Pub Date : 2023-11-09DOI: 10.21776/ub.tuturlogi.2022.003.01.5
Agnes Rosalina Pinem
Bong Joon-ho is a South Korean film director and the last three film he directed were Snowpiercer, Okja and Parasite. Those films had the same theme which is social class inequality in the capitalist system. Researcher used Norman Fairclough's critical discourse analysis to find out the representation of the lower class in the three films and then used Michel Foucault's subject position theory to find the shifting position of lower- class subjects in three Bong Joon-Ho films. The result, this study found out that there were 4 shifts in the positioning of lower class subjects represented in those three films. In these films, capitalists are portrayed as the winning party but the way Bong Joon-ho positions the relationship between the lower class and the upper class was different. In these films, Bong Joon-ho conveys his thoughts and concern about the impact of the capitalist system to the society. Through his last film Parasite, Bong Joon-ho wanted to show that both the lower class and the upper class could become a victim in the capitalist system. These three films show that there is no alternative to the capitalist system and that in the end people just have to respect each another.
{"title":"Pergeseran Pemosisian Subjek Kelas Bawah dalam Tiga Film Bong Joon-Ho","authors":"Agnes Rosalina Pinem","doi":"10.21776/ub.tuturlogi.2022.003.01.5","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2022.003.01.5","url":null,"abstract":"Bong Joon-ho is a South Korean film director and the last three film he directed were Snowpiercer, Okja and Parasite. Those films had the same theme which is social class inequality in the capitalist system. Researcher used Norman Fairclough's critical discourse analysis to find out the representation of the lower class in the three films and then used Michel Foucault's subject position theory to find the shifting position of lower- class subjects in three Bong Joon-Ho films. The result, this study found out that there were 4 shifts in the positioning of lower class subjects represented in those three films. In these films, capitalists are portrayed as the winning party but the way Bong Joon-ho positions the relationship between the lower class and the upper class was different. In these films, Bong Joon-ho conveys his thoughts and concern about the impact of the capitalist system to the society. Through his last film Parasite, Bong Joon-ho wanted to show that both the lower class and the upper class could become a victim in the capitalist system. These three films show that there is no alternative to the capitalist system and that in the end people just have to respect each another.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"26 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139281823","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.21776/ub.tuturlogi.2022.003.01.3
Hervita EL Fatich
Humans are social beings who cannot be separated from other individuals. Humans will always live side by side and communicate with other people. Interpersonal communication is needed by someone in order to learn about the external world and build relationships with other people, including the Deaf. The Deaf communicate by non-verbal or sign language. Communication also used by individuals to establish romantic relationships, in which there are communication strategies to solve problems. In this study, the method used is phenomenology to find out the communication strategies of deaf and hearing couples in establishing a romantic relationship. The results obtained are 1) Communication strategies that continues to develop in a more intimate direction, which begins with an approach process to recognize attitudes and compatibility with one another; 2) Communication gaps often arise in interpreting messages as the main obstacle in a process of communication between deaf and hearing couples; 3) Build trust between deaf and hearing partners by mutually disclosing information about themselves to their partners, because a sense of trust and comfort has arisen.
{"title":"Strategi Komunikasi Pasangan Tuli dan Dengar dalam Menjalin Hubungan Romantis","authors":"Hervita EL Fatich","doi":"10.21776/ub.tuturlogi.2022.003.01.3","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2022.003.01.3","url":null,"abstract":"Humans are social beings who cannot be separated from other individuals. Humans will always live side by side and communicate with other people. Interpersonal communication is needed by someone in order to learn about the external world and build relationships with other people, including the Deaf. The Deaf communicate by non-verbal or sign language. Communication also used by individuals to establish romantic relationships, in which there are communication strategies to solve problems. In this study, the method used is phenomenology to find out the communication strategies of deaf and hearing couples in establishing a romantic relationship. The results obtained are 1) Communication strategies that continues to develop in a more intimate direction, which begins with an approach process to recognize attitudes and compatibility with one another; 2) Communication gaps often arise in interpreting messages as the main obstacle in a process of communication between deaf and hearing couples; 3) Build trust between deaf and hearing partners by mutually disclosing information about themselves to their partners, because a sense of trust and comfort has arisen.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"67 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139281735","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.21776/ub.tuturlogi.2022.003.01.1
U. Sholihah
Pediatric cancer patients often experience side effects from treatment, both physically and psychologically. The impact of this treatment, necessitates special assistance, which can be done through interpersonal communication to provide support for children with cancer. However, previous studies have not focused much on the closeness that ultimately builds on forms of interpersonal communication in the world of health. So, through phenomenological design, this study aims to determine interpersonal communication carried out to build closeness between volunteers of the Malang Cancer Child Friends Community (SAK) with children with cancer. Data collection was conducted by in-depth interviews with six informants who were SAK volunteers. The results of this study show that in general volunteers interpret the purpose of mentoring to build relationships, help, and comfort children with cancer. Meanwhile, in terms of the closeness of volunteers with children with cancer, volunteers interpret closeness based on the intensity of meetings, children's desire to meet volunteers, and volunteers' personal abilities in approaching children. Furthermore, in looking at the characteristics of communication, in general, volunteers recognize differences in terms of physical, psychic, and child maturity. So this condition requires volunteers to be more careful and patient in communicating with children with cancer.
{"title":"Komunikasi Antarpribadi untuk Membangun Kedekatan Antara Relawan Komunitas Sahabat Anak Kanker (SAK) Malang dengan Anak Penderita Kanker","authors":"U. Sholihah","doi":"10.21776/ub.tuturlogi.2022.003.01.1","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2022.003.01.1","url":null,"abstract":"Pediatric cancer patients often experience side effects from treatment, both physically and psychologically. The impact of this treatment, necessitates special assistance, which can be done through interpersonal communication to provide support for children with cancer. However, previous studies have not focused much on the closeness that ultimately builds on forms of interpersonal communication in the world of health. So, through phenomenological design, this study aims to determine interpersonal communication carried out to build closeness between volunteers of the Malang Cancer Child Friends Community (SAK) with children with cancer. Data collection was conducted by in-depth interviews with six informants who were SAK volunteers. The results of this study show that in general volunteers interpret the purpose of mentoring to build relationships, help, and comfort children with cancer. Meanwhile, in terms of the closeness of volunteers with children with cancer, volunteers interpret closeness based on the intensity of meetings, children's desire to meet volunteers, and volunteers' personal abilities in approaching children. Furthermore, in looking at the characteristics of communication, in general, volunteers recognize differences in terms of physical, psychic, and child maturity. So this condition requires volunteers to be more careful and patient in communicating with children with cancer.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139282066","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.21776/ub.tuturlogi.2022.003.01.2
Sari Nastiti Girianto
This study aims to show that there are differences in the credibility of female and male celebrity endorsers in Pantene Miracle Hair Supplement video ads on Youtube. As well as to show that there are different responses between female and male audiences. The importance of using endorsers as communicators in advertising is because it is considered to affect the persuasion and process of communicating the information to their audiences, especially endorsers with strong credibility. In addition, the credibility of celebrity endorsers and gender endorsers is must be considered when targeting audiences with certain genders. A number of previous comparative studies compared the credibility of female and male celebrity endorsers by female and male audiences show contradict results. This study uses the source credibility model that suggest by Ohanian. This type of research is quantitative comparative with survey methods. The sampling technique uses nonprobability with quota sampling and use 125 participants. The hypothesis tested by paired and independent t-tests. This study finds results that; female celebrity endorsers are more credible than male celebrity endorsers; there is no difference in credibility for female celebrity endorsers by female and male audiences; Also, male celebrity endorsers are considered more credible by female audiences than by male audiences.
本研究旨在说明在 Youtube 上的潘婷奇迹生发精华素视频广告中,女性和男性名人代言人的可信度存在差异。本研究还旨在说明女性受众和男性受众的不同反应。在广告中使用代言人作为传播者的重要性在于,它被认为会影响向受众传播信息的说服力和过程,尤其是具有很强公信力的代言人。此外,在针对特定性别的受众时,还必须考虑名人代言人和性别代言人的可信度。以往的一些对比研究比较了女性和男性受众对女性和男性名人代言人可信度的看法,但结果却相互矛盾。本研究采用了 Ohanian 提出的来源可信度模型。这类研究是采用调查方法进行的定量比较研究。抽样技术采用非概率配额抽样,共有 125 名参与者。假设通过配对检验和独立 t 检验进行检验。研究结果表明:女性名人代言人比男性名人代言人更可信;女性受众和男性受众对女性名人代言人的可信度没有差异;女性受众认为男性名人代言人比男性受众更可信。
{"title":"Kredibilitas Endorser Perempuan dan Laki-laki pada Iklan Pantene Miracle Hair Supplement","authors":"Sari Nastiti Girianto","doi":"10.21776/ub.tuturlogi.2022.003.01.2","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2022.003.01.2","url":null,"abstract":"This study aims to show that there are differences in the credibility of female and male celebrity endorsers in Pantene Miracle Hair Supplement video ads on Youtube. As well as to show that there are different responses between female and male audiences. The importance of using endorsers as communicators in advertising is because it is considered to affect the persuasion and process of communicating the information to their audiences, especially endorsers with strong credibility. In addition, the credibility of celebrity endorsers and gender endorsers is must be considered when targeting audiences with certain genders. A number of previous comparative studies compared the credibility of female and male celebrity endorsers by female and male audiences show contradict results. This study uses the source credibility model that suggest by Ohanian. This type of research is quantitative comparative with survey methods. The sampling technique uses nonprobability with quota sampling and use 125 participants. The hypothesis tested by paired and independent t-tests. This study finds results that; female celebrity endorsers are more credible than male celebrity endorsers; there is no difference in credibility for female celebrity endorsers by female and male audiences; Also, male celebrity endorsers are considered more credible by female audiences than by male audiences.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139281976","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.21776/ub.tuturlogi.2022.003.01.4
Fabiola Agusta Wassy Kumaniren
The issuance of the Indonesian Ulema Council (Indonesia: Majelis Ulama Indonesia or MUI) fatwa declaring Ahmadiyya as a deviant sect and its followers as having departed from Islamic teachings has impacted the stereotypes surrounding the majority community. The novel "Maryam" is a work of fiction based on the experiences of Okky Madasari's best friend as an Ahmadiyya adherents. The novel narrates the discrimination and injustice faced by Ahmadiyya adherents and serves as a form of social criticism by the author towards the subaltern discourse surrounding Ahmadiyya adherents. This research aims to identify the various forms of subalternity experienced by Ahmadiyya adherents in the novel "Maryam". The research specifically examines the different forms of subalternity imposed by the majority group against Ahmadiyya adherents based on the concept of subalternity, which refers to the oppressed who lack access to voice their concerns developed by Spivak. The utilization of critical discourse analysis in this research helps identify and categorize the various forms of subalternity through the predetermined data corpus. The compiled data corpus is the primary source for the researcher to describe, interpret, and analyze the text, context, and discourse in the novel "Maryam". The data corpus will be analyzed through three stages: 1. Description, 2. Interpretation, and 3. Explanation. The research results indicate that the forms of subalternity depicted by the author in the novel "Maryam" include marginalization and silencing.
印度尼西亚乌里玛理事会(印度尼西亚:Majelis Ulama Indonesia 或 MUI)发布法特瓦,宣布艾哈迈德派是一个离经叛道的教派,其追随者背离了伊斯兰教义,这影响了人们对这个多数群体的成见。小说《玛丽亚姆》是根据 Okky Madasari 的好友作为艾哈迈德派信徒的经历创作的小说作品。小说叙述了艾哈迈德派信徒面临的歧视和不公正,是作者对围绕艾哈迈德派信徒的次等话语进行社会批判的一种形式。本研究旨在确定小说《玛丽亚姆》中艾哈迈德派信徒所经历的各种形式的次等地位。本研究根据斯皮瓦克提出的 "次边缘性"(subalternity)概念,具体研究了多数群体对艾哈迈德派信徒强加的不同形式的次边缘性。在本研究中使用批判性话语分析,有助于通过预先确定的数据语料库识别和归类各种形式的次等性。汇编的数据语料库是研究人员描述、解释和分析小说《玛丽亚姆》中的文本、语境和话语的主要来源。将通过三个阶段对数据语料库进行分析:1.描述,2. 解释,3.解释。研究结果表明,作者在小说《玛丽亚姆》中描绘的亚文化形式包括边缘化和沉默。
{"title":"Subalternitas Penganut Ahmadiyah dalam Novel Maryam Karya Okky Madasari","authors":"Fabiola Agusta Wassy Kumaniren","doi":"10.21776/ub.tuturlogi.2022.003.01.4","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2022.003.01.4","url":null,"abstract":"The issuance of the Indonesian Ulema Council (Indonesia: Majelis Ulama Indonesia or MUI) fatwa declaring Ahmadiyya as a deviant sect and its followers as having departed from Islamic teachings has impacted the stereotypes surrounding the majority community. The novel \"Maryam\" is a work of fiction based on the experiences of Okky Madasari's best friend as an Ahmadiyya adherents. The novel narrates the discrimination and injustice faced by Ahmadiyya adherents and serves as a form of social criticism by the author towards the subaltern discourse surrounding Ahmadiyya adherents. This research aims to identify the various forms of subalternity experienced by Ahmadiyya adherents in the novel \"Maryam\". The research specifically examines the different forms of subalternity imposed by the majority group against Ahmadiyya adherents based on the concept of subalternity, which refers to the oppressed who lack access to voice their concerns developed by Spivak. The utilization of critical discourse analysis in this research helps identify and categorize the various forms of subalternity through the predetermined data corpus. The compiled data corpus is the primary source for the researcher to describe, interpret, and analyze the text, context, and discourse in the novel \"Maryam\". The data corpus will be analyzed through three stages: 1. Description, 2. Interpretation, and 3. Explanation. The research results indicate that the forms of subalternity depicted by the author in the novel \"Maryam\" include marginalization and silencing.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"19 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139282160","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-01DOI: 10.21776/ub.tuturlogi.2021.002.03.2
Elisabeth Garnistia Abrianthy, Wifka Rahma Syauki
Gender inequality has long been a central issue in global social discussions, and Indonesia is no exception. In many circumstances, working women are required to fulfill dual roles in society. On one hand, they are expected to contribute economically, but on the other, traditional expectations compel them to remain as household caretakers. This dual burden can be physically and mentally taxing. Fortunately, organizations like the New Men's Alliance are taking proactive steps to address this inequality. Through the #WeStartNow campaign, they aim to redefine gender roles in society, especially regarding domestic responsibilities. In this context, the research objective is to analyze how the New Men's Alliance, via their Instagram account @lakilakibaru, portrays and interprets gender equality. Specifically, the study focuses on how the visuals and narratives presented reflect the organization's views and aspirations concerning gender equality in Indonesia. The research method employed is Roland Barthes' semiotics, as it offers a deep analytical lens to comprehend the message conveyed by the #WeStartNow campaign. Based on the findings, the #WeStartNow campaign video depicts domestic work in a more positive light when performed by men. However, findings also suggest criticism that when men engage in domestic tasks, it seems more of a romantic gesture than a role-sharing with women, raising further questions about the campaign's effectiveness in genuinely raising awareness about gender equality
{"title":"Aliansi Laki-laki Baru dan Upaya Meredefinisi Peran Gender melalui Kampanye #KitaMulaiSekarang","authors":"Elisabeth Garnistia Abrianthy, Wifka Rahma Syauki","doi":"10.21776/ub.tuturlogi.2021.002.03.2","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2021.002.03.2","url":null,"abstract":"Gender inequality has long been a central issue in global social discussions, and Indonesia is no exception. In many circumstances, working women are required to fulfill dual roles in society. On one hand, they are expected to contribute economically, but on the other, traditional expectations compel them to remain as household caretakers. This dual burden can be physically and mentally taxing. Fortunately, organizations like the New Men's Alliance are taking proactive steps to address this inequality. Through the #WeStartNow campaign, they aim to redefine gender roles in society, especially regarding domestic responsibilities. In this context, the research objective is to analyze how the New Men's Alliance, via their Instagram account @lakilakibaru, portrays and interprets gender equality. Specifically, the study focuses on how the visuals and narratives presented reflect the organization's views and aspirations concerning gender equality in Indonesia. The research method employed is Roland Barthes' semiotics, as it offers a deep analytical lens to comprehend the message conveyed by the #WeStartNow campaign. Based on the findings, the #WeStartNow campaign video depicts domestic work in a more positive light when performed by men. However, findings also suggest criticism that when men engage in domestic tasks, it seems more of a romantic gesture than a role-sharing with women, raising further questions about the campaign's effectiveness in genuinely raising awareness about gender equality","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"15 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139294714","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-01DOI: 10.21776/ub.tuturlogi.2021.002.03.4
Dinia Insana, Sinta Swastikawara
Posyandu cadres as non-professional health workers under the supervision of the Community Health Center have an important role in building and developing health programs through health promotion. In carrying out health promotion, cadres need to plan effective communication strategies to influence and change people's behavior. This research seeks to identify the power used by cadres as a strategy in carrying out health promotion. This research is qualitative research using the case study method. Data collection was carried out using purposive sampling and snowball sampling techniques at Posyandu Wijaya Kusuma, Banjararum Village, Singosari District, Malang Regency. Based on the data findings, cadres are seen as village health promoters whose task is to improve the welfare of the community by building their health literacy. Cadres carry out health promotion with approaches at the interpersonal and societal levels, power-over, and relational control. Through this strategy, cadres are able to build public health literacy at a critical literacy level.
{"title":"Power Kader Posyandu dalam Membangun Health Literacy Masyarakat","authors":"Dinia Insana, Sinta Swastikawara","doi":"10.21776/ub.tuturlogi.2021.002.03.4","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2021.002.03.4","url":null,"abstract":"Posyandu cadres as non-professional health workers under the supervision of the Community Health Center have an important role in building and developing health programs through health promotion. In carrying out health promotion, cadres need to plan effective communication strategies to influence and change people's behavior. This research seeks to identify the power used by cadres as a strategy in carrying out health promotion. This research is qualitative research using the case study method. Data collection was carried out using purposive sampling and snowball sampling techniques at Posyandu Wijaya Kusuma, Banjararum Village, Singosari District, Malang Regency. Based on the data findings, cadres are seen as village health promoters whose task is to improve the welfare of the community by building their health literacy. Cadres carry out health promotion with approaches at the interpersonal and societal levels, power-over, and relational control. Through this strategy, cadres are able to build public health literacy at a critical literacy level.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"10 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139300045","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-01DOI: 10.21776/ub.tuturlogi.2021.002.03.3
Tsany Tsany Abyandary
Social media intensity is one of the causes of consumerism. This research will conduct the effect of social media intensity on consumerism, with Gaya Berkendara Youtube channel as the research subject. Gaya Berkendara Youtube channel itself is a channel focusing on the cycling hobby. This research will use a positivist paradigm with an explanative quantitative methodology to test the influence of the intensity of watching Gaya Berkendara Youtube channel on consumerism habits. The population of this research itself is 39.100 subscribers, so the sample in this research is 109 respondents chosen with a convenience sampling method. The respondents are those who know about the Gaya Berkendara Youtube channel and are part of subscribers. All of the data that has been gathered are tested using simple linear regressions. The result is indicating that the intensity of watching Gaya Berkendara Youtube channel is affecting the subscribers' consumerism habits. This research is based on the uses and gratification theory to analyze the effect of media consumption, as individuals themselves have full control over how they use their media. However, this research focus is on the intensity of media consumption without any deep consideration of social media influencers. Any suggestion for future research is to include social media influencers as a variable to know its effect separately.
社交媒体强度是消费主义的原因之一。本研究将以 Gaya Berkendara Youtube 频道为研究对象,探讨社交媒体强度对消费主义的影响。Gaya Berkendara Youtube 频道本身是一个专注于自行车爱好的频道。本研究将采用实证主义范式和解释性定量方法来检验观看 Gaya Berkendara Youtube 频道的强度对消费主义习惯的影响。本研究的研究对象本身为 39 100 名订阅者,因此本研究的样本为采用便利抽样法选出的 109 名受访者。这些受访者都是知道 Gaya Berkendara Youtube 频道的用户。对收集到的所有数据进行了简单线性回归测试。结果表明,观看 Gaya Berkendara Youtube 频道的强度会影响订阅者的消费习惯。本研究基于使用和满足理论来分析媒体消费的影响,因为个人本身完全可以控制自己如何使用媒体。不过,本研究的重点是媒体消费的强度,而没有深入考虑社交媒体的影响因素。对未来研究的建议是将社交媒体影响者作为一个变量,单独了解其影响。
{"title":"Pengaruh Intensitas Menonton Youtube Terhadap Perilaku Konsumerisme Audiens","authors":"Tsany Tsany Abyandary","doi":"10.21776/ub.tuturlogi.2021.002.03.3","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2021.002.03.3","url":null,"abstract":"Social media intensity is one of the causes of consumerism. This research will conduct the effect of social media intensity on consumerism, with Gaya Berkendara Youtube channel as the research subject. Gaya Berkendara Youtube channel itself is a channel focusing on the cycling hobby. This research will use a positivist paradigm with an explanative quantitative methodology to test the influence of the intensity of watching Gaya Berkendara Youtube channel on consumerism habits. The population of this research itself is 39.100 subscribers, so the sample in this research is 109 respondents chosen with a convenience sampling method. The respondents are those who know about the Gaya Berkendara Youtube channel and are part of subscribers. All of the data that has been gathered are tested using simple linear regressions. The result is indicating that the intensity of watching Gaya Berkendara Youtube channel is affecting the subscribers' consumerism habits. This research is based on the uses and gratification theory to analyze the effect of media consumption, as individuals themselves have full control over how they use their media. However, this research focus is on the intensity of media consumption without any deep consideration of social media influencers. Any suggestion for future research is to include social media influencers as a variable to know its effect separately.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"25 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139293687","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-01DOI: 10.21776/ub.tuturlogi.2021.002.03.5
Isma Adila, Nayla Afnan, Gayuh Ambeg Armantari
The spread of hoaxes on social media continues to occur in Indonesia because there is no gatekeeping process to maintain information reliability. Thus, the gatekeeping process is returned to social media users, who can create and disseminate the information. This study describes and classifies hoax information spread on social media using a content analysis approach with mimetic practices. This research uses a descriptive qualitative content analysis method to describe and classify hoaxes spread in Indonesia. This research uses dimensions of mimetic practice, namely content, form, and stance. This dimension is to analyze the hoax data that has been collected with documentation techniques. All hoax information to be investigated is taken from one of Tempo's fact-checking accounts, namely @tempo.cekfakta. The account has been certified by the International Network of Independent Fact-Checkers (IFCN) as well as Facebook's partner in its third-party fact-checking program in Indonesia.
在印度尼西亚,社交媒体上的骗局仍在继续传播,因为没有把关程序来维护信息的可靠性。因此,把关过程交还给了社交媒体用户,他们可以创造和传播信息。本研究采用模仿实践的内容分析法,对社交媒体上传播的骗局信息进行描述和分类。本研究采用描述性定性内容分析法对印度尼西亚传播的骗局进行描述和分类。本研究采用了模仿实践的维度,即内容、形式和立场。该维度用于分析通过文献技术收集到的骗局数据。要调查的所有骗局信息均来自 Tempo 的一个事实核查账户,即 @tempo.cekfakta。该账户已获得独立事实核查者国际网络(IFCN)的认证,同时也是 Facebook 在印度尼西亚的第三方事实核查项目合作伙伴。
{"title":"Pengecekan Berita Palsu untuk Mengukur Hoaks di Era Disrupsi Informasi","authors":"Isma Adila, Nayla Afnan, Gayuh Ambeg Armantari","doi":"10.21776/ub.tuturlogi.2021.002.03.5","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2021.002.03.5","url":null,"abstract":"The spread of hoaxes on social media continues to occur in Indonesia because there is no gatekeeping process to maintain information reliability. Thus, the gatekeeping process is returned to social media users, who can create and disseminate the information. This study describes and classifies hoax information spread on social media using a content analysis approach with mimetic practices. This research uses a descriptive qualitative content analysis method to describe and classify hoaxes spread in Indonesia. This research uses dimensions of mimetic practice, namely content, form, and stance. This dimension is to analyze the hoax data that has been collected with documentation techniques. All hoax information to be investigated is taken from one of Tempo's fact-checking accounts, namely @tempo.cekfakta. The account has been certified by the International Network of Independent Fact-Checkers (IFCN) as well as Facebook's partner in its third-party fact-checking program in Indonesia.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"290 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139300020","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-01DOI: 10.21776/ub.tuturlogi.2023.004.02.2
Marlianto Marlianto, S. Dewi, Asfira Rachmat Rinata
This study aims to find out and understand how PTPN XIII public relations in the application of crisis management to build a positive company image and to find out the constraints of PTPN XIII public relations in the application of crisis management to build a positive company image. Using qualitative research methods with data collection techniques with interviews, observations, and documentation. The focus of this research is: The application of crisis management by PR PTPTN xiii in building a positive image of the company by using the following indicators: knowing the problem (fact finding), planning (planning and programming), taking action and communicating (action and communicating), processing crises , deepening of data and facts, making issue boundaries, appointing spoke persons, factors that become obstacles to the implementation of crisis management. The result of this research is the implementation of PTPN XIII's public relations crisis management in building a positive company image by collecting data, facts and information. By understanding the various problems in the field, public relations directly convey these problems to the head office. Taking action and communication to make the public understand and understand the company's policies, then while building a positive image of the company, public relations also carries out on-the-spot activities, such as community activities, social assistance and public facilities.
本研究旨在发现和了解 PTPN XIII 公共关系如何应用危机管理来建立积极的公司形象,并找出 PTPN XIII 公共关系应用危机管理来建立积极的公司形象的制约因素。采用定性研究方法,通过访谈、观察和文献资料等数据收集技术。本研究的重点是PTPTN xiii 公关公司运用危机管理树立公司正面形象的情况,具体指标如下:了解问题(事实调查)、制定计划(计划和方案)、采取行动并进行沟通(行动和沟通)、处理危机、深化数据和事实、确定问题界限、任命发言人、成为实施危机管理障碍的因素。本研究的成果是通过收集数据、事实和信息,实施 PTPN XIII 的公共关系危机管理,以树立积极的公司形象。通过了解现场的各种问题,公共关系部门直接将这些问题传达给总部。通过行动和沟通,让公众了解和理解公司的政策,然后在树立公司正面形象的同时,公共关系还开展现场活动,如社区活动、社会援助和公共设施等。
{"title":"Penerapan Manajemen Krisis Oleh Humas PTPN XIII Dalam Membangun Citra Positif Perusahaan","authors":"Marlianto Marlianto, S. Dewi, Asfira Rachmat Rinata","doi":"10.21776/ub.tuturlogi.2023.004.02.2","DOIUrl":"https://doi.org/10.21776/ub.tuturlogi.2023.004.02.2","url":null,"abstract":"This study aims to find out and understand how PTPN XIII public relations in the application of crisis management to build a positive company image and to find out the constraints of PTPN XIII public relations in the application of crisis management to build a positive company image. Using qualitative research methods with data collection techniques with interviews, observations, and documentation. The focus of this research is: The application of crisis management by PR PTPTN xiii in building a positive image of the company by using the following indicators: knowing the problem (fact finding), planning (planning and programming), taking action and communicating (action and communicating), processing crises , deepening of data and facts, making issue boundaries, appointing spoke persons, factors that become obstacles to the implementation of crisis management. The result of this research is the implementation of PTPN XIII's public relations crisis management in building a positive company image by collecting data, facts and information. By understanding the various problems in the field, public relations directly convey these problems to the head office. Taking action and communication to make the public understand and understand the company's policies, then while building a positive image of the company, public relations also carries out on-the-spot activities, such as community activities, social assistance and public facilities.","PeriodicalId":509660,"journal":{"name":"Tuturlogi","volume":"44 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139352168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}