Research in Economics最新文献

英文中文

Neuro marketing perspective on online purchase decision making for decoding the digital consumer 神经营销视角下的在线购买决策解码数字消费者

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2026-01-14 DOI: 10.1016/j.rie.2026.101111

Namita Chawla , Nilesh Anute , Kunal Patil , Amol Ranadive , Ganesh Pathak , Mahesh Uday Mangaonkar

Online purchase decisions are becoming more complicated and are impacted by subconscious cognitive and emotional processes as a result of the rapid rise of e-commerce. These underlying elements are frequently missed by traditional marketing research, underscoring the necessity of a neuromarketing-based strategy. Through the integration of EEG, eye-tracking, and galvanic skin response (GSR) measurements with behavioral surveys, this research seeks to decipher digital consumer behavior by examining the effects of online stimuli, including visual design, website layout, and interactive elements, on emotional arousal, satisfaction, trust, attention, and purchase intention. To gather survey and neuromarketing data, 50–100 participants interacted with e-commerce platforms as part of a mixed-method research approach. To find patterns and connections between physiological reactions, visual attention, and behavioral outcomes, quantitative analysis was done using correlation, descriptive statistics, predictive modeling, and regression modeling. F1-score, precision, accuracy, and recall were used to assess the efficiency of machine learning techniques, such as Support Vector Machines and Random Forest, which were used to forecast purchase behavior based on a combination of neuromarketing and survey variables. The findings show the influence of visual and emotional signals on consumer engagement and insight into the unconscious factors that influence online purchase decisions. Results indicate that neuromarketing metrics provide a robust predictive method for comprehending digital customer behavior when paired with behavioral data. By matching the online experience with the emotional and cognitive behaviors of customers, this research helps designers create user-centered e-commerce interfaces and evidence-based digital marketing tactics that maximize trust, engagement, and conversion rates.

随着电子商务的迅速崛起，网上购物决策变得越来越复杂，并且受到潜意识认知和情感过程的影响。这些潜在的因素经常被传统的营销研究忽略，强调了以神经营销为基础的策略的必要性。本研究将EEG、眼动追踪、皮肤电反应（GSR）测量与行为调查相结合，透过检视线上刺激（包括视觉设计、网站布局和互动元素）对情绪唤起、满意度、信任、注意力和购买意愿的影响，试图解读数位消费者行为。为了收集调查和神经营销数据，50-100名参与者与电子商务平台互动，作为混合方法研究方法的一部分。为了找到生理反应、视觉注意和行为结果之间的模式和联系，使用相关性、描述性统计、预测建模和回归建模进行了定量分析。f1得分、精密度、准确度和召回率被用来评估机器学习技术的效率，如支持向量机和随机森林，它们被用来预测基于神经营销和调查变量的购买行为。研究结果显示了视觉和情感信号对消费者参与的影响，以及对影响在线购买决策的无意识因素的洞察。结果表明，当与行为数据配对时，神经营销指标为理解数字客户行为提供了一种强大的预测方法。通过将在线体验与客户的情感和认知行为相匹配，这项研究可以帮助设计师创建以用户为中心的电子商务界面和基于证据的数字营销策略，从而最大限度地提高信任、参与度和转化率。

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引用次数: 0

Public goods in a network: A Bayesian approach 网络中的公共产品：贝叶斯方法

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2026-01-10 DOI: 10.1016/j.rie.2026.101113

Benhur Ruqsana

The primary objective of this paper is to explore strategic behaviour in public goods allocation models under incomplete information with an exogenously given network. In order to do so, a game-theoretical framework is developed by incorporating beliefs about an uncertain state of the world. The equilibrium behaviour of individuals in public goods allocation is then characterized, with a particular focus on how the network structure and belief distribution influence these outcomes. Additionally, the impact of free-riding behaviour on welfare is examined, highlighting the role of network topology in determining efficiency. Finally, to ensure robustness, the model is tested under varying conditions.

本文的主要目的是探讨外生给定网络下不完全信息下公共物品配置模型中的战略行为。为了做到这一点，博弈论框架是通过结合关于世界不确定状态的信念而发展起来的。然后描述了个人在公共物品分配中的均衡行为，特别关注网络结构和信念分布如何影响这些结果。此外，研究了搭便车行为对福利的影响，强调了网络拓扑在决定效率中的作用。最后，为了保证模型的鲁棒性，对模型进行了不同条件下的检验。

引用次数: 0

Trading capital goods: Is it better to prioritize domestic capital goods production? 资本货物贸易：优先考虑国内资本货物生产是否更好？

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2026-01-10 DOI: 10.1016/j.rie.2026.101112

Uchechukwu Jarrett , Sujata Saha

We investigate the growth effects of practices that either emphasize or de-emphasize the accumulation of imported capital goods compared to domestically produced capital goods. We find that an increased reliance on imported capital goods yielded lower aggregate growth, when compared to complementing practices where neither capital good source is prioritized and practices that increased reliance on domestic capital goods. Further investigation reveals a preference for complementing practices over a reliance on domestic capital goods only in low-income countries but the superiority of an increased reliance on domestic capital goods prevails everywhere else.

我们研究了与国内生产的资本品相比，强调或不强调进口资本品积累的做法对增长的影响。我们发现，与不优先考虑资本品来源的补充做法和增加对国内资本品依赖的做法相比，增加对进口资本品的依赖产生了较低的总增长。进一步的调查显示，只有在低收入国家才倾向于补充做法而不是依赖国内资本货物，但其他地方普遍存在增加对国内资本货物依赖的优势。

引用次数: 0

Inequality and redistributive preferences: Comparative analysis with panel data from the World Values Survey (1990–2018) 不平等与再分配偏好：与1990-2018年世界价值观调查面板数据的比较分析

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-11-17 DOI: 10.1016/j.rie.2025.101102

Juan Ignacio Martín-Legendre, Pablo Castellanos-García, José Manuel Sánchez-Santos

Different views on inequality and preferences in income redistribution are instrumental in shaping tax-and-transfers redistributive policies. While the Median Voter Theorem indicates that increasing inequality should lead to an expansion of redistributive policies, the vast differences between countries in this regard seem to reveal this as a much more issue. In order to explore it further, we examine trends in the World Values Survey, which provides a heterogeneous sample of 88 countries for the period 1990–2018. Applying estimation methods for panel data, our results point to each country economic development –measured as per capita income– and perceived rather than actual inequality, as well as cultural factors associated with a country's geographical region, as the main determinants to explain redistribution preferences.

对收入再分配中的不平等和偏好的不同看法有助于形成税收和转移支付再分配政策。虽然中位数选民定理表明，不平等的加剧应该导致再分配政策的扩大，但各国在这方面的巨大差异似乎表明，这是一个更大的问题。为了进一步探讨这一点，我们研究了世界价值观调查的趋势，该调查提供了1990年至2018年期间88个国家的异质样本。应用面板数据的估计方法，我们的结果指出，每个国家的经济发展（以人均收入衡量）、感知而非实际的不平等，以及与国家地理区域相关的文化因素，是解释再分配偏好的主要决定因素。

引用次数: 0

Spain’s growing NCD burden: Can harm-reduction strategies turn the tide? 西班牙日益增长的非传染性疾病负担：减少危害的战略能否扭转局面？

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-11-05 DOI: 10.1016/j.rie.2025.101101

María Jesús Delgado Rodríguez, Alfredo Cabezas Ares, Fernando Pinto Hernández

Non-communicable diseases (NCDs) are the leading cause of morbidity and mortality in Spain, imposing a significant economic burden through healthcare expenditures and productivity losses. Despite existing national strategies, a gap persists between public health knowledge and enacted policy, particularly concerning harm reduction, which is inconsistently applied across risk factors such as tobacco use, diet, and alcohol consumption. This study provides the first integrated quantitative assessment of the systematic application of harm reduction strategies across these areas in Spain. This analysis applies the Preventable Risk Integrated ModEl (PRIME) model, a comparative risk-assessment framework, parameterized with nationally representative Spanish data from the Global Burden of Disease study, health surveys, and dietary research- which were adjusted for underreporting biases. Counterfactual scenarios were developed by modelling the replacement of alcohol, conventional tobacco, and foods high in salt and saturated fat with existing, commercially available lower-risk alternatives. Our analysis estimates that the adoption of these harm reduction strategies could prevent approximately 1.23 million NCD cases annually. The projected economic gains total €18.32 billion, including €10.19 billion in direct healthcare expenditures and €8.13 billion from productivity gains. Tobacco-related risk reduction is associated with the greatest impact, preventing an estimated 0.53 million cases and yielding €5.59 billion in economic savings, followed by salt reduction at €4.10 billion. These findings offer novel empirical evidence that a pragmatic and consistent application of harm reduction, particularly in tobacco control, where it is currently resisted, could provide considerable health and economic benefits for Spain.

非传染性疾病是西班牙发病率和死亡率的主要原因，通过医疗支出和生产力损失造成了重大的经济负担。尽管有现有的国家战略，但公共卫生知识与制定的政策之间仍然存在差距，特别是在减少危害方面，这种差距在烟草使用、饮食和饮酒等风险因素之间的应用并不一致。本研究首次对西班牙这些地区减少危害战略的系统应用进行了综合定量评估。该分析采用了可预防风险综合模型（PRIME）模型，这是一种比较风险评估框架，参数化了来自全球疾病负担研究、健康调查和饮食研究的具有全国代表性的西班牙数据，并对低报偏差进行了调整。通过模拟用现有的、商业上可获得的低风险替代品替代酒精、传统烟草和高盐和高饱和脂肪食品，制定了反事实情景。我们的分析估计，采用这些减少危害战略每年可预防约123万例非传染性疾病病例。预计经济收益总额为183.2亿欧元，其中包括101.9亿欧元的直接医疗保健支出和81.3亿欧元的生产力收益。减少与烟草有关的风险产生的影响最大，预防了约53万例病例，并节省了55.9亿欧元的经济开支，其次是减少食盐，节省了41亿欧元。这些发现提供了新的经验证据，表明务实和一贯地实施减少危害措施，特别是在目前受到抵制的烟草控制方面，可以为西班牙带来相当大的健康和经济效益。

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引用次数: 0

Price-increasing competition by heterogeneous marketing strategies 异质营销策略的提价竞争

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-10-20 DOI: 10.1016/j.rie.2025.101095

Klaus Kultti , Teemu Pekkarinen

We study the price competition between two firms that have to advertise to reach buyers. We show that differences in advertising strategies can result in price-increasing competition. Advertising can be either informative or persuasive; the former informs buyers about the price of the standard good, and the latter increases buyers’ willingness to pay of the branded good. We show that when firms engage in different advertising methods, the pricing is in pure strategies, and if branding is effective, the firm using persuasive advertising asks a price that is higher than the monopoly price of the branded good (and, a fortiori, higher than the monopoly price of the standard good).

我们研究了两家公司之间的价格竞争，这两家公司必须做广告才能接触到买家。我们表明，广告策略的差异会导致价格上涨的竞争。广告可以是信息性的，也可以是说服性的；前者告知购买者标准商品的价格，后者增加了购买者购买品牌商品的意愿。我们表明，当企业采用不同的广告方法时，定价是纯策略，如果品牌是有效的，使用说服性广告的企业要求的价格高于品牌商品的垄断价格（而且，更重要的是，高于标准商品的垄断价格）。

引用次数: 0

The active role of the natural rate of unemployment 自然失业率的积极作用

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-09-17 DOI: 10.1016/j.rie.2025.101092

Robert E. Hall , Marianna Kudlyak

We propose that the natural rate of unemployment may have an active role in the business cycle, in contrast to a widespread view that the rate is fairly smooth and at most only weakly cyclical. We demonstrate that the tendency to treat the natural rate as near-constant would explain the surprisingly low slope of the Phillips curve. We observe that evidence is weak about this basic point—the evidence neither comes close to rejecting the conventional view nor does it reject a very different view in which fluctuations in the natural rate are associated with a substantial fraction of cyclical volatility. We show that the natural rate may have closely tracked the actual rate during the long recovery that began in 2009 and ended in 2019. We explain how the common finding of research in the Phillips-curve framework of low — often extremely low — response of inflation to unemployment could be the result of fairly close tracking of the natural rate and the actual rate in recoveries. Our interpretation of the data contrasts to that of many Phillips-curve studies, that conclude that inflation has little relation to unemployment.

我们提出，自然失业率可能在商业周期中发挥积极作用，这与普遍认为失业率相当平稳，最多只是弱周期性的观点形成鲜明对比。我们证明，将自然率视为接近常数的倾向可以解释菲利普斯曲线的低斜率。我们观察到，关于这一基本点的证据是薄弱的——证据既没有接近于否定传统观点，也没有否定一个非常不同的观点，即自然利率的波动与很大一部分周期性波动有关。我们表明，在2009年开始并于2019年结束的长期复苏期间，自然利率可能与实际利率密切相关。我们解释了菲利普斯曲线框架下的低——通常是极低的——通货膨胀对失业的反应的共同研究发现，如何可能是相当密切地跟踪自然率和实际恢复率的结果。我们对数据的解释与许多菲利普斯曲线研究的结果形成了对比，后者得出的结论是通胀与失业几乎没有关系。

引用次数: 0

The price of illicit trade in Egypt: Illicit trade empowers criminals at the expense of ordinary people 埃及非法贸易的代价：以牺牲普通人的利益为代价，非法贸易助长了犯罪分子

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-09-10 DOI: 10.1016/j.rie.2025.101094

Maged Ali

Egyptians face a daily struggle, with rising inflation and high poverty rates. Beyond the economic pressures, many live under the threat of crime, including terrorism, trafficking, and organized violence. Illicit trade fuels these crimes by providing criminal networks with financial means and infrastructure. It also spreads lawbreaking and violence, and weakens the state's capacity to act. As a result, illicit trade harms ordinary Egyptians. Reducing illicit trade will weaken criminal networks and improve Egyptians’ safety. To reduce illicit trade, enforcement is needed at both entry points and within markets. New technologies such as big data and AI can render enforcement faster, smarter, and more effective. However, enforcement alone risks failing to effectively reduce illicit trade. As long as consumers continue buying smuggled goods, smugglers will find new ways to move them. Offering legal, affordable alternatives is therefore key to reduce demand for illicit goods.

埃及人每天都面临着不断上升的通货膨胀和高贫困率。除了经济压力之外，许多人还生活在犯罪的威胁之下，包括恐怖主义、人口贩运和有组织的暴力。非法贸易为犯罪网络提供了财政手段和基础设施，从而助长了这些犯罪。它还传播了违法和暴力，削弱了国家的行动能力。因此，非法贸易损害了普通埃及人的利益。减少非法贸易将削弱犯罪网络，提高埃及人的安全。为了减少非法贸易，需要在入境点和市场内进行执法。大数据和人工智能等新技术可以使执法更快、更智能、更有效。然而，仅靠执法可能无法有效减少非法贸易。只要消费者继续购买走私商品，走私者就会找到新的运输方式。因此，提供合法、负担得起的替代品是减少对非法商品需求的关键。

引用次数: 0

The bias of consumption-interdependent markets 消费依赖市场的偏见

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-09-04 DOI: 10.1016/j.rie.2025.101077

Marco Vinicio Monge-Mora , Juan Andrés Robalino-Herrera

Depending on consumption complementarity, the partial equilibrium effect of taxes and subsidies in the price of a commodity underestimates or overestimates the general equilibrium effect. We formalize this theoretical issue relating it to a practical problem: if we use a tax-free market as a counterfactual to see the price consequences of taxing another market, our estimates will be biased because the Stable Unit Treatment Value Assumption (SUTVA) is violated. In this manuscript, we present a general formula for the relative size of this bias, which we will call “the bias of consumption-interdependent markets”. Our results lead to methodological warnings and recommendations about how tax-free markets can be used as controls to study the treatment effect of a tax on the price of a particular market: the treated market and the control should have a low degree of substitution/complementarity; but, even so, the relative size of the bias we study depends not only on the degree of substitution/complementarity between treated and control, but also on the degree of substitution/complementarity of treated and control with any other commodity.

根据消费互补性，税收和补贴对商品价格的部分均衡效应低估或高估了一般均衡效应。我们将这一理论问题与一个实际问题形式化：如果我们使用免税市场作为反事实来观察对另一个市场征税的价格后果，我们的估计将会有偏差，因为稳定单位处理价值假设（SUTVA）被违反了。在本文中，我们提出了这种偏差相对大小的一般公式，我们将其称为“消费相互依赖市场的偏差”。我们的研究结果在方法上提出了警告和建议，即如何将免税市场用作研究税收对特定市场价格的处理效果的控制：被处理的市场和控制应该具有低程度的替代/互补性；但是，即便如此，我们研究的偏差的相对大小不仅取决于处理和控制之间的替代/互补程度，还取决于处理和控制与任何其他商品的替代/互补程度。

引用次数: 0

Rethinking tobacco policy: Why a Cap-and-Levy scheme can outperform the UK’s sales ban 重新思考烟草政策：为什么限额和征税计划可以胜过英国的销售禁令

IF 1.3 Q3 ECONOMICS

Research in Economics

Pub Date : 2025-09-02 DOI: 10.1016/j.rie.2025.101084

Joan E. Madia

The United Kingdom aims to be smoke-free by 2030, and in pursuit of this goal, has proposed a Generational Sales Ban (GSB). While somewhat innovative, the GSB exclusively targets future generations, potentially overlooking the immediate health burdens and illicit market risks associated with current smokers. This study argues for a Cap-and-Levy scheme as a more comprehensive and efficient alternative. By directly addressing supply, consumption, and state tax revenues, a Cap-and-Levy approach offers a broader impact on smoking prevalence including existing smokers, while potentially mitigating the unintended consequences of a sales ban, such as fuelling the illicit trade and reducing tax revenues. This analysis suggests that a Cap-and-Levy mechanism warrants consideration as a policy instrument that could outperform the GSB in achieving significant and immediate reductions in smoking-related harm, without the unintended consequences that the GSB would produce.

英国的目标是到2030年实现无烟，为了实现这一目标，英国提出了一项代际销售禁令（GSB）。GSB虽然有些创新，但专门针对后代，可能忽视了当前吸烟者的直接健康负担和非法市场风险。这项研究认为限额和征税计划是一个更全面和有效的替代方案。通过直接解决供应、消费和州税收问题，“限量和征税”方法对吸烟流行率（包括现有吸烟者）产生了更广泛的影响，同时可能减轻销售禁令带来的意想不到的后果，如助长非法贸易和减少税收。这一分析表明，限额和征税机制值得考虑作为一种政策工具，它可以在实现显著和立即减少吸烟相关危害方面优于GSB，而不会产生GSB可能产生的意外后果。

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