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Effect of Market Orientation on Firm Performance in F&B Business Sector: The Role of Supply Chain Integration and Firm Innovativeness 市场导向对餐饮企业绩效的影响:供应链整合与企业创新的作用
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.33635
Putri Meisya, D. Surjasa
Objective: The purpose of this study is to investigate the impact of market orientation on firm performance, as well as the roles of supply chain integration and firm innovativeness in mediating the relationship in the food and beverage sector, micro, small-medium enterprises (MSMEs) in Bekasi Regency Indonesia.Design/Methods/Approach: This study conducts the analyses based on 150 samples that were obtained through questionnaires. To analyze the data, this study employs Partial Least Square Structural Equation Modeling (PLS-SEM) using SmartPLS 3.Findings: The results of this study indicate that market orientation and firm innovativeness have a positive and significant effect on firm performance. Supply chain integration has a positive and insignificant effect on firm performance. Firm innovativeness has a positive and significant effect on firm performance. Supply chain integration is not significant in mediating the relationship between market orientation and firm performance. Firm innovativeness is significant in mediating the relationship between market orientation and firm performance. Originality: This study Contributes to enriching research of firm innovativeness and supply chain integration on MSMEs in  Indonesia
目的:本研究的目的是探讨市场导向对企业绩效的影响,以及供应链整合和企业创新在印尼贝卡西省餐饮行业、中小微企业(MSMEs)之间的中介作用。设计/方法/途径:本研究通过问卷调查获得150个样本进行分析。为了分析数据,本研究采用偏最小二乘结构方程模型(PLS-SEM),使用SmartPLS 3。研究发现:市场导向和企业创新对企业绩效有显著的正向影响。供应链整合对企业绩效有显著的正向影响。企业创新能力对企业绩效有显著的正向影响。供应链整合在市场导向与企业绩效之间的中介作用不显著。企业创新在市场导向与企业绩效之间具有显著中介作用。原创性:本研究丰富了印尼中小微企业创新与供应链整合的相关研究
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引用次数: 1
Marketing Mix, Customers' Attitude, and Purchasing Intention in Social Commerce with Internet Access as a Moderating Variable 行销组合、顾客态度与社交商务购买意愿:网路接入为调节变量
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.33220
Randrianantenaina Solohery Mampionona Aime, G. Premananto, Sedera Rakotoarisoa
Objective:  Based on cognitive-affective-conative theory, this study aims to create an integrated model that investigates the effects of six marketing-mix components (cognitive) on purchase intention (cognitive) in social commerce (SC) via customer's attitude toward SC (affective).Design/Methods/Approach: An online survey was used to facilitate the collecting data procedure. A structural equation model with partial least squares is employed to analyze valid data from 200 members of the SC store (Coulisses) who have never purchased in SC.Findings The results from PLS analysis show that only two components of the SC marketing mix (SCMM) have significant effects on customers' attitude toward social commerce (Att.), which is social influence (SI) and SC needs (SCN). Moreover, customers' attitude toward SC value positively influences purchase intention (PI). Another finding from this research was that internet access (IA) could not moderate the relationship between Att. and PI.Originality: This paper explained the overarching impacts of SCMM components on PI in SC, as mediated by Att. This study enriches the SCMM theory, which is scarcely discussed nowadays despite the rapid development of SC.Practical/Policy implication: Practical implications are made for new and old online sellers who want to expand their channels. Sellers need to focus on the role of influencers in their trading business. Moreover, sellers should accommodate more product varieties at competitive prices and quality to compete with offline shops' products.
目的:本研究基于认知-情感-创造理论,旨在建立一个整合模型,考察六种营销组合成分(认知)通过顾客对社交商务的态度(情感)对社交商务中购买意愿(认知)的影响。设计/方法/途径:为方便数据收集,采用在线调查。采用偏最小二乘结构方程模型对200名从未在SC购物的SC会员(Coulisses)的有效数据进行了分析。结果PLS分析的结果表明,SC营销组合(SCMM)中只有社会影响力(SI)和SC需求(SCN)对顾客对社交商务的态度有显著影响。此外,顾客对SC价值的态度正向影响购买意愿(PI)。本研究的另一个发现是互联网接入(IA)不能调节at .和PI之间的关系。原创性:本文解释了SCMM成分对供应链中产品价格的总体影响,并以Att为中介。本研究丰富了SCMM理论,尽管目前SCMM发展迅速,但这一理论却很少被讨论。实践/政策意义:对希望扩大渠道的新老在线卖家提出了实践意义。卖家需要关注网红在交易业务中的作用。此外,卖家应该以有竞争力的价格和质量提供更多的产品品种,以与线下商店的产品竞争。
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引用次数: 3
Information Technology Implementation in SMEs: A Comparison of Indonesia and Malaysia 中小企业的信息技术实施:印尼和马来西亚的比较
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.30182
Budhi Cahyono, Lutfi Nurcholis, Marno Nugroho
Objective: The purpose of the study is to compare SMEs in Indonesia and Malaysia regarding the implementation of information technology, especially on the sustainable competitive advantage factors, IT adoption, perceived simplicity, green technology capability, and performance.Design/Methods/Approach: Survey data are collected from 269 SME leaders and managers SMEs in Indonesia and 241 respondents in Malaysia. The sampling model is purposive sampling while analysis involved a non-parametric test (Mann-Whitney U-test). Findings:  The results show that there are significant differences for the variables SCA, SMEs performance expectation, and IT adoption. There are no significant differences between Indonesian and Malaysian SMEs for the variables of perceived simplicity and green technology capability.Originality: The paper contributes to the growing research on information technology implementation by using factors within Sustainable Competitive Advantage, IT adoption, perceived simplicity, green technology capability, and performance.Practical/Policy implication: This finding can encourage SMEs in Indonesia and Malaysia to work together to develop important variables to improve the implementation of information technology to increase competitiveness.
目的:本研究的目的是比较印尼和马来西亚的中小企业在实施信息技术方面,特别是在可持续竞争优势因素、IT采用、感知简单性、绿色技术能力和绩效方面。设计/方法/途径:调查数据收集自印度尼西亚的269名中小企业领导人和管理者以及马来西亚的241名受访者。抽样模型是有目的抽样,而分析涉及非参数检验(Mann-Whitney u检验)。结果表明,SCA、中小企业绩效期望和IT采用变量之间存在显著差异。印尼和马来西亚中小企业在感知简单性和绿色技术能力变量上没有显著差异。原创性:本文通过使用可持续竞争优势、IT采用、感知简单性、绿色技术能力和绩效等因素,对信息技术实施的研究做出了贡献。实践/政策启示:这一发现可以鼓励印度尼西亚和马来西亚的中小企业共同努力,制定重要的变量,以改善信息技术的实施,以提高竞争力。
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引用次数: 5
Development Strategies Analysis Using the SCOR Method Approach: A Case Study from Medical Device Company 基于SCOR方法的发展战略分析——以某医疗器械公司为例
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.34441
Eva Nugraha, Rini Mulyani Sari, Arief Yunan
Objective: This study aims to measure the performance of supply chain management at PT. Multi Anugrah Satu identifies supply chain management activities that require improvement and provides recommendations for improving performance strategies in supply chain management activitiesDesign/Methods/Approach: The initial stage of this study is to determine KPI and scores for the weighting of the COR and AHP methods, which respondents fill in, then the data are processed and identified using OMAX and the Light System in measuring the improvement of SCM performance management at PT. Anugrah Satu.Findings: Using the SCOR method the firm obtains 83.48 out of 100. The value suggests a need for strategy that focuses more on decision-making at the management level and in the long term.Originality: This study develops strategic operation management science and help improve public health levels during the COVID-19 pandemic.Practical/Policy implication (optional): The implications of supply chain management strategies for management and business practices are developing advanced logistics management as a strategy to increase competitive advantage for the company.
目的:本研究旨在衡量PT公司供应链管理的绩效。Multi Anugrah Satu识别需要改进的供应链管理活动,并提供改进供应链管理活动绩效策略的建议。本研究的初始阶段是确定受访者填写的COR和AHP方法权重的KPI和分数,然后使用OMAX和Light系统处理和识别数据,以测量PT. Anugrah Satu的供应链管理绩效管理的改进。结果:使用SCOR方法,该公司获得83.48分(满分100分)。这一价值表明,需要制定更多侧重于管理一级和长期决策的战略。独创性:本研究发展了战略运营管理科学,有助于提高新冠疫情期间的公共卫生水平。实际/政策含义(可选):供应链管理战略对管理和商业实践的含义是发展先进的物流管理作为一种战略,以增加公司的竞争优势。
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引用次数: 2
Materialism, Financial Literacy, and Online Impulsive Buying: A Study on the Post Millennial Generation in a Pandemic Period 物质主义、金融知识和网络冲动购买:流行病时期的后千禧一代研究
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.33774
Mega Noerman Ningtyas, Amelindha Vania
Objective: The research aims to ascertain the influence and examine the function of materialism (centrality, success, and pleasure) on impulsive online purchasing using financial literacy as a moderating factor.Design/Methods/Approach: The quantitative study uses the SEM analysis technique with the assistance of the SmartPLS 3.6 software. This research uses a purposive sampling strategy to choose 415 individuals. Sample criteria: 1) Minimum age of 17 years and maximum age of 25 years; 2) Online transaction including an impulsive buy. Google form is used to get the data.Findings: The findings indicated that materialism and impulsive online buying have a positive and substantial impact. The association between financial literacy and materialism could not be moderated. The association between financial literacy and impulsive online buying is nonexistent. However, the relationship between central, happiness, and success on materialism is significant.Originality: Materialism and financial literacy work together to impact impulsive internet purchase choices. During the pandemic, it was found that Malang's students' financial literacy did not have a significant influence on their buying habits. This suggests that disadvantaged students are nevertheless prone to impulsive internet purchases despite their materialistic outlook.
目的:本研究以金融素养为调节因素,探讨物质主义(中心性、成功性和愉悦性)对冲动性网络购物的影响和作用。设计/方法/途径:定量研究采用扫描电镜分析技术,辅以SmartPLS 3.6软件。本研究采用有目的的抽样策略,选择了415个人。样本标准:1)最小年龄为17岁,最大年龄为25岁;2)网上交易,包括冲动购买。Google表单用于获取数据。研究结果表明,物质主义和冲动性网络购物对个体有积极而实质性的影响。理财知识和物质主义之间的联系是不可缓和的。金融知识和冲动网购之间的联系是不存在的。然而,中心、幸福和成功在物质主义上的关系是显著的。原创性:物质主义和金融知识共同影响着冲动的网络购买选择。在疫情期间,我们发现玛琅学生的金融素养对他们的购买习惯没有显著影响。这表明,尽管经济条件差的学生崇尚物质,但他们还是倾向于冲动网购。
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引用次数: 4
Influence of Intellectual Ability on Lecturers’ Performance and Competencies 智力对讲师绩效和胜任力的影响
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.34437
Mochammad Munir Rachman, C. Handayani, S. Sugijanto
Objective: The main objective of this study is to analyze the importance of intellectual abilities in increasing the role of competence and strengthening the performance of lecturers in the management study program at a private university in Surabaya.Design/Methods/Approach: The study utilizes 200 samples obtained by distributing questionnaires to respondents. The explanatory method makes it possible to measure confirmatory factor analysis and SEM analysis to test the model. Finding: The results indicate that intellectual ability has a significant effect on lecturer competence and indirect positive effect on performance. However, the indirect effect is less strong than its direct effect on performance. These results indicate that they have a logical, inspirational, creative, and innovative mindset in carrying out the “tri dharma”, such as education, producing scientific papers published in reputable national and international journals, publishing the results of community service, and contributing to other activities. In short, the stronger the professional competence, the higher the successful performance achieved because of the contribution of intellectual ability as an independent domain of lecturers.Originality: This is the first comprehensive study conducted at the 18 private universities in Indonesia. Therefore, it will be valuable to better understand the intellectual abilities of lecturers and improve the relationship between their performance and competence.Practical/Policy implication (optional): The success of lecturers in “tri dharma” activities is an important policy for the academic community, that characterized by their success in producing high performance, not only for individual but also for the universities. In addition, the study concludes with a location model that can be used as an important tool by university leaders in conducting their national and international business because this model can also be applied in various sectors other than the higher education sector.
目的:本研究的主要目的是分析智力能力在提高胜任力的作用和加强讲师在泗水一所私立大学的管理学习计划中的重要性。设计/方法/途径:本研究使用200个样本,通过向受访者发放问卷获得。解释方法使得测量验证性因子分析和扫描电镜分析对模型进行检验成为可能。研究发现:智力对讲师胜任能力有显著影响,对教师绩效有间接正向影响。然而,间接影响不如其对业绩的直接影响强。这些结果表明,他们在执行“三法”方面,如教育,在国内和国际知名期刊上发表科学论文,发表社区服务成果,以及为其他活动做出贡献,具有逻辑,灵感,创造性和创新的心态。总之,专业能力越强,由于智力作为讲师独立领域的贡献,取得的成功绩效越高。原创性:这是首次在印尼18所私立大学进行的综合性研究。因此,更好地了解讲师的智力能力,改善他们的表现与胜任力之间的关系将是有价值的。实践/政策含义(可选):讲师在“三法”活动中的成功是学术界的一项重要政策,其特点是他们成功地产生了高绩效,不仅对个人也是对大学。此外,该研究还总结了一个定位模型,该模型可以作为大学领导者开展国内和国际业务的重要工具,因为该模型也可以应用于高等教育部门以外的各个部门。
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引用次数: 0
Antecedents and Consequences of Credibility and Parasocial Interaction on Food Shopping Intentions 可信度与副社会互动对食品购物意向的前因与后果
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.32513
Dea Farahdiba
Objective: In recent years, vlogging or a trending term, especially among YouTube viewers, has increasingly bombarded content on Google's video site. This study examines the antecedents and consequences of credibility and parasocial interactions on food shopping intentions.Design/Methods/Approach: The data was obtained through a survey of 117 followers of one of the five favorite food vlogger accounts of the Indonesian people based on a survey conducted by CNBC Indonesia (2020) and who have shopped for food products at least three times in the last six months. Data analysis is performed using the Structural Equation Model- Partial Least Square (SEM-PLS) to test the suitability of the hypothesized model.Findings: The findings of this study suggest that food stall owners can consider choosing celebrities or ambassadors to have their products reviewed to attract wider consumers.Originality: This study explores the attractiveness of celebrities on social media, especially YouTube, which can influence the purchase intention of their followers and the role of parasocial interaction and credibility in these interactions and results.Practical/Policy implication: The results of this study indicate that company management pays attention to who is right to promote their products. Influencers who will be used as promotional materials must also be in line with the products produced by the company so that there is no mistake in getting a wider consumer.
目的:近年来,视频日志(vlogging)或一个流行词,特别是在YouTube观众中,越来越多地轰炸了谷歌视频网站上的内容。本研究考察了信誉和副社会互动对食品购物意图的前因和后果。设计/方法/方法:根据CNBC印度尼西亚(2020)进行的一项调查,通过对印度尼西亚人最喜欢的五个美食视频博主之一的117名粉丝的调查获得数据,这些粉丝在过去六个月内至少购买过三次食品。使用结构方程模型-偏最小二乘法(SEM-PLS)进行数据分析,以检验假设模型的适用性。研究结果:这项研究的结果表明,大排档老板可以考虑选择名人或大使来评论他们的产品,以吸引更多的消费者。原创性:本研究探讨了名人在社交媒体上,尤其是YouTube上的吸引力对其关注者购买意愿的影响,以及副社会互动和可信度在这些互动和结果中的作用。实践/政策启示:本研究的结果表明,公司管理层关注谁是正确的推广他们的产品。作为宣传材料的网红也必须与公司生产的产品保持一致,这样才能获得更广泛的消费者。
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引用次数: 2
Effectiveness of Training Methodology on Innovative Work Behavior and Government Employee Performance during the Covid-19 Pandemic: The Role of Soft Skill and Emotional Intelligence 新冠肺炎疫情期间政府员工创新工作行为和绩效培训方法的有效性:软技能和情商的作用
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.31486
Fonda Ambita Sari, L. Amalia
Objective: This study aims to determine the effect of training methodologies on innovative work behavior and employee performance mediated by emotional intelligence and soft skills during the Covid-19 pandemic.Design/Methods/Approach: The object of this research is the employees of the State Civil Apparatus. They work in the field of education, especially in Jakarta. This study uses a quantitative approach with the Partial Least Square (PLS) analysis method to estimate the suitability of the hypothesized model. The total sample size is 160 respondents, obtained using the saturated sampling technique. Validity and reliability tests are conducted with 70 questions using the SmartPLS 3.0 application.Findings: This study finds that training methodology has a significant effect on innovative work behavior and employee performance, training methodology has a significant effect on soft skills and emotional intelligence, and the mediating role of emotional intelligence and soft skills has a positive and significant effect between training methodology on innovative work behavior and employee performance.Originality: This study develop a new frame work and use Covid-19 pandemic period as a background setting
目的:研究新冠肺炎疫情期间培训方法对情绪智力和软技能介导的创新工作行为和员工绩效的影响。设计/方法/途径:本研究的对象是国家民用机构的雇员。他们在教育领域工作,特别是在雅加达。本研究采用偏最小二乘(PLS)分析方法的定量方法来估计假设模型的适用性。总样本量为160名受访者,采用饱和抽样技术获得。效度和信度测试使用SmartPLS 3.0应用程序进行了70个问题。研究发现:培训方法对创新工作行为和员工绩效有显著影响,培训方法对软技能和情绪智力有显著影响,并且情绪智力和软技能的中介作用在培训方法对创新工作行为和员工绩效之间具有显著的正向影响。独创性:本研究建立了一个新的框架,并以Covid-19大流行时期为背景
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引用次数: 0
How Do Financial Experts Choose Stocks? 金融专家如何选择股票?
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.34480
G. Memarista, Melisa Kusuwati
Objective: This study aims to determine factors that affect financial experts as investors to buy stocks. Do financial experts have different considerations and preferences from ordinary investors in making an investment decision? Design/Methods/Approach: The research data were obtained from an online questionnaire by 581 financial experts with Securities Sub Account in Indonesian Central Securities Depository. This research employs exploratory factor analysis to examine the correlation between 29 attribute statements to develop factors. Findings: The eight groups of factors that affect the Indonesian financial expert’s considerations in the stock investment such as financial performance, comprehensive analysis, benefit signaling, company image, company insight, community involvement, investor preference, and press coverage. Originality: This study incorporates behavioral finance and maximization utility to provide a more comprehensive understanding of stock investment decisions by financial experts. Practical/Policy implication (optional): The result has practical, functional consequences for the investor, especially in the selected stock portfolio analysis. Investment analysis should consider the eight groups of factors found before choosing the stock. If the investors can not assume all factors, they can view the financial performance as the top rank factor. Thus the investor will maximize the investment return in the future.
目的:本研究旨在确定影响金融专家作为投资者购买股票的因素。金融专家在做投资决策时是否与普通投资者有不同的考虑和偏好?设计/方法/途径:研究数据来源于581名在印尼中央证券存管所拥有证券子账户的金融专家的在线问卷调查。本研究采用探索性因子分析,考察29个属性语句之间的相关性,开发因子。研究发现:影响印尼金融专家在股票投资中考虑因素的八组因素,如财务业绩、综合分析、利益信号、公司形象、公司洞察力、社区参与、投资者偏好和新闻报道。独创性:本研究将行为金融学与效用最大化相结合,为金融专家对股票投资决策提供更全面的理解。实际/政策含义(可选):结果对投资者具有实际的,功能性的后果,特别是在选定的股票投资组合分析中。在选择股票之前,投资分析应该考虑找到的八组因素。如果投资者不能承担所有因素,他们可以将财务业绩视为最重要的因素。因此,投资者将在未来获得最大的投资回报。
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引用次数: 0
Study on the Reuse Intention of E-Commerce Platform Applications: Security, Privacy, Perceived Value, and Trust 电子商务平台应用的重用意图研究:安全、隐私、感知价值与信任
Pub Date : 2022-04-29 DOI: 10.20473/jmtt.v15i1.34923
Objective: Security, privacy, perceived value, and trust are essential elements in reusing intention in an e-commerce application. The lower the security, privacy, perceived value, and trust of a consumer will reduce the reuse intention of an e-commerce application because consumers have many choices. This study aims to analyze the relationship between security, privacy, perceived value, and trust in the intention to reuse e-commerce applications.Design/Methods/Approach: The objects of this study are consumers who have made transactions through the Tokopedia application at least once using the purposive sampling technique. The collection method distributes questionnaires online via google form and analyzes them using the Partial Least Square (PLS) method with the SmartPLS 3.3 application. The total number of respondents was 242 people.Findings: The results show that security and privacy had a significant positive effect on perceived value and trust, then perceived value had a significant positive impact on reuse intention. In contrast, the impact of faith on reuse intention was positive but not significant.Originality: This research topic is very important considering the lack of data at Tokopedia beginning of May 2020 was allegedly causing a decline in the number of Tokopedia users. It will become an important reference for many e-commerce in Indonesia, especially e-commerce companies. E-Commerce makes consumers return to use their services, or in this case, it is called the intention to reuse.
目的:安全、隐私、感知价值和信任是电子商务应用中重用意图的基本要素。消费者的安全性、隐私性、感知价值和信任度越低,就会降低电子商务应用程序的重用意图,因为消费者有很多选择。本研究旨在分析安全、隐私、感知价值和信任在电子商务应用程序重用意图之间的关系。设计/方法/途径:本研究的对象是使用有目的抽样技术至少一次通过Tokopedia应用程序进行交易的消费者。收集方法是通过google表格在线发放问卷,并使用SmartPLS 3.3应用偏最小二乘法(PLS)对问卷进行分析。受访者总数为242人。结果发现:安全、隐私对感知价值和信任有显著正向影响,感知价值对重用意愿有显著正向影响。信念对重复使用意愿的影响为正但不显著。原创性:考虑到2020年5月开始Tokopedia缺乏数据,据称导致Tokopedia用户数量下降,这个研究课题非常重要。它将成为印尼许多电子商务,特别是电子商务公司的重要参考。电子商务使消费者返回使用他们的服务,或者在这种情况下,它被称为重用的意图。
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引用次数: 2
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Jurnal Manajemen Teori dan Terapan
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