Felicia Claudianita, Estralita Trisnawati, H. Budiono
The research aims to discover the effect between tax planning, such as permanent difference, temporary difference, and foreign tax-rates differentials moderated by tax aggressiveness on tax avoidance before and after the tax amnesty period. This research obtained from 120 initial samples of companies listed in IDX for 2013-2019 period with purposive sampling method. The result shows that only one research model of permanent difference and tax aggressiveness had a significant negative effect on tax avoidance; some models of temporary difference and tax aggressiveness had a significant positive effect on tax avoidance; three research models of foreign tax-rates differentials had none significant effects on tax avoidance; and only on two models of permanent difference that had not been able moderated by tax aggressiveness towards tax avoidance. Hopefully this research could give advantages on implementing tax planning as an important strategy to consistently provides good signals to the company’s external parties.
{"title":"THE EFFECT OF TAX PLANNING ON TAX AVOIDANCE WITH TAX AGGRESSIVENESS AS A MODERATOR IN THE PERIOD BEFORE AND AFTER THE TAX AMNESTY","authors":"Felicia Claudianita, Estralita Trisnawati, H. Budiono","doi":"10.24912/v1i2.670-680","DOIUrl":"https://doi.org/10.24912/v1i2.670-680","url":null,"abstract":"The research aims to discover the effect between tax planning, such as permanent difference, temporary difference, and foreign tax-rates differentials moderated by tax aggressiveness on tax avoidance before and after the tax amnesty period. This research obtained from 120 initial samples of companies listed in IDX for 2013-2019 period with purposive sampling method. The result shows that only one research model of permanent difference and tax aggressiveness had a significant negative effect on tax avoidance; some models of temporary difference and tax aggressiveness had a significant positive effect on tax avoidance; three research models of foreign tax-rates differentials had none significant effects on tax avoidance; and only on two models of permanent difference that had not been able moderated by tax aggressiveness towards tax avoidance. Hopefully this research could give advantages on implementing tax planning as an important strategy to consistently provides good signals to the company’s external parties.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128361452","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-06DOI: 10.24912/ijaeb.v1i2.793-804
Kartika Nuringsih, N. N., H. Maupa, O. Payangan
To harmonize sustainable development in the entrepreneurship sector, a study was carried out to get an overview of knowledge mapping and current issues on sustainable entrepreneurship. Qualitative research was conducted through bibliometric analysis using VosViewer on Scopus metadata for exploring a grounded theory. The density of visualization shows that the yellow color gradation on sustainable entrepreneurship is opaquer than the entrepreneurship’s color, so it is new to be developed as a novelty. The visualization overlay captures the linked topics of entrepreneurial studies since 2008. It is looked at some issues e.g., innovation, sustainability and development which are the gradating color of light green that has been published since 2014-2015. Conversely, other topics e.g., sustainable business models, social capital performance, business venture, and social entrepreneur are detected as current issues. On sustainable entrepreneurship, the overlay of visualization depicts the linked among specific topics e.g., entrepreneurial intention, higher education, business model, and SMEs which has been published since 2012. The further study will improve the topic of sustainable entrepreneurial intention by involving the social domain as a novelty. The bibliometric analysis results in science mapping as the basis for building a state of the art so that researchers can elaborate on ontology issues, and build epistemology and axiology in this study.
{"title":"UNDERSTANDING SUSTAINABLE ENTREPRENEURSHIP STUDY THROUGH BIBLIOMETRIC ANALYSIS (GROUNDED THEORY)","authors":"Kartika Nuringsih, N. N., H. Maupa, O. Payangan","doi":"10.24912/ijaeb.v1i2.793-804","DOIUrl":"https://doi.org/10.24912/ijaeb.v1i2.793-804","url":null,"abstract":"To harmonize sustainable development in the entrepreneurship sector, a study was carried out to get an overview of knowledge mapping and current issues on sustainable entrepreneurship. Qualitative research was conducted through bibliometric analysis using VosViewer on Scopus metadata for exploring a grounded theory. The density of visualization shows that the yellow color gradation on sustainable entrepreneurship is opaquer than the entrepreneurship’s color, so it is new to be developed as a novelty. The visualization overlay captures the linked topics of entrepreneurial studies since 2008. It is looked at some issues e.g., innovation, sustainability and development which are the gradating color of light green that has been published since 2014-2015. Conversely, other topics e.g., sustainable business models, social capital performance, business venture, and social entrepreneur are detected as current issues. On sustainable entrepreneurship, the overlay of visualization depicts the linked among specific topics e.g., entrepreneurial intention, higher education, business model, and SMEs which has been published since 2012. The further study will improve the topic of sustainable entrepreneurial intention by involving the social domain as a novelty. The bibliometric analysis results in science mapping as the basis for building a state of the art so that researchers can elaborate on ontology issues, and build epistemology and axiology in this study.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128827963","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this study is to obtain empirical evidence regarding the effect of profitability, liquidity, capital structure, institutional ownership, and company growth on the value of manufacturing companies listed on the Indonesia Stock Exchange for the 2018-2020 period. This study used a sample of 34 manufacturing companies selected using the purposive sampling method. The data in this study were analyzed by multiple linear regression analysis techniques using the EViews 12 SV program. The results of this study show that profitability, institutional ownership, and company growth have a significant influence on the value of the company. Meanwhile, liquidity and capital structure do not have a significant influence on the company value.
{"title":"DETERMINANT FACTORS AFFECTING THE VALUE OF MANUFACTURING COMPANIES LISTED ON THE IDX DURING 2018-2020","authors":"Tiara Christie, Liana Susanto","doi":"10.24912/v1i2.758-771","DOIUrl":"https://doi.org/10.24912/v1i2.758-771","url":null,"abstract":"The purpose of this study is to obtain empirical evidence regarding the effect of profitability, liquidity, capital structure, institutional ownership, and company growth on the value of manufacturing companies listed on the Indonesia Stock Exchange for the 2018-2020 period. This study used a sample of 34 manufacturing companies selected using the purposive sampling method. The data in this study were analyzed by multiple linear regression analysis techniques using the EViews 12 SV program. The results of this study show that profitability, institutional ownership, and company growth have a significant influence on the value of the company. Meanwhile, liquidity and capital structure do not have a significant influence on the company value.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128817848","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-06DOI: 10.24912/ijaeb.v1i2.473-483
Felia Ananda Wijaya, Elsa Imelda
This study aims to test whether the event of the announcement of the first confirmed case of COVID-19 in Indonesia on March 2, 2020 affected the Indonesian stock market. A total of 119 samples used in this research event study were taken from the share prices of banks, transportation, and consumer good companies listed on the Indonesia Stock Exchange during the 21-day estimation window. The samples were taken using purposive sampling techniques and then the data was analyzed using the Statistical Package for the Social Sciences (SPSS) ver. 28. One Sample Kolmogorov-Smirnov test is used as a data normality test and hypothesis testing is conducted using the Paired-Sample Wilcoxon Signed Rank test. The results showed that there was no significant difference in the average abnormal return of transportation companies and banks before and after the announcement of the first confirmed case of COVID-19 in Indonesia. Meanwhile the average abnormal return of consumer goods companies showed significant difference before-after the first confirmed case of COVID-19 in Indonesia is announced.
本研究旨在检验2020年3月2日印度尼西亚宣布第一例新冠肺炎确诊病例的事件是否影响了印度尼西亚股市。在这项研究事件研究中，总共使用了119个样本，这些样本来自于在印尼证券交易所上市的银行、运输和消费品公司在21天的估计窗口期间的股价。采用有目的抽样技术采集样本，然后使用社会科学统计软件包(SPSS) ver对数据进行分析。28. 使用单样本Kolmogorov-Smirnov检验作为数据正态性检验，使用成对样本Wilcoxon Signed Rank检验进行假设检验。结果显示，印尼出现首例新冠肺炎确诊病例前后，交通运输企业和银行的平均异常收益无显著差异。与此同时，印尼首例新冠肺炎确诊病例公布前后，消费品企业的平均异常收益存在显著差异。
{"title":"INDONESIAN STOCK MARKET REACTION BEFORE AND AFTER THE ANNOUNCEMENT OF FIRST COVID-19 CASE","authors":"Felia Ananda Wijaya, Elsa Imelda","doi":"10.24912/ijaeb.v1i2.473-483","DOIUrl":"https://doi.org/10.24912/ijaeb.v1i2.473-483","url":null,"abstract":"This study aims to test whether the event of the announcement of the first confirmed case of COVID-19 in Indonesia on March 2, 2020 affected the Indonesian stock market. A total of 119 samples used in this research event study were taken from the share prices of banks, transportation, and consumer good companies listed on the Indonesia Stock Exchange during the 21-day estimation window. The samples were taken using purposive sampling techniques and then the data was analyzed using the Statistical Package for the Social Sciences (SPSS) ver. 28. One Sample Kolmogorov-Smirnov test is used as a data normality test and hypothesis testing is conducted using the Paired-Sample Wilcoxon Signed Rank test. The results showed that there was no significant difference in the average abnormal return of transportation companies and banks before and after the announcement of the first confirmed case of COVID-19 in Indonesia. Meanwhile the average abnormal return of consumer goods companies showed significant difference before-after the first confirmed case of COVID-19 in Indonesia is announced.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125811781","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Design is a part of business that cannot be separated from human life today. From business products to service industries, design has been used as part of improving competitive advantage or finding solutions to problems faced. Design can no longer be seen as just an aesthetic companion, but has broader role to play. With the design industry is currently quite in demand, it can be seen in the development of fields in the field of design or jobs that require design. For this reason, design management is indispensable. Management and design are complementary fields in the process. In this initial study research, the researcher wanted to prove the assumption of design management in the business industry, as well as to get an initial model of Design Management. This research is qualitative research by conducting desk-research and a multi-disciplinary approach, which are design and management, through the study of management functions, management strategies, the design process becomes a reference in this research, to become a starting point for Design Management research. The main activity of this research is a literature study of previous research that resulted in an initial model of Design Management.
{"title":"DESIGN MANAGEMENT IN TODAY’S BUSINESS: A REVIEW","authors":"M. Mutiara, Agus Irawan, E. S. Marizar","doi":"10.24912/v1i2.889-898","DOIUrl":"https://doi.org/10.24912/v1i2.889-898","url":null,"abstract":"Design is a part of business that cannot be separated from human life today. From business products to service industries, design has been used as part of improving competitive advantage or finding solutions to problems faced. Design can no longer be seen as just an aesthetic companion, but has broader role to play. With the design industry is currently quite in demand, it can be seen in the development of fields in the field of design or jobs that require design. For this reason, design management is indispensable. Management and design are complementary fields in the process. In this initial study research, the researcher wanted to prove the assumption of design management in the business industry, as well as to get an initial model of Design Management. This research is qualitative research by conducting desk-research and a multi-disciplinary approach, which are design and management, through the study of management functions, management strategies, the design process becomes a reference in this research, to become a starting point for Design Management research. The main activity of this research is a literature study of previous research that resulted in an initial model of Design Management.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"433 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131421316","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-06DOI: 10.24912/ijaeb.v1i2.150-161
B. Belinda, Sofia Prima Dewi
The goal of this research is to gather empirical evidence on the impact of profitability, liquidity, leverage, firm growth, firm size, and total assets turnover on firm value in manufacturing companies listed on the Indonesia Stock Exchange between 2017 and 2020, using dividend policy as a moderating variable. The purposive sampling method was utilized and a sample of 40 companies that met the criteria was collected. Secondary data is used in this study, which is subsequently analyzed using Eviews 12 with the Moderated Regression Analysis (MRA). The study's findings show that firm size (SIZE) affected firm value (Tobin’s Q). Firm value (Tobin’s Q) is unaffected by profitability (ROE), liquidity (CR), leverage (DER), firm growth (TAG), and total asset turnover (TATO). The relationship between profitability (ROE) and leverage (DER) on firm value (Tobin's Q) can be moderated by dividend policy (DPR). The relationship between liquidity (CR) and firm growth (TAG) on firm value (Tobin's Q) cannot be moderated by dividend policy (DPR).
{"title":"FACTORS AFFECTING FIRM VALUE WITH DIVIDEND POLICY AS MODERATING VARIABLE","authors":"B. Belinda, Sofia Prima Dewi","doi":"10.24912/ijaeb.v1i2.150-161","DOIUrl":"https://doi.org/10.24912/ijaeb.v1i2.150-161","url":null,"abstract":"The goal of this research is to gather empirical evidence on the impact of profitability, liquidity, leverage, firm growth, firm size, and total assets turnover on firm value in manufacturing companies listed on the Indonesia Stock Exchange between 2017 and 2020, using dividend policy as a moderating variable. The purposive sampling method was utilized and a sample of 40 companies that met the criteria was collected. Secondary data is used in this study, which is subsequently analyzed using Eviews 12 with the Moderated Regression Analysis (MRA). The study's findings show that firm size (SIZE) affected firm value (Tobin’s Q). Firm value (Tobin’s Q) is unaffected by profitability (ROE), liquidity (CR), leverage (DER), firm growth (TAG), and total asset turnover (TATO). The relationship between profitability (ROE) and leverage (DER) on firm value (Tobin's Q) can be moderated by dividend policy (DPR). The relationship between liquidity (CR) and firm growth (TAG) on firm value (Tobin's Q) cannot be moderated by dividend policy (DPR).","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131604297","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Research in developing countries is still limited, especially regarding product placement in Korean music. This study aims to determine the effect of brand prominence and music involvement on brand recall. This study used the pre-test and post-test experimental method. The Korean music video, namely "It G Ma", was presented to 55 students. The results showed that participants tended to have a stronger brand recall on prominent product placements when they had known the brand before, and music involvement does not affect brand recall.
在发展中国家的研究仍然有限，特别是关于韩国音乐中的产品植入。本研究旨在探讨品牌显著性与音乐涉入对品牌回忆的影响。本研究采用前测和后测的实验方法。韩国音乐录影带《It G Ma》被颁发给55名学生。结果表明，当参与者之前对该品牌有所了解时，他们对突出的广告植入有更强的品牌记忆，而音乐参与对品牌记忆没有影响。
{"title":"THE EFFECT OF BRAND PROMINENCE AND MUSIC INVOLVEMENT ON BRAND RECALL IN MUSIC VIDEO","authors":"Irenia Binardi Wijaya, Cokki Cokki","doi":"10.24912/v1i2.576-585","DOIUrl":"https://doi.org/10.24912/v1i2.576-585","url":null,"abstract":"Research in developing countries is still limited, especially regarding product placement in Korean music. This study aims to determine the effect of brand prominence and music involvement on brand recall. This study used the pre-test and post-test experimental method. The Korean music video, namely \"It G Ma\", was presented to 55 students. The results showed that participants tended to have a stronger brand recall on prominent product placements when they had known the brand before, and music involvement does not affect brand recall.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125457220","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research aims to obtain empirical evidence from the effect of profitability, leverage, liquidity, firm size, and activity ratio on firm value. Totals of 198 observational data originated from 66 manufacturing companies listed on Indonesia Stock Exchange (IDX) throughout 2018-2020. The sampling technique used in this research is purposive sampling. The hypothesis testing method in this research uses the multiple linear regression model. The multiple linear regression model estimation that suits this research is Fixed Effect Model (FEM). The statistical tool used for data processing in this research is EViews 12. This research uses Tobin's Q as a parameter to measure firm value. Based on the outcome of the processed data, profitability, leverage, and firm size all have significant effects on firm value, while liquidity and activity ratio both have insignificant effect on firm value.
{"title":"FACTORS THAT AFFECT FIRM VALUE IN MANUFACTURING FIRMS","authors":"Rhenaldi Natanael Kurniawan, Merry Susanti","doi":"10.24912/v1i2.871-879","DOIUrl":"https://doi.org/10.24912/v1i2.871-879","url":null,"abstract":"This research aims to obtain empirical evidence from the effect of profitability, leverage, liquidity, firm size, and activity ratio on firm value. Totals of 198 observational data originated from 66 manufacturing companies listed on Indonesia Stock Exchange (IDX) throughout 2018-2020. The sampling technique used in this research is purposive sampling. The hypothesis testing method in this research uses the multiple linear regression model. The multiple linear regression model estimation that suits this research is Fixed Effect Model (FEM). The statistical tool used for data processing in this research is EViews 12. This research uses Tobin's Q as a parameter to measure firm value. Based on the outcome of the processed data, profitability, leverage, and firm size all have significant effects on firm value, while liquidity and activity ratio both have insignificant effect on firm value.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116485716","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-06DOI: 10.24912/ijaeb.v1i2.484-497
Tasya Novia Tanjaya, Rousilita Suhendah
The purpose of this research is to determine the effect of Covid-19, market capitalization, stock trading volume and large-scale social restrictions on stock returns. This research uses agriculture companies and property, real estate and building construction companies listed in Indonesian Stock Exchange from March 2, 2020 to December 31, 2020. The Covid-19 measured by growth of positive confirmed cases. The results of research in the agriculture sector show that growth of positive confirmed cases has a negative significant influence on stock return, market capitalization has no significant influence on stock return, stock trading volume and large-scale social restrictions have a positive significant influence on stock return. The results of research in the property, real estate and building construction sector show that growth of positive confirmed cases has no significant influence on stock return, market capitalization has a negative significant influence on stock return, stock trading volume and large-scale social restrictions have a positive significant influence on stock return.
{"title":"THE IMPACT OF COVID-19, MARKET CAPITALIZATION, STOCK TRADING VOLUME, AND LARGE-SCALE SOCIAL RESTRICTIONS ON STOCK RETURNS","authors":"Tasya Novia Tanjaya, Rousilita Suhendah","doi":"10.24912/ijaeb.v1i2.484-497","DOIUrl":"https://doi.org/10.24912/ijaeb.v1i2.484-497","url":null,"abstract":"The purpose of this research is to determine the effect of Covid-19, market capitalization, stock trading volume and large-scale social restrictions on stock returns. This research uses agriculture companies and property, real estate and building construction companies listed in Indonesian Stock Exchange from March 2, 2020 to December 31, 2020. The Covid-19 measured by growth of positive confirmed cases. The results of research in the agriculture sector show that growth of positive confirmed cases has a negative significant influence on stock return, market capitalization has no significant influence on stock return, stock trading volume and large-scale social restrictions have a positive significant influence on stock return. The results of research in the property, real estate and building construction sector show that growth of positive confirmed cases has no significant influence on stock return, market capitalization has a negative significant influence on stock return, stock trading volume and large-scale social restrictions have a positive significant influence on stock return.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132660043","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-06DOI: 10.24912/ijaeb.v1i2.745-757
Septihani Michella Wijaya, Chiara Rizka Yukianti, Livia Johan, A. Wijaya
Kita Lokal is a custom-made clothing service that is equipped with an expedition service, where Kita Lokal uses an application as a consumer intermediary to meet local tailors. Kita Lokal is here as a solution for consumers who want to realize their dream clothes, on the other hand also empowering the talents of local tailors. By using the Business to Consumer model, Kita Lokal presents a fashion quiz containing a number of questions to understand user preferences so that it can be developed in the application, Kita Cart provides history and likes features that can be seen by user followers, Artificial Intelligence (AI) features that can make it easier consumer. Kita Lokal will be the pioneer of applications that provide custom-made and expedition services at the same time as well as presenting an e-commerce platform and fashion community which is realized by increasing support for local fashion, providing outreach services to local fashion producers who do not understand technology, gathering talented local tailors. to change the perception that international brands are better than local brands to be able to compete and even excel in the fashion sector, expand the business market to the national realm, connect consumers with local tailors through the Kita Lokal platform and provide shipping services that make it easier for consumers to receive the results they have received. design with the motto bring life to your design with us.
Kita Lokal是一家定制服装服务公司，它配备了一项探险服务，Kita Lokal使用应用程序作为消费者中介，与当地的裁缝见面。Kita Lokal是为那些想要实现梦想服装的消费者提供的解决方案，另一方面也赋予了当地裁缝的才能。通过使用商业到消费者模型，Kita local提供了一个包含许多问题的时尚测验，以了解用户偏好，以便可以在应用程序中开发，Kita Cart提供了用户关注者可以看到的历史和喜欢功能，人工智能(AI)功能可以使其更容易使用。Kita Lokal将成为同时提供定制和考察服务的应用程序的先驱，并通过增加对当地时尚的支持，为不懂技术的当地时尚生产商提供外展服务，聚集有才华的当地裁缝来实现电子商务平台和时尚社区。改变人们认为国际品牌比本土品牌更有竞争力，甚至在时尚领域脱颖而出的看法，将商业市场扩展到全国，通过Kita local平台将消费者与当地裁缝联系起来，并提供送货服务，使消费者更容易收到他们收到的结果。与我们一起为您的设计带来生命。
{"title":"BUSINESS FEASIBILITY STUDY ON THE DEVELOPMENT OF THE LOCAL FASHION INDUSTRY THROUGH TECHNOLOGY INNOVATION USING KITA LOKAL","authors":"Septihani Michella Wijaya, Chiara Rizka Yukianti, Livia Johan, A. Wijaya","doi":"10.24912/ijaeb.v1i2.745-757","DOIUrl":"https://doi.org/10.24912/ijaeb.v1i2.745-757","url":null,"abstract":"Kita Lokal is a custom-made clothing service that is equipped with an expedition service, where Kita Lokal uses an application as a consumer intermediary to meet local tailors. Kita Lokal is here as a solution for consumers who want to realize their dream clothes, on the other hand also empowering the talents of local tailors. By using the Business to Consumer model, Kita Lokal presents a fashion quiz containing a number of questions to understand user preferences so that it can be developed in the application, Kita Cart provides history and likes features that can be seen by user followers, Artificial Intelligence (AI) features that can make it easier consumer. Kita Lokal will be the pioneer of applications that provide custom-made and expedition services at the same time as well as presenting an e-commerce platform and fashion community which is realized by increasing support for local fashion, providing outreach services to local fashion producers who do not understand technology, gathering talented local tailors. to change the perception that international brands are better than local brands to be able to compete and even excel in the fashion sector, expand the business market to the national realm, connect consumers with local tailors through the Kita Lokal platform and provide shipping services that make it easier for consumers to receive the results they have received. design with the motto bring life to your design with us.","PeriodicalId":367304,"journal":{"name":"International Journal of Application on Economics and Business","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133537485","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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