The increasing number of private hospitals must be balanced with the quality of hospital human resources. This research was conducted to determine the influence of psychological empowerment, psychological capital, work engagement on organizational citizenship behavior which is mediated by affective commitment in XYZ Hospital officers in Tana Toraja. The research was quantitative and conducted cross-sectionally. The total sample was 155 officers. The sample was selected using probability sampling, namely simple random sampling. Research data was taken using Google form media with five answer choices. The data analysis method uses PLS-SEM. The results of this study found that psychological empowerment and work engagement have no effect on organizational citizenship behavior. Psychological capital and affective commitment each have a significant positive effect on organizational citizenship behavior. Psychological empowerment, psychological capital, work engagement each have a significant positive effect on affective commitment. Affective commitment fully mediates the influence of psychological empowerment on organizational citizenship behavior. Affective commitment partially mediates the influence of psychological capital on organizational citizenship behavior. Affective commitment fully mediates the influence of work engagement on organizational citizenship behavior. This research was conducted only in one hospital in Tana Toraja. Future research can use several hospitals in Tana Toraja so that it can be generalized more widely. The management of XYZ Tana Toraja Hospital can improve the organizational citizenship behavior of its officers through factors such as psychological empowerment, psychological capital, work engagement, and affective commitment.
{"title":"Affective Commitment in Mediating Organizational Citizenship Behavior Factors in XYZ Hospital Staff in Tana Toraja","authors":"Karina Maharati Wibowo, Oscar Jayanagara","doi":"10.56457/jimk.v12i1.499","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.499","url":null,"abstract":"The increasing number of private hospitals must be balanced with the quality of hospital human resources. This research was conducted to determine the influence of psychological empowerment, psychological capital, work engagement on organizational citizenship behavior which is mediated by affective commitment in XYZ Hospital officers in Tana Toraja. The research was quantitative and conducted cross-sectionally. The total sample was 155 officers. The sample was selected using probability sampling, namely simple random sampling. Research data was taken using Google form media with five answer choices. The data analysis method uses PLS-SEM. The results of this study found that psychological empowerment and work engagement have no effect on organizational citizenship behavior. Psychological capital and affective commitment each have a significant positive effect on organizational citizenship behavior. Psychological empowerment, psychological capital, work engagement each have a significant positive effect on affective commitment. Affective commitment fully mediates the influence of psychological empowerment on organizational citizenship behavior. Affective commitment partially mediates the influence of psychological capital on organizational citizenship behavior. Affective commitment fully mediates the influence of work engagement on organizational citizenship behavior. This research was conducted only in one hospital in Tana Toraja. Future research can use several hospitals in Tana Toraja so that it can be generalized more widely. The management of XYZ Tana Toraja Hospital can improve the organizational citizenship behavior of its officers through factors such as psychological empowerment, psychological capital, work engagement, and affective commitment.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"51 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141376547","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Abdul Ahmad Hafidh Nurmansyah Hafidh, Agus Rahayu, H. Hendrayati
This qualitative research explores the evolving landscape of digital marketing trends and innovations in Indonesia. Against the backdrop of rapid technological advancements and a growing digital consumer base, this study aims to shed light on the current state of digital marketing practices in the Indonesian context. To achieve this, an in-depth qualitative approach was employed, involving interviews and content analysis of leading industry professionals and digital marketing campaigns. The findings reveal a dynamic environment characterized by the adoption of cutting-edge technologies such as artificial intelligence, influencer marketing, and personalized content strategies. Additionally, the study identifies the increasing significance of social responsibility and ethical considerations in digital marketing campaigns, reflecting a growing awareness among businesses to align with societal values. This research not only contributes to the existing body of knowledge on digital marketing trends but also provides valuable insights for businesses and marketers looking to navigate the Indonesian market's unique challenges and opportunities in the digital era.
{"title":"Digital Marketing Trends and Innovations in Indonesia: A Qualitative Exploration of Emerging Practices","authors":"Abdul Ahmad Hafidh Nurmansyah Hafidh, Agus Rahayu, H. Hendrayati","doi":"10.56457/jimk.v12i1.517","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.517","url":null,"abstract":"This qualitative research explores the evolving landscape of digital marketing trends and innovations in Indonesia. Against the backdrop of rapid technological advancements and a growing digital consumer base, this study aims to shed light on the current state of digital marketing practices in the Indonesian context. To achieve this, an in-depth qualitative approach was employed, involving interviews and content analysis of leading industry professionals and digital marketing campaigns. The findings reveal a dynamic environment characterized by the adoption of cutting-edge technologies such as artificial intelligence, influencer marketing, and personalized content strategies. Additionally, the study identifies the increasing significance of social responsibility and ethical considerations in digital marketing campaigns, reflecting a growing awareness among businesses to align with societal values. This research not only contributes to the existing body of knowledge on digital marketing trends but also provides valuable insights for businesses and marketers looking to navigate the Indonesian market's unique challenges and opportunities in the digital era.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"19 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141269159","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Recently, the insurance industry has been dealing with industrial revolution 4.0, which is a major change in the technology sector that causes many changes in other sectors. The industrial revolution 4.0 begins with the utilization of moveable and controllable machines in the production process. It starts from using simple robots to sophisticated computers. The potential impact of Industry 4.0 is the emergence of employee resistance to change in the organization. This research aims to reveal, analyze, and discuss the role of organizational changes in predicting negative emotions and impacts on trust in organization. The sample used in this research was 207 participants, who were employees at the insurance office of PT Asuransi Sinar Mas Indonesia. Then, the sampling technique used saturated sampling and a questionnaire as a data collection tool. Structural Equation Modeling (SEM) analysis was used as a data analysis technique using the SMART PLS 3 application. The results of this research indicate that organizational change caused significant negative emotions among employees. Eventually, employees became antitrust in organization. The limitation of this research was that it only involved employees of the PT Asuransi Sinar Mas insurance office in all regions of Indonesia, so the generalization of the results of the research could not be conducted.
最近，保险业一直在应对工业革命 4.0，这是技术领域的一次重大变革，会引起其他领域的许多变化。工业革命 4.0 从在生产过程中使用可移动和可控制的机器开始。它从使用简单的机器人到复杂的计算机。工业 4.0 的潜在影响是组织中出现了员工对变革的抵触情绪。本研究旨在揭示、分析和讨论组织变革在预测负面情绪方面的作用以及对组织信任的影响。本研究使用的样本为 207 名参与者，他们都是 PT Asuransi Sinar Mas Indonesia 保险公司的员工。抽样技术采用饱和抽样，并以问卷作为数据收集工具。使用 SMART PLS 3 应用程序进行结构方程建模（SEM）分析作为数据分析技术。研究结果表明，组织变革在员工中造成了严重的负面情绪。最终，员工对组织产生了抵触情绪。本研究的局限性在于只涉及印度尼西亚所有地区的 PT Asuransi Sinar Mas 保险公司的员工，因此无法对研究结果进行推广。
{"title":"The Impacts of Organizational Changes on Negative Emotion Resulting on Employee Trust in the Insurance Office of PT. Asuransi Sinar Mas Indonesia","authors":"S. P. S. Patiro, Prisila Damayanti","doi":"10.56457/jimk.v12i1.521","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.521","url":null,"abstract":"Recently, the insurance industry has been dealing with industrial revolution 4.0, which is a major change in the technology sector that causes many changes in other sectors. The industrial revolution 4.0 begins with the utilization of moveable and controllable machines in the production process. It starts from using simple robots to sophisticated computers. The potential impact of Industry 4.0 is the emergence of employee resistance to change in the organization. This research aims to reveal, analyze, and discuss the role of organizational changes in predicting negative emotions and impacts on trust in organization. The sample used in this research was 207 participants, who were employees at the insurance office of PT Asuransi Sinar Mas Indonesia. Then, the sampling technique used saturated sampling and a questionnaire as a data collection tool. Structural Equation Modeling (SEM) analysis was used as a data analysis technique using the SMART PLS 3 application. The results of this research indicate that organizational change caused significant negative emotions among employees. Eventually, employees became antitrust in organization. The limitation of this research was that it only involved employees of the PT Asuransi Sinar Mas insurance office in all regions of Indonesia, so the generalization of the results of the research could not be conducted.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"32 17","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141273029","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to examine the impact of leadership, organizational culture, work motivation, and work discipline on employee performance at the Ground Transportation Management Office in Region XIII of East Nusa Tenggara Province. The sampling technique employed is saturated or census sampling. The research utilizes a statistical testing tool known as Partial Least Square (PLS) based on variance structural equation modeling, implemented through the SmartPLS software. The findings indicate that leadership significantly and positively influences employee performance, whereas organizational culture lacks a significant impact. Both leadership and organizational culture affect work motivation, which, in turn, has a positive correlation with employee performance. Additionally, work motivation serves as a mediator between leadership and employee performance. However, work discipline does not significantly mediate the relationship between leadership and employee performance, nor does it mediate the connection between organizational culture and employee performance.
{"title":"The Influence of Leadership and Organizational Culture on Employee Performance at the Ground Transportation Management Office in Region XIII of East Nusa Tenggara Province, Mediated by Work Motivation and Work Discipline","authors":"Jermias Meda, Simon Sia Niha, Anggraeny Paridy","doi":"10.56457/jimk.v12i1.497","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.497","url":null,"abstract":"This study aims to examine the impact of leadership, organizational culture, work motivation, and work discipline on employee performance at the Ground Transportation Management Office in Region XIII of East Nusa Tenggara Province. The sampling technique employed is saturated or census sampling. The research utilizes a statistical testing tool known as Partial Least Square (PLS) based on variance structural equation modeling, implemented through the SmartPLS software. The findings indicate that leadership significantly and positively influences employee performance, whereas organizational culture lacks a significant impact. Both leadership and organizational culture affect work motivation, which, in turn, has a positive correlation with employee performance. Additionally, work motivation serves as a mediator between leadership and employee performance. However, work discipline does not significantly mediate the relationship between leadership and employee performance, nor does it mediate the connection between organizational culture and employee performance.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"60 24","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141268587","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study investigates the implementation of marketing innovations within the framework of Industry 4.0, focusing on Asian corporate culture. Companies must innovate in the rapid globalization and digital transformation era to stay competitive and meet evolving client demands. The research identifies 15 critical attributes essential for marketing innovation in Industry 4.0, including augmented reality, virtual cryptocurrencies, and the Internet of Things (IoT). These innovations represent a blend of technological and non-technological advancements companies use to enhance their marketing strategies. The study examines the impacts of these innovations through a survey of 50 companies utilizing Industry 4.0 technologies. Key findings indicate significant impacts such as increased competitiveness, improved customer communication, and enhanced work efficiency. Larger companies and those in the automotive sector rate these impacts more highly, reflecting their greater reliance on technological advancements. Additionally, the study reveals that cultural factors influence the perception of these impacts, with companies in Asian cultures exhibiting varied responses compared to those with a global business culture. The pilot study utilized qualitative and quantitative methods, including structured surveys and descriptive statistical analysis. The results underscore the importance of effective scope management in successfully implementing Industry 4.0 projects, emphasizing the need for clear goal-setting, resource allocation, and change control. The research highlights the necessity for organizations to adapt their corporate culture and develop innovative marketing strategies tailored to their specific contexts. These insights offer practical recommendations for optimizing project outcomes and maintaining competitiveness in the digital age.
{"title":"Scope Management in Industry 4.0 Projects","authors":"Nurdiansyah Nurdiansyah, Masdar Masud, Serlin Serang","doi":"10.56457/jimk.v12i1.525","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.525","url":null,"abstract":"This study investigates the implementation of marketing innovations within the framework of Industry 4.0, focusing on Asian corporate culture. Companies must innovate in the rapid globalization and digital transformation era to stay competitive and meet evolving client demands. The research identifies 15 critical attributes essential for marketing innovation in Industry 4.0, including augmented reality, virtual cryptocurrencies, and the Internet of Things (IoT). These innovations represent a blend of technological and non-technological advancements companies use to enhance their marketing strategies. The study examines the impacts of these innovations through a survey of 50 companies utilizing Industry 4.0 technologies. Key findings indicate significant impacts such as increased competitiveness, improved customer communication, and enhanced work efficiency. Larger companies and those in the automotive sector rate these impacts more highly, reflecting their greater reliance on technological advancements. Additionally, the study reveals that cultural factors influence the perception of these impacts, with companies in Asian cultures exhibiting varied responses compared to those with a global business culture. The pilot study utilized qualitative and quantitative methods, including structured surveys and descriptive statistical analysis. The results underscore the importance of effective scope management in successfully implementing Industry 4.0 projects, emphasizing the need for clear goal-setting, resource allocation, and change control. The research highlights the necessity for organizations to adapt their corporate culture and develop innovative marketing strategies tailored to their specific contexts. These insights offer practical recommendations for optimizing project outcomes and maintaining competitiveness in the digital age.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"30 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141270660","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
R. S. Hamid, Suriyanti Suriyanti, Imaduddin Imaduddin
This bibliometric study entails an analysis of publications about green supply chain management (GSCM) within small and medium enterprises (SMEs). The research aims to scrutinize the research performance concerning GSCM in SMEs. This study identifies countries, leading journals, scholars, and research themes. This research adopts bibliometric methods to focus on publications between 2007 and 2024, sourced from the Scopus database and limited to English-language publications. The document type analyzed is articles, yielding 133 qualifying articles for analysis using Rstudio and VOSviewer. Results indicate rapid growth in studies on GSCM in SMEs since 2007. Influential countries in the realm of GSCM within SME contexts include China, Indonesia, India, Malaysia, and the United Kingdom. Furthermore, the Journal of Cleaner Production and author Le TT emerge as the most prolific scholarly output in this domain. Supply Chain Management, GSCM, and SMEs are frequently recurring keywords, totalling 407 keyword link strengths. Keyword analysis over time indicates a trend towards adopting newly pertinent terms such as human resources, technology, circular economy (CE), trade, and business. Thus, utilising GSCM signifies promising prospects for SMEs in the future. This study adopts bibliometric methods based on document-type articles from the Scopus database collected as of March 15, 2024. Publications based on document types such as conference papers, conference reviews, book chapters, and sources outside the Scopus database, such as WoS, are disregarded in this research. The study reveals that the sustainable implementation of GSCM in SMEs is an emerging requirement and complex to manage for SMEs, necessitating new concepts and appropriate strategies for implementation. This study objectively evaluates research progress in GSCM within SMEs, highlighting research achievements and gaps while discussing contributions to the scholarly community.
{"title":"A Bibliometrics Visualization Analysis of Sustainable Green Supply Chain Management in Small and Medium Enterprises","authors":"R. S. Hamid, Suriyanti Suriyanti, Imaduddin Imaduddin","doi":"10.56457/jimk.v12i1.523","DOIUrl":"https://doi.org/10.56457/jimk.v12i1.523","url":null,"abstract":"This bibliometric study entails an analysis of publications about green supply chain management (GSCM) within small and medium enterprises (SMEs). The research aims to scrutinize the research performance concerning GSCM in SMEs. This study identifies countries, leading journals, scholars, and research themes. This research adopts bibliometric methods to focus on publications between 2007 and 2024, sourced from the Scopus database and limited to English-language publications. The document type analyzed is articles, yielding 133 qualifying articles for analysis using Rstudio and VOSviewer. Results indicate rapid growth in studies on GSCM in SMEs since 2007. Influential countries in the realm of GSCM within SME contexts include China, Indonesia, India, Malaysia, and the United Kingdom. Furthermore, the Journal of Cleaner Production and author Le TT emerge as the most prolific scholarly output in this domain. Supply Chain Management, GSCM, and SMEs are frequently recurring keywords, totalling 407 keyword link strengths. Keyword analysis over time indicates a trend towards adopting newly pertinent terms such as human resources, technology, circular economy (CE), trade, and business. Thus, utilising GSCM signifies promising prospects for SMEs in the future. This study adopts bibliometric methods based on document-type articles from the Scopus database collected as of March 15, 2024. Publications based on document types such as conference papers, conference reviews, book chapters, and sources outside the Scopus database, such as WoS, are disregarded in this research. The study reveals that the sustainable implementation of GSCM in SMEs is an emerging requirement and complex to manage for SMEs, necessitating new concepts and appropriate strategies for implementation. This study objectively evaluates research progress in GSCM within SMEs, highlighting research achievements and gaps while discussing contributions to the scholarly community.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"42 14","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141274045","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Community welfare is a key indicator of a nation's progress. To achieve sustainable welfare, a holistic approach involving various factors is necessary, including physical and non-physical programs implemented through effective leadership styles, encompassing sports, training, education, and skills development. This research aims to identify the influence of physical and non-physical programs on community welfare through the leadership style of village government in Pongo Village, Masamba District, North Luwu Regency. The research method used is explanatory research with data collection through questionnaires, which were validated and tested for reliability before distribution. The population and sample of this study are the residents of Pongo Village selected through purposive sampling, with 102 respondents chosen according to the Moe formula for sampling determination. The collected data are analyzed using the SmartPLS statistical tool. The results indicate a significant impact of physical and non-physical programs on leadership style and community welfare. Additionally, leadership style has a significant influence on community welfare. Both physical and non-physical programs also directly contribute significantly to community welfare. The research further reveals an indirect influence, where physical programs significantly affect community welfare through leadership style.
{"title":"The Role of Physical and Non-Physical Programs in Enhancing Community Well-being Through the Leadership Style of Village Government","authors":"Andi Nadirah M.","doi":"10.56457/jimk.v11i2.502","DOIUrl":"https://doi.org/10.56457/jimk.v11i2.502","url":null,"abstract":"Community welfare is a key indicator of a nation's progress. To achieve sustainable welfare, a holistic approach involving various factors is necessary, including physical and non-physical programs implemented through effective leadership styles, encompassing sports, training, education, and skills development. This research aims to identify the influence of physical and non-physical programs on community welfare through the leadership style of village government in Pongo Village, Masamba District, North Luwu Regency. The research method used is explanatory research with data collection through questionnaires, which were validated and tested for reliability before distribution. The population and sample of this study are the residents of Pongo Village selected through purposive sampling, with 102 respondents chosen according to the Moe formula for sampling determination. The collected data are analyzed using the SmartPLS statistical tool. The results indicate a significant impact of physical and non-physical programs on leadership style and community welfare. Additionally, leadership style has a significant influence on community welfare. Both physical and non-physical programs also directly contribute significantly to community welfare. The research further reveals an indirect influence, where physical programs significantly affect community welfare through leadership style.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"142 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139855378","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Community welfare is a key indicator of a nation's progress. To achieve sustainable welfare, a holistic approach involving various factors is necessary, including physical and non-physical programs implemented through effective leadership styles, encompassing sports, training, education, and skills development. This research aims to identify the influence of physical and non-physical programs on community welfare through the leadership style of village government in Pongo Village, Masamba District, North Luwu Regency. The research method used is explanatory research with data collection through questionnaires, which were validated and tested for reliability before distribution. The population and sample of this study are the residents of Pongo Village selected through purposive sampling, with 102 respondents chosen according to the Moe formula for sampling determination. The collected data are analyzed using the SmartPLS statistical tool. The results indicate a significant impact of physical and non-physical programs on leadership style and community welfare. Additionally, leadership style has a significant influence on community welfare. Both physical and non-physical programs also directly contribute significantly to community welfare. The research further reveals an indirect influence, where physical programs significantly affect community welfare through leadership style.
{"title":"The Role of Physical and Non-Physical Programs in Enhancing Community Well-being Through the Leadership Style of Village Government","authors":"Andi Nadirah M.","doi":"10.56457/jimk.v11i2.502","DOIUrl":"https://doi.org/10.56457/jimk.v11i2.502","url":null,"abstract":"Community welfare is a key indicator of a nation's progress. To achieve sustainable welfare, a holistic approach involving various factors is necessary, including physical and non-physical programs implemented through effective leadership styles, encompassing sports, training, education, and skills development. This research aims to identify the influence of physical and non-physical programs on community welfare through the leadership style of village government in Pongo Village, Masamba District, North Luwu Regency. The research method used is explanatory research with data collection through questionnaires, which were validated and tested for reliability before distribution. The population and sample of this study are the residents of Pongo Village selected through purposive sampling, with 102 respondents chosen according to the Moe formula for sampling determination. The collected data are analyzed using the SmartPLS statistical tool. The results indicate a significant impact of physical and non-physical programs on leadership style and community welfare. Additionally, leadership style has a significant influence on community welfare. Both physical and non-physical programs also directly contribute significantly to community welfare. The research further reveals an indirect influence, where physical programs significantly affect community welfare through leadership style.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"30 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139795638","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
By raising research questions about What is an effective business incubator strategy in developing superior products in rural areas? and How effective is the Business Incubator Program Modeling for Islamic Youth Organizations for Developing Superior Rural Products in Cilacap Regency, this study focuses on looking at the effectiveness of business incubators as well as the role of Islamic youth organizations in cultivating village potential so that they are able to drive the economy of their region. A qualitative descriptive approach carried out for 3 months was chosen as a technique for obtaining data. Research was conducted in sub-districts/villages that have superior products that can be developed through business incubators implemented by Islamic youth organizations in the village under the guidance of the village/sub-district. Furthermore, in determining informants a purposive sampling technique was used. Primary data (Interviews and Observations) and secondary data (Documentation and Literature) were extracted from research subjects to answer research questions. Furthermore, to describe the findings of this research, Donald Van Metter and Carl Van Horn's model is used with six variables that influence policy performance to analyze the effectiveness of OKp. Field findings provide an illustration that in simple terms, business incubation that can be carried out by Islamic Youth Organizations is a community empowerment strategy. This strategy is considered effective, especially since youth organizations have strength, namely a mass base, as well as organizational skills. The business incubation model with a rural community empowerment strategy leads to the classic model, namely joint discussions, joint deliberations. This model is effective, besides being easy and affordable.
{"title":"Modeling of a Business Incubator Program for Islamic Youth Organizations for the Development of Superior Rural Products","authors":"Mawi Khusni Albar, Nisa Dwinalida, Y. Yuliana","doi":"10.56457/jimk.v11i2.476","DOIUrl":"https://doi.org/10.56457/jimk.v11i2.476","url":null,"abstract":"By raising research questions about What is an effective business incubator strategy in developing superior products in rural areas? and How effective is the Business Incubator Program Modeling for Islamic Youth Organizations for Developing Superior Rural Products in Cilacap Regency, this study focuses on looking at the effectiveness of business incubators as well as the role of Islamic youth organizations in cultivating village potential so that they are able to drive the economy of their region. A qualitative descriptive approach carried out for 3 months was chosen as a technique for obtaining data. Research was conducted in sub-districts/villages that have superior products that can be developed through business incubators implemented by Islamic youth organizations in the village under the guidance of the village/sub-district. Furthermore, in determining informants a purposive sampling technique was used. Primary data (Interviews and Observations) and secondary data (Documentation and Literature) were extracted from research subjects to answer research questions. Furthermore, to describe the findings of this research, Donald Van Metter and Carl Van Horn's model is used with six variables that influence policy performance to analyze the effectiveness of OKp. Field findings provide an illustration that in simple terms, business incubation that can be carried out by Islamic Youth Organizations is a community empowerment strategy. This strategy is considered effective, especially since youth organizations have strength, namely a mass base, as well as organizational skills. The business incubation model with a rural community empowerment strategy leads to the classic model, namely joint discussions, joint deliberations. This model is effective, besides being easy and affordable.","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"6 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139153703","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Sell phone industries have become more competitive, it helps the providers communicate their products and services more intensively. Consumers face many brand choices. This research aims to analyze the influence of advertising effectiveness which can improve the attitude toward the brand of prepaid Sim Card. The advertising effectiveness can be enhanced by selecting the appropriate media contexts and creative advertising. The research problem is to know how to improve the advertising effectiveness from the media context and creativity point of view that influences the attitude toward the brand. Based on this case, a theoretical model and six hypotheses were completed to be tested using the Structural Equation Model (SEM). The sample of this research is consumers of prepaid SimCard to wokers in the industrial area of Cikarang, Bekasi Regency, West Java Province. From the result of this analysis, the Structural Equation Model has fulfilled the Gooness of Fix Index criteria; Chi Square 51.310 (< 53.38) GFI= 0.516 (>0.9) RMSEA =0.059 (<0.08) CFI =0.892 (limit margin from 0.95). CNIM/DF=1.350, Probability =0.073 >(0.05). The results show that the attitude toward the brand can be enhanced by improving the advertising effectiveness. Factors that affect the advertising effectiveness are media context and creativity. The theoretical implication from this research is that media context and influence creativity, advertising effectiveness and attitude toward the brand. Managerial implications suggest that brand choice, brand recognition, informative media context and original advertising are important factors to be considered
{"title":"Analysis of the Influence of Media Context and Advertising Creativity on Consumer Attitudes in Brand Selection through the Effectiveness of Prepaid Sim Card Advertising","authors":"T. Prista, Jeffry H. Sinaulan, Yoga Fortuna","doi":"10.56457/jimk.v11i2.493","DOIUrl":"https://doi.org/10.56457/jimk.v11i2.493","url":null,"abstract":"Sell phone industries have become more competitive, it helps the providers communicate their products and services more intensively. Consumers face many brand choices. This research aims to analyze the influence of advertising effectiveness which can improve the attitude toward the brand of prepaid Sim Card. The advertising effectiveness can be enhanced by selecting the appropriate media contexts and creative advertising. The research problem is to know how to improve the advertising effectiveness from the media context and creativity point of view that influences the attitude toward the brand. Based on this case, a theoretical model and six hypotheses were completed to be tested using the Structural Equation Model (SEM). The sample of this research is consumers of prepaid SimCard to wokers in the industrial area of Cikarang, Bekasi Regency, West Java Province. From the result of this analysis, the Structural Equation Model has fulfilled the Gooness of Fix Index criteria; Chi Square 51.310 (< 53.38) GFI= 0.516 (>0.9) RMSEA =0.059 (<0.08) CFI =0.892 (limit margin from 0.95). CNIM/DF=1.350, Probability =0.073 >(0.05). The results show that the attitude toward the brand can be enhanced by improving the advertising effectiveness. Factors that affect the advertising effectiveness are media context and creativity. The theoretical implication from this research is that media context and influence creativity, advertising effectiveness and attitude toward the brand. Managerial implications suggest that brand choice, brand recognition, informative media context and original advertising are important factors to be considered","PeriodicalId":507196,"journal":{"name":"Kontigensi : Jurnal Ilmiah Manajemen","volume":"49 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139154076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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