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Streaming forward: Adoption considerations for the major recorded music markets in CARICOM 流式传输:加勒比共同体主要录制音乐市场的采用考虑
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-27 DOI: 10.1177/13548565231203983
Farley J Joseph
Music Streaming Services (MSS) have recently emerged as the main format for showcasing and monetizing sound recordings by record labels and artists in the international recorded music sector. In the Caribbean, however, stakeholders have been slow to adopt and integrate these digital music platforms into their overall recorded music strategies. Within this context, this paper explores the key economic opportunities and challenges associated with the late adoption of the platform-based streaming music model. Using self-administered structured interviews with nine regional experts from the three major music markets, as well as an analysis of audio-visual and digital materials and review of documents, the information is derived using a qualitative research approach, supported by a grounded theory strategy of inquiry. The findings illustrate that on one hand there is cautious optimism with respect to the potential for the re-construction of revenue streams, due to stronger royalty inflows associated with new uses of music in the digital arena. The extent to which this is realized contends with the quantum of royalty payouts actually received by rights-holders and their overall willingness to licence their rights to MSS. Additionally, MSS provides the platform for rights-owners to reach glocal audiences. However, this is reliant on the content and user-friendly features embedded in the platforms and the readiness of regional artists to be discovered and monetized via third party playlists.
音乐流媒体服务(Music Streaming Services,简称MSS)最近在国际唱片界成为唱片公司和艺人展示和变现唱片的主要形式。然而,在加勒比地区,利益相关者在采用这些数字音乐平台并将其整合到其整体录制音乐战略方面进展缓慢。在此背景下,本文探讨了与基于平台的流媒体音乐模式的后期采用相关的关键经济机遇和挑战。通过对来自三个主要音乐市场的九位区域专家的自我管理的结构化访谈,以及对视听和数字材料的分析和文件的审查,信息是通过定性研究方法得出的,并得到了扎根理论的调查策略的支持。研究结果表明,一方面,由于音乐在数字领域的新应用带来了更强的版税流入,人们对重建收入流的潜力持谨慎乐观态度。实现这一点的程度与权利持有人实际收到的版税支付数量以及他们将其权利授权给MSS的总体意愿相矛盾。此外,MSS为版权所有者提供了接触全球受众的平台。然而,这取决于平台中嵌入的内容和用户友好功能,以及地区艺术家是否愿意通过第三方播放列表被发现和盈利。
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引用次数: 0
‘Definitely not in the business of wanting to be associated’: Examining public relations in a deplatformization controversy “绝对不想和别人扯上关系”:在去平台化争议中审视公共关系
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-27 DOI: 10.1177/13548565231203981
Stephanie Hill
In August 2019, a mass shooter in the United States posted a violent manifesto to the anonymous forum 8chan prior to his attack. This was the third such incident that year and afterwards hosting and security services conceded to calls to drop 8chan as a client, pushing 8chan to the margins of the accessible internet. This article examines the deplatforming of 8chan as a public relations crisis, contributing to understanding ‘governance by shock’ (Ananny and Gillespie 2016) by examining who is shocked and their power to turn shock into online regulation. Online platforms and media attention created opportunities to study how the deplatforming was justified, drawing on the theoretical framework of economies of worth (Boltanski and Thevenot 2006) and controversy mapping methods. The examination finds: (1) that this case of deplatforming indicates the openness of infrastructure-as-a-service companies to external challenges over content, rather than hegemonic control. (2) That regulatory gaps, including the broadness of U.S. free speech laws, made these companies, rather than legal processes, the relevant authority. (3) That framing responsibility as following the law – as Cloudflare attempted to do – misunderstands the importance of normative principles, voluntary measures, and contestation in governing online content, underselling the value of policy-making at other levels. The success of the campaign to deplatform 8chan affirms the significance of PR crises in the regulation of online content, rewarding deplatforming as a political tactic for civil society groups and online networks pushing for governance in regulatory gaps. However, the significance of normative enforcement in this case underlines the difficulties of this semi-voluntary style of governance. While normative opposition to violence contributed to 8chan’s deplatforming, other normative oppositions contribute to deplatforming vulnerable users, as in the moral panics that drive the deplatforming of sexual content ( Tiidenberg 2021 ) and feed suspicion over the ideological application of deplatforming. The ambivalence of PR crises as a strategy for influencing platform governance underlines the need for clarity in policy-making at multiple levels.
2019年8月,美国一名大规模枪手在袭击前在匿名论坛8chan上发布了一份暴力宣言。这是该年发生的第三起此类事件,之后托管和安全服务机构迫于要求放弃8chan客户的呼声,将8chan推到了可访问互联网的边缘。本文将8chan的平台化作为一场公共关系危机进行了研究,通过研究谁受到了冲击,以及他们将冲击转化为网络监管的能力,有助于理解“冲击治理”(Ananny and Gillespie 2016)。利用价值经济的理论框架(Boltanski and Thevenot 2006)和争议映射方法,在线平台和媒体关注为研究去平台化是如何被证明是合理的创造了机会。研究发现:(1)这种去平台化的情况表明,基础设施即服务公司对内容的外部挑战持开放态度,而不是霸权控制。(2)监管缺口,包括美国言论自由法律的宽泛性,使这些公司,而不是法律程序,成为相关权威。(3)将责任定义为遵守法律——就像Cloudflare试图做的那样——误解了规范原则、自愿措施和争议在管理在线内容中的重要性,低估了其他层面决策的价值。取消8chan平台运动的成功,证实了公关危机在网络内容监管中的重要性,让取消平台成为公民社会团体和在线网络在监管缺口中推动治理的一种政治策略。然而,在这种情况下,规范执行的重要性突显了这种半自愿治理风格的困难。虽然对暴力的规范反对导致了8chan的去平台化,但其他规范反对也导致了弱势用户的去平台化,比如道德恐慌推动了性内容的去平台化(Tiidenberg 2021),并引发了对去平台化的意识形态应用的怀疑。公共关系危机作为一种影响平台治理的战略所存在的矛盾心理,突显了在多个层面上明确决策的必要性。
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引用次数: 0
‘Come support the locals!’: mediating peripheral spaces on Google maps via user-generated content “来支持当地人吧!”:通过用户生成的内容来调节谷歌地图上的外围空间
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-22 DOI: 10.1177/13548565231200827
Shirley Druker Shitrit, Chaim Noy
New media platforms offer diverse modes of mediation of every day and tourist places and communities. Spatial social media now augment older forms of mediation, partly by enabling contributions from ‘ordinary’ users, who create and share spatial discourses. This study examines the discursive construction of peripheral places, produced through user-generated content. Employing qualitative methodology, we sample and analyze 1,053 texts, shared on Google Maps in southern regions of Israel. The key conclusions suggest that compared to traditional media discourses depicting peripheral spaces in Israel, the findings demonstrate a shift from homogeneous depictions to more diverse and multilayered ones. Digital affordances result in more actors and stakeholders partaking in discursive construction, including private and institutional local players, visitors and tourists. Theoretical contributions are offered to the field of digital placemaking, by considering the subjective, evaluative and ideological layers that augment geographical data digital maps provide (‘bottom-up’ perspective), and to the fields of study of marginalized peripheral and rural communities and tourism crisis in peripheral (post-Coronavirus) locations.
新媒体平台为日常生活、旅游景点和社区提供了多种媒介模式。空间社交媒体现在增强了旧形式的调解,部分原因是“普通”用户能够创造和分享空间话语。本研究考察了通过用户生成内容产生的外围场所的话语建构。采用定性方法,我们对以色列南部地区谷歌地图上共享的1,053个文本进行了抽样和分析。主要结论表明,与传统媒体对以色列周边空间的描述相比,研究结果表明,以色列周边空间的描述从同质性向更加多样化和多层次的描述转变。数字支持导致更多的行为者和利益相关者参与话语建设,包括私人和机构的地方参与者、游客和游客。通过考虑数字地图提供的增强地理数据的主观、评估和意识形态层面(“自下而上”视角),以及边缘边缘地区和农村社区以及边缘地区(冠状病毒后)旅游危机的研究领域,为数字场所制作领域提供了理论贡献。
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引用次数: 0
Book review: The private is political: Networked privacy and social media by Alice Marwick 书评:《私人即政治:网络隐私与社会媒体》,作者:爱丽丝·马威克
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-18 DOI: 10.1177/13548565231203103
Alexis Shore
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引用次数: 0
The role of geolocation data in U.S. political campaigning: How digital political strategists perceive it 地理位置数据在美国政治竞选中的作用:数字政治战略家如何看待它
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-16 DOI: 10.1177/13548565231199980
Martin J Riedl, Dariya Tsyrenzhapova, Jessica R Collier, Jacob Gursky, Katie Joseff, Samuel Woolley
The use of geolocation data by political campaigns is often the subject of media concern. Research has investigated the role of data in and use by political campaigns, but less attention has been paid to digital political strategists largely responsible for decisions behind the assemblage and mining of voter databases to deliver micro-targeted messages on behalf of political campaigns. In this study, we conducted interviews with 14 leading industry professionals in the United States to examine the common scenarios and associated concerns of using geolocation data to target voters. Our findings reveal that geolocation data are an important asset in political campaigns, but their value is contingent on additional factors. Concerns regarding geolocation data, as interviewees suggested, may at times be influenced more by the popular media narratives than the true reality of data, their scope, and associated capabilities. Our results point to geolocation data’s greatest usefulness to campaigns not in their own right, but when data are paired with other insights about voters’ behaviors. Ultimately, the lack of industry regulation reveals discrepancies in best practices and raises concerns over the potential misuse of geolocation data in the political space.
政治竞选活动对地理位置数据的使用经常是媒体关注的主题。研究已经调查了数据在政治竞选中的作用和使用情况,但很少有人关注数字政治战略家,他们主要负责选民数据库的收集和挖掘背后的决策,以代表政治竞选传递微目标信息。在这项研究中,我们采访了14位美国领先的行业专业人士,以研究使用地理位置数据来定位选民的常见情况和相关问题。我们的研究结果表明,地理位置数据在政治竞选中是一项重要资产,但其价值取决于其他因素。正如受访者所指出的那样,对地理位置数据的关注有时可能更多地受到流行媒体叙述的影响,而不是数据的真实情况、范围和相关能力。我们的研究结果表明,地理位置数据对竞选活动的最大用处并不在于其本身,而是当数据与有关选民行为的其他见解相结合时。最终,行业监管的缺乏揭示了最佳实践的差异,并引发了人们对地理位置数据在政治领域可能被滥用的担忧。
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引用次数: 0
Ja’miezing’s Podcast Persona: Intertextual and Intercommunicative Ja 'miezing的播客人物角色:互文和互动
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-15 DOI: 10.1177/13548565231201597
Christopher Moore, Jasmyn Connell
An online persona is a public presentation of a human or non-human actor such as organisations and locations, digital objects, artificial intelligence, and media texts. This article provides an analysis of the online persona of the Australian satirical comedy podcast, Ja'miezing. Written, directed, performed, and produced by comedian Chris Lilley, Ja'miezing is a narrative podcast series that features the intimate details of the post-high school life of the character Ja’mie. The podcast launched following Lilley’s online cancellation which resulted in his previous mockumentary television shows being removed from Netflix and the Australian Broadcast Corporation’s video-on-demand service, ABC iview. The study builds on the five dimensions of persona – public, mediatised, performative, collective, and value – by drawing on contributions from podcast studies to better understand the unique features and practices of podcast personas. It seeks to untangle the complex interplay between the intertextual and intercommunicative connections of podcast producer, host, character, platform, and audience micropublics as they contribute to the online presentation of the podcast’s persona. The article highlights the potential of podcast personas as a unique form of a non-human online persona that requires further investigation. This approach also has implications for how to consider other forms of mediated communication with online personas.
在线角色是人类或非人类参与者的公开展示,例如组织和地点、数字对象、人工智能和媒体文本。本文分析了澳大利亚讽刺喜剧播客Ja'miezing的网络形象。由喜剧演员克里斯·利利(Chris Lilley)编剧、导演、表演和制作的《Ja'miezing》是一个叙事播客系列,讲述了Ja'mie高中毕业后生活的私密细节。该播客是在利利之前的假纪录片节目被Netflix和澳大利亚广播公司的视频点播服务ABC iview取消后推出的。本研究建立在人物角色的五个维度上——公共、媒介、表演、集体和价值——通过借鉴播客研究的贡献来更好地理解播客人物角色的独特特征和实践。它试图理清播客制作人、主持人、角色、平台和观众微公众之间互文和互动联系之间复杂的相互作用,因为他们有助于播客角色的在线呈现。这篇文章强调了播客角色作为一种独特的非人类在线角色的潜力,这需要进一步的研究。这种方法对于如何考虑其他形式的与在线人物角色的中介交流也有影响。
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引用次数: 0
The social robot? Analyzing whether and how the telepresence robot AV1 affords socialization 社交机器人?分析远程呈现机器人AV1是否具备社会化功能,以及如何具备社会化功能
2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-11 DOI: 10.1177/13548565231201774
Maja Nordtug, Lars EF Johannessen
Telepresence robots are increasingly used in schools as a way of including students who are unable to be physically present in the classroom with other students. The use of such robots is intended not just to help students follow their education but also to serve a social purpose. However, the extent to which the robots actually afford socializing needs to be explored further. This article analyzes how, to what extent, for whom, and under what circumstances the telepresence robot AV1 affords social contact for the heterogenous group of homebound Norwegian upper secondary school students. Building on Jenny Davis’ mechanisms and conditions framework of affordances, we focus on how AV1 affords for different students in specific circumstances. Our analysis draws on interviews with 11 upper secondary school students in Norway and finds that individual traits and circumstances such as health issues and social networks are important aspects when assessing whether a technology affords socializing. Based on our findings, we argue for expanding the mechanisms and conditions framework to include not just its current focus on perception, dexterity, and cultural and institutional legitimacy, but also the users’ emotions.
远程呈现机器人越来越多地用于学校,作为一种方式,包括那些无法在教室里与其他学生在一起的学生。使用这种机器人不仅是为了帮助学生完成学业,也是为了服务于社会目的。然而,机器人在多大程度上真正能够承担社交活动还需要进一步探索。本文分析了远程呈现机器人AV1如何、在多大程度上、为谁以及在什么情况下为挪威高中学生的异质群体提供社会联系。在Jenny Davis的资助机制和条件框架的基础上,我们将重点关注AV1如何在特定情况下为不同的学生提供资助。我们对挪威11名高中生的访谈进行了分析,发现个人特征和环境,如健康问题和社会网络,是评估一项技术是否提供社交的重要方面。基于我们的研究结果,我们主张扩大机制和条件框架,不仅包括其当前关注的感知、灵活性、文化和制度合法性,还包括用户的情感。
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引用次数: 0
Platformed solidarity: Examining the performative politics of Twitter hashflags 平台团结:审视Twitter标签的表演政治
IF 2.8 2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-06 DOI: 10.1177/13548565231199981
Tim Highfield, Kate M Miltner
This paper conceptualises platformed solidarity, describing how platforms change their affordances to support particular social justice causes, sometimes temporarily, and often in response to current events. Such actions allow platforms to perform their support of different interests in response to issues such as racial and gender equality or pro-democratic aims, among other examples. In each case, a specific feature of the platform is modified to visibly promote support, altering how their users experience these spaces. In doing so, these interventions highlight how major platforms demonstrate their politics, raising questions about the differences between the politics that they publicly portray and policies they enact. This paper explores platformed solidarity through an extended examination of Twitter hashflags, typically temporary visuals attached to hashtags of particular commercial, social, and political interests and offering affective emphasis to selected content. While the bulk of hashflags are commercial products, created in partnership with brands to encourage engagement and promotion of a campaign or product, there have been a number of hashflags for major events and causes, from elections to selected social justice campaigns. We suggest that examples of platformed solidarity can elucidate what global platforms see as their role and influence in public communication. However, this raises important questions about what causes, events, and groups are deemed worthy of platformed solidarity? What values do they represent and how – if at all – are these supported by platforms’ policy decisions regarding the same issues? We suggest that, whether cynical or well-intentioned, these surface-level interventions do not always necessarily align with higher-order corporate priorities and decision-making. As such, we suggest that platformed solidarity is a corporate tactic that can have overlap with considerations of ‘woke capitalism’, where visible gestures towards causes and issues are made but underpinned by platforms’ missions to maintain high user numbers, grow engagement, and profit.
本文概念化了平台团结,描述了平台如何改变其支持特定社会正义事业的能力,有时是暂时的,通常是对当前事件的回应。这样的行动使平台能够支持不同的利益,以应对诸如种族和性别平等或亲民主目标等问题。在每种情况下,都会修改平台的特定功能,以明显地促进支持,从而改变用户对这些空间的体验。在这样做的过程中,这些干预突出了主要平台如何展示他们的政治,提出了关于他们公开描绘的政治与他们制定的政策之间差异的问题。本文通过对Twitter标签(通常是附加在特定商业、社会和政治利益的标签上的临时视觉效果,并为选定的内容提供情感强调)的扩展检查来探讨平台团结。虽然大部分hashflag都是商业产品,是与品牌合作创建的,以鼓励参与和推广活动或产品,但也有一些hashflag用于重大事件和事业,从选举到选定的社会正义运动。我们认为,平台团结的例子可以阐明全球平台在公共传播中所扮演的角色和影响。然而,这提出了一个重要的问题:哪些事业、事件和群体被认为值得平台团结?它们代表了什么价值观,如果有的话,这些价值观是如何得到平台关于同样问题的政策决策的支持的?我们认为,无论是愤世嫉俗还是出于善意,这些表面层面的干预并不总是与更高层次的公司优先事项和决策一致。因此,我们认为平台团结是一种企业策略,可以与“觉醒资本主义”的考虑相重叠,在这种策略中,人们对事业和问题做出了明显的姿态,但平台的使命是保持高用户数量,增加用户粘性和利润。
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引用次数: 0
Arendt in the Metaverse: Four properties of eXtended Reality that imperil factual truth and democracy 阿伦特在虚拟世界:危及事实真理和民主的扩展实在的四个属性
IF 2.8 2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-05 DOI: 10.1177/13548565231199957
Morten Bay
This article explores the democratic implications of the wide adoption of XR (eXtended Reality) technologies, drawing on Hannah Arendt’s political theory and her concept of common reality. Arendt argues that the intersubjective construction of a common reality is what enables the establishment of factual truth and that both are prerequisites for a functional democracy. Without them, ideology can be established as truth by anti-democratic forces with power over media outlets, paving a path toward totalitarianism. This article argues that XR technologies can be used to inhibit the construction of a common reality through the same individualization of media experiences that has been shown to impede democratic processes in the social media context. The companies generating increased revenue through individualized micro-segmentation are now also vying for dominance in the XR media arena. It is argued in this article that such individualization can impede the co-construction of a common reality and a factual truth because XR media are hyper-persuasive and capable of altering an individual’s overall perception of reality. The viability of such platform-controlled individualization in XR is demonstrated through an Arendt-based critique of four properties related to XR technologies: Hypertargeted personalization, false memory creation, reality indistinguishability, and predictive processing theory. Based on these analyses, the article concludes that XR policy and regulation must consider how XR gives platforms unprecedented persuasive powers as they become capable of altering a user’s reality perception remotely and how, per Arendt, this may threaten democracy.
本文借鉴Hannah Arendt的政治理论和她的共同现实概念,探讨了广泛采用XR(扩展现实)技术的民主含义。阿伦特认为,共同现实的主体间建构使事实真相得以确立,而这两者都是功能性民主的先决条件。如果没有他们,意识形态就会被控制媒体的反民主势力确立为真理,从而走向极权主义。本文认为,XR技术可以通过媒体体验的个性化来抑制共同现实的构建,而这种个性化已经被证明会阻碍社交媒体背景下的民主进程。通过个性化的微细分来增加收入的公司现在也在争夺XR媒体领域的主导地位。本文认为,这种个体化可能会阻碍共同现实和事实真相的共同构建,因为XR媒体具有超强的说服力,能够改变个人对现实的整体感知。这种平台控制的个性化在XR中的可行性是通过基于arendt对与XR技术相关的四个属性的批评来证明的:超定向个性化、虚假记忆创造、现实不可区分性和预测处理理论。基于这些分析,文章得出结论,XR政策和监管必须考虑XR如何赋予平台前所未有的说服力,因为它们能够远程改变用户的现实感知,以及阿伦特的观点,这可能会威胁到民主。
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引用次数: 0
Making immersive storytelling accessible: Interactive low-tech implementation in elementary school civic learning 使沉浸式故事易于理解:小学公民学习中的交互式低技术实施
IF 2.8 2区 文学 Q1 COMMUNICATION Pub Date : 2023-09-05 DOI: 10.1177/13548565231199967
I. Kuznetcova, Shantanu Tilak, Ziye Wen, Michael Glassman, Eric Anderman, Tzu-Jung Lin
Immersive storytelling (IST) is usually conceptualized within the framework of technologically immersive tools such as virtual, augmented, and mixed reality. While these tools offer some unique features (such as visual fidelity, interactivity, and embodied, first-person perspective), their level of technological immersion (based on the system’s objective qualities) might not directly translate to the psychological immersion experienced by the user. Such tools also tend to require access to digital or financial resources unavailable to many schools. We propose a low-tech alternative approach leveraging storytelling’s power for learning through affordable, accessible, and familiar classroom technology – Google Slides. We used the Participatory Learning framework to generate curricular design principles that aim to create a sense of psychological immersion through active participation in technology-mediated storytelling. In this design case study paper, we describe the design of a 10-day unit on Native American history implemented across nine teachers’ elementary school classrooms in the US. We examine the interplay between pedagogical and technological constraints in the design process, the role of the theoretical framework in the design, and conclude by detailing future directions for research on low-tech immersive storytelling environments.
沉浸式叙事(IST)通常在技术沉浸式工具的框架内概念化,例如虚拟,增强和混合现实。虽然这些工具提供了一些独特的功能(如视觉保真度、交互性和第一人称视角),但它们的技术沉浸程度(基于系统的客观品质)可能无法直接转化为用户体验到的心理沉浸。这些工具还往往需要获得许多学校无法获得的数字或财政资源。我们提出了一种低技术的替代方法,利用讲故事的力量,通过负担得起的、容易获得的、熟悉的课堂技术来学习——谷歌幻灯片。我们使用参与式学习框架来生成课程设计原则,旨在通过积极参与以技术为媒介的讲故事来创造一种心理沉浸感。在这篇设计案例研究论文中,我们描述了在美国九名教师的小学教室中实施的为期10天的美洲原住民历史单元的设计。我们研究了设计过程中教学和技术约束之间的相互作用,理论框架在设计中的作用,并通过详细说明低技术沉浸式故事叙述环境的未来研究方向来总结。
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引用次数: 0
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Convergence-The International Journal of Research Into New Media Technologies
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