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Place-based community events and resistance to territorial stigmatisation 基于地点的社区事件和对地域污名化的抵制
Q2 Business, Management and Accounting Pub Date : 2023-10-20 DOI: 10.1108/ijefm-01-2023-0010
David McGillivray, Trudie Walters, Séverin Guillard
Purpose Place-based community events fulfil important functions, internally and externally. They provide opportunities for people from diverse communities and cultures to encounter each other, to participate in pleasurable activities in convivial settings and to develop mutual understanding. The purpose of this paper is to investigate the value of such events as a means of resisting or challenging the deleterious effects of territorial stigmatisation. Design/methodology/approach The authors explore two place-based community events in areas that have been subject to territorial stigmatisation: Govanhill in Glasgow, Scotland, and South Dunedin, New Zealand. They draw on in-depth case study methods including observation and interviews with key local actors and employ inductive analysis to identify themes across the datasets. Findings The demonstrate how neighbourhood events in both Glasgow and Dunedin actively seek to address some of the deleterious outcomes of territorial stigmatisation by emphasising strength and asset-based discourses about the areas they reflect and represent. In their planning and organisation, both events play an important mediating role in building and empowering community, fostering intercultural encounters with difference and strengthening mutuality within their defined places. They make use of public and semi-public spaces to attract diverse groups while also increasing the visibility of marginalised populations through larger showcase events. Research limitations/implications The empirical element focuses only on two events, one in Glasgow, Scotland (UK), and the other in South Dunedin (New Zealand). Data generated were wholly qualitative and do not provide quantitative evidence of “change” to material circumstances in either case study community. Practical implications Helps organisers think about how they need to better understand their communities if they are to attract diverse participation, including how they programme public and semi-public spaces. Social implications Place-based community events have significant value to neighbourhoods, and they need to be resourced effectively if they are to sustain the benefits they produce. These events provide an opportunity for diverse communities to encounter each other and celebrate what they share rather than what divides them. Originality/value This paper is the first to examine how place-based community events help resist narratives of territorial stigmatisation, which produce negative representations about people and their environments. The paper draws on ethnographic insights generated over time rather than a one-off snapshot which undermines some events research.
基于场所的社区活动在内部和外部都发挥着重要的作用。它们为来自不同社区和文化的人们提供了相遇的机会,在欢乐的环境中参与愉快的活动,并发展相互理解。本文的目的是研究这些事件作为抵抗或挑战领土污名化有害影响的手段的价值。作者探讨了两个基于地点的社区活动,这些活动发生在受到领土污名化的地区:苏格兰格拉斯哥的戈文希尔和新西兰的南达尼丁。他们采用深入的案例研究方法,包括观察和采访关键的当地参与者,并采用归纳分析来确定数据集的主题。研究结果展示了格拉斯哥和达尼丁的社区活动如何通过强调其反映和代表的地区的实力和基于资产的话语,积极寻求解决领土污名化的一些有害后果。在规划和组织中,这两项活动在建立和赋予社区权力,促进不同文化间的接触和加强其特定地区的相互性方面发挥了重要的中介作用。他们利用公共和半公共空间吸引不同群体,同时通过大型展示活动提高边缘化人群的知名度。研究局限/启示实证因素只关注两个事件,一个在苏格兰格拉斯哥(英国),另一个在南达尼丁(新西兰)。所产生的数据完全是定性的,没有提供两个案例研究社区物质情况“变化”的定量证据。实际意义帮助组织者思考如何更好地了解他们的社区,如果他们要吸引多样化的参与,包括他们如何规划公共和半公共空间。基于地点的社区活动对社区具有重大价值,如果要维持其产生的效益,就需要有效地为其提供资源。这些活动为不同的社区提供了一个相遇的机会,并庆祝他们共同的东西,而不是分裂他们的东西。原创性/价值本文首次研究了基于地点的社区事件如何帮助抵制地域污名化叙事,这种叙事会产生对人和环境的负面描述。这篇论文借鉴了随着时间的推移而产生的民族志见解,而不是一次性的快照,这破坏了一些事件的研究。
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引用次数: 0
Investigating the recovery of community events in Scotland, post-COVID-19 调查2019冠状病毒病后苏格兰社区活动的恢复情况
Q2 Business, Management and Accounting Pub Date : 2023-10-03 DOI: 10.1108/ijefm-03-2023-0024
Nick Davies, Lindsay Robbins, Daniel Baxter, Maren Viol, Alannah Graham, Aleksandra Halas
Purpose Community events are significant for building community identity and cohesion. During 2020–2021, events largely halted due to coronavirus disease 2019 (COVID-19) and many communities lacked the capacity to recover their events quickly, in comparison to larger more well-resourced events. The study aims to understand and learn from the experiences of Scottish community event practitioners' during the disruption and recovery period for their events. Design/methodology/approach A targeted qualitative questionnaire elicited open-ended responses from people involved in the management and operation of community events in Scotland. Focus groups were also conducted with relevant practitioners to further elicit data. Findings Four key themes emerged as follows: (1) COVID-19 fractured stakeholder networks and impacted the ability of community events to operate. Practices adapted to incorporate virtual events. (2) Events were considered as important for place-building and wider collective community benefits. This was brought more into focus for practitioners as a result of the pandemic. (3) Local authorities were variable in the level and support they gave community events. (4) Some positive changes were enforced through COVID-19, such as collaboration between small event collectives that can build resilience for community events in the future. Originality/value The research provides an analysis of community events, which are often small-scale, diverse, local, unique to destinations and under-researched compared to large events. It particularly builds understanding of their resilience to sectoral disruption, through the lens of recovery from the COVID-19 pandemic, an extraordinary disruptive event. This paper provides practical strategies for community actors and local authorities to improve event delivery and leverage community events as place-builders.
社区活动对建立社区认同和凝聚力具有重要意义。在2020-2021年期间,由于2019年冠状病毒病(COVID-19),活动基本上停止了,与资源充足的大型活动相比,许多社区缺乏迅速恢复活动的能力。本研究旨在了解和学习苏格兰社区活动从业者在活动中断和恢复期间的经验。设计/方法/方法一份有针对性的定性问卷从参与苏格兰社区活动的管理和运作的人员中引出了开放式的回答。与相关从业人员进行焦点小组访谈,进一步收集数据。以下是四个关键主题:(1)2019冠状病毒病破坏了利益相关者网络,影响了社区活动的运作能力。适应合并虚拟事件的实践。(2)活动被认为对场所建设和更广泛的集体社区利益很重要。由于大流行,从业人员更加关注这一点。地方当局给予社区活动的级别和支持各不相同。(4)通过2019冠状病毒病实施了一些积极变化,例如小型活动集体之间的合作,可以为未来的社区活动建立复原力。独创性/价值该研究提供了对社区活动的分析,这些活动通常是小规模的、多样化的、地方性的、对目的地独特的,与大型活动相比研究不足。通过从COVID-19大流行这一非同寻常的破坏性事件中恢复过来的角度,它特别有助于了解这些国家对部门中断的抵御能力。本文为社区行为者和地方当局提供了切实可行的策略,以改善活动交付,并利用社区活动作为场所建设者。
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引用次数: 0
Exploring literary festivals in Ireland 探索爱尔兰的文学节
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-09-01 DOI: 10.1108/ijefm-01-2023-0009
M. McGuckin
PurposeThe purpose of this paper is to explore the origins and management of literary festivals in Ireland from the perspective of their founders or those involved in managing these festivals.Design/methodology/approachThis qualitative research study explores six literary festivals across the island of Ireland. The research and data collection instruments include bibliographic research and a series of in-depth interviews with festival founders, directors and managers.FindingsThe festivals in this study have evolved from a range of origins and are strongly influenced by the artistic vision and strategic approach of their founders and/or directors. Generating adequate revenue remains a constant challenge for these festivals as they rely on three primary sources of funding, i.e. ticket sales, sponsorship and grant support. Volunteering at literary festivals provides an opportunity for increased community involvement, participation and a sense of co-creation. Building strong partnerships and positive stakeholder engagement is fundamental to successful festival support and funding, ensuring that festivals can deliver well-structured programmes that will attract a loyal and engaging audience.Research limitations/implicationsThis exploratory research is limited to six literary festivals in Ireland and there is potential to extend this into a more comprehensive study.Practical implicationsThis study provides insights into this increasingly popular festival sector and identifies practical strategies for developing and managing literary festivals and related events.Originality/valueEven though literary festivals have proliferated in Ireland over the past twenty years, there is a dearth of academic research in this area. The research study focuses on literary festivals, primarily from a “supply” rather than “demand” perspective.
目的本文旨在从爱尔兰文学节的创始人或参与管理者的角度探讨文学节的起源和管理。设计/方法论/方法这项定性研究探讨了爱尔兰岛上的六个文学节。研究和数据收集工具包括文献研究以及对电影节创始人、导演和经理的一系列深入采访。研究结果本研究中的艺术节有多种起源,并受到其创始人和/或导演的艺术眼光和战略方法的强烈影响。创造足够的收入对这些节日来说仍然是一个持续的挑战,因为它们依赖三个主要的资金来源,即门票销售、赞助和赠款支持。在文学节上做志愿者提供了一个增加社区参与、参与和共同创造感的机会。建立强有力的合作伙伴关系和积极的利益相关者参与是成功的节日支持和资助的基础,确保节日能够提供结构良好的节目,吸引忠诚和有吸引力的观众。研究局限性/含义这项探索性研究仅限于爱尔兰的六个文学节,有可能将其扩展到更全面的研究中。实际含义本研究深入了解了这个日益流行的节日领域,并确定了发展和管理文学节及相关活动的实用策略。创意/价值尽管在过去的二十年里,爱尔兰的文学节激增,但这方面的学术研究却很少。这项研究主要从“供给”而非“需求”的角度来关注文学节。
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引用次数: 0
Now what? An assessment of perceived legacies post-Olympic cycle 现在怎么办呢?对后奥运周期的感知遗产的评估
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-08-30 DOI: 10.1108/ijefm-01-2023-0004
Rodrigo Feller, Robert M. Turick, Khirey Walker, B. Downs
PurposeThe purpose of this study is to examine the post-event perceptions of Rio de Janeiro residents regarding the legacies left to them from hosting the 2016 Olympic Games. Additionally, this study examines how perceptions of Olympic legacies differed amongst demographic groups.Design/methodology/approachUtilizing a mixed-methods approach, participants were asked to complete a survey questionnaire and answer three open-ended questions. An adapted version of Fredline et al. (2003)'s General Scale to Measure Social Impacts (GSMSI) was selected for this study. In total, 156 useable responses were collected. An exploratory factor analysis was utilized for the survey items while the three open-ended questions were coded abductively as positive, negative or mixed feelings.FindingsThe quantitative results shows that Rio residents believe that hosting the 2016 Olympic Games had a mostly negative impact on their perception of legacies. Through reading open-ended responses, participants expressed disappointment over the legacies left to them. These findings suggest that hosting the Olympic Games may not have been beneficial to the life of Rio de Janeiro residents, and it may have been particularly worse for members of the middle class.Originality/valueDue to the recency of the Rio 2016 Olympic Games, a few studies have explored the long-term legacies left to the local population. However, the uniqueness of this study lays on the perceptions of legacies from hosting the Rio 2016 after a full Olympic cycle has passed.
本研究的目的是考察巴西里约热内卢居民对举办2016年奥运会留给他们的遗产的赛后看法。此外,本研究还考察了不同人口群体对奥运遗产的看法是如何不同的。设计/方法/方法采用混合方法,参与者被要求完成一份调查问卷,并回答三个开放式问题。本研究选择了Fredline et al.(2003)的通用量表来衡量社会影响(GSMSI)的改编版本。总共收集了156份可用的回复。调查项目采用探索性因素分析,而三个开放式问题被编码为积极,消极或复杂的情绪。定量结果显示,100万居民认为举办2016年奥运会对他们对遗产的看法产生了负面影响。通过阅读开放式的回答,参与者表达了对留给他们的遗产的失望。这些发现表明,举办奥运会可能对巴西居民的生活没有好处,对中产阶级的影响可能尤其严重。独创性/价值由于2016年奥运会的临近,一些研究探讨了给当地居民留下的长期遗产。然而,这项研究的独特之处在于,在一个完整的奥运周期过去后,举办2016年奥运会的遗产的看法。
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引用次数: 0
Relying on what different stakeholders express on social media to repurpose and reposition sustainable events of the future 依靠不同利益相关者在社交媒体上的表达来重新定位和定位未来的可持续事件
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-08-11 DOI: 10.1108/ijefm-04-2022-0035
Almudena Otegui Carles, J. A. Fraiz Brea, Noelia Araújo Vila
PurposeThe purpose of this article is to capture what the concept of sustainable events means for different stakeholders, what they think and express in social media about sustainable events, and so be able to take it into account when repurposing and repositioning events in life for the future in a responsible way based on sustainability.Design/methodology/approachAuthors have performed the photographic analysis proposed by Albers and James in 1988 but adapted to social media, specifically Instagram. A content analysis has been carried out with the posts containing the hashtag #sustainableevents, based on dimensions such as temporal variants, geographic conditions, demographic characteristics or languages used. After that, a semiotic analysis has been held to see how these dimensions are related with the image and with the subjects/objects that are being portrayed.FindingsSustainable events is a term that can have many meanings, becoming an abstract term, which is not being used today in social networks by private individuals. Companies and content creators seem to use the term more as an advertising claim, to attract customers and followers, than as a real applicability in their day-to-day actions. They use the term “sustainable events” related especially to an environmental dimension, leaving aside the economic and the social dimension.Originality/valueNowadays, the photography through social media is one of the most powerful sources for communicating people awareness. Nevertheless, researchers are only starting to understand the impact of social media and technology on the habits of people. To the authors’ knowledge, this is one of the first analyses of Instagram posts based on a hashtag to analyse what different stakeholders express in relation to that hashtag.
目的本文的目的是捕捉可持续事件的概念对不同的利益相关者意味着什么,他们在社交媒体上对可持续事件的想法和表达,从而能够在基于可持续性的负责任的方式为未来重新调整和重新定位生活中的事件时将其考虑在内。设计/方法/方法作者进行了阿尔伯斯和詹姆斯在1988年提出的摄影分析,但适应了社交媒体,特别是Instagram。根据时间变异、地理条件、人口特征或使用的语言等维度,对包含#sustainableevents标签的帖子进行了内容分析。之后,进行了符号学分析,以了解这些维度如何与图像以及所描绘的主题/对象相关。FindingsSustainable events是一个有很多含义的术语,现在已经成为一个抽象的术语,在今天的社交网络中,私人并没有使用它。公司和内容创作者似乎更多地将这个词用作广告宣传,以吸引客户和追随者,而不是在日常行动中真正适用。他们使用“可持续事件”一词,特别是与环境层面有关,而不考虑经济和社会层面。创意/价值如今,通过社交媒体进行的摄影是传达人们意识的最有力来源之一。尽管如此,研究人员才刚刚开始了解社交媒体和技术对人们习惯的影响。据作者所知,这是第一次基于标签对Instagram帖子进行分析,以分析不同利益相关者对该标签的表达。
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引用次数: 0
Examining multiple mediation of escapism and ethnic food experience in the relationship between diversity and behavioral intentions: the case of Vietnam 逃避主义和民族饮食体验在多样性与行为意图关系中的多重中介研究:以越南为例
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-08-11 DOI: 10.1108/ijefm-06-2022-0048
E. Sezgin, Abdullah Tanrisevdi, A. Sezgin
PurposeThe study aims to examine the mediating effects of escapism (ESC) and ethnic food experience (EFE) in the relationship between diversity (DIV) and behavioral intentions (BI) of visitors attending Hoi An International Food Festival held in Vietnam.Design/methodology/approachThe research takes a predictive and explanatory approach rather than theory confirmation. Partial least squares (PLS) algorithm was used to analyze multiple mediation. The data were collected from 323 attendees through a self-administered questionnaire.FindingsThe research highlights that escapism and EFE have positive and significant mediating effects on the relationship between DIV and BI. Furthermore, while EFE is the most important predictor of BI, escapism has emerged as an antecedent variable that deserves to be given the highest importance. Finally, visitors who are participating in their first international food festival do not seem to consider the nexus between DIV and ESC as much as repeaters.Research limitations/implicationsThe study's limitations include the collection of data from a single festival and the fact that the analyses are only quantitative. The results contribute to festival organizers by revealing the importance of multiple mediation roles.Originality/valueThis study contributes novel insights to the literature on festival and event management, extending previous studies and filling a gap by proposing ESC and EFE as multiple mediators in the nexus between DIV and BI. The present study provides a comprehensive examination of the influence of individual variables previously analyzed separately on festival-goers' experiences. This facilitated the identification of crucial aspects of the circumstance, thereby reducing any ambiguity.
目的探讨逃避主义(ESC)和民族美食体验(EFE)在越南会安国际美食节游客多样性(DIV)与行为意向(BI)关系中的中介作用。设计/方法/方法这项研究采用预测和解释的方法,而不是理论证实。采用偏最小二乘(PLS)算法对多重中介进行分析。数据是通过一份自我管理的问卷从323名参与者中收集的。发现逃避主义和EFE对DIV和BI之间的关系具有正向显著的中介作用。此外,虽然EFE是BI最重要的预测因素,但逃避主义已经成为一个值得给予最高重视的前因变量。最后,第一次参加国际美食节的游客似乎并不像重复者那样考虑DIV和ESC之间的联系。研究的局限性/启示这项研究的局限性包括只收集了一个节日的数据,而且分析只是定量的。研究结果揭示了多重中介角色的重要性,有助于节日组织者。独创性/价值本研究为节日和活动管理的文献提供了新颖的见解,扩展了先前的研究,并通过提出ESC和EFE作为DIV和BI之间关系的多重中介来填补空白。本研究提供了先前单独分析的个体变量对节日观众体验的影响的全面检查。这有助于查明情况的关键方面,从而减少任何模棱两可的情况。
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引用次数: 0
The trend of Japanese pop culture and its differentiating approach through event tourism 从事件旅游看日本流行文化的走向及其差异化途径
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-08-08 DOI: 10.1108/ijefm-01-2023-0001
F. Severino, F. Silva
PurposeThis study focuses on analysing Japanese pop culture events to determine whether they may be useful marketing tools for a location with a distinctive culture from where they are organized. It also examines how the popular culture events differ from other events and what impacts they have on these destinations.Design/methodology/approachA mixed-method approach is used to analyse data from a questionnaire provided to 364 participants from these events and seven semi-structured interviews with event organizers or their representatives from events on this topic in Portugal, France, Spain, Denmark and North America.FindingsAccording to the research, these events are regarded as unique and unusual from the perspective of the customer due to the variety of activities they offer, the use of imagination they inspire and the engaged fan participation. These occasions have been found to strengthen and propagate Japanese popular culture outside of its place of origin and arouse interest in it.Originality/valueSeveral studies have examined the appeal of Japanese pop culture, but few have investigated the impact of events to enhance the destination's image where they are held, as well as their potential outside of Japan. With already over a hundred official events of this theme held annually, with a sizable number of participants, a study of this paradigm exposes its potential for promoting a culture that is growing in popularity outside of its place of origin and understanding the effects it has on these various regions.
目的本研究的重点是分析日本流行文化活动,以确定它们是否是一个有着独特文化的地方的有用营销工具。它还考察了流行文化活动与其他活动的不同之处,以及它们对这些目的地的影响。设计/方法/方法采用混合方法分析向364名来自这些活动的参与者提供的问卷数据,以及对葡萄牙、法国、西班牙、丹麦和北美的活动组织者或其代表进行的七次半结构化访谈,从客户的角度来看,这些活动是独特和不寻常的,因为它们提供了各种各样的活动,激发了想象力,吸引了粉丝的参与。这些活动被发现可以在日本本土之外加强和传播日本流行文化,并引起人们对其的兴趣。原创/价值一些研究考察了日本流行文化的吸引力,但很少有研究调查活动对提升目的地形象的影响,以及它们在日本之外的潜力。每年已经举办了100多场这一主题的官方活动,参与者数量可观,对这一范式的研究揭示了它在促进一种在其发源地之外越来越受欢迎的文化以及了解它对这些不同地区的影响方面的潜力。
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引用次数: 0
Sensation seeking and conspicuous consumption in event-based activities: the mediation role of fear of missing out (FoMO) 基于事件的活动中的感觉寻求和炫耀性消费:错过恐惧的中介作用(FoMO)
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-08-02 DOI: 10.1108/ijefm-02-2023-0020
Mehmet Tahir Dursun, Metin Argan, Mehpare Tokay Argan, Halime Dinç
PurposeNumerous studies have looked at why people attend events which engage in conspicuous consumerism, but they have neglected the fear of missing out on these event-based experiences. This study aims to look at the impact of sensation seeking on conspicuous consumption within the event-based activities. Moreover, the developed model examined the mediating role of the fear of missing out in this impact.Design/methodology/approachA questionnaire survey was conducted, and a conceptual framework was performed to test hypothesized links between the three variables.FindingsThe findings show that sensation seeking affects conspicuous consumption, and fear of missing out has a mediating effect on this relationship.Originality/valueThe results of the study give some theoretical and practical implications to practitioners and researchers about aspirational class as elite consumers and high-level attendees of one-off events.
目的许多研究探讨了为什么人们参加明显的消费主义活动,但他们忽略了错过这些基于活动的体验的恐惧。本研究旨在观察在基于事件的活动中,寻求感觉对炫耀性消费的影响。此外,所开发的模型考察了对错过这一影响的恐惧的中介作用。设计/方法/方法进行问卷调查,并采用概念框架来测试三个变量之间的假设联系。研究结果表明,寻求感觉会影响炫耀性消费,而对错过的恐惧对这种关系有中介作用。原创性/价值研究结果为从业者和研究人员提供了一些关于精英消费者和一次性活动高级参与者的理想阶层的理论和实践启示。
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引用次数: 0
“Our festival, Their festival”: the local perceptions of festival sustainability in Zanzibar festival portfolio “我们的节日,他们的节日”:桑给巴尔当地对节日可持续性的看法
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-07-14 DOI: 10.1108/ijefm-10-2022-0086
D. Jani
PurposeThe purpose of this paper is to explore local residents' perceptions of sustainability of different festivals making festival portfolio in Zanzibar.Design/methodology/approachThe study used multiqualitative methods and comparative case analysis that made use of in-depth interviews, observation and focus group discussion as the data collection techniques. Thematic content analysis was used to describe festivals from residents' point of views.FindingsThe results indicate residents to perceive two broader types of festivals: Ours and Theirs that have different impacts on sustainability of the festivals.Research limitations/implicationsThe ours and theirs dichotomy of festivals from residents' perspectives extends the conceptualization of festivals. In line with the event portfolio framework, the emerged types of festival aid event planners with understanding and managing the events with the aim of making the festival and the destinations sustainable.Originality/valueThe bifurcated perception of festival ownership provides a complimentary theoretical lens that can be applied to explain the festival workings and management that emphasize the need for places to have festival portfolio catering for different segments.
目的探讨桑给巴尔当地居民对不同节日的可持续性的看法,制作桑给巴尔的节日组合。设计/方法/方法本研究采用了多定性方法和比较案例分析,采用了深入访谈、观察和焦点小组讨论作为数据收集技术。主题内容分析用于从居民的角度描述节日。研究结果表明,居民感知到两种更广泛的节日类型:我们的节日和他们的节日,这对节日的可持续性有不同的影响。研究局限性/含义从居民的角度来看,我们和他们对节日的二分法扩展了节日的概念化。根据活动组合框架,新兴类型的节日帮助活动策划人了解和管理活动,目的是使节日和目的地可持续发展。创意/价值对节日所有权的分歧看法提供了一个互补的理论视角,可以用来解释节日的运作和管理,强调地方需要有适合不同细分市场的节日组合。
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引用次数: 0
Determinants of visitors' festival satisfaction and subjective well-being: tracing the roles of place attachment and satisfaction 游客节日满意度和主观幸福感的决定因素:地方依恋和满意度的作用追踪
IF 2.2 Q2 Business, Management and Accounting Pub Date : 2023-06-27 DOI: 10.1108/ijefm-07-2022-0061
K. Thirugnanasambantham, Pillai K. Rajasekharan, V. Patwardhan, G. Raghavendra, Shreelatha Rao
PurposeIndia has a marvelous distinction of hosting religious and cultural extravaganzas on an enormous scale, keeping in with its rich lineage and civilizational assortment. The philosophical threads of such festivals are eventually subjective well-being and spiritual awakening. In this context, the authors examine how the visitors' festival motivation culminates in life satisfaction and subjective well-being.Design/methodology/approachThe study follows a theory-driven deductive approach to test the construed relationships. The data were collected from the sites of religious fiesta when the participants were immersed in their cultural fervor. The study uses structural equation modeling to examine the hypothesized model.FindingsThe study finds that place attachment and life satisfaction empirically mediate the relationship between festival motivation and subjective well-being. However, the relationship between place attachment and subjective well-being is not empirically strong when life satisfaction mediates their relationship.Research limitations/implicationsThe study is based on a convenience sample and is limited to the visitors of local religious festivals. Future research must verify the suitability of the model in other types of festivals of other religions and different locations. Also, this research deliberates on the relationship between only four variables. Future researchers could discuss other variables such as authenticity, emotional solidarity, festival images, festival values, religious faith, etc. to develop a more robust model to explain the relationship between festival motivation and subjective well-being.Practical implicationsIn India regardless of social strata, people are religiously conscious and inclined toward attending publicly celebrated religious festivals. The scale of these festivals is significant and given the scenario, the local Government has to join hands with the temple administration, local people and visitors to reap the full benefits of the festival. These temple festivals not only foster coordination and involvement among various stakeholders, but also invoke the devotion of the people to jointly organize the celebrations.Social implicationsAs some of the religious festivals go beyond caste, creed and nationality, the celebrations should evolve as multi-cultural mass events uniting the societal cohesiveness, spirit and national culture. The variables chosen and results found in this study will surely support publicizing the significance of religious festivals in the region and provide an idea to the organizers and supporters to develop new strategies to promote similar events.Originality/valueThe results claim several implications for theory and practice. Theoretically, the study contributes to the literature on religious tourism and event management. Practically, the study discussions indicate the importance of disseminating the significance of religious festivals as a platform for local tourist attractio
Purpose印度在举办大规模的宗教和文化盛会方面有着惊人的优势,与其丰富的血统和文明种类保持一致。这些节日的哲学主线最终是主观幸福和精神觉醒。在这种背景下,作者考察了游客的节日动机是如何在生活满意度和主观幸福感方面达到顶峰的。设计/方法论/方法本研究采用理论驱动的演绎方法来测试所解释的关系。这些数据是在参与者沉浸在他们的文化热情中时从宗教节日现场收集的。该研究使用结构方程建模来检验假设的模型。研究发现,地点依恋和生活满意度在节日动机和主观幸福感之间起着实证中介作用。然而,当生活满意度调节地方依恋和主观幸福感之间的关系时,它们之间的关系在经验上并不牢固。研究局限性/含义该研究基于方便样本,仅限于当地宗教节日的游客。未来的研究必须验证该模型在其他宗教和不同地点的其他类型节日中的适用性。此外,这项研究只考虑了四个变量之间的关系。未来的研究人员可以讨论其他变量,如真实性、情感团结、节日形象、节日价值观、宗教信仰等,以开发一个更稳健的模型来解释节日动机和主观幸福感之间的关系。实际含义在印度,无论社会阶层如何,人们都有宗教意识,并倾向于参加公开庆祝的宗教节日。这些节日的规模是巨大的,考虑到这种情况,当地政府必须与寺庙管理部门、当地人和游客携手合作,才能充分享受节日的好处。这些寺庙节日不仅促进了各利益相关者之间的协调和参与,而且唤起了人们的奉献精神,共同组织庆祝活动。社会含义由于一些宗教节日超越了种姓、信仰和国籍,庆祝活动应演变为多元文化的群众活动,将社会凝聚力、精神和民族文化结合起来。本研究中选择的变量和发现的结果必将有助于宣传该地区宗教节日的重要性,并为组织者和支持者制定新的策略来推广类似活动提供思路。独创性/价值这些结果对理论和实践有若干启示。从理论上讲,该研究有助于宗教旅游和活动管理的文献。实际上,研究讨论表明,传播宗教节日作为当地旅游景点产生社会、文化和经济效益的平台的重要性。
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引用次数: 1
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International Journal of Event and Festival Management
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