Purpose: The paper investigates and synthesizes an in-depth overview of national financial education policies and strategies aimed at the young, highlights the best practices, gives recommendations for the most efficient financial education efforts at the national level and the implementation of an efficient financial education policy in Croatia. Methodology: The analysis is conducted as a case study of financial education policies and strategies aimed at the young of the countries that achieved the best results on the OECD PISA test, Australia, the United States of America and the United Kingdom. Results: The examined countries have national financial education policies with similar aims, fields of financial education and strategies of evaluation but, although they are part of the curriculum, the programs are mostly not standardized and financial education efforts towards teachers and parents are not emphasized. Conclusion: To be efficient, a financial education program aimed at the young has to be relevant, customized according to participants’ characteristics, has to relate knowledge to a specific action, has to be longterm, successfully evaluated, standardized on the national level, implemented at a younger age and have a specified aim. Financial education should be considered as an independent subject in formal education.
{"title":"Review of national financial education policies aimed at the young","authors":"A. Lučić, Marija Uzelac, Luka Gaćina","doi":"10.51680/ev.34.2.15","DOIUrl":"https://doi.org/10.51680/ev.34.2.15","url":null,"abstract":"Purpose: The paper investigates and synthesizes an in-depth overview of national financial education policies and strategies aimed at the young, highlights the best practices, gives recommendations for the most efficient financial education efforts at the national level and the implementation of an efficient financial education policy in Croatia. Methodology: The analysis is conducted as a case study of financial education policies and strategies aimed at the young of the countries that achieved the best results on the OECD PISA test, Australia, the United States of America and the United Kingdom. Results: The examined countries have national financial education policies with similar aims, fields of financial education and strategies of evaluation but, although they are part of the curriculum, the programs are mostly not standardized and financial education efforts towards teachers and parents are not emphasized. Conclusion: To be efficient, a financial education program aimed at the young has to be relevant, customized according to participants’ characteristics, has to relate knowledge to a specific action, has to be longterm, successfully evaluated, standardized on the national level, implemented at a younger age and have a specified aim. Financial education should be considered as an independent subject in formal education.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70667871","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: The main purpose of this research is to analyse the international trade of the EAEU member states. Methodology: The paper is based on the use of indicators such as the trade balance, intra-industry trade, import content of exports, trade openness, and the share of exports in GDP. Results: The results show openness to foreign trade and export orientation of the EAEU member states. Conclusion: The conclusion is that international trade, the rapid growth of export, and trade openness differ significantly between the EAEU member states.
{"title":"International trade of the Eurasian Economic Union (EAEU)","authors":"P. Misevic","doi":"10.51680/EV.34.1.14","DOIUrl":"https://doi.org/10.51680/EV.34.1.14","url":null,"abstract":"Purpose: The main purpose of this research is to analyse the international trade of the EAEU member states. Methodology: The paper is based on the use of indicators such as the trade balance, intra-industry trade, import content of exports, trade openness, and the share of exports in GDP. Results: The results show openness to foreign trade and export orientation of the EAEU member states. Conclusion: The conclusion is that international trade, the rapid growth of export, and trade openness differ significantly between the EAEU member states.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70666690","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: The modern concepts of contemplating joint dynamics of monetary policy effects on economic growth and its indicators require an indirect approach based on empirical research of mainly financial infrastructure, competitiveness of the financial markets and current economic conditions. Meanwhile, the problems of unemployment and the structure of employment within these concepts are most frequently linked with the polarization of the labor market and two important factors, that is, the effects of growth on unemployment and the fact that technological changes affect the changes in salary ranges. Methodology: By using the Adaptive Neuro-Fuzzy Inference System (ANFIS) and the set of data from 1995 to 2016, this paper analyzes these issues through a prism of established balances between the labor and financial markets, i.e., the monetization of economy (M1/GDP), financial development (Loans/GDP) and the share of gross government debt in GDP (government gross debt/GDP). Results: The proposed model suggests that the rate of unemployment is conditioned by the financial cycle and monetary policy (M1/GDP, Loans/GDP), as well as the business cycle and fiscal policy (gross d/BDP) and that a controlled and properly directed level of monetization of the economy (M1/BDP) and financial development measured as Loans/GDP can be “sufficient” for economic growth. Conclusion: Waiting in the “monetary union lobby”, i.e., waiting for the ERM II exchange mechanism can last longer than the set deadlines, leading to the need for Croatian economic policy to optimize monetary and fiscal policy measures in order to increase economic growth and reduce unemployment.
{"title":"Using ANFIS in joint dynamics of monetization, financial development, public debt and unemployment analysis","authors":"Sonja Brlečić Valčić, A. Samodol, M. Valčić","doi":"10.51680/EV.34.1.3","DOIUrl":"https://doi.org/10.51680/EV.34.1.3","url":null,"abstract":"Purpose: The modern concepts of contemplating joint dynamics of monetary policy effects on economic growth and its indicators require an indirect approach based on empirical research of mainly financial infrastructure, competitiveness of the financial markets and current economic conditions. Meanwhile, the problems of unemployment and the structure of employment within these concepts are most frequently linked with the polarization of the labor market and two important factors, that is, the effects of growth on unemployment and the fact that technological changes affect the changes in salary ranges. Methodology: By using the Adaptive Neuro-Fuzzy Inference System (ANFIS) and the set of data from 1995 to 2016, this paper analyzes these issues through a prism of established balances between the labor and financial markets, i.e., the monetization of economy (M1/GDP), financial development (Loans/GDP) and the share of gross government debt in GDP (government gross debt/GDP). Results: The proposed model suggests that the rate of unemployment is conditioned by the financial cycle and monetary policy (M1/GDP, Loans/GDP), as well as the business cycle and fiscal policy (gross d/BDP) and that a controlled and properly directed level of monetization of the economy (M1/BDP) and financial development measured as Loans/GDP can be “sufficient” for economic growth. Conclusion: Waiting in the “monetary union lobby”, i.e., waiting for the ERM II exchange mechanism can last longer than the set deadlines, leading to the need for Croatian economic policy to optimize monetary and fiscal policy measures in order to increase economic growth and reduce unemployment.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70666950","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: This paper is aimed at analyzing one component of private savings and its factors, namely the savings of private profit companies. Methodology: An analysis was conducted of the savings of the private profit companies in Bosnia and Herzegovina (BiH), which, viewed as the sum of savings and time deposits, recorded a cumulative growth of 78.72% until the outbreak of the global financial crisis. In order to examine what factors favored such positive developments the ARDL methodology was applied. Results: The variables that statistically significantly affect the savings of private profit companies in BiH are GDP growth rate, deposit interest rate, money supply in % of GDP and current account balance in % of GDP (marginally significant at 6% significance level). Conclusion: The methodology applied confirmed the hypothesis of the paper, which proposes that the savings of private profit companies in BiH are significantly influenced by variables of the financial type.
{"title":"Analysis of factors affecting the savings of private profit companies in Bosnia and\u0000Herzegovina expressed in relative amount of GDP by applying the ARDL methodology","authors":"Irma Đidelija","doi":"10.51680/EV.34.1.1","DOIUrl":"https://doi.org/10.51680/EV.34.1.1","url":null,"abstract":"Purpose: This paper is aimed at analyzing one component of private savings and its factors, namely the savings of private profit companies. Methodology: An analysis was conducted of the savings of the private profit companies in Bosnia and Herzegovina (BiH), which, viewed as the sum of savings and time deposits, recorded a cumulative growth of 78.72% until the outbreak of the global financial crisis. In order to examine what factors favored such positive developments the ARDL methodology was applied. Results: The variables that statistically significantly affect the savings of private profit companies in BiH are GDP growth rate, deposit interest rate, money supply in % of GDP and current account balance in % of GDP (marginally significant at 6% significance level). Conclusion: The methodology applied confirmed the hypothesis of the paper, which proposes that the savings of private profit companies in BiH are significantly influenced by variables of the financial type.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70666369","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: As sustainability is quickly becoming a predominant concept at the heart of the 21stcentury living and thinking, as well as planning for the near future, it has become obvious that financial viability is one of its core determinants. The aim of this paper has been to study the prospects of greater implementation of green infrastructure (GI) and especially green roofs (GR) in Croatia. Methodology: Theoretical framework is based on the relevant literature review, which has been conducted using qualitative methods of analysis, synthesis, comparison, induction and deduction . The empirical part of the study has been conducted as a survey amongst the civil engineering students, using questionnaire as the survey instrument. Results: The theoretical part of the research identified the relevance of costs in GI implementation and its social and economic effects, circularity principles and EU funding options. Empirical findings indicate that the majority of Millennials from the sample find the implementation of GI to be financially demanding. Moreover, they are largely unaware of the availability of EU funding for such purpose and find the frugality aspect of green roof implementation very important. Conclusion: It is acknowledged that financial viability is inevitable when considering the implementation of GI. The level of environmental awareness among Croatian Millennials is satisfactory. However, considering they were not sufficiently aware of the EU funding available for this purpose, there is a need to raise awareness among this population segment, as they are future decision-makers .
{"title":"The role of financial viability in sustainability and the increase of green roofs\u0000as elements of green infrastructure","authors":"Danijela Rogina, Ivana Šandrk Nukić","doi":"10.51680/EV.34.1.15","DOIUrl":"https://doi.org/10.51680/EV.34.1.15","url":null,"abstract":"Purpose: As sustainability is quickly becoming a predominant concept at the heart of the 21stcentury living and thinking, as well as planning for the near future, it has become obvious that financial viability is one of its core determinants. The aim of this paper has been to study the prospects of greater implementation of green infrastructure (GI) and especially green roofs (GR) in Croatia. Methodology: Theoretical framework is based on the relevant literature review, which has been conducted using qualitative methods of analysis, synthesis, comparison, induction and deduction . The empirical part of the study has been conducted as a survey amongst the civil engineering students, using questionnaire as the survey instrument. Results: The theoretical part of the research identified the relevance of costs in GI implementation and its social and economic effects, circularity principles and EU funding options. Empirical findings indicate that the majority of Millennials from the sample find the implementation of GI to be financially demanding. Moreover, they are largely unaware of the availability of EU funding for such purpose and find the frugality aspect of green roof implementation very important. Conclusion: It is acknowledged that financial viability is inevitable when considering the implementation of GI. The level of environmental awareness among Croatian Millennials is satisfactory. However, considering they were not sufficiently aware of the EU funding available for this purpose, there is a need to raise awareness among this population segment, as they are future decision-makers .","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70667077","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: The aim of this paper is to determine, theoretically and empirically, which strategies are most commonly used to manage conflict situations and to what extent conflict management strategies have an effect on knowledge transfer between owners and successors in family businesses in Bosnia and Herzegovina. This research empirically establishes a link between conflict management strategies and knowledge transfer. Methodology: In addition to theoretical conceptualization, the paper presents quantitative empirical research confirming the validity of the proposed hypothesis. Results: The results of the research show that owners who tend to use the integrating, obliging and compromising conflict management strategies, attach more importance to succession planning and transfer of knowledge and experience to successors. In contrast, dominant leaders are less willing to plan for succession, as they would prefer to retain all the crucial information and decision-making authority and are therefore reluctant to share their knowledge and power. Conclusion: Relevant conflict management strategies can be implemented to help maintain family relationships and ensure business continuity. Learning effective conflict management techniques is important for anyone involved in a family business. Thus, managing conflict is important for the success and longevity of family businesses.
{"title":"Conflict management strategies in family business","authors":"T. Gavrić","doi":"10.51680/EV.34.1.8","DOIUrl":"https://doi.org/10.51680/EV.34.1.8","url":null,"abstract":"Purpose: The aim of this paper is to determine, theoretically and empirically, which strategies are most commonly used to manage conflict situations and to what extent conflict management strategies have an effect on knowledge transfer between owners and successors in family businesses in Bosnia and Herzegovina. This research empirically establishes a link between conflict management strategies and knowledge transfer. Methodology: In addition to theoretical conceptualization, the paper presents quantitative empirical research confirming the validity of the proposed hypothesis. Results: The results of the research show that owners who tend to use the integrating, obliging and compromising conflict management strategies, attach more importance to succession planning and transfer of knowledge and experience to successors. In contrast, dominant leaders are less willing to plan for succession, as they would prefer to retain all the crucial information and decision-making authority and are therefore reluctant to share their knowledge and power. Conclusion: Relevant conflict management strategies can be implemented to help maintain family relationships and ensure business continuity. Learning effective conflict management techniques is important for anyone involved in a family business. Thus, managing conflict is important for the success and longevity of family businesses.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70667269","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: This study aims to investigate the mediating effect of work overload perception on the relationship between supervisor support and work-family conflict experienced by employees. Methodology: The created models and hypotheses were tested on a sample comprising 401 research assistants working at a public university. The data obtained were analyzed using statistical programs. Results: According to the results of the analyses, it was concluded that supervisor support had negative correlation with work-family conflict and work overload perception. In addition, a positive relationship between work overload perception and work-family conflict was observed. Conclusion: Based on the mediation model that was used to test the main hypothesis, it was concluded that work overload perception has a partially mediating effect on the relationship between supervisor support and work-family conflict.
{"title":"The relationship between supervisor support and work-family conflict\u0000and the mediating role of work overload perception on this relationship","authors":"M. Şirin, İlhami Yücel","doi":"10.51680/EV.34.1.11","DOIUrl":"https://doi.org/10.51680/EV.34.1.11","url":null,"abstract":"Purpose: This study aims to investigate the mediating effect of work overload perception on the relationship between supervisor support and work-family conflict experienced by employees. Methodology: The created models and hypotheses were tested on a sample comprising 401 research assistants working at a public university. The data obtained were analyzed using statistical programs. Results: According to the results of the analyses, it was concluded that supervisor support had negative correlation with work-family conflict and work overload perception. In addition, a positive relationship between work overload perception and work-family conflict was observed. Conclusion: Based on the mediation model that was used to test the main hypothesis, it was concluded that work overload perception has a partially mediating effect on the relationship between supervisor support and work-family conflict.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70666452","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: Over the last decades, tourism has experienced continued growth, and its impact on economic activity can be observed through its effects on the balance of payments and the labour market, as well as connections with other economic activities. According to the ITB report (2016), urban tourism recorded the largest increase, noting that tourist arrivals in urban areas increased by 58% in the past five years. This was due to growing urbanization, better road accessibility and air connectivity between cities, shorter stays and an increasing number of trips per year. In recent years, the number of tourist arrivals in urban areas has also increased in Croatia. In 2018, over 12 million arrivals were recorded, which represents 64% of the total tourist arrivals for that year. Methodology: The aim of this paper is to investigate the relationship between tourism (tourism indicators) and sustainable development (investment in sustainable development) in cities in Croatia. The survey covered all 128 cities. The data analysis was conducted using descriptive analysis, correlation analysis, Mann-Whitney test and regression analysis. Results: The results show that there is a correlation between tourism and sustainable development in the analysed cities. Cities with thriving tourism pay more attention to sustainable development. Conclusion: It is necessary to continuously increase the levels of knowledge and understanding of tourism in accordance with the principles of sustainable development.
{"title":"Linkage between tourism and sustainable development in urban areas","authors":"Marinela Krstinić Nižić, Maša Trinajstić, Zvonimira Šverko Grdić","doi":"10.51680/EV.34.1.13","DOIUrl":"https://doi.org/10.51680/EV.34.1.13","url":null,"abstract":"Purpose: Over the last decades, tourism has experienced continued growth, and its impact on economic activity can be observed through its effects on the balance of payments and the labour market, as well as connections with other economic activities. According to the ITB report (2016), urban tourism recorded the largest increase, noting that tourist arrivals in urban areas increased by 58% in the past five years. This was due to growing urbanization, better road accessibility and air connectivity between cities, shorter stays and an increasing number of trips per year. In recent years, the number of tourist arrivals in urban areas has also increased in Croatia. In 2018, over 12 million arrivals were recorded, which represents 64% of the total tourist arrivals for that year. Methodology: The aim of this paper is to investigate the relationship between tourism (tourism indicators) and sustainable development (investment in sustainable development) in cities in Croatia. The survey covered all 128 cities. The data analysis was conducted using descriptive analysis, correlation analysis, Mann-Whitney test and regression analysis. Results: The results show that there is a correlation between tourism and sustainable development in the analysed cities. Cities with thriving tourism pay more attention to sustainable development. Conclusion: It is necessary to continuously increase the levels of knowledge and understanding of tourism in accordance with the principles of sustainable development.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70666520","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Goran Radoš, Danijela Martinović, Irena Pandža Bajs
Purpose: The paper is aimed at determining young people's motives and views related to entrepreneurship, in particular social entrepreneurship. To this purpose, a survey was conducted at the School of Economics and Business in Sarajevo to explore the motivations of the student population to pursue entrepreneurship, with a focus on social entrepreneurship and their intentions to engage in it. The survey examined socio-political, situational and personal factors and their direct and mediating effect on the intention to engage in social entrepreneurship. Methodology: The research model and methodology presented in the paper are based on the process theory of motivation and the model used by Barton et al. (2018) and by Krueger (1993). The model elaborated by this paper’s authors is expanded and redefined so as to take account of socio-political factors and the respondents’ views of them. Results: The research revealed a limiting and de-stimulating effect of environmental factors on the intention to start a business, as well as the significance of situational and personal factors when deciding on engaging in social entrepreneurship. Conclusion: The conducted research revealed that young people in Bosnia and Herzegovina understand the significance of social entrepreneurship for society at large, as well as for themselves, i.e. the sense of fulfilment it could bring. The results could suggest that, for the respondents, the desirable entrepreneurial option would be the one that implies involvement not in the social entrepreneurship but in the socially responsible entrepreneurship.
{"title":"Social entrepreneurial intentions and motivational drivers among business students","authors":"Goran Radoš, Danijela Martinović, Irena Pandža Bajs","doi":"10.51680/EV.34.1.4","DOIUrl":"https://doi.org/10.51680/EV.34.1.4","url":null,"abstract":"Purpose: The paper is aimed at determining young people's motives and views related to entrepreneurship, in particular social entrepreneurship. To this purpose, a survey was conducted at the School of Economics and Business in Sarajevo to explore the motivations of the student population to pursue entrepreneurship, with a focus on social entrepreneurship and their intentions to engage in it. The survey examined socio-political, situational and personal factors and their direct and mediating effect on the intention to engage in social entrepreneurship. Methodology: The research model and methodology presented in the paper are based on the process theory of motivation and the model used by Barton et al. (2018) and by Krueger (1993). The model elaborated by this paper’s authors is expanded and redefined so as to take account of socio-political factors and the respondents’ views of them. Results: The research revealed a limiting and de-stimulating effect of environmental factors on the intention to start a business, as well as the significance of situational and personal factors when deciding on engaging in social entrepreneurship. Conclusion: The conducted research revealed that young people in Bosnia and Herzegovina understand the significance of social entrepreneurship for society at large, as well as for themselves, i.e. the sense of fulfilment it could bring. The results could suggest that, for the respondents, the desirable entrepreneurial option would be the one that implies involvement not in the social entrepreneurship but in the socially responsible entrepreneurship.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70667046","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose: The purpose of this paper is to demonstrate the process of designing the measurement instrument that captures attitudes and perceptions of manifest forms of sustainable marketing in higher education in order to gain an insight into the way of how each selected group of higher education stakeholders perceive and understand the concept and the meaning of sustainable marketing. Methodology: In order to gain new knowledge, primary research was conducted on a purposive sampling of experts, where 104 valid and complete answers from selected stakeholders related to higher education were received. Quantitative analysis of the collected data was then applied, using descriptive statistics methods and procedures for determining the instrument’s dimensionality, validity and reliability. Results: After the exploratory factor analysis, the multidimensional structure of the proposed measurement instrument of sustainable marketing in higher education was determined, which meets all the given scale validity criteria. Conclusion: This research has formed a valid measurement instrument of sustainable marketing in higher education of statistical and theoretical significance, which can be used for further research, development and validation.
{"title":"Attitudes and perceptions of sustainable marketing in higher education ‒ designing a measurement instrument","authors":"Dunja Meštrović, L. Bagarić, D. Lončarić","doi":"10.51680/ev.34.2.12","DOIUrl":"https://doi.org/10.51680/ev.34.2.12","url":null,"abstract":"Purpose: The purpose of this paper is to demonstrate the process of designing the measurement instrument that captures attitudes and perceptions of manifest forms of sustainable marketing in higher education in order to gain an insight into the way of how each selected group of higher education stakeholders perceive and understand the concept and the meaning of sustainable marketing. Methodology: In order to gain new knowledge, primary research was conducted on a purposive sampling of experts, where 104 valid and complete answers from selected stakeholders related to higher education were received. Quantitative analysis of the collected data was then applied, using descriptive statistics methods and procedures for determining the instrument’s dimensionality, validity and reliability. Results: After the exploratory factor analysis, the multidimensional structure of the proposed measurement instrument of sustainable marketing in higher education was determined, which meets all the given scale validity criteria. Conclusion: This research has formed a valid measurement instrument of sustainable marketing in higher education of statistical and theoretical significance, which can be used for further research, development and validation.","PeriodicalId":42693,"journal":{"name":"Ekonomski Vjesnik","volume":null,"pages":null},"PeriodicalIF":0.4,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70667672","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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