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Multigroup Analysis using SmartPLS: Step-by-Step Guidelines for Business Research 多组分析使用SmartPLS:一步一步的商业研究指南
Q2 Social Sciences Pub Date : 2020-12-31 DOI: 10.14707/ajbr.200087
J. Cheah, R. Thurasamy, M. Memon, Francis Chuah, H. Ting
Multigroup Analysis (MGA) using partial least squares path modelling (PLSPM) is an efficient approach to evaluate moderation across multiple relationships in a research model. This editorial explains the importance and the usage of MGA, especially when a study intends to understand heterogeneity effects (i.e., cross-cultural or gender differences) in a business research. We provide step-by-step guidelines to perform MGA using SmartPLS 3.3.2, including the assessment of measurement invariance using the measurement invariance of composite models (MICOM) procedure. We believe that this editorial will enable researchers and postgraduate students to conduct MGA with confidence to draw meaningful insights from the data and examine the differences across the groups under investigation.
使用偏最小二乘路径模型(PLSPM)的多组分析(MGA)是评估研究模型中多个关系的适度性的有效方法。这篇社论解释了MGA的重要性和使用,特别是当一项研究试图理解商业研究中的异质性效应(即跨文化或性别差异)时。我们提供使用SmartPLS 3.3.2执行MGA的分步指南,包括使用复合模型的测量不变性(MICOM)程序评估测量不变性。我们相信这篇社论将使研究人员和研究生能够自信地进行MGA,从数据中得出有意义的见解,并检查被调查群体之间的差异。
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引用次数: 102
Antecedents of Luxury Brand Consumption: An Emerging Market Context 奢侈品牌消费的前因后果:一个新兴市场背景
Q2 Social Sciences Pub Date : 2020-08-31 DOI: 10.14707/ajbr.200082
Preeti Tak
With dramatic growth of consumption in Indian market, luxury fashion brands have become a domain of growing interest to marketers, academicians and researchers. The study investigates the psychographic factors influencing luxury brand consumption in Indian context. A quantitative and qualitative study was conducted to fulfil the objectives. For qualitative study, in depth interviews were conducted and broad themes were discussed. A structured questionnaire was administered in Delhi. A sample of 423 respondents was analysed. Using structural equation modelling, the study revealed that hedonic, consumer need for uniqueness, price and quality, ostentation, fashion consciousness motivation influence attitude towards luxury brand consumption. However, the findings suggest that social conformity influence attitude towards luxury brands negatively. The findings can be of use to segment the market and positioning of the luxury brands. The findings can also be of help in formulating advertising campaigns of luxury brands. The research will also contribute in academic literature related to luxury brand consumption.
随着印度市场消费的急剧增长,奢侈时尚品牌已成为营销人员、学者和研究人员越来越感兴趣的领域。该研究调查了印度背景下影响奢侈品牌消费的心理因素。为实现这些目标,进行了定量和定性研究。对于定性研究,进行了深入的访谈和广泛的主题进行了讨论。在德里进行了结构化问卷调查。对423名受访者的样本进行了分析。利用结构方程模型,研究揭示了享乐主义、消费者对独特性的需求、价格与质量、炫耀性、时尚意识动机对奢侈品牌消费态度的影响。然而,研究结果表明,社会从众对奢侈品态度有负面影响。研究结果可用于奢侈品牌的市场细分和定位。研究结果还可以为奢侈品牌制定广告活动提供帮助。该研究还将为奢侈品牌消费相关的学术文献做出贡献。
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引用次数: 5
Impact of Music and Colour on Customers’ Emotional States: An Experimental Study of Online Store 音乐和色彩对顾客情绪状态的影响:网上商店的实验研究
Q2 Social Sciences Pub Date : 2020-05-01 DOI: 10.14707/ajbr.200077
A. Anwar, Ali Waqas, Hafiz Muhammad Zain, D. Kee
Retailers try their best to make their online store environment more entertaining and attractive to capture customers’ attention. Therefore, it is interesting and beneficial to explore how the store environment impacts the customer emotions in store and how these emotions change customer’s buying behaviour. The main focus of this study is to measure the impact of atmosphere cues, such as colour and music on respondent’s emotional response and their shopping behaviour in an online store. Respondents were exposed to different combinations of music and colour, and both cues had significant impacts on the respondent’s emotional response and behavioural intention. The questionnaire responses of 230 valid respondents from Pakistan revealed that cool colours and fast tempo music showed greater levels of pleasure and arousal as compared to slow tempo music with warm colours. Arousal and pleasure were also found to be significant parameters for predicting behaviour intention. Respondent’s in fast tempo music with cool colour environment showed more approach behaviour in comparison to slow tempo music with warm colours. An efficient online store environment is proposed, incorporating suitable music and colour attributes that will result in more time spent in-store, repurchasing, and revisiting. The outcomes of the study assist online retailers in Pakistan to make the shopping environment attractive and enjoyable.
零售商尽最大努力使他们的网上商店环境更具娱乐性和吸引力,以吸引顾客的注意力。因此,探索商店环境如何影响顾客在商店中的情绪,以及这些情绪如何改变顾客的购买行为是有趣和有益的。本研究的主要重点是衡量氛围线索的影响,如颜色和音乐对受访者的情绪反应和他们在网上商店的购物行为。被调查者被暴露在不同的音乐和颜色组合中,这两种线索对被调查者的情绪反应和行为意图都有显著的影响。来自巴基斯坦的230名有效受访者的问卷调查结果显示,与暖色慢节奏音乐相比,冷色和快节奏音乐表现出更高水平的愉悦和兴奋。兴奋和愉悦也被发现是预测行为意图的重要参数。被调查者在冷色快节奏音乐环境下比在暖色慢节奏音乐环境下表现出更多的接近行为。提出了一个高效的在线商店环境,结合合适的音乐和颜色属性,将导致更多的时间花在店内,重新购买和重新访问。这项研究的结果有助于巴基斯坦的在线零售商使购物环境具有吸引力和令人愉快。
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引用次数: 18
Rational or Emotional? An Examination of Customer Loyalty in B2B Packaged Food Retail Setting 理性还是感性?B2B包装食品零售环境下顾客忠诚度研究
Q2 Social Sciences Pub Date : 2020-05-01 DOI: 10.14707/ajbr.200073
G. Phang, Yee Sheng Sim
This study aims to examine the contributing rational and emotional transaction-specific characteristics to customer loyalty dimensions, namely repurchase intention and positive words of mouth (WoM); as well as the mediation role of customer satisfaction among the buyers of packaged food retail outlets. A total of 221 responses were collected from the food retail businesses using purposive sampling method. The results demonstrated only four significant contributing factors to customer satisfaction, namely product quality, price perception, brand image and manufacturing country’s product image among the eight factors examined; with product quality and price perception played the most important roles. Proxys of a satisfied customers can be used to predict both behavioural and attitudinal loyalty. The study expands on existing literature by presenting the results of an empirical study addressing the uniqueness of the Malaysian packaged food retail market and how the transaction specific characteristics influence satisfaction and loyalty.
本研究旨在探讨理性交易特征与情感交易特征对顾客忠诚维度(即再购买意愿和积极口碑)的贡献;以及顾客满意度在包装食品零售店购买者中的中介作用。采用目的抽样法,共收集食品零售商户221份问卷。结果表明,在调查的8个因素中,只有4个因素对顾客满意度有显著影响,即产品质量、价格感知、品牌形象和制造国的产品形象;与产品质量和价格感知起了最重要的作用。满意顾客的代理可以用来预测行为忠诚和态度忠诚。该研究扩展了现有的文献,提出了一项实证研究的结果,解决了马来西亚包装食品零售市场的独特性,以及交易的具体特征如何影响满意度和忠诚度。
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引用次数: 1
The Role of Relationship Conflict and Mindfulness in the Consequences of Task Conflict 关系冲突和正念在任务冲突后果中的作用
Q2 Social Sciences Pub Date : 2020-01-31 DOI: 10.14707/ajbr.190071
Umar Shahzad, M. Memon, S. Khurram, Kim-Lim Tan
To date, there is a lack of research that explains the linkages between relationship conflict, task conflict, team mindfulness, perceived stress, and social undermining. In particular, little attention has been paid to these constructions in the context of the virtual workplace. The present study attempts to fill this research gap. The aim of this research is to examine the mediating role of team mindfulness between task conflict and perceived stress. Additionally, it also investigates the moderating role of relationship conflict on task conflict and outcomes including perceived stress and social undermining. Using a structured questionnaire, data were collected from 230 respondents working in virtual work teams of different information and communication technology organizations in Pakistan. The results have shown a significant indirect effect of task conflict on perceived stress through team awareness. Although relationship conflict moderates the relationship between task conflict and perceived stress, it has no impact on the relationship between task conflict and social undermining. The findings of this study have a number of implications for research and human resource managers.
到目前为止,还缺乏研究来解释关系冲突、任务冲突、团队意识、感知压力和社会破坏之间的联系。特别是,在虚拟工作场所的背景下,很少有人关注这些结构。本研究试图填补这一研究空白。本研究旨在探讨团队正念在任务冲突与感知压力之间的中介作用。此外,研究还探讨了关系冲突对任务冲突和结果(包括感知压力和社会破坏)的调节作用。使用结构化问卷,从巴基斯坦不同信息和通信技术组织的虚拟工作团队中工作的230名受访者中收集数据。结果表明,任务冲突通过团队意识对感知压力有显著的间接影响。虽然关系冲突调节了任务冲突与感知压力之间的关系,但它对任务冲突与社会破坏之间的关系没有影响。本研究的发现对研究和人力资源管理者有许多启示。
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引用次数: 6
Encounter Experiences among Tourists at Attraction Sites – An Application of Social Contact Theory 游客在景点的遭遇体验——社会接触理论的应用
Q2 Social Sciences Pub Date : 2020-01-31 DOI: 10.35248/2167-0269.19.8.414
H. Chang
This study uses the social contact theory to understand the attitudes of tourists towards other tourists, their encounter experiences, conflicts, and coping strategies used to overcome encounter conflict, and then investigates whether differences in these areas between American/Canadian and Chinese tourists are moderated by the recreational setting (indoor/outdoor). The study results show that Chinese tourists have more positive encounters with tourists who share their national background than with American/Canadian tourists, who for their own part experience more cultural conflict with other tourists in outdoor settings than do Chinese tourists. We conclude that the recreational setting moderates the relationship between American/Canadian and Chinese tourists, their level of encounter with other tourists, the type of conflict they experience, and the coping strategy used to ameliorate conflict. With respect to the latter, study participants at outdoors destinations, particularly American/Canadian tourists, prefer using an active adaptation strategy to overcome cultural and behavioral conflict, whereas those at indoor destinations prefer using an emotional strategy.
本研究运用社会接触理论来了解游客对其他游客的态度、遭遇经历、冲突以及克服遭遇冲突的应对策略,然后探讨美国/加拿大游客与中国游客在这些方面的差异是否受到娱乐环境(室内/室外)的调节。研究结果表明,与美国/加拿大游客相比,中国游客与拥有相同国家背景的游客有更积极的接触,而美国/加拿大游客在户外环境中与其他游客的文化冲突多于中国游客。我们的结论是,休闲环境调节了美国/加拿大和中国游客之间的关系,他们与其他游客的相遇水平,他们所经历的冲突类型,以及用于改善冲突的应对策略。对于后者,户外目的地的研究参与者,特别是美国/加拿大游客,更喜欢使用积极的适应策略来克服文化和行为冲突,而室内目的地的研究参与者更喜欢使用情感策略。
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引用次数: 4
Weeding out Deviant Workplace Behaviour in Downsized Organizations: The Role of Emotional Intelligence and Job Embeddedness 在缩减规模的组织中剔除不正常的工作场所行为:情绪智力和工作嵌入的作用
Q2 Social Sciences Pub Date : 2020-01-31 DOI: 10.14707/ajbr.190070
Mastura Mohd Yusof, J. Ho, Serene Siew-Imm Ng, D. Zawawi
While job insecurity has been widely studied across various contexts, the empirical study within the Malaysian context remained scarce. This study was undertaken to investigate the effect of job insecurity on deviant workplace behaviour on employees from retrenching organizations. This study also explored the effects of emotional intelligence and job embeddedness as moderating variables. Respondents were selected from retrenching organizations located in Johore, Penang and Selangor as these three states had the highest number of retrenchment cases in the country. Hypotheses testing was carried out using partial least squares structural equation modelling (PLS-SEM), the SmartPLS version 2.0. Overall, the results showed that job insecurity was negatively related to affective commitment and positively related to job-related tension. No relationship was detected between affective commitment and deviant workplace behaviour; however job-related tension correlated positively to deviant workplace behaviour. There was also a significant moderating influence of emotional intelligence on affective commitment and deviant workplace behaviour as well as on the relationship between job-related tension and deviant workplace behaviour. In addition, job embeddedness moderated the relationship between job-related tension and deviant workplace behaviour. The implications of the results to both theory and practice are discussed in this paper.
虽然工作不安全感在各种背景下得到了广泛的研究,但在马来西亚背景下的实证研究仍然很少。本研究旨在探讨工作不安全感对紧缩型企业员工工作偏差行为的影响。本研究还探讨了情绪智力和工作嵌入作为调节变量的影响。受访者是从柔佛、槟城和雪兰莪的裁员组织中挑选出来的,因为这三个州是国内裁员人数最多的州。假设检验采用偏最小二乘结构方程模型(PLS-SEM), SmartPLS 2.0版本。总体而言,工作不安全感与情感承诺负相关,与工作紧张正相关。情感承诺与职场越轨行为无显著关系;然而,与工作相关的紧张与工作场所的异常行为呈正相关。情绪智力对情感承诺和职场越轨行为以及工作紧张与职场越轨行为的关系也有显著的调节作用。此外,工作嵌入性调节了工作紧张与工作偏差行为之间的关系。本文讨论了研究结果对理论和实践的启示。
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引用次数: 4
Does Electricity Access Relate to Stakeholders’ Satisfaction? Empirical Evidence from Small and Medium Enterprises in North-West, Nigeria 电力接入与利益相关者满意度有关吗?来自尼日利亚西北部中小企业的经验证据
Q2 Social Sciences Pub Date : 2019-12-30 DOI: 10.20448/journal.518.2019.41.35.43
A. Sabo, Olusegun Kazeem Lekan
Several scholarly studies have been conducted to establish relationships of electricity access to business financial performance. Nonetheless, little is known about energy-stakeholders’ satisfaction relationships. The few studies that do exist on the topic often lack control variable. Thus, this is the motivation behind the present study. Therefore, this paper provides an empirical analysis of the effect of controlling firm characteristics in the energy-stakeholders’ satisfaction relationships. A multiple linear regression model is applied to primary data collected through structured questionnaire in five–point rating scale format to test the hypothesis via SPSS version 23. Results based on cross-sectional survey data from 245 sampled SMEs operating in the city of Kaduna, Kano, Katsina and Sokoto state in manufacturing, hotel & restaurant and wholesale & retail sector show evidence of a strong positive statistically significant relationships between electricity access and SMEs stakeholders’ satisfaction with electricity access t (245) = 9.138, p < 0.001; firm age t (245) = 4.404, p < 0.001. Subject to appreciable effect on stakeholders’ satisfaction, this study recommends an urgent need to step up electricity supply to SMEs in order to accelerate satisfaction level of firms’ stakeholders. Increasing electricity access should involve optimal production and utilization of generation capacity and/or reduction of transmission and distribution losses. Above all, SMEs villages/clusters should be built to promote industrial activities on the basis that access to reliable electricity supply is collectively and affordably provided by the relevant host authorities to investors and operators.
已经进行了几项学术研究,以建立电力获取与企业财务绩效的关系。然而,我们对能源利益相关者的满意度关系知之甚少。关于这一主题的少数研究往往缺乏控制变量。因此,这就是本研究背后的动机。因此,本文对控制企业特征在能源利益相关者满意度关系中的作用进行了实证分析。通过五分量表格式的结构化问卷收集的原始数据,采用多元线性回归模型,通过SPSS version 23对假设进行检验。基于对卡杜纳州、卡诺州、卡齐纳州和索科托州制造业、酒店餐饮业和批发零售业的245家抽样中小企业的横断面调查数据的结果显示,电力获取与中小企业利益相关者对电力获取的满意度之间存在显著的正相关关系t (245) = 9.138, p < 0.001;企业年龄t (245) = 4.404, p < 0.001。由于对持份者的满意度有明显的影响,本研究建议迫切需要增加对中小企业的电力供应,以提高企业持份者的满意度。增加电力供应应涉及发电能力的最佳生产和利用和(或)减少输电和配电损失。最重要的是,应该建立中小企业村/集群,以促进工业活动,在此基础上,有关东道国当局集体向投资者和经营者提供可靠和负担得起的电力供应。
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引用次数: 0
Trade Disagreement Between Japan and South Korea 日本和韩国的贸易分歧
Q2 Social Sciences Pub Date : 2019-10-08 DOI: 10.20849/abr.v4i3.685
Yiquan Wang
Trade disputes between Japan and South Korea have become increasingly serious. Some people blame the US president for this dispute, while others associate this with the need for the two countries to maintain the upper hand in Asia. Some of the problems are caused by trade restrictions and mutual embargoes between the two countries, all of which are aimed at achieving hegemony. Realism insists that the state develops on a self-sufficient basis, and the fundamental reason for its availability is to strengthen its own strength to help them get assistance in advance. The study will seek to assess whether Japan is willing to strengthen and congest power by undermining the Korean budget. Liberal internationalism assumes that the current global order may create peace, and global cooperation is an effective way to improve national interests. This view will assess whether Japan and South Korea will resolve their problems in a sincere manner and whether the United States will take a more active stance when making a resolution.
日本和韩国之间的贸易争端日益严重。一些人将这一争端归咎于美国总统,而另一些人则认为这与两国需要保持在亚洲的优势有关。一些问题是由两国之间的贸易限制和相互禁运造成的,所有这些都是为了实现霸权。现实主义坚持国家在自给自足的基础上发展,国家存在的根本原因是增强自身力量,帮助他们提前得到援助。该研究将评估日本是否愿意通过削弱韩国的预算来加强和扩大权力。自由国际主义认为,当前的全球秩序可以创造和平,全球合作是提高国家利益的有效途径。日本和韩国是否会真诚地解决问题,美国是否会在解决问题时采取更积极的态度,这将是一个评价。
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引用次数: 0
Corporate Social Responsibility and Contemporary Community Expectations 企业社会责任与当代社会期望
Q2 Social Sciences Pub Date : 2019-10-08 DOI: 10.20849/abr.v4i3.688
Bingyan Li, Chunyao Wang
This report evaluates the effectiveness of corporate social responsibility and contemporary community expectations. It analyses the definition of corporate social responsibility and the community expectations of CSR. The findings indicate that some company corporate social responsibility policy meet the community expectations. For instance, Westpac bank acts well in gender equality and scholar and Telstra has good performance in charity. However, there remain conflicts between CSR and community expectations. Optus collects customer information and leakage with careless conflicting legal element. Clean Tech provides the environmental service which is opposite of economic element in CSR. This report proposes some recommendations for company to keep balance for both CSR and community expectations.
该报告评估了企业社会责任的有效性和当代社会的期望。分析了企业社会责任的定义和社会对企业社会责任的期望。研究结果显示,部分公司的企业社会责任政策符合社会期望。例如,西太平洋银行在性别平等和学者方面表现良好,澳大利亚电信在慈善方面表现良好。然而,企业社会责任与社区期望之间仍然存在冲突。Optus收集客户信息和泄漏与不小心冲突的法律因素。清洁技术提供的是与企业社会责任中的经济要素相对立的环境服务。本报告提出了一些建议,以保持企业社会责任和社会期望的平衡。
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引用次数: 0
期刊
Asian Journal of Business Research
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