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Children’s Camps as a Tourism Product – A Case Study 儿童夏令营作为旅游产品的案例研究
Pub Date : 2016-12-01 DOI: 10.1515/cjot-2016-0011
Halina Kotíková, Eva Schwartzhoffová
Abstract This article focuses on the issues of organized tourism, more specifically, on children’s summer camps, in which Czech children spend free time during their holidays. T he purpose of this paper is to present results of a pilot study on children’s participation in summer camps. On the basis of the research carried out in the form of a face-to-face survey conducted with a sample of 479 pupils – grades five and seven, selected criteria, which characterize these camps, were analysed in relation to the choice of the camps and children’s participation in them. T he results show that the majority of school children participate in summer children’s camps. T he most popular camps are overnight camps and sports camps run by the organizations which children attend during the school year.
本文主要关注有组织旅游的问题,更具体地说,是捷克儿童在假期中度过空闲时间的儿童夏令营。本文的目的是介绍一项关于儿童参加夏令营的试点研究的结果。在对479名五年级和七年级学生进行面对面调查的抽样研究的基础上,分析了与选择营地和儿童参加营地有关的选定标准,这些标准是这些营地的特征。结果表明,绝大多数学龄儿童参加了暑期儿童夏令营。最受欢迎的营地是由孩子们在学年期间参加的组织举办的过夜营地和运动营地。
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引用次数: 5
Outbound Tourism Demand of Turkey: A Markov Switching Vector Autoregressive Approach 土耳其出境游需求:一个马尔可夫转换向量自回归方法
Pub Date : 2016-12-01 DOI: 10.1515/cjot-2016-0004
C. Özcan, H. Uçak
Abstract Tourism has been one of the fastest-growing sectors in the world. Especially developed countries have been major markets for tourism destinations over the decades. Furthermore, the outbound tourism demand in emerging markets has increased rapidly in recent years. This study aims to investigate the determinants of Turkey’s outbound tourism demand by using the data from 1960 to 2013. For this purpose, the Markov Switching Vector Autoregressive Model is used as an empirical analysis. This model classifies the time period into different regimes in order to obtain more robust results. Finally, our findings show that Turkish citizens’ outbound visits have been influenced by income and the exchange rates.
旅游业是世界上发展最快的行业之一。特别是发达国家,几十年来一直是旅游目的地的主要市场。此外,近年来新兴市场的出境游需求增长迅速。本研究旨在通过使用1960年至2013年的数据来调查土耳其出境游需求的决定因素。为此,本文采用马尔可夫切换向量自回归模型进行实证分析。该模型将时间段划分为不同的区间,以获得更稳健的结果。最后,我们的研究结果表明,土耳其公民出境游受到收入和汇率的影响。
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引用次数: 3
Place Attachment and Tourist Experience in the Context of Desert Tourism – the Case of Wadi Rum 沙漠旅游背景下的地方依恋与游客体验——以瓦地拉姆为例
Pub Date : 2016-06-01 DOI: 10.1515/cjot-2016-0003
M. Allan
Abstract This paper aims to explore the relationship between tourist experience and place attachment in a desert tourism experience. The current study was carried out with a sample of international and domestic visitors in Wadi Rum, Southern Jordan. The results show that there is a significant positive correlation between the nearby constructs of the study units such as the four tourist experience dimensions (education, esthetics, entertainment, and escapism), and the two dimensional place attachments measures (place identity and place dependence). Moreover, the findings also indicate that education factor had a significantly positive relationship with place identity, and there was a significantly positive relationship between escapism factor and place dependence. The findings can be used to develop the tourist experience and place attachment in the context of desert tourism experience. They further help tourism destinations managers, planners and marketers to provide appropriate marketing strategies and enrich their offers to desert tourism participants.
摘要本文旨在探讨沙漠旅游体验中游客体验与地方依恋的关系。目前的研究是在约旦南部瓦迪拉姆的国际和国内游客样本中进行的。研究结果表明:旅游体验四个维度(教育、审美、娱乐、逃避)与两个维度的地方依恋(地方认同、地方依赖)之间存在显著的正相关。教育因素与地方认同显著正相关,逃避主义因素与地方依赖显著正相关。研究结果可用于开发沙漠旅游体验背景下的旅游体验和地方依恋。它们进一步帮助旅游目的地管理者、规划人员和营销人员提供适当的营销策略,并丰富他们向沙漠旅游参与者提供的服务。
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引用次数: 13
Destination Quality Perception in the Context of Different Behavioural Characteristics of Visitors 游客不同行为特征下的目的地品质感知
Pub Date : 2016-06-01 DOI: 10.1515/CJOT-2016-0001
Ryglová Kateřina, Vajčnerová Ida, Šácha Jakub
Visitors’ perceptions of the quality of a tourism destination are fundamental for effective destination management and marketing. This paper deals with the topic of destination quality from the viewpoint of demand, i.e. from the viewpoint of a destination visitor. The results of perceiving the destination quality partial factors in the context of different behavioural characteristics of a visitor are presented, particularly, the way how spending and organizing a holiday influences the perception of destination quality factors (Kruskal-Wallis test). The research nineteen factors were designed on the basis of contemporary theories and on qualitative research. Some important quality aspects related to tourism were identified and assessed for the Czech population. The primary data were obtained through a questionnaire survey with quota sampling (n = 1097). The dependence of destination quality perception on the way of spending the holiday was revealed in the case of 8 factors (e.g., Availability of transportation to the destination, Availability and quality of information; Additional infrastructure, Sense of security, Destination cleanliness, Uniqueness of destination, Price level in the destination, Cultural monuments). The significant differences identified among various groups of respondents are described in detail in this study. The research findings contribute to better understanding of the behavioural mechanism and can be used by destination managers to design communication strategies for different segments of consumers for individual destinations to improve their competiveness.
游客对旅游目的地质量的看法是有效的目的地管理和营销的基础。本文从需求的角度,即从目的地游客的角度来探讨目的地质量问题。在游客不同行为特征的背景下感知目的地质量部分因素的结果,特别是消费和组织假期如何影响目的地质量因素的感知(Kruskal-Wallis测试)。研究的19个因素是在当代理论和定性研究的基础上设计的。为捷克人民确定和评估了与旅游业有关的一些重要质量方面。主要资料采用定额抽样问卷调查法(n = 1097)获得。在8个因素的情况下,目的地质量感知对度假方式的依赖关系被揭示出来,例如:到达目的地的交通工具的可用性、信息的可用性和质量;额外的基础设施,安全感,目的地清洁度,目的地的独特性,目的地的物价水平,文化古迹)。在本研究中详细描述了各调查对象群体之间的显著差异。研究结果有助于更好地理解行为机制,并可为目的地管理者设计针对个别目的地不同消费者群体的沟通策略,以提高其竞争力。
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引用次数: 2
Measuring Innovation in Mountain Destinations 衡量山区旅游目的地的创新
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0003
Zuzana Lencsésová
Abstract Innovation is an important tool for increasing the competitiveness of businesses or tourism destinations. In the mountain destinations the innovation has to be implemented in accordance to the principles of sustainable development. It is therefore necessary to measure the innovation rate and to explain the influence of various innovations groups on the development of mountain destinations. The aim of the paper is to explore the structure of innovations in the Slovak and Swiss mountain destinations and to find out their innovation rate. In the context of measuring the innovations, two fundamental approaches are explained. The innovations implemented in 34 Slovak and 29 Swiss mountain destinations in 2013 are analysed on the basis of the information published in annual reports, which were complemented by the interviews with the managers of mountain destinations. The identified innovations are classified into innovations groups and ranked. The innovation rate in the defined innovations groups and the comprehensive innovation rate for all mountain destinations are detected. The article also explains the connection between the innovation rate and the destination life cycle phase.
创新是提高企业或旅游目的地竞争力的重要工具。在山区旅游目的地,创新必须按照可持续发展的原则来实施。因此,有必要衡量创新率,并解释各种创新群体对山区旅游目的地发展的影响。本文的目的是探讨在斯洛伐克和瑞士山区目的地的创新结构,并找出他们的创新率。在衡量创新的背景下,解释了两种基本方法。2013年在34个斯洛伐克和29个瑞士山地目的地实施的创新是根据年度报告中公布的信息进行分析的,并辅以对山地目的地管理人员的采访。确定的创新被分类为创新组并进行排名。检测了所定义创新组的创新率和所有山地目的地的综合创新率。本文还解释了创新率与目标生命周期阶段之间的关系。
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引用次数: 1
The Predictors of the Willingness to Recommend a Visit for Diversified Tourism Attractions 多元旅游景点旅游推荐意愿的预测因子
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0005
Miha Lesjak, J. Navrátil, K. Pícha, Vivian L. White Baravalle Gilliam
Abstract The predictors of a positive word-of-mouth experience as an important destination loyalty factor among tourist in the Šumava and South Bohemian Touristic Regions were studied via structural equation modelling. The perception of quality, on-site experience, and the perception of value as the mediators between the motivation to visit and the word-of-mouth experience were studied. The pleasant ‘natural’ environment, the history, the accessibility, and the closeness were found as the pull motivation factors. Social gathering, education, self-reflection, and relaxation were revealed as the push motivation factors. Speaking of the common-place factors, the complexity, the novelty, and the density were all identified as factors of perception of the visited environment. The on-site experience is given by pleasure, arousal, and dominance feelings. The model ‘motivation to visit → quality of environment → on-site experience → perceived value of environment → satisfaction with visit → willingness to recommend the visit’ was found as being appropriate for the collected data.
摘要通过结构方程模型研究了Šumava和南波西米亚旅游区游客积极口碑体验作为重要目的地忠诚度因素的预测因子。研究了质量感知、现场体验和价值感知在参观动机与口碑体验之间的中介作用。宜人的“自然”环境、历史、可达性和亲密性是拉动动机因素。社交聚会、教育、自我反思和放松是推动因素。在共性因素方面,复杂性、新颖性和密度都被认为是对被访环境感知的因素。现场体验由愉悦感、兴奋感和支配感组成。“参观动机→环境品质→现场体验→环境感知价值→参观满意度→推荐参观意愿”模型适合所收集的数据。
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引用次数: 7
Destination Networks as a Tool for Minimizing the Risk and Improving the Performance of a Destination 目的地网络作为降低风险和提高目的地性能的工具
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0006
Andrea Holešinská, M. Bobková
Abstract The management of a tourist destination in the form of networks is considered to be one of the possible approaches to destination governance structures. The concept of destination governance is based on the cooperation between actors from the public and private sectors. It is known that public–private relationships built on trust, joint risk taking and based on informal structures have a positive impact on the level of growth at a tourist destination. The aim of this paper is to quantify to what extent each of the determinants of the DMO success participate in the total destination performance, and thus point out the factors of a potential risk. The main objective of this paper is the cooperation between the destination management organization (DMO), public sector and entrepreneurs providing tourism services. The data collection was achieved by conducting in-depth interviews and structured questionnaires. The analysed data identify the factors of successful mutual cooperation that are used as inputs for further modelling. The contribution of the paper lies in the application of the total quality management concept methodology to identify the share of each factor/determinant in the DMO performance.
摘要以网络形式对旅游目的地进行管理被认为是旅游目的地治理结构的可能途径之一。目的地治理的概念基于公共和私营部门行为者之间的合作。众所周知,建立在信任、共同承担风险和非正式结构基础上的公私关系对旅游目的地的增长水平有积极影响。本文的目的是量化DMO成功的每个决定因素在多大程度上参与总目的地绩效,从而指出潜在风险的因素。本文的主要目标是目的地管理组织(DMO)、公共部门和提供旅游服务的企业家之间的合作。数据收集是通过进行深入访谈和结构化问卷。经分析的数据确定了成功相互合作的因素,这些因素被用作进一步建模的输入。本文的贡献在于应用全面质量管理概念方法来确定DMO绩效中每个因素/决定因素的份额。
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引用次数: 5
Spatial Differentiation and Evaluation of Tourism Performance of Slovakia and Its Specificities 斯洛伐克旅游绩效空间分异与评价及其特殊性
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0004
Anton Kasagranda
Abstract The aim of this paper is to quantify tourists (both domestic and international) of Slovakia and their chronology throughout the years. Firstly, a brief development of them is introduced (absolute number and proportion of the total traffic from 1985 to 2013). Subsequently, the structure of their nationality, spatial differentiation (at municipal level) and seasonality is discussed (respective distribution during the year). The aim of this study is to discover a spatial context in space and time. To quantify the number of tourists, the data from the Statistical Office of the Slovak Republic and also from the Ministry of Transport, Construction and Regional Development, are used. These data are interpreted in analyses and confirmed by tables, graphs and pictures.
本文的目的是量化斯洛伐克的游客(国内和国际)和他们多年来的年表。首先,简要介绍了高速公路的发展情况(1985 - 2013年的绝对数量和占总交通量的比例)。随后,讨论了他们的民族结构、空间分异(在城市层面)和季节性(各自在年内的分布)。本研究的目的是在空间和时间上发现一个空间语境。为了量化游客的数量,我们使用了斯洛伐克共和国统计局以及交通、建设和区域发展部的数据。这些数据在分析中得到解释,并通过表格、图表和图片加以证实。
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引用次数: 3
Network Analysis of Cooperation in Tourism Destinations 旅游目的地合作的网络分析
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0002
T. Gajdošík
Abstract Globalisation on the tourism market causes that the competition is not formed only between stakeholders in a destination, but more and more it is created among destinations. Therefore tourism stakeholders in a destination have to act together and cooperate. The cooperative behaviour of destination stakeholders is seen as a main prerequisite of applying the cooperative destination management, which influences the competitiveness of destination on tourism market. The aim of the paper is to analyse and measure cooperation of stakeholders in the selected destinations in Slovakia and Switzerland and to show the contribution of the network analysis to the quantitative research in tourism destinations. The article presents the network analysis of cooperation in product development and integrated marketing communication in the High Tatras, Liptov, Davos - Klosters and Engadin St. Moritz. The measurement of the cooperative behaviour helps to better understand the problems of cooperative destination management and creates a tool for comparing the destinations.
摘要旅游市场的全球化使得竞争不仅在旅游目的地的利益相关者之间形成,而且越来越多地在旅游目的地之间形成。因此,旅游目的地的利益相关者必须共同行动和合作。旅游目的地利益相关者的合作行为是实施合作式旅游目的地管理的重要前提,它影响着旅游目的地在旅游市场上的竞争力。本文的目的是分析和衡量斯洛伐克和瑞士选定目的地的利益相关者的合作,并展示网络分析对旅游目的地定量研究的贡献。本文介绍了高塔特拉、利普托夫、达沃斯-克洛斯特斯和恩加丁圣莫里茨在产品开发和整合营销传播方面合作的网络分析。对合作行为的测量有助于更好地理解合作目标管理的问题,并为比较目标创建一个工具。
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引用次数: 13
Attitude of Local Dwellers towards Ecotourism in the Okomu National Park, Edo State Nigeria 当地居民对尼日利亚埃多州Okomu国家公园生态旅游的态度
Pub Date : 2015-12-01 DOI: 10.1515/cjot-2015-0007
O. Digun-Aweto, O. P. Fawole, I. A. Ayodele
Abstract Ensuring local community support for national parks is viewed as a paramount ingredient for conservation and sustainability. This is advocated for the park to meet its conservation goals. The Okomu National Park (ONP), Edo State, Nigeria, is one of such protected areas of lush green rain forest requiring conservation. This study examined the local inhabitants’ attitudes view on ecotourism towards the national park and its importance to natural resource conservation in ONP. The park is home to the endangered white throated monkey and the forest elephant. Data were collected on the basis of questionnaires, distributed among eight communities, which have a direct relationship with the park. A total of 338 questionnaires were distributed in eight communities around the park. The results of the survey revealed positive attitudes towards ecotourism in the area of the conservation of wildlife (69%). In addition, 71% of respondents thought that ecotourism helped in saving their forests. A positive relationship between benefits derived, educational level, religion, family size and being a native of the area and attitudes were established, suggesting that these significant factors play an important role in influencing local support for conservation. Among the major limitations the local inhabitants listed their exclusion as copartners in the management of the park and the prohibitive laws that deprive the locals of gathering non-timber forest products, which negatively affects their livelihood. ONP conservationists should work at improving their relationship with the host communities, and include them in management activities. Only then can development and conservation goals be achieved.
确保当地社区对国家公园的支持被视为保护和可持续发展的重要因素。这是为公园实现其保护目标而提倡的。尼日利亚埃多州的Okomu国家公园(ONP)就是这样一个需要保护的郁郁葱葱的绿色雨林保护区之一。本研究调查了当地居民对国家公园生态旅游的态度,以及生态旅游对ONP自然资源保护的重要性。该公园是濒临灭绝的白喉猴和森林象的家园。数据是在问卷调查的基础上收集的,分布在与公园有直接关系的八个社区。在公园周边的8个社区共发放了338份问卷。调查结果显示,在野生动物保护领域,对生态旅游持积极态度(69%)。此外,71%的受访者认为生态旅游有助于拯救他们的森林。所获得的利益、教育水平、宗教、家庭规模和当地居民与态度之间存在正相关关系,表明这些重要因素在影响当地对保护的支持方面发挥了重要作用。在主要的限制中,当地居民列出了他们被排除在公园管理的合作伙伴之外,以及禁止当地人采集非木材森林产品的法律,这对他们的生计产生了负面影响。ONP的保护主义者应该努力改善他们与当地社区的关系,并将他们纳入管理活动。只有这样,才能实现发展和保护的目标。
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引用次数: 11
期刊
Czech Journal of Tourism Journal of Masaryk University
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