Pub Date : 2022-04-01DOI: 10.21018/rjcpr.2022.1.339
Elena NEGREA-BUSUIOC, Oana Ștefăniță, Gabriela Guiu
Metaphors and analogies are efficient and attractive tools used in science teaching to explain abstract ideas in simpler, familiar terms. Science textbook authors and teachers rely on metaphors and analogies to explain abstract scientific concepts and convey them to young learners. In this paper, we discuss a corpus of metaphorical expressions found in Romanian physics and chemistry textbooks for secondary education (grades 6-8), and classified based on target domains (i.e., the core scientific concepts presented in the unit lessons of the analyzed textbooks) and source domains (i.e., the more concrete, more familiar concepts used to explain scientific concepts from the analyzed textbooks). Furthermore, we explore the way in which the identified and annotated metaphors may provide the basis for understanding core concepts from physics (e.g., electricity in terms of ‘water flowing’) and chemistry (e.g., electron shells as ‘field track lanes’). This study is part of a larger research project which aims is to examine how metaphors and analogies used in Romanian science textbooks are understood and misunderstood by young learners and what (mis-) understanding complex scientific ideas might mean for pupils’ preparedness to make sense of the world we live in and, ultimately, for their future engagement with and interest in science.
{"title":"Science Meets Metaphor: Teaching and Communicating about Abstract Concepts in Romanian Science Textbooks","authors":"Elena NEGREA-BUSUIOC, Oana Ștefăniță, Gabriela Guiu","doi":"10.21018/rjcpr.2022.1.339","DOIUrl":"https://doi.org/10.21018/rjcpr.2022.1.339","url":null,"abstract":"Metaphors and analogies are efficient and attractive tools used in science teaching to explain abstract ideas in simpler, familiar terms. Science textbook authors and teachers rely on metaphors and analogies to explain abstract scientific concepts and convey them to young learners. In this paper, we discuss a corpus of metaphorical expressions found in Romanian physics and chemistry textbooks for secondary education (grades 6-8), and classified based on target domains (i.e., the core scientific concepts presented in the unit lessons of the analyzed textbooks) and source domains (i.e., the more concrete, more familiar concepts used to explain scientific concepts from the analyzed textbooks). Furthermore, we explore the way in which the identified and annotated metaphors may provide the basis for understanding core concepts from physics (e.g., electricity in terms of ‘water flowing’) and chemistry (e.g., electron shells as ‘field track lanes’). This study is part of a larger research project which aims is to examine how metaphors and analogies used in Romanian science textbooks are understood and misunderstood by young learners and what (mis-) understanding complex scientific ideas might mean for pupils’ preparedness to make sense of the world we live in and, ultimately, for their future engagement with and interest in science.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2022-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73274404","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-12-01DOI: 10.21018/rjcpr.2021.3.332
N. Eyo, N. Hasan
The study explores factors influencing PR practitioners’ ethical consideration in decision-making process. In line with the theoretical approach of self-efficacy, practitioner’s performances emanate from individual self-efficacy aligned with organization culture and objectives. Thus, self-efficacy inspires individual behavior based upon their belief and capacity to execute or perform actions essential to produce expected results. Based on 20 semi-structured interviews with Malaysian PR practitioners, questions were based on a set of collected and collated reviews of the literature as well as guided by responsible advocacy theory and self-efficacy theory to facilitate the interview process. Data from the interviews were transcribed, coded, and thematically analyzed. Findings of the study indicate that organizational interest, goals, and business focus, corporate politics, boss-influenced clients or stakeholder pressure and practitioners’ personal values were influential factors affecting practitioner’s ethical and decision-making dispositions. Further findings showed that the level of discretions practitioners processed in decision-making process is based on a combination of internal factors like organization business focus and external factors like client needs and pressure. Given that practitioners are bounded by organization laws as employees; it is recommended that independent bodies be put in place other than national public relations associations to serve as a regulator over unethical practices and protection of practitioners against corporate powers.
{"title":"The Influence of Self-Efficacy in Ethical Consideration and Decision-Making Processes","authors":"N. Eyo, N. Hasan","doi":"10.21018/rjcpr.2021.3.332","DOIUrl":"https://doi.org/10.21018/rjcpr.2021.3.332","url":null,"abstract":"The study explores factors influencing PR practitioners’ ethical consideration in decision-making process. In line with the theoretical approach of self-efficacy, practitioner’s performances emanate from individual self-efficacy aligned with organization culture and objectives. Thus, self-efficacy inspires individual behavior based upon their belief and capacity to execute or perform actions essential to produce expected results. Based on 20 semi-structured interviews with Malaysian PR practitioners, questions were based on a set of collected and collated reviews of the literature as well as guided by responsible advocacy theory and self-efficacy theory to facilitate the interview process. Data from the interviews were transcribed, coded, and thematically analyzed. Findings of the study indicate that organizational interest, goals, and business focus, corporate politics, boss-influenced clients or stakeholder pressure and practitioners’ personal values were influential factors affecting practitioner’s ethical and decision-making dispositions. Further findings showed that the level of discretions practitioners processed in decision-making process is based on a combination of internal factors like organization business focus and external factors like client needs and pressure. Given that practitioners are bounded by organization laws as employees; it is recommended that independent bodies be put in place other than national public relations associations to serve as a regulator over unethical practices and protection of practitioners against corporate powers.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75952473","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-12-01DOI: 10.21018/rjcpr.2021.3.333
Gheorghe-Ilie Fârte, D. Obadă
The aim of this study is to explore the effects of fake news on consumers’ brand trust in the food security context. The starting point of our research is the finding that issues related to food security cannot be addressed without the contribution of multinational food corporations. The efficiency of their intervention depends on their capacity to build and preserve their brand trust despite the multifarious fake news stories that contaminate the information flow. Is brand trust sensitive to fake news? In some cases, the spread of fake news in mass media and social media negatively affects food companies. In other cases, consumers’ trust remains relatively unchanged. These ambivalent reactions give us good reason to assess whether consumers’ exposure to negative fake news influences their trust in international food brands. Using a one-group pretest–posttest research design, we found that the effects of fake news on consumers’ brand trust are predominantly negative, but in a few cases, these effects can be neutral or positive. These results could be useful for PR and marketing researchers and professionals interested in fake news phenomena and brand trust because they shed light on the real threat fake news represents for multinational food companies.
{"title":"The Effects of Fake News on Consumers’ Brand Trust","authors":"Gheorghe-Ilie Fârte, D. Obadă","doi":"10.21018/rjcpr.2021.3.333","DOIUrl":"https://doi.org/10.21018/rjcpr.2021.3.333","url":null,"abstract":"The aim of this study is to explore the effects of fake news on consumers’ brand trust in the food security context. The starting point of our research is the finding that issues related to food security cannot be addressed without the contribution of multinational food corporations. The efficiency of their intervention depends on their capacity to build and preserve their brand trust despite the multifarious fake news stories that contaminate the information flow. Is brand trust sensitive to fake news? In some cases, the spread of fake news in mass media and social media negatively affects food companies. In other cases, consumers’ trust remains relatively unchanged. These ambivalent reactions give us good reason to assess whether consumers’ exposure to negative fake news influences their trust in international food brands. Using a one-group pretest–posttest research design, we found that the effects of fake news on consumers’ brand trust are predominantly negative, but in a few cases, these effects can be neutral or positive. These results could be useful for PR and marketing researchers and professionals interested in fake news phenomena and brand trust because they shed light on the real threat fake news represents for multinational food companies.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80186789","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-12-01DOI: 10.21018/rjcpr.2021.3.331
Rizwan Sarwar Sulehry, D. Wallace
A main tenet of discourse theory, as derived from the original scholarship of Laclau and Mouffe, is that any social order is the contingent outcome of a political project. Such project is itself a consequence of material discursive practice, the pervasiveness of which is measurable in part by the extent to which its verbal articulations get disseminated with the help of news media. Thus, investigating news media agents which initiate, further, counter and discontinue the discursive process can be effective in mapping the political constitution of the social. But the question is: how to operationalize discourse theory for in-depth analysis of news media artifacts? Glynos and Howarth’s (2007) logics approach is a major step forward, but their account is too generalized to pass as an instructive account of their method. Others who have attempted to operationalize this approach have also left data analysis underspecified, particularly regarding the method of identifying the self-interpretations of social actors, on which the uncovering of logics initially depends. This article offers a more comprehensive methodological account. Through a sample analysis of one news report, we demonstrate that discourse theory’s analytical resources can be bolstered by subjecting the textual data to an approach derived from the literature on frame analysis. In the course of this illustration, we additionally hope to contribute to framing theory’s analytical repertoire.
{"title":"Using Frame Analysis to Operationalize Discourse Theory for Critical News Media Research","authors":"Rizwan Sarwar Sulehry, D. Wallace","doi":"10.21018/rjcpr.2021.3.331","DOIUrl":"https://doi.org/10.21018/rjcpr.2021.3.331","url":null,"abstract":"A main tenet of discourse theory, as derived from the original scholarship of Laclau and Mouffe, is that any social order is the contingent outcome of a political project. Such project is itself a consequence of material discursive practice, the pervasiveness of which is measurable in part by the extent to which its verbal articulations get disseminated with the help of news media. Thus, investigating news media agents which initiate, further, counter and discontinue the discursive process can be effective in mapping the political constitution of the social. But the question is: how to operationalize discourse theory for in-depth analysis of news media artifacts? Glynos and Howarth’s (2007) logics approach is a major step forward, but their account is too generalized to pass as an instructive account of their method. Others who have attempted to operationalize this approach have also left data analysis underspecified, particularly regarding the method of identifying the self-interpretations of social actors, on which the uncovering of logics initially depends. This article offers a more comprehensive methodological account. Through a sample analysis of one news report, we demonstrate that discourse theory’s analytical resources can be bolstered by subjecting the textual data to an approach derived from the literature on frame analysis. In the course of this illustration, we additionally hope to contribute to framing theory’s analytical repertoire.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78634145","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-12-01DOI: 10.21018/rjcpr.2021.3.334
Diana-Maria Buf
Cyberbullying is a global phenomenon that has attracted scholarly attention since the beginning of this century. Due to the emergence of new media, researchers have focused their attention on new forms of cyberbullying and methods of intervention. In this context, the book Narratives in Research and Interventions on Cyberbullying among Young People comes to fill a gap identified in cyberbullying studies. This edited volume comprises chapters that discuss innovative ways of researching cyberbullying among young people by using the narrative approach; furthermore, the chapters also draw attention to current challenges regarding cyberbullying interventions.
{"title":"Book review of 'Narratives in Research and Interventions on Cyberbullying among Young People' edited by Heidi Vandebosch & Lelia Green, Springer, 2019, 243 pages","authors":"Diana-Maria Buf","doi":"10.21018/rjcpr.2021.3.334","DOIUrl":"https://doi.org/10.21018/rjcpr.2021.3.334","url":null,"abstract":"Cyberbullying is a global phenomenon that has attracted scholarly attention since the beginning of this century. Due to the emergence of new media, researchers have focused their attention on new forms of cyberbullying and methods of intervention. In this context, the book Narratives in Research and Interventions on Cyberbullying among Young People comes to fill a gap identified in cyberbullying studies. This edited volume comprises chapters that discuss innovative ways of researching cyberbullying among young people by using the narrative approach; furthermore, the chapters also draw attention to current challenges regarding cyberbullying interventions.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90283227","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-01DOI: 10.21018/RJCPR.2021.2.327
D. Balaban
From its very first pages, Paul Dobrescu’s new book The Dragons of Development makes its roots visible: it is built on a comprehensive literature review, and on a reflection upon progress and supremacy in contemporary societies. The author sees the development of a society as “a way to get to know ourselves” (p.10), and the ideas elaborated in the volume are based on historical and societal knowledge. To understand the development of a nation, its cultural roots and the following integration of culture in the norms of that society are a relevant object of study.
{"title":"Technology, Development, and the Competition for Supremacy","authors":"D. Balaban","doi":"10.21018/RJCPR.2021.2.327","DOIUrl":"https://doi.org/10.21018/RJCPR.2021.2.327","url":null,"abstract":"From its very first pages, Paul Dobrescu’s new book The Dragons of Development makes its roots visible: it is built on a comprehensive literature review, and on a reflection upon progress and supremacy in contemporary societies. The author sees the development of a society as “a way to get to know ourselves” (p.10), and the ideas elaborated in the volume are based on historical and societal knowledge. To understand the development of a nation, its cultural roots and the following integration of culture in the norms of that society are a relevant object of study.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86486210","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-01DOI: 10.21018/RJCPR.2021.2.328
Tudor Vlad
From my point of view, Paul Dobrescu is one of the very few independent scholars and researchers in Romania, in the area of political and economic analysis. His studies do not answer to “orders” or fashions; They are based on sources and expertise that cannot be denied, and are built on broad cultural, historical, political and economic perspectives. Development, one of the main topics of the author, is examined in its complexity, as a testimony of a country or of a culture.
{"title":"Review of Paul Dobrescu’s 'Dragonii dezvoltării: Revine istoria pe supercontinentul euroasiatic?'","authors":"Tudor Vlad","doi":"10.21018/RJCPR.2021.2.328","DOIUrl":"https://doi.org/10.21018/RJCPR.2021.2.328","url":null,"abstract":"From my point of view, Paul Dobrescu is one of the very few independent scholars and researchers in Romania, in the area of political and economic analysis. His studies do not answer to “orders” or fashions; They are based on sources and expertise that cannot be denied, and are built on broad cultural, historical, political and economic perspectives. Development, one of the main topics of the author, is examined in its complexity, as a testimony of a country or of a culture.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86417545","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-01DOI: 10.21018/RJCPR.2021.2.323
Dana Raluca Buturoiu, Ana Voloc
In times of crisis, the media play a crucial role in offering people information and updates related to the ongoing events. Thus, the media implicitly shape public opinion on the issues they cover and, as a result, influence public attitudes and behaviors. In this context, this paper aims at analyzing the media coverage of the COVID-19 pandemic. Specifically, by means of quantitative content analysis (N=1511) conducted on both television and online news stories released during March 18-31 2020, this study sheds light on the agenda-setting effects of the media and the phenomenon known as intermedia agenda-setting. Main results show that, in spring 2020, both television and online news stories extensively covered COVID-19 topics, focusing on domestic issues such as decisions taken by the authorities in order to manage the pandemic, effects of the virus, and statistics. Furthermore, results show a relatively high intermedia agenda-setting effect within the Romanian media environment. Content published online (either in the form of social media content or online stories) is frequently “borrowed” and cited in both online and television news stories, leading us to the idea that digital media might have become mainstream information sources.
{"title":"Media Coverage in Times of Crisis. Intermedia Agenda-setting of COVID-19 – related Topics","authors":"Dana Raluca Buturoiu, Ana Voloc","doi":"10.21018/RJCPR.2021.2.323","DOIUrl":"https://doi.org/10.21018/RJCPR.2021.2.323","url":null,"abstract":"In times of crisis, the media play a crucial role in offering people information and updates related to the ongoing events. Thus, the media implicitly shape public opinion on the issues they cover and, as a result, influence public attitudes and behaviors. In this context, this paper aims at analyzing the media coverage of the COVID-19 pandemic. Specifically, by means of quantitative content analysis (N=1511) conducted on both television and online news stories released during March 18-31 2020, this study sheds light on the agenda-setting effects of the media and the phenomenon known as intermedia agenda-setting. Main results show that, in spring 2020, both television and online news stories extensively covered COVID-19 topics, focusing on domestic issues such as decisions taken by the authorities in order to manage the pandemic, effects of the virus, and statistics. Furthermore, results show a relatively high intermedia agenda-setting effect within the Romanian media environment. Content published online (either in the form of social media content or online stories) is frequently “borrowed” and cited in both online and television news stories, leading us to the idea that digital media might have become mainstream information sources.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90039830","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-01DOI: 10.21018/RJCPR.2021.2.324
A. B. Bıçakçı
When civil society organisations (CSOs) of asymmetric size, structure and scope become members of an advocacy network, all those variations may lead to discrepant communicative behaviour. Therefore, encouraging member organisations to collaborate and co-create messages towards an advocacy goal is a major challenge. To examine member engagement in an advocacy network, this study scrutinizes the strategic communication activities of an environmental network in Turkey, and reviews their EU-funded campaign named ‘No Pesticides on My Plate’ accordingly. Grounded in the relationship management framework, this paper suggests that the power of relevant public relations strategies and tactics should be taken into account as to ensure the effectiveness of member CSOs’ actions in an advocacy network. Depending on a case study to examine the subject, it demonstrates how interpersonal communication and media tactics may be utilised to achieve member relations goals and finally to pursue social change.
{"title":"Public Relations towards Member Engagement in Advocacy Networks: the ‘No Pesticides on My Plate’ Campaign","authors":"A. B. Bıçakçı","doi":"10.21018/RJCPR.2021.2.324","DOIUrl":"https://doi.org/10.21018/RJCPR.2021.2.324","url":null,"abstract":"When civil society organisations (CSOs) of asymmetric size, structure and scope become members of an advocacy network, all those variations may lead to discrepant communicative behaviour. Therefore, encouraging member organisations to collaborate and co-create messages towards an advocacy goal is a major challenge. To examine member engagement in an advocacy network, this study scrutinizes the strategic communication activities of an environmental network in Turkey, and reviews their EU-funded campaign named ‘No Pesticides on My Plate’ accordingly. Grounded in the relationship management framework, this paper suggests that the power of relevant public relations strategies and tactics should be taken into account as to ensure the effectiveness of member CSOs’ actions in an advocacy network. Depending on a case study to examine the subject, it demonstrates how interpersonal communication and media tactics may be utilised to achieve member relations goals and finally to pursue social change.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81266693","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-01DOI: 10.21018/RJCPR.2021.2.325
Cosmin Ghețău, Mihai-Bogdan Iovu
In the present paper we approached bonding and bridging social capital among gamers (seen as individuals who spend at least an hour a day in games) who use (or don’t use) voice communication while playing. Suspecting that voice communication usage facilitates the social capital formation. We also investigated the role of perceived anonymity as a confounding variable. To test our hypothesis, a quantitative research was carried out. The study focuses on the subsequent elements: voice application usage; perceived anonymity; and the presence of the following forms of social capital: bonding social capital and bridging social capital. Data collection was based on surveys spread in the online environment and resulted in a sample of 102 respondents. Based on quasi-experimental design we obtained data that display higher mean scores on bonding and bridging social capital scales on the experiment group (voice communication users) than in control group (non-voice communication users). Also, control group have a lower score on the perceived anonymity scale. One explanation for our results could be that voice communication reduces perceived anonymity and individuals that consider themselves as having a low level of anonymity engage in more controlled behaviors that in turn facilitate the formation of social capital.
{"title":"'I Hear You': Effects of Voice Communication on the Social Capital of Gamers","authors":"Cosmin Ghețău, Mihai-Bogdan Iovu","doi":"10.21018/RJCPR.2021.2.325","DOIUrl":"https://doi.org/10.21018/RJCPR.2021.2.325","url":null,"abstract":"In the present paper we approached bonding and bridging social capital among gamers (seen as individuals who spend at least an hour a day in games) who use (or don’t use) voice communication while playing. Suspecting that voice communication usage facilitates the social capital formation. We also investigated the role of perceived anonymity as a confounding variable. To test our hypothesis, a quantitative research was carried out. The study focuses on the subsequent elements: voice application usage; perceived anonymity; and the presence of the following forms of social capital: bonding social capital and bridging social capital. Data collection was based on surveys spread in the online environment and resulted in a sample of 102 respondents. Based on quasi-experimental design we obtained data that display higher mean scores on bonding and bridging social capital scales on the experiment group (voice communication users) than in control group (non-voice communication users). Also, control group have a lower score on the perceived anonymity scale. One explanation for our results could be that voice communication reduces perceived anonymity and individuals that consider themselves as having a low level of anonymity engage in more controlled behaviors that in turn facilitate the formation of social capital.","PeriodicalId":40874,"journal":{"name":"Romanian Journal of Communication and Public Relations","volume":null,"pages":null},"PeriodicalIF":0.6,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90176116","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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