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Pengaruh Permintaan Kendaraan Bermotor Terhadap Volume Penjualan Selama Masa Pandemi Pada Dealer Raya Motor Sukses di Kabupaten Enrekang 在大流行期间,机动车需求对埃雷康地区成功经销商家数量的影响
Pub Date : 2022-04-26 DOI: 10.56341/amj.v2i2.82
M. Ridwan
This study aims to determine the influence of motor vehicle demand on Raya Motor Sukses dealers during the pandemic. The data collection techniques used in this study are observation, interviews, and literature studies. While the data analysis technique used is an elasticity analysis technique. The results of this study showed that price changes affect changes in motorcycle demand with different percentage changes. For the results of elasticity of demand obtained the result that the value of the coefficient of change starts at the lowest, which is 5.33% and the highest is 99.43%, which is elastic due to the change in the coefficient value > 1%. This means that demand changes with a percentage that exceeds the percentage of price changes. So that it has a positive impact on the sales volume of yamaha motorcycles at the Enrekang Successful Motorcycle Highway Dealer.
本研究旨在确定大流行期间机动车辆需求对Raya motor sukes经销商的影响。本研究采用观察法、访谈法和文献法进行数据收集。而使用的数据分析技术是弹性分析技术。研究结果表明,价格变化对摩托车需求的影响具有不同的百分比变化。对于需求弹性的结果,得到的结果是,变化系数的值从最低开始,为5.33%,最高为99.43%,由于系数值的变化大于1%,因此具有弹性。这意味着需求变化的百分比超过了价格变化的百分比。从而对雅马哈摩托车在恩日康成功摩托车公路经销商的销量产生积极的影响。
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引用次数: 0
Influence of Product Quality on Purchase Decision at PT Pertani (Persero) UPP Sidrap Regency 产品质量对PT Pertani (Persero) UPP Sidrap公司采购决策的影响
Pub Date : 2022-04-25 DOI: 10.56341/amj.v2i2.72
P. Putra
This study aims to determine and analyze how much influence product quality has on purchasing decisions at PT. Pertani (Persero) UPP Sidrap Regency. The analytical methods used in this study were observation, interviews, questionnaires, and documentation. The method of determining the sample is using the Roscoe formula as many as 70 respondents. The analytical method used is the method of multiple linear analysis. This method is processed using SPSS version.23. Based on the results of the research that has been done, where the results of multiple linear regression obtained Y = 2.263 + 0.257 (X 1) + 0.009 (X 2) + 0.013 (X 3) + 0.132 (X 4) + 0.011 (X 5) + 0143 (X 6) + e. In addition, with the F test (simultaneous) it can be seen that performance, durability, suitability, reliability, features, design have a significant influence on purchasing decisions with a significant level of 0.000 < 0.05. Based on the t-test (partial), of all the independent variables, only the performance variable is indicated by the value of tcount (6.852) > (1.998) with a significant probability of (0.000) < (0.05). While the design variable is indicated by the value of tcount (3.077) > (1.998) with a significant probability of (0.003) < (0.05). While other variables such as durability, suitability, reliability, and features have no significant effect on purchasing decisions.
本研究旨在确定和分析产品质量对PT. Pertani (Persero) UPP Sidrap Regency采购决策的影响程度。本研究采用观察法、访谈法、问卷法和文献法进行分析。确定样本的方法是使用罗斯科公式多达70名受访者。所采用的分析方法为多元线性分析方法。本方法使用SPSS version.23进行处理。基于研究的结果,在多元线性回归的结果得到Y = 2.263 + 0.257 (* 1) + 0.009 (X 2) + 0.013 (X 3) + 0.132 (* 4) + 0.011 (X 5) + 0143 (X 6) + e。此外,与F测试(同时)可以看出,性能、耐久性、适用性、可靠性、特性,设计对购买决策有重大影响的显著水平0.000 < 0.05。根据t检验(偏),在所有自变量中,只有绩效变量以tcount(6.852) >(1.998)的值表示,且显著概率为(0.000)<(0.05)。而设计变量以tcount(3.077) >(1.998)的值表示,且显著概率为(0.003)<(0.05)。而其他变量,如耐用性、适用性、可靠性和特性对购买决策没有显著影响。
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引用次数: 0
Strategi Peningkatan Kinerja Pemasaran Kain Tenun Sutera Melalui Analisa Bauran Pemasaran dan Inovasi Produk di Tengah Masa Pandemi Covid-19 Covid-19大流行期间,通过对营销组合和产品创新的分析来提高丝绸销售性能的战略
Pub Date : 2021-10-28 DOI: 10.56341/amj.v2i1.60
Azlan Azhari
This study was conducted to determine the effect of implementing marketing strategies and innovations carried out in an effort to improve the marketing performance of Sengkang silk weaving during the Covid-19 pandemic. This research was conducted from May to June 2021 using a quantitative research approach. The research method used is using primary data and secondary data obtained from observations, in-depth interviews, and distributing questionnaires to respondents totaling 100 people obtained from the calculation of Slovin's formulation. The samples of this research are the people who are included as customers of Sengkang silk woven fabrics. The results showed that the analysis of marketing strategies consisting of product, price, promotion and distribution as well as product innovation had a positive and significant effect on increasing marketing performance on sales of Sengkang silk weaving products. This shows that the better application of products, prices, promotions, and distribution as well as product innovations that are carried out will have an impact on increasing marketing performance on silk weaving sales obtained by the owners of the Sengkang silk weaving craft.
本研究旨在确定实施营销策略和创新的效果,以提高新冠肺炎大流行期间盛康丝织的营销绩效。本研究于2021年5月至6月采用定量研究方法进行。使用的研究方法是通过观察获得的一手数据和二次数据,深入访谈,并向根据Slovin公式计算得出的100人发放调查问卷。本研究的样本为被纳入成康丝织面料客户的人群。研究结果表明,产品、价格、促销、分销营销策略分析和产品创新对提升生康丝织产品销售营销绩效具有积极显著的作用。由此可见,在产品、价格、促销、分销等方面的更好运用,以及产品的创新,将会对生康丝织工艺所有者获得的丝织销售产生提高营销业绩的影响。
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引用次数: 0
Pengaruh Current Ratio, Inventory Turnover dan Debt To Equity Ratio Terhadap Return On Asset pada PT Maha Agung 流动比率、存货周转率、负债权益比率、资产报酬率
Pub Date : 2021-10-27 DOI: 10.56341/amj.v2i1.62
A. Khalik
This research aims to find out the influence of current ratio, inventory turn over and debt to equity ratio on return on an asset in PT. Maha Agung Branch Parepare. The method of data analysis used in this study is financial ratio analysis and multiple linear analysis that aims to find out how much influence dependent variables have on independent data collection in research in the form of field research and literature research. The population and samples in this study report the sustainability of neraca and profit and loss. Partial calculation using the t hitung, that the coefficient of the t hitung result of the Current Ratio (CR) shows a significance level of 0.004 < 0.05. For thitung 15,082 > 4,303, indicates that the Current ratio affects return on asset. For the coefficient of t-Test results from Inventory, Turnover shows a significance level of 0.072 > 0.05. T calculated 3,516 < 4,303, showing Inventory Turnover does not affect Return on Asset. For the coefficient of t hitung results of the Debt to equity, Ratio shows a level of significance of 0.007 < 0.05. For t hitung 12,230 > 4,303, indicates debt to equity ratio affects return on asset. For silmultan test results use test value f to show the value sig. 0.009 > 0.05 then concluded simultaneously Current Ratio, Inventory Turnover, Debt to equity against Return on Asset.
本研究旨在找出PT. Maha Agung分公司的流动比率、存货周转率和负债权益比对资产收益率的影响。本研究使用的数据分析方法是财务比率分析和多元线性分析,旨在通过实地调查和文献研究的形式,找出因变量对研究中独立数据收集的影响程度。本研究中的种群和样本报告了neraca的可持续性和损益。采用t拟合法进行部分计算,得出电流比(CR) t拟合结果的系数为0.004 < 0.05的显著性水平。对于15,082 > 4,303,表示流动比率影响资产收益率。存货t检验结果的系数中,营业额的显著性水平为0.072 > 0.05。T计算出3,516 < 4,303,说明存货周转率不影响资产收益率。对于Debt to equity, Ratio的影响结果,其显著性水平为0.007 < 0.05。为12230 > 4303,表示负债权益比影响资产收益率。对于模拟测试结果,使用测试值f来表示值sig. 0.009 > 0.05,然后同时得出流动比率,库存周转率,负债对权益与资产收益率。
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引用次数: 0
Analisis Laporan Keuangan Pada PT Unilever Indonesia Tbk 分析印尼Tbk的财务报告
Pub Date : 2021-10-09 DOI: 10.56341/amj.v2i1.38
Siti Diva Syarifah Lukman
This study aims to determine whether the financial performance of PT. Unilever Indonesia, Tbk is good when measured based on the analysis of liquidity ratio, solvability ratio, profitability ratio, and activity ratio in the last three years. Based on the results of the calculation of financial performance, the liquidity ratio has fluctuated, in 2019 the current ratio decreased by 0,65% due to a high rate of increase in current debt per year. In contrast to the ratio of profitability and activity, both ratios after being analyzed have increased. It can be seen from the calculation of the profitability ratio in 2019 that return on assets decreased by 50% due to an increase in profit before tax and a decrease in total assets from the average total assets but still generate good profits for the company. While the activity ratio in 2017-2019 the activity ratio experienced a good increase from all types of financial ratio, although it decreased in 2019, Assets Turn Over was 2,32. But still, no effect because turn over continues to increase. Well, PT. Unilever Indonesia, Tbk is known that’s the company’s performance of all liquidity ratio, solvability ratio, profitability ratio, and activity ratio is not all good and this answer the author’s hypothesis.
本研究旨在通过对PT. Unilever Indonesia, Tbk近三年的流动性比率、可偿债比率、盈利能力比率和活动比率的分析来确定其财务绩效是否良好。根据财务业绩的计算结果,流动比率出现波动,2019年由于每年流动债务的高增长率,流动比率下降了0.65%。与盈利能力和活动的比率相比,分析后两者的比率都有所增加。从2019年利润率的计算可以看出,由于税前利润增加,总资产比平均总资产减少,资产收益率下降了50%,但仍然为公司带来了良好的利润。虽然2017-2019年的活动比率与所有类型的财务比率相比,活动比率都有很好的增长,尽管在2019年有所下降,但资产周转率为2,32。但是,仍然没有效果,因为营业额继续增加。那么,PT. Unilever Indonesia, Tbk是众所周知的,公司的所有表现的流动性比率,偿债能力比率,盈利能力比率,和活动比率都不是很好,这回答了作者的假设。
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引用次数: 0
Pengaruh Promosi dan Demosi Terhadap Prestasi Kerja Karyawan Pada PT Wira Eka Persadatama 晋升和人口统计学对PT Wira Eka equdatama员工工作表现的影响
Pub Date : 2021-10-09 DOI: 10.56341/amj.v2i1.48
Andi Alfianto Anugrah Ilahi
This research aims to find out the effect of promotion and demotion on employee performance on PT. Wira Eka Persadatama Parepare. The analytical method used in this study is the quantitative analysis method which is a method of multiple linear regression analysis. The results of this study showed that partially the promotion variable (X1) was positive for employee work performance (Y) because the > t table (3,026 > 2,018) meant that Ho was rejected, indicating a significant promotion to employee work performance at PT. Wira Eka Persadatama Parepare, while partially the demotion variable (X2) does not have a positive effect on employee work performance (Y) because the calculation of < t table (0.117 < 2.018) means ho is accepted, this shows that demotion does not have a considerable influence on employee work performance at PT. Wira Eka Persadatama Parepare. Promotion variables (X₁) and work demotion (X₂) simultaneously have a negating effect on employee work performance because F calculates the > F table where the value is (5,313 > 3.20) then Ho is rejected and Ha is accepted. It also means the influence between independent variables on a dependent variable.
本研究旨在探讨晋升与降职对员工绩效的影响。本研究采用的分析方法是定量分析方法,即多元线性回归分析方法。本研究结果表明,部分晋升变量(X1)对员工工作绩效(Y)有正向影响,因为> t表(3,026 > 2018)意味着Ho被拒绝,说明PT. Wira Eka Persadatama pareparet对员工工作绩效有显著提升,而部分降职变量(X2)对员工工作绩效(Y)没有正向影响,因为< t表(0.117 < 2.018)的计算意味着Ho被接受。由此可见,在PT. Wira Eka Persadatama pareparet,降职对员工工作绩效的影响并不大。晋升变量(X₁)和工作降级变量(X₂)同时对员工的工作绩效产生负面影响,因为F计算> F表,其值为(5,313 > 3.20),则Ho被拒绝,Ha被接受。它也表示自变量之间对因变量的影响。
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引用次数: 0
Pengaruh Perputaran Modal Kerja dan Biaya Operasional Terhadap Profitabilitas Pada PT DES Teknologi Informasi Parepare 营运资本和运营成本对PT DES Parepare信息技术盈利能力的影响
Pub Date : 2021-10-09 DOI: 10.56341/amj.v2i1.40
Syamsuriani Ismail
This study aims to determine the effect of working capital turnover and operating costs on profitability at PT. PAREPARE INFORMATION TECHNOLOGY DES. The analysis method used in this research is multiple linear analysis. The data collection method is through decency and documentation. The sample used in this research is financial statements in the form of balance sheets and profit and loss reports obtained from PT. DES Information Technology Parepare for 5 years from 2015-2020.The results of this study indicate that the results indicate that there is an effect of working capital turnover and operating costs on profitability at PT. PAREPARE INFORMATION TECHNOLOGY DES. This is evidenced by the results of the Fcount statistic of 32.335. The results of the R2 determinant test in this study obtained a determinant value of R2 of 0.970, which means that the influence of working capital turnover and operating costs on profitability is 97% and the remaining 3% is explained by other variables not included in this study.
本研究旨在确定营运资金周转率和营运成本对PT. PAREPARE INFORMATION TECHNOLOGY DES盈利能力的影响。本研究采用多元线性分析方法。数据收集方法是通过规范和文档。本研究使用的样本是PT. DES Information Technology parepare2015 -2020年5年的资产负债表和损益报告形式的财务报表。本研究结果表明,营运资金周转率和营运成本对PT. PAREPARE INFORMATION TECHNOLOGY DES的盈利能力存在影响,这一点由Fcount统计值32.335的结果证明。本研究的R2决定检验结果得出决定值R2为0.970,即营运资金周转率和经营成本对盈利能力的影响为97%,其余3%由本研究未包括的其他变量解释。
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引用次数: 0
Analisis Analisis Laporan Keuangan untuk Mengukur Kinerja Keuangan atas Penyaluran Kredit PT BTN (persero) Tbk 财务报表分析,以衡量PT BTN (persero) Tbk信用分配的财务表现
Pub Date : 2021-10-02 DOI: 10.56341/amj.v2i1.25
Riza Amalia Rifani
Analysis of financial statements with financial ratios can help business people, investors, the government, and other stakeholders in assessing the financial condition and performance of banks. The purpose of the study was to determine the financial performance in terms of providing credit at PT. BTN (Persero) Tbk. The analytical method used is the descriptive analysis by analyzing using several methods of financial statement ratios to measure the bank's financial performance on lending at PT. Bank Tabungan Negara Tbk Makassar from 2016 to 2020. The ratios used are the liquidity ratio (LDR), capital adequacy ratio (CAR), profitability ratio (ROA), and non-performing loan (NPL) ratio. The results showed that LDR was at the highest level of 107.74% in the 2019 period. The high lending caused bank loans to grow higher than the growth of third-party funds. (CAR) is in a very good range, which is around 15-20%. The higher the CAR, the better the performance of the bank's capital adequacy. Banks can minimize risk. (ROA) which was in an up and down status, namely in 2019 it recorded the lowest level of 0.2% from 2018 which was at 1.2%, indicating declining profits and assets, and (NPL) for the 2016-2020 period was at 1.2%. at a good level. The existence of non-performing loans faced by banks proves that banks must continue to maintain their prudence.
用财务比率分析财务报表可以帮助商业人士、投资者、政府和其他利益相关者评估银行的财务状况和业绩。本研究的目的是确定PT. BTN (Persero) Tbk提供信贷的财务绩效。使用的分析方法是描述性分析,通过分析财务报表比率的几种方法来衡量银行在PT. bank Tabungan Negara Tbk Makassar从2016年到2020年的贷款财务绩效。使用的比率是流动性比率(LDR)、资本充足率(CAR)、盈利比率(ROA)和不良贷款率(NPL)。结果显示,2019年LDR最高,为107.74%。高放贷导致银行贷款增速高于第三方资金增速。(CAR)在一个非常好的范围内,大约是15-20%。CAR越高,银行的资本充足率表现越好。银行可以将风险降到最低。(ROA)处于上下波动状态,即2019年的最低水平为0.2%,2018年为1.2%,表明利润和资产下降,2016-2020年期间的(不良贷款率)为1.2%。在一个好的水平。银行面临的不良贷款的存在,证明银行必须继续保持审慎。
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引用次数: 0
Pengaruh Konflik Kerja dan Komunikasi terhadap Kinerja Karyawan pada PT Bina Artha Ventura 工作冲突和沟通对PT Bina Artha Ventura员工绩效的影响
Pub Date : 2021-10-01 DOI: 10.56341/amj.v2i1.23
I. Nur
This study aims to determine whether work conflict and communication affect employee performance at PT Bina Artha Ventura Parepare Area. The analysis technique in this study uses quantitative analysis techniques with multiple linear regression methods. The results of this study indicate that partially the work conflict variable (X1) has a negative effect on employee performance (Y), this indicates that work conflict has a significant effect on employee performance at PT. Bina Artha Ventura Area Parepare while the communication variable (X2) has a significant and positive effect on employee performance (Y), this indicates that communication has a considerable effect on employee performance at PT. Bina Artha Ventura Parepare Area and simultaneously work conflict and communication variables have a significant effect on employee performance
本研究旨在确定PT Bina Artha Ventura pareparearea的工作冲突和沟通是否会影响员工绩效。本研究的分析技术采用多元线性回归方法的定量分析技术。本研究结果表明,部分工作冲突变量(X1)对员工绩效(Y)有负向影响,这表明工作冲突对PT. Bina Artha Ventura Area pareparea员工绩效有显著影响,而沟通变量(X2)对员工绩效(Y)有显著的正向影响。这表明沟通对PT公司员工绩效有相当大的影响,同时工作冲突和沟通变量对员工绩效有显著影响
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引用次数: 0
Pengaruh Retailing Mix Terhadap Keputusan Pembelian
Pub Date : 2021-09-13 DOI: 10.56341/amj.v1i2.22
Uliana Muslimin
This research aims to find out the influence of Retailing Mix indicators (products, prices, locations, services, promotions, and store atmosphere) on purchasing decisions at Alfamart in Jalan Andi Makkasu Pinrang Regency. This study takes the population as consumers who have made purchases at the mini-market Andi Makkasau. The sampling technique used in this study is accidental. Sampling with axial or accidental sampling technique is a technique of determining samples based on chance or anyone who meets with researchers can be used as a sample, and if the person encountered is seen as suitable as a source of data. This study was conducted from April to May 2020 using SPPS 2.1. The results showed that the product-free variables, prices, locations, services, promotions, and store atmosphere (simultaneously) had a positive and significant effect on the bound variables (purchasing decisions), this is evidenced by the results of statistics Fhitung of 119,389 results of determinant test R2 in this study obtained determinant value R2 of 0.889 which means explaining the magnitude of the influence of the product, price, location, service, Promotion, and Store Atmosphere towards Purchase Decision is 88.9% and the remaining 11.1% explained other variables.
本研究旨在找出零售组合指标(产品,价格,位置,服务,促销和商店氛围)对在Jalan Andi Makkasu Pinrang Regency的Alfamart购买决策的影响。本研究将人口作为在迷你市场Andi Makkasau购物的消费者。本研究中使用的抽样技术是偶然的。轴向抽样或偶然抽样技术是一种确定样本的技术,基于机会或任何与研究人员会面的人都可以作为样本,如果遇到的人被视为合适的数据来源。本研究于2020年4月至5月使用SPPS 2.1进行。结果表明,无产品变量、价格、位置、服务、促销、店内气氛(同时)对约束性变量(购买决策)有显著的正向影响,统计结果证明了这一点。本研究中决定因素检验的结果R2得到决定因素值R2为0.889,说明了产品、价格、位置、服务、促销的影响程度。和商店氛围对购买决策的影响占88.9%,其余11.1%解释了其他变量。
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引用次数: 5
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Amsir Management Journal
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