Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110302
Pawel Korzynski, Grzegorz Mazurek, Pamela Krzypkowska, Artur Kurasinski
Objective: The article aims to offer a thorough examination and comprehension of the challenges and pro‐ spects connected with artificial intelligence (AI) prompt engineering. Our research aimed to create a theoret‐ ical framework that would highlight optimal approaches in the field of AI prompt engineering. Research Design & Methods: This research utilized a narrative and critical literature review and established a conceptual framework derived from existing literature taking into account both academic and practitioner sources. This article should be regarded as a conceptual work that emphasizes the best practices in the domain of AI prompt engineering. Findings: Based on the conducted deep and extensive query of academic and practitioner literature on the subject, as well as professional press and Internet portals, we identified various insights for effective AI prompt engineering. We provide specific prompting strategies. Implications & Recommendations: The study revealed the profound implications of AI prompt engineering across various domains such as entrepreneurship, art, science, and healthcare. We demonstrated how the effective crafting of prompts can significantly enhance the performance of large language models (LLMs), gen‐ erating more accurate and contextually relevant results. Our findings offer valuable insights for AI practition‐ ers, researchers, educators, and organizations integrating AI into their operations, emphasizing the need to invest time and resources in prompt engineering. Moreover, we contributed the AI PROMPT framework to the field, providing clear and actionable guidelines for text‐to‐text prompt engineering. Contribution & Value Added: The value of this study lies in its comprehensive exploration of AI prompt engineer‐ ing as a digital competence. By building upon existing research and prior literature, this study aimed to provide a deeper understanding of the intricacies involved in AI prompt engineering and its role as a digital competence. Article
{"title":"Artificial intelligence prompt engineering as a new digital competence: Analysis of generative AI technologies such as ChatGPT","authors":"Pawel Korzynski, Grzegorz Mazurek, Pamela Krzypkowska, Artur Kurasinski","doi":"10.15678/eber.2023.110302","DOIUrl":"https://doi.org/10.15678/eber.2023.110302","url":null,"abstract":"Objective: The article aims to offer a thorough examination and comprehension of the challenges and pro‐ spects connected with artificial intelligence (AI) prompt engineering. Our research aimed to create a theoret‐ ical framework that would highlight optimal approaches in the field of AI prompt engineering. Research Design & Methods: This research utilized a narrative and critical literature review and established a conceptual framework derived from existing literature taking into account both academic and practitioner sources. This article should be regarded as a conceptual work that emphasizes the best practices in the domain of AI prompt engineering. Findings: Based on the conducted deep and extensive query of academic and practitioner literature on the subject, as well as professional press and Internet portals, we identified various insights for effective AI prompt engineering. We provide specific prompting strategies. Implications & Recommendations: The study revealed the profound implications of AI prompt engineering across various domains such as entrepreneurship, art, science, and healthcare. We demonstrated how the effective crafting of prompts can significantly enhance the performance of large language models (LLMs), gen‐ erating more accurate and contextually relevant results. Our findings offer valuable insights for AI practition‐ ers, researchers, educators, and organizations integrating AI into their operations, emphasizing the need to invest time and resources in prompt engineering. Moreover, we contributed the AI PROMPT framework to the field, providing clear and actionable guidelines for text‐to‐text prompt engineering. Contribution & Value Added: The value of this study lies in its comprehensive exploration of AI prompt engineer‐ ing as a digital competence. By building upon existing research and prior literature, this study aimed to provide a deeper understanding of the intricacies involved in AI prompt engineering and its role as a digital competence. Article","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135783601","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110307
Diana Dryglas, Marcin Salamaga
Objective: The study aimed to identify and assess factors that build the resilience capacity of spa enterprises within the tourism sector in Poland in the wake of the economic crisis from managers’ perspective. Research Design & Methods: Research method characteristic for quantitative research was used. Survey data were collected from 500 tourism enterprise managers (including 80 from the spa sector) in Poland, using a self-administered questionnaire. A two-proportion Z-test was used to verify whether there were any significant differences in the percentage of selected response variants between the tourism sector and spa enterprises. Findings: The methods used made it possible to assess financial, social, and human capital in spa enterprises as compared to the tourism sector. The results revealed that (1) the coronavirus pandemic had a more devastating impact on the financial standing of spa enterprises than on the financial situation in the tourism sector, (2) spa enterprises are more willing to use resilience actions on the regional and governmental levels than the tourism sector, and (3) spa enterprises and the tourism sector have a demand for digital competencies under their short-term and long-term recovery strategies. Implications & Recommendations: The findings help to provide recommendations for spa and tourism enterprises for adapting their financial, social, and human policy to foster their resilience capacity and help them recover. Contribution & Value Added: Regarding the empirical part, the results of this study contribute to the scholarly understanding of the resilience capacity of spa and tourism enterprises and the way spa and tourism enterprises assess resilience factors in response to the economic crisis. The present study will help managers of spa and tourism enterprises recognise resilience as a crisis management tool or strategy for business stability and adaptability to economically uncertain environment and new circumstances.
{"title":"Beyond the existing economic uncertainty: Spa enterprises’ resilience capacity in the Polish tourism sector","authors":"Diana Dryglas, Marcin Salamaga","doi":"10.15678/eber.2023.110307","DOIUrl":"https://doi.org/10.15678/eber.2023.110307","url":null,"abstract":"Objective: The study aimed to identify and assess factors that build the resilience capacity of spa enterprises within the tourism sector in Poland in the wake of the economic crisis from managers’ perspective. Research Design & Methods: Research method characteristic for quantitative research was used. Survey data were collected from 500 tourism enterprise managers (including 80 from the spa sector) in Poland, using a self-administered questionnaire. A two-proportion Z-test was used to verify whether there were any significant differences in the percentage of selected response variants between the tourism sector and spa enterprises. Findings: The methods used made it possible to assess financial, social, and human capital in spa enterprises as compared to the tourism sector. The results revealed that (1) the coronavirus pandemic had a more devastating impact on the financial standing of spa enterprises than on the financial situation in the tourism sector, (2) spa enterprises are more willing to use resilience actions on the regional and governmental levels than the tourism sector, and (3) spa enterprises and the tourism sector have a demand for digital competencies under their short-term and long-term recovery strategies. Implications & Recommendations: The findings help to provide recommendations for spa and tourism enterprises for adapting their financial, social, and human policy to foster their resilience capacity and help them recover. Contribution & Value Added: Regarding the empirical part, the results of this study contribute to the scholarly understanding of the resilience capacity of spa and tourism enterprises and the way spa and tourism enterprises assess resilience factors in response to the economic crisis. The present study will help managers of spa and tourism enterprises recognise resilience as a crisis management tool or strategy for business stability and adaptability to economically uncertain environment and new circumstances.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136207047","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110301
Ilan Alon, Erik Lankut, Marjaana Gunkel, Ziaul Haque Munim, Vasyl Taras, Nicole Franziska Richter
Objective: This study examines the individual factors that predict whether individuals will emerge as leaders in global virtual teams, which often lack a more formal leadership structure. Research Design & Methods: We focus on emotional intelligence (EQ) and cultural intelligence (CQ) as two contemporary concepts that are of key relevance to leadership success. Building on socioanalytic theory, we hypothesize that individuals with higher levels of EQ and CQ have a higher probability of emerging as team leaders. We test the hypotheses on a sample of 415 teams comprised of 1 102 individuals who participated in a virtual international collaboration project. Using structural equation modeling, the results reveal that individuals with higher CQ were more likely to emerge as leaders. Findings: Our findings did not support the relevance of EQ. In addition, individual factors such as English proficiency, a higher age, and a lower power distance were also associated with leadership emergence. Implications & Recommendations: The study identified the gap in the literature regarding EQ and CQ in the context of leadership emergence. The results demonstrate that individuals with high CQ and high EQ that may have beneficial effects on the team and its outcomes do not automatically emerge as team leaders. We recommend that managers carefully consider which projects and tasks they will leave the leadership structure to emerge more informally. Contribution & Value Added: The key contribution and value added of this study is the investigation of the role of CQ and EQ with leadership emergence in global virtual teams (GVT), through the creation of a leadership emergence model building on socio-analytic theory.
{"title":"Predicting leadership emergence in global virtual teams","authors":"Ilan Alon, Erik Lankut, Marjaana Gunkel, Ziaul Haque Munim, Vasyl Taras, Nicole Franziska Richter","doi":"10.15678/eber.2023.110301","DOIUrl":"https://doi.org/10.15678/eber.2023.110301","url":null,"abstract":"Objective: This study examines the individual factors that predict whether individuals will emerge as leaders in global virtual teams, which often lack a more formal leadership structure. Research Design & Methods: We focus on emotional intelligence (EQ) and cultural intelligence (CQ) as two contemporary concepts that are of key relevance to leadership success. Building on socioanalytic theory, we hypothesize that individuals with higher levels of EQ and CQ have a higher probability of emerging as team leaders. We test the hypotheses on a sample of 415 teams comprised of 1 102 individuals who participated in a virtual international collaboration project. Using structural equation modeling, the results reveal that individuals with higher CQ were more likely to emerge as leaders. Findings: Our findings did not support the relevance of EQ. In addition, individual factors such as English proficiency, a higher age, and a lower power distance were also associated with leadership emergence. Implications & Recommendations: The study identified the gap in the literature regarding EQ and CQ in the context of leadership emergence. The results demonstrate that individuals with high CQ and high EQ that may have beneficial effects on the team and its outcomes do not automatically emerge as team leaders. We recommend that managers carefully consider which projects and tasks they will leave the leadership structure to emerge more informally. Contribution & Value Added: The key contribution and value added of this study is the investigation of the role of CQ and EQ with leadership emergence in global virtual teams (GVT), through the creation of a leadership emergence model building on socio-analytic theory.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"83 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136207842","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110306
Dagmara Nikulin
Objective: The article aims to indicate the determinants of informal employment in registered enterprises using company-level evidence from Poland. Research Design & Methods: The survey conducted among Polish small and medium-sized (SME) enterprises in 2018 was used to find the driving forces of informal employment in Poland. The adequate sample comprised 952 representative surveys derived from the computer-assisted telephone interview (CATI). The quantitative analysis was based on the logistic regression. Findings: The findings indicate that among the main drivers of informal employment, one can distinguish the level of tax morality of owners or company managers and the administrative difficulties related to setting up a business. The role of non-economic factors in creating informal activities was confirmed. Moreover, informal employment was more prevalent in smaller companies operating in the construction industry. Implications & Recommendations: Our analysis may be helpful for both research in entrepreneurship and tax evasion and the shadow economy stream. It indicates the heterogeneity among Polish enterprises related to the involvement in informal activities, particularly informal labour. Our study sheds light onto the less known dimen-sion of ‘grey activities’ existing in the registered companies, which is less frequently analysed in the literature. Contribution & Value Added: This evidence will help us understand the primary motives for using the informal workforce and enhance further research on the nature and extent of informal employment and the shadow economy in general.
{"title":"Driving forces of informal employment: An empirical study based on Polish enterprise data","authors":"Dagmara Nikulin","doi":"10.15678/eber.2023.110306","DOIUrl":"https://doi.org/10.15678/eber.2023.110306","url":null,"abstract":"Objective: The article aims to indicate the determinants of informal employment in registered enterprises using company-level evidence from Poland. Research Design & Methods: The survey conducted among Polish small and medium-sized (SME) enterprises in 2018 was used to find the driving forces of informal employment in Poland. The adequate sample comprised 952 representative surveys derived from the computer-assisted telephone interview (CATI). The quantitative analysis was based on the logistic regression. Findings: The findings indicate that among the main drivers of informal employment, one can distinguish the level of tax morality of owners or company managers and the administrative difficulties related to setting up a business. The role of non-economic factors in creating informal activities was confirmed. Moreover, informal employment was more prevalent in smaller companies operating in the construction industry. Implications & Recommendations: Our analysis may be helpful for both research in entrepreneurship and tax evasion and the shadow economy stream. It indicates the heterogeneity among Polish enterprises related to the involvement in informal activities, particularly informal labour. Our study sheds light onto the less known dimen-sion of ‘grey activities’ existing in the registered companies, which is less frequently analysed in the literature. Contribution & Value Added: This evidence will help us understand the primary motives for using the informal workforce and enhance further research on the nature and extent of informal employment and the shadow economy in general.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"87 11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136207049","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110105
Bogdan Wierzbiński, Piotr Zaborek, Małgorzata Wosiek, T. Surmacz
{"title":"Knowledge management orientation as a driver of competitive performance: Evidence from Polish SMEs in the aviation industry","authors":"Bogdan Wierzbiński, Piotr Zaborek, Małgorzata Wosiek, T. Surmacz","doi":"10.15678/eber.2023.110105","DOIUrl":"https://doi.org/10.15678/eber.2023.110105","url":null,"abstract":"","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"1 1","pages":""},"PeriodicalIF":3.8,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79183624","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110304
Muhammad Ashraf Fauzi, Noraina Mazuin Sapuan, Nurhaizan Mohd Zainudin
Objective: This article provides an understanding of the knowledge structure based on the publications on women’s entrepreneurship in developing and emerging countries based on bibliometric analysis. Women entrepreneurs play a pivotal role in economic and social development. Research Design & Methods: By analysing citations, co-citations, and co-words, this study unveiled the most significant publications in the study context, link their knowledge structure, and map future research direction based on the two analyses, respectively. From the Web of Science (WoS), 208 journal publications were obtained. Findings: Four themes were discovered in the co-citation analysis: 1) differences between men and women entrepreneurs, 2) the development of women’s entrepreneurship, 3) challenges among women entrepre-neurs in developing countries, and 4) progress in women’s entrepreneurship studies. Subsequently, four themes were discovered in the co-word analysis: 1) innovation in women’s entrepreneurship, 2) women’s entrepreneurship performance, 3) empowerment of women entrepreneurs, and 4) self-employment and assistance to women entrepreneurs. Implications & Recommendations: Theoretical and practical implications are presented by enhancing and developing women’s entrepreneurship participation in developing countries. Contribution & Value Added: This review provides a comprehensive knowledge structure based on the past, present, and future trends in women’s entrepreneurship in developing countries.
{"title":"Women and female entrepreneurship: Past, present, and future trends in developing countries","authors":"Muhammad Ashraf Fauzi, Noraina Mazuin Sapuan, Nurhaizan Mohd Zainudin","doi":"10.15678/eber.2023.110304","DOIUrl":"https://doi.org/10.15678/eber.2023.110304","url":null,"abstract":"Objective: This article provides an understanding of the knowledge structure based on the publications on women’s entrepreneurship in developing and emerging countries based on bibliometric analysis. Women entrepreneurs play a pivotal role in economic and social development. Research Design & Methods: By analysing citations, co-citations, and co-words, this study unveiled the most significant publications in the study context, link their knowledge structure, and map future research direction based on the two analyses, respectively. From the Web of Science (WoS), 208 journal publications were obtained. Findings: Four themes were discovered in the co-citation analysis: 1) differences between men and women entrepreneurs, 2) the development of women’s entrepreneurship, 3) challenges among women entrepre-neurs in developing countries, and 4) progress in women’s entrepreneurship studies. Subsequently, four themes were discovered in the co-word analysis: 1) innovation in women’s entrepreneurship, 2) women’s entrepreneurship performance, 3) empowerment of women entrepreneurs, and 4) self-employment and assistance to women entrepreneurs. Implications & Recommendations: Theoretical and practical implications are presented by enhancing and developing women’s entrepreneurship participation in developing countries. Contribution & Value Added: This review provides a comprehensive knowledge structure based on the past, present, and future trends in women’s entrepreneurship in developing countries.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136207044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110201
K. Wach, Cong Doanh Duong, J. Ejdys, Rūta Kazlauskaitė, P. Korzyński, G. Mazurek, Joanna Paliszkiewicz, E. Ziemba
Objective: The objective of the article is to provide a comprehensive identification and understanding of the challenges and opportunities associated with the use of generative artificial intelligence (GAI) in business. This study sought to develop a conceptual framework that gathers the negative aspects of GAI development in management and economics, with a focus on ChatGPT. Research Design & Methods: The study employed a narrative and critical literature review and developed a conceptual framework based on prior literature. We used a line of deductive reasoning in formulating our theoretical framework to make the study’s overall structure rational and productive. Therefore, this article should be viewed as a conceptual article that highlights the controversies and threats of GAI in management and economics, with ChatGPT as a case study. Findings: Based on the conducted deep and extensive query of academic literature on the subject as well as professional press and Internet portals, we identified various controversies, threats, defects, and disadvantages of GAI, in particular ChatGPT. Next, we grouped the identified threats into clusters to summarize the seven main threats we see. In our opinion they are as follows: (i) no regulation of the AI market and urgent need for regulation, (ii) poor quality, lack of quality control, disinformation, deepfake content, algorithmic bias, (iii) automation-spurred job losses, (iv) personal data violation, social surveillance, and privacy violation, (v) social manipulation, weakening ethics and goodwill, (vi) widening socio-economic inequalities, and (vii) AI technostress. Implications & Recommendations: It is important to regulate the AI/GAI market. Advocating for the regulation of the AI market is crucial to ensure a level playing field, promote fair competition, protect intellectual property rights and privacy, and prevent potential geopolitical risks. The changing job market requires workers to continuously acquire new (digital) skills through education and retraining. As the training of AI systems becomes a prominent job category, it is important to adapt and take advantage of new opportunities. To mitigate the risks related to personal data violation, social surveillance, and privacy violation, GAI developers must prioritize ethical considerations and work to develop systems that prioritize user privacy and security. To avoid social manipulation and weaken ethics and goodwill, it is important to implement responsible AI practices and ethical guidelines: transparency in data usage, bias mitigation techniques, and monitoring of generated content for harmful or misleading information. Contribution & Value Added: This article may aid in bringing attention to the significance of resolving the ethical and legal considerations that arise from the use of GAI and ChatGPT by drawing attention to the contro-versies and hazards associated with these technologies.
{"title":"The dark side of generative artificial intelligence: A critical analysis of controversies and risks of ChatGPT","authors":"K. Wach, Cong Doanh Duong, J. Ejdys, Rūta Kazlauskaitė, P. Korzyński, G. Mazurek, Joanna Paliszkiewicz, E. Ziemba","doi":"10.15678/eber.2023.110201","DOIUrl":"https://doi.org/10.15678/eber.2023.110201","url":null,"abstract":"Objective: The objective of the article is to provide a comprehensive identification and understanding of the challenges and opportunities associated with the use of generative artificial intelligence (GAI) in business. This study sought to develop a conceptual framework that gathers the negative aspects of GAI development in management and economics, with a focus on ChatGPT. Research Design & Methods: The study employed a narrative and critical literature review and developed a conceptual framework based on prior literature. We used a line of deductive reasoning in formulating our theoretical framework to make the study’s overall structure rational and productive. Therefore, this article should be viewed as a conceptual article that highlights the controversies and threats of GAI in management and economics, with ChatGPT as a case study. Findings: Based on the conducted deep and extensive query of academic literature on the subject as well as professional press and Internet portals, we identified various controversies, threats, defects, and disadvantages of GAI, in particular ChatGPT. Next, we grouped the identified threats into clusters to summarize the seven main threats we see. In our opinion they are as follows: (i) no regulation of the AI market and urgent need for regulation, (ii) poor quality, lack of quality control, disinformation, deepfake content, algorithmic bias, (iii) automation-spurred job losses, (iv) personal data violation, social surveillance, and privacy violation, (v) social manipulation, weakening ethics and goodwill, (vi) widening socio-economic inequalities, and (vii) AI technostress. Implications & Recommendations: It is important to regulate the AI/GAI market. Advocating for the regulation of the AI market is crucial to ensure a level playing field, promote fair competition, protect intellectual property rights and privacy, and prevent potential geopolitical risks. The changing job market requires workers to continuously acquire new (digital) skills through education and retraining. As the training of AI systems becomes a prominent job category, it is important to adapt and take advantage of new opportunities. To mitigate the risks related to personal data violation, social surveillance, and privacy violation, GAI developers must prioritize ethical considerations and work to develop systems that prioritize user privacy and security. To avoid social manipulation and weaken ethics and goodwill, it is important to implement responsible AI practices and ethical guidelines: transparency in data usage, bias mitigation techniques, and monitoring of generated content for harmful or misleading information. Contribution & Value Added: This article may aid in bringing attention to the significance of resolving the ethical and legal considerations that arise from the use of GAI and ChatGPT by drawing attention to the contro-versies and hazards associated with these technologies.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"24 1","pages":""},"PeriodicalIF":3.8,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91267850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110206
K. Taralik, T. Kozák, Z. Molnár
Objective: The objective of the article is to examine how respondents’ technological readiness (as an individual factor besides demographic characteristics) influences channel preference (in-store, online big-and small-screen at different stages of the purchasing decision process for high-value electronic devices (products). Research Design & Methods: The research encompassed data collected by a quantitative online survey of 415 respondents in Hungary. To identify homogenous groups in the sample, we used cluster analysis based on factors we determined among the technology-readiness variables. Findings: We identified the technological readiness index 2.0 (TRI) segments in our sample and our findings confirmed that the perceived technological readiness has a significant influence on customers’ channel choice. Implications & Recommendations: Customer experience (CX) is far more than satisfaction with the product; it is influenced by the total purchasing decision process starting at the need recognition and ending at the post-purchasing stage. The difficulties and uncertainties in any stage of the decision-making process result in anxiety and reduce the CX. The uncertainty can arise from factors related to the product, individual, or channel. Contribution & Value Added: Although the sample is not representative, it provides insight into how Hungarian respondents can be segmented based on technological readiness and how this affects their channel preferences during the customer journey through purchase decisions regarding electronic devices.
{"title":"Channel preferences and attitudes of domestic buyers in purchase decision processes of high-value electronic devices","authors":"K. Taralik, T. Kozák, Z. Molnár","doi":"10.15678/eber.2023.110206","DOIUrl":"https://doi.org/10.15678/eber.2023.110206","url":null,"abstract":"Objective: The objective of the article is to examine how respondents’ technological readiness (as an individual factor besides demographic characteristics) influences channel preference (in-store, online big-and small-screen at different stages of the purchasing decision process for high-value electronic devices (products). Research Design & Methods: The research encompassed data collected by a quantitative online survey of 415 respondents in Hungary. To identify homogenous groups in the sample, we used cluster analysis based on factors we determined among the technology-readiness variables. Findings: We identified the technological readiness index 2.0 (TRI) segments in our sample and our findings confirmed that the perceived technological readiness has a significant influence on customers’ channel choice. Implications & Recommendations: Customer experience (CX) is far more than satisfaction with the product; it is influenced by the total purchasing decision process starting at the need recognition and ending at the post-purchasing stage. The difficulties and uncertainties in any stage of the decision-making process result in anxiety and reduce the CX. The uncertainty can arise from factors related to the product, individual, or channel. Contribution & Value Added: Although the sample is not representative, it provides insight into how Hungarian respondents can be segmented based on technological readiness and how this affects their channel preferences during the customer journey through purchase decisions regarding electronic devices.","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"37 1","pages":""},"PeriodicalIF":3.8,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88450112","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110111
A. Balcerzak, Robert K. Macgregor, Radka MacGregor Pelikánová, E. Rogalska, D. Szostek
{"title":"The EU regulation of sustainable investment: The end of sustainability trade-offs?","authors":"A. Balcerzak, Robert K. Macgregor, Radka MacGregor Pelikánová, E. Rogalska, D. Szostek","doi":"10.15678/eber.2023.110111","DOIUrl":"https://doi.org/10.15678/eber.2023.110111","url":null,"abstract":"","PeriodicalId":11726,"journal":{"name":"Entrepreneurial Business and Economics Review","volume":"29 1","pages":""},"PeriodicalIF":3.8,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89942737","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.15678/eber.2023.110308
Łukasz Puślecki
Objective: The article aims to verify the development of innovation cooperation in the biopharmaceutical (biotech, pharma) industry in Central and Eastern Europe (CEE) taking into account the directions of innovation cooperation. I will try to verify the importance of location in innovation cooperation in the biopharmaceutical industry in the CEE region, mainly if the frequency of cooperation within research and development (R&D) alliances with CEE partners is higher than with non-CEE partners. Research Design & Methods: This is one of the first quantitative primary research articles in the world focused on innovation cooperation in the biopharmaceutical industry in the CEE region (covering 18 CEE countries), in the years 2015-2017. I conducted an online survey and collected data from January 2019 to March 2020 (a long-lasting process). The sampling procedure was non-random (purposeful selection with snowballing technique). To verify the directions of cooperation within R&D alliances in the biopharmaceutical industry, I investigated 241 R&D alliances conducted by 107 companies from the CEE region in the years 2015-2017. Findings: The results show that the frequency of cooperation within R&D alliances with CEE partners was higher than with non-CEE partners (for selected partners and sectors). Moreover, according to the analysis of 241 R&D alliances, I observed the same results, i.e. companies from the CEE region – taking into account the direction of innovation cooperation – are more willing to develop R&D alliances with partners from the CEE region (including partners from the domestic market) than with partners outside the CEE region (North America, Western Europe, Asia) in the biopharmaceutical industry. Implications & Recommendations: In the difficult times of the Covid-19 pandemic, companies should be more open to cooperation and use local potential and local partners to develop better therapies for patients. With more flexible modes of cooperation, it is possible to deliver new solutions and better patient treatment to the market faster, which is particularly germane to responses to the current Covid-19 pandemic, and potential future pandemics. Contribution & Value Added: The involvement of all partners, both from the local and regional level, from business and academia, in the innovation cooperation positively impacts the innovation cooperation performance. The identified directions of innovation cooperation in CEE countries may contribute to the development of innovation cooperation in the CEE countries in the future and greater exploitation of the innovation and educational potential of the biopharmaceutical industry in the domestic market and the entire CEE region (clinical trials, clusters, science and technology parks, academia, institutions).
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