tipping, require lock-in effects to be "stronger" than cross-group effects. However, this condition also provides a market advantage to the incumbent platform compared to the entrant's. Therefore, policies aimed at reducing lock-in effects, such as mandating data portability, may counterintuitively impair entry conditions as the incumbent sets its prices more aggressively with lower lock-in effects.

数字平台市场执行无数的日常交易,提供以互联网为媒介的交换可能性:消费者之间的点对点交换;企业之间的数字化价值链;在企业和消费者之间,在数字市场。对于竞争来说,新进入者能够加入平台市场至关重要。然而,这些市场往往以专有创新为特征,特别是在应用于现有用户数据的数据分析方面。对用户数据和信息的算法分析可能会增加现有优势,在用户之间产生锁定效应,使他们更不愿意加入新进入的平台。这些锁定效应的个人成本可能在平台的各个方面有所不同,例如在卖家和买家之间,也可能在每一方的用户之间有所不同,例如在成本和/或倾向不同的卖家之间加入一个进入平台。此外,这些成本将与跨群体网络效应相互作用,这是另一个被充分研究的在位优势来源。本文开发了一个模型,探讨不同程度的锁定效应如何有利于现有平台。为了避免市场倾斜,平台共存的条件要求锁定效应“强于”跨群体效应。然而,与新进入者相比,这种情况也为现有平台提供了市场优势。因此,旨在减少锁定效应的政策,如强制数据可移植性,可能会违反直觉地损害进入条件,因为现任者设定的价格更激进,锁定效应更低。
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引用次数: 1
Social R&D: Does academic freedom contribute to improved societal outcomes? 社会研发:学术自由有助于改善社会成果吗?
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-06-01 DOI: 10.1016/j.infoecopol.2023.101030
Alberto Posso , Quanda Zhang

The economics literature views R&D as an important conduit for growth because it generates new ideas that can be translated into technological innovations. Some of this R&D occurs in universities, making academic freedom an important part of this process. This literature ignores the potential role that academic research in the social sciences plays toward achieving non-commercial societal outcomes. We bridge this gap by proposing that academia generates social R&D. We posit that greater degrees of academic freedom allow for social R&D to flourish and be transformed into policies that improve societal conditions. We test our hypothesis by studying the relationship between academic freedom and inequality using panel data of 132 countries over the 1967–2018 period. We measure academic freedom using an index developed by the V-Dem Institute. Our econometric analysis suggests that an increase in the index is associated with a decrease in inequality. We employ instrumental variable and interactive fixed effects techniques to try to lend support to the causal relationship between academic freedom and inequality. We argue that this negative relationship can be explained by academia, predominantly the social sciences, exerting pressure on governments to enact policies that redistribute wealth. We find evidence in support of this mechanism using data from other sources.

经济学文献将研发视为经济增长的重要渠道,因为它产生了可以转化为技术创新的新想法。其中一些研发工作发生在大学里,这使得学术自由成为这一过程的重要组成部分。这些文献忽略了社会科学学术研究在实现非商业社会成果方面的潜在作用。我们建议由学术界带动社会研发,以此弥合这一差距。我们认为,更大程度的学术自由允许社会研发蓬勃发展,并转化为改善社会状况的政策。我们通过使用1967-2018年期间132个国家的面板数据研究学术自由与不平等之间的关系来检验我们的假设。我们使用V-Dem研究所开发的指数来衡量学术自由。我们的计量经济学分析表明,该指数的上升与不平等的减少有关。我们采用工具变量和互动固定效应技术,试图为学术自由与不平等之间的因果关系提供支持。我们认为,这种负相关关系可以用学术界(主要是社会科学领域)向政府施加压力,要求其制定财富再分配政策来解释。我们从其他来源的数据中找到支持这一机制的证据。
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引用次数: 0
Do telecommunications prices depend on consumer engagement? 电信价格取决于消费者参与度吗?
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-03-01 DOI: 10.1016/j.infoecopol.2023.101018
Joan Calzada , Begoña García-Mariñoso , David Suárez

This paper analyzes how customers’ heterogeneous search and switching habits affect the prices paid for telecommunication services in a context in which operators use price discrimination strategies to retain their customers and attract those of their rivals. Drawing on a representative sample of Spanish households (N=3,113), we show that engaged consumers pay 9.4% less than completely unengaged consumers for their telecommunication services, after controlling for the characteristics of the bundle of services contracted. We also find that highly engaged consumers (i.e. those that have called their operator to obtain a better deal and who have switched to a different operator at least once) pay 13.6% less for their services than unengaged consumers, that consumers who have switched operator at least once pay 8.4% less, and that consumers who call their operator to request better conditions for their contracts pay 5.8% less. Finally, we show that the excess price paid by unengaged consumers increases as they contract more sophisticated services, such as premium television content and additional mobile lines.

本文分析了在运营商使用价格歧视策略来留住客户和吸引竞争对手客户的背景下,客户的异构搜索和转换习惯如何影响电信服务的支付价格。利用西班牙家庭的代表性样本(N=3,113),我们表明,在控制了合同服务捆绑的特征之后,参与的消费者为电信服务支付的费用比完全不参与的消费者少9.4%。我们还发现,高度参与的消费者(即那些打电话给他们的运营商以获得更好的交易并至少换过一次运营商的消费者)为他们的服务支付的费用比不参与的消费者少13.6%,至少换过一次运营商的消费者支付的费用少8.4%,而打电话给他们的运营商要求更好的合同条件的消费者支付的费用少5.8%。最后,我们表明,当不参与的消费者签订更复杂的服务(如优质电视内容和额外的移动线路)时,他们支付的额外价格会增加。
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引用次数: 0
The impact of taxation in the telecommunications industry 税收对电信业的影响
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-03-01 DOI: 10.1016/j.infoecopol.2023.101016
Raúl Katz , Juan Jung

In this article we study the impact of taxation in the performance of the telecommunications sector. To do so, we develop a model that considers the taxes and fees imposed directly or indirectly along the telecommunications value chain. Overall, we find strong evidence of a negative impact on investment from an increase in regulatory fees, profit taxes, and excise taxes. In addition, telecommunication service prices are affected by the fiscal regime, both directly -through taxation over services- and indirectly, through obligations imposed on operators that can ultimately have an impact on service prices. We also find some evidence of the effect of custom duties for equipment and smartphones on the decrease of investment on broadband network deployment and service adoption, respectively. On this basis, we simulate a fiscal-reform scenario, consisting in removing sector-specific contributions to eliminate inter-sectoral asymmetries, with results suggesting significant gains in investment, coverage, and adoption. Considering these findings, and the potential socioeconomic gains from increasing broadband adoption, we believe that governments pursuing the development of digital agendas should consider potential fiscal reforms to accelerate the development of the digital economy. That being said, considering the potential loses in tax collection, a careful trade-off analysis should be performed before determining the nature and the scope of the fiscal reforms to be introduced.

在这篇文章中,我们研究了税收对电信行业业绩的影响。为此,我们开发了一个模型,该模型考虑了电信价值链上直接或间接征收的税费。总的来说,我们发现强有力的证据表明,监管费用、利润税和消费税的增加对投资产生了负面影响。此外,电信服务价格受到财政制度的影响,既有直接的——通过对服务征税——也有间接的——通过强加给运营商的义务,这些义务最终可能对服务价格产生影响。我们还发现了一些证据,表明设备和智能手机的关税分别对宽带网络部署和服务采用投资的减少产生了影响。在此基础上,我们模拟了一种财政改革情景,包括取消特定部门的贡献,以消除部门间的不对称,结果表明在投资、覆盖范围和采用方面取得了显著收益。考虑到这些发现,以及宽带普及率增加带来的潜在社会经济收益,我们认为,追求发展数字议程的政府应该考虑潜在的财政改革,以加快数字经济的发展。也就是说,考虑到税收征收的潜在损失,在确定将要实施的财政改革的性质和范围之前,应该进行仔细的权衡分析。
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引用次数: 0
Prioritization between asymmetric content providers 非对称内容提供者之间的优先级
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-03-01 DOI: 10.1016/j.infoecopol.2023.101019
Jeong-Yoo Kim

Gautier and Somogyi (2020) showed that the monopolistic Internet service provider (ISP) can extract more surplus from consumers by giving priority to the weaker content to restore symmetry between content providers (CPs). In this study, we reexamine the issue and argue that their result depends critically on the shape of the delay cost function. We first show that under a linear delay cost, if the delay cost of contents from each CP increases with its own traffic amount, the opposite is true, that is, the ISP prefers to give priority to a strong CP, whereas it prefers to give priority to a weak CP if the delay cost of contents from an unprioritized CP decreases with its traffic amount. We confirm our insight in two specific models; the M/M/1 queuing model and the bandwidth subdivision model. We also discuss some implications of the ISP’s prioritization choice for social welfare.

Gautier和Somogyi(2020)表明,垄断性的互联网服务提供商(ISP)可以通过优先考虑较弱的内容来从消费者那里提取更多的剩余,从而恢复内容提供商(CPs)之间的对称性。在这项研究中,我们重新审视了这个问题,并认为他们的结果主要取决于延迟成本函数的形状。我们首先证明了在线性延迟成本下,如果来自每个CP的内容的延迟成本随其自身流量的增加而增加,则相反,即如果来自未优先级CP的内容的延迟成本随其流量的增加而降低,则ISP倾向于优先考虑强CP,而如果来自未优先级CP的内容的延迟成本随其流量的增加而降低,则ISP倾向于优先考虑弱CP。我们在两个具体模型中证实了我们的见解;M/M/1队列模型和带宽细分模型。本文还讨论了互联网服务提供商优先选择对社会福利的影响。
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引用次数: 1
Does the internet help the unemployed find jobs? 互联网能帮助失业者找到工作吗?
IF 2.8 3区 经济学 Q1 ECONOMICS Pub Date : 2023-03-01 DOI: 10.1016/j.infoecopol.2023.101017
Eleanor Jawon Choi

This study examines the effect of internet job search (IJS) on job-finding rates among unemployed job seekers during the rapid expansion of the internet from the mid-1990s to the early 2010s. To address endogenous selection into IJS, I use an instrumental variables (IV) strategy exploiting the rise of IJS within occupations over time, which varied across occupations depending on pre-internet exposure to computers at work. The analysis sample includes unemployed workers from the December 1998, August 2000, September 2001, October 2003, and July 2011 Current Population Survey (CPS) Computer and Internet Use Supplements and the September 1992 Basic Monthly CPS, longitudinally matched with their employment outcomes from the subsequent monthly CPS files. The IV estimates indicate that IJS increased the 15-month job-finding rate by 12.9 percentage points (25.1% relative to the mean). Results from placebo exercises and various specification checks support a causal interpretation of the estimated effects. Additionally, the effectiveness of IJS remained stable over time throughout the analysis period.

本研究考察了在20世纪90年代中期至2010年代初互联网快速扩张期间,互联网求职(IJS)对失业求职者求职率的影响。为了解决IJS的内生选择问题,我使用了一种工具变量(IV)策略,利用了IJS在职业中随时间的增长,不同职业的IJS会有所不同,这取决于互联网之前在工作中接触计算机的情况。分析样本包括1998年12月、2000年8月、2001年9月、2003年10月和2011年7月的当前人口调查(CPS)计算机和互联网使用补充资料以及1992年9月的基本月度CPS中的失业工人,并与随后的月度CPS文件中的就业结果纵向匹配。IV估计表明,IJS将15个月的求职率提高了12.9个百分点(相对于平均值为25.1%)。安慰剂练习和各种规格检查的结果支持对估计效果的因果解释。此外,IJS的有效性在整个分析期间保持稳定。
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引用次数: 0
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Information Economics and Policy
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