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2017 IEEE 14th International Conference on e-Business Engineering (ICEBE)最新文献

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Introducing Adaptation Templates to Support the Implementation of Adaptive E-Commerce Applications 引入自适应模板以支持自适应电子商务应用的实现
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.46
Raphael Monroe Marcondes, L. G. Vasconcelos, L. Baldochi
In order to fulfill the demands of Web shoppers, applications need to display the right content at the right time. However, due to the differences in preferences, needs and idiosyncrasies, these demands are not the same for different shoppers. In previous work, we built a toolkit to support the development of adaptive web applications. Our toolkit gathers and analyzes client logs in real time, allowing to understand the user behavior during navigation. By exploiting our toolkit, developers are able to build applications that adapt on-the-fly according to the user needs. This paper presents an extension to our previous work which allows adaptation code to be triggered automatically when interface problems are detected. Moreover, we provide adaptation templates that make the adaptation process straightforward.
为了满足网络购物者的需求,应用程序需要在正确的时间显示正确的内容。然而,由于偏好、需求和特质的差异,这些需求对于不同的购物者来说是不一样的。在之前的工作中,我们构建了一个工具包来支持自适应web应用程序的开发。我们的工具包实时收集和分析客户端日志,从而了解导航过程中的用户行为。通过利用我们的工具包,开发人员能够构建根据用户需求进行动态调整的应用程序。本文提出了我们以前工作的扩展,允许在检测到接口问题时自动触发自适应代码。此外,我们还提供了适应模板,使适应过程更加简单。
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引用次数: 1
Online Retailer Assortment Planning and Managing under Customer and Supplier Uncertainty Effects Using Internal and External Data 基于内部和外部数据的顾客和供应商不确定性影响下的在线零售商分类计划与管理
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.12
Z. Saberi, O. Hussain, Morteza Saberi, Elizabeth Chang
One of the main significant and challenging decisions for online retailers is assortment planning (AP). This decision become even more complex while considering demand and supply uncertainties in the AP planning. However, this lead to more efficient results in today's uncertain markets. Online retailers of late have access to massive amounts of internal and external data which they can leverage their power for tackling the inherent demand uncertainty and supplier uncertainty for assortment planning. This paper propose an AP framework for declaring how to use that data in different stage of decision making. Demand function in the framework is augmented using Google Trends (GT) and Google Correalte (GC) data which improve its accuracy. Using GT and GC increase the power of demand function extrapolability. Feature based modeling has been proposed to this end which allows us to use the GT data more easily. The final assortment decisions are then weighted against the supplier uncertainties to adjust for considering the variety and lead-time supplier effect. Techniques such as operations research methods and web science model will be utilised to develop the required approaches. While assortment planning is the combination of marketing and operations research techniques, in this work for the first time we incorporate web science techniques as the third edge of this important process.
对在线零售商来说,最重要且最具挑战性的决策之一就是分类规划。考虑到AP规划中的需求和供应的不确定性,这个决定变得更加复杂。然而,在当今不确定的市场中,这会带来更有效的结果。最近,在线零售商可以访问大量的内部和外部数据,他们可以利用这些数据来解决分类计划中固有的需求不确定性和供应商不确定性。本文提出了一个AP框架,用于声明如何在决策的不同阶段使用这些数据。使用Google Trends (GT)和Google Correalte (GC)数据增强了框架中的需求函数,提高了其准确性。使用GT和GC增加了需求函数的外推能力。为此提出了基于特征的建模方法,使我们能够更方便地使用GT数据。最后的分类决策,然后加权对供应商的不确定性,以调整考虑品种和交货时间供应商的影响。将利用运筹学方法和网络科学模型等技术来开发所需的方法。虽然分类计划是市场营销和运筹学技术的结合,但在这项工作中,我们首次将网络科学技术作为这一重要过程的第三个边缘。
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引用次数: 4
Finding K-Most Influential Users in Social Networks for Information Diffusion Based on Network Structure and Different User Behavioral Patterns 基于网络结构和不同用户行为模式的信息传播社交网络中k个最具影响力的用户
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.42
Maryam Shahsavari, S. Golpayegani
Researches in the field of information propagation maximization consider that each content could have only one topic context and do not consider different propagation behaviors of people in different topics. In this paper, a new linear threshold diffusion model is presented which simulates the information diffusion among people with considering their different propagation behavior. Also a method is proposed for implementing the classic (basic) greedy algorithm to find the k-most influential users. The improved algorithm is called CBIG (content based improved greedy) algorithm which decreases the total amount of computations. Experimental results showed that the number of iterations of the algorithm were considerably decreased, while the precision of selecting most influential nodes is similar the base greedy algorithm.
信息传播最大化领域的研究认为每个内容只能有一个话题语境,没有考虑人们在不同话题中的不同传播行为。本文提出了一种新的线性阈值扩散模型,该模型考虑了不同人群的传播行为,模拟了信息在人群中的传播。提出了一种实现经典(基本)贪心算法的方法来寻找k个最具影响力的用户。改进后的算法被称为CBIG(基于内容的改进贪婪)算法,该算法减少了总计算量。实验结果表明,该算法大大减少了迭代次数,选取最具影响节点的精度与基贪婪算法相近。
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引用次数: 4
Impact of Trust and Perceived Privacy in B2C Mobile Apps among Foreigners: A Case of People's Republic of China 外国人在B2C移动应用中信任与感知隐私的影响:以中华人民共和国为例
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.37
Wang Dong, F. Asmi, Rongting Zhou, Fang Keren, M. A. Anwar
China, as a world's factory, is an eye-catching opportunity for the current global economic market. The trust in the service provider and the nature of service will be examined with reference to m-commerce in China among foreigners. The perceived trust in the service provider, perceived trust in the internet, influence of the society, perceived privacy and easiness while using accounted as factors affecting the foreigners perceived intentions to adopt m-commerce in China. The findings conclude the trust on internet is low and perceived privacy is high among foreigners. However, the intentions are still positive as trust in the m-commerce service provider is dominating the overall intentions of m-commerce users in P.R. China.
中国作为世界工厂,对当前全球经济市场来说是一个引人注目的机遇。本文将以外国人在中国的移动商务为例,考察其对服务提供商和服务性质的信任。对服务提供商的感知信任、对互联网的感知信任、社会的影响、感知隐私和使用方便被认为是影响外国人在中国采用移动商务的感知意图的因素。调查结果表明,外国人对互联网的信任度较低,对隐私的感知较高。然而,用户的意向仍然是积极的,因为对移动商务服务提供商的信任在中国移动商务用户的总体意向中占主导地位。
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引用次数: 3
Cell Based Evolutionary Virtual World Framework 基于细胞的进化虚拟世界框架
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.48
Bin Wang, J. Guo, Bingqing Shen
Virtual world has been developed rapidly in the last decade. Immersive is an important indicator of the virtual world. Moreover, with the VR technology advanced these years, the immersive become more and more important. The realistic experience is a crucial aspect of the immersive of the virtual world. We have identified two problems made the virtual world less immersive nowadays: Discontinuity of the Virtual World Change and Nonspontaneous of the Virtual World Change. To solve these two problems, we proposed a natural selection inspire Cell Based Evolutionary Virtual World (CEVW) framework which guides the change of the virtual world to be continuous and spontaneous.
近十年来,虚拟世界得到了迅速发展。沉浸感是虚拟世界的重要标志。此外,随着近年来虚拟现实技术的发展,沉浸感变得越来越重要。逼真的体验是虚拟世界沉浸感的一个重要方面。我们发现了当今虚拟世界缺乏沉浸感的两个问题:虚拟世界变化的非连续性和虚拟世界变化的非自发性。为了解决这两个问题,我们提出了一个基于自然选择启发的基于细胞的进化虚拟世界(CEVW)框架,该框架引导虚拟世界的变化是连续的和自发的。
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引用次数: 1
Investment Recommendation with Total Capital Value Maximization in Online P2P Lending 基于总资本价值最大化的P2P网络借贷投资建议
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.32
Yanchao Tan, Xiaolin Zheng, Mengying Zhu, Chaohui Wang, Z. Zhu, Lifeng Yu
Investment recommendation plays a key role to online peer-to-peer lending, which help investors choose proper products. However, time value of money has not been considered, which is not in line with common sense. In this paper, we develop three models concerning about time value of money to help investor to maximize their benefits with fixed capital. Specifically, the first proposal model is Time Value of Money Prediction (TVM), aiming to calculate time value of money for each listing and taking into account of both effects of listing's financing time and flow risk. Then, investment profits of listings are assessed with Investment Profits Prediction (IP) model by predicting default risk. Finally, we apply Total Capital Value Maximization (TCVM) model to obtain the top-N recommendation by incorporating the round of time and data size. Experiment results carried on a real data collection reveal that the proposal models outperform traditional methods in terms of profits and contain effectiveness.
投资推荐在p2p网络借贷中起着关键作用,帮助投资者选择合适的产品。但是,没有考虑到货币的时间价值,这是不符合常识的。本文建立了三个关于货币时间价值的模型,以帮助投资者利用固定资本实现收益最大化。具体而言,第一个建议模型是货币时间价值预测(TVM)模型,旨在计算每个上市公司的货币时间价值,同时考虑上市公司融资时间和流量风险的影响。然后,通过预测违约风险,利用投资收益预测模型对上市公司的投资收益进行评估。最后,我们运用总资本价值最大化(Total Capital Value Maximization, TCVM)模型,结合回合时间和数据大小,得到top-N推荐。实际数据收集的实验结果表明,该建议模型在收益和有效性方面都优于传统方法。
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引用次数: 3
Self-Adaptive Goal-Driven Web Service Composition Based on Context and QoS 基于上下文和QoS的自适应目标驱动Web服务组合
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.39
Emna Khanfir, Raoudha Ben Djemaa, Ikram Amous
In this paper, we propose a framework to implement a self-adaptive goal-driven service composition based on context and QoS approach. According to our approach, every concrete composition is regarded as an instantiation of the goal abastract graph, which is regarded as the abstract composition. By means of incorporating, a feedback system, our approach can handle composition requests failures using the transformation of the failed composition requests into alternative ones that can be solved. Moreover, our approach integrate a self-adaptive mechanisms to adapt the service composition to the distributed, open and dynamic nature of services and the changing user's environment. Furthermore, we present self-adaptive mechanisms monitoring the service composition execution. At last, the result of a case study showed our approach effectiveness.
在本文中,我们提出了一个框架来实现基于上下文和QoS方法的自适应目标驱动的服务组合。根据我们的方法,每一个具体的组合都被视为目标抽象图的一个实例,目标抽象图被视为抽象组合。通过结合反馈系统,我们的方法可以通过将失败的组合请求转换为可解决的替代请求来处理组合请求失败。此外,我们的方法集成了自适应机制,使服务组合适应服务的分布式、开放和动态特性以及不断变化的用户环境。此外,我们还提出了监视服务组合执行的自适应机制。最后,通过一个案例分析,验证了该方法的有效性。
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引用次数: 5
Pricing Mechanism Research in Duopoly Online Bicycle-Sharing Market: A Game Theory Approach 双寡头在线共享单车市场定价机制研究:博弈论方法
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.11
Chao Yu, Y. Chai, Yi Liu
Online bike-sharing market has taken off in China since 2016 and in the competition two companies stand out and occupy most of the market share. This paper provides an analysis of rental pricing mechanism for this two companies in this e-market. Firstly, the thesis builds the spontaneous evolutionary game model of the pricing for online bicycle renting and obtains the evolutionary stable strategy. Then the authors propose optimization schemes and pricing mechanism from these leasing service suppliers' perspective. On this basis above, research on how to avoid malicious competition and create a healthy market will be discussed.
自2016年以来,在线共享单车市场在中国起飞,在竞争中有两家公司脱颖而出,占据了大部分市场份额。本文对这两家公司在电子市场中的租金定价机制进行了分析。首先,本文建立了网络自行车租赁定价的自发进化博弈模型,并得到了进化稳定策略。然后从租赁服务供应商的角度提出了优化方案和定价机制。在此基础上,探讨如何避免恶意竞争,创造健康的市场。
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引用次数: 0
The Effects of Consumer Perceived Different Service of Trusted Third Party on Trust Intention: An Empirical Study in Australia 消费者感知可信第三方不同服务对信任意愿影响的实证研究
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.19
Cong Cao, Jun Yan, Mengxiang Li
With the advantages including the high interaction, convenience, transparency and individualization, the Internet makes the online shopping become increasingly popular among businesses and consumers. The online transaction environment is characterized by virtuality and anonymity, so the trust plays an indispensable role. Currently the trust issue has become one of the main reasons that troubles and hinders the online shopping behavior of consumers. In this paper, the trusted third party (TTP) in Australia's business is studied and the factors influencing consumers' trust behavior are examined from the perspective of consumers online trust of online shopping. Based on the literature review and combined with the development status and background of Australia's e-commerce, underpinned by the Theory of Planned Behavior, the Institutional Theory and Signaling Theory, an integrative service framework of TTP is proposed and empirically tested in this paper. Partial Least Squares Structural Equation Modelling was conducted to assess the hypotheses. This study proposes that an integrative service framework of TTP should include the following five aspects: payment service, logistics & distribution service, guarantee & insurance service, certification service, and rating & recommendation service. The empirical results, obtained in a sample of 282 online shopping users, indicate that the above-mentioned five different types of TTPs, which have combined effect on the trust motivation and behavior of consumers. Through building an integrative service framework of TTP, the level of consumer trust can be more fully strengthened. When consumers think that more services from TTP are owned by an enterprise, they have smaller barrier in their expected future trust and stronger control of their own trust behavior, and finally enhance the consumers' trust behavior.
互联网以其交互性强、方便、透明、个性化等优点,使得网上购物越来越受到商家和消费者的欢迎。网络交易环境具有虚拟性和匿名性的特点,信任在其中起着不可或缺的作用。目前,信任问题已经成为困扰和阻碍消费者网购行为的主要原因之一。本文以澳大利亚商业中的可信第三方(trusted third party, TTP)为研究对象,从消费者网络购物信任的角度考察消费者信任行为的影响因素。本文在文献综述的基础上,结合澳大利亚电子商务的发展现状和背景,以计划行为理论、制度理论和信号理论为基础,提出了TTP的一体化服务框架,并进行了实证检验。采用偏最小二乘结构方程模型对假设进行评估。本研究提出TTP的综合服务框架应包括以下五个方面:支付服务、物流和amp;配送服务、保障;保险服务、认证服务、评级服务;推荐服务。在282名网购用户的样本中获得的实证结果表明,上述五种不同类型的TTPs对消费者的信任动机和行为有综合影响。通过构建TTP的一体化服务框架,可以更充分地增强消费者的信任水平。当消费者认为企业拥有更多的TTP服务时,他们对未来信任的预期障碍更小,对自身信任行为的控制力更强,最终增强消费者的信任行为。
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引用次数: 6
A Rule-Based Chinese Sentiment Mining System with Self-Expanding Dictionary - Taking TripAdvisor as an Example 基于规则的自扩展词典中文情感挖掘系统——以TripAdvisor为例
Pub Date : 2017-11-01 DOI: 10.1109/ICEBE.2017.45
Jung-Bin Li, Li-Bing Yang
With the wide adoption of social networks, people are accustomed to post their ideas and thinking via these platforms. Tweets or comments online usually come with individual sentiment, which are time consuming to be analyzed by human labor. This study encapsulates a prototype Chinese sentiment mining system and takes a global hotel reviewing website TripAdvisor as the evaluation sample. The proposed sentiment mining model is compared with logistic regression and support vector machine models based on their performances. This proposed model outperforms LR and SVM in all datasets in terms of classification accuracy and F-measure. An additional module embedded in proposed system enables expansion of novel or undefined terms to the dictionary referred (NTUSD). With this Word2Vec-based module, the system further improves accuracy while reduces both type I and type II error for at least 5%.
随着社交网络的广泛采用,人们习惯于通过这些平台发布自己的想法和想法。网上的推文或评论通常都带有个人情绪,需要耗费大量的时间来进行人工分析。本研究封装了一个中文情感挖掘系统原型,并以全球酒店点评网站TripAdvisor作为评价样本。将所提出的情感挖掘模型与逻辑回归和支持向量机模型的性能进行了比较。该模型在所有数据集的分类精度和F-measure方面都优于LR和SVM。一个额外的模块嵌入到拟议的系统中,可以将新的或未定义的术语扩展到所引用的字典(NTUSD)。使用这个基于word2vec的模块,系统进一步提高了精度,同时将I类和II类错误减少了至少5%。
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引用次数: 3
期刊
2017 IEEE 14th International Conference on e-Business Engineering (ICEBE)
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