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Leveraging social media for business development: an empirical analysis of fan loyalty and fan expansion 利用社交媒体促进业务发展:对粉丝忠诚度和粉丝扩张的实证分析
IF 3 Q2 BUSINESS Pub Date : 2024-08-23 DOI: 10.1080/23311975.2024.2393739
Reza Mohammadkazemi, Mohammad Falahat
This study investigates the role of social media in driving business development for Danish professional football clubs. It particularly examines how social media engagement impacts fan loyalty, fa...
本研究探讨了社交媒体在推动丹麦职业足球俱乐部业务发展方面的作用。它特别研究了社交媒体的参与如何影响球迷的忠诚度、球迷的忠诚度和球迷的忠诚度。
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引用次数: 0
Measuring vulnerability index for managing COVID-19 behaviour in Ghana 衡量加纳管理 COVID-19 行为的脆弱性指数
IF 3 Q2 BUSINESS Pub Date : 2024-08-23 DOI: 10.1080/23311975.2024.2391247
Mohammed Amidu, Agnes Akpene Akakpo, Teddy Ossei Kwakye
This paper investigates the implications of human behaviour and government support for the quality of life of vulnerable populations during the Covid-19 pandemic. We sample 2,697 households and emp...
本文研究了人类行为和政府支持对 Covid-19 大流行期间弱势群体生活质量的影响。我们对 2,697 个家庭进行了抽样调查,并采用了...
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引用次数: 0
The roles of motivation and budgeting participation level in the relationship between favorable supervisory feedback environments and budget gaming 动机和预算编制参与水平在有利的监督反馈环境与预算博弈之间的关系中的作用
IF 3 Q2 BUSINESS Pub Date : 2024-08-23 DOI: 10.1080/23311975.2024.2392639
SeTin, Maria Natalia
This study examines whether motivation and the budgeting participation level mediate the relationship between favorable supervisory feedback environments (FSFEs) and behavior of budget gaming. The ...
本研究探讨了动机和预算编制参与水平是否会对有利的监督反馈环境(FSFEs)与预算博弈行为之间的关系起到中介作用。研究 ...
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引用次数: 0
Influencer authenticity and intention to co-create brand value: an investigation of central and peripheral pathways 影响者的真实性与共同创造品牌价值的意愿:对中心和外围途径的调查
IF 3 Q2 BUSINESS Pub Date : 2024-08-23 DOI: 10.1080/23311975.2024.2393236
Shermeen Hasan, Hasan Zahid, Abdul Qayyum
Given the popularity of influencer marketing, this study aimed to determine the effectiveness of influencer authenticity in achieving intention to co-create brand value and purchase intention in Pa...
鉴于影响者营销的流行,本研究旨在确定影响者的真实性在实现共同创造品牌价值的意向和购买意向方面的有效性。
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引用次数: 0
Assessing the impact of sustainability report disclosures and CEO attributes on the Indonesian energy sector: implications for capital market performance 评估可持续发展报告披露和首席执行官特质对印度尼西亚能源行业的影响:对资本市场表现的影响
IF 3 Q2 BUSINESS Pub Date : 2024-08-22 DOI: 10.1080/23311975.2024.2392044
Ayi Ahadiat, Amjad Shamim, Habibullah Jimad, Fajrin Satria Dwi Kesumah
The growth of the world energy market is experiencing a slowdown moment in line with the decline in demand due to the COVID-19 pandemic. While Indonesia has the potential for energy resources and n...
随着 COVID-19 大流行导致的需求下降,世界能源市场的增长速度正在放缓。虽然印尼拥有能源资源的潜力,但其能源市场的增长速度却在放缓。
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引用次数: 0
Implications of destination marketing from the perspective of the perceived value of foreign tourists 从外国游客感知价值的角度看目的地营销的意义
IF 3 Q2 BUSINESS Pub Date : 2024-08-20 DOI: 10.1080/23311975.2024.2392258
Mauricio Carvache-Franco, Ana Gabriela Víquez-Paniagua, Orly Carvache-Franco, Allan Pérez-Orozco, Miguel Orden-Mejía, Wilmer Carvache-Franco
Perceived value is a multidimensional construct that optimizes tourists’ stay in different destinations. This study analyzes the marketing of coastal and marine destinations from the perspective of...
感知价值是一个多维度的概念,它能优化游客在不同旅游目的地的逗留时间。本研究从感知价值的角度分析了沿海和海洋旅游目的地的营销。
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引用次数: 0
Data security and privacy concerns of AI-driven marketing in the context of economics and business field: an exploration into possible solutions 从经济学和商业领域看人工智能驱动营销的数据安全和隐私问题:探索可能的解决方案
IF 3 Q2 BUSINESS Pub Date : 2024-08-20 DOI: 10.1080/23311975.2024.2393743
Hitmi Khalifa Alhitmi, Alin Mardiah, Khalid Ibrahim Al-Sulaiti, Jaffar Abbas
Interest in artificial intelligence (AI) is widespread across several industries, such as marketing, but worries about its ethical and legal consequences are increasing. This article examines conce...
人工智能(AI)在市场营销等多个行业受到广泛关注,但人们对其伦理和法律后果的担忧也与日俱增。本文探讨了对人工智能的设想。
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引用次数: 0
The influence of managers’ perception, steady growth, economic scale, and financial capacity on the ability to adopt international financial reporting standards of Vietnamese enterprises 管理者认知、稳定增长、经济规模和财务能力对越南企业采用国际财务报告准则能力的影响
IF 3 Q2 BUSINESS Pub Date : 2024-08-19 DOI: 10.1080/23311975.2024.2391567
Quoc Thinh Tran, Khanh Lam Tran
International Financial Reporting Standards (IFRS) are global accounting standards. Many countries have gradually applied international standards to replace national accounting standards. This stud...
国际财务报告准则》(IFRS)是全球性的会计准则。许多国家已逐步采用国际准则取代本国会计准则。本研究...
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引用次数: 0
Storytelling alchemy in marketing: unveiling future research directions with ADO TCM framework 营销中的故事炼金术:用 ADO TCM 框架揭示未来研究方向
IF 3 Q2 BUSINESS Pub Date : 2024-08-19 DOI: 10.1080/23311975.2024.2392257
G. Shruthi Priya, A. S. Sathish
In the landscape of strategic branding, storytelling has persisted as a dominant approach since its emergence in the 1940s. Remarkably, even in the year 2024, brands continue to leverage this narra...
自 20 世纪 40 年代出现以来,讲故事一直是品牌战略的主导方法。值得注意的是,即使到了 2024 年,品牌仍在继续利用这一叙事方法。
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引用次数: 0
The development of international accounting and auditing standards for fair value accounting in the Arab Middle East, Jordan: a systematic review 中东阿拉伯国家(约旦)公允价值会计国际会计和审计准则的发展:系统回顾
IF 3 Q2 BUSINESS Pub Date : 2024-08-19 DOI: 10.1080/23311975.2024.2391564
Esraa Esam Alharasis, Maria Prokofieva, Colin Clark, Hossam Haddad, Nidal Alramahi
A comprehensive literature review and analysis of auditing and
全面的文献回顾和分析审计和
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引用次数: 0
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