Journal of economics, trade and marketing management最新文献

英文中文

EXCHANGE RATE FLUCTUATIONS, FOREIGN DIRECT INVESTMENT AND FINANCIAL DEVELOPMENT IN NIGERIA 汇率波动、外国直接投资和尼日利亚的金融发展

Journal of economics, trade and marketing management

Pub Date : 2022-01-05 DOI: 10.56557/jet/2022/v7i17447

O. Fasina

This study examines the relationship among exchange rate fluctuations, foreign direct investment, and financial development in Nigeria over the period 1970 to 2020. The study utilizes the Autoregressive distribution lag estimation technique to examine the relationship among the variables of interest. The results of the study show that foreign direct investment has a positive relationship with the level of exchange rate fluctuations, however, trade openness and inflation have a negative effect on the flow of foreign direct investment into Nigeria. The study observed that the interactive effect of exchange rate fluctuations and foreign direct investment has a negative effect on the level of financial development in Nigeria. Therefore, this study recommends that there is a need for the Nigerian government to implement policies aimed at improving the interaction between the level of exchange rate and foreign direct investment which in turn would have a positive impact on the development of the financial sector.

本研究考察了1970年至2020年期间尼日利亚汇率波动、外国直接投资和金融发展之间的关系。本研究利用自回归分布滞后估计技术来检验感兴趣的变量之间的关系。研究结果表明，外国直接投资与汇率波动水平呈正相关关系，然而，贸易开放和通货膨胀对流入尼日利亚的外国直接投资产生负面影响。该研究指出，汇率波动和外国直接投资的相互作用对尼日利亚的金融发展水平产生了负面影响。因此，本研究建议尼日利亚政府有必要实施旨在改善汇率水平与外国直接投资之间相互作用的政策，这反过来又会对金融部门的发展产生积极影响。

引用次数: 0

Study on Countermeasures for the High-quality Development of Zunyi Red Tourism 遵义红色旅游高质量发展对策研究

Journal of economics, trade and marketing management

Pub Date : 2021-12-16 DOI: 10.22158/jetmm.v3n1p60

Liu Fei, Yu Rongli, Yuan Jinyu, Yang Li, Yan Ke

In recent years, the momentum of red tourism development is on the rise, and has become a new growth point leading the socio-economic development of the old revolutionary areas. During the 14th Five-Year Plan period, red tourism entered a new stage of high-quality development. How to promote the high quality of red tourism has become a new boom in the tourism industry. Zunyi is one of the five revolutionary holy places, rich in red tourism resources, but has not yet formed a good trend of high-quality development. Based on the realistic dilemma of the high-quality development of Zunyi red tourism, the high-quality development of Zunyi red tourism should take the promotion of supply-side reform as the main line, dig deep into the cultural connotation of red tourism resources, strengthen regional integration, carry out red tourism product innovation, build red tourism brand with local characteristics, improve the quality, efficiency and product effect of Zunyi tourism industry.

近年来，红色旅游发展势头上升，已成为引领革命老区社会经济发展的新增长点。“十四五”期间，红色旅游进入高质量发展新阶段。如何推动高质量的红色旅游成为旅游行业的新热潮。遵义是革命五大圣地之一，红色旅游资源丰富，但尚未形成高质量发展的良好趋势。基于遵义红色旅游高质量发展的现实困境，遵义红色旅游高质量发展应以推进供给侧改革为主线，深入挖掘红色旅游资源的文化内涵，加强区域整合，开展红色旅游产品创新，打造具有地方特色的红色旅游品牌，提高遵义旅游产业的质量、效率和产品效应。

引用次数: 0

Model Ecotourism-Based Tourism Development Strategy and Empowerment of Local Communities in Merauke Regency 以生态旅游为基础的典范旅游发展策略与当地社区赋权

Journal of economics, trade and marketing management

Pub Date : 2021-12-08 DOI: 10.22158/jetmm.v3n1p48

A. P. Tjilen, S. W. Ririhena, F. Manuhutu

The research objectives are to produce a strategy model for ecotourism development that supports the empowerment of local communities in Merauke Regency.The research method uses Research & Development to create a model of empowerment through community-based learning, by evaluating the implementation of tourism strategies, which are realized in the form of activity guides and training, for the tourism community in Merauke Regency, by involving the Tourism Office, Tourism Business Actors, and traditional community managers tourist village.The results of the study explain the stages of ecotourism development and empowerment strategies including Strategy development of concepts, vision and mission to become guidance in implementation by providing an impact on the emergence of motivation and clarity of types of profitable tourism businesses and expanding access in accordance with their potential.Strategy for capacity building and participation is a lesson for participants in doing business based on groups, understanding how to maintain customers, how to manage a more productive business that results in community participation that supports tourism businesses. Commitment consolidation strengthening strategy embracing all stakeholders and external carrying capacity in the process of empowering and developing eco-tourism, so that the acceleration of the world of tourism is quickly obtained.Strategy for Strengthening Environmental Carrying Capacity is the internal carrying capacity and potential that exists in tourism objects based on the carrying capacity of culture, socio-economics and the carrying capacity of natural resources so that sustainability and natural conservation are achieved.

本研究的目标是建立一个生态旅游发展的战略模型，以支持Merauke摄政区当地社区的赋权。研究方法采用研究与开发，通过评估旅游战略的实施情况，通过活动指南和培训的形式，为Merauke Regency的旅游社区创造一个赋权模式，让旅游局、旅游商业行动者和旅游村的传统社区管理者参与进来。研究结果解释了生态旅游发展的阶段和授权战略，包括概念、愿景和使命的战略发展，通过提供对动机的出现和盈利旅游业务类型的清晰度的影响，并根据其潜力扩大准入，成为实施的指导。能力建设和参与战略是参与者以团体为基础开展业务的一课，了解如何维持客户，如何管理更富有成效的业务，从而促进社区参与，支持旅游业。在赋能和发展生态旅游的过程中，包容所有利益相关者和外部承载能力的承诺巩固强化战略，从而迅速获得世界旅游的加速。加强环境承载力战略是指旅游对象在文化、社会经济和自然资源承载能力的基础上所具有的内在承载能力和潜力，从而实现可持续性和自然保护。

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引用次数: 1

Research on the Foreign Direct Investment Factors of Japanese Hotel Industry in Taiwan-Taking Okura Hotel as an Example 日本旅馆业在台外商直接投资要素研究——以大仓旅馆业为例

Journal of economics, trade and marketing management

Pub Date : 2021-11-29 DOI: 10.22158/jetmm.v3n1p33

Wu Chang, Chih-Hsiung Chang, Yi-Yu Shih, Shih-Chi Shen

Due to the impact of COVID-19 in 2019, the global hotel industry has been severely impacted by the disconnection of the tourism industry. However, even with the impact of the epidemic, the Japanese hotel industry’s investment in Taiwan has not stopped. What are the factors that drive the Japanese hotel industry to defy the threat of the epidemic and choose Taiwan as its destination for foreign direct investment? This is the research goal of this article. This article intends to adopt Push-Pull-Mooring (PPM)migration theory to construct the possible factors of why the Japanese hotel industry chooses Taiwan as its foreign direct investment destination. These factors consist of three effects to describe Japan Okura hotel’s migration. First, the push effect refers to factors that induce people to leave their place of origin. Second, the pull effect refers to factors that attract people to a destination. Third, the mooring effect refers to intervention variables for push and pull effects that facilitate or inhibit the determination of movement. The finding is that push and pull factors still play an active role in promoting Okura Hotel’s investment in Taiwan, even if the influence of some factors is slightly reduced due to the shift in international conditions. With the development of globalization and high technology, mooring factors are no longer the reason that hinders Japanese Okura’s investment in Taiwan. Combined with push and pull factors, PPM migration model can fully explain why the Japanese hotel industry chooses to conduct foreign direct investment in Taiwan, even if it is affected by COVID-19.It’s just that COVID-19 has not stopped so far, and the unstable situation on both sides of the strait may impact the original PPM model and affect the results of the analysis. It is worth further observation and research by subsequent researchers.

由于2019年新冠肺炎疫情的影响，全球酒店业受到旅游业脱节的严重影响。然而，即使受到疫情的影响，日本酒店业在台湾的投资也没有停止。是什么因素促使日本酒店业不顾疫情威胁，选择台湾作为外商直接投资目的地?这是本文的研究目标。本文拟运用推拉系泊(PPM)迁移理论，建构日本酒店业选择台湾作为其对外直接投资目的地的可能因素。这些因素由三方面的影响来描述日本大仓酒店的迁移。第一，推动效应是指促使人们离开原籍地的因素。第二，拉动效应是指吸引人们到一个目的地的因素。第三，系泊效应是指促进或抑制运动确定的推拉效应的干预变量。研究发现，推拉因素在促进大仓酒店对台投资中仍然发挥着积极的作用，即使部分因素的影响由于国际条件的变化而略有降低。随着全球化和高科技的发展，系泊因素不再是阻碍日本大仓在台湾投资的原因。结合推拉因素，PPM迁移模型可以充分解释为什么日本酒店业即使受到新冠疫情影响，也会选择在台湾进行对外直接投资。只是到目前为止，新冠疫情还没有停止，两岸局势的不稳定可能会影响原来的PPM模型，影响分析结果。值得后续研究者进一步观察和研究。

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引用次数: 0

Analysis on the Development of Business Invitation and Investment Attraction in Nansha Free Trade Zone—Taking the Pony.ai’s “Unicorn” Project as an Example 南沙自贸区招商引资发展分析——搭小马。以ai的“独角兽”项目为例

Journal of economics, trade and marketing management

Pub Date : 2021-11-24 DOI: 10.22158/jetmm.v3n1p26

Peng Haonan

Nansha Free Trade Zone is one of the most representative and potential free trade zones in China. Since its establishment in 2015, with the unique geographical advantages of the geometric geographical center of the Greater Bay Area (GBA) and relying on the strategic development plan of “Three Areas Integration”, it had made continuous innovation and development in political, economic, cultural and other fields. The plan is constantly innovating and developing in various fields such as politics, economy, and culture. In the past two years, the development of the Nansha free trade zone had attracted cooperation and investment from many well-known enterprises. The municipal government had also invested in many key projects in Nansha. The Pony.ai’s “Unicorn” Project, as a project just started in recent years, had undoubtedly become a key project for business invitation and investment attraction in the Nansha Free Trade Zone in the near future. Taking the “unicorn” pony Zhixing project as an example, this paper analyzes the current situation and existing problems of business invitation and investment attraction in the Nansha Free Trade Zone and puts forward some suggestions.

南沙自贸区是中国最具代表性和潜力的自贸区之一。自2015年成立以来，凭借大湾区几何地理中心的独特地理优势，依托“三区融合”战略发展规划，在政治、经济、文化等领域不断创新发展。该计划在政治、经济、文化等各个领域不断创新和发展。近两年来，南沙自贸区建设吸引了众多知名企业的合作和投资。市政府也在南沙投资了许多重点项目。小马。ai的“独角兽”项目作为近年来刚刚起步的项目，无疑在不久的将来会成为南沙自贸区招商引资的重点项目。本文以“独角兽”小马知行项目为例，分析了南沙自贸区招商引资的现状及存在的问题，并提出了一些建议。

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引用次数: 0

Cost Benefit of Poultry Farming in Kashmir Valley: Case Study in Anantnag District 克什米尔谷地家禽养殖的成本效益:以Anantnag地区为例

Journal of economics, trade and marketing management

Pub Date : 2021-11-19 DOI: 10.22158/jetmm.v3n1p20

Junaid Nisar, Dr. Avneesh Kumar

Poultry farming from last decade earn a good name in terms of income and employment generation in Kashmir valley. Taking this point as our concern we go through the cost benefit of poultry farming in Kashmir valley. As our study area is district Anantnag and we take one medium size poultry farm as our sample. The study shows that the income from poultry farming is so reasonable and normal profits are earned with less effort. So government should have to think about this industry and support them financially and give them new information’s and training regarding poultry farming through which the production and productivity increase. .

过去十年的家禽养殖在克什米尔山谷的收入和就业方面赢得了好名声。以这一点为我们关注的问题，我们来看看克什米尔山谷家禽养殖的成本效益。由于我们的研究区域在Anantnag区，我们选取了一个中型家禽养殖场作为样本。研究表明，家禽养殖的收入是合理的，正常的利润是不费力气就能获得的。因此，政府应该考虑这个行业，在财政上支持他们，给他们提供有关家禽养殖的新信息和培训，从而提高产量和生产率。

引用次数: 0

Analysis of the Role of College Students’ Career Planning on the Growth of Undergraduate Students 大学生职业生涯规划对大学生成长的作用分析

Journal of economics, trade and marketing management

Pub Date : 2020-12-14 DOI: 10.22158/jetmm.v2n4p57

Guang-li Li

Career education is started in kindergarten in western countries. On the contrary, in our country, only when we meet the career bottleneck can we start our own career planning. Therefore, on the basis of self exploration and career exploration, we should scientifically plan our own career development and reasonably position our career goals, these are of great importance to the interests, learning objectives, future career planning, lifelong learning outlook, outlook on life and values of undergraduate students in the new era.

职业教育在西方国家是从幼儿园开始的。相反，在我们国家，只有当我们遇到职业瓶颈时，我们才能开始自己的职业规划。因此，在自我探索和职业探索的基础上，科学规划自己的职业发展，合理定位自己的职业目标，这对新时期大学生的兴趣、学习目标、未来职业规划、终身学习观、人生观和价值观都具有重要意义。

引用次数: 1

Exploring Marketing Mix Practices of the Tanzanian Manufacturing SMEs and Their Growth Dynamics 探索坦桑尼亚制造业中小企业的营销组合实践及其成长动态

Journal of economics, trade and marketing management

Pub Date : 2020-09-28 DOI: 10.22158/JETMM.V2N4P13

Upendo Brilliant Cornell Nyamanza

The objective of the study was to examine how the manufacturing SMEs implement marketing mix strategies and therefore, its importance as a driver of growth potential. The study utilized qualitative, explanatory design adopted through cross-sectional approach. Both primary and secondary data was collected using semi-structured interviews and document analysis techniques respectively to a purposive sample of 12 manufacturing SMEs. Then, the interview transcripts and secondary data were analyzed using a thematic framework through Nvivo software:10. The results confirm that manufacturing SMEs in Dar es Salaam do implement marketing mix strategies but, not so well organized and that, they still perceive product and promotion decisions as most important predictor of their growth. Further, SMEs are aware of the importance of marketing mix decisions but, they make less use of them due to limited financial resources, marketing knowledge, and unfriendly external environment.

本研究的目的是研究制造业中小企业如何实施营销组合策略，因此，其重要性作为增长潜力的驱动力。本研究采用定性、解释设计，采用横断面方法。采用半结构化访谈和文献分析技术分别收集了12家制造业中小企业的主要和次要数据。然后，通过Nvivo软件采用专题框架对访谈记录和二手数据进行分析:结果证实，达累斯萨拉姆的制造业中小企业确实实施了营销组合策略，但组织得不太好，他们仍然认为产品和促销决策是他们增长的最重要预测因素。此外，中小企业意识到营销组合决策的重要性，但由于有限的财务资源、营销知识和不友好的外部环境，他们很少使用营销组合决策。

引用次数: 0

Diminished Protective Effects of Household Income on Internalizing Symptoms among African American than European American Pre-Adolescents. 家庭收入对非裔美国人青少年内化症状的保护作用比对欧裔美国人青少年内化症状的保护作用小。

Journal of economics, trade and marketing management

Pub Date : 2020-01-01 Epub Date: 2020-10-19 DOI: 10.22158/jetmm.v2n4p38

Shervin Assari, Sondos Islam

Aim: To investigate the differential role of race on the effect of household income on pre-adolescents' internalizing symptoms in a national sample of U.S. pre-adolescents.

Methods: This is a cross-sectional study that used data from the Adolescent Brain Cognitive Development (ABCD) study. Wave 1 ABCD data included 5,913 adolescents between ages 9 and 10 years old. The independent variable was household income. The primary outcome was internalizing symptoms measured by the teacher report of the Brief Problem Monitor (BPM) scale.

Results: Overall, high household income was associated with lower levels of pre-adolescents internalizing symptoms. Race showed statistically significant interaction with household income on pre-adolescents' internalizing symptoms, controlling for all confounders, indicating weaker protective effect of high household income on internalizing symptoms for African American than European pre-adolescents.

Conclusion: High household income is a more salient protective factor against internalizing symptoms of socially privileged European American pre-adolescents than of historically marginalized African Americans pre-adolescents. Elimination of internalizing behavioral gaps across racial groups requires more than equalizing socioeconomic status. Future research should study the moderating role of institutional and structural racism experienced by African American families across all income levels. Such research may explain why pre-adolescent African Americans with high household income remain at high risk of internalizing symptoms.

目的：在美国全国青少年前样本中调查种族对家庭收入影响青少年前内化症状的不同作用：这是一项横断面研究，使用的数据来自青少年大脑认知发展（ABCD）研究。第一波 ABCD 数据包括 5913 名 9 至 10 岁的青少年。自变量为家庭收入。主要结果是由教师报告的简明问题监测量表（BPM）测量的内化症状：总体而言，高家庭收入与较低的学龄前青少年内化症状水平相关。在控制所有混杂因素的情况下，种族与家庭收入对学龄前儿童内化症状的交互作用在统计学上具有显著性，这表明高家庭收入对非裔美国人学龄前儿童内化症状的保护作用弱于欧裔学龄前儿童：结论：与历史上被边缘化的非裔青少年相比，高家庭收入对社会地位优越的欧裔青少年的内化症状具有更显著的保护作用。消除不同种族群体之间的内化行为差距需要的不仅仅是社会经济地位的平等。未来的研究应该研究非裔美国人家庭在所有收入水平上所经历的制度性和结构性种族主义的调节作用。此类研究或许可以解释为什么家庭收入高的非裔美国人青少年前期仍有内化症状的高风险。

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引用次数: 0

Guest Animation in Tourism Work Entrepreneurial Venture 嘉宾动画在旅游工作创业

Journal of economics, trade and marketing management

Pub Date : 2019-08-08 DOI: 10.22158/JETMM.V1N2P51

A. Vidović

The animation is an integral part of tourism can be said to occupy a leading position in the development of tourism. Today animation is one of the basic steps of each business enterprise, because without good organization and Diverse offers no business success.The subject of research is to understand the importance of the animation in the context of tourism. The main objective of the study is to obtain insight on the impact of animation programs in the tourist industry, and how to develop this kind of service affects the development of small entrepreneurship.The paper is set and the null hypothesis which states: H0 - The introduction of animation programs in tourist deals can be guidance for the development of new entrepreneurial ventures.Testing was conducted on a sample of 83 subjects, males and females of 18-55 years, with secondary and higher education levels. The survey was processed Statistical Package for Social Sciences SPSS 22 and Stat Plus 2009.

动画是旅游的一个组成部分，可以说在旅游发展中占据主导地位。今天，动画是每个企业的基本步骤之一，因为没有良好的组织和多样化提供没有商业成功。研究的主题是了解动画在旅游背景下的重要性。研究的主要目的是了解动漫节目对旅游业的影响，以及如何发展这种服务影响小企业的发展。本文建立了零假设:0 -在旅游交易中引入动画节目可以指导新的创业企业的发展。测试对象是83名18-55岁的男性和女性，受过中等和高等教育。本调查采用Statistical Package for Social Sciences SPSS 22和Stat Plus 2009处理。

引用次数: 1

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