Pub Date : 2023-03-07DOI: 10.1108/jpmd-02-2022-0016
Filipa Jorge, Nieves Losada, M. Teixeira
Purpose This study aims to investigate potential tourists’ behaviour regarding visiting and recommending a destination based on an image derived from a virtual reality (VR) model, including motivations for travel and place attachment. Design/methodology/approach The study had two phases and used both qualitative and quantitative methodological approaches. The qualitative approach consisted of a focus group conducted to obtain the most important attributes of the destination image. The quantitative approach, which consisted of a self-administered questionnaire, was distributed to all the participants following a VR experience to provide data to empirically test the hypotheses proposed in the conceptual model. Findings Motivations for travel positively influence the image of a destination in both its cognitive and affective dimensions. Also, the cognitive dimension of destination image influences affective dimension of destination image and both dimensions affect overall destination image. Moreover, destination image, cognitive dimension and affective dimensions influence place dependence and identity. In turn, place dependence and place identity positively influence intention to visit the destination, but not intention to recommend it. Finally, intention to recommend the destination is positively influenced by the intention to visit the destination. Research limitations/implications Due to the complexity of the overall experience, the sample was selected purposefully, and all participants belong to Generation Z. Extending this study to other generations would also be valuable. Originality/value Although the utility of VR for tourism marketing purposes has been one of the most researched areas during recent years, factors that could encourage tourists to visit destinations previously displayed in VR are not yet identified.
{"title":"Behavioural intentions through virtual reality from a destination image perspective","authors":"Filipa Jorge, Nieves Losada, M. Teixeira","doi":"10.1108/jpmd-02-2022-0016","DOIUrl":"https://doi.org/10.1108/jpmd-02-2022-0016","url":null,"abstract":"\u0000Purpose\u0000This study aims to investigate potential tourists’ behaviour regarding visiting and recommending a destination based on an image derived from a virtual reality (VR) model, including motivations for travel and place attachment.\u0000\u0000\u0000Design/methodology/approach\u0000The study had two phases and used both qualitative and quantitative methodological approaches. The qualitative approach consisted of a focus group conducted to obtain the most important attributes of the destination image. The quantitative approach, which consisted of a self-administered questionnaire, was distributed to all the participants following a VR experience to provide data to empirically test the hypotheses proposed in the conceptual model.\u0000\u0000\u0000Findings\u0000Motivations for travel positively influence the image of a destination in both its cognitive and affective dimensions. Also, the cognitive dimension of destination image influences affective dimension of destination image and both dimensions affect overall destination image. Moreover, destination image, cognitive dimension and affective dimensions influence place dependence and identity. In turn, place dependence and place identity positively influence intention to visit the destination, but not intention to recommend it. Finally, intention to recommend the destination is positively influenced by the intention to visit the destination.\u0000\u0000\u0000Research limitations/implications\u0000Due to the complexity of the overall experience, the sample was selected purposefully, and all participants belong to Generation Z. Extending this study to other generations would also be valuable.\u0000\u0000\u0000Originality/value\u0000Although the utility of VR for tourism marketing purposes has been one of the most researched areas during recent years, factors that could encourage tourists to visit destinations previously displayed in VR are not yet identified.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2023-03-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47987406","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-02-14DOI: 10.1108/jpmd-06-2022-0059
Jordi de San Eugenio Vela, Xavier Ginesta Portet, M. Compte-Pujol, Joan Frigola-Reig, Cristina Fernández-Rovira
Purpose This paper aims to analyse the implications in terms of economic promotion and local development that ensue from the implementation of a strategy of agrarian branding in five municipalities in the Baixa Tordera region (Catalonia, Spain). Design/methodology/approach The research follows a case study logic. First, five focus groups were designed and distributed by sectors of activity. Second, six in-depth interviews were scheduled with opinion leaders from the region. Finally, a survey open to all inhabitants was set up on the town councils’ websites. Findings The brand understood as a device removed from the connotations of indiscriminate marketing should guarantee the following elements in its deployment and implementation: knowledge, recognition, complicity, development and denomination of origin. Practical implications This research contributes to improve the management models of agrarian spaces, but it also helps expand the research background on studies on agrarian branding. Originality/value The place brand must become something close to a denomination of origin that, informally, invites us to define the future of this agrarian area. It therefore also affects the complexity of the planning and development of this area which, from now on, must necessarily be supramunicipal. In this way, the brand needs to offer a holistic vision of the region to all the agents that work in the strategic and urban planning of the five municipalities under study.
{"title":"Local and sustainable production as vectors of an agrarian branding strategy in Catalonia: case study of the Baixa Tordera","authors":"Jordi de San Eugenio Vela, Xavier Ginesta Portet, M. Compte-Pujol, Joan Frigola-Reig, Cristina Fernández-Rovira","doi":"10.1108/jpmd-06-2022-0059","DOIUrl":"https://doi.org/10.1108/jpmd-06-2022-0059","url":null,"abstract":"\u0000Purpose\u0000This paper aims to analyse the implications in terms of economic promotion and local development that ensue from the implementation of a strategy of agrarian branding in five municipalities in the Baixa Tordera region (Catalonia, Spain).\u0000\u0000\u0000Design/methodology/approach\u0000The research follows a case study logic. First, five focus groups were designed and distributed by sectors of activity. Second, six in-depth interviews were scheduled with opinion leaders from the region. Finally, a survey open to all inhabitants was set up on the town councils’ websites.\u0000\u0000\u0000Findings\u0000The brand understood as a device removed from the connotations of indiscriminate marketing should guarantee the following elements in its deployment and implementation: knowledge, recognition, complicity, development and denomination of origin.\u0000\u0000\u0000Practical implications\u0000This research contributes to improve the management models of agrarian spaces, but it also helps expand the research background on studies on agrarian branding.\u0000\u0000\u0000Originality/value\u0000The place brand must become something close to a denomination of origin that, informally, invites us to define the future of this agrarian area. It therefore also affects the complexity of the planning and development of this area which, from now on, must necessarily be supramunicipal. In this way, the brand needs to offer a holistic vision of the region to all the agents that work in the strategic and urban planning of the five municipalities under study.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2023-02-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46301147","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-02-09DOI: 10.1108/jpmd-07-2022-0067
Bernat López, Lina Casadó-Marín
Purpose This study aims to analyze and assess 21 years of media coverage (2000–2020) of Flix, a small industrial village located in an rural area on north-eastern Spain, which has endured in these years a severe environmental and industrial crisis, with a strong potential for stigmatization of the place. Design/methodology/approach The research is conceptualized under the Social Amplification of Risk Framework, a theoretical/conceptual approach aimed at accounting for the huge gaps that often arise between public perception of technological or environmental risks of some technologies, products and places and the expert estimations of these risks. The authors studied the coverage on Flix by a local, a regional and a national newspaper through a content analysis where the corpus (1,524 news pieces) was coded for several variables, including tone, genre and thematic area. Findings The studied coverage was in general overwhelmingly negative and strongly focused on “bad news” relating to pollution and deindustrialization, although this was much less the case in the local newspaper than in the regional and, in particular, the national newspaper. Thus, a territorially escalated pattern clearly emerges from our research concerning the stigmatization potential of news media coverage for the specific case under scrutiny. Originality/value To the authors’ knowledge, this is the first time such a longitudinal study of media coverage and its potential for place stigmatization is performed with this specific territorial perspective.
{"title":"“Flix rhymes with sh*t”. Exploring the potential for place stigmatization of media coverage of a declining industrial village in rural Spain","authors":"Bernat López, Lina Casadó-Marín","doi":"10.1108/jpmd-07-2022-0067","DOIUrl":"https://doi.org/10.1108/jpmd-07-2022-0067","url":null,"abstract":"\u0000Purpose\u0000This study aims to analyze and assess 21 years of media coverage (2000–2020) of Flix, a small industrial village located in an rural area on north-eastern Spain, which has endured in these years a severe environmental and industrial crisis, with a strong potential for stigmatization of the place.\u0000\u0000\u0000Design/methodology/approach\u0000The research is conceptualized under the Social Amplification of Risk Framework, a theoretical/conceptual approach aimed at accounting for the huge gaps that often arise between public perception of technological or environmental risks of some technologies, products and places and the expert estimations of these risks. The authors studied the coverage on Flix by a local, a regional and a national newspaper through a content analysis where the corpus (1,524 news pieces) was coded for several variables, including tone, genre and thematic area.\u0000\u0000\u0000Findings\u0000The studied coverage was in general overwhelmingly negative and strongly focused on “bad news” relating to pollution and deindustrialization, although this was much less the case in the local newspaper than in the regional and, in particular, the national newspaper. Thus, a territorially escalated pattern clearly emerges from our research concerning the stigmatization potential of news media coverage for the specific case under scrutiny.\u0000\u0000\u0000Originality/value\u0000To the authors’ knowledge, this is the first time such a longitudinal study of media coverage and its potential for place stigmatization is performed with this specific territorial perspective.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2023-02-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42823486","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-02-08DOI: 10.1108/jpmd-07-2022-0061
Abdulrhman Alsayel, J. Fransen, M. de Jong
Purpose The purpose of this study is to examine how five different multi-level governance (MLG) models affect place branding (PB) performance in Saudi Arabia. Design/methodology/approach In hierarchical administrative systems, central governments exert control on PB, influencing its effectiveness. While PB as such is widely studied, the effect of MLG on PB performance in centralized administrative systems remains understudied. The study is approached as a multiple case study of nine cities. Findings The study reveals that different MLG models indeed affect PB performance differently. Direct access to central leadership and resources boosts branding performance, while privatization promotes flexibility with similarly positive effects. Study findings, furthermore, show that some cities are considered too big to fail. Cities such as Riyadh and Neom are of prime importance and receive plenty of resources and leadership attention, while others are considered peripheral, are under-resourced and branding performance suffers accordingly. Emerging differences in PB performance associated with different MLG models are thus likely to deepen the gap between urban economic winners and losers. Originality/value This paper introduces five MLG models based on the actors involved in PB, their interactions and their access to resources. For each model, this paper assesses other factors which may influence the effectiveness of PB as well, such as access to the national leadership and staff capacity. This research thereby adds to the literature by identifying specific factors within MLG models influencing PB performance in hierarchical administrative systems.
{"title":"City branding in a multi-level governance context: comparing branding performance across five institutional models for urban development in Saudi Arabia","authors":"Abdulrhman Alsayel, J. Fransen, M. de Jong","doi":"10.1108/jpmd-07-2022-0061","DOIUrl":"https://doi.org/10.1108/jpmd-07-2022-0061","url":null,"abstract":"\u0000Purpose\u0000The purpose of this study is to examine how five different multi-level governance (MLG) models affect place branding (PB) performance in Saudi Arabia.\u0000\u0000\u0000Design/methodology/approach\u0000In hierarchical administrative systems, central governments exert control on PB, influencing its effectiveness. While PB as such is widely studied, the effect of MLG on PB performance in centralized administrative systems remains understudied. The study is approached as a multiple case study of nine cities.\u0000\u0000\u0000Findings\u0000The study reveals that different MLG models indeed affect PB performance differently. Direct access to central leadership and resources boosts branding performance, while privatization promotes flexibility with similarly positive effects. Study findings, furthermore, show that some cities are considered too big to fail. Cities such as Riyadh and Neom are of prime importance and receive plenty of resources and leadership attention, while others are considered peripheral, are under-resourced and branding performance suffers accordingly. Emerging differences in PB performance associated with different MLG models are thus likely to deepen the gap between urban economic winners and losers.\u0000\u0000\u0000Originality/value\u0000This paper introduces five MLG models based on the actors involved in PB, their interactions and their access to resources. For each model, this paper assesses other factors which may influence the effectiveness of PB as well, such as access to the national leadership and staff capacity. This research thereby adds to the literature by identifying specific factors within MLG models influencing PB performance in hierarchical administrative systems.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2023-02-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46635187","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-27DOI: 10.1108/jpmd-03-2022-0020
F. Brandajs, A. Russo
Purpose The purpose of this paper is to introduce a critical framework to analyse how “smart” plays out in tourism places. Moving from a recognition of the strategies, expected impacts and imageries of Smart City, the authors engage with the mobilities literature to identify pitfalls in the quest of “smartening up” cities for hypermobile populations. Design/methodology/approach The study adopted a set of geoanalytical techniques to establish the potential relationship between the territorial upgrade of mobility and the socio-economic change processes the city of Barcelona is experiencing. Findings The paper suggests the effect of “smart” in cities could indeed be one of economic recovery; however, one triggering fundamental transformation of the social fabric of the city, whose most evident facet is the creation of globalised functional enclaves that may be forcefields of exclusion for the most vulnerable populations. Originality/value This paper contributes to a new stream of critical research on “smart” with a strong focus on the power of mobilities and mobility systems, whose digital enhancement plays out as a leveraging agent of new place connections and negotiations for short-term populations, but at the same time, may exclude disadvantaged subjects in their capacity to access and afford the system network.
{"title":"Smarter city, less just destination? Mobilities and social gaps in Barcelona","authors":"F. Brandajs, A. Russo","doi":"10.1108/jpmd-03-2022-0020","DOIUrl":"https://doi.org/10.1108/jpmd-03-2022-0020","url":null,"abstract":"\u0000Purpose\u0000The purpose of this paper is to introduce a critical framework to analyse how “smart” plays out in tourism places. Moving from a recognition of the strategies, expected impacts and imageries of Smart City, the authors engage with the mobilities literature to identify pitfalls in the quest of “smartening up” cities for hypermobile populations.\u0000\u0000\u0000Design/methodology/approach\u0000The study adopted a set of geoanalytical techniques to establish the potential relationship between the territorial upgrade of mobility and the socio-economic change processes the city of Barcelona is experiencing.\u0000\u0000\u0000Findings\u0000The paper suggests the effect of “smart” in cities could indeed be one of economic recovery; however, one triggering fundamental transformation of the social fabric of the city, whose most evident facet is the creation of globalised functional enclaves that may be forcefields of exclusion for the most vulnerable populations.\u0000\u0000\u0000Originality/value\u0000This paper contributes to a new stream of critical research on “smart” with a strong focus on the power of mobilities and mobility systems, whose digital enhancement plays out as a leveraging agent of new place connections and negotiations for short-term populations, but at the same time, may exclude disadvantaged subjects in their capacity to access and afford the system network.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2023-01-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45044129","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-11-11DOI: 10.1108/jpmd-05-2022-0041
Sepideh Afsari Bajestani, Polly Stupples, R. Kiddle
Purpose The purpose of this paper is to explore and clarify the relationship between creative developments and the concepts of place and placemaking. Design/methodology/approach This paper systematically reviews scholarly literature on the relationship between creative developments and the concepts of place, and critically analyzes the extent to which creative developments acknowledge different aspects of place. Findings The findings demonstrate that the relationship between creative development and place is multifaceted, and combines physical, cultural and social aspects of place. However, the literature also calls for the greater valuation of particular facets of place, including the daily experiences of communities and local cultural producers, alongside symbolic and imagined aspects of place, all of which inform either positive or negative perceptions of urban form. In addition, the authors argue that the cultural value of the creative industries needs to be better acknowledged in creative developments, implying support for a range of cultural practitioners. Research limitations/implications The authors argue that embracing a more holistic understanding of place in creative development has the potential to minimize the negative impacts sometimes associated with such developments (like gentrification and social displacement) while generating greater social and cultural benefits to people and place. The study findings raise questions that frame a critical research agenda for creative-led developments and creative placemaking in this context. Originality/value By examining the broader relationship between creative developments and place and identifying areas neglected by researchers, this research contributes to an articulation of “creative placemaking” that moves creative city policy toward enhancing community development.
{"title":"The relationship between creative developments and place: a position paper","authors":"Sepideh Afsari Bajestani, Polly Stupples, R. Kiddle","doi":"10.1108/jpmd-05-2022-0041","DOIUrl":"https://doi.org/10.1108/jpmd-05-2022-0041","url":null,"abstract":"\u0000Purpose\u0000The purpose of this paper is to explore and clarify the relationship between creative developments and the concepts of place and placemaking.\u0000\u0000\u0000Design/methodology/approach\u0000This paper systematically reviews scholarly literature on the relationship between creative developments and the concepts of place, and critically analyzes the extent to which creative developments acknowledge different aspects of place.\u0000\u0000\u0000Findings\u0000The findings demonstrate that the relationship between creative development and place is multifaceted, and combines physical, cultural and social aspects of place. However, the literature also calls for the greater valuation of particular facets of place, including the daily experiences of communities and local cultural producers, alongside symbolic and imagined aspects of place, all of which inform either positive or negative perceptions of urban form. In addition, the authors argue that the cultural value of the creative industries needs to be better acknowledged in creative developments, implying support for a range of cultural practitioners.\u0000\u0000\u0000Research limitations/implications\u0000The authors argue that embracing a more holistic understanding of place in creative development has the potential to minimize the negative impacts sometimes associated with such developments (like gentrification and social displacement) while generating greater social and cultural benefits to people and place. The study findings raise questions that frame a critical research agenda for creative-led developments and creative placemaking in this context.\u0000\u0000\u0000Originality/value\u0000By examining the broader relationship between creative developments and place and identifying areas neglected by researchers, this research contributes to an articulation of “creative placemaking” that moves creative city policy toward enhancing community development.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42932680","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-11-08DOI: 10.1108/jpmd-06-2022-0053
Rosemary Sokalamis Adu McVie, Tan Yigitcanlar, Isil Erol, Bo Xia
Purpose Many cities across the world are actively investing in ways to excel in the innovation economy through the development of innovation districts as one of the most popular policy options. While innovation districts are among the leading drivers of innovation activities in cities, they are also high-cost and high-risk investments. Besides, holistic approaches for assessing these districts’ multifaceted performances are scarce. Bridging this knowledge gap is critical, hence, this paper aims to explore how innovation district performance can be assessed through a classification framework. Design/methodology/approach The paper introduces a multidimensional innovation district classification framework and applies it into Australian innovation districts with divergent features, functions, spatial and contextual characteristics. The study places 30 innovation districts from South East Queensland under the microscope of the framework to assess the multifaceted nature of innovation district performance. It uses qualitative analysis method to analyse both the primary and secondary data, and descriptive analysis with basic excel spreadsheet calculations to analyse the validity of the data. Findings The data analysis clusters 30 innovation districts from South East Queensland under three performance levels – i.e. desired, acceptable and unsavoury – concerning their form, feature and function characteristics. Originality/value The results disclose that the framework is a practical tool for informing planners, developers and managers on innovation district performances, and it has the capability to provide guidance for policymakers on their policy and investment decisions regarding the most suitable innovation district types and characteristics to consider.
{"title":"How can innovation district performance be assessed? Insights from South East Queensland, Australia","authors":"Rosemary Sokalamis Adu McVie, Tan Yigitcanlar, Isil Erol, Bo Xia","doi":"10.1108/jpmd-06-2022-0053","DOIUrl":"https://doi.org/10.1108/jpmd-06-2022-0053","url":null,"abstract":"\u0000Purpose\u0000Many cities across the world are actively investing in ways to excel in the innovation economy through the development of innovation districts as one of the most popular policy options. While innovation districts are among the leading drivers of innovation activities in cities, they are also high-cost and high-risk investments. Besides, holistic approaches for assessing these districts’ multifaceted performances are scarce. Bridging this knowledge gap is critical, hence, this paper aims to explore how innovation district performance can be assessed through a classification framework.\u0000\u0000\u0000Design/methodology/approach\u0000The paper introduces a multidimensional innovation district classification framework and applies it into Australian innovation districts with divergent features, functions, spatial and contextual characteristics. The study places 30 innovation districts from South East Queensland under the microscope of the framework to assess the multifaceted nature of innovation district performance. It uses qualitative analysis method to analyse both the primary and secondary data, and descriptive analysis with basic excel spreadsheet calculations to analyse the validity of the data.\u0000\u0000\u0000Findings\u0000The data analysis clusters 30 innovation districts from South East Queensland under three performance levels – i.e. desired, acceptable and unsavoury – concerning their form, feature and function characteristics.\u0000\u0000\u0000Originality/value\u0000The results disclose that the framework is a practical tool for informing planners, developers and managers on innovation district performances, and it has the capability to provide guidance for policymakers on their policy and investment decisions regarding the most suitable innovation district types and characteristics to consider.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2022-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46626673","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-25DOI: 10.1108/jpmd-11-2021-0108
Imam Syafganti, Sari Ramadanty, M. Walrave
Purpose In the context of integrated promotion, it is essential to promote destination images consistently across multiple digital channels. This study aims to examine the consistency of online destination images projected through the official tourism websites and the Instagram accounts of five main destinations in Southeast Asia. Design/methodology/approach Previous studies have used correspondence analyses to measure the relationship between categorical variables. In the present study, a Spearman’s rank-order correlation was performed after the correspondence analyses to cross-check the results. Findings Destinations in Southeast Asia tend to project images that are similar to each other. The correspondence analyses and Spearman’s correlation found that only one country in the area projected relatively consistent destination images. By contrast, the other destinations tend to promote inconsistent images through their official websites and Instagram accounts. Originality/value Previous studies have assessed the consistency of projected destination image by comparing communication channels managed by government/public organisations with channels of private sector organisations. This was achieved by comparing printed materials with digital channels. By contrast, this study highlights the importance of assessing a destination’s online projected image consistency across different digital platforms (official tourism websites and official Instagram accounts) within the perspective of integrated promotion.
{"title":"The consistency of projected online destination images: comparing the official websites and Instagram accounts of main destinations in Southeast Asia","authors":"Imam Syafganti, Sari Ramadanty, M. Walrave","doi":"10.1108/jpmd-11-2021-0108","DOIUrl":"https://doi.org/10.1108/jpmd-11-2021-0108","url":null,"abstract":"\u0000Purpose\u0000In the context of integrated promotion, it is essential to promote destination images consistently across multiple digital channels. This study aims to examine the consistency of online destination images projected through the official tourism websites and the Instagram accounts of five main destinations in Southeast Asia.\u0000\u0000\u0000Design/methodology/approach\u0000Previous studies have used correspondence analyses to measure the relationship between categorical variables. In the present study, a Spearman’s rank-order correlation was performed after the correspondence analyses to cross-check the results.\u0000\u0000\u0000Findings\u0000Destinations in Southeast Asia tend to project images that are similar to each other. The correspondence analyses and Spearman’s correlation found that only one country in the area projected relatively consistent destination images. By contrast, the other destinations tend to promote inconsistent images through their official websites and Instagram accounts.\u0000\u0000\u0000Originality/value\u0000Previous studies have assessed the consistency of projected destination image by comparing communication channels managed by government/public organisations with channels of private sector organisations. This was achieved by comparing printed materials with digital channels. By contrast, this study highlights the importance of assessing a destination’s online projected image consistency across different digital platforms (official tourism websites and official Instagram accounts) within the perspective of integrated promotion.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2022-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49069340","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose In spite of controversies in academia, various nations around the world have been propounding the importance of cultural and creative industries (CCIs) as the driving force in economic growth and development strategies. Accordingly, this research aims to understand how these industries could contribute to forming a cultural and creative policy scheme in an urban context that is structured based on local cultural assets. Design/methodology/approach The case analysis of Rasht city, a UNESCO Creative City, assesses the planning policies from the national to the regional level to determine the cultural policy planning platform of Creative Rasht in four phases of urban cultural resources, municipal objectives, festival urban branding and the role of stakeholders, which are fashioned by the integrated cultural identity and sustainable city. This is followed by semi-structured interviews with experts and young researchers in the field of culture-led urban regeneration to evaluate different phases of the policy planning process. Findings By means of the qualitative method and ethnographic research, this paper argues that managerial regulations for local cultural industries contribute not only to the reinforcement of cultural resources but also to urban cultural sustainable development. Originality/value Building on empirical research, this paper attempts to argue the significant role of local CCIs alongside social values in creating a creative city platform, given the necessity for an urban cultural platform in Iran. It also emphasises the importance of local communities’ participation in the decision-making process and awareness-raising among different groups of stakeholders.
{"title":"Reviewing the role of cultural and creative industries in developing an urban cultural policy platform in Rasht city, Iran","authors":"Maryam Pourzakarya, Somayeh Fadaei Nezhad Bahramjerdi","doi":"10.1108/jpmd-09-2021-0087","DOIUrl":"https://doi.org/10.1108/jpmd-09-2021-0087","url":null,"abstract":"\u0000Purpose\u0000In spite of controversies in academia, various nations around the world have been propounding the importance of cultural and creative industries (CCIs) as the driving force in economic growth and development strategies. Accordingly, this research aims to understand how these industries could contribute to forming a cultural and creative policy scheme in an urban context that is structured based on local cultural assets.\u0000\u0000\u0000Design/methodology/approach\u0000The case analysis of Rasht city, a UNESCO Creative City, assesses the planning policies from the national to the regional level to determine the cultural policy planning platform of Creative Rasht in four phases of urban cultural resources, municipal objectives, festival urban branding and the role of stakeholders, which are fashioned by the integrated cultural identity and sustainable city. This is followed by semi-structured interviews with experts and young researchers in the field of culture-led urban regeneration to evaluate different phases of the policy planning process.\u0000\u0000\u0000Findings\u0000By means of the qualitative method and ethnographic research, this paper argues that managerial regulations for local cultural industries contribute not only to the reinforcement of cultural resources but also to urban cultural sustainable development.\u0000\u0000\u0000Originality/value\u0000Building on empirical research, this paper attempts to argue the significant role of local CCIs alongside social values in creating a creative city platform, given the necessity for an urban cultural platform in Iran. It also emphasises the importance of local communities’ participation in the decision-making process and awareness-raising among different groups of stakeholders.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2022-10-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44773545","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-22DOI: 10.1108/jpmd-05-2022-0042
Viriya Taecharungroj, S. Millington
Purpose The purpose of this paper is to compare and contrast amenity mixes of innovation districts worldwide and to identify the types of amenities in the districts. Design/methodology/approach Urban amenity data were collected from Google Maps as 31,236 points of interest (POIs) in 24 innovation districts. The data were compared and categorised based on the density and diversity of amenity mixes using correspondence analysis. An overall amenity space of the 24 innovation districts was created using correlation and social network analyses. Findings This study found that innovation districts have broad ranges of diversity and density. Five groups were identified by correspondence analysis, including retail, foodie, balanced, emerging and health-care districts. The amenity space of innovation districts created using correlation and social network analyses categorised amenities into four broad types – necessary, anchor, vibrant and contextual amenities – based on eigenvector centrality scores and density. Practical implications To improve their innovation districts, managers are encouraged to create a foundation of innovations with anchor amenities, to ensure the “live-work-play” environment with necessary amenities, to foster buzz and vibes with vibrant amenities and to strengthen the identity and authenticity with contextual amenities. Originality/value Despite some understanding, no previous research has thoroughly analysed the amenities available in innovation districts. This study is the first to comprehensively explore the amenities in innovation districts using data from Google Maps. Place managers can use the method introduced in this research to analyse innovation districts and other kinds of places.
{"title":"Amenity mix of innovation districts","authors":"Viriya Taecharungroj, S. Millington","doi":"10.1108/jpmd-05-2022-0042","DOIUrl":"https://doi.org/10.1108/jpmd-05-2022-0042","url":null,"abstract":"\u0000Purpose\u0000The purpose of this paper is to compare and contrast amenity mixes of innovation districts worldwide and to identify the types of amenities in the districts.\u0000\u0000\u0000Design/methodology/approach\u0000Urban amenity data were collected from Google Maps as 31,236 points of interest (POIs) in 24 innovation districts. The data were compared and categorised based on the density and diversity of amenity mixes using correspondence analysis. An overall amenity space of the 24 innovation districts was created using correlation and social network analyses.\u0000\u0000\u0000Findings\u0000This study found that innovation districts have broad ranges of diversity and density. Five groups were identified by correspondence analysis, including retail, foodie, balanced, emerging and health-care districts. The amenity space of innovation districts created using correlation and social network analyses categorised amenities into four broad types – necessary, anchor, vibrant and contextual amenities – based on eigenvector centrality scores and density.\u0000\u0000\u0000Practical implications\u0000To improve their innovation districts, managers are encouraged to create a foundation of innovations with anchor amenities, to ensure the “live-work-play” environment with necessary amenities, to foster buzz and vibes with vibrant amenities and to strengthen the identity and authenticity with contextual amenities.\u0000\u0000\u0000Originality/value\u0000Despite some understanding, no previous research has thoroughly analysed the amenities available in innovation districts. This study is the first to comprehensively explore the amenities in innovation districts using data from Google Maps. Place managers can use the method introduced in this research to analyse innovation districts and other kinds of places.\u0000","PeriodicalId":46966,"journal":{"name":"Journal of Place Management and Development","volume":" ","pages":""},"PeriodicalIF":1.3,"publicationDate":"2022-09-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49357136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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