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Karakteristik Teori Komunikasi dalam Penyiaran TVRI Medan untuk Membangun dan Menjaga Budaya di Sumatra Utara 棉兰电视台广播中的传播理论在北苏门答腊建设和维护文化的特点
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1562
Hotmatua Paralihan, Nisrina Ardra Hafizha, Afrini Yuninda Silitonga, Elisa Damayanti, Dwi Arlintang, Susan Ramadhani, Irhamna
North Sumatra is rich in cultural diversity, and television broadcasting can be an effective means of connecting and strengthening the community's cultural identity. This research explores the characteristics of communication theory in TVRI Medan broadcasting as an effort to build and strengthen cultural groups in North Sumatra. Using the free interview method with the Head of the Production Section of TVRI Medan in the context of a study visit to the UIN SU Communication Science study program to TVRI Medan. This research also uses library research methods, namely by using various literature in the form of books, scientific works, and national and international journals. This research focuses on the analysis of cultural broadcast programs, namely, Pesona Indonesia as a concrete case study. The results show that communication theory was successfully implemented through collaboration between broadcast communication theory and intercultural communication theory by looking at actual social reality. The implications of these findings provide practical guidance for the development of culture-based broadcasting programs
北苏门答腊具有丰富的文化多样性,电视广播可以成为连接和加强社区文化认同的有效手段。本研究探讨了棉兰电视台(TVRI Medan)广播中传播理论的特点,以努力建设和加强北苏门答腊的文化群体。本研究采用自由访谈的方法,在访问棉兰电视台的 UIN SU 传播科学研究项目的背景下,对棉兰电视台制作部门的负责人进行了访谈。本研究还使用了图书馆研究方法,即使用书籍、科学著作、国内和国际期刊等形式的各种文献。本研究重点分析了文化广播节目,即以印尼 Pesona 为具体案例。研究结果表明,通过对实际社会现实的考察,广播传播理论与跨文化传播理论之间的合作成功地贯彻了传播理论。这些研究结果的意义为基于文化的广播节目的发展提供了实际指导
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引用次数: 0
Pengaruh Konten dan Promosi Food Vlogger @Kokobuncit terhadap Minat Kuliner di Kalangan Mahasiswa Tata Boga Unesa 美食 Vlogger @Kokobuncit 的内容和宣传对 Unesa 餐饮专业学生烹饪兴趣的影响
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1017
Vanya Chairunnisa A.H.P, Sri Handajani, Mein Kharnolis, Ita Fatkhur Romadhoni
This research aims to determine (1) the influence of food vlogger @kokobuncit's content on culinary interest among UNESA culinary students, (2) the influence of food vlogger @kokobuncit's promotion on culinary interest among UNESA culinary students, (3) the influence of content and promotion food vlogger on culinary interest among UNESA culinary students. This research uses a survey method with a questionnaire data collection instrument via Google Forms. The subjects of this research are active students of the UNESA Culinary Education Bachelor's study program who meet the criteria, namely domiciled in Surabaya, aged 19-23 years, understand culinary, follow the @kokobuncit account or have watched food vlogger content @kokobuncit, and follow culinary trends in Surabaya via the @kokobuncit account. The number of respondents to this research was 50 people. The data was processed using multiple regression analysis for partial tests and simultaneous tests. The research results showed that: (1) the content of food vlogger @kokobuncit had an effect on culinary interest with a value of 4.430; (2) promotion of food vlogger @kokobuncit influences culinary interest with a value of 2.608; (3) content and promotion of food vlogger @kokobuncit simultaneously influence culinary interest with a value of 42.146 and an R square value of 0.642 or an influence size of 64.2%.Keywords: content, food vlogger, promotion, Instagram, culinary interest
本研究旨在确定:(1)美食视频博主 @kokobuncit 的内容对联合国教育、科学及文化组织(UNESA)烹饪专业学生烹饪兴趣的影响;(2)美食视频博主 @kokobuncit 的推广对联合国教育、科学及文化组织(UNESA)烹饪专业学生烹饪兴趣的影响;(3)美食视频博主的内容和推广对联合国教育、科学及文化组织(UNESA)烹饪专业学生烹饪兴趣的影响。本研究采用调查法,通过谷歌表格进行问卷数据收集。研究对象为UNESA烹饪教育学士学位课程的在读学生,他们符合以下标准,即户籍在泗水,年龄在19-23岁之间,了解烹饪,关注@kokobuncit账号或观看过@kokobuncit的美食视频内容,并通过@kokobuncit账号关注泗水的烹饪趋势。本研究的受访者人数为 50 人。数据采用多元回归分析法进行部分检验和同时检验。研究结果表明(1)美食视频博客 @kokobuncit 的内容对烹饪兴趣有影响,影响值为 4.430;(2)美食视频博客 @kokobuncit 的推广对烹饪兴趣有影响,影响值为 2.608;(3)美食视频博客 @kokobuncit 的内容和推广同时影响烹饪兴趣,影响值为 42.146,R 平方值为 0.642 或影响大小为 64.2%。关键词:内容、美食视频博客、推广、Instagram、烹饪兴趣
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引用次数: 0
Identitas Budaya pada Pemain Game Online ”Sky Children of the Light”: Pendekatan Etnografi Virtual 天空之子》网络游戏玩家的文化认同:虚拟民族志方法
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1573
Narasrey Merinda, Zainal Abidin, Maulana Rifai
Online Game: Sky Children of The Light is an adventure game that allows each player to meet others with different cultural backgrounds and languages without the need to enter a specific server. This game is developed by the company ThatGameCompany. The objective of this research is to understand how "Cultural Identity in the Interaction of Players in the Online Game Sky Children of The Light." This research uses a qualitative method and a virtual ethnography approach. The research process involves techniques such as interviews, observations, and the analysis of necessary data. The theoretical foundation for this research is the social identity theory by Henri Tajfel. The results of this research show that cultural identity in the game Sky is highly diverse due to players with various cultural backgrounds. These differences often lead to intercultural conflicts within the game.
网络游戏:Sky Children of The Light 是一款冒险游戏,每位玩家无需进入特定服务器即可结识具有不同文化背景和语言的其他人。该游戏由 ThatGameCompany 公司开发。本研究的目的是了解 "网络游戏《Sky Children of The Light》中玩家互动中的文化认同"。本研究采用定性方法和虚拟民族志方法。研究过程涉及访谈、观察和必要数据分析等技术。本研究的理论基础是亨利-塔杰菲尔(Henri Tajfel)的社会认同理论。研究结果表明,由于玩家的文化背景各不相同,《Sky》游戏中的文化认同也高度多样化。这些差异经常导致游戏中的跨文化冲突。
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引用次数: 0
Penggunaan Media Sosial Instagram Sebagai Media Dakwah Mahasiswa Komunikasi Penyiaran Islam Uinsu 将 Instagram 社交媒体用作仁洲大学伊斯兰广播通信专业学生的 "达瓦 "媒体
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1455
Erwan Efendi, Afriana Alawiah. AR, Dila Fitria, Miftahul Anwar Alamsyah, Rafly Surya Dharma
Social media is one of the information media that exists today, social media users come from various circles, from 9 year old children to adults, using social media requires vigilance, especially as parents, you must provide education to children, because through media Children can get positive sides from social media, such as interesting learning, but through social media there are also many negative sides, therefore there is a need for a high level of supervision over the use of social media. To make social media a medium that provides a positive side, there must be more content about da'wah, so in this research study Islamic broadcasting students create da'wah content through social media, how to spread their da'wah will be studied further in the discussion. The method used is literature and the type of research is qualitative. Based on the research results, the use of social media Instagram as a medium for Islamic broadcasting communication for students of Islamic broadcasting. Instagram social media is very influential for students of Islamic broadcasting communication, because Instagram social media can make preaching more interesting. And students can develop their existing talents and potential.
社交媒体是当今存在的信息媒体之一,社交媒体的用户来自不同的圈子,从 9 岁的孩子到成年人,使用社交媒体需要警惕,尤其是作为父母,必须对孩子进行教育,因为通过媒体,孩子们可以从社交媒体中获得积极的一面,比如有趣的学习,但通过社交媒体也有很多消极的一面,因此需要对社交媒体的使用进行高度监管。要使社交媒体成为提供积极方面的媒介,就必须有更多关于 "达瓦 "的内容,因此,在本研究中,伊斯兰广播专业的学生通过社交媒体创建了 "达瓦 "内容,如何传播他们的 "达瓦 "将在讨论中进一步研究。采用的方法是文献研究法,研究类型是定性研究法。根据研究结果,伊斯兰广播专业学生使用社交媒体 Instagram 作为伊斯兰广播传播媒介。Instagram 社交媒体对伊斯兰广播专业学生的影响非常大,因为 Instagram 社交媒体可以让宣讲变得更加有趣。而且学生们可以开发自己现有的才能和潜能。
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引用次数: 0
Meningkatkan Kepercayaan diri dalam Public Speaking untuk Berdakwah 增强公开演讲的信心,以利于布道
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i1.1403
Nur Salsa Auliya Zachani, Tia Nur Amrina, Meity Suryandari
Public Speaking is the process of speaking in public or an audience to convey information and influence the audience. Public speaking is also a skill. practice, and the process of giving a speech or speaking in front of a wide audience. The aim is to: Convey information, influence, express opinions, motivate, entertain. Self-confidence is a trait that a person has and is confident in his abilities. Self-confidence is very useful when we are speaking in front of many people. The relationship between public speaking and da'wah communication requires a change in the views or behavior of the audience to fulfill the wishes of the message conveyed. Thus, what has been conveyed by the preacher or communicator can influence the behavior of the communicant or mad'u to the extent of the communicator's ability to influence the development of the da'wah.
公开演讲是指在公众场合或听众面前发表演讲,以传递信息并影响听众的过程。当众讲话也是一种技能,是在广大听众面前发表演讲或讲话的实践和过程。目的是传递信息、影响、表达观点、激励、娱乐。自信是一个人对自己的能力充满信心的特质。当我们在许多人面前演讲时,自信心非常有用。公开演讲与 "达瓦赫 "传播之间的关系要求改变听众的观点或行为,以实现所传达信息的愿望。因此,传道者或传播者所传达的信息可以影响传播者或mad'u的行为,影响程度取决于传播者影响 "圣训 "发展的能力。
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引用次数: 0
Identitas Budaya pada Pemain Game Online ”Sky Children of the Light”: Pendekatan Etnografi Virtual 天空之子》网络游戏玩家的文化认同:虚拟民族志方法
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1573
Narasrey Merinda, Zainal Abidin, Maulana Rifai
Online Game: Sky Children of The Light is an adventure game that allows each player to meet others with different cultural backgrounds and languages without the need to enter a specific server. This game is developed by the company ThatGameCompany. The objective of this research is to understand how "Cultural Identity in the Interaction of Players in the Online Game Sky Children of The Light." This research uses a qualitative method and a virtual ethnography approach. The research process involves techniques such as interviews, observations, and the analysis of necessary data. The theoretical foundation for this research is the social identity theory by Henri Tajfel. The results of this research show that cultural identity in the game Sky is highly diverse due to players with various cultural backgrounds. These differences often lead to intercultural conflicts within the game.
网络游戏:Sky Children of The Light 是一款冒险游戏,每位玩家无需进入特定服务器即可结识具有不同文化背景和语言的其他人。该游戏由 ThatGameCompany 公司开发。本研究的目的是了解 "网络游戏《Sky Children of The Light》中玩家互动中的文化认同"。本研究采用定性方法和虚拟民族志方法。研究过程涉及访谈、观察和必要数据分析等技术。本研究的理论基础是亨利-塔杰菲尔(Henri Tajfel)的社会认同理论。研究结果表明,由于玩家的文化背景各不相同,《Sky》游戏中的文化认同也高度多样化。这些差异经常导致游戏中的跨文化冲突。
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引用次数: 0
Meningkatkan Kepercayaan diri dalam Public Speaking untuk Berdakwah 增强公开演讲的信心,以利于布道
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i1.1403
Nur Salsa Auliya Zachani, Tia Nur Amrina, Meity Suryandari
Public Speaking is the process of speaking in public or an audience to convey information and influence the audience. Public speaking is also a skill. practice, and the process of giving a speech or speaking in front of a wide audience. The aim is to: Convey information, influence, express opinions, motivate, entertain. Self-confidence is a trait that a person has and is confident in his abilities. Self-confidence is very useful when we are speaking in front of many people. The relationship between public speaking and da'wah communication requires a change in the views or behavior of the audience to fulfill the wishes of the message conveyed. Thus, what has been conveyed by the preacher or communicator can influence the behavior of the communicant or mad'u to the extent of the communicator's ability to influence the development of the da'wah.
公开演讲是指在公众场合或听众面前发表演讲,以传递信息并影响听众的过程。当众讲话也是一种技能,是在广大听众面前发表演讲或讲话的实践和过程。目的是传递信息、影响、表达观点、激励、娱乐。自信是一个人对自己的能力充满信心的特质。当我们在许多人面前演讲时,自信心非常有用。公开演讲与 "达瓦赫 "传播之间的关系要求改变听众的观点或行为,以实现所传达信息的愿望。因此,传道者或传播者所传达的信息可以影响传播者或mad'u的行为,影响程度取决于传播者影响 "圣训 "发展的能力。
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引用次数: 0
Analisis Pentingnya Kode Etik Public Relation dalam Menjaga Citra Perusahaan 分析《公共关系道德规范》对维护公司形象的重要性
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1553
Erwan Effendy,, Saima Putri Hsb, Salsa Fadilah Siregar, Yuli Awanda Harahap, Endah Rananda Gita Br Purba, Muhammad Yasim Harahap
Public Relations (PR) has a crucial role in a company's success. PR helps shape a company's positive image in the eyes of the public, maintain good relationships with customers and stakeholders, support marketing strategies, and maintain the company's reputation when facing a crisis. This research uses the Literature Review Study research method. By using this method, research will explore the concepts contained in the PR code of ethics, such as honesty, integrity and social responsibility. The literature review will provide an in-depth understanding of the ethical values ​​that are the basis for maintaining and building a positive company image. This research shows that Public Relations practitioners as one of the links between a company and its public certainly have guidelines that must be implemented. This guideline relates to the ethics and morals that a Public Relations practitioner must carry out in supporting his work. Public Relations Ethics is used as a guideline for professionalism and consideration for a Public Relations practitioner in acting and making decisions. A Public Relations practitioner certainly has duties and responsibilities that play an important role in the company's image.
公共关系(PR)对公司的成功起着至关重要的作用。公关有助于塑造公司在公众心目中的正面形象,与客户和利益相关者保持良好关系,支持营销战略,并在面临危机时维护公司声誉。本研究采用文献综述研究法。通过使用这种方法,研究将探索公关道德规范中包含的概念,如诚实、正直和社会责任。文献综述将提供对道德价值观的深入理解,这些价值观是维护和建立积极公司形象的基础。这项研究表明,公共关系从业人员作为公司与公众之间的纽带之一,当然有必须执行的准则。这一准则与公共关系从业者在支持其工作时必须遵守的伦理道德有关。公共关系职业道德是公共关系从业者在行动和决策时的职业素养和考虑因素的准则。公共关系从业者当然有义务和责任在公司形象方面发挥重要作用。
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引用次数: 0
Memahami Dampak Media Sosial terhadap Komunikasi Interpersonal: Pendekatan Teori Komunikasi 了解社交媒体对人际沟通的影响:传播理论方法
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i1.1423
Kartini, Elisa Damayanti, Nadya Dwi Ananda, Shafira Putri Zharifa, Nur Aida Nabila, Lia Zuraida, Hafiz Mansyur
The use of social reality construction theory as an addition to social exchange theory is a significant step towards understanding more deeply the impact of social media on interpersonal communication. Social reality construction theory offers a powerful perspective on how social media can shape individuals' perceptions of the reality around them. In this research, the literature method is used with a focus on reviewing and analyzing literature related to the impact of social media on interpersonal communication. The research aims to conduct a critical review of interpersonal communication theory and analyze how this theory has implications for social relationships in the digital era. This research shows that overall, changes in patterns of social relations that arise as a result of social media can be understood through the lens of social exchange theory. Social media provides a platform for information exchange, support, and social interaction, however, the impact is the emergence of dynamics that can sometimes sacrifice the depth and quality of traditional interpersonal relationships.
将社会现实建构理论作为社会交换理论的补充,是深入理解社交媒体对人际沟通影响的重要一步。社会现实建构理论提供了一个强有力的视角,说明社交媒体如何塑造个人对周围现实的看法。本研究采用文献资料法,重点回顾和分析与社交媒体对人际沟通的影响有关的文献资料。研究旨在对人际沟通理论进行批判性回顾,并分析这一理论对数字时代社会关系的影响。这项研究表明,总体而言,可以从社会交换理论的角度来理解社交媒体导致的社会关系模式的变化。社交媒体为信息交流、支持和社交互动提供了一个平台,但其影响是动态关系的出现,有时会牺牲传统人际关系的深度和质量。
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引用次数: 0
Analisis Pentingnya Kode Etik Public Relation dalam Menjaga Citra Perusahaan 分析《公共关系道德规范》对维护公司形象的重要性
Pub Date : 2024-02-11 DOI: 10.47467/dawatuna.v4i2.1553
Erwan Effendy,, Saima Putri Hsb, Salsa Fadilah Siregar, Yuli Awanda Harahap, Endah Rananda Gita Br Purba, Muhammad Yasim Harahap
Public Relations (PR) has a crucial role in a company's success. PR helps shape a company's positive image in the eyes of the public, maintain good relationships with customers and stakeholders, support marketing strategies, and maintain the company's reputation when facing a crisis. This research uses the Literature Review Study research method. By using this method, research will explore the concepts contained in the PR code of ethics, such as honesty, integrity and social responsibility. The literature review will provide an in-depth understanding of the ethical values ​​that are the basis for maintaining and building a positive company image. This research shows that Public Relations practitioners as one of the links between a company and its public certainly have guidelines that must be implemented. This guideline relates to the ethics and morals that a Public Relations practitioner must carry out in supporting his work. Public Relations Ethics is used as a guideline for professionalism and consideration for a Public Relations practitioner in acting and making decisions. A Public Relations practitioner certainly has duties and responsibilities that play an important role in the company's image.
公共关系(PR)对公司的成功起着至关重要的作用。公关有助于塑造公司在公众心目中的正面形象,与客户和利益相关者保持良好关系,支持营销战略,并在面临危机时维护公司声誉。本研究采用文献综述研究法。通过使用这种方法,研究将探索公关道德规范中包含的概念,如诚实、正直和社会责任。文献综述将提供对道德价值观的深入理解,这些价值观是维护和建立积极公司形象的基础。这项研究表明,公共关系从业人员作为公司与公众之间的纽带之一,当然有必须执行的准则。这一准则与公共关系从业者在支持其工作时必须遵守的伦理道德有关。公共关系职业道德是公共关系从业者在行动和决策时的职业素养和考虑因素的准则。公共关系从业者当然有义务和责任在公司形象方面发挥重要作用。
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引用次数: 0
期刊
Da'watuna: Journal of Communication and Islamic Broadcasting
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