Marketing and soft skills are increasingly important for success in the nonprofit sector. As such, marketing and fundraising plans are among the most widely assigned experiential projects in nonprofit education programs; yet they often occur with a low level of interaction, culminating in students’ presenting the plan to nonprofit leaders. Rarely do students interact at higher levels such as by working with the nonprofit to raise funds. The purpose of the current study is to compare the benefits afforded by two different pedagogical approaches—one that involves a project where students simply write a marketing plan and one that involves a project where students also implement the marketing plan—and to explore how higher-level interaction, compared with lower-level interaction, impacts perceived student learning, actual student learning, and the tangible value created for the nonprofit partner. Importantly, the projects are suitable for students with little or no prior marketing experience.
{"title":"Implementing the Marketing Plan: How Higher-Level Engagement Can Create Value for Students and Their Nonprofit Partners","authors":"Abigail B. Schneider","doi":"10.18666/jnel-10547","DOIUrl":"https://doi.org/10.18666/jnel-10547","url":null,"abstract":"Marketing and soft skills are increasingly important for success in the nonprofit sector. As such, marketing and fundraising plans are among the most widely assigned experiential projects in nonprofit education programs; yet they often occur with a low level of interaction, culminating in students’ presenting the plan to nonprofit leaders. Rarely do students interact at higher levels such as by working with the nonprofit to raise funds. The purpose of the current study is to compare the benefits afforded by two different pedagogical approaches—one that involves a project where students simply write a marketing plan and one that involves a project where students also implement the marketing plan—and to explore how higher-level interaction, compared with lower-level interaction, impacts perceived student learning, actual student learning, and the tangible value created for the nonprofit partner. Importantly, the projects are suitable for students with little or no prior marketing experience.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"48 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87082119","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-01DOI: 10.18666/jnel-2021-11122
Aya Okada, Yukio Ishida
In response to the rapid growth of the nonprofit sector, universities in Japan have increasingly recognized nonprofits as an important arena to include in their curricula. This paper reports on the current status of nonprofit education in Japan through analyses of three data sets: institutions, courses and faculty. The paper finds that over 25% of universities in Japan today offer at least one nonprofit course. Economics, management, and global/international studies are the top three departments or majors in which these courses are offered. We identified 411 courses taught by 328 faculty. Over half of these courses provide an overview of the nonprofit sector in comparison to the public and private sectors. We also find that while academics comprise more than half of the faculty, a good number of practitioners and pracademics are also engaged in teaching nonprofit courses.
{"title":"Nonprofit Education in Japan: Trace of Expansion and New Directions","authors":"Aya Okada, Yukio Ishida","doi":"10.18666/jnel-2021-11122","DOIUrl":"https://doi.org/10.18666/jnel-2021-11122","url":null,"abstract":"In response to the rapid growth of the nonprofit sector, universities in Japan have increasingly recognized nonprofits as an important arena to include in their curricula. This paper reports on the current status of nonprofit education in Japan through analyses of three data sets: institutions, courses and faculty. The paper finds that over 25% of universities in Japan today offer at least one nonprofit course. Economics, management, and global/international studies are the top three departments or majors in which these courses are offered. We identified 411 courses taught by 328 faculty. Over half of these courses provide an overview of the nonprofit sector in comparison to the public and private sectors. We also find that while academics comprise more than half of the faculty, a good number of practitioners and pracademics are also engaged in teaching nonprofit courses.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"32 4 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80133474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Nonprofit Management Education in Taiwan","authors":"Helen Liu","doi":"10.18666/jnel-11432","DOIUrl":"https://doi.org/10.18666/jnel-11432","url":null,"abstract":"","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"34 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74544136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-14DOI: 10.18666/jnel-2021-11386
M. Taylor, Terence K. Teo
Previous research on nonprofit management education (NME) in the United Kingdom (UK) has raised the question of whether NME provided through public service departments will focus more on third sector distinctiveness, while NME provided through business schools will concentrate more on general, cross-sector management skills. We collect data on courses offered within UK graduate degree programs with an NME concentration and compare them using Mirabella’s (2007) taxonomy and find that there is more commonality than differences between graduate NME offered in both business and public service programs in the UK. However, statistically significant differences in the provision of courses as a proportion of total curriculum do exist for courses related to “advocacy, public policy, and community organizing,” “financial management,” and “social enterprise.”
{"title":"Sector Distinctiveness v. Cross-Sector Commonalities: Are There Qualitative Differences in Graduate Nonprofit Management Education Offered Through Public Service and Business Programs in the United Kingdom?","authors":"M. Taylor, Terence K. Teo","doi":"10.18666/jnel-2021-11386","DOIUrl":"https://doi.org/10.18666/jnel-2021-11386","url":null,"abstract":"Previous research on nonprofit management education (NME) in the United Kingdom (UK) has raised the question of whether NME provided through public service departments will focus more on third sector distinctiveness, while NME provided through business schools will concentrate more on general, cross-sector management skills. We collect data on courses offered within UK graduate degree programs with an NME concentration and compare them using Mirabella’s (2007) taxonomy and find that there is more commonality than differences between graduate NME offered in both business and public service programs in the UK. However, statistically significant differences in the provision of courses as a proportion of total curriculum do exist for courses related to “advocacy, public policy, and community organizing,” “financial management,” and “social enterprise.”","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"41 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78979470","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-14DOI: 10.18666/jnel-2021-10952
S. Alaimo
{"title":"Book Review–Understanding Nonprofit Work: A Communication Perspective","authors":"S. Alaimo","doi":"10.18666/jnel-2021-10952","DOIUrl":"https://doi.org/10.18666/jnel-2021-10952","url":null,"abstract":"","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"22 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85562102","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-01DOI: 10.18666/jnel-2022-11744
Roseanne Mirabella, Ola Segnestam Larsson, Johan Hvenmark
This is the third themed issue in the Journal of Nonprofit Education and Leadership (JNEL) in which researchers around the world examine regional and national training and education programs for individuals with civil society leadership roles. When we as editors set our sails in the early years of the last decade, the third issue was always our planned destination. However, as with most voyages, things do not always go according to plan. As we now proudly present the third issue, we are already hard at work with two more themed issues—one with a focus on a set of countries in Southeast Asia and another with a focus on regional mappings and studies. Over time have we come to realize that this voyage has no one harbor, to arrive at once and for all, and that the true delight is the cruise itself.
{"title":"Civil Society Education: Western Perspectives","authors":"Roseanne Mirabella, Ola Segnestam Larsson, Johan Hvenmark","doi":"10.18666/jnel-2022-11744","DOIUrl":"https://doi.org/10.18666/jnel-2022-11744","url":null,"abstract":"This is the third themed issue in the Journal of Nonprofit Education and Leadership (JNEL) in which researchers around the world examine regional and national training and education programs for individuals with civil society leadership roles. When we as editors set our sails in the early years of the last decade, the third issue was always our planned destination. However, as with most voyages, things do not always go according to plan. As we now proudly present the third issue, we are already hard at work with two more themed issues—one with a focus on a set of countries in Southeast Asia and another with a focus on regional mappings and studies. Over time have we come to realize that this voyage has no one harbor, to arrive at once and for all, and that the true delight is the cruise itself.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"43 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76403620","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-01DOI: 10.18666/jnel-2021-11335
Sung‐Ju Kim, Helen K. Liu, B. Jeong, Qihai Cai
The nonprofit sector in Hong Kong has developed under unique historical circumstances, including the introduction of the nonintervention policy by the British colonialism and the political transition to the Chinese government in 1997. These historical developments obviously had an impact on the development and expansion of the nonprofit sector within Hong Kong and the requisite qualifications for nonprofit employees that have been in a continuous state of flux. For example, during the 1960s, social work education in Hong Kong was developed through the influence of the professionalization movement in human service organizations, which encouraged the development of nonprofit education in Hong Kong. This study was undertaken to identify NPO/NGO degree programs at the university level in Hong Kong along with their curricula, finding 20 NPO/NGO degree programs within seven universities in Hong Kong including a total of 163 listed courses. The results show that NPO/NGO education programs in Hong Kong were developed based on an interdisciplinary perspective, that the programs highlight service provision and advocacy, while the Greater China regional contents, such as cultural, historical aspects of the Greater China, are reflected in the programs.
{"title":"Exploring Hong Kong Nonprofit Education Programs","authors":"Sung‐Ju Kim, Helen K. Liu, B. Jeong, Qihai Cai","doi":"10.18666/jnel-2021-11335","DOIUrl":"https://doi.org/10.18666/jnel-2021-11335","url":null,"abstract":"The nonprofit sector in Hong Kong has developed under unique historical circumstances, including the introduction of the nonintervention policy by the British colonialism and the political transition to the Chinese government in 1997. These historical developments obviously had an impact on the development and expansion of the nonprofit sector within Hong Kong and the requisite qualifications for nonprofit employees that have been in a continuous state of flux. For example, during the 1960s, social work education in Hong Kong was developed through the influence of the professionalization movement in human service organizations, which encouraged the development of nonprofit education in Hong Kong. This study was undertaken to identify NPO/NGO degree programs at the university level in Hong Kong along with their curricula, finding 20 NPO/NGO degree programs within seven universities in Hong Kong including a total of 163 listed courses. The results show that NPO/NGO education programs in Hong Kong were developed based on an interdisciplinary perspective, that the programs highlight service provision and advocacy, while the Greater China regional contents, such as cultural, historical aspects of the Greater China, are reflected in the programs.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"134 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2021-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89234039","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-07DOI: 10.18666/JNEL-2021-10741
Marg Sloan, L. Trull, M. Malomba, Emily Akerson, Kelly Atwood, Melody K. Eaton
Much of the press on the pandemic has been focused on urban environments where the virus was quick to spread and the numbers of cases are high. Beyond the greater risk for COVID-19-related health complications, rural populations are particularly susceptible to disruptions in the economic infrastructure of their communities. This study explores the impacts of COVID-19 on rural communities and the responses of nonprofit and other community infrastructures. Using a strengths-based approach and mixedmethods design, this qualitative research asked rural residents and nonprofit leaders about their needs, challenges, and assets as a result of COVID-19. Themes relative to access, interdependence, and community emerged from a priori categories. The research offers implications for both nonprofit education and rural nonprofit leadership.
{"title":"A Rural Perspective on COVID-19 Responses: Access, Interdependence and Community","authors":"Marg Sloan, L. Trull, M. Malomba, Emily Akerson, Kelly Atwood, Melody K. Eaton","doi":"10.18666/JNEL-2021-10741","DOIUrl":"https://doi.org/10.18666/JNEL-2021-10741","url":null,"abstract":"Much of the press on the pandemic has been focused on urban environments where the virus was quick to spread and the numbers of cases are high. Beyond the greater risk for COVID-19-related health complications, rural populations are particularly susceptible to disruptions in the economic infrastructure of their communities. This study explores the impacts of COVID-19 on rural communities and the responses of nonprofit and other community infrastructures. Using a strengths-based approach and mixedmethods design, this qualitative research asked rural residents and nonprofit leaders about their needs, challenges, and assets as a result of COVID-19. Themes relative to access, interdependence, and community emerged from a priori categories. The research offers implications for both nonprofit education and rural nonprofit leadership.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"90 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2021-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76981987","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Christopher J. McCollough, Danna M. Gibson, Richard Baxter
This paper discusses the purpose, reach, and function of the Non-Profit and Civic Engagement (NPACE) Center in the Department of Communication. Additionally, it explores how the ground-up creation of NPACE resulted from a thorough examination of the strengths and needs of both department and community and how the center offers substantive solutions to meet real-life challenges of both. Along the way, the paper addresses how faculty members negotiated with faculty and administrators across campus to gain support to launch the center. Moreover, the paper discusses key achievements of a few select projects executed in the past 5 years of service to the university and community. It also addresses the value of NPACE to its students, including a recent trend that has potential for further examination regarding the effect of the learning model and the center on fostering the civic and community engagement of graduates. Finally, the paper discusses emerging challenges, lessons learned, and opportunities for NPACE.
{"title":"Nonprofit and Civic Engagement (NPACE) Center: Building Mutually Beneficial Community Relationships","authors":"Christopher J. McCollough, Danna M. Gibson, Richard Baxter","doi":"10.18666/jnel-2020-9075","DOIUrl":"https://doi.org/10.18666/jnel-2020-9075","url":null,"abstract":"This paper discusses the purpose, reach, and function of the Non-Profit and Civic Engagement (NPACE) Center in the Department of Communication. Additionally, it explores how the ground-up creation of NPACE resulted from a thorough examination of the strengths and needs of both department and community and how the center offers substantive solutions to meet real-life challenges of both. Along the way, the paper addresses how faculty members negotiated with faculty and administrators across campus to gain support to launch the center. Moreover, the paper discusses key achievements of a few select projects executed in the past 5 years of service to the university and community. It also addresses the value of NPACE to its students, including a recent trend that has potential for further examination regarding the effect of the learning model and the center on fostering the civic and community engagement of graduates. Finally, the paper discusses emerging challenges, lessons learned, and opportunities for NPACE.","PeriodicalId":43170,"journal":{"name":"Journal of Nonprofit Education and Leadership","volume":"8 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2021-01-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81545243","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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