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Intention of adoption of mobile payment: An analysis in the light of the Unified Theory of Acceptance and Use of Technology (UTAUT) 移动支付的使用意向:基于技术接受与使用统一理论(UTAUT)的分析
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.06.003
Ricardo de Sena Abrahão , Stella Naomi Moriguchi , Darly Fernando Andrade

The technological improvement coupled with the growing use of smartphones has, among other functions, facilitated purchase and payment transactions through the mobile phone. This phenomenon occurs worldwide and provides individuals more flexibility and convenience in carrying out their daily activities. This article aims to evaluate the intention of adopting a future mobile payment service from the perspective of current Brazilian consumers of mobile phones, based on the Unified Theory of Acceptance and Use of Technology (UTAUT). The survey was carried out with mobile customers of a telecommunications company that operates in southeastern Brazil, with a valid sample of 605 respondents. Using structural equation modeling, 76% of behavioral intention was explained through performance expectation, effort expectation, social influence and perceived risk. Perceived cost was found not statistically significant at the level of 5%. This result serves as a guide to participants in the payments market to develop a service for mobile payments of good performance, easy to use, secure and promotes the action of the social circle of the individual at a fair price, in other words, that meets needs and expectations of today's mobile phone users. As well as serves as a stimulus to the development of communication and marketing strategies that highlight these positive attributes and awaken the intention of adoption of the service by the wider range of people as possible.

技术进步加上智能手机的使用越来越多,在其他功能中,促进了通过手机进行购买和支付交易。这种现象在世界范围内普遍存在,为个人开展日常活动提供了更大的灵活性和便利性。本文旨在基于技术接受和使用统一理论(UTAUT),从当前巴西手机消费者的角度评估采用未来移动支付服务的意图。这项调查是在巴西东南部一家电信公司的移动客户中进行的,有效样本为605名受访者。运用结构方程模型,76%的行为意向可以通过绩效期望、努力期望、社会影响和感知风险来解释。感知成本在5%的水平上无统计学意义。这一结果为支付市场的参与者提供了指导,以开发一种性能良好、易于使用、安全的移动支付服务,并以公平的价格促进个人社交圈的行动,换句话说,满足当今手机用户的需求和期望。同时,它也刺激了沟通和营销策略的发展,这些策略突出了这些积极的属性,并唤醒了尽可能多的人采用该服务的意图。
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引用次数: 274
External relationships in the organizational innovation 组织创新中的外部关系
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.06.002
Lurdes Barroso Simao , Ricardo Gouveia Rodrigues , Maria José Madeira

The empiric literature regarding on technological innovation suggests that cooperation has a highly positive effect on the performance of firms’ technological innovation, however, very little is known about its impact on the organizational innovation. To fill this gap, the present study aims to analyze the impact of the external relationships with business and science partners about the capacity of firms to introduce organizational innovation. To reach the objective proposed, a quantitative investigation was chosen, based on a sample of 684 firms. Data were obtained through the inquiry CIS 2010 – Community Innovation Survey 2010. There came evident the external relationships established with business partners and with science partners on the performance of organizational innovation of the firms.

This study contributes for the development of the existent theory when analyzing the external relationships of firms and the innovating development on the organizational level, considering that the investigation that has been carried out about innovation has been focused, in general, on the technological innovation.

关于技术创新的实证文献表明,合作对企业技术创新绩效具有高度的正向影响,但对其对组织创新的影响知之甚少。为了填补这一空白,本研究旨在分析企业与商业和科学合作伙伴的外部关系对企业引入组织创新能力的影响。为了达到提出的目标,选择了基于684家公司样本的定量调查。数据通过调查CIS 2010 -社区创新调查2010获得。与商业伙伴和科学伙伴建立的外部关系对企业的组织创新绩效有明显的影响。鉴于以往关于创新的研究大多集中在技术创新上,本研究有助于在分析企业外部关系和组织层面创新发展的现有理论的发展。
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引用次数: 30
Innovation development process in small and medium technology-based companies 科技型中小企业的创新发展过程
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.04.005
Fabiana Matos da Silva , Edson Aparecida de Araujo Querido Oliveira , Marcela Barbosa de Moraes

Small and medium-sized technology-based companies are recognized as essential for the economy and business activity. The purpose of this article is to study how the technological innovation process occurs in small and medium technology-based companies located in the metropolitan region of the Paraíba Valley and North Coast – Brazil. The theoretical framework used is composed by six our models of innovation: the technology push, the market pull, the coupling innovation process, the functional integration innovation process, the systems integration and networking innovation process and open innovation. It was used in this research the multiple case studies with a qualitative approach. Data were collected through semi-structured interviews with owner-managers. The sample consisted of four small and medium technology-based companies of metropolitan region of the Paraíba Valley and North Coast – Brazil. In the data analysis, there was an intra and cross case analysis in order to verify the similarities and differences of the cases studied. As a result of observation of innovation development models adopted by companies, it appears that the model is closer to what was proposed in the chain interactions model. The development of innovation depends on the type of economic activity that is developed by the company and the interactions it has with internal and external environment. It was concluded that the small and medium-sized technology-based companies do not innovate in a systematic way, but intuitively and very focused on the ideas of its founders. They innovate focusing for meeting the requirements of customers and the needs observed in the market. The formation of partnerships is still viewed warily by the leaders and owners.

中小型科技公司被认为对经济和商业活动至关重要。本文的目的是研究技术创新过程是如何发生在位于Paraíba山谷和北海岸-巴西的大都市区的中小型技术型公司。本文采用的理论框架由技术推动型创新、市场拉动型创新、耦合创新过程、功能集成创新过程、系统集成与网络化创新过程和开放式创新六个创新模型组成。本研究采用定性方法对多个案例进行研究。数据是通过对业主经理的半结构化访谈收集的。样本包括Paraíba山谷和巴西北海岸都市地区的四家中小型科技公司。在数据分析中,为了验证所研究案例的异同点,我们进行了内部和跨案例分析。通过对企业采用的创新发展模型的观察,发现该模型更接近于链式相互作用模型。创新的发展取决于企业所开展的经济活动的类型及其与内外部环境的相互作用。得出的结论是,中小型科技型公司的创新方式并不系统,而是直觉地非常专注于创始人的想法。他们创新的重点是满足客户的要求和市场的需求。合伙企业的形成仍受到领导和所有者的谨慎看待。
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引用次数: 24
Optimal economic result and risk of parallel development of concept options in dynamic markets 动态市场中概念期权并行开发的最优经济效果与风险
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.06.006
Alceu Salles Camargo Júnior, Abraham Sin Oih Yu

New product development is an essential competence to organizations. Launching success products requires elaborate and precise knowledge about the technological platforms, like the most important market needs and characteristics, and the project team have to employ information systems to support the project decisions, which must be rapid and accurate. However, when the market characteristics are much dynamic and change rapidly or the development project aims at a really new product, the levels of uncertainties are greater, and the project team must employ more robust strategies of risk management. Option thinking is useful to develop several concept alternatives of some crucial subsystems of the new product in order to achieve new technical and market knowledge by repeating cycles of design, built and tested by several and different prototypes in parallel. These different prototypes develop, test and can accumulate knowledge about each one, different technologies, architectures and quality attributes or the usability for potential customers.

This study achieves the optimal number of concept options to develop in parallel in order to maximize the economic performance of the development project of a new product constituted of two important subsystems. Mathematical models simulating the sequential decision process are developed to determine the economic result and risk of a two-subsystem product innovation project. Our results point the parallel development of concept options as a robust strategy to manage new product development mostly in adverse conditions, that is, with greater levels of uncertainties.

新产品开发是组织的基本能力。推出成功的产品需要对技术平台有详细和精确的了解,比如最重要的市场需求和特征,项目团队必须使用信息系统来支持项目决策,这必须是快速和准确的。然而,当市场特征非常动态且变化迅速时,或者开发项目的目标是一个真正的新产品时,不确定性的水平更大,项目团队必须采用更强大的风险管理策略。选择思维对于开发新产品的一些关键子系统的几个概念替代方案是有用的,以便通过并行地重复设计、构建和测试几个不同的原型来获得新的技术和市场知识。这些不同的原型开发、测试并可以积累关于每个原型、不同技术、架构和质量属性或潜在客户可用性的知识。为了使由两个重要子系统组成的新产品开发项目的经济效益最大化,本研究实现了并行开发的概念选项的最优数量。数学模型模拟开发顺序决策过程来确定two-subsystem产品创新项目的经济效益和风险。我们的研究结果指出,平行开发的概念选择作为一个稳健的战略,以管理新产品开发大多在不利的条件下,也就是说,与更大的不确定性水平。
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引用次数: 1
Analyzing R&D projects on health products 健康产品研发项目分析
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.06.001
Eduardo Pinheiro Gondim de Vasconcellos , Sérgio Nunes Muritiba , Sally Muller Affonso Prado , Mary Dalva Caparroz Vancetto , Patricia Morilha Muritiba

The resources invested in research do not guarantee an immediate practical application. Companies and government increasingly seek mechanisms for prioritizing R&D projects appropriately when resources are insufficient. This study's objective was to develop and present a methodology used to evaluate the portfolio of research and help choosing the best investments in research. This methodology was applied at the Butanta Institute, in Brazil, an organization responsible for researching and developing, among other medicines, vaccines and other chemicals, Onco BCG, a medication for the treatment of bladder cancer. In the article, we present and analyze the methodology used at Butanta Institute. Conclusions show that literature on R&D portfolio management advises the use of risk and return criteria, when choosing among projects. In the case study of Butanta, the methodology of choice was based more on the customer's perspective.

投入研究的资源并不能保证立即得到实际应用。当资源不足时,公司和政府越来越多地寻求机制来适当地优先考虑研发项目。本研究的目的是开发并提出一种方法,用于评估研究组合,并帮助选择最佳的研究投资。巴西的Butanta研究所采用了这一方法,该研究所负责研究和开发除其他药物、疫苗和其他化学品外,治疗膀胱癌的药物Onco BCG。在本文中,我们提出并分析了布坦塔研究所使用的方法。结论表明,研发项目组合管理的文献建议在选择项目时使用风险和回报标准。在Butanta的案例研究中,选择的方法更多地基于客户的观点。
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引用次数: 0
Organizational performance evaluation in intangible criteria: a model based on knowledge management and innovation management 无形标准下的组织绩效评价:基于知识管理和创新管理的模型
Pub Date : 2016-07-01 DOI: 10.1016/j.rai.2016.06.005
Deise Graziele Dickel, Gilnei Luiz de Moura

Today innovation and knowledge management are determining factors for success and continuity of organizations. However, because they are considered intangibles, their measurement becomes a challenge. Therefore, this study aimed to develop a model to measure organizational performance with a focus on knowledge management and innovation management. To be able to do that, we used a quantitative research study, characterized as a multi-case study applied to three companies in the metal-mechanic sector in southern Brazil. The methodology uses the assumptions of well-known methods such as the Key Performance Indicators, the Swing Weighting and Simple Attribute Rating Technique. With the results, it could be seen that the proposed model can be an effective tool for assessing organizational performance and that, in its application, the surveyed organizations could already identify their main weaknesses and use the results reported to improve its management.

今天,创新和知识管理是决定组织成功和连续性的因素。然而,由于它们被认为是无形的,它们的测量成为一个挑战。因此,本研究旨在建立一个以知识管理和创新管理为重点的组织绩效衡量模型。为了做到这一点,我们使用了一种定量研究,其特点是对巴西南部金属机械行业的三家公司进行了多案例研究。该方法采用的假设是众所周知的方法,如关键绩效指标,摆动加权和简单属性评级技术。通过结果可以看出,所提出的模型可以成为评估组织绩效的有效工具,并且在其应用中,被调查的组织已经可以确定其主要弱点并使用报告的结果来改进其管理。
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引用次数: 50
Analysis of quantitative empirical papers on diffusion and adoption of methods, techniques and tools for innovation 关于创新方法、技术和工具的扩散和采用的定量实证论文分析
Pub Date : 2016-04-01 DOI: 10.1016/j.rai.2016.03.004
Pierry Teza, Gustavo Tomaz Buchele, João Artur de Souza, Gertrudes Aparecida Dandolini

Effective use of methods, techniques and tools for innovation (MTT-I) has been considered an important factor for successful innovation management. However, studies related to the topic are still scarce, especially those using the quantitative empirical approach for research. Thereby, with the analysis of quantitative empirical papers related to diffusion and adoption of methods, techniques and tools for innovation, we intend to present a portrait of the empirical research on the topic. The analyzed papers were obtained through a systematic survey on two databases: Scopus and Web of Science. It resulted on a corpus of 18 publications, from which main papers, authors, countries and journals that most published about the theme and the most common keywords were identified. Later, the analysis of papers generated an overview of quantitative empirical research related to the topic and indicated areas for further study, contributing to the development of the subject. The study identified the scarcity of research related to the theme of diffusion and adoption of MTT-I and the concentration of quantitative empirical researches in product development, rather than in other results of innovation, such as services and processes. Methodological variations between studies were also identified, making it impossible to compare different contexts. This paper concludes displaying important points for further development of the field.

有效使用创新方法、技术和工具(MTT-I)被认为是成功的创新管理的重要因素。然而,与该主题相关的研究仍然很少,特别是使用定量实证方法进行研究的研究。因此,通过分析与创新方法、技术和工具的扩散和采用相关的定量实证论文,我们打算对该主题的实证研究进行概述。所分析的论文是通过对Scopus和Web of Science两个数据库的系统调查获得的。它产生了18份出版物的语料库,从中确定了关于该主题发表最多的主要论文、作者、国家和期刊以及最常见的关键词。随后,对论文的分析产生了与该主题相关的定量实证研究的概述,并指出了进一步研究的领域,有助于该主题的发展。该研究发现,与技术创新的扩散和采用这一主题相关的研究缺乏,定量实证研究集中于产品开发,而不是其他创新成果,如服务和流程。研究还发现了不同研究之间的方法差异,这使得不可能比较不同的背景。最后指出了该领域进一步发展的重点。
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引用次数: 7
The sixth wave of innovation: are we ready? 第六次创新浪潮:我们准备好了吗?
Pub Date : 2016-04-01 DOI: 10.1016/j.rai.2016.03.005
Glessia Silva , Luiz Carlos Di Serio

Organizations faced different development paths over the centuries, caused by changes in the competitive environment and the ability to respond to these changes. Such changes and choices can be analyzed from the perspective of innovation waves, responsible for changing the current competition structure and present a new competitive format for organizations. By observing the existing five waves of innovation, we can see a significant jump in development for companies that well understood the context of the new wave and competitive problems for other companies, even leaders in their market were “swept” off the competitive landscape. There are indications that a sixth wave of innovation is coming and who is guided by the sustainability, since the depletion of resources can cause many companies and countries conquer higher competitive performance to seek innovative solutions to the problem and those that fail to do so may have a loss of competitiveness. Given the aforementioned context, this theoretical essay aims to discuss sustainability as the sixth wave of innovation and how it can affect organizations. It is expected that the article raises a reflection about this phenomenon and serve as a starting point for future discussions.

几个世纪以来,由于竞争环境的变化和应对这些变化的能力,组织面临着不同的发展道路。这种变化和选择可以从创新浪潮的角度来分析,负责改变当前的竞争结构,为组织提供一种新的竞争形式。通过观察现有的五波创新浪潮,我们可以看到,对于那些很好地理解新浪潮背景和其他公司的竞争问题的公司来说,发展有了显著的飞跃,甚至在他们的市场上的领导者也被“扫除”出了竞争格局。有迹象表明,第六波创新即将到来,谁是可持续发展的指导下,因为资源的枯竭可以导致许多公司和国家征服更高的竞争绩效,寻求创新的解决方案来解决问题,而那些没有这样做可能会失去竞争力。鉴于上述背景,这篇理论文章旨在讨论可持续性作为第六波创新以及它如何影响组织。希望本文能对这一现象进行反思,并为今后的讨论提供一个起点。
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引用次数: 26
Sixth generation innovation model: description of a success model 第六代创新模式:成功模式的描述
Pub Date : 2016-04-01 DOI: 10.1016/j.rai.2016.04.004
José Carlos Barbieri, Antonio Carlos Teixeira Álvares

this article describes an innovation model based on concepts of continuous improvement, a key component of quality management, an internal innovative milieu and a work environment that encourages all company personnel to engage in innovation of all kinds and continuously. The features of this model identify it as a sixth-generation innovation model. First of all the article describes the different generations and highlights their main characteristics. Despite the differences between them, all emphasize radical innovations and ignore incremental innovations. This model serves for both types, but focuses its efforts on incremental innovations for creating a continuous flow of innovations, which is a means of understanding the concept of continuous improvement applied to the company as a whole. Thus, this model builds a bridge between innovation management and quality management.

本文描述了一个基于持续改进概念的创新模式,一个质量管理的关键组成部分,一个内部创新环境和一个鼓励所有公司人员不断从事各种创新的工作环境。该模型的特点使其成为第六代创新模型。首先,文章描述了不同的时代,突出了他们的主要特点。尽管它们之间存在差异,但都强调激进创新而忽略渐进式创新。该模型适用于这两种类型,但其重点放在增量创新上,以创造持续的创新流,这是理解持续改进概念的一种手段,适用于整个公司。因此,该模型在创新管理和质量管理之间架起了一座桥梁。
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引用次数: 40
Domain-specific innovativeness: a meta-analysis in business and consumer 特定领域创新:商业和消费者的元分析
Pub Date : 2016-04-01 DOI: 10.1016/j.rai.2016.03.003
Clecio Falcão Araujo , Wagner Junior Ladeira , Fernando de Oliveira Santini , Claudio Hoffmann Sampaio

The specific domain of a product and the perception of innovation are topics that aroused interest in research in the last twenty years, especially after the development of the domain-specific innovativeness (DSI) construct. This paper conducted a meta-analysis to assess the consequents of the DSI. To this end, a total of 276 works were identified in nine databases, of which 78 were included in the study work, generating 98 observations for a sample set of 40,641. The results showed significant relationships between the consequents: adoption of innovation, attitude, behavioral intention, product usage, opinion leader and risk perception. Furthermore, it was noted that the research method (survey vs. experimental) and the country of application (Western vs. Eastern) were moderating factors of the relationships between DSI, opinion leader and behavioral intention.

产品的特定领域和创新感知是近二十年来引起研究兴趣的话题,特别是在特定领域创新(DSI)结构发展之后。本文进行了一项荟萃分析来评估DSI的后果。为此,在9个数据库中共确定了276个作品,其中78个被纳入研究工作,为40,641个样本集产生了98个观察结果。结果表明:创新采纳、态度、行为意向、产品使用、意见领袖和风险感知之间存在显著的相关关系。此外,研究方法(调查与实验)和应用国家(西方与东方)是影响意见领袖、意见领袖与行为意向关系的调节因素。
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引用次数: 14
期刊
RAI Revista de Administra??o e Inova??o
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