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Pergeseran Pemosisian Subjek Kelas Bawah dalam Tiga Film Bong Joon-Ho 奉俊昊三部电影中底层人物定位的转变
Pub Date : 2023-11-09 DOI: 10.21776/ub.tuturlogi.2022.003.01.5
Agnes Rosalina Pinem
Bong Joon-ho is a South Korean film director and the last three film he directed were Snowpiercer, Okja and Parasite. Those films had the same theme which is social class inequality in the capitalist system. Researcher used Norman Fairclough's critical discourse analysis to find out the representation of the lower class in the three films and then used Michel Foucault's subject position theory to find the shifting position of lower- class subjects in three Bong Joon-Ho films. The result, this study found out that there were 4 shifts in the positioning of lower class subjects represented in those three films. In these films, capitalists are portrayed as the winning party but the way Bong Joon-ho positions the relationship between the lower class and the upper class was different. In these films, Bong Joon-ho conveys his thoughts and concern about the impact of the capitalist system to the society. Through his last film Parasite, Bong Joon-ho wanted to show that both the lower class and the upper class could become a victim in the capitalist system. These three films show that there is no alternative to the capitalist system and that in the end people just have to respect each another.
奉俊昊是韩国电影导演,他最近执导的三部电影是《雪国列车》、《Okja》和《寄生兽》。这些电影的主题相同,都是资本主义制度下的社会阶层不平等。研究人员运用诺曼-费尔克拉夫(Norman Fairclough)的批判性话语分析,找出了三部电影中的下层阶级代表,然后运用米歇尔-福柯(Michel Foucault)的主体地位理论,找出了奉俊昊三部电影中下层阶级主体地位的变化。研究结果表明,三部电影中的下层社会主体定位发生了四次转变。在这些影片中,资本家被描绘成胜利的一方,但奉俊昊对下层阶级与上层阶级之间关系的定位却有所不同。在这些影片中,奉俊昊传达了他对资本主义制度对社会影响的思考和担忧。通过最后一部影片《寄生虫》,奉俊昊想表明,下层阶级和上层阶级都可能成为资本主义制度的受害者。这三部影片表明,资本主义制度无可替代,最终人们只能相互尊重。
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引用次数: 0
Strategi Komunikasi Pasangan Tuli dan Dengar dalam Menjalin Hubungan Romantis 聋人和听人夫妇在建立浪漫关系时的沟通策略
Pub Date : 2023-11-09 DOI: 10.21776/ub.tuturlogi.2022.003.01.3
Hervita EL Fatich
Humans are social beings who cannot be separated from other individuals. Humans will always live side by side and communicate with other people. Interpersonal communication is needed by someone in order to learn about the external world and build relationships with other people, including the Deaf. The Deaf communicate by non-verbal or sign language. Communication also used by individuals to establish romantic relationships, in which there are communication strategies to solve problems. In this study, the method used is phenomenology to find out the communication strategies of deaf and hearing couples in establishing a romantic relationship. The results obtained are 1) Communication strategies that continues to develop in a more intimate direction, which begins with an approach process to recognize attitudes and compatibility with one another; 2) Communication gaps often arise in interpreting messages as the main obstacle in a process of communication between deaf and hearing couples; 3) Build trust between deaf and hearing partners by mutually disclosing information about themselves to their partners, because a sense of trust and comfort has arisen.
人类是社会性的存在,无法与其他个体分离。人类总是并肩生活,与他人交流。要了解外部世界并与其他人建立关系,包括聋人在内,都需要人际交流。聋人通过非语言或手语进行交流。沟通也被个人用于建立恋爱关系,在恋爱关系中,有解决问题的沟通策略。本研究采用现象学的方法来了解聋人和听人夫妇在建立恋爱关系时的沟通策略。得出的结果是:1)沟通策略继续向更亲密的方向发展,首先是一个认识彼此态度和兼容性的接近过程;2)沟通差距往往出现在对信息的解释上,这是聋人和听人夫妇沟通过程中的主要障碍;3)聋人和听人伴侣之间通过相互向伴侣披露自己的信息来建立信任,因为信任感和舒适感已经产生。
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引用次数: 0
Komunikasi Antarpribadi untuk Membangun Kedekatan Antara Relawan Komunitas Sahabat Anak Kanker (SAK) Malang dengan Anak Penderita Kanker 通过人际沟通建立马朗 Sahabat Anak Kanker (SAK) 社区志愿者与癌症儿童之间的亲密关系
Pub Date : 2023-11-09 DOI: 10.21776/ub.tuturlogi.2022.003.01.1
U. Sholihah
Pediatric cancer patients often experience side effects from treatment, both physically and psychologically. The impact of this treatment, necessitates special assistance, which can be done through interpersonal communication to provide support for children with cancer. However, previous studies have not focused much on the closeness that ultimately builds on forms of interpersonal communication in the world of health. So, through phenomenological design, this study aims to determine interpersonal communication carried out to build closeness between volunteers of the Malang Cancer Child Friends Community (SAK) with children with cancer. Data collection was conducted by in-depth interviews with six informants who were SAK volunteers. The results of this study show that in general volunteers interpret the purpose of mentoring to build relationships, help, and comfort children with cancer. Meanwhile, in terms of the closeness of volunteers with children with cancer, volunteers interpret closeness based on the intensity of meetings, children's desire to meet volunteers, and volunteers' personal abilities in approaching children. Furthermore, in looking at the characteristics of communication, in general, volunteers recognize differences in terms of physical, psychic, and child maturity. So this condition requires volunteers to be more careful and patient in communicating with children with cancer.
小儿癌症患者往往会在身体和心理上受到治疗副作用的影响。这种治疗的影响需要特殊的帮助,可以通过人际沟通为癌症儿童提供支持。然而,以往的研究并没有过多地关注健康领域人际沟通形式最终建立起来的亲密关系。因此,通过现象学设计,本研究旨在确定马朗癌症儿童之友社区(SAK)的志愿者与癌症儿童之间为建立亲密关系而进行的人际交流。数据收集是通过深入访谈的方式进行的,访谈对象为六名 SAK 志愿者。研究结果表明,一般来说,志愿者将辅导的目的理解为建立关系、帮助和安慰癌症儿童。同时,就志愿者与癌症儿童的亲近程度而言,志愿者是根据见面的强度、儿童与志愿者见面的愿望以及志愿者接近儿童的个人能力来解释亲近程度的。此外,从交流的特点来看,一般情况下,志愿者会认识到身体、心理和儿童成熟度方面的差异。因此,这种情况要求志愿者在与癌症儿童交流时要更加细心和耐心。
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引用次数: 0
Kredibilitas Endorser Perempuan dan Laki-laki pada Iklan Pantene Miracle Hair Supplement 潘婷奇迹护发素广告中女性和男性代言人的可信度
Pub Date : 2023-11-09 DOI: 10.21776/ub.tuturlogi.2022.003.01.2
Sari Nastiti Girianto
This study aims to show that there are differences in the credibility of female and male celebrity endorsers in Pantene Miracle Hair Supplement video ads on Youtube. As well as to show that there are different responses between female and male audiences. The importance of using endorsers as communicators in advertising is because it is considered to affect the persuasion and process of communicating the information to their audiences, especially endorsers with strong credibility. In addition, the credibility of celebrity endorsers and gender endorsers is must be considered when targeting audiences with certain genders. A number of previous comparative studies compared the credibility of female and male celebrity endorsers by female and male audiences show contradict results. This study uses the source credibility model that suggest by Ohanian. This type of research is quantitative comparative with survey methods. The sampling technique uses nonprobability with quota sampling and use 125 participants. The hypothesis tested by paired and independent t-tests. This study finds results that; female celebrity endorsers are more credible than male celebrity endorsers; there is no difference in credibility for female celebrity endorsers by female and male audiences; Also, male celebrity endorsers are considered more credible by female audiences than by male audiences.
本研究旨在说明在 Youtube 上的潘婷奇迹生发精华素视频广告中,女性和男性名人代言人的可信度存在差异。本研究还旨在说明女性受众和男性受众的不同反应。在广告中使用代言人作为传播者的重要性在于,它被认为会影响向受众传播信息的说服力和过程,尤其是具有很强公信力的代言人。此外,在针对特定性别的受众时,还必须考虑名人代言人和性别代言人的可信度。以往的一些对比研究比较了女性和男性受众对女性和男性名人代言人可信度的看法,但结果却相互矛盾。本研究采用了 Ohanian 提出的来源可信度模型。这类研究是采用调查方法进行的定量比较研究。抽样技术采用非概率配额抽样,共有 125 名参与者。假设通过配对检验和独立 t 检验进行检验。研究结果表明:女性名人代言人比男性名人代言人更可信;女性受众和男性受众对女性名人代言人的可信度没有差异;女性受众认为男性名人代言人比男性受众更可信。
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引用次数: 0
Subalternitas Penganut Ahmadiyah dalam Novel Maryam Karya Okky Madasari Okky Madasari 的小说《玛丽亚姆》中艾哈迈迪耶信徒的次时代性
Pub Date : 2023-11-09 DOI: 10.21776/ub.tuturlogi.2022.003.01.4
Fabiola Agusta Wassy Kumaniren
The issuance of the Indonesian Ulema Council (Indonesia: Majelis Ulama Indonesia or  MUI) fatwa declaring Ahmadiyya as a deviant sect and its followers as having departed from  Islamic teachings has impacted the stereotypes surrounding the majority community. The novel  "Maryam" is a work of fiction based on the experiences of Okky Madasari's best friend as an  Ahmadiyya adherents. The novel narrates the discrimination and injustice faced by Ahmadiyya  adherents and serves as a form of social criticism by the author towards the subaltern discourse  surrounding Ahmadiyya adherents. This research aims to identify the various forms of  subalternity experienced by Ahmadiyya adherents in the novel "Maryam". The research  specifically examines the different forms of subalternity imposed by the majority group against  Ahmadiyya adherents based on the concept of subalternity, which refers to the oppressed who  lack access to voice their concerns developed by Spivak. The utilization of critical discourse  analysis in this research helps identify and categorize the various forms of subalternity through  the predetermined data corpus. The compiled data corpus is the primary source for the  researcher to describe, interpret, and analyze the text, context, and discourse in the novel  "Maryam". The data corpus will be analyzed through three stages: 1. Description, 2.  Interpretation, and 3. Explanation. The research results indicate that the forms of subalternity  depicted by the author in the novel "Maryam" include marginalization and silencing.
印度尼西亚乌里玛理事会(印度尼西亚:Majelis Ulama Indonesia 或 MUI)发布法特瓦,宣布艾哈迈德派是一个离经叛道的教派,其追随者背离了伊斯兰教义,这影响了人们对这个多数群体的成见。小说《玛丽亚姆》是根据 Okky Madasari 的好友作为艾哈迈德派信徒的经历创作的小说作品。小说叙述了艾哈迈德派信徒面临的歧视和不公正,是作者对围绕艾哈迈德派信徒的次等话语进行社会批判的一种形式。本研究旨在确定小说《玛丽亚姆》中艾哈迈德派信徒所经历的各种形式的次等地位。本研究根据斯皮瓦克提出的 "次边缘性"(subalternity)概念,具体研究了多数群体对艾哈迈德派信徒强加的不同形式的次边缘性。在本研究中使用批判性话语分析,有助于通过预先确定的数据语料库识别和归类各种形式的次等性。汇编的数据语料库是研究人员描述、解释和分析小说《玛丽亚姆》中的文本、语境和话语的主要来源。将通过三个阶段对数据语料库进行分析:1.描述,2. 解释,3.解释。研究结果表明,作者在小说《玛丽亚姆》中描绘的亚文化形式包括边缘化和沉默。
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引用次数: 0
Aliansi Laki-laki Baru dan Upaya Meredefinisi Peran Gender melalui Kampanye #KitaMulaiSekarang 新男性联盟和通过 #我们现在就开始# 活动重新定义性别角色的努力
Pub Date : 2023-11-01 DOI: 10.21776/ub.tuturlogi.2021.002.03.2
Elisabeth Garnistia Abrianthy, Wifka Rahma Syauki
Gender inequality has long been a central issue in global social discussions, and Indonesia is no exception. In many circumstances, working women are required to fulfill dual roles in society. On one hand, they are expected to contribute economically, but on the other, traditional expectations compel them to remain as household caretakers. This dual burden can be physically and mentally taxing. Fortunately, organizations like the New Men's Alliance are taking proactive steps to address this inequality. Through the #WeStartNow campaign, they aim to redefine gender roles in society, especially regarding domestic responsibilities. In this context, the research objective is to analyze how the New Men's Alliance, via their Instagram account @lakilakibaru, portrays and interprets gender equality. Specifically, the study focuses on how the visuals and narratives presented reflect the organization's views and aspirations concerning gender equality in Indonesia. The research method employed is Roland Barthes' semiotics, as it offers a deep analytical lens to comprehend the message conveyed by the #WeStartNow campaign. Based on the findings, the #WeStartNow campaign video depicts domestic work in a more positive light when performed by men. However, findings also suggest criticism that when men engage in domestic tasks, it seems more of a romantic gesture than a role-sharing with women, raising further questions about the campaign's effectiveness in genuinely raising awareness about gender equality
长期以来,性别不平等一直是全球社会讨论的核心问题,印度尼西亚也不例外。在许多情况下,职业妇女需要在社会中扮演双重角色。一方面,人们希望她们在经济上有所贡献,但另一方面,传统的期望又迫使她们继续充当家庭的照顾者。这种双重负担会让她们身心俱疲。幸运的是,新男性联盟(New Men's Alliance)等组织正在采取积极措施来解决这种不平等现象。通过 #WeStartNow(我们现在就开始)运动,他们旨在重新定义社会中的性别角色,尤其是在家庭责任方面。在此背景下,本研究旨在分析新男性联盟如何通过其 Instagram 账户 @lakilakibaru 描绘和诠释性别平等。具体来说,研究重点是所呈现的视觉效果和叙述如何反映该组织对印尼性别平等的看法和期望。采用的研究方法是罗兰-巴特的符号学,因为它为理解 #WeStartNow(我们现在就开始)活动所传达的信息提供了一个深入的分析视角。根据研究结果,#WeStartNow 活动视频对男性从事家务劳动的描述更为正面。然而,研究结果也提出了批评意见,即男性从事家务劳动时,似乎更多的是一种浪漫的姿态,而不是与女性分担角色,这进一步质疑了该活动在真正提高性别平等意识方面的有效性。
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引用次数: 0
Power Kader Posyandu dalam Membangun Health Literacy Masyarakat Posyandu 干部在社区卫生知识普及中的力量
Pub Date : 2023-11-01 DOI: 10.21776/ub.tuturlogi.2021.002.03.4
Dinia Insana, Sinta Swastikawara
Posyandu cadres as non-professional health workers under the supervision of the Community Health Center have an important role in building and developing health programs through health promotion. In carrying out health promotion, cadres need to plan effective communication strategies to influence and change people's behavior. This research seeks to identify the power used by cadres as a strategy in carrying out health promotion. This research is qualitative research using the case study method. Data collection was carried out using purposive sampling and snowball sampling techniques at Posyandu Wijaya Kusuma, Banjararum Village, Singosari District, Malang Regency. Based on the data findings, cadres are seen as village health promoters whose task is to improve the welfare of the community by building their health literacy. Cadres carry out health promotion with approaches at the interpersonal and societal levels, power-over, and relational control. Through this strategy, cadres are able to build public health literacy at a critical literacy level.
Posyandu 干部作为社区卫生中心监管下的非专业卫生工作者,在通过健康促进建立和发展卫生项目方面发挥着重要作用。在开展健康促进工作时,干部需要规划有效的沟通策略,以影响和改变人们的行为。本研究旨在确定干部在开展健康促进工作时使用的权力策略。本研究采用个案研究法进行定性研究。数据收集工作在马朗地区 Singosari 区 Banjararum 村 Posyandu Wijaya Kusuma 采用目的性抽样和滚雪球抽样技术进行。根据数据发现,干部被视为乡村健康促进者,其任务是通过提高社区居民的健康素养来改善社区福利。干部通过人际和社会层面、权力超越和关系控制等方法开展健康促进工作。通过这一策略,干部们能够在关键素养层面培养公众的健康素养。
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引用次数: 0
Pengaruh Intensitas Menonton Youtube Terhadap Perilaku Konsumerisme Audiens Youtube 观看强度对受众消费行为的影响
Pub Date : 2023-11-01 DOI: 10.21776/ub.tuturlogi.2021.002.03.3
Tsany Tsany Abyandary
Social media intensity is one of the causes of consumerism. This research will conduct the effect  of social media intensity on consumerism, with Gaya Berkendara Youtube channel as the research  subject. Gaya Berkendara Youtube channel itself is a channel focusing on the cycling hobby. This  research will use a positivist paradigm with an explanative quantitative methodology to test the influence  of the intensity of watching Gaya Berkendara Youtube channel on consumerism habits. The population  of this research itself is 39.100 subscribers, so the sample in this research is 109 respondents chosen with  a convenience sampling method. The respondents are those who know about the Gaya Berkendara  Youtube channel and are part of subscribers. All of the data that has been gathered are tested using  simple linear regressions. The result is indicating that the intensity of watching Gaya Berkendara Youtube  channel is affecting the subscribers' consumerism habits. This research is based on the uses and  gratification theory to analyze the effect of media consumption, as individuals themselves have full control  over how they use their media. However, this research focus is on the intensity of media consumption  without any deep consideration of social media influencers. Any suggestion for future research is to  include social media influencers as a variable to know its effect separately.
社交媒体强度是消费主义的原因之一。本研究将以 Gaya Berkendara Youtube 频道为研究对象,探讨社交媒体强度对消费主义的影响。Gaya Berkendara Youtube 频道本身是一个专注于自行车爱好的频道。本研究将采用实证主义范式和解释性定量方法来检验观看 Gaya Berkendara Youtube 频道的强度对消费主义习惯的影响。本研究的研究对象本身为 39 100 名订阅者,因此本研究的样本为采用便利抽样法选出的 109 名受访者。这些受访者都是知道 Gaya Berkendara Youtube 频道的用户。对收集到的所有数据进行了简单线性回归测试。结果表明,观看 Gaya Berkendara Youtube 频道的强度会影响订阅者的消费习惯。本研究基于使用和满足理论来分析媒体消费的影响,因为个人本身完全可以控制自己如何使用媒体。不过,本研究的重点是媒体消费的强度,而没有深入考虑社交媒体的影响因素。对未来研究的建议是将社交媒体影响者作为一个变量,单独了解其影响。
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引用次数: 0
Pengecekan Berita Palsu untuk Mengukur Hoaks di Era Disrupsi Informasi 检查假新闻,衡量信息混乱时代的骗局
Pub Date : 2023-11-01 DOI: 10.21776/ub.tuturlogi.2021.002.03.5
Isma Adila, Nayla Afnan, Gayuh Ambeg Armantari
The spread of hoaxes on social media continues to occur in Indonesia because there is no gatekeeping process to maintain information reliability. Thus, the gatekeeping process is returned to social media users, who can create and disseminate the information. This study describes and classifies hoax information spread on social media using a content analysis approach with mimetic practices. This research uses a descriptive qualitative content analysis method to describe and classify hoaxes spread in Indonesia. This research uses dimensions of mimetic practice, namely content, form, and stance. This dimension is to analyze the hoax data that has been collected with documentation techniques. All hoax information to be investigated is taken from one of Tempo's fact-checking accounts, namely @tempo.cekfakta. The account has been certified by the International Network of Independent Fact-Checkers (IFCN) as well as Facebook's partner in its third-party fact-checking program in Indonesia.
在印度尼西亚,社交媒体上的骗局仍在继续传播,因为没有把关程序来维护信息的可靠性。因此,把关过程交还给了社交媒体用户,他们可以创造和传播信息。本研究采用模仿实践的内容分析法,对社交媒体上传播的骗局信息进行描述和分类。本研究采用描述性定性内容分析法对印度尼西亚传播的骗局进行描述和分类。本研究采用了模仿实践的维度,即内容、形式和立场。该维度用于分析通过文献技术收集到的骗局数据。要调查的所有骗局信息均来自 Tempo 的一个事实核查账户,即 @tempo.cekfakta。该账户已获得独立事实核查者国际网络(IFCN)的认证,同时也是 Facebook 在印度尼西亚的第三方事实核查项目合作伙伴。
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引用次数: 0
Penerapan Manajemen Krisis Oleh Humas PTPN XIII Dalam Membangun Citra Positif Perusahaan PTPN XIII 公共关系公司实施危机管理以树立积极的公司形象
Pub Date : 2023-08-01 DOI: 10.21776/ub.tuturlogi.2023.004.02.2
Marlianto Marlianto, S. Dewi, Asfira Rachmat Rinata
This study aims to find out and understand how PTPN XIII public relations in the application of crisis management to build a positive company image and to find out the constraints of PTPN XIII public relations in the application of crisis management to build a positive company image. Using qualitative research methods with data collection techniques with interviews, observations, and documentation. The focus of this research is: The application of crisis management by PR PTPTN xiii in building a positive image of the company by using the following indicators: knowing the problem (fact finding), planning (planning and programming), taking action and communicating (action and communicating), processing crises , deepening of data and facts, making issue boundaries, appointing spoke persons, factors that become obstacles to the implementation of crisis management. The result of this research is the implementation of PTPN XIII's public relations crisis management in building a positive company image by collecting data, facts and information. By understanding the various problems in the field, public relations directly convey these problems to the head office. Taking action and communication to make the public understand and understand the company's policies, then while building a positive image of the company, public relations also carries out on-the-spot activities, such as community activities, social assistance and public facilities.
本研究旨在发现和了解 PTPN XIII 公共关系如何应用危机管理来建立积极的公司形象,并找出 PTPN XIII 公共关系应用危机管理来建立积极的公司形象的制约因素。采用定性研究方法,通过访谈、观察和文献资料等数据收集技术。本研究的重点是PTPTN xiii 公关公司运用危机管理树立公司正面形象的情况,具体指标如下:了解问题(事实调查)、制定计划(计划和方案)、采取行动并进行沟通(行动和沟通)、处理危机、深化数据和事实、确定问题界限、任命发言人、成为实施危机管理障碍的因素。本研究的成果是通过收集数据、事实和信息,实施 PTPN XIII 的公共关系危机管理,以树立积极的公司形象。通过了解现场的各种问题,公共关系部门直接将这些问题传达给总部。通过行动和沟通,让公众了解和理解公司的政策,然后在树立公司正面形象的同时,公共关系还开展现场活动,如社区活动、社会援助和公共设施等。
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引用次数: 0
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