Pub Date : 2023-12-08DOI: 10.1177/19389655231214706
Y. Kang, T. Legendre, Seonjeong (Ally) Lee, Melissa A. Baker
During crises, hospitality firms practice a range of coping strategies such as laying-off or furloughing employees to cope with financial pressure (denying strategy) to cutting CEOs’ salaries to maintain jobs for employees (rebuilding strategy). While firms are still managing the effects of the pandemic, it is unclear how consumers judge how firms respond to crises. This study applies signaling theory to investigate how consumers’ ethical idealism influences customers emotional and behavioral responses of firm crisis responses. Study 1 conducts a 2 (crisis response: denying vs. rebuilding) × 2 ethical idealism (low vs. high) quasi between-subjects design experiment to examine the two-way interaction effects on purchase intention, brand support, and positive word of mouth. Study 2 examines the effect of empathy as a key mediator, using a moderated mediation model. Study 1 results show that although negative intentions were not observed toward denying strategies, consumers’ purchase intention, brand support, and positive word-of-mouth were elevated when rebuilding strategies are employed among consumers with high ethical idealism. Study 2 results find that consumers with high ethical idealism are more empathetic to the companies’ rebuilding responses, thus greater behavioral intentions were witnessed.
{"title":"Heroes Rise in Tough Times: The Role of Ethical Idealism, Empathy, and Firm Responses to the COVID-19 Pandemic","authors":"Y. Kang, T. Legendre, Seonjeong (Ally) Lee, Melissa A. Baker","doi":"10.1177/19389655231214706","DOIUrl":"https://doi.org/10.1177/19389655231214706","url":null,"abstract":"During crises, hospitality firms practice a range of coping strategies such as laying-off or furloughing employees to cope with financial pressure (denying strategy) to cutting CEOs’ salaries to maintain jobs for employees (rebuilding strategy). While firms are still managing the effects of the pandemic, it is unclear how consumers judge how firms respond to crises. This study applies signaling theory to investigate how consumers’ ethical idealism influences customers emotional and behavioral responses of firm crisis responses. Study 1 conducts a 2 (crisis response: denying vs. rebuilding) × 2 ethical idealism (low vs. high) quasi between-subjects design experiment to examine the two-way interaction effects on purchase intention, brand support, and positive word of mouth. Study 2 examines the effect of empathy as a key mediator, using a moderated mediation model. Study 1 results show that although negative intentions were not observed toward denying strategies, consumers’ purchase intention, brand support, and positive word-of-mouth were elevated when rebuilding strategies are employed among consumers with high ethical idealism. Study 2 results find that consumers with high ethical idealism are more empathetic to the companies’ rebuilding responses, thus greater behavioral intentions were witnessed.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"37 18","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138589046","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-06DOI: 10.1177/19389655231214752
Wen-Long Zhuang, Shih-Shuo Yeh, Giun-Ting Yeh, T. Huan
This study investigated the impact of paternalistic leadership on workplace deviant behavior among employees in five-star international tourist hotels in six municipalities under the Central Government of Taiwan. In addition, it examined whether employees’ regulatory foci mediate this relationship. The data were collected through purposive sampling, targeting individuals knowledgeable about deviant behaviors. A total of 600 questionnaires (one supervisor per 10 employees) were distributed, resulting in 374 valid matched responses (374 employees and 52 supervisors), with a valid response rate of 62.33%. The findings indicate that paternalistic leadership significantly reduces workplace deviant behavior in employees. Furthermore, regulatory foci were found to partially mediate the relationship between paternalistic leadership and workplace deviant behavior. The article concludes with management implications and research recommendations.
{"title":"How to Reduce Hotel Employees’ Workplace Deviant Behavior? The Roles of Paternalistic Leadership and Regulatory Foci","authors":"Wen-Long Zhuang, Shih-Shuo Yeh, Giun-Ting Yeh, T. Huan","doi":"10.1177/19389655231214752","DOIUrl":"https://doi.org/10.1177/19389655231214752","url":null,"abstract":"This study investigated the impact of paternalistic leadership on workplace deviant behavior among employees in five-star international tourist hotels in six municipalities under the Central Government of Taiwan. In addition, it examined whether employees’ regulatory foci mediate this relationship. The data were collected through purposive sampling, targeting individuals knowledgeable about deviant behaviors. A total of 600 questionnaires (one supervisor per 10 employees) were distributed, resulting in 374 valid matched responses (374 employees and 52 supervisors), with a valid response rate of 62.33%. The findings indicate that paternalistic leadership significantly reduces workplace deviant behavior in employees. Furthermore, regulatory foci were found to partially mediate the relationship between paternalistic leadership and workplace deviant behavior. The article concludes with management implications and research recommendations.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"60 4","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138595558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-06DOI: 10.1177/19389655231214719
C. Morosan, Nefike Gunden Sorathia
This study examines consumers’ intentions to use contact-reducing technologies (CRT) in restaurants and their intentions to purchase from restaurants that use CRT. The study used a theoretical foundation based on the Unified Theory of Adoption and Use of Technology, extended with convenience orientation, media influences, shared goals, and health risks. Data were collected from 985 U.S. consumers who had purchased from a restaurant after March 2020. Social influences have the strongest impact on consumers’ intentions to use CRT in restaurants, and intentions to use CRT and shared goals have significant impacts on consumers’ intentions to purchase from restaurants that use CRT.
{"title":"Consumers’ Intentions to Use Contact-Reducing Technologies in Restaurants","authors":"C. Morosan, Nefike Gunden Sorathia","doi":"10.1177/19389655231214719","DOIUrl":"https://doi.org/10.1177/19389655231214719","url":null,"abstract":"This study examines consumers’ intentions to use contact-reducing technologies (CRT) in restaurants and their intentions to purchase from restaurants that use CRT. The study used a theoretical foundation based on the Unified Theory of Adoption and Use of Technology, extended with convenience orientation, media influences, shared goals, and health risks. Data were collected from 985 U.S. consumers who had purchased from a restaurant after March 2020. Social influences have the strongest impact on consumers’ intentions to use CRT in restaurants, and intentions to use CRT and shared goals have significant impacts on consumers’ intentions to purchase from restaurants that use CRT.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"47 26","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138597783","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-06DOI: 10.1177/19389655231214746
Alex M. Susskind, Barton Willage, John Cawley
In 2018, the United States implemented a nationwide law requiring chain restaurants with more than 20 units to post calorie counts next to each of their menu items. Previously, individual cities, counties, and states had passed such laws, and certain chains had voluntarily posted calorie counts. Despite the widespread nature of this practice, the effect of calorie counts on restaurant outcomes is still not well understood. This paper estimates the impact of restaurant menu calorie labels on four important outcomes: 1) restaurant revenue; 2) restaurant profit; 3) the labor time of kitchen staff; and 4) patrons’ support for calorie labels. We estimate these impacts by conducting a randomized controlled experiment in two full-service restaurants. The results indicate that posting calorie counts on menus has no detectable negative impact on restaurants – the impacts on revenue, profit, and labor time are indistinguishable from zero. Moreover, exposure to the labels increases patrons’ support of restaurant menu calorie labels by 14.3% and reduces their opposition to them by 27.1%. Altogether, these results suggest that posting calorie counts does not harm restaurants, and are appealing to consumers.
{"title":"The Impact of Restaurant Menu Calorie Labels on Restaurant Revenue and Profit: Evidence From a Randomized Controlled Trial","authors":"Alex M. Susskind, Barton Willage, John Cawley","doi":"10.1177/19389655231214746","DOIUrl":"https://doi.org/10.1177/19389655231214746","url":null,"abstract":"In 2018, the United States implemented a nationwide law requiring chain restaurants with more than 20 units to post calorie counts next to each of their menu items. Previously, individual cities, counties, and states had passed such laws, and certain chains had voluntarily posted calorie counts. Despite the widespread nature of this practice, the effect of calorie counts on restaurant outcomes is still not well understood. This paper estimates the impact of restaurant menu calorie labels on four important outcomes: 1) restaurant revenue; 2) restaurant profit; 3) the labor time of kitchen staff; and 4) patrons’ support for calorie labels. We estimate these impacts by conducting a randomized controlled experiment in two full-service restaurants. The results indicate that posting calorie counts on menus has no detectable negative impact on restaurants – the impacts on revenue, profit, and labor time are indistinguishable from zero. Moreover, exposure to the labels increases patrons’ support of restaurant menu calorie labels by 14.3% and reduces their opposition to them by 27.1%. Altogether, these results suggest that posting calorie counts does not harm restaurants, and are appealing to consumers.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"55 8","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138595625","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-06DOI: 10.1177/19389655231214757
Zibin Song, Kaye Chon, Yutian Wang, Zhen Wei
Based on conservation of resources (COR) theory, this study proposes an integrative model, whereby socialization caravan passageways—socialization tactics—shape a resource caravan of PsyCap (psychological capital) that newcomers rely upon to achieve socialization-specific adjustment outcomes. SmartPLS 3.0 is mainly used to analyze the data and this model exhibits acceptable levels of structural equation modeling (SEM) fit indices in a sample of 368 respondents from 16 luxury hotels in Hainan Province, China. Study results indicate that socialization tactics have a positive influence on PsyCap, which in turn affects all six adjustment outcomes including task mastery, fitting in, standing out, role negotiation, membership identification, and interpersonal relationships. Our findings are informative and valuable because socialization resources theory (SRT) represents a new approach to capturing the dynamics of newcomer socialization phenomenon with important implications for theory, research, and practice.
{"title":"Impact of Socialization Tactics on Socialization-Specific Adjustment Via PsyCap: A Lens of COR Theory","authors":"Zibin Song, Kaye Chon, Yutian Wang, Zhen Wei","doi":"10.1177/19389655231214757","DOIUrl":"https://doi.org/10.1177/19389655231214757","url":null,"abstract":"Based on conservation of resources (COR) theory, this study proposes an integrative model, whereby socialization caravan passageways—socialization tactics—shape a resource caravan of PsyCap (psychological capital) that newcomers rely upon to achieve socialization-specific adjustment outcomes. SmartPLS 3.0 is mainly used to analyze the data and this model exhibits acceptable levels of structural equation modeling (SEM) fit indices in a sample of 368 respondents from 16 luxury hotels in Hainan Province, China. Study results indicate that socialization tactics have a positive influence on PsyCap, which in turn affects all six adjustment outcomes including task mastery, fitting in, standing out, role negotiation, membership identification, and interpersonal relationships. Our findings are informative and valuable because socialization resources theory (SRT) represents a new approach to capturing the dynamics of newcomer socialization phenomenon with important implications for theory, research, and practice.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"61 18","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138594954","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-06DOI: 10.1177/19389655231214721
Lori Pennington-Gray, Mina Kim
In this study, the research team reexamined the relationship between resource allocation and crisis experience, on both crisis planning and crisis communications, 12 years after the original study completed by Pennington-Gray et al. The goal was to determine how time mediated the relationship between the two independent variables and the outcome variables. The passage of time seemed to have a tangible impact on both dependent variables. With time, there was an evident change in variables, suggesting that organizations learn, adapt, and modify their strategies based on prior experiences and changing circumstances. Prior experiences with crises play a crucial role in crisis planning and crisis communications. Having faced crises in the past furnishes organizations with insights and knowledge that aid in more detailed planning and communication strategies.
{"title":"How Have Predictors of Engagement in Tourism Crisis Planning and Preparedness Changed in More Than a Decade?","authors":"Lori Pennington-Gray, Mina Kim","doi":"10.1177/19389655231214721","DOIUrl":"https://doi.org/10.1177/19389655231214721","url":null,"abstract":"In this study, the research team reexamined the relationship between resource allocation and crisis experience, on both crisis planning and crisis communications, 12 years after the original study completed by Pennington-Gray et al. The goal was to determine how time mediated the relationship between the two independent variables and the outcome variables. The passage of time seemed to have a tangible impact on both dependent variables. With time, there was an evident change in variables, suggesting that organizations learn, adapt, and modify their strategies based on prior experiences and changing circumstances. Prior experiences with crises play a crucial role in crisis planning and crisis communications. Having faced crises in the past furnishes organizations with insights and knowledge that aid in more detailed planning and communication strategies.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"47 4","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138595318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-05DOI: 10.1177/19389655231214718
Jovanie Tuguinay, Catherine Prentice, Brent Moyle, Sera Vada, Scott Weaven
Casinos operate in a competitive environment. Relationship marketing has become a central focus of casino marketing practice. However, the literature lacks any clearly identified marketing strategies for customer acquisition and retention. This article employs a systematic literature review method to identify and delineate acquisition and retention strategies for the casino sector. The findings revealed measures and antecedents for customer acquisition, retention, casino consumption, and loyalty. The study draws on these findings to present a conceptual model that categorizes customer acquisition and retention strategies. Suggestions and recommendations are highlighted for practitioners and researchers.
{"title":"A Journey From Customer Acquisition to Retention: An Integrative Model for Guiding Future Gaming Marketing Research","authors":"Jovanie Tuguinay, Catherine Prentice, Brent Moyle, Sera Vada, Scott Weaven","doi":"10.1177/19389655231214718","DOIUrl":"https://doi.org/10.1177/19389655231214718","url":null,"abstract":"Casinos operate in a competitive environment. Relationship marketing has become a central focus of casino marketing practice. However, the literature lacks any clearly identified marketing strategies for customer acquisition and retention. This article employs a systematic literature review method to identify and delineate acquisition and retention strategies for the casino sector. The findings revealed measures and antecedents for customer acquisition, retention, casino consumption, and loyalty. The study draws on these findings to present a conceptual model that categorizes customer acquisition and retention strategies. Suggestions and recommendations are highlighted for practitioners and researchers.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"74 4","pages":""},"PeriodicalIF":3.5,"publicationDate":"2023-12-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138598290","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-10DOI: 10.1177/19389655231212201
Rhodri Thomas
The COVID-19 pandemic brought into sharp focus the important role public policy, including tourism policy, plays in improving economic and social welfare. This paper advocates consideration of the potential value of hubristic leadership theories when seeking to explain tourism policy failure (though it might also be used to contribute to examinations of policy innovation). In doing so, it seeks to complement existing literature by introducing ‘lower-level’ frameworks to show how more localized crises may occur. The flavour of a growing body of theoretical work in this field is provided alongside a truncated illustrative case study of policy failure in a British regional tourism policy context.
{"title":"The Role of Hubris in Explaining Tourism Policy Failure: Some Observations and New Research Directions","authors":"Rhodri Thomas","doi":"10.1177/19389655231212201","DOIUrl":"https://doi.org/10.1177/19389655231212201","url":null,"abstract":"The COVID-19 pandemic brought into sharp focus the important role public policy, including tourism policy, plays in improving economic and social welfare. This paper advocates consideration of the potential value of hubristic leadership theories when seeking to explain tourism policy failure (though it might also be used to contribute to examinations of policy innovation). In doing so, it seeks to complement existing literature by introducing ‘lower-level’ frameworks to show how more localized crises may occur. The flavour of a growing body of theoretical work in this field is provided alongside a truncated illustrative case study of policy failure in a British regional tourism policy context.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":" 683","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135186489","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-10DOI: 10.1177/19389655231209698
John Ludlow, Alexandros Paraskevas
Human trafficking in the hotel industry represents a hidden threat that demands decisive action. Despite public commitments, the sector’s initiatives remain inconsistent, and a wave of lawsuits imposes both financial and reputational risks. Through analysis of relevant legislation and case law, the article demonstrates hotels’ potential liability as venues enabling trafficking. However, inconsistent self-regulation and lawsuits reveal limited progress. The authors advocate for insurance companies to play a pivotal role in combatting human trafficking in the hotel industry by strategically adjusting coverage provisions. They trace the historical influence of insurers on the trajectory of slavery when 18th-century British insurers’ actions contributed to the rise of abolitionism and argue that similar private regulation today can incentivize hotels’ proactive measures against trafficking. The article proposes that insurers possess diverse tools, including exclusions, premium adjustments, auditing, and loss prevention, to compel action rather than complacency. Mandated self-insured retentions can also hold hotels financially accountable for their negligence. However, relying solely on pricing alterations faces challenges due to market competition and inconsistent judicial rulings on liability exclusions. Ultimately, addressing this complex issue requires a collaborative, multi-stakeholder approach. Government fines and prosecutions can further incentivize self-disclosure and cooperation, while publicized settlements can promote transparency and empower consumers to make informed choices for hotel venues. This combined framework can transition hotels from passive enablers to active contributors in the fight against human trafficking, fulfilling their duty of care and catalyzing meaningful progress against human exploitation.
{"title":"Breaking the Invisible Chains With Policy: How Insurance Companies Can Help End Human Trafficking in the Hotel Industry","authors":"John Ludlow, Alexandros Paraskevas","doi":"10.1177/19389655231209698","DOIUrl":"https://doi.org/10.1177/19389655231209698","url":null,"abstract":"Human trafficking in the hotel industry represents a hidden threat that demands decisive action. Despite public commitments, the sector’s initiatives remain inconsistent, and a wave of lawsuits imposes both financial and reputational risks. Through analysis of relevant legislation and case law, the article demonstrates hotels’ potential liability as venues enabling trafficking. However, inconsistent self-regulation and lawsuits reveal limited progress. The authors advocate for insurance companies to play a pivotal role in combatting human trafficking in the hotel industry by strategically adjusting coverage provisions. They trace the historical influence of insurers on the trajectory of slavery when 18th-century British insurers’ actions contributed to the rise of abolitionism and argue that similar private regulation today can incentivize hotels’ proactive measures against trafficking. The article proposes that insurers possess diverse tools, including exclusions, premium adjustments, auditing, and loss prevention, to compel action rather than complacency. Mandated self-insured retentions can also hold hotels financially accountable for their negligence. However, relying solely on pricing alterations faces challenges due to market competition and inconsistent judicial rulings on liability exclusions. Ultimately, addressing this complex issue requires a collaborative, multi-stakeholder approach. Government fines and prosecutions can further incentivize self-disclosure and cooperation, while publicized settlements can promote transparency and empower consumers to make informed choices for hotel venues. This combined framework can transition hotels from passive enablers to active contributors in the fight against human trafficking, fulfilling their duty of care and catalyzing meaningful progress against human exploitation.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":" 653","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135186218","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-06DOI: 10.1177/19389655231209909
Kahlil S. Philander
Anecdotal evidence suggests that gambling venues are often placed in locations to attract players from outside the jurisdiction, as part of a gambling export strategy. This strategy may be appealing, as it can simultaneously increase local economic impacts while decreasing the proportional share of social costs to the host jurisdiction. This study examines the relative use of the gambling export strategy in the United States by developing a geospatial model of potential U.S. consumer demand to understand whether casinos are systematically located to attract out-of-state players. Based on 1,481 gambling venues found in the country, our naïve model indicates that 31.7% of potential demand in the United States is closer to an out-of-state casino than an in-state casino. Our discount model that accounts for distance indicates that this translates to 20.7% of potential demand in the United States. The results show significant difference at the state level, with out-of-state potential demand estimates ranging from 0% to 71.2%. These findings suggest that there may be further development in the U.S. gambling market as jurisdictions seek to recapture their own residents who are gambling out-of-state.
{"title":"Are Out-of-State Players the Target Market? A Geospatial Analysis of the Gambling Export Strategy in the United States","authors":"Kahlil S. Philander","doi":"10.1177/19389655231209909","DOIUrl":"https://doi.org/10.1177/19389655231209909","url":null,"abstract":"Anecdotal evidence suggests that gambling venues are often placed in locations to attract players from outside the jurisdiction, as part of a gambling export strategy. This strategy may be appealing, as it can simultaneously increase local economic impacts while decreasing the proportional share of social costs to the host jurisdiction. This study examines the relative use of the gambling export strategy in the United States by developing a geospatial model of potential U.S. consumer demand to understand whether casinos are systematically located to attract out-of-state players. Based on 1,481 gambling venues found in the country, our naïve model indicates that 31.7% of potential demand in the United States is closer to an out-of-state casino than an in-state casino. Our discount model that accounts for distance indicates that this translates to 20.7% of potential demand in the United States. The results show significant difference at the state level, with out-of-state potential demand estimates ranging from 0% to 71.2%. These findings suggest that there may be further development in the U.S. gambling market as jurisdictions seek to recapture their own residents who are gambling out-of-state.","PeriodicalId":47888,"journal":{"name":"Cornell Hospitality Quarterly","volume":"44 22","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135681989","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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