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Where are the Women? Gendered Indian Digital Production Cultures Post #metoo 女人们在哪里?印度数字化生产文化后#metoo
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-12-16 DOI: 10.1177/15274764221135798
Smith Mehta
My article examines the influence of platformization in labor exchanges to assess how gendered expectations impact digital production cultures. It investigates the socio-cultural transactions that marginalized communities, especially women, from above-the-line professions have to navigate as they seek work opportunities on streaming services. Drawing on feminist production studies and media studies scholarships, the article discusses how gendered expectations become the norm in hiring creator labor. Through analysis of the data-set on the gender representation of key creative professionals in the Indian web series produced between 2014 and 2020, semi-structured interviews with creative professionals, and trade press literature, this research offers a nuanced understanding of how and why Indian on-screen dynamic representations and democratic entrepreneurial working structures do not eradicate gendered production norms. On the contrary, gendered interpretation of algorithmic data, the #metoo movement, and newer forms of sexism emerge alongside existing gendered production cultures to hamper the participation of women and minorities.
我的文章考察了劳动力交流中平台化的影响,以评估性别期望如何影响数字生产文化。它调查了边缘化社区,尤其是来自一线职业的女性,在流媒体服务上寻找工作机会时必须进行的社会文化交易。本文借鉴女权主义生产研究和媒体研究奖学金,讨论了性别期望如何成为雇佣创造者劳动的常态。通过分析2014年至2020年间制作的印度网络系列中关键创意专业人员的性别代表性数据集、对创意专业人员进行的半结构化采访以及行业新闻文献,这项研究提供了一个细致入微的理解,即印度屏幕上的动态表现和民主的创业工作结构如何以及为什么不能消除性别化的生产规范。相反,对算法数据的性别解读、#metoo运动和新形式的性别歧视与现有的性别生产文化一起出现,阻碍了妇女和少数群体的参与。
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引用次数: 0
Search Engines and Free Speech: A Historical Analysis of Editorial Analogies and the Position of Media Companies and Users in US Free Speech Discourse 搜索引擎和言论自由:编辑类比的历史分析以及媒体公司和用户在美国言论自由话语中的地位
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-12-03 DOI: 10.1177/15274764221137245
Jennifer Petersen
This article analyzes current debates over search engine regulation and free speech. In these debates, Google and other companies have relied on the “editorial analogy”: that search results are equ...
本文分析了当前关于搜索引擎监管和言论自由的争论。在这些争论中,谷歌和其他公司依赖于“编辑类比”:搜索结果是平等的……
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引用次数: 0
Reaction Media: Archeology of an Intermedium 反应媒介:媒介考古学
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-12-03 DOI: 10.1177/15274764221134520
Lauren Bliss, Bjørn Nansen
This paper unearths the archeology of reaction media across cinema, television and the Internet. We show how reaction content exists in high and low modes, tracing their reoccurrence and remediatio...
本文揭示了电影、电视和互联网上的反应媒体考古学。我们展示了反应内容是如何在高和低模式下存在的,并追踪了它们的重现和补救。
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引用次数: 0
Data Trafficking and the International Risks of Surveillance Capitalism: The Case of Grindr and China 数据贩运和监控资本主义的国际风险:以Grindr和中国为例
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-11-28 DOI: 10.1177/15274764221137250
Aynne Kokas
This article offers a framework to discuss when a community’s data is moved abroad without their informed consent, a practice I term data trafficking. I analyze Grindr, an LGBTQIA+ dating platform that has changed hands between China and the United States to demonstrate what data trafficking is, how it undermines national sovereignty, and how it erodes human rights. In the United States, corporate policies are the leading indicator for data governance practices, influencing a system known as multi-stakeholderism. In China, forced localization to government servers drives data governance practices. This article extends how we think about transnational consumer data security by examining how weak data security designed to support the growth of Silicon Valley firms amplifies the capacity of extra-territorial data governance practices asserted by the Chinese government.
这篇文章提供了一个框架来讨论当一个社区的数据在未经其知情同意的情况下被转移到国外时,我称之为数据贩运。我分析了Grindr,一个LGBTQIA+交友平台,它在中美之间易手,以展示什么是数据贩运,它如何破坏国家主权,以及它如何侵蚀人权。在美国,公司政策是数据治理实践的主要指标,影响着一个被称为多方利益相关者主义的系统。在中国,政府服务器的强制本地化推动了数据治理实践。本文通过研究旨在支持硅谷公司发展的薄弱数据安全如何放大中国政府主张的域外数据治理实践的能力,扩展了我们对跨国消费者数据安全的看法。
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引用次数: 1
When Brands Become Stans: Netflix, Originals, and Enacting a Fannish Persona on Instagram 当品牌成为斯坦:Netflix、原创和在Instagram上扮演范尼式角色
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-11-06 DOI: 10.1177/15274764221134778
Casta Sligh, C. Abidin
While brand-run accounts of Twitter have attracted many a meme for their hit-and-miss attempts at relatable humor, on Instagram one type of brand account is quietly thriving: the Netflix Original series Instagram account. This paper studies brand personification on social media at a niche angle. By analyzing posts from three popular Netflix Original series Instagram accounts, we found that each account co-ops fan practices and enacts its own specific fannish persona. This paper reports on how and why Netflix enacts a fannish persona on its Original series Instagram accounts, to locate the personified Instagram account within the context of social media communication strategies. As the original advertisers of Instagram, there is established research on influencers which investigates the implications of people turning themselves into brands. What may call for more research in the future is the opposite: what are the consequences of brands turning themselves into people?
虽然品牌运营的推特账户因其断断不定的幽默而吸引了许多表情包,但在Instagram上,有一种品牌账户正在悄然兴起:Netflix原创剧集的Instagram账户。本文从一个小众的角度来研究社交媒体上的品牌人格化。通过分析三个受欢迎的Netflix原创剧集Instagram账户的帖子,我们发现每个账户都有粉丝的做法,并表现出自己特定的粉丝形象。本文报告了Netflix如何以及为什么在其原创系列Instagram账户上制定一个范尼什角色,以在社交媒体传播策略的背景下定位拟人化的Instagram账户。作为Instagram的原始广告主,有关于网红的既定研究,研究人们将自己变成品牌的含义。相反,未来可能需要更多的研究:品牌把自己变成人的后果是什么?
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引用次数: 0
The Politics of Female Anger in Older Age: The Good Fight, Older Femininity and Political Change 老年女性愤怒的政治:善战、老年女性气质与政治变革
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-11-03 DOI: 10.1177/15274764221131945
Ella Fegitz
This article identifies an important conversation about the politics of female anger in older age in the CBS show The Good Fight (2017–). By centring the narrative around the emotional life of a woman in her 60s, the show offers older femininity as a site for discussing social and political changes that have occurred in the USA in the aftermath of the election of Donald Trump. Through a close analysis of the four seasons that were released before the Covid-19 pandemic, this article maps the emotional journey of Diane Lockheart through her personal, economic, and political crises, showing how different emotions are connected with Diane’s engagement—and at times disengagement—with politics. Ultimately, the article contributes to the field of feminist cultural studies by exploring the way The Good Fight offers female anger in older age as key to feminist engagement and political change.
这篇文章在哥伦比亚广播公司的节目《激战》(2017-)中确定了一个关于老年女性愤怒政治的重要对话。该剧围绕一位60多岁女性的情感生活展开叙事,将老年女性气质作为讨论唐纳德·特朗普当选后美国发生的社会和政治变化的场所。通过对新冠肺炎大流行前发布的四季的仔细分析,本文描绘了Diane Lockheart在个人、经济和政治危机中的情感历程,展示了不同的情感如何与Diane的参与以及有时与政治的脱离联系在一起。最终,这篇文章通过探索《激战》如何将老年女性的愤怒作为女权主义参与和政治变革的关键,为女权主义文化研究领域做出了贡献。
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引用次数: 0
"Worlds. . .[of] Contingent Possibilities": Genderqueer and Trans Adolescents Reading Fan Fiction. “世界……“偶然的可能性”:性别酷儿和跨性别青少年阅读同人小说。
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-11-01 Epub Date: 2021-05-19 DOI: 10.1177/15274764211016305
Jennifer Duggan

Cultural studies scholars have long been interested in the nexus between people's online activities and their identities. One activity that has drawn attention is reading/writing fan fiction (fictions written by and for fans that build upon the characters and worlds depicted in commercial texts). While fan fiction and its surrounding communities have long been understood as resistant to heteronormativity, previous work exploring the fans who produce and consume fan fiction has largely insisted that most of these fans are adult ciswomen. Little has been written about the experiences of trans and genderqueer fans. To remedy this elision, this article explores two trans and genderqueer individuals' experiences with fan fiction. It closely examines the roles reading, and especially reading fan fiction, has or has not played in their understandings of themselves, their identities, and their places in the world.

文化研究学者长期以来一直对人们的网络活动和他们的身份之间的关系感兴趣。一项引起关注的活动是阅读/编写同人小说(由粉丝撰写或为粉丝撰写的小说,以商业文本中描绘的角色和世界为基础)。虽然同人小说及其周边社区长期以来一直被认为是对异性恋的抵制,但之前对创作和消费同人小说的粉丝的研究在很大程度上坚持认为,这些粉丝中的大多数是成年顺女。关于跨性别和性别酷儿粉丝经历的文章很少。为了弥补这一遗漏,本文探讨了两个跨性别和性别酷儿个人对同人小说的经历。它仔细研究了阅读,尤其是阅读同人小说,在他们对自己、他们的身份和他们在世界上的位置的理解中扮演或没有扮演的角色。
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引用次数: 1
Curating a Scopic Contact Zone: Short Video, Rural Performativity, and the Mediatization of Socio-Spatial Order in China 划定一个范围接触区:短视频、乡村表演与中国社会空间秩序的中介
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-10-17 DOI: 10.1177/15274764221128925
Sheng Zou
With the promulgation of the “rural revitalization” initiative, China has been promoting the marriage between technology and rurality to chart a digital future for what is christened “a new countryside.” Rural revitalization is not simply a socio-economic project but a profoundly ideological one, which choreographs a socio-spatial order, fashions an aspirational rural subjectivity, and realigns imaginaries of rurality. This article examines the role of short video in fostering an emergent rural performativity in line with official ideology through idyll-icized displays of rural lifestyles and landscapes, which are loaded with affective and ideological connotations. A scopic contact zone is thus carved out between rural vloggers and urban viewers, one characterized by mutual appropriation and strategic differentiation. This article foregrounds the limitations of this urban-rural contact zone and its immanent “cruel optimism,” while advocating a kind of radical utopia to enable imaginations of the alternative futures of digital rurality.
随着“乡村振兴”计划的颁布,中国一直在推动科技与乡村的结合,为所谓的“新农村”描绘一个数字化的未来。乡村振兴不仅仅是一个社会经济项目,而是一个深刻的意识形态项目,它编排了一种社会空间秩序,塑造了一种有抱负的乡村主体性,并重新调整了对乡村的想象。本文考察了短视频在培育符合官方意识形态的新兴乡村表演方面的作用,通过田园诗般的乡村生活方式和景观展示,这些表现充满了情感和意识形态内涵。因此,农村视频博主和城市观众之间形成了一个大范围的接触区,其特点是相互占有和战略差异化。本文强调城乡结合部的局限性及其内在的“残酷乐观主义”,同时倡导一种激进的乌托邦,使人们能够想象数字农村的另类未来。
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引用次数: 1
On Digital Reproductive Labor and the “Mother Commodity” 论数字生殖劳动与“母亲商品”
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-10-17 DOI: 10.1177/15274764221125742
Lachlan Ross, L. Craig
Reproductive domestic labor is shifting from its old norm of invisibly creating and maintaining labor power in the highly private and ostensibly non-economic zone of the household. This paper asks whether new forms of complex motherhood, and the means presented to mothers for coping with them in the digital age, should be conceived of as further unpaid labor that sits on top of old forms of exploitation. As mothers increasingly become digital reproductive laborers, the family home is becoming a public and highly economized zone: a workhouse for both standard employers and emerging parties who designate themselves as merely providing online services. In contrast to the frequently posited thesis that mothers are only indirectly drawn into the circuit of capital, this paper argues that the current situation creates the “mother commodity”: a being whose social reproductive labor time is supercommodified via the normative addition of “audience commodity” labor duties.
生殖性家务劳动正在改变其旧规范,即在高度私人和表面上非经济的家庭区域无形地创造和维持劳动力。这篇论文询问,新形式的复杂母性,以及在数字时代为母亲提供的应对手段,是否应该被视为在旧形式剥削之上的进一步无偿劳动。随着母亲们越来越多地成为数字生殖工作者,家庭之家正在成为一个公共的、高度经济化的区域:一个为标准雇主和自称只提供在线服务的新兴政党服务的济贫院。与人们经常提出的母亲只是间接地被卷入资本循环的论点相反,本文认为,当前的情况创造了“母亲商品”:一种通过规范性地增加“受众商品”劳动义务来过度压缩社会生殖劳动时间的存在。
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引用次数: 0
Netflix & Big Data: The Strategic Ambivalence of an Entertainment Company Netflix &大数据:一家娱乐公司的战略矛盾心理
IF 2 2区 文学 Q1 COMMUNICATION Pub Date : 2022-09-26 DOI: 10.1177/15274764221125745
Karin van Es
Netflix actively fueled what is known as the myth of big data, promoting their recommender system and data-driven production as cutting-edge, all-seeing, and all-knowing. Today, however, the company is increasingly acknowledging the role of human expertise and creativity. In this paper I explore the strategic repositioning of Netflix from technology company to entertainment company, enabling them to be understood as both “data” and “gut.” This transformation is discussed as motivated by the increasing public criticism of data and algorithms and the company’s foray into original programing. More specifically, I examine how Netflix, in public-facing materials, discusses big data and how those ideas are taken up in public discourse. These sources disclose an assumption of opposing characteristics between data and human expertise and creativity. As a point of a larger critique, I comment on the limitations of this data and human opposition for thinking about Netflix and technologies at large.
Netflix积极推动所谓的大数据神话,宣传他们的推荐系统和数据驱动的制作是前沿的、无所不知的。然而,如今,该公司越来越认识到人类专业知识和创造力的作用。在这篇论文中,我探讨了Netflix从科技公司到娱乐公司的战略重新定位,使其能够被理解为“数据”和“直觉”。这种转变的动机是公众对数据和算法的批评越来越多,以及该公司进军原创节目。更具体地说,我研究了Netflix如何在面向公众的材料中讨论大数据,以及这些想法是如何在公共话语中被采纳的。这些来源揭示了一种假设,即数据与人类专业知识和创造力之间存在相反的特征。作为一个更大的批评,我评论了这些数据的局限性,以及人们对Netflix和整个技术的反对。
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引用次数: 2
期刊
Television & New Media
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