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Wholesale Pricing with Asymmetric Information about a Private Label* 自有品牌信息不对称情况下的批发定价 *
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-10-06 DOI: 10.1111/joie.12350
Johannes Paha

A monopolistic manufacturer produces a branded good that is sold to final consumers by a monopolistic retailer who also sells a private label. The costs of the private label are unobserved by the manufacturer, which affects the terms of the contract offered by the manufacturer to the retailer. Given the revelation principle, the manufacturer distorts the quantity of the branded product downwards to learn those costs. The manufacturer can further reduce the retailer's information rent by distorting the quantity of the private label upwards—but this quantity is typically beyond its control. The optimum can nonetheless be achieved when combining a quantity discount with an end-of-year repayment.

一家垄断制造商生产一种品牌商品,由一家垄断零售商销售给最终消费者,该零售商也销售自有品牌商品。制造商无法观察到自有品牌的成本,这影响了制造商向零售商提供的合同条款。鉴于启示原则,制造商会向下扭曲品牌产品的数量,以了解这些成本。制造商可以通过向上扭曲自有品牌产品的数量来进一步降低零售商的信息租金,但这一数量通常是制造商无法控制的。然而,当数量折扣与年终还款相结合时,可以达到最佳效果。
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引用次数: 0
Advance Selling in the Wake of Entry* 入驻后的预售情况*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-10-03 DOI: 10.1111/joie.12348
Nadia Ceschi, Marc Möller

This article provides a tractable model of inter-temporal price-discrimination by heterogeneous firms, imperative for our understanding of advance purchase markets in the wake of entry. The pricing schedule of an industry leader, whose product is more likely to match consumers' preferences, differs systematically from a newcomer's pricing. By diverting competition to a stage where consumers face uncertainty about their preferences, advance selling reduces prices while increasing the newcomer's market share and profitability relative to the industry leader. Policies curtailing firms' ability to sell in advance, although potentially beneficial for welfare, may consolidate an industry leader's position and reduce consumers' surplus.

本文为异质企业的跨期价格歧视提供了一个可操作的模型,这对我们理解进入市场后的预购市场至关重要。行业领导者的产品更有可能符合消费者的偏好,其定价与新进入者的定价存在系统性差异。通过将竞争转移到消费者偏好不确定的阶段,预售降低了价格,同时提高了新进入者相对于行业领导者的市场份额和利润率。限制企业提前销售能力的政策虽然可能有利于福利,但可能会巩固行业领导者的地位,减少消费者的剩余。
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引用次数: 0
Price Commitments in Standard Setting under Asymmetric Information* 不对称信息下的标准制定中的价格承诺 *
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-10-02 DOI: 10.1111/joie.12351
Jan Boone, Florian Schuett, Emanuele Tarantino

Standards may create market power for the holders of standard essential patents (SEPs). To address these concerns, the literature advocates price commitments, whereby SEP holders commit to the maximum royalty they would charge were their technology included in the standard. We consider a setting in which a technology implementer holds private information about profitability. In this setting, price commitments increase efficiency not only by curbing SEP holders' market power, but also by alleviating distortions in the design of the royalty scheme. We derive conditions under which price commitments can be implemented using a simple royalty cap as used in practice.

标准可能会给标准必要专利(SEPs)的持有者带来市场支配力。为了解决这些问题,文献提倡价格承诺,即 SEP 持有者承诺,如果他们的技术被纳入标准,他们将收取的最高专利使用费。我们考虑了这样一种情况,即技术实施者拥有关于盈利能力的私人信息。在这种情况下,价格承诺不仅能抑制 SEP 持有者的市场力量,还能减轻专利使用费方案设计中的扭曲,从而提高效率。我们推导出价格承诺可以通过实际使用的简单专利使用费上限来实现的条件。
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引用次数: 0
Country Image and Consumer Choice: The Case of the Beer Market during the COVID-19 Pandemic* 国家形象与消费者选择:COVID-19 大流行期间的啤酒市场案例*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-30 DOI: 10.1111/joie.12343
In Kyung Kim

In this article, I exploit the exogenous shock to China's image in the COVID-19 pandemic era and study the impact of country image on consumer choice in the South Korean beer market. First, I find that Tsingtao, a popular Chinese beer brand, lost about 4.8 million liters in sales, a 20% decrease, during the first eight months after the COVID-19 outbreak. Second, the impact of China's worsened image had not weakened by October 2020. Third, top-selling non-Chinese beers absorbed most of Tsingtao's lost sales. These findings reveal that country image has a substantial influence on consumer choice.

在本文中,我利用 COVID-19 大流行时期中国形象受到的外生冲击,研究了国家形象对韩国啤酒市场消费者选择的影响。首先,我发现在 COVID-19 爆发后的前 8 个月,青岛啤酒(一个广受欢迎的中国啤酒品牌)的销量减少了约 480 万升,降幅达 20%。其次,到 2020 年 10 月,中国形象恶化的影响仍未减弱。第三,畅销的非中国啤酒吸收了青岛啤酒损失的大部分销量。这些发现揭示了国家形象对消费者选择的重大影响。
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引用次数: 0
Timing Assumptions and Efficiency: Empirical Evidence in a Production Function Context 时序假设与效率:生产函数背景下的经验证据
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-14 DOI: 10.1111/joie.12340
Daniel A. Ackerberg

Recent work estimating production functions has often used methodologies proposed in two literatures: (1) “proxy variable” estimation techniques (Olley, S. and Pakes, A., 1996, Econometrica, 64, pp. 1263–1295), and (2) “dynamic panel” estimation techniques. I illustrate how timing and information set assumptions are key to both, and how these assumptions can be strengthened (or weakened) almost continuously. I examinehow, in some common production datasets, strengthening or weakening these assumptions affects the precision of estimates—comparing these impacts to those achieved by imposing alternative assumptions sometimes utilized in these literatures. This illustrates efficiency tradeoffs between different possible assumptions, at least in the production function context.

最近估计生产函数的工作经常使用两篇文献中提出的方法:(1)“代理变量”估计技术(Olley,S.和Pakes,A.,1996,Econometrica,64,pp.1263–1295)和(2)“动态面板”估计技术。我说明了时间和信息集假设是如何实现这两个目标的关键,以及这些假设如何几乎持续地得到加强(或削弱)。我研究了在一些常见的生产数据集中,加强或削弱这些假设会影响估计的准确性——将这些影响与这些文献中有时使用的替代假设进行比较。这说明了不同可能假设之间的效率权衡,至少在生产函数上下文中是这样。
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引用次数: 12
Competition and Strategic Budget Choices in the Motion Picture Industry* 电影业的竞争与战略预算选择*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-13 DOI: 10.1111/joie.12342
Sebastiano Delre, Petros G. Sekeris
In this article, we study the effect of differentiation on firms' optimal investments in advertising and product quality in the specific context of the motion picture industry. To guide our empirical analysis, we develop a stylized model uncovering that competition in advertising is the highest for intermediate levels of horizontal differentiation, while product quality increases monotonically in differentiation. We corroborate our theoretical predictions with a large dataset on the movie industry confirming both the inverted U‐shaped relationship between advertising and differentiation, and the monotonically increasing relationship between product quality and differentiation.
在这篇文章中,我们研究了在电影行业的特定背景下,差异化对企业在广告和产品质量方面的最佳投资的影响。为了指导我们的实证分析,我们开发了一个程式化模型,揭示了中等水平的横向差异化广告竞争最高,而产品质量在差异化中单调增加。我们用一个关于电影行业的大型数据集证实了我们的理论预测,证实了广告和差异化之间的倒U型关系,以及产品质量和差异化间的单调递增关系。
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引用次数: 0
Pricing and Product Positioning with Relative Consumer Preferences* 具有相对消费者偏好的定价和产品定位*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-07 DOI: 10.1111/joie.12341
Roman Inderst, Martin Obradovits

Frequent price promotions force consumers to continuously reassess their preferences over product offerings. When this leads consumers to exhibit a bias of “relative thinking”, such as may be triggered by a focus only on the most salient product attribute, we show in a model of sales (Varian, H. R., 1980, American Economic Review, 70(4), pp. 651–659) that this profoundly alters firms' pricing and product-positioning strategies. Vertical differentiation becomes more likely, with firms preferring to occupy the low-quality space in particular when they have few loyal consumers. More generally, product positioning now depends on the composition of consumers' consideration sets.

频繁的价格促销迫使消费者不断重新评估他们对产品的偏好。当这导致消费者表现出“相对思维”的偏见时,比如只关注最显著的产品属性可能会引发这种偏见,我们在销售模型中表明(Varian,H.R.,1980,American Economic Review,70(4),pp.651-659),这深刻地改变了公司的定价和产品定位策略。垂直差异化变得更有可能,公司更喜欢占据低质量的空间,尤其是当他们几乎没有忠实消费者的时候。更普遍地说,产品定位现在取决于消费者考虑因素的组成。
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引用次数: 1
Shopping for Information: Implications of Consumer Learning for Optimal Pricing and Product Design* 信息购物:消费者学习对最优定价和产品设计的启示*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-01 DOI: 10.1111/joie.12333
Marilyn Pease

I study a seller's pricing problem where consumers perform costly product research about value before purchase. They buy the product when sufficiently optimistic about value and cease research when sufficiently pessimistic. I find that the seller encourages product research when prior belief about value is high, even though he could sell immediately for a high price. The prior affects both expected value and how additional information changes consumers' beliefs. I show that an increase in research cost affects equilibrium price nonmonotonically. Finally, when the seller chooses price and product value dispersion, the optimal level of dispersion need not be extremal.

我研究了一个卖家定价问题,即消费者在购买前对产品价值进行昂贵的研究。他们在对价值足够乐观时购买产品,在足够悲观时停止研究。我发现,当卖家之前对价值的信心很高时,他会鼓励进行产品研究,即使他可以立即卖出高价。先验既影响预期价值,也影响附加信息如何改变消费者的信念。我证明了研究成本的增加对均衡价格的影响是非单调的。最后,当卖方选择价格和产品价值分散时,最优分散水平不必是极值。
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引用次数: 0
Royalty Stacking and Validity Challenges: The Inverse Cournot Effect* 特许权使用费堆叠和有效性挑战:反向古诺效应*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-09-01 DOI: 10.1111/joie.12335
Gerard Llobet, Jorge Padilla

This paper shows that the well-known royalty-stacking problem is not robust to considering licensors with patents of heterogeneous strength due to the Inverse Cournot effect. The incentives for a downstream producer to challenge a weak patent in court increase when the total royalty rate is lower. The Inverse Cournot effect generates a moderation force in the royalty rate of strong patent holders forcing weak licensors to reduce their royalties to avoid litigation and causing an increase in output. This effect is mitigated when all firms have weak patents, making royalty stacking a more relevant concern in that case.

本文表明,由于逆库诺效应,众所周知的特许权使用费堆叠问题对于考虑具有异质强度专利的许可方来说是不稳健的。当总特许权使用费费率较低时,下游生产商在法庭上挑战薄弱专利的动机会增加。反向库诺效应在强大的专利持有人的专利使用费率中产生了一种温和的力量,迫使较弱的许可方减少其专利使用费以避免诉讼,并导致产量增加。当所有公司的专利都很薄弱时,这种影响就会减轻,在这种情况下,专利权使用费堆积成为一个更相关的问题。
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引用次数: 1
Welfare analysis of the subsidies in the Chinese electric vehicle industry* 中国电动汽车产业补贴的福利分析*
IF 1.3 4区 经济学 Q3 BUSINESS, FINANCE Pub Date : 2023-08-21 DOI: 10.1111/joie.12337
Xiaodan Guo, Junji Xiao

We employ a structural model and counterfactual analysis to identify the impact of subsidies on the Chinese electric vehicle (EV) sales and examine their welfare effects. Our findings suggest that subsidies are effective in promoting the diffusion of domestic EVs, but may adversely affect technological advancement. When the subsidies on domestic EVs are reduced, the welfare on domestic EV consumers and producers decreases. However, the reduction in government spending on EV subsidies outweighs this private welfare loss. Thus, the overall welfare increases. Subsidies cannot be justified from the perspective of reducing externalities because they increase rather than decrease pollution.

我们采用结构模型和反事实分析来确定补贴对中国电动汽车销售的影响,并检验其福利效应。我们的研究结果表明,补贴在促进国内电动汽车的扩散方面是有效的,但可能会对技术进步产生不利影响。当国内电动汽车补贴减少时,国内电动汽车消费者和生产商的福利就会减少。然而,政府在电动汽车补贴上的支出减少超过了私人福利的损失。因此,整体福利增加。从减少外部性的角度来看,补贴是不合理的,因为补贴增加而不是减少污染。
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引用次数: 2
期刊
Journal of Industrial Economics
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