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2019 16th International Conference on Service Systems and Service Management (ICSSSM)最新文献

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Two-stage advertisement recommendation service regulation based on a tripartite game model 基于三方博弈模型的两阶段广告推荐服务监管
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887851
Chi Zhou, Yiqing Li, Mingsen Chu, Xinxin Mi, Zhiyuan Luo
Advertisement recommendation service provides consumers with relevant product information and plays a guiding role when consumers search and buy products. However, some misleading advertisements are recommended to consumers for purpose of stimulating their purchasing desire. This paper investigates a problem in the field of two-stage advertisement recommendation service regulation, and a tripartite game model is established to analyze the relationship among the government, the rent-seeking platform, and the misleading advertiser. In addition, we explore the government supervision strategies and examine the effects of the penalty on the probability of publishing misleading advertisements. Then we further discuss how supervision costs and speculation profits impact the probably of supervision and rent-seeking separately. Moreover, numerical examples are given to validate the correctness of the conclusion. Finally, the article proposes some related suggestions for improving advertisement recommendation service regulation, thus offer feasible countermeasures to current government supervisory policy.
广告推荐服务为消费者提供相关的产品信息,在消费者搜索和购买产品时起到引导作用。然而,一些误导性的广告被推荐给消费者,以刺激他们的购买欲望。本文研究了两阶段广告推荐服务监管中的一个问题,建立了一个三方博弈模型,分析了政府、寻租平台和误导广告主三者之间的关系。此外,我们还探讨了政府监管策略,并检验了处罚对发布误导性广告概率的影响。然后分别讨论了监管成本和投机利润对监管和寻租可能性的影响。并通过数值算例验证了结论的正确性。最后,本文提出了完善广告推荐服务监管的相关建议,从而为当前政府监管政策提供可行的对策。
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引用次数: 1
Study on the risk spillover effect of Internet financial products 互联网金融产品的风险溢出效应研究
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887626
Lulu Tan, Qing Tang
Internet finance has developed rapidly in recent years, and internet financial products, led by yu 'ebao, have set off a wave of national wealth management. The effective combination of the financial industry and internet technology increases the inclusiveness, extensiveness and innovation of the financial industry. But there is also an increase in risk, which is not to be underestimated. This paper uses the GARCH-CoVaR model to study the spillover effects of internet products in the internet financial markets. Through the analysis of five representative internet products, the risk spillover effects of different internet products on the internet financial market are studied. We use different GARCH model families to fit the yields of five kinds of internet products. In conclusion, internet products have risk spillover effects on internet financial markets, so it is necessary to strengthen their risk supervision.
互联网金融近年来发展迅速,以余额宝为首的互联网金融产品掀起了全民理财的浪潮。金融业与互联网技术的有效结合,增强了金融业的包容性、广泛性和创新性。但风险也在增加,这是不可低估的。本文采用GARCH-CoVaR模型研究了互联网产品在互联网金融市场中的溢出效应。通过对五种具有代表性的互联网产品的分析,研究了不同互联网产品对互联网金融市场的风险溢出效应。我们使用不同的GARCH模型族来拟合五种互联网产品的收益率。综上所述,互联网产品对互联网金融市场具有风险溢出效应,因此有必要加强其风险监管。
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引用次数: 0
Supply Chain Contracts in the Context of Asymmetric Information: a Literature Review 信息不对称背景下的供应链契约:文献综述
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887726
Lejing Li
Contracts are vital and available to coordinate supply chain. This paper is a literature review of supply chain contracts facing asymmetric information. We use descriptive analysis and bibliometrics to analyze research articles from 2003 to 2018. We defined and classified asymmetric Information and supply chain contracts to reveal the research trends. Finally, we implement content analysis according to rules set before. We found that: (1) empirical and experimental researches are needed; (2) hybrid contracts will be popular;(3) researchers will introduce factors of preferences, such as risk aversion and fairness preference, to adapt to the changing service market environment.
合同是协调供应链的关键和有效手段。本文对面对信息不对称的供应链契约进行了文献综述。我们使用描述性分析和文献计量学来分析2003年至2018年的研究文章。本文对不对称信息和供应链契约进行了定义和分类,揭示了研究趋势。最后,根据之前设定的规则实现内容分析。研究发现:(1)实证研究和实验研究还有待加强;(3)研究人员将引入风险规避和公平偏好等偏好因素,以适应不断变化的服务市场环境。
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引用次数: 1
Empirical Analysis of Stock Systemic Risk and Idiosyncratic Risk Pricing Capability—Comparison of Conditional and Unconditional CAPM 股票系统性风险与特质风险定价能力的实证分析——条件与无条件CAPM的比较
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887606
Xuan Liu, Yucan Liu
This paper proposed the view that idiosyncratic risk pricing ability may come from systemic risk pricing ability spillover, and studies the relationship of pricing ability between systemic risk and idiosyncratic risk of stock, based on the conditional and unconditional CAPM, by using the method of two-stage Fama-MacBeth regression. From the results of cross-sectional regression, adding idiosyncratic risk could increase the risk explanatory power of earnings, and the idiosyncratic volatility has a significant positive risk premium. However, with the improvement of the CAPM, the marginal contribution of the idiosyncratic risk to improve the explanatory ability has declined. In addition, this paper compares Fama-French double-packet portfolios and the time-delay factors of conditional CAPM, and finds that the time-lag factor of conditional CAPM has a high correlation with the size and BM of the portfolio. This means that small-size or low-value stock may have a more significant time lag effect.
本文提出了特殊风险定价能力可能来自于系统风险定价能力溢出的观点,并基于条件和无条件CAPM,采用两阶段Fama-MacBeth回归方法研究了股票系统风险与特殊风险之间的定价能力关系。从横截面回归的结果来看,增加特质风险可以提高收益的风险解释能力,特质波动率具有显著的正风险溢价。然而,随着CAPM的改进,特质风险对提高解释能力的边际贡献有所下降。此外,本文还对Fama-French双包投资组合与条件CAPM的时滞因子进行了比较,发现条件CAPM的时滞因子与投资组合的规模和资产价值有较高的相关性。这意味着小规模或低价值股票可能具有更显著的时滞效应。
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引用次数: 0
The Study on the Influence of FDI on Chinese Foreign Trade Commodity Structure FDI对我国对外贸易商品结构的影响研究
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887747
Jiao Yu, Yu-lan Du
In 1979, FDI (foreign direct investment) entered China for the first time, and it has been more than 30 years up to now. As the Chinese market continues to open up, foreign direct investment has also developed. FDI continuously optimizes the regions, fields and investment methods that flows into these years, which has affected all walks of life in our economy and has made tremendous contributions to the Chinese economy. On the one hand, FDI directly promotes Chinese capital accumulation and makes up for the “double gap”; moreover, it also brings advanced management ideas, science and technology to Chinese enterprises; on the other hand, it stimulates competition among domestic enterprises. If SMEs want to survive, they will face greater pressure. The above reasons directly promote the upgrading of Chinese foreign trade commodity structure, and make the export trade commodity structure transit from low value-added primary products to high value-added industrial products.
1979年,外商直接投资(FDI)首次进入中国,到现在已经有30多年了。随着中国市场的不断开放,外商直接投资也在不断发展。近年来,外商直接投资不断优化流入的区域、领域和投资方式,影响了我国经济的各个领域,为中国经济作出了巨大贡献。一方面,FDI直接促进了中国的资本积累,弥补了“双重缺口”;同时也为中国企业带来了先进的管理理念、科学技术;另一方面,它刺激了国内企业之间的竞争。中小企业要生存下去,将面临更大的压力。上述原因直接促进了我国外贸商品结构的升级,使出口贸易商品结构由低附加值的初级产品向高附加值的工业产品过渡。
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引用次数: 0
Film Company Reputation, Star Holdings and Financial Performance Based on Consumer Perception 基于消费者认知的电影公司声誉、明星持股与财务绩效
Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887671
Li Meng
This paper takes 60 listed companies in the cultural industry from 2013 to 2017 as a research sample, and studies the influence of film company reputation on corporate financial performance based on the perspective of star holdings and consumer perception. The results show that: (1)The film company's corporate reputation has a significant positive impact on financial performance; (2)Star holdings play a significant positive role in the impact of reputation on performance; (3)Consumer cognition plays a significant role in mediating the relationship between corporate reputation and financial performance.
本文以2013 - 2017年60家文化产业上市公司为研究样本,基于明星持股和消费者感知的视角,研究电影公司口碑对企业财务绩效的影响。研究结果表明:(1)电影公司的企业声誉对财务绩效有显著的正向影响;(2)明星持股对声誉对业绩的影响具有显著的正向作用;(3)消费者认知在企业声誉与财务绩效的关系中起显著中介作用。
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引用次数: 1
Travel Time Analysis of Split-platform Automated Storage and Retrieval Systems with Two Storage Classes 两类库分平台自动存取系统的行程时间分析
Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887818
Yunfeng Ma, Ying Cao
In recent years, a new kind of automated storage and retrieval systems (AS/RS) called split-platform AS/RS (SP-AS/RS), has been studied by researchers. The SP-AS/R system consists of vertical and horizontal platforms, which move independently. This paper studies the performance of a two-class-based storage policy for such systems. We formulate the expected travel time of an arbitrary unit load for a two-class-based SP-AS/R system and compare the performance of our proposed two-class based storage policy with random storage. The numerical results show that our two-class-based storage policy can significantly reduce the expected travel time of an SP-AS/R system compared to random storage (up to 63.92%) for the instances tested.
近年来,研究者们开始研究一种新型的自动存储检索系统,即分离平台自动存储检索系统(SP-AS/RS)。SP-AS/R系统由独立移动的垂直和水平平台组成。本文研究了一种基于两类的存储策略的性能。我们为基于两类的SP-AS/R系统制定了任意单位负载的预期行程时间,并将我们提出的基于两类的存储策略与随机存储的性能进行了比较。数值结果表明,与随机存储相比,基于两类的存储策略可以显著减少SP-AS/R系统的预期行程时间(高达63.92%)。
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引用次数: 0
Understanding Relationship among Overseas Market Orientation, Dynamic Internationalization Capability and International Performance: A case of Information Service Industry 海外市场定位、动态国际化能力与国际绩效的关系研究——以信息服务业为例
Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887615
Michael Yao-Ping Peng
This article explores the relationship among overseas market orientation, absorptive capacity and dynamic internationalization capability, and their impact on the international performance of small and medium-sized firms (SMEs). This study distinguishes between international exploitation and international exploration. This study also extends the literatures on dynamic internationalization capability by introducing absorptive capacity as a moderator. This study empirically examines the research framework using survey data from 345 information service firms in Taiwan. The findings confirm previous studies that claim a positive relationship among overseas market orientation, dynamic internationalization capability, and international performance. The findings suggest that experts should consider ambidexterity as a competitive contextual factor in line with the complementary effect of international exploration and exploitation. The article concludes with a discussion of implications for research and practice.
本文探讨了海外市场导向、吸收能力和动态国际化能力三者之间的关系,以及它们对中小企业国际绩效的影响。本研究对国际开发和国际勘探进行了区分。本研究亦扩展了动态国际化能力的研究,引入吸收能力作为调节因子。本研究以台湾345家资讯服务公司为调查对象,对研究架构进行实证检验。研究结果证实了以往的研究,即海外市场导向、动态国际化能力与国际绩效之间存在正相关关系。研究结果表明,专家们应该将双性思维视为与国际勘探和开发的互补效应相一致的竞争背景因素。文章最后讨论了对研究和实践的启示。
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引用次数: 0
The Impact of Merchant's Response to Negative Reviews on Consumers' Purchase Intention 商家对负面评价的反应对消费者购买意愿的影响
Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887857
Huan Liu, Ye Feng, Xi Song, Li Chen
Online reviews, either positive or negative, are regarded as an important source of information for potential consumers. Previous research discovered that negative reviews have a negative impact on consumers, whereas the merchant's response on negative reviews could moderate the negative effect to certain extent. This paper will explore the impact of merchants' responses, in which two types of responses (Apologetic responses and Unified responses) are identified and considered to influence consumer purchasing intentions. Moreover, positive emotions and perceived trust are involved to explore how merchants' responses attract potential consumers and drive purchasing behaviors. The result of this study carried out among 211 participants shows that, comparing with unified responses, there are higher positive emotions, perceived trusts and purchase intentions on apologetic response. When consumers are exposed to different merchants' responses, perceived trust plays a mediating role in their intentions of purchasing. Additionally, the mediating effect of positive emotions is not significant. This research also confirms that positive emotions evoked by the merchants' responses are significantly influential to perceived trust.
在线评论,无论是正面的还是负面的,都被视为潜在消费者的重要信息来源。以往的研究发现,差评对消费者有负面影响,而商家对差评的反应可以在一定程度上缓和这种负面影响。本文将探讨商家反应的影响,其中确定了两种类型的反应(道歉反应和统一反应),并认为它们会影响消费者的购买意愿。此外,积极情绪和感知信任参与探讨商家的反应如何吸引潜在消费者和驱动购买行为。本研究对211名被试进行了调查,结果显示道歉反应的积极情绪、感知信任和购买意愿均高于统一反应。当消费者接触到不同商家的反应时,感知信任对其购买意愿起中介作用。此外,积极情绪的中介作用不显著。本研究也证实了商人反应所引发的积极情绪对感知信任有显著影响。
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引用次数: 2
Contract selection of platform selling under spillovers from offline to online sales 线下销售向线上销售溢出效应下的平台销售合同选择
Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887817
Xueping Zhen, Shuangshuang Xu, Conglin Hu
More and more retailers have established their own online channels (such as Apps, WeChat applets and official websites) in addition to their offline channels (physical stores). Moreover, some of them also try to sell their products through the third-party platforms (e-tailer platforms such as Amazon, Taobao and JD). Two common agency fee contracts are offered by the third-party platform to the retailer: the revenue sharing contract where the platform shares a portion of the retailer's revenue, and the fixed fee contract where the retailer needs to pay a fixed rent for each sale. This paper establishes a model where a retailer sells products through an offline channel, an online channel and a third-party platform channel which provides two different agency contracts. A spillover effect is considered to capture the interaction between the offline channel and the online channel. We investigate the optimal pricing decisions of the retailer and contract preference of both the retailer and the third-party platform. We find that the retailer prefers revenue sharing contract to the fixed fee contract. However, when the degree of competition among channels is very low, the third-party platform is not willing to offer revenue sharing contract. Moreover, we find that the third-party platform prefers the fixed fee contract when both contracts generate profits.
越来越多的零售商除了线下渠道(实体店)之外,还建立了自己的线上渠道(如app、微信小程序和官方网站)。此外,他们中的一些人还试图通过第三方平台(亚马逊、淘宝和京东等电子零售商平台)销售他们的产品。第三方平台向零售商提供两种常见的代理费合同:一种是收入分成合同,平台分享零售商的部分收入;另一种是固定费用合同,零售商需要为每笔销售支付固定租金。本文建立了零售商通过线下渠道、线上渠道和第三方平台渠道销售产品的模型,这三种渠道提供了两种不同的代理合同。溢出效应被认为是捕捉离线渠道和在线渠道之间的相互作用。我们研究了零售商的最优定价决策以及零售商和第三方平台的契约偏好。我们发现零售商更倾向于收益分成合同而不是固定费用合同。然而,当渠道之间的竞争程度很低时,第三方平台不愿意提供收入分成合同。此外,我们发现当两种合同都产生利润时,第三方平台更倾向于固定费用合同。
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引用次数: 3
期刊
2019 16th International Conference on Service Systems and Service Management (ICSSSM)
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