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The rhetoric of reaction, extended 反应的修辞,扩展
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-11-25 DOI: 10.1017/bpp.2022.35
N. Chater, G. Loewenstein
Sunstein (2022) reconsiders Hirschman’s influential discussion of three types of “rhetoric of reaction,” by which reform is opposed by suggesting that it will have the opposite effect to that intended (Perversity), won’t work (Futility), or will have negative unintended consequences (Jeopardy). Sunstein suggests that just such rhetoric is at work in critiques (including our own, Chater & Loewenstein, in press) of “nudges” as a public policy tool. We argue, by contrast, that reactionary forces, especially including powerful commercial interests, have developed a fourth rhetorical strategy, more indirect, but just as powerful as Perversity, Futility, Jeopardy: the strategy of blaming the individual for societal problems. Blaming the individual for their carbon footprint, obesity, or failure to prepare adequately for retirement promotes the view that solutions to societal problems should primarily aim to help individuals make better choices (e.g., through better education, providing information, or judicious nudging). Thus, individual-level interventions are touted as an alternative to more fundamental, systemic reform.
Sunstein(2022)重新考虑了Hirschman对三种类型的“反应修辞”的有影响力的讨论,通过暗示改革将产生与预期相反的效果(变态)、不起作用(徒劳)或会产生负面的意外后果(危险)来反对改革。Sunstein认为,正是这种言论在批评(包括我们自己的Chater&Loewenstein,在媒体上)“轻推”作为公共政策工具时发挥了作用。相比之下,我们认为,反动势力,特别是包括强大的商业利益集团,已经发展出了第四种修辞策略,更间接,但与变态、无能、危险一样强大:将社会问题归咎于个人的策略。将个人的碳足迹、肥胖或未能为退休做好充分准备归咎于个人,这促进了一种观点,即社会问题的解决方案应主要旨在帮助个人做出更好的选择(例如,通过更好的教育、提供信息或明智的推动)。因此,个人层面的干预措施被吹捧为更根本的系统性改革的替代方案。
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引用次数: 1
The elements of choice: why the way we decide matters Eric J. Johnson, Oneworld Publications (10 Feb. 2022) 选择的要素:为什么我们的决定方式很重要埃里克·J·约翰逊,寰宇一家出版公司(2022年2月10日)
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-11-17 DOI: 10.1017/bpp.2022.37
K. Ruggeri
While creating unprecedented challenges for societies writ large, the past few years have also been a remarkable era for landmark boost in the writing of value to behavioral scientists. This has occurred through broad media coverage of behavioral policies, new textbooks proliferating along with a growing number of higher education courses on the subject, and increased recognition in government and science. Without a doubt, it is clearly a period of visibility in the field. The Elements of Choice: Why the Way We Decide Matters, Eric Johnson’s long-awaited magnum opus from 2021, is perfectly suited for its time, giving us two missing aspects from that growing literature base: the “elements” and the “why”. Elements gives readers not only the major ideas of decision science from the past few centuries but breaks down our understanding of the reasons behind choices in a way few books have – methodically, emotionally, and comprehensively.
在给社会带来前所未有的挑战的同时,过去几年也是行为科学家价值写作取得里程碑式进展的非凡时期。这是通过媒体对行为政策的广泛报道、新教科书的激增以及越来越多的高等教育课程实现的,以及政府和科学界的认可度的提高。毫无疑问,这显然是该领域的一个引人注目的时期。埃里克·约翰逊(Eric Johnson)期待已久的2021年巨著《选择的元素:为什么我们决定的方式很重要》(The Elements of Choice:Why The Way We Decision Matters)非常适合这个时代,它给了我们不断增长的文学基础中缺失的两个方面:“元素”和“为什么”。元素不仅为读者提供了过去几个世纪决策科学的主要思想,而且以很少有书能做到的方式——有条不紊、情感化和全面化——打破了我们对选择背后原因的理解。
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引用次数: 2
Review of Nudge: The Final Edition Paperback – 19 Aug 2021 Richard H. Thaler, Cass R. Sunstein. Allen Lane, Penguin Books Random House, (2021) Nudge评论:最终版平装本——2021年8月19日Richard H.Thaler,Cass R.Sunstein。艾伦·莱恩,企鹅兰登书屋,(2021)
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-11-17 DOI: 10.1017/bpp.2022.38
K. Ruggeri
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引用次数: 0
But does the nudge fit? Institutional structure and behavioural insights 但是这个轻推合适吗?制度结构和行为见解
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-11-02 DOI: 10.1017/bpp.2022.36
Weston Merrick
Behavioural science has found growing application in applied public policy settings, offering a vast literature to bring to bear on apparent cognitive errors. The potential, however, is not without peril. Policymakers and scholars may draw unwarranted confidence that successful behavioural interventions from elsewhere will replicate in their institutional settings. In this research, I partner with Minneapolis Public Housing and use a design-based approach to identify interventions that can reduce eviction actions. This study presents three vignettes that demonstrate and categorize the mistakes behavioural science can make when it fails to understand how formal and informal institutional features influence decision-making. But, in integrating methods and theories from the design sciences, public policy and public administration, we have the potential to create behavioural interventions that fit the social context.
行为科学在应用型公共政策设置中的应用越来越广泛,为研究明显的认知错误提供了大量文献。然而,这种可能性并非没有危险。政策制定者和学者可能会毫无根据地相信,其他地方成功的行为干预措施会在他们的制度环境中复制。在这项研究中,我与明尼阿波利斯公共住房合作,使用基于设计的方法来确定可以减少驱逐行为的干预措施。本研究提出了三个小插曲,展示和分类行为科学在无法理解正式和非正式制度特征如何影响决策时可能犯的错误。但是,通过整合设计科学、公共政策和公共管理的方法和理论,我们有可能创造出适合社会背景的行为干预措施。
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引用次数: 1
Behavioural prompts to increase early filing of tax returns: a population-level randomised controlled trial of 11.2 million taxpayers in Indonesia 行为提示增加提前报税:印度尼西亚1120万纳税人的人口水平随机对照试验
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-10-11 DOI: 10.1017/bpp.2022.25
Ruth Persian, Gitarani Prastuti, Adityawarman, Daniel Bogiatzis-Gibbons, Muhammad Hakim Kurniawan, Gatot Subroto, Muhammad Mustakim, Laurenz Scheunemann, K. Gandy, A. Sutherland
In Indonesia, as in other countries, a large proportion of tax returns are filed at the last minute. In a population-wide randomised controlled trial (n = 11,157,069), we evaluated the impact of behavioural email prompts on the proportion of annual tax returns filed at least two weeks before the deadline; and overall filing rate. In two control conditions, taxpayers either received no email or an email used in prior years, emphasising regulatory information. The five treatments informed by behavioural science were (1) a simplified version of the existing email, emphasising early filing; (2) the simplified version with additional guidance on filing taxes; (3) the simplified version with a planning prompt and option to sign up for email reminders; (4) a version combining treatments 1, 2 and 3; and (5) an email appealing to national pride. Compared to the no-email control, all emails led to a statistically significant increase in early and overall filing rates. The planning email (3) was the most effective, increasing early filling from 34.9% to 37% (b 2.07 percentage points (pp), p < 0.001, 95% confidence interval (CI) 1.97–2.17pp), and overall filing from 65.6% to 66.7% (b 1.10pp, p < 0.001, 95% CI 0.99–1.19pp).
与其他国家一样,在印度尼西亚,很大一部分纳税申报表是在最后一刻提交的。在一项全人群随机对照试验中(n = 11,157,069),我们评估了行为电子邮件提示对在截止日期前至少两周提交年度纳税申报表比例的影响;以及总体申请率。在两种控制条件下,纳税人要么没有收到电子邮件,要么收到前几年使用的电子邮件,强调监管信息。行为科学提供的五种处理方法是:(1)现有电子邮件的简化版本,强调尽早归档;(二)简化版,增加纳税申报指导;(3)简化版,带有规划提示和注册电子邮件提醒的选项;(4)处理1、2、3相结合的版本;(5)一封呼吁民族自豪感的电子邮件。与没有电子邮件的对照组相比,所有电子邮件导致早期和总体归档率的统计显着增加。计划邮件(3)是最有效的,将早期填充从34.9%增加到37% (b 2.07个百分点(pp), p < 0.001, 95%可信区间(CI) 1.97-2.17pp),总体归档从65.6%增加到66.7% (b 1.10pp, p < 0.001, 95% CI 0.99-1.19pp)。
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引用次数: 0
Carrots, sticks, sermons or nudges? Survey evidence of the Swedish general public's attitude towards different public policy tools 胡萝卜、棍子、说教还是轻推?瑞典公众对不同公共政策工具态度的调查证据
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-10-10 DOI: 10.1017/bpp.2022.31
Patric Andersson, Gustav Almqvist
This article reports on a survey study comparing the general public's attitude towards nudging to its attitude towards the traditional tools of government: information, subsidies, taxes and mandates. The study was based on responses from a representative sample of the adult Swedish population. In separate evaluations, the respondents rated how positively or negatively they perceived a set of specific policy tools, traditional and behavioral, across different policy goals. Overall, information and subsidies were more positively perceived than the other types of policy tools, nudging included. Respondents’ attitudes towards the policy tools were partly explained by individualistic ideological views, whether they agreed with the intended policy goals, and certain socio-demographic variables. Implications for future research and public policy are discussed.
本文报告了一项调查研究,比较了公众对推动的态度和对传统政府工具(信息、补贴、税收和命令)的态度。这项研究是基于对瑞典成年人口代表性样本的回应。在单独的评估中,受访者评估了他们在不同政策目标中对一套具体政策工具(传统的和行为的)的积极或消极看法。总的来说,信息和补贴比其他类型的政策工具(包括助推)更被积极地看待。受访者对政策工具的态度部分是由个人主义的意识形态观点、他们是否同意预期的政策目标以及某些社会人口变量来解释的。讨论了对未来研究和公共政策的影响。
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引用次数: 1
Unfair commercial practices in a pit market: evidence from an artefactual field experiment 矿坑市场中的不公平商业行为:来自人工现场实验的证据
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-10-03 DOI: 10.1017/bpp.2022.33
F. Bogliacino, R. Charris, Cristiano Codagnone, F. Folkvord, Felipe Montealegre, F. Lupiáñez-Villanueva
Commercial practices such as drip pricing, reference pricing and best-price guarantee can be used to set higher prices and mislead consumers, but protective measures can restore efficiency. In a placebo-controlled market experiment, we examined a treatment allowing for the use and misuse of commercial practices. Three additional treatments tested the effects of formal sanctions, informal sanctions and a regret nudge. We found that commercial practices led to higher prices, cheating was systematic and regret nudging was ineffective. Furthermore, formal and informal sanctions reduced both the likelihood of using commercial practices and the likelihood of cheating, leading to welfare increases.
滴价、参考价和最佳价格保证等商业做法可以用来设定更高的价格并误导消费者,但保护措施可以恢复效率。在一项安慰剂对照的市场实验中,我们检查了一种允许使用和滥用商业实践的治疗方法。另外三种治疗方法测试了正式制裁、非正式制裁和后悔轻推的效果。我们发现,商业行为导致价格上涨,作弊是系统性的,而后悔是无效的。此外,正式和非正式制裁降低了利用商业行为的可能性和作弊的可能性,从而增加了福利。
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引用次数: 1
BPP volume 6 issue 4 Cover and Front matter BPP第6卷第4期封面和封面问题
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-09-06 DOI: 10.1017/bpp.2022.29
R. Hanania, S. C. Andersen
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引用次数: 0
Promoting sustainable diets using eco-labelling and social nudges: a randomised online experiment 利用生态标签和社会推动促进可持续饮食:一项随机在线实验
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-09-05 DOI: 10.1017/bpp.2022.27
K. De-loyde, M. Pilling, Amelia Thornton, G. Spencer, O. Maynard
This randomised online experiment aimed to investigate how eco-labelling and social nudging influenced sustainable food choice, as well as consider the effect of motivation to act sustainably. Participants were UK adults ≥18 years (n = 1399). Participants were asked to choose a hypothetical meal (beef, chicken or vegetarian burrito) and were randomly allocated to one of three conditions varying in labelling: eco-labelling; social nudge or control (no label). Co-primary outcomes were the frequency that the vegetarian and chicken burritos were chosen (i.e., the more sustainable food choices). There was evidence that more vegetarian (OR = 3.3 [95% CI 2.0, 5.3]) and chicken (OR = 2.5 [95% CI 1.8, 3.4]) burrito choices were made in the eco-label condition, over the beef burrito, compared to the control condition. In the social nudge condition, there was evidence that participants chose a vegetarian burrito over a beef burrito (OR = 1.7 [95% CI 1.1, 2.7]), but not a vegetarian burrito over a chicken burrito (OR = 1.4 [95% CI 0.9, 2.2]). Although both labels were effective at promoting participants to make more sustainable food choices, the eco-label was the most effective. Choice of burrito was modified by motivation to act sustainably across all conditions. This study suggests that future policy could include eco-labelling and/or a social nudge to reduce meat consumption and meet global climate change targets.
这项随机在线实验旨在调查生态标签和社会推动如何影响可持续食品选择,并考虑可持续行动动机的影响。参与者为≥18岁的英国成年人(n=1399)。参与者被要求选择一顿假想的饭(牛肉、鸡肉或素食卷饼),并被随机分配到三种不同标签条件中的一种:生态标签;社交推送或控制(无标签)。共同的主要结果是选择素食和鸡肉卷饼的频率(即更可持续的食物选择)。有证据表明,与对照条件相比,在生态标签条件下,与牛肉卷饼相比,选择了更多的素食卷饼(OR=3.3[95%CI 2.0,5.3])和鸡肉卷饼(OR=2.5[95%CI 1.8,3.4])。在社会推动条件下,有证据表明,参与者选择素食卷饼而不是牛肉卷饼(OR=1.7[95%CI 1.1,2.7]),但不是素食卷饼而是鸡肉卷饼(OR=1.4[95%CI 0.9,2.2])。尽管这两个标签都能有效地促进参与者做出更可持续的食物选择,但生态标签是最有效的。墨西哥卷饼的选择因其在所有条件下可持续行动的动机而有所改变。这项研究表明,未来的政策可能包括生态标签和/或社会推动,以减少肉类消费并实现全球气候变化目标。
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引用次数: 2
Do nudges increase consumer search and switching? Evidence from financial markets 轻推会增加消费者的搜索和转换吗?来自金融市场的证据
IF 5.1 Q1 PSYCHOLOGY, APPLIED Pub Date : 2022-08-08 DOI: 10.1017/bpp.2022.23
Zita Vasas
As nudge interventions have become more popular, academic research is developing that assesses to what extent these interventions are effective. My paper contributes to this stream of research: collating and synthesising evidence on the effectiveness of nudge interventions that aim to increase consumer search and switching in retail financial markets. Following a systematic search strategy, I identify 35 relevant papers, including qualitative studies, laboratory experiments, field experiments and ex post analyses, covering a range of retail financial products and different types of nudges. The review results in two main contributions. First, it demonstrates that different study designs serve different purposes in evidence accumulation. Second, based on over 400 estimates extracted from these papers, it establishes that the currently available evidence shows that nudges increase consumer search and switching in retail financial markets by 2–3 percentage points on average. Structural nudges that change the choice architecture more profoundly have a higher impact on search and switching than nudges that provide, simplify or highlight information. While nudge interventions may be efficient on a cost–benefit basis and can lead to a large increase in relative terms (e.g. doubling switching rates from 1% to 2%), regulators cannot expect them to significantly alter consumer behaviour.
随着推动干预措施越来越受欢迎,学术研究正在发展,以评估这些干预措施的有效程度。我的论文为这一系列研究做出了贡献:整理和综合了旨在增加消费者搜索和零售金融市场转换的推动干预措施有效性的证据。根据系统的搜索策略,我确定了35篇相关论文,包括定性研究、实验室实验、实地实验和事后分析,涵盖了一系列零售金融产品和不同类型的推送。这次审查产生了两个主要贡献。首先,它表明不同的研究设计在证据积累中有不同的目的。其次,基于从这些论文中提取的400多个估计,它确定了目前可用的证据表明,推送会使零售金融市场的消费者搜索和转换平均增加2-3个百分点。与提供、简化或突出显示信息的微调相比,更深刻地改变选择架构的结构性微调对搜索和切换的影响更大。虽然推动干预措施在成本效益的基础上可能是有效的,并可能导致相对价格的大幅上涨(例如,将转换率从1%提高一倍到2%),但监管机构不能指望它们会显著改变消费者行为。
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引用次数: 2
期刊
Behavioural Public Policy
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