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EFFECT OF ENTREPRENEURIAL ATTRIBUTES ON PERFORMANCE OF SELECTED MACADAMIA FIRMS IN KENYA 创业属性对肯尼亚部分澳洲坚果公司业绩的影响
Pub Date : 2020-03-04 DOI: 10.61426/sjbcm.v7i1.1588
Eunice Wawira Kandia, G. Gitau
The purpose of this study was to find out the effect of entrepreneurial attributes on the performance of selected macadamia firms in Kenya. The study was guided by the following objectives; procativeness and resourcefulness. The study adopted descriptive survey design. The target population was 202 respondents. The firms having established structures in place and they are the fastest growing macadamia firms in Kenya, it is easy to trace their performance for a given period of time. A simple and random sampling was used to select a sample of 133 respondents from Macadamia firms which was drawn from the stratum. The study was limited to survey variables of entrepreneur resorcefulness and pro-activeness. Further, questionnaires were administered as the research instrument to the Macadamia firms. In addition, pretesting of the questionnaires was done to determine validity and reliability. Further, Statistical Package for Social Science version 21 (SPSS) was used to analyze the data. Both qualitative and quantitative data was collected. Quantitative data was analyzed by descriptive and inferential analysis. Moreover, use graphs, tables, and pie charts presented Quantitative analysis. Further, descriptive design involved was measured of central tendency, which included the mode, mean and median. Also, involved was measures of dispersion which included range, standard deviation and variance. Finally, inferential design was analyzed through multiple regression analysis to determine the relationship between the selected variables. Basing on the study results of the ANOVA Test or F-test in obtaining results. A good response rate of 96% was experienced and the study found that there is positive relationship between resourcefulness, proactiveness and performance of macadamia firms. R squared was 0.682 implying that there was 68.2% variation of performance of macadamia firms, due to the changes of resourcefulness and proactiveness. The remaining 31.8% implied that there are other factors that affect performance of Macadamia firms, which were not discussed in the study. Key Words; Resourcefulness, Pro-Activeness, Performance CITATION: Kandia E. W., & Gitau, G. (2020). Effect of entrepreneurial attributes on performance of selected Macadamia firms in Kenya. The Strategic Journal of Business & Change Management , 7(1), 797 – 809.
本研究旨在找出创业属性对肯尼亚部分澳洲坚果公司业绩的影响。研究以下列目标为指导:亲和力和足智多谋。研究采用了描述性调查设计。目标人群为 202 名受访者。这些公司已经建立了组织结构,而且是肯尼亚发展最快的澳洲坚果公司,因此很容易追踪它们在特定时期内的业绩。研究采用简单随机抽样法,从澳洲坚果企业中抽取了 133 个样本。研究仅限于调查企业家的积极性和主动性这两个变量。此外,还向澳洲坚果公司发放了调查问卷作为研究工具。此外,还对问卷进行了预先测试,以确定其有效性和可靠性。此外,还使用了社会科学统计软件包第 21 版(SPSS)来分析数据。收集了定性和定量数据。定量数据通过描述性和推论性分析进行分析。此外,还使用图形、表格和饼状图进行定量分析。此外,描述性设计还涉及中心倾向的测量,包括模式、平均值和中位数。此外,还涉及离散度的测量,包括范围、标准差和方差。最后,推理设计通过多元回归分析来确定选定变量之间的关系。根据方差分析或 F 检验得出的研究结果。研究发现,资源丰富度、积极主动性与澳洲坚果公司的绩效之间存在正相关关系。R平方为0.682,这意味着68.2%的澳洲坚果企业绩效变化是由资源丰富度和积极主动性的变化造成的。其余的 31.8%意味着还有其他因素影响着澳洲坚果企业的绩效,而这些因素在本研究中并未讨论。关键词;机智、积极主动、绩效 参考文献:Kandia E. W., & Gitau, G. (2020).创业属性对肯尼亚部分澳洲坚果公司业绩的影响。The Strategic Journal of Business & Change Management , 7(1), 797 - 809.
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Strategic Journal of Business & Change Management
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