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PENGARUH BRANDING, PROMOSI DAN EDUKASI TERHADAP KEPUTUSAN BERWISATA DI IJEN GEOPARK KABUPATEN BONDOWOSO TERHADAP PERAN STAKEHOLDER SEBAGAI VARIABEL INTERVENING 品牌、宣传和教育对伊真地质公园邦德沃索地区旅游决策的影响--利益相关者作为干预变量的作用
Pub Date : 2024-01-18 DOI: 10.31967/prodimanajemen.v4i2.998
Z. Arifin, H. Sulaksono, Tamriatin Hidayah, Zainul Hasan
This research examines the influence of branding, promotion and education on tourism decisions in the Ijen Geopark, Bondowoso Regency through the role of stakeholders as intervening variables. The respondents used in this research were 113 tourists who had visited Ijen Geopark in the Bondowoso area using descriptive quantitative research methods with a path analysis approach. Research reveals that promotion and education have a direct influence on travel decisions, as does the role of stakeholders. Branding and promotion influence travel decisions through the role of stakeholders, while the influence of education has an influence on travel decisions through the role of stakeholders. This finding has important implications in the development of Ijen Geopark, that in tourism development, the role of stakeholders has a very important role.
本研究通过利益相关者作为干预变量的作用,探讨了品牌、宣传和教育对邦德沃索地区伊珍地质公园旅游决策的影响。本研究采用描述性定量研究方法和路径分析方法,受访者为曾到访邦度沃索地区伊珍地质公园的 113 名游客。研究表明,宣传和教育对旅游决策有直接影响,利益相关者的作用也是如此。品牌和宣传通过利益相关者的作用影响旅游决策,而教育的影响则通过利益相关者的作用影响旅游决策。这一发现对伊珍地质公园的发展具有重要意义,即在旅游业发展中,利益相关者的作用具有非常重要的作用。
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引用次数: 0
PERANAN CUSTOMER SERVICE DALAM MENINGKATKAN LOYALITAS NASABAH PENABUNG PADA PT. BANK TABUNGAN NEGARA (PERSERO) TBK KANTOR CABANG DENPASAR 客户服务对提高国家储蓄银行(Persero)登巴萨分行储户忠诚度的作用
Pub Date : 2024-01-18 DOI: 10.31967/prodimanajemen.v4i2.995
Ahmad Nadif NurFaizi, Haifa Haifa, Hayatul Maspufah
This research uses a qualitative descriptive approach where the data will be analyzed descriptively from the results of interviews, notes, and observations of researchers. This study used in-depth interviews with each informant. The results of this study indicate that the role of customer service in increasing depositor customer loyalty has carried out the service well and optimally. Savers customer loyalty to PT. Bank Tabungan Negara (Persero) Tbk Denpasar Branch Office is very high. This is evidenced by old customers who continue to save and transact at the bank, with services that make them comfortable making transactions and continuing to use the services of the bank without switching to another bank.
本研究采用定性描述法,将根据研究人员的访谈、笔记和观察结果对数据进行描述性分析。本研究对每位信息提供者进行了深入访谈。本研究的结果表明,客户服务在提高储户客户忠诚度方面的作用得到了很好的发挥。储蓄客户对 PT.Tabungan Negara (Persero) Tbk 登巴萨分行办事处的储蓄客户忠诚度非常高。这一点从老客户继续在该银行储蓄和交易就可见一斑,该银行提供的服务使他们在交易时感到舒适,并继续使用该银行的服务,而不会转到另一家银行。
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引用次数: 0
ANALISIS SISTEM PENGELOLAAN KEUANGAN PADA SMP MAQNAUL ULUM TERHADAP PENGUATAN MANAJEMEN KEUANGAN DI DESA. BALET BARU KEC.SUKOWONO JEMBER 分析 Maqnaul ulum SMP 的财务管理系统,以加强该村的财务管理。苏柯沃诺金边新芭蕾舞团
Pub Date : 2024-01-18 DOI: 10.31967/prodimanajemen.v4i2.996
Siti Nurkholifah, Karim Budiono, Haifa Haifa
This research aims to analyze the planning, implementation, and financial reporting system in SMP Maqna'ul Ulum. As an educational institution, the school has a responsibility to manage finances in accordance with principles of financial management, including fairness, efficiency, transparency, and public accountability. The study utilizes a qualitative method with a descriptive approach, collecting data through fieldwork, literature review, and interviews. The research findings indicate that financial management in SMP Maqna'ul Ulum begins with the preparation of the School Activity and Budget Plan (RKAS), followed by the implementation of fund utilization and bookkeeping. The realization of the management of the School Operational Assistance (BOS) funds in this school aligns with the principles stipulated in Government Regulation No. 48 of 2008, Article 59. Supporting factors in the management of BOS funds in SMP Maqna'ul Ulum include the support provided by parents, the teachers' council, and the school principal. Additionally, committee membership fees also play a role in supporting the financial management of the school. However, a limiting factor in financial management in SMP Maqna'ul Ulum is the limited budget allocation for BOS funds allocated to the school.
本研究旨在分析 SMP Maqna'ul Ulum 的规划、实施和财务报告系统。作为一所教育机构,学校有责任按照财务管理原则进行财务管理,包括公平、高效、透明和公共问责。本研究采用描述性的定性方法,通过实地考察、文献综述和访谈收集数据。研究结果表明,Maqna'ul Ulum 学校的财务管理从编制学校活动和预算计划(RKAS)开始,然后是实施资金使用和记账。该学校对学校业务补助(BOS)资金的管理符合 2008 年第 48 号政府条例第 59 条规定的原则。Maqna'ul Ulum 中小学业务补助基金管理的支持因素包括家长、教师委员会和校长提供的支持。此外,委员会成员的会费也对学校的财务管理起到了一定的支持作用。然而,Maqna'ul Ulum 学校财务管理的一个限制因素是分配给学校的预算有限。
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引用次数: 0
PENGARUH KUALITAS LAYANAN, PROMOSI, MEREK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA TOKO SEPATU HANS SPORT JEMBER 服务质量、促销、品牌和价格对 HANS SPORT JENBER 鞋店消费者购买决策的影响
Pub Date : 2024-01-18 DOI: 10.31967/prodimanajemen.v4i2.997
R. Ubaidillah, Agustin Agustin, A. Sauqi
This study aims to exaimine the effect of service quality, promotion, brand, and price on consumer purchasing decisions at the Hans Sport Jember shoe store. The research data was obtained from distributing questionnaires to the research object using purposive sampling. This type of research is quatitative. The sample used in this study were consumers of the Hans Sport Jember shoe shop with a total of 50 respondents. Data analysis used the Validity Test, Reability Test, Normality Test, multikolinearity test, Heteroscedasticity Test, Coefficient of Determination Test, the T Test, and F Test use the SPSS 25 program. The results of this study indicate that simultaneously service quality, promotion, brand, and price have a significant effect on purchasing decisions.
本研究旨在分析服务质量、促销、品牌和价格对消费者在 Hans Sport Jember 鞋店购买决定的影响。研究数据是通过有目的的抽样调查,向研究对象发放问卷获得的。这种类型的研究属于定量研究。本研究使用的样本是 Hans Sport Jember 鞋店的消费者,共有 50 名受访者。数据分析使用了 SPSS 25 程序,包括有效性检验、可重复性检验、正态检验、多线性检验、异方差检验、决定系数检验、T 检验和 F 检验。研究结果表明,服务质量、促销、品牌和价格同时对购买决策有显著影响。
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引用次数: 0
STRATEGI KEPALA SEKOLAH DALAM MENINGKATKAN MUTU SUMBER DAYA MANUSIA DI PASCA PANDEMI COVID-19 SMK ISLAM BUSTANUL ULUM PAKUSARI 校长提高大流行病后科维德-19SMK ISLAM BUSTANUL URUM PAKUSARI 人力资源质量的战略
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.991
Yuliana Setia Putri, Hary Sulaksono, Helmi Agus Salim
This research the Principal's Strategy in Improving the Quality of Human Resources in the Post-Covid 19 Pandemic at Bustanul Ulum Pakusari Islamic Vocational School, the objectives of this study are 1) to find out the principal's strategy during the Covid 19 pandemic at IBU Vocational School. 2) to find out the principal's strategy in improving human resource management during a pandemic at IBU Vocational School. 3) to find out the inhibiting factors and supporting factors for school principals in improving human resources during the covid pandemic at SMK IBU. The method used is descriptive method in the form of spoken or written words from the observed people or actors, with a qualitative approach. Data collection techniques used are interview techniques, observation and documentation. The subjects in this study consisted of school principals and teachers. The results of this study suggest that the principal's strategy in improving the quality of human resources has been well implemented. Because the principal cannot be separated from providing motivation and coaching to teachers. This can be seen in terms of teacher performance and tasks carried out from time to time. The inhibiting factors and supporting factors for improving the quality of human resources at the Islamic Vocational School of Bustanul Ulum are infrastructure facilities that are getting better than before, while the inhibiting factors (weaknesses and challenges) of school principals in improving the quality of human resources in post-covid 19 are students who are under the auspices of the pesantren because most of the students of the Bustanul Ulum Islamic Vocational School are santri which are not allowed to use or bring cell phones into the pesantren because it is regulated in the pesantren regulations.
本研究的主题是 "布斯塔努尔-乌卢姆-帕库萨里伊斯兰职业学校校长在科维德19大流行病后提高人力资源质量的策略",研究目标是:1)了解国际商业大学职业学校校长在科维德19大流行病期间的策略;2)了解国际商业大学职业学校校长在科维德19大流行病期间提高人力资源管理质量的策略;3)了解国际商业大学职业学校校长在科维德19大流行病期间提高人力资源管理质量的策略。2)找出国际商业大学职业学校校长在大流行病期间改善人力资源管理的策略。3)找出 IBU SMK 职业学校校长在大流行病期间改善人力资源的抑制因素和支持因素。采用的方法是描述性方法,即通过被观察者或行动者的口头或书面文字,以定性方法进行描述。数据收集技术包括访谈技术、观察和记录。研究对象包括校长和教师。研究结果表明,校长提高人力资源质量的战略得到了很好的实施。因为校长离不开对教师的激励和指导。这一点可以从教师的工作表现和任务完成情况中时时体现出来。布斯塔努尔乌卢姆伊斯兰职业学校提高人力资源质量的抑制因素和支持因素是基础设施比以前更好了,而校长在提高后科维德时代人力资源质量方面的抑制因素(弱点和挑战)是由家长委员会管理的学生,因为布斯塔努尔乌卢姆伊斯兰职业学校的大多数学生都是桑特里人,他们不允许使用手机或将手机带入家长委员会,因为家长委员会的规定是这样的。
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引用次数: 0
ANALISIS PENGARUH HARGA, KUALITAS PRODUK, KUALITAS PELAYANAN DAN STORE ATMOSPHERE TERHADAP KEPUTUSAN PEMBELIAN MELALUI KEPUASAN KONSUMEN DI TOKO BLINK-BLINK JEMBER 通过顾客满意度分析价格、产品质量、服务质量和商店氛围对 blink-blink jember 商店购买决策的影响
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.989
Elizabeth Ayu Retno Putri, Nely Supeni, A. Sauqi
Blink-Blink Jember is one type of shop in the field fashion which sells various kinds of product accessories. The purpose of this research is to find out whether there is an influence on price, product quality, service quality, and store atmosphere on purchasing decisions through consumer satisfaction at Blink-Blink Jember. With the population used, namely all consumers at Blink-Blink Jember and the number of samples used was 60 respondents with the sampling method purposive sampling. Data collection techniques used in this study using questionnaires and by using quantitative methods, while the analysis technique used is path analysis, sobel test, t test, and coefficients with the help of the SPSS 22.0 analysis tool. From the results of the tests that have been carried out, it is stated that: (1) the variable of service quality has a direct effect on the variable of consumer satisfaction. (2) the product quality variable has a direct effect on the purchasing decision variable. (3) consumer satisfaction has a direct effect on purchasing decision variables. (4) the service quality variable influences the purchasing decision variable through the consumer satisfaction variable at Blink-Blink Jember Stores.
Blink-Blink Jember 是一家销售各种产品配件的时装店。本研究的目的是通过消费者对 Blink-Blink Jember 的满意度,了解价格、产品质量、服务质量和商店氛围是否对购买决策有影响。研究对象为 Blink-Blink Jember 的所有消费者,样本数量为 60 个,抽样方法为目的性抽样。本研究采用问卷调查和定量方法收集数据,并在 SPSS 22.0 分析工具的帮助下使用路径分析、sobel 检验、t 检验和系数分析技术。测试结果表明(1)服务质量变量对消费者满意度变量有直接影响。(2)产品质量变量对购买决策变量有直接影响。(3) 消费者满意度直接影响购买决策变量。(4) 在 Blink-Blink Jember 商店,服务质量变量通过消费者满意度变量影响购买决策变 量。
{"title":"ANALISIS PENGARUH HARGA, KUALITAS PRODUK, KUALITAS PELAYANAN DAN STORE ATMOSPHERE TERHADAP KEPUTUSAN PEMBELIAN MELALUI KEPUASAN KONSUMEN DI TOKO BLINK-BLINK JEMBER","authors":"Elizabeth Ayu Retno Putri, Nely Supeni, A. Sauqi","doi":"10.31967/prodimanajemen.v4i2.989","DOIUrl":"https://doi.org/10.31967/prodimanajemen.v4i2.989","url":null,"abstract":"Blink-Blink Jember is one type of shop in the field fashion which sells various kinds of product accessories. The purpose of this research is to find out whether there is an influence on price, product quality, service quality, and store atmosphere on purchasing decisions through consumer satisfaction at Blink-Blink Jember. With the population used, namely all consumers at Blink-Blink Jember and the number of samples used was 60 respondents with the sampling method purposive sampling. Data collection techniques used in this study using questionnaires and by using quantitative methods, while the analysis technique used is path analysis, sobel test, t test, and coefficients with the help of the SPSS 22.0 analysis tool. From the results of the tests that have been carried out, it is stated that: (1) the variable of service quality has a direct effect on the variable of consumer satisfaction. (2) the product quality variable has a direct effect on the purchasing decision variable. (3) consumer satisfaction has a direct effect on purchasing decision variables. (4) the service quality variable influences the purchasing decision variable through the consumer satisfaction variable at Blink-Blink Jember Stores.","PeriodicalId":376436,"journal":{"name":"JMBI : Jurnal Manajemen Bisnis dan Informatika","volume":" 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139616639","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH E-SERVICE QUALITY, HARGA, KEPERCAYAAN DAN KUALITAS INFORMASI TERHADAP KEPUTUSAN PEMBELIAN TIKET KERETA API MELALUI APLIKASI KAI ACCESS DI KABUPATEN JEMBER 电子服务质量、价格、信任度和信息质量对通过 Kai Access 应用程序在 Jember 区购买火车票决策的影响
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.994
Vivin Santika Wulandari, Muhaimin Dimyati, Hayatul Maspufah
This study aims to examine the effect of E-Service Quality, Price, Trust and Information Quality on the Decision to Purchase Train Tickets Through the KAI Access Application in Jember Regency. Research data obtained from distributing questionnaires with purposive sampling technique. This type of quantitative research. The samples used were ITS Mandala students, University of Jember, and Jember State Polytechnic of 111 respondents. The results of the study show that E-Service Quality partially influences the decision to purchase train tickets through KAI Access. Prices partially affect the decision to purchase train tickets through KAI Access. Trust partially influences the decision to purchase train tickets through KAI Access. The quality of information partially influences the decision to purchase train tickets through KAI Access. While the results of the calculation of simultaneous test statistics, it was concluded that E-Service Quality, Price, Trust and Information Quality simultaneously had a positive and significant effect on Purchase Decision. and the coefficient of determination (60.8%). This means (E-Service Quality, Price, Trust and Quality of Information) is able to explain the variation of the Purchase Decision of 60.8%. The remaining 39.2% is explained by other variables outside the research.
本研究旨在探讨电子服务质量、价格、信任度和信息质量对通过金巴县的 KAI Access 应用程序购买火车票的决策的影响。研究数据来自采用目的性抽样技术发放的调查问卷。这是一种定量研究。使用的样本为 ITS Mandala 学生、Jember 大学和 Jember 州立理工学院的 111 名受访者。研究结果显示,电子服务质量部分影响了通过 KAI Access 购买火车票的决定。价格部分影响通过 KAI Access 购买火车票的决定。信任度部分影响通过 KAI Access 购买火车票的决定。信息质量部分影响通过 KAI Access 购买火车票的决定。同时检验统计量的计算结果得出结论,电子服务质量、价格、信任和信息质量同时对购买决策产生了显著的正向影响,决定系数为 60.8%。这意味着(电子服务质量、价格、信任度和信息质量)能够解释 60.8%的购买决策变化。其余的 39.2%由研究之外的其他变量解释。
{"title":"PENGARUH E-SERVICE QUALITY, HARGA, KEPERCAYAAN DAN KUALITAS INFORMASI TERHADAP KEPUTUSAN PEMBELIAN TIKET KERETA API MELALUI APLIKASI KAI ACCESS DI KABUPATEN JEMBER","authors":"Vivin Santika Wulandari, Muhaimin Dimyati, Hayatul Maspufah","doi":"10.31967/prodimanajemen.v4i2.994","DOIUrl":"https://doi.org/10.31967/prodimanajemen.v4i2.994","url":null,"abstract":"This study aims to examine the effect of E-Service Quality, Price, Trust and Information Quality on the Decision to Purchase Train Tickets Through the KAI Access Application in Jember Regency. Research data obtained from distributing questionnaires with purposive sampling technique. This type of quantitative research. The samples used were ITS Mandala students, University of Jember, and Jember State Polytechnic of 111 respondents. The results of the study show that E-Service Quality partially influences the decision to purchase train tickets through KAI Access. Prices partially affect the decision to purchase train tickets through KAI Access. Trust partially influences the decision to purchase train tickets through KAI Access. The quality of information partially influences the decision to purchase train tickets through KAI Access. While the results of the calculation of simultaneous test statistics, it was concluded that E-Service Quality, Price, Trust and Information Quality simultaneously had a positive and significant effect on Purchase Decision. and the coefficient of determination (60.8%). This means (E-Service Quality, Price, Trust and Quality of Information) is able to explain the variation of the Purchase Decision of 60.8%. The remaining 39.2% is explained by other variables outside the research.","PeriodicalId":376436,"journal":{"name":"JMBI : Jurnal Manajemen Bisnis dan Informatika","volume":"3 9","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139616582","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA, BUDAYA ORGANISASI DAN MOTIVASI KERJA TERHADAP KINERJA GURU DI MADRASAH TSANAWIYAH NEGERI 2 JEMBER 领导风格、工作环境、组织文化和工作动机对金边第二伊斯兰学校(Madrasah Tsanawiyah Negeri 2 Jember)教师绩效的影响
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.993
Sita Nurul Arofah, Nely Supeni, Hayatul Maspufah
This study aims to determine and analyze the influence of leadership style, work environment, organizational culture and work motivation on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember. The research method used is quantitative method with descriptive research type. The samples taken in this study were 45 respondents. The sampling technique used is saturated sample and the data analysis technique used is multiple linear regression analysis. Data collection method using a questionnaire. The results of this study indicate that work motivation has a positive and significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember, while leadership style, work environment and organizational culture have a positive but not significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember and simultaneously (simultaneously) have a positive and significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember.
本研究旨在确定和分析领导风格、工作环境、组织文化和工作动机对金边第二师范学校(Madrasah Tsanawiyah Negeri 2 Jember)教师绩效的影响。采用的研究方法是描述性研究类型的定量方法。本研究的样本为 45 名受访者。抽样技术为饱和抽样,数据分析技术为多元线性回归分析。数据收集方法采用问卷调查。研究结果表明,工作动机对金边第二女子学校(Madrasah Tsanawiyah Negeri 2 Jember)的教师绩效有积极而显著的影响,而领导风格、工作环境和组织文化对金边第二女子学校(Madrasah Tsanawiyah Negeri 2 Jember)的教师绩效有积极但不显著的影响,同时(同时)对金边第二女子学校(Madrasah Tsanawiyah Negeri 2 Jember)的教师绩效有积极而显著的影响。
{"title":"PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA, BUDAYA ORGANISASI DAN MOTIVASI KERJA TERHADAP KINERJA GURU DI MADRASAH TSANAWIYAH NEGERI 2 JEMBER","authors":"Sita Nurul Arofah, Nely Supeni, Hayatul Maspufah","doi":"10.31967/prodimanajemen.v4i2.993","DOIUrl":"https://doi.org/10.31967/prodimanajemen.v4i2.993","url":null,"abstract":"This study aims to determine and analyze the influence of leadership style, work environment, organizational culture and work motivation on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember. The research method used is quantitative method with descriptive research type. The samples taken in this study were 45 respondents. The sampling technique used is saturated sample and the data analysis technique used is multiple linear regression analysis. Data collection method using a questionnaire. The results of this study indicate that work motivation has a positive and significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember, while leadership style, work environment and organizational culture have a positive but not significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember and simultaneously (simultaneously) have a positive and significant effect on teacher performance at Madrasah Tsanawiyah Negeri 2 Jember.","PeriodicalId":376436,"journal":{"name":"JMBI : Jurnal Manajemen Bisnis dan Informatika","volume":" 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139616624","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
STRATEGI PENGEMBANGAN OBJEK WISATA KAWASAN TPA SEBAGAI WISATA EDUKASI DI DESA KERTOSARI KECAMATAN PAKUSARI JEMBER 金边市帕库萨里分区克尔托萨里村作为教育旅游区的旅游发展战略
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.992
Hofiatul Jannah, Y. Handayani, Haifa Haifa
This study aims to identify what elements are the strengths, weaknesses, opportunities and threats faced now and in the future, as well as appropriate development strategies. The results of the study show that through the SWOT matrix, IFAS Matrix and EFAS Matrix, it can be stated that Pakusari Jember Landfill Tourism has the ability to turn its potential into an achievement and even better performance in the future so that the right policy direction to be implemented is to increase and enlarge the role of Pakusari landfill tourism in various activities in accordance with the capabilities possessed, as well as to expand the role and take advantage of various opportunities. This policy direction is the basis of the policy in a growth strategy condition, meaning that in its development Pakusari Landfill Tourism can use a growth strategy but the role is carried out in stages according to the priority scale. And this strategy is supported by alternatives and opportunities to attract more visitors by developing infrastructure and developing community creativity, by increasing the various potentials that exist such as utilizing waste from used goods to make attractive photo spots and unique, improve the performance of waste management techniques and increase the promotion of tourist attractions to attract tourists to visit.
本研究旨在确定目前和未来面临的优势、劣势、机遇和威胁,以及适当的发展战略。研究结果表明,通过SWOT矩阵、IFAS矩阵和EFAS矩阵,可以说Pakusari Jember垃圾填埋场旅游业有能力将其潜力转化为成就,甚至在未来有更好的表现,因此,正确的政策实施方向是根据所具备的能力,增加和扩大Pakusari垃圾填埋场旅游业在各种活动中的作用,以及扩大作用和利用各种机会。这一政策方向是增长战略条件下的政策基础,即帕库萨里垃圾填埋场旅游的发展可以采用增长战略,但其作用要根据优先级分阶段进行。在这一战略的支持下,通过发展基础设施和开发社区创造力,增加现有的各种潜力,如利用废旧物品中的废弃物制作有吸引力的摄影景点和独特的景点,提高废弃物管理技术的性能,加大旅游景点的宣传力度,吸引更多的游客前来参观。
{"title":"STRATEGI PENGEMBANGAN OBJEK WISATA KAWASAN TPA SEBAGAI WISATA EDUKASI DI DESA KERTOSARI KECAMATAN PAKUSARI JEMBER","authors":"Hofiatul Jannah, Y. Handayani, Haifa Haifa","doi":"10.31967/prodimanajemen.v4i2.992","DOIUrl":"https://doi.org/10.31967/prodimanajemen.v4i2.992","url":null,"abstract":"This study aims to identify what elements are the strengths, weaknesses, opportunities and threats faced now and in the future, as well as appropriate development strategies. The results of the study show that through the SWOT matrix, IFAS Matrix and EFAS Matrix, it can be stated that Pakusari Jember Landfill Tourism has the ability to turn its potential into an achievement and even better performance in the future so that the right policy direction to be implemented is to increase and enlarge the role of Pakusari landfill tourism in various activities in accordance with the capabilities possessed, as well as to expand the role and take advantage of various opportunities. This policy direction is the basis of the policy in a growth strategy condition, meaning that in its development Pakusari Landfill Tourism can use a growth strategy but the role is carried out in stages according to the priority scale. And this strategy is supported by alternatives and opportunities to attract more visitors by developing infrastructure and developing community creativity, by increasing the various potentials that exist such as utilizing waste from used goods to make attractive photo spots and unique, improve the performance of waste management techniques and increase the promotion of tourist attractions to attract tourists to visit.","PeriodicalId":376436,"journal":{"name":"JMBI : Jurnal Manajemen Bisnis dan Informatika","volume":" 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139616896","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH HARGA, KUALITAS PELAYANAN, LOKASI, PROMOSI, DAN FASILITAS TERHADAP KEPUASAN PENGUNJUNG PADA WISATA ALAM PEMANDANGAN ARAK-ARAK WRINGIN KABUPATEN BONDOWOSO 价格、服务质量、地理位置、宣传和设施对游客对邦度沃索地区 wringin arak-arak 景观自然景点满意度的影响
Pub Date : 2024-01-17 DOI: 10.31967/prodimanajemen.v4i2.990
Ismawati Ismawati, Haifa Haifa, Hayatul Maspufah
This study aims to analyze the effect of price, service quality, location, promotion and facilities on visitor satisfaction at the natural attractions of the Wringin procession, Bondowoso Regency. This type of research used is quantitative research. The data used is primary data with data collection techniques, namely questionnaires and literature study. The data processing method in this study uses instrument data tests, namely: validity and reliability tests, classic assumption tests, namely: normality test, multicollinearity test, and heteroscedasticity test, multiple linear analysis, hypotheses namely: t test and F test, and coefficient of determination, with the help of the SPSS 25 analysis tool. The results showed that the variables Price, Service Quality, Location, and Promotion partially had no significant effect on visitor satisfaction with the scenery of the Wringin procession in Bondowoso Regency. While the facilities partially have a significant effect on visitor satisfaction at the nature tourism of the Wringin parade of Bondowoso Regency, and simultaneously have a significant effect on visitor satisfaction at the Natural Tourism of the Wringin parade of Bondowoso Regency.
本研究旨在分析价格、服务质量、地点、宣传和设施对邦德沃索地区 Wringin 游行自然景点游客满意度的影响。本研究采用的是定量研究。使用的数据是原始数据,采用的数据收集技术是问卷调查和文献研究。在 SPSS 25 分析工具的帮助下,本研究的数据处理方法使用了工具数据测试,即有效性和可靠性测试、经典假设检验,即正态性检验、多重共线性检验和异方差检验、多重线性分析、假设检验,即 t 检验和 F 检验以及决定系数。结果表明,价格、服务质量、位置和促销等变量对游客对邦德沃索地区乌灵素游行的满意度没有显著影响。而设施变量对游客对邦度沃索岛乌灵巡游自然景观的满意度有显著影响,同时对游客对邦度沃索岛乌灵巡游自然景观的满意度也有显著影响。
{"title":"PENGARUH HARGA, KUALITAS PELAYANAN, LOKASI, PROMOSI, DAN FASILITAS TERHADAP KEPUASAN PENGUNJUNG PADA WISATA ALAM PEMANDANGAN ARAK-ARAK WRINGIN KABUPATEN BONDOWOSO","authors":"Ismawati Ismawati, Haifa Haifa, Hayatul Maspufah","doi":"10.31967/prodimanajemen.v4i2.990","DOIUrl":"https://doi.org/10.31967/prodimanajemen.v4i2.990","url":null,"abstract":"This study aims to analyze the effect of price, service quality, location, promotion and facilities on visitor satisfaction at the natural attractions of the Wringin procession, Bondowoso Regency. This type of research used is quantitative research. The data used is primary data with data collection techniques, namely questionnaires and literature study. The data processing method in this study uses instrument data tests, namely: validity and reliability tests, classic assumption tests, namely: normality test, multicollinearity test, and heteroscedasticity test, multiple linear analysis, hypotheses namely: t test and F test, and coefficient of determination, with the help of the SPSS 25 analysis tool. The results showed that the variables Price, Service Quality, Location, and Promotion partially had no significant effect on visitor satisfaction with the scenery of the Wringin procession in Bondowoso Regency. While the facilities partially have a significant effect on visitor satisfaction at the nature tourism of the Wringin parade of Bondowoso Regency, and simultaneously have a significant effect on visitor satisfaction at the Natural Tourism of the Wringin parade of Bondowoso Regency.","PeriodicalId":376436,"journal":{"name":"JMBI : Jurnal Manajemen Bisnis dan Informatika","volume":" 391","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139618058","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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JMBI : Jurnal Manajemen Bisnis dan Informatika
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