Pub Date : 2024-05-22DOI: 10.18778/0867-5856.34.1.07
Siti Hajar Binti Rosli
This article examines push and pull factors for Japanese retirees in Thailand as part of international retirement migration (IRM). Additionally, it studies levels of social integration, subjective wellbeing, life satisfaction, cultural assimilation and factors that hinder it. It examines the moderating and mediating effect of the relationship between independent and dependent variables. A quantitative method using a questionnaire was used and found that economic, health and social factors are significant in influencing retirees’ push and pull motivations. As for social integration, subjective well-being, life satisfaction and cultural assimilation, there is positive feedback from retirees. Factors that hinder cultural assimilation are language barriers and cultural differences. The results show a positive and strong association between language acquisition and social integration, between social integration and cultural assimilation, and between attitudes and cultural assimilation. There is a moderating effect between language acquisition and cultural assimilation. The results also show that there is no mediating effect for local support on the relationship between attitudes and social integration.
{"title":"International retirement migration for Japanese retirees: Motivational push-pull factors and behavioral phenomena towards cultural assimilation","authors":"Siti Hajar Binti Rosli","doi":"10.18778/0867-5856.34.1.07","DOIUrl":"https://doi.org/10.18778/0867-5856.34.1.07","url":null,"abstract":"This article examines push and pull factors for Japanese retirees in Thailand as part of international retirement migration (IRM). Additionally, it studies levels of social integration, subjective wellbeing, life satisfaction, cultural assimilation and factors that hinder it. It examines the moderating and mediating effect of the relationship between independent and dependent variables. A quantitative method using a questionnaire was used and found that economic, health and social factors are significant in influencing retirees’ push and pull motivations. As for social integration, subjective well-being, life satisfaction and cultural assimilation, there is positive feedback from retirees. Factors that hinder cultural assimilation are language barriers and cultural differences. The results show a positive and strong association between language acquisition and social integration, between social integration and cultural assimilation, and between attitudes and cultural assimilation. There is a moderating effect between language acquisition and cultural assimilation. The results also show that there is no mediating effect for local support on the relationship between attitudes and social integration.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"35 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141110794","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study scrutinizes India’s growing appeal as a tourist destination, accentuated by government initiatives and innovative tourism policies like the e-visa program, Incredible India Campaign 2.0 and digital advancements in the travel sector. With the diminishing impact of COVID-19, there is a noticeable surge in various forms of tourism – inbound, outbound and domestic. The primary focus is to understand the driving factors behind the choice of India as a destination for inbound tourists. This research delves into these motivations, providing a global perspective on India’s attractiveness. A mixed-method approach was employed, utilizing convenience sampling for data collection. The quantitative analysis was based on a survey, informed by a literature review, comprising 390 respondents from 10 diverse Indian destinations. Additionally, 25 qualitative interviews were conducted, aiming to enrich and triangulate the quantitative findings. Exploratory factor analysis (EFA) revealed five predominant motivations among inbound tourists: culinary interests, spiritual pursuits, budget-consciousness, cultural curiosity and natural allure. These findings were substantiated through thematic analysis. The outcomes have significant practical ramifications for destination managers and tourism policy developers in India. By understanding these key motivators, they can devise targeted strategies for enhancing the appeal of India to these specific tourist segments. This study not only aids in refining tourism promotion efforts but also contributes to the academic discourse on tourist motivation offering a fresh international perspective on India’s image as a tourist destination.
{"title":"Assessing global perceptions of India: Policy implications drawn from foreign tourism narratives","authors":"Rahul Pratap Singh Kaurav, Snigdha Kainthola, Ruturaj Baber, Pinaz Tiwari","doi":"10.18778/0867-5856.34.1.05","DOIUrl":"https://doi.org/10.18778/0867-5856.34.1.05","url":null,"abstract":"This study scrutinizes India’s growing appeal as a tourist destination, accentuated by government initiatives and innovative tourism policies like the e-visa program, Incredible India Campaign 2.0 and digital advancements in the travel sector. With the diminishing impact of COVID-19, there is a noticeable surge in various forms of tourism – inbound, outbound and domestic. The primary focus is to understand the driving factors behind the choice of India as a destination for inbound tourists. This research delves into these motivations, providing a global perspective on India’s attractiveness. A mixed-method approach was employed, utilizing convenience sampling for data collection. The quantitative analysis was based on a survey, informed by a literature review, comprising 390 respondents from 10 diverse Indian destinations. Additionally, 25 qualitative interviews were conducted, aiming to enrich and triangulate the quantitative findings. Exploratory factor analysis (EFA) revealed five predominant motivations among inbound tourists: culinary interests, spiritual pursuits, budget-consciousness, cultural curiosity and natural allure. These findings were substantiated through thematic analysis. The outcomes have significant practical ramifications for destination managers and tourism policy developers in India. By understanding these key motivators, they can devise targeted strategies for enhancing the appeal of India to these specific tourist segments. This study not only aids in refining tourism promotion efforts but also contributes to the academic discourse on tourist motivation offering a fresh international perspective on India’s image as a tourist destination.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"35 14","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141109599","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Tea tourism, a growing niche segment within the broader realm of culinary and cultural tourism, has gained prominence as an emerging market opportunity. This study investigates the factors influencing tourists’ intentions towards tea tourism. The research uses the stimulus-organism-response (S-O-R) framework, incorporating variables like destination credibility, authenticity, destination image, attitude and an intention to visit tea tourism destinations. Data from 392 domestic tourists were analyzed using structural equation modelling (CB-SEM). Key findings underscore the importance of factors such as destination image, tea-related knowledge and prior tea tourism experiences in shaping tourists’ intentions. This research not only contributes to the emerging tea tourism market but also offers valuable insights for destination marketers, policymakers and tea industry stakeholders. Understanding these influencing factors can help tailor marketing strategies and offers to make tea tourism destinations more appealing, thus supporting sustainable growth in this burgeoning industry. Ultimately, this study sheds light on the preferences of tourists seeking immersive tea experiences and guides efforts to develop and promote tea-related tourism experiences effectively.
{"title":"Examining tourists’ intentions to participate in tea tourism. An emerging market context","authors":"Enakshi Dutta, Vishal Soodan, Tajinder Jassal, Anurag Jain","doi":"10.18778/0867-5856.33.2.12","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.12","url":null,"abstract":"Tea tourism, a growing niche segment within the broader realm of culinary and cultural tourism, has gained prominence as an emerging market opportunity. This study investigates the factors influencing tourists’ intentions towards tea tourism. The research uses the stimulus-organism-response (S-O-R) framework, incorporating variables like destination credibility, authenticity, destination image, attitude and an intention to visit tea tourism destinations. Data from 392 domestic tourists were analyzed using structural equation modelling (CB-SEM). Key findings underscore the importance of factors such as destination image, tea-related knowledge and prior tea tourism experiences in shaping tourists’ intentions. This research not only contributes to the emerging tea tourism market but also offers valuable insights for destination marketers, policymakers and tea industry stakeholders. Understanding these influencing factors can help tailor marketing strategies and offers to make tea tourism destinations more appealing, thus supporting sustainable growth in this burgeoning industry. Ultimately, this study sheds light on the preferences of tourists seeking immersive tea experiences and guides efforts to develop and promote tea-related tourism experiences effectively.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":" 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139145193","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-29DOI: 10.18778/0867-5856.33.2.11
Ramjit Singh, A. Nazki
Crises and disasters pose significant obstacles to the socio-economic progress of any destination, especially in the tourism sector. Although travel and tourism are among the world’s most prominent economic sectors, they are susceptible to various hindrances, such as natural disasters, political instability and unpredictable terrorist attacks, which can harm the destination’s reputation and decrease tourist arrivals. While humans cannot control these incidents, they can implement measures, strategies and activities to mitigate their impact. This research aims to create and validate a scale for crisis management strategies in tourism using exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). A 58-item questionnaire was developed based on literature reviews and interviews with destination marketing organizations (DMO’s), which was then reduced to 47 items after content validation by experts and the target population. EFA was conducted on data from 346 tourism stakeholders, resulting in six discrete factors: media, promotional measures, partnering, security and awareness, innovative marketing, and finance. Finally, AMOS 21 was used to perform confirmatory factor analysis, and the crisis management strategies scale developed retained 38 items.
{"title":"The measurement of crisis management strategies in tourism. Development and validation of a scale","authors":"Ramjit Singh, A. Nazki","doi":"10.18778/0867-5856.33.2.11","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.11","url":null,"abstract":"Crises and disasters pose significant obstacles to the socio-economic progress of any destination, especially in the tourism sector. Although travel and tourism are among the world’s most prominent economic sectors, they are susceptible to various hindrances, such as natural disasters, political instability and unpredictable terrorist attacks, which can harm the destination’s reputation and decrease tourist arrivals. While humans cannot control these incidents, they can implement measures, strategies and activities to mitigate their impact. This research aims to create and validate a scale for crisis management strategies in tourism using exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). A 58-item questionnaire was developed based on literature reviews and interviews with destination marketing organizations (DMO’s), which was then reduced to 47 items after content validation by experts and the target population. EFA was conducted on data from 346 tourism stakeholders, resulting in six discrete factors: media, promotional measures, partnering, security and awareness, innovative marketing, and finance. Finally, AMOS 21 was used to perform confirmatory factor analysis, and the crisis management strategies scale developed retained 38 items.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"90 s385","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139146394","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-29DOI: 10.18778/0867-5856.33.2.13
Guotai Bao
The study employs a comprehensive experimental methodology, utilizing a diverse collection of photographs organized into 18 distinct groups. There are three main objectives. First, it explores the cultural and psychological factors that make Icelandic landscapes so therapeutic for the Chinese. Second, it aims to prove how photographs of natural landscapes (two-dimensional images) can have a healing effect on individuals. Third, it strives to create a model for sorting healing photographs and making them useful for selecting images for healing albums. A Likert-scale questionnaire was distributed to 1,000 participants from China, 500 individuals who have visited Iceland, and 500 who have not. This diverse pool consists of 500 males and 500 females, spanning ages from 10 to 80. The results reveal the top-ranked landscapes and significant improvements in participants’ psychological well-being after viewing the pictures. The findings support the therapeutic nature of the curated collection of forty photographs, providing inspiration and promoting well-being through the beauty and transformative power of nature. This experimental investigation contributes to an understanding of healing landscapes and their potential in assisting psychological therapy and landscape design.
{"title":"Study of the therapeutic effects of Icelandic natural landscape images. A case study of Chinese tourists","authors":"Guotai Bao","doi":"10.18778/0867-5856.33.2.13","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.13","url":null,"abstract":"The study employs a comprehensive experimental methodology, utilizing a diverse collection of photographs organized into 18 distinct groups. There are three main objectives. First, it explores the cultural and psychological factors that make Icelandic landscapes so therapeutic for the Chinese. Second, it aims to prove how photographs of natural landscapes (two-dimensional images) can have a healing effect on individuals. Third, it strives to create a model for sorting healing photographs and making them useful for selecting images for healing albums. A Likert-scale questionnaire was distributed to 1,000 participants from China, 500 individuals who have visited Iceland, and 500 who have not. This diverse pool consists of 500 males and 500 females, spanning ages from 10 to 80. The results reveal the top-ranked landscapes and significant improvements in participants’ psychological well-being after viewing the pictures. The findings support the therapeutic nature of the curated collection of forty photographs, providing inspiration and promoting well-being through the beauty and transformative power of nature. This experimental investigation contributes to an understanding of healing landscapes and their potential in assisting psychological therapy and landscape design.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"78 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139147353","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-12DOI: 10.18778/0867-5856.33.2.10
Amjad Imam Ansari, Amrik Singh, Vipin Singh
The aim of this article is to identify the key factors of differential pricing and its impact on perceived service quality and guest satisfaction. Great attention has been given by researchers to service quality and guest satisfaction in the tourism and hotel industry. This study however examines an integrated model of differential pricing, perceived service quality and guest satisfaction linked to value perception and satisfaction among guests for prices offered at the time of room booking, and the services available during their stay. A self-administered questionnaire was given to guests who stayed in mid-scale hotels and 334 responses were collected randomly. Structural equation modelling was used to examine the data set, a second-generation method that enables simultaneous modelling of a large number of independent and dependent variables. Partial least square SmartPLS 4.0 was used to evaluate the data. The measurement model and the structural model are the two used to examine the data. According to survey results and findings, booking channel and booking volume are significantly related to guest satisfaction. Additionally, the booking channel has a significant relationship with perceived service quality. Maintaining high-quality websites is crucial to attracting visitors and keeping them, eventually leading to more people using travel websites out of loyalty.
{"title":"The impact of differential pricing on perceived service quality and guest satisfaction: An empirical study of mid-scale hotels in India","authors":"Amjad Imam Ansari, Amrik Singh, Vipin Singh","doi":"10.18778/0867-5856.33.2.10","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.10","url":null,"abstract":"The aim of this article is to identify the key factors of differential pricing and its impact on perceived service quality and guest satisfaction. Great attention has been given by researchers to service quality and guest satisfaction in the tourism and hotel industry. This study however examines an integrated model of differential pricing, perceived service quality and guest satisfaction linked to value perception and satisfaction among guests for prices offered at the time of room booking, and the services available during their stay. A self-administered questionnaire was given to guests who stayed in mid-scale hotels and 334 responses were collected randomly. Structural equation modelling was used to examine the data set, a second-generation method that enables simultaneous modelling of a large number of independent and dependent variables. Partial least square SmartPLS 4.0 was used to evaluate the data. The measurement model and the structural model are the two used to examine the data. According to survey results and findings, booking channel and booking volume are significantly related to guest satisfaction. Additionally, the booking channel has a significant relationship with perceived service quality. Maintaining high-quality websites is crucial to attracting visitors and keeping them, eventually leading to more people using travel websites out of loyalty.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"20 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139007879","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-12DOI: 10.18778/0867-5856.33.2.09
Fafurida Fafurida, S. Oktavilia, Phany Ineke Putri, Lutfiana Nur Atika
The tourism sector is one of the leading national economic sectors in Indonesia and it has developed very rapidly. Efforts to improve the rural economy are also directed at tourism development. Central Java is a province with a number of tourist villages and development in some regions like Jepara Regency has locations that are close to each other. This research aims at identifying the cluster pattern of tourist village development in Jepara Regency, Central Java Province. It applies a quantitative approach using secondary data with a k-means cluster analysis. The results found that there are three clusters of tourist villages in Jepara Regency: (a) cluster 1 has six tourist villages which have high numbers of visitors, easy access, appropriate public and tourist facilities, but have few attractions and their locations are quite far from each other; (b) cluster 2 has eight tourist villages with many attractions, appropriate public facilities, close distances between locations and easy access, but have low numbers of visitors and limited tourist facilities; (c) cluster 3 has ten tourist villages, easy access, but a low rate of tourist visits, limited attractions, long distances between locations, and also limited public and tourist facilities.
{"title":"Tourism village clusters: Potential for development at Jepara, Indonesia","authors":"Fafurida Fafurida, S. Oktavilia, Phany Ineke Putri, Lutfiana Nur Atika","doi":"10.18778/0867-5856.33.2.09","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.09","url":null,"abstract":"The tourism sector is one of the leading national economic sectors in Indonesia and it has developed very rapidly. Efforts to improve the rural economy are also directed at tourism development. Central Java is a province with a number of tourist villages and development in some regions like Jepara Regency has locations that are close to each other. This research aims at identifying the cluster pattern of tourist village development in Jepara Regency, Central Java Province. It applies a quantitative approach using secondary data with a k-means cluster analysis. The results found that there are three clusters of tourist villages in Jepara Regency: (a) cluster 1 has six tourist villages which have high numbers of visitors, easy access, appropriate public and tourist facilities, but have few attractions and their locations are quite far from each other; (b) cluster 2 has eight tourist villages with many attractions, appropriate public facilities, close distances between locations and easy access, but have low numbers of visitors and limited tourist facilities; (c) cluster 3 has ten tourist villages, easy access, but a low rate of tourist visits, limited attractions, long distances between locations, and also limited public and tourist facilities.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"8 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139009852","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-12DOI: 10.18778/0867-5856.33.2.08
Gülşah Akkuş, Aytuğ Arslan
Work-related stress (WRS) is stress caused or exacerbated by work. As ‘maestro’, tour guides (TGs) perform a variety of tasks within and outside the job description. Tour guides inevitably feel stress due to the demands from various parties. This study focuses on WRS of TGs and contributes to the literature by identifying stress factors from the perspective of TGs. According to the explanatory sequential design frame, a quantitative study was conducted with 90 participants, followed by a qualitative one with 16. From the five categories extracted through content analysis, to understand the relationship between WRS and work-related ill health (WRIH), WRIH-type and WRIH-reason were further analyzed. Findings show that WRS accounts for 15% of all the health problems of TGs. Unsafe conditions (UCs) are responsible for much of the stress experienced, while harassment, bullying and mobbing (HBM) from customers, shopkeepers, drivers and travel agents is the main stressor.
{"title":"Work-related stress experienced by tour guides","authors":"Gülşah Akkuş, Aytuğ Arslan","doi":"10.18778/0867-5856.33.2.08","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.08","url":null,"abstract":"Work-related stress (WRS) is stress caused or exacerbated by work. As ‘maestro’, tour guides (TGs) perform a variety of tasks within and outside the job description. Tour guides inevitably feel stress due to the demands from various parties. This study focuses on WRS of TGs and contributes to the literature by identifying stress factors from the perspective of TGs. According to the explanatory sequential design frame, a quantitative study was conducted with 90 participants, followed by a qualitative one with 16. From the five categories extracted through content analysis, to understand the relationship between WRS and work-related ill health (WRIH), WRIH-type and WRIH-reason were further analyzed. Findings show that WRS accounts for 15% of all the health problems of TGs. Unsafe conditions (UCs) are responsible for much of the stress experienced, while harassment, bullying and mobbing (HBM) from customers, shopkeepers, drivers and travel agents is the main stressor.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"8 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139009853","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this article is to investigate the formation of tourist-based destination brand brilliance as a differential advantage for a destination according to Alderson’s differential theory. This will be done via content generated on social media sites by both destination management organizations and tourists, and through the mediating role of three dimensions of Aaker’s brand equity model: awareness, image and perceived quality. Alderson’s differential theory in a tourism context, and investigating the brilliance aspect of a brand, are both new research areas. Data was collected by electronically distributing questionnaires to 398 WhatsApp and Telegram users in Iran. This study confirms the relationship between tourist-generated content and destination brand brilliance through the mediating roles of awareness, image and perceived quality, but the content generated by the destination management organization to make a destination brand brilliant is only possible through the mediating roles of image and perceived quality. There is also a significant positive relationship between the perceived quality of a destination and the formation of destination brand brilliance. The findings of this research will help destination management organizations to better think about, and better manage, content generated on social media sites by organizations and tourists to form brilliance for their destination brand.
{"title":"Destination brand brilliance as a differential advantage for a tourist destination","authors":"Mojgan Barkhordari, Yazdan Shirmohammadi, Shahram Hashemnia","doi":"10.18778/0867-5856.33.2.05","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.05","url":null,"abstract":"The purpose of this article is to investigate the formation of tourist-based destination brand brilliance as a differential advantage for a destination according to Alderson’s differential theory. This will be done via content generated on social media sites by both destination management organizations and tourists, and through the mediating role of three dimensions of Aaker’s brand equity model: awareness, image and perceived quality. Alderson’s differential theory in a tourism context, and investigating the brilliance aspect of a brand, are both new research areas. Data was collected by electronically distributing questionnaires to 398 WhatsApp and Telegram users in Iran. This study confirms the relationship between tourist-generated content and destination brand brilliance through the mediating roles of awareness, image and perceived quality, but the content generated by the destination management organization to make a destination brand brilliant is only possible through the mediating roles of image and perceived quality. There is also a significant positive relationship between the perceived quality of a destination and the formation of destination brand brilliance. The findings of this research will help destination management organizations to better think about, and better manage, content generated on social media sites by organizations and tourists to form brilliance for their destination brand.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"15 9","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139239699","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-24DOI: 10.18778/0867-5856.33.2.06
Anh Toai Le, Hoang Son Nguyen
This study aims to conduct a bibliometric analysis of ecotourism literature in the period from 2002 to 2022 using VOSviewer software. 1,693 articles indexed by Scopus were analyzed. The results reveal that ecotourism is a developing research field that attracts scholars from many countries. Most of the articles were published in the United States, China, Indonesia, Malaysia, Australia, and the United Kingdom. The study identified four main thematic areas: (a) the involvement of local communities and stakeholders in ecotourism management and development in protected areas; (b) ecotourists’ perceptions, attitudes and behaviours; (c) the use of technology and environmental management to support ecotourism development planning and management; and (d) biodiversity conservation and sustainable development in ecotourism. This study suggests that decision-making based on data, stakeholder participation and climate adaptation in the planning and management of ecotourism is attracting the attention of researchers worldwide.
{"title":"Ecotourism research progress: A bibliometric analysis (period 2002–2022) using VOSviewer Software","authors":"Anh Toai Le, Hoang Son Nguyen","doi":"10.18778/0867-5856.33.2.06","DOIUrl":"https://doi.org/10.18778/0867-5856.33.2.06","url":null,"abstract":"This study aims to conduct a bibliometric analysis of ecotourism literature in the period from 2002 to 2022 using VOSviewer software. 1,693 articles indexed by Scopus were analyzed. The results reveal that ecotourism is a developing research field that attracts scholars from many countries. Most of the articles were published in the United States, China, Indonesia, Malaysia, Australia, and the United Kingdom. The study identified four main thematic areas: (a) the involvement of local communities and stakeholders in ecotourism management and development in protected areas; (b) ecotourists’ perceptions, attitudes and behaviours; (c) the use of technology and environmental management to support ecotourism development planning and management; and (d) biodiversity conservation and sustainable development in ecotourism. This study suggests that decision-making based on data, stakeholder participation and climate adaptation in the planning and management of ecotourism is attracting the attention of researchers worldwide.","PeriodicalId":240159,"journal":{"name":"Turyzm/Tourism","volume":"211 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139241153","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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