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In the Web of the Parties: Local Politicians on Facebook in Hungary 在政党网站上:匈牙利Facebook上的当地政客
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-07-11 DOI: 10.17645/mac.v11i3.6654
M. Bene, G. Dobos
The study examines the Facebook use of elected local politicians over two years in Hungary. To gain insights into the role of local politicians in social-media-based local publics in Hungary, a large-scale data collection has been conducted to capture the Facebook activity of all elected local representatives (mayors and councilors; N = 19,503) from the 3,152 Hungarian municipalities. Our research uncovers the level (adoption, activity) and direct audience (number of followers) of their Facebook activity and shows how these patterns are conditioned by political (party, electoral competitiveness, bandwagon effect) and contextual (size, average income of the population, development level of the local Facebook sphere) factors. We show that local politicians are mostly active in larger municipalities, while a larger proportion of the population can be reached directly in smaller communities. The activity of local politicians is largely driven by political considerations, while demand-side factors are less important.
这项研究调查了匈牙利两年来民选地方政客在脸书上的使用情况。为了深入了解当地政客在匈牙利基于社交媒体的地方公众中的作用,进行了大规模的数据收集,以捕捉来自3152个匈牙利市镇的所有民选地方代表(市长和议员;N=19503)的Facebook活动。我们的研究揭示了他们Facebook活动的水平(采用率、活跃度)和直接受众(粉丝数量),并显示了这些模式是如何受到政治(政党、选举竞争力、跟风效应)和背景(规模、人口平均收入、当地Facebook领域的发展水平)因素的制约的。我们发现,地方政客大多活跃在较大的城市,而较小的社区可以直接接触到更大比例的人口。当地政客的活动在很大程度上是由政治因素驱动的,而需求方面的因素则不那么重要。
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引用次数: 2
Stuck With the Algorithm: Algorithmic Consciousness and Repertoire in Fridays for Future’s Data Contention 受困于算法:周五的算法意识和未来数据争夺的汇辑
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-07-06 DOI: 10.17645/mac.v11i3.6818
Giuliana Sorce
By focusing on the transnational youth climate movement Fridays for Future, this article explores how activists understand algorithms and how they try to use them in their digital campaigns. A qualitative case study, this article provides insights from nine virtual in-depth semi-structured interviews with organizers in social media roles from Fridays for Future country collectives across the globe, giving youth activists the opportunity to tell stories about their understandings and experiences in working in datafied spaces. Four central themes emerge via a three-step qualitative data analysis: algorithmic consciousness (understanding, functions, issues, pitfalls, and misinterpretations), algorithm as stake (contentious importance, tactical politics), algorithm as repertoire (role in activism, algorithmic campaigning), and data contention (data analysis, digital contentious tactics, uncritical uses). The interviews show that activists are stuck with the algorithm in two ways: They have to engage with them but are often unsure how. In that sense, activists frame algorithms as a stakeholder in their campaign but are often unclear on how they work. While organizers recognize algorithmic dependency on campaign success, they lack specific mobilization strategies, which prevents them from leveraging algorithms as a contentious tactic. Data contention includes conducting analytics and tailoring strategies to platforms; yet, datafied spaces are used largely uncritically. This article prompts scholars to go beyond textual analyses of digital activism and conduct research that centers on the experiences and practices of activists in dealing with algorithms and data as structural conditions for digital activism.
通过关注跨国青年气候运动“未来星期五”,本文探讨了活动家如何理解算法,以及他们如何在数字运动中使用算法。作为一项定性案例研究,本文从周五对全球未来国家集体社交媒体组织者的九次虚拟深入半结构化采访中提供了见解,让青年活动家有机会讲述他们在数据化空间工作的理解和经历。通过三步定性数据分析,出现了四个中心主题:算法意识(理解、功能、问题、陷阱和误解)、算法作为利害关系(有争议的重要性、战术政治)、算法为曲目(在行动主义中的作用、算法竞选)和数据争用(数据分析、数字争议策略、非批判性使用)。采访显示,活动人士在两个方面被算法所困扰:他们必须与他们接触,但往往不确定如何接触。从这个意义上说,活动人士将算法定义为他们竞选活动中的利益相关者,但往往不清楚它们是如何工作的。虽然组织者认识到算法对竞选成功的依赖性,但他们缺乏具体的动员策略,这使他们无法将算法作为一种有争议的策略。数据竞争包括根据平台进行分析和调整策略;然而,数据化空间在很大程度上是不加批判地使用的。这篇文章促使学者们超越对数字激进主义的文本分析,以激进主义者在处理算法和数据作为数字激进术的结构条件方面的经验和实践为中心进行研究。
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引用次数: 1
No People, No News: News Deserts and Areas at Risk in Spain 没有人,没有新闻:西班牙沙漠和危险地区的新闻
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-07-04 DOI: 10.17645/mac.v11i3.6727
María-Cruz Negreira-Rey, J. Vázquez-Herrero, Xosé López-García
In recent decades Spain has suffered a gradual process of depopulation and exodus from rural areas to large capitals. The España Vaciada political and social movement denounces the country’s territorial inequality, while the government is working on a strategic plan to address the demographic challenge. At the media level, there is concern about citizens’ access to a local and quality journalistic service, key to the strengthening of communities and their democratic functioning. The main objective of this research is to explore the phenomenon of news deserts in Spain, identifying the areas that can be considered news deserts and those that are at risk of becoming so, based on the mapping of digital media in the country. The characteristics of the digital media of the autonomous communities with the highest presence of news deserts are studied to ascertain whether the risk factors of population or richness index are connected to their appearance. The results reveal that 6,304 (77.53%) Spanish municipalities can be considered news deserts, inhabited by 11.6 million people, 24.51% of the country’s total population. In addition, another 523 municipalities are at risk of becoming news deserts. In the regions with the largest number of news deserts, there is a clear concentration of media in the main capitals and a weak ecosystem of local and hyperlocal media. Depopulation is the main risk factor in the loss of media and news coverage in local communities.
近几十年来,西班牙经历了人口逐渐减少和从农村地区向大城市迁移的过程。España Vaciada政治和社会运动谴责该国的领土不平等,而政府正在制定一项应对人口挑战的战略计划。在媒体层面,人们对公民获得当地优质新闻服务感到担忧,这是加强社区及其民主运作的关键。这项研究的主要目的是探索西班牙的新闻沙漠现象,根据该国数字媒体的地图,确定哪些地区可以被视为新闻沙漠,哪些地区有成为新闻沙漠的风险。研究了新闻沙漠出现率最高的自治区数字媒体的特征,以确定人口或丰富度指数的风险因素是否与其出现有关。结果显示,6304个(77.53%)西班牙城市可以被视为新闻沙漠,居住着1160万人,占全国总人口的24.51%。此外,另有523个城市面临成为新闻沙漠的风险。在新闻沙漠数量最多的地区,媒体明显集中在主要首都,地方和超地方媒体生态系统薄弱。人口减少是当地社区失去媒体和新闻报道的主要风险因素。
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引用次数: 2
Age-Based Digital Divide: Uses of the Internet in People Over 54 Years Old 基于年龄的数字鸿沟:54岁以上人群的互联网使用
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-29 DOI: 10.17645/mac.v11i3.6744
Natalia Papí-Gálvez, Daniel La Parra‐Casado
The digitization process is widespread and unrelenting. Compared with other European countries, Spain has a good position in the latest data compiled in the Digital Economy and Society Index. Direct use of communication and information technologies is high among the regions in Spain, where the national average in the region of Valencia stands out. However, despite this context, differences between population groups continue to be observed in different dimensions of the digital divide. This article explores this multidimensional gap among the midlife and older adult population. The research design adopts a mixed-method sequential design (questionnaire-based survey, follow-up with semi-structured interviews) to explore social positions in relation to access and use of technologies and the meanings that people ascribe to such positions and actions. A telephone survey was conducted with 1,800 people over 54 years of age residing in Valencia in September 2021, followed by 67 in-depth interviews. The results suggest that demographic and socioeconomic characteristics (level of education, age, and gender) determine people’s position in the digital divide. Qualitative discourses qualify these results by elucidating key aspects that could be acting as protectors of digital and social exclusion. They are related to the social and family context and the characteristics of digital service providers. The findings are useful to guide both public policies to promote digital inclusion and private market actors when designing their digital strategies.
数字化进程是广泛而无情的。与其他欧洲国家相比,西班牙在数字经济和社会指数的最新数据中处于有利地位。西班牙各地区对通信和信息技术的直接使用率很高,巴伦西亚地区的全国平均水平尤为突出。然而,尽管如此,在数字鸿沟的不同层面上,人口群体之间的差异仍然存在。本文探讨了中年人和老年人之间的这种多维差距。研究设计采用混合方法顺序设计(基于问卷的调查,半结构化访谈的跟进)来探索与技术获取和使用相关的社会立场,以及人们对这些立场和行动的理解。2021年9月,对居住在巴伦西亚的1800名54岁以上的人进行了电话调查,随后进行了67次深入采访。研究结果表明,人口统计和社会经济特征(教育水平、年龄和性别)决定了人们在数字鸿沟中的地位。定性话语通过阐明可能充当数字和社会排斥保护者的关键方面来证明这些结果。它们与社会和家庭背景以及数字服务提供商的特点有关。研究结果有助于指导促进数字包容性的公共政策和私营市场参与者在设计其数字战略时。
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引用次数: 1
Applicability of the User Experience Methodology: Communication and Employment Web Portal for Older Adults 用户体验方法的适用性:老年人沟通与就业门户网站
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-29 DOI: 10.17645/mac.v11i3.6775
María De los Ángeles Ferrer-Mavárez, Erwin Robert Aguirre-Villalobos, Janeth Beatriz Valecillos-Pereira
The purpose of this study is to redesign a web portal, oriented to communication and employment management for older adults, from the perspective of user experience, using the user experience methodology. The graphic and functional elements of the platform were considered, enhancing the effectiveness of the communication and inclusion processes and accessibility to employment opportunities. The study is part of a mixed investigation, attending the following stages: (a) exploration of the users of the ServiSenior portal platform during 2021 (constituted by 11 collaborators, 15 clients, and 30 older adults); (b) documentary analysis of the state of the art of employment portals for older adults; (c) proposal design incorporating user experience improvements; (d) testing to validate the value proposition delivered to the target audience. The results obtained were taken into account in decision-making for the approach to the design of the digital portal. This proposal is theoretically based on user-centered design, from which the user experience methodology emerges, which seeks to improve the use and quality of services of digital portals centered on users, emphasizing the attribute of universal use and access. The results obtained enhance the applicability of digital tools that serve to insert a vulnerable population in work spaces, assuming as a starting point design, accessibility, and ease of use.
本研究的目的是利用用户体验的方法,从用户体验的角度,重新设计一个面向老年人沟通和就业管理的门户网站。考虑了平台的图形和功能元素,提高了沟通和包容过程的有效性以及就业机会的可及性。该研究是一项混合调查的一部分,参与以下阶段:(a)探索2021年期间ServiSenior门户平台的用户(由11名合作者、15名客户和30名老年人组成);(b)对老年人就业门户的现状进行文献分析;(c)包含用户体验改进的提案设计;(d)测试以验证向目标受众传递的价值主张。所获得的结果被考虑在数字门户设计方法的决策中。这一建议的理论基础是以用户为中心的设计,由此产生了用户体验方法论,旨在提高以用户为中心的数字门户的使用和服务质量,强调普遍使用和访问的属性。所获得的结果增强了数字工具的适用性,这些工具有助于将弱势群体插入工作空间,假设作为设计的起点,可访问性和易用性。
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引用次数: 1
Instaworthy? Examining the Effects of (Targeted) Civic Education Ads on Instagram Instaworthy?考察Instagram上(有针对性的)公民教育广告的效果
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-29 DOI: 10.17645/mac.v11i3.6614
Emilia Errenst, Annelien Van Remoortere, Susan A. M. Vermeer, S. Kruikemeier
The last few years have witnessed a growing societal and scholarly interest in the potential of online political microtargeting to affect election outcomes in favor of parties and candidates. It has often been rightly pointed out that political microtargeting can pose risks to electoral integrity in democracies. But can political microtargeting also benefit democratic functioning? Very little is known about the potential of political microtargeting to affect citizens’ attitudes towards politics and increase their civic participation. To address this paucity, this article presents a preregistered online experiment conducted in Germany among young adults (N = 445), examining whether (targeted) civic education ads on Instagram increase political interest, efficacy, and civic participation. An innovative methodological approach to studying political microtargeting is deployed, exposing respondents to civic education ads in a mock Instagram feed, personalized in real-time based on individual preferences. We find no direct evidence of (targeted) civic education ads, leading us to believe that (targeted) ads do not unconditionally affect political interest, efficacy, or civic participation.
过去几年,社会和学术界对在线政治微目标影响选举结果的潜力越来越感兴趣,从而有利于政党和候选人。人们经常正确地指出,政治上的微观目标可能对民主国家的选举完整性构成威胁。但是,政治上的微观目标是否也有利于民主运作?人们对政治微观目标影响公民对政治的态度和增加公民参与的潜力知之甚少。为了解决这一不足,本文介绍了在德国进行的一项预先注册的在线实验,实验对象是年轻人(N = 445),研究Instagram上的(有针对性的)公民教育广告是否能提高政治兴趣、有效性和公民参与。采用了一种创新的方法来研究政治微目标,让受访者在模拟的Instagram动态中看到公民教育广告,并根据个人偏好进行实时个性化。我们没有发现(有针对性的)公民教育广告的直接证据,这使我们相信(有针对性的)广告不会无条件地影响政治利益、效力或公民参与。
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引用次数: 1
Media Concentration Law: Gaps and Promises in the Digital Age 媒体集中法:数字时代的差距与承诺
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-28 DOI: 10.17645/mac.v11i2.6393
T. Seipp
Power concentrations are increasing in today’s media landscape. Reasons for this include increasing structural and technological dependences on digital platform companies, as well as shifts in opinion power and control over news production, distribution, and consumption. Digital opinion power and platformised media markets have prompted the need for a re-evaluation of the current approach. This article critically revisits and analyses media concentration rules. To this end, I employ a normative conceptual framework that examines ”opinion power in the platform world” at three distinct levels (individual citizen, institutional newsroom, and media ecosystem). At each level, I identify the existing legal tools and gaps in controlling power and concentration in the digital age. Based on that, I offer a unifying theoretical framework for a “digital media concentration law,” along with core concepts and guiding principles. I highlight policy goals and fields that are outside the traditional scope yet are relevant for addressing issues relating to the digital age. Additionally, the emerging European Union regulatory framework—specifically the Digital Services Act, the Digital Markets Act, and the European Media Freedom Act—reflects an evolving approach regarding platforms and media concentration. On a final note, the analysis draws from the mapping and evaluation results of a Europe-wide study on media pluralism and diversity online, which examined (national) media concentration rules.
在今天的媒体格局中,权力的集中度正在增加。造成这种情况的原因包括对数字平台公司的结构和技术依赖日益增加,以及舆论力量和对新闻生产、分发和消费的控制的转变。数字舆论力量和平台化的媒体市场促使人们有必要重新评估当前的做法。本文批判性地回顾和分析了媒体集中规则。为此,我采用了一个规范的概念框架,从三个不同的层面(个人公民、机构新闻编辑室和媒体生态系统)来考察“平台世界中的舆论力量”。在每个层面上,我都指出了数字时代控制权力和集中度的现有法律工具和差距。在此基础上,我提出了一个统一的“数字媒体集中法”的理论框架,以及核心概念和指导原则。我强调了传统范围之外但与解决与数字时代有关的问题相关的政策目标和领域。此外,新兴的欧盟监管框架——特别是《数字服务法》、《数字市场法》和《欧洲媒体自由法》——反映了关于平台和媒体集中的不断发展的方法。最后需要说明的是,该分析来自欧洲范围内关于媒体多元化和在线多样性的研究的绘图和评估结果,该研究考察了(国家)媒体集中规则。
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引用次数: 2
Datafied Societies: Digital Infrastructures, Data Power, and Regulations 数据化社会:数字基础设施、数据权力和法规
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-28 DOI: 10.17645/mac.v11i2.7317
Raul Ferrer-Conill, Helle Sjøvaag, Ragnhild Kr. Olsen
The datafication and platformization of social processes further the overall shift from an open, public, and decentralized internet towards a private and siloed realm that establishes power asymmetries between those who provide data and those who own, trade, and control data. The ongoing process of datafying societies embraces the logics of aggregation and automation that increasingly negotiate transactions between markets and social entities, informing governance systems, institutions, and public discourse. This thematic issue presents a collection of articles that tackle the political economy of datafication from three main perspectives: (a) digital media infrastructures and its actors, data structures, and markets; (b) the articulation of data power, public access to information, data privacy, and the risks of citizens in a datafied society; and (c) the policies and regulations for effective, independent media institutions and data sovereignty. It concludes with a reflection on the role of media and communication scholarship when studying sociotechnical processes controlled by giant technological companies.
社会进程的数据化和平台化进一步推动了从开放、公共和分散的互联网向私人和孤立领域的整体转变,这种转变在提供数据的人和拥有、交易和控制数据的人之间建立了权力不对称。正在进行的社会数据化过程包含了聚合和自动化的逻辑,这些逻辑越来越多地在市场和社会实体之间协商交易,为治理系统、机构和公共话语提供信息。本期专题收录了一系列文章,从三个主要角度探讨数据化的政治经济学:(a)数字媒体基础设施及其参与者、数据结构和市场;(b)数据权力、公众获取信息、数据隐私和数据化社会中公民风险的衔接;(c)有效、独立的媒体机构和数据主权的政策和法规。最后,本文反思了媒体和传播学术在研究由大型科技公司控制的社会技术过程时所起的作用。
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引用次数: 0
Wellbeing Amid Digital Risks: Implications of Digital Risks, Threats, and Scams on Users’ Wellbeing 数字风险中的健康:数字风险、威胁和骗局对用户健康的影响
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-28 DOI: 10.17645/mac.v11i2.6480
Bindiya Dutt
This study investigates how users perceive their wellbeing amid the risks associated with digital media use in Norway. According to the literature, some of these risks include digital dependence, online privacy, scams, thefts, information misuse, and harassment. To expand knowledge on how these and other digital risks are construed by users, this study addresses the following research questions: What implications do digital risks have on users’ perceived sense of wellbeing? What are the solutions proposed by users to manage these risks? Methodologically, the inquiry is led through a qualitative approach comprising 17 semi-structured in-depth interviews of university students in Norway. The investigation centers on an interpretative phenomenological analysis. This study contributes to the existing literature by empirically evaluating the notion of digital wellbeing in the everyday choices of university students, thereby comprehending their safety concerns and how they manage online risks while exploring solutions to combat the risks of digital usage. The study adds value to the present literature on digital wellbeing by juxtaposing digital risks with the construct of wellbeing in digitalized societies.
这项研究调查了挪威用户如何看待与数字媒体使用相关的风险。根据文献,这些风险包括数字依赖、在线隐私、诈骗、盗窃、信息滥用和骚扰。为了进一步了解用户如何理解这些和其他数字风险,本研究解决了以下研究问题:数字风险对用户感知的幸福感有什么影响?用户提出了什么解决方案来管理这些风险?在方法上,调查通过定性方法进行,包括对挪威大学生的17次半结构化深度访谈。调查的中心是解释性现象学分析。本研究通过实证评估大学生日常选择中的数字健康概念,从而了解他们的安全问题以及他们如何管理在线风险,同时探索应对数字使用风险的解决方案,从而为现有文献做出贡献。该研究通过将数字风险与数字化社会中的福祉构建并置,为目前关于数字福祉的文献增加了价值。
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引用次数: 3
“I Think Quality is More Important Than a Lot of Data” in Cities Datafication 在城市数据化中“我认为质量比大量数据更重要”
IF 3.1 2区 文学 Q1 Social Sciences Pub Date : 2023-06-28 DOI: 10.17645/mac.v11i2.6510
Carl Chineme Okafor
This article studies how the decision to connect data volumes to value is made by technologists and governance people in smart cities’ datafication process. Its entry point is that datafication promises to use data to make cities liveable domains. Cities on the back of this promise presuppose that more data produce value and therefore fixate on exhaustive datafication. But datafication does not appear self-evident, and knowledge of how technologists and governance people connect data volumes to data value is quite unclear in media and communication literature. Using evidence from interviews (n = 6), datafication policy documents (n = 4), and a diverse dataset of city activities (n = 299) in the open data portal of a situated datafication site, the Stavanger Smart City, Norway, and with the theoretical support of critical data studies, this article responds to the question: How does data volume connect to data value in smart cities datafication? Its findings put data quality as the intermediary that makes this connection.
本文研究了在智能城市的数据化过程中,技术人员和治理人员如何做出将数据量与价值联系起来的决定。它的切入点是,数据化承诺使用数据使城市成为宜居的领域。这一承诺背后的城市预设了更多的数据产生价值,因此专注于详尽的数据化。但数据化似乎并非不言自明,技术人员和治理人员如何将数据量与数据价值联系起来的知识在媒体和传播文献中也很不清楚。本文使用访谈证据(n=6)、数据化政策文件(n=4)和位于挪威斯塔万格智能城市的数据化网站的开放数据门户中的各种城市活动数据集(n=299),并在关键数据研究的理论支持下,回答了这样一个问题:数据量如何与智能城市数据化中的数据价值联系起来?研究结果将数据质量作为建立这种联系的中介。
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引用次数: 1
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Media and Communication
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