Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_15
Sabrina Hombourger-Barès, Leila El Kamel
{"title":"IoT’s Consumer Acceptance: A New Perspective: An Abstract","authors":"Sabrina Hombourger-Barès, Leila El Kamel","doi":"10.1007/978-3-030-02568-7_15","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_15","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85258695","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_39
Vishwas Maheshwari, Joanne Fielding
{"title":"Importance of Ethics and Sustainability in the Fashion Industry: An Abstract","authors":"Vishwas Maheshwari, Joanne Fielding","doi":"10.1007/978-3-030-02568-7_39","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_39","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72938068","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_143
Pelin Bicen, Naveen Gudigantala
{"title":"Do Consumers’ Ethical Judgments Matter for Purchase Intentions in Online Gray Markets? The Mediating Role of Trust: An Abstract","authors":"Pelin Bicen, Naveen Gudigantala","doi":"10.1007/978-3-030-02568-7_143","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_143","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87564424","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_206
İlayda İpek, M. Tanyeri
{"title":"Antecedents of Export Performance: The Role of Institutional and Resource-Based Factors: An Abstract","authors":"İlayda İpek, M. Tanyeri","doi":"10.1007/978-3-030-02568-7_206","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_206","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78699092","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_21
Charles Blankson, P. Kodua, Lydia Njoroge
{"title":"Measuring Comprehensive Typology of Positioning Strategies: An Abstract","authors":"Charles Blankson, P. Kodua, Lydia Njoroge","doi":"10.1007/978-3-030-02568-7_21","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_21","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85458759","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_149
M. Pritchard, James Avey, Stephen J. Conroy, Tisha L. N. Emerson
{"title":"The Relationship between Worldview and Moral Recognition in Business: Examining Patterns of Ethical Acceptability: An Abstract","authors":"M. Pritchard, James Avey, Stephen J. Conroy, Tisha L. N. Emerson","doi":"10.1007/978-3-030-02568-7_149","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_149","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88613013","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_57
M. Sarmento, C. Simões
{"title":"Trade Fairs, Trade Shows, and Exhibitions: A Literature Review: An Abstract","authors":"M. Sarmento, C. Simões","doi":"10.1007/978-3-030-02568-7_57","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_57","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82637230","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_76
João Azambuja, Ralitza Nikolaeva
{"title":"The Institutional Pressures in the Post-Adoption Use of Social Media: An Abstract","authors":"João Azambuja, Ralitza Nikolaeva","doi":"10.1007/978-3-030-02568-7_76","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_76","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80349931","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-06-27DOI: 10.1007/978-3-030-02568-7_152
Rafael Lucian, M. Bicho
{"title":"Crowdfunding Practices for Social Projects: An Experiment of Co-Creation","authors":"Rafael Lucian, M. Bicho","doi":"10.1007/978-3-030-02568-7_152","DOIUrl":"https://doi.org/10.1007/978-3-030-02568-7_152","url":null,"abstract":"","PeriodicalId":66565,"journal":{"name":"营销科学学报","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91265963","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
扫码关注我们
求助内容：
应助结果提醒方式：