Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.10
María Milagros Castaños Sarmiento
espanolEsta investigacion tiene un doble proposito: por un lado, investi- gar y analizar la construccion de la imagen de Paolo Guerrero, actual capitan de la Seleccion Peruana de Futbol, mediante el discurso periodistico de la prensa deportiva (Depor y El Bocon) durante el proceso clasificatorio al Mun- dial de Rusia 2018. Y, por otro, la influencia de esta construccion mediatica en los hinchas peruanos. Para esto, se tomaron como ejemplo tres partidos repre- sentativos en los cuales el delantero peruano logra anotar (Chile, Argentina y Colombia). Se intenta demostrar cuales han sido los recursos discursivos para informar acerca de los goles de Paolo Guerrero y asi, de la mano, como estas portadas y articulos han influido en la poblacion para crear una imagen positiva del jugador. Se proyecta que el discurso deportivo de la prensa escri- ta ha contribuido positivamente en la construccion de la imagen publica del futbolista. EnglishThis research has a double purpose: on the one hand, to investigate and analyze the construction of the image of Paolo Guerrero, current cap- tain of the Peruvian National Soccer Team, through the journalistic discourse of the sports press (Depor and El Bocon) during the process of the Russia 2018 Qualifiers. And, on the other, the influence of this media construction on Peruvian fans. For this, three representative parties were taken as an ex- ample in which the Peruvian striker manages to score (Chile, Argentina and Colombia). What we try to demonstrate in this work, is what have been the discursive resources to inform about the goals of Paolo Guerrero and thus, hand in hand, how these covers and articles have influenced the population to create a positive image of the player. It is projected that the sports discourse of the written press has contributed positively to the construction of the public image of the soccer player.
espanolEsta调查有双重目的:一方面,investi -的形象和分析肯尼亚Paolo战士,现任队长Seleccion秘鲁足球体育媒体,通过演讲periodistico (Depor Bocon)过程中拨的放弃和妈妈- 2018俄罗斯。另一方面，这种媒体结构对秘鲁球迷的影响。本文以秘鲁前锋进球的三场代表性比赛(智利、阿根廷和哥伦比亚)为例。本研究的目的是通过对保罗·格雷罗(Paolo Guerrero)进球的报道，以及这些封面和文章如何影响人们对这位球员的正面形象。本研究的目的是分析体育媒体对足球运动员形象的影响，以及体育媒体对足球运动员形象的影响。EnglishThis research has双重目的:on the one hand,亚齐and analyze the construction of the image of current cap Paolo战士——tain秘鲁全国足球Team, through the涉discourse of the体育出版社(Depor and Bocon) during the process of the 2018俄罗斯Qualifiers。另一方面，这种媒体建设对秘鲁粉丝的影响。为此，秘鲁前锋试图得分的三个代表政党(智利、阿根廷和哥伦比亚)被选为例子。我们在这篇文章中试图说明的是，有哪些论述资源来告知保罗·格雷罗的目标，因此，这些封面和文章如何影响人们创造一个积极的球员形象。据预测，书面媒体的体育话语对建立足球运动员的公众形象作出了积极的贡献。
{"title":"Influencia de la prensa escrita en la construcción de la imagen de un futbolista. Caso de estudio: Paolo Guerrero","authors":"María Milagros Castaños Sarmiento","doi":"10.24265/cian.2019.n10.10","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.10","url":null,"abstract":"espanolEsta investigacion tiene un doble proposito: por un lado, investi- gar y analizar la construccion de la imagen de Paolo Guerrero, actual capitan de la Seleccion Peruana de Futbol, mediante el discurso periodistico de la prensa deportiva (Depor y El Bocon) durante el proceso clasificatorio al Mun- dial de Rusia 2018. Y, por otro, la influencia de esta construccion mediatica en los hinchas peruanos. Para esto, se tomaron como ejemplo tres partidos repre- sentativos en los cuales el delantero peruano logra anotar (Chile, Argentina y Colombia). Se intenta demostrar cuales han sido los recursos discursivos para informar acerca de los goles de Paolo Guerrero y asi, de la mano, como estas portadas y articulos han influido en la poblacion para crear una imagen positiva del jugador. Se proyecta que el discurso deportivo de la prensa escri- ta ha contribuido positivamente en la construccion de la imagen publica del futbolista. EnglishThis research has a double purpose: on the one hand, to investigate and analyze the construction of the image of Paolo Guerrero, current cap- tain of the Peruvian National Soccer Team, through the journalistic discourse of the sports press (Depor and El Bocon) during the process of the Russia 2018 Qualifiers. And, on the other, the influence of this media construction on Peruvian fans. For this, three representative parties were taken as an ex- ample in which the Peruvian striker manages to score (Chile, Argentina and Colombia). What we try to demonstrate in this work, is what have been the discursive resources to inform about the goals of Paolo Guerrero and thus, hand in hand, how these covers and articles have influenced the population to create a positive image of the player. It is projected that the sports discourse of the written press has contributed positively to the construction of the public image of the soccer player.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41678445","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.08
Byron Andino Veloz
This text presents the reception study’s results on the senses produced in vendors, which are located in La Ofelia Public Market, at Northern Quito, over the presidencial speech of the Ecuadorian president, Rafael Correa. This investigation analyzed the dominant/hegemonic, negotiated and oppositional positions of vendors over the presidential speech. In addition, it investigated how the sense was produced in vendors as an interpretative community. This process is involved in building political identities. This text also reflects the social mediations on vendors of that fair, as a subaltern group, wich is an interpretive community. With interviews and a viewing of Correa speech was obtained the readings on the presidential speech
{"title":"Televidencias y lecturas de puesteros sobre el discurso presidencial de Rafael Correa","authors":"Byron Andino Veloz","doi":"10.24265/cian.2019.n10.08","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.08","url":null,"abstract":"This text presents the reception study’s results on the senses produced in vendors, which are located in La Ofelia Public Market, at Northern Quito, over the presidencial speech of the Ecuadorian president, Rafael Correa. This investigation analyzed the dominant/hegemonic, negotiated and oppositional positions of vendors over the presidential speech. In addition, it investigated how the sense was produced in vendors as an interpretative community. This process is involved in building political identities. This text also reflects the social mediations on vendors of that fair, as a subaltern group, wich is an interpretive community. With interviews and a viewing of Correa speech was obtained the readings on the presidential speech","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47989507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.06
Lilian Saback de Sá Moraes
espanolEste articulo propone una observacion cercana hacia el periodis- mo de la era del WhatsApp, a partir del seguimiento del programa del “Jornal BandNews Rio - 1a Edicao”, programa de radio en directo, transmitido del 8 al 12 de abril de 2019. Desde la perspectiva de investigadores como Lage (2001), Traquina (2005), Castells (2015), Wolf (1985) y Aguiar (2014), el estudio se centra en teorias clasicas como el newsmaking y el gatekeeper apli- cado en los tiempos contemporaneos. En conclusion, se identifican cambios en las rutinas de los profesionales de la prensa que hacen posible pensar en el surgimiento de zapkeeper y de newsmaking en la audiencia. EnglishThis paper proposes a close observation for journalism in the era of WhatsApp from the follow up of the program from April 8 to 12, 2019 of “Jor- nal BandNews Rio – 1a Edicao”, a radio news programme. From the thinking of researchers such as Lage (2001), Traquina (2005), Castells (2015), Wolf (1985) and Aguiar (2014), the study strains around classic theories such as newsmaking and gatekeeper in contemporary times. In conclusion, it presents the changes in the routines of press professionals that make it possible to think about the emergence of zapkeeper and audience newsmaking.
{"title":"Uma década de WhatsApp: novas rotinas de produção possibilitam o zapkeeper e o newsmaking da audiência","authors":"Lilian Saback de Sá Moraes","doi":"10.24265/cian.2019.n10.06","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.06","url":null,"abstract":"espanolEste articulo propone una observacion cercana hacia el periodis- mo de la era del WhatsApp, a partir del seguimiento del programa del “Jornal BandNews Rio - 1a Edicao”, programa de radio en directo, transmitido del 8 al 12 de abril de 2019. Desde la perspectiva de investigadores como Lage (2001), Traquina (2005), Castells (2015), Wolf (1985) y Aguiar (2014), el estudio se centra en teorias clasicas como el newsmaking y el gatekeeper apli- cado en los tiempos contemporaneos. En conclusion, se identifican cambios en las rutinas de los profesionales de la prensa que hacen posible pensar en el surgimiento de zapkeeper y de newsmaking en la audiencia. EnglishThis paper proposes a close observation for journalism in the era of WhatsApp from the follow up of the program from April 8 to 12, 2019 of “Jor- nal BandNews Rio – 1a Edicao”, a radio news programme. From the thinking of researchers such as Lage (2001), Traquina (2005), Castells (2015), Wolf (1985) and Aguiar (2014), the study strains around classic theories such as newsmaking and gatekeeper in contemporary times. In conclusion, it presents the changes in the routines of press professionals that make it possible to think about the emergence of zapkeeper and audience newsmaking.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44768770","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.04
F. Salazar, Harold Pérez Barrera, Mauricio Rodríguez Ruíz
The paper is the result of research, carried out within the environ- ment of higher education in the city of Bogota, through the application and development of Transmedia strategies, as a tool for construction, response and appropriation of knowledge within the academic environment. There- fore, the processes developed throughout the research are presented and demonstrates how transmedia can be a useful tool in the pedagogical work of teachers. This study is supported by a theoretical analysis that from the field of educommunication, shows the close relationship that exists between the media, pedagogy and communication and how they relate to ICTs and technological advances.
{"title":"La narrativa transmedia como apoyo pedagógico para la formación disciplinar de los estudiantes en la educación superior","authors":"F. Salazar, Harold Pérez Barrera, Mauricio Rodríguez Ruíz","doi":"10.24265/cian.2019.n10.04","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.04","url":null,"abstract":"The paper is the result of research, carried out within the environ- ment of higher education in the city of Bogota, through the application and development of Transmedia strategies, as a tool for construction, response and appropriation of knowledge within the academic environment. There- fore, the processes developed throughout the research are presented and demonstrates how transmedia can be a useful tool in the pedagogical work of teachers. This study is supported by a theoretical analysis that from the field of educommunication, shows the close relationship that exists between the media, pedagogy and communication and how they relate to ICTs and technological advances.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49496983","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.02
N. Filho
The purpose of this article is to briefly analyze the economic-ideo- logical model of the communication market in Brazil, highlighting its influ- ence on the current national political scene. Then we address the tensions caused by the flows, and not a particular element, of the new communication and information technologies in the crisis of the enunciative authority of jour- nalism; At the same time, we will reinforce the importance of this office for the maintenance of democracy in crisis in the country in particular, and in the West in general, through the mapping of technological strategies adopted by companies and professionals. Finally, in the light of similar research, we will conclude with the design of the curricular guidelines of what we understand should guide the debates on the transition of journalistic education (increas- ingly transdisciplinary, resorting to new technological support and the neces- sary reinforcement of humanistic strengthening) in the Brazilian universities. Later, suggestions are presented for the inclusion of media companies (large, medium, small and foreign on national soil), NGOs and civil society in the debate about journalism that we want in the midst of the democracy crisis.
{"title":"Tecnologias e a crise da democracia: desafios à prática e ao ensino do Jornalismo no Brasil","authors":"N. Filho","doi":"10.24265/cian.2019.n10.02","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.02","url":null,"abstract":"The purpose of this article is to briefly analyze the economic-ideo- logical model of the communication market in Brazil, highlighting its influ- ence on the current national political scene. Then we address the tensions caused by the flows, and not a particular element, of the new communication and information technologies in the crisis of the enunciative authority of jour- nalism; At the same time, we will reinforce the importance of this office for the maintenance of democracy in crisis in the country in particular, and in the West in general, through the mapping of technological strategies adopted by companies and professionals. Finally, in the light of similar research, we will conclude with the design of the curricular guidelines of what we understand should guide the debates on the transition of journalistic education (increas- ingly transdisciplinary, resorting to new technological support and the neces- sary reinforcement of humanistic strengthening) in the Brazilian universities. Later, suggestions are presented for the inclusion of media companies (large, medium, small and foreign on national soil), NGOs and civil society in the debate about journalism that we want in the midst of the democracy crisis.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41368305","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.05
Óscar Bustamante Farías
The article formalizes a theoretical-methodological proposal of the communicative practices of networked social movements as a new cycle of collective action. Digital activation is proposed as an emergent and inter- disciplinary object of study, which consists of contexts and dimensions that can be studied under the light of “deep hermeneutics”, and that represents a contribution to the sub-field of political communication.
{"title":"Teoría de la activación digital. Propuesta teórico-metodológica de las prácticas comunicativas de los movimientos sociales en red","authors":"Óscar Bustamante Farías","doi":"10.24265/cian.2019.n10.05","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.05","url":null,"abstract":"The article formalizes a theoretical-methodological proposal of the communicative practices of networked social movements as a new cycle of collective action. Digital activation is proposed as an emergent and inter- disciplinary object of study, which consists of contexts and dimensions that can be studied under the light of “deep hermeneutics”, and that represents a contribution to the sub-field of political communication.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48329528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.11
Maria Clara Fernandes Dias da Silva, Maria Érica de Oliveira Lima
espanolConsiderando la proliferacion de formatos televisivos globales, esta investigacion analizo la relacion especifica entre los medios de comuni- cacion y la musica en el programa “The Voice Brasil Kids 2018”. El propo- sito fue entender como la gestualidad evidenciada genera una brecha entre las caracteristicas infantiles del talent show y los significados implementa- dos en performances previamente determinadas. Este estudio cualitativo (con investigacion bibliografica, analisis de contenido, analisis estructural) pre- senta argumentos sobre aspectos que implican producciones en formatos y se establece por el sesgo de analisis que reconoce el gesto como elemento de comunicacion con significativo impacto en la performance mediatizada tecnicamente. Por ultimo, esta investigacion senala que la brecha entre la es- pecificidad infantil del programa y la gestualidad (implementada en actuacio- nes previamente determinadas) se apoya en el uso de gestos con significados orientados a la esfera adulta y que el repertorio tambien puede reforzar esta perspectiva. EnglishConsidering the proliferation of negotiations around global televi- sion formats, this research demanded understanding specific relationship be- tween media and music in “The Voice Brasil Kids 2018”. The purpose was to understand how the gestuality evidences gap between the children’s feature of talent show and the meanings implemented in previously determined perfor- mances. This qualitative study (with bibliographic research, content analysis, structural analysis, analysis for the viability of the essence) presents argu- ments about aspects that involve productions in format and is established by the analysis bias that recognizes the gesture as an element of communication with significant impact on the technically mediated performance. Finally, this research pointed out that the gap between the child specificity of the program and the gestures implemented in previously determined performances is sup- ported by the use of gestures with meanings focused on the adult sphere, and the repertoire can also strengthen that perspective.
考虑到全球电视形式的激增，本研究在“2018年巴西儿童之声”节目中分析了媒体与音乐之间的具体关系。本研究的目的是了解在才艺表演中表现出来的手势是如何在儿童特征和先前确定的表演中实现的意义之间产生差距的。这一定性研究(包括文献研究、内容分析、结构分析)提出了涉及格式制作的方面的论点，并建立了分析偏见，认为手势是一种传播元素，对技术媒介化的表现有重大影响。最后，这项研究表明，儿童节目的特殊性和手势(在预先确定的行动中实施)之间的差距是基于对成人领域具有意义的手势的使用，剧目也可以加强这一观点。考虑到围绕全球电视格式的谈判激增，本研究要求在“2018年巴西儿童之声”中理解媒体和音乐之间的具体关系。其目的是了解儿童才艺表演的特点与先前确定的表演中所实施的意义之间的手势证据差距。这种定性研究(与bibliographic research, content analysis,结构上不可分析,分析可行性of the基本上)代表argu format - ments about that productions的界限in and is成立by the analysis偏见that recognizes the gesture as an element of communication with开展impact on the technically mediated performance。最后，本研究指出，该方案的儿童专用性与在先前确定的表现中实施的手势之间的差距可以通过使用以成人领域为重点的手势来弥补，剧目也可以加强这一观点。
{"title":"Franquicia televisiva en formato talent show infantil y la gestualidad en la performance del canto","authors":"Maria Clara Fernandes Dias da Silva, Maria Érica de Oliveira Lima","doi":"10.24265/cian.2019.n10.11","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.11","url":null,"abstract":"espanolConsiderando la proliferacion de formatos televisivos globales, esta investigacion analizo la relacion especifica entre los medios de comuni- cacion y la musica en el programa “The Voice Brasil Kids 2018”. El propo- sito fue entender como la gestualidad evidenciada genera una brecha entre las caracteristicas infantiles del talent show y los significados implementa- dos en performances previamente determinadas. Este estudio cualitativo (con investigacion bibliografica, analisis de contenido, analisis estructural) pre- senta argumentos sobre aspectos que implican producciones en formatos y se establece por el sesgo de analisis que reconoce el gesto como elemento de comunicacion con significativo impacto en la performance mediatizada tecnicamente. Por ultimo, esta investigacion senala que la brecha entre la es- pecificidad infantil del programa y la gestualidad (implementada en actuacio- nes previamente determinadas) se apoya en el uso de gestos con significados orientados a la esfera adulta y que el repertorio tambien puede reforzar esta perspectiva. EnglishConsidering the proliferation of negotiations around global televi- sion formats, this research demanded understanding specific relationship be- tween media and music in “The Voice Brasil Kids 2018”. The purpose was to understand how the gestuality evidences gap between the children’s feature of talent show and the meanings implemented in previously determined perfor- mances. This qualitative study (with bibliographic research, content analysis, structural analysis, analysis for the viability of the essence) presents argu- ments about aspects that involve productions in format and is established by the analysis bias that recognizes the gesture as an element of communication with significant impact on the technically mediated performance. Finally, this research pointed out that the gap between the child specificity of the program and the gestures implemented in previously determined performances is sup- ported by the use of gestures with meanings focused on the adult sphere, and the repertoire can also strengthen that perspective.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45121009","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-10-30DOI: 10.24265/cian.2019.n10.07
Edrei Álvarez-Monsiváis
The paper presents a review of the literature of news coverage on female presidential candidates. For this purpose, seven coverage frames are included: a) visibility, b) gender reiteration, c) mediation of the intimate sphere, personality, d) thematic agenda, e) tonality and f) particularities of the media. Finally, an operationalization proposal is formulated for each of the frames that could be used in future research that addresses these political figures. It is concluded that women are represented from their intimate sphere and femininity, characteristics that are far from being culturally appropriate for debate in the public and political arena.
{"title":"Tratamiento informativo de candidatas presidenciales: una propuesta desde el framing","authors":"Edrei Álvarez-Monsiváis","doi":"10.24265/cian.2019.n10.07","DOIUrl":"https://doi.org/10.24265/cian.2019.n10.07","url":null,"abstract":"The paper presents a review of the literature of news coverage on female presidential candidates. For this purpose, seven coverage frames are included: a) visibility, b) gender reiteration, c) mediation of the intimate sphere, personality, d) thematic agenda, e) tonality and f) particularities of the media. Finally, an operationalization proposal is formulated for each of the frames that could be used in future research that addresses these political figures. It is concluded that women are represented from their intimate sphere and femininity, characteristics that are far from being culturally appropriate for debate in the public and political arena.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47720599","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-07-11DOI: 10.24265/CIAN.2019.N9.01
Santiago Mayorga Escalada
When analyzing any branding work we tend to simplify a process that by its nature is enormously complex and multidisciplinary. There is an important current of opinion that tends to reduce the creation of a brand to its logo or to the group of elements that will articulate the visual identity in a sort of cosmetic image, or purely aesthetic. Either by understanding branding as a superficial expense and not as a strategic investment, due to ignorance of the discipline, short-sightedness, lack of means and / or professionals or, by a mixture of all these factors, the brands themselves devalue in many cases from the moment they make the decision not to face their construction in a studied way, serious and coherent.
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Pub Date : 2019-04-30DOI: 10.24265/CIAN.2019.N9.07
Javier Franco Altamar
espanolSe reflexiona sobre el concepto de la cronica latinoamericana a partir del entendido de que, para construirlo, no basta con lo testimonial, sino que deben tomarse en cuenta criterios adicionales desde las teorias de la narracion, la literatura, la psicologia social, la antropologia simbolica y la etnografia. A eso se agregan las contribuciones de las tendencias periodistico-literarias de corte norteamericano, las cuales (a su vez) se nutrieron de los abordajes de la novela realista europea del siglo XIX. El resultado es un concepto en el cual la cronica queda ubicada como un genero de corte creativo y narrativo, con una voz y un tono particular de marcada influencia literaria, con el cual se recrea la realidad acontecida (ya sea personaje, lugar, situacion o acontecimiento), tanto desde los factores de interes clasicos del periodismo, como desde la cotidianidad significativa. EnglishWe reflect on the concept of the Latin American chronicle from the understanding that to build it, testimonial is not enough, but that additional criteria must be taken into account from the theories of narration, literature, social psychology, anthropology symbolic and ethnography. To this are added the contributions of the journalistic-literary tendencies of the North American style, which, in turn, were nourished by the approaches of the nineteenth-century European realist novel. The result is a concept in which the chronicle is located as a genre of a creative and narrative nature, with a particular voice and tone of marked literary influence, with which the reality that is recreated -be it character, place, situation or event-, both from factors of typical interest from journalism, as from the meaningful everyday life.
西班牙人反思了拉丁美洲编年史的概念，基于这样一种理解:为了构建它，仅仅证明是不够的，还必须考虑来自叙事、文学、社会心理学、象征人类学和人种学理论的额外标准。此外，美国的新闻文学趋势也做出了贡献，而这些趋势反过来又受到了19世纪欧洲现实主义小说方法的滋养。结果是一个世界上大多数cronica概念被位于法院性别创意和叙事,用声音和一个特定音调的大幅影响文学,与该重现现实acontecida(无论是人物、地点情况或事件),还是从新闻的兴趣clasicos因素,如从日常意义。我们对拉丁美洲编年史的概念进行了反思，因为要建立它，证明是不够的，但必须考虑到叙事、文学、社会心理学、象征人类学和人种学的理论。To this are added the捐款of the journalistic-literary倾向日益显露of the North American style, which in turn, nourished by the approaches of the nineteenth-century欧洲realist小说。原因是概念in which The纪事is located作为性别a creative and narrative nature,特别是with a voice and tone of marked literary影响,with which The reality that is recreated -be it查阅,place,情况或event -, both from factors typical interest from journalism, from The meaningful领袖life。
{"title":"El concepto de la crónica: una mirada desde los aportes de las ciencias sociales y humanas","authors":"Javier Franco Altamar","doi":"10.24265/CIAN.2019.N9.07","DOIUrl":"https://doi.org/10.24265/CIAN.2019.N9.07","url":null,"abstract":"espanolSe reflexiona sobre el concepto de la cronica latinoamericana a partir del entendido de que, para construirlo, no basta con lo testimonial, sino que deben tomarse en cuenta criterios adicionales desde las teorias de la narracion, la literatura, la psicologia social, la antropologia simbolica y la etnografia. A eso se agregan las contribuciones de las tendencias periodistico-literarias de corte norteamericano, las cuales (a su vez) se nutrieron de los abordajes de la novela realista europea del siglo XIX. El resultado es un concepto en el cual la cronica queda ubicada como un genero de corte creativo y narrativo, con una voz y un tono particular de marcada influencia literaria, con el cual se recrea la realidad acontecida (ya sea personaje, lugar, situacion o acontecimiento), tanto desde los factores de interes clasicos del periodismo, como desde la cotidianidad significativa. EnglishWe reflect on the concept of the Latin American chronicle from the understanding that to build it, testimonial is not enough, but that additional criteria must be taken into account from the theories of narration, literature, social psychology, anthropology symbolic and ethnography. To this are added the contributions of the journalistic-literary tendencies of the North American style, which, in turn, were nourished by the approaches of the nineteenth-century European realist novel. The result is a concept in which the chronicle is located as a genre of a creative and narrative nature, with a particular voice and tone of marked literary influence, with which the reality that is recreated -be it character, place, situation or event-, both from factors of typical interest from journalism, as from the meaningful everyday life.","PeriodicalId":53090,"journal":{"name":"Correspondencias Analisis","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44782489","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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