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Effects of green innovation ecosystem coopetition, environmental management practices and digital innovation on carbon footprint reduction 绿色创新生态系统合作竞争、环境管理实践和数字创新对减少碳足迹的影响
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-11-06 DOI: 10.1108/ijchm-01-2024-0021
Fabricia S. Rosa, Rogério João Lunkes, Mauricio Codesso, Alcindo Cipriano Argolo Mendes, Gabriel Donadio Costa

Purpose

The purpose of this article is to analysis of the effects of green innovation ecosystem coopetition (cooperation and competition), environmental management practices (EMPs) and digital innovation (DI) on carbon footprint reduction.

Design/methodology/approach

To conduct the study, a questionnaire was administered to hotel managers from different regions of Brazil. Data were collected from 197 hotels and analyzed via partial least squares structural equation modeling.

Findings

The results show that green innovation ecosystem cooperation positively and significantly affects EMPs and DI. Green innovation ecosystem competition interactions also benefit the adoption of EMPs. However, they do not significantly influence the use of DI. The results indicate that hotels that are in a scenario of simultaneous competition and collaboration (coopetition) within the green innovation ecosystem can reduce carbon emissions when EMPs and DI are used.

Research limitations/implications

The authors contribute to the literature by showing different pathways for reducing the carbon footprint of hotels. The results expand the authors’ knowledge by showing evidence that cooperation and competition interactions can produce distinct effects, especially on DI. Thus, this study has important practical implications for hotel managers seeking to improve their environmental practices and DI with the help of external multiagent resources and knowledge.

Originality/value

This research contributes to the literature by examining how cooperation and competition interactions in the green innovation ecosystem help in the adoption of environmental management and DI practices.

目的本文旨在分析绿色创新生态系统合作(合作与竞争)、环境管理实践(EMPs)和数字创新(DI)对减少碳足迹的影响。研究结果表明,绿色创新生态系统合作对 EMPs 和 DI 有积极而显著的影响。绿色创新生态系统的竞争互动也有利于 EMPs 的采用。但是,它们对 DI 的使用没有明显影响。结果表明,在绿色创新生态系统中同时处于竞争与合作(合作竞争)情景下的酒店,在使用 EMPs 和 DI 时可以减少碳排放。研究局限/意义作者通过展示减少酒店碳足迹的不同途径,为文献做出了贡献。研究结果表明,合作与竞争的相互作用会产生不同的效果,尤其是对 DI 的影响,从而扩展了作者的知识。因此,这项研究对于酒店管理者借助外部多代理资源和知识改善其环境实践和直接排放具有重要的现实意义。 原创性/价值这项研究通过考察绿色创新生态系统中的合作与竞争互动如何有助于采用环境管理和直接排放实践,为相关文献做出了贡献。
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引用次数: 0
A triadic model of job retention and turnover dynamics in the hospitality industry 酒店业职位保留和人员流动动态的三元模型
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-31 DOI: 10.1108/ijchm-02-2024-0298
Robertico Croes, Hugo Padrón-Ávila, Manuel Rivera, Chaithanya Renduchintala
<h3>Purpose</h3><p>This study aims to examine key factors influencing hospitality employee turnover in a post-pandemic context, challenging conventional assumptions about the role of demographics and work-related factors in retention decisions.</p><!--/ Abstract__block --><h3>Design/methodology/approach</h3><p>The research adopted a comprehensive framework using the capability approach and geospatial data analysis, integrating social vulnerability indexes with survey responses from 797 hospitality employees. This study analyzed turnover intentions across demographics, job roles and regions, focusing on Florida’s I-4 corridor.</p><!--/ Abstract__block --><h3>Findings</h3><p>Individual conversion factors like age and marital status were the strongest predictors of turnover, with older and married employees less likely to leave their jobs. In contrast, traditional variables like income, education and job type did not significantly influence turnover intentions. The pandemic blurred distinctions between job roles, highlighting personal circumstances, health risks and economic pressures as critical factors. Contrary to expectations, financial assistance did not significantly reduce turnover intentions. In addition, employees’ life circumstances, such as social vulnerability, influence labor relations and turnover more than work-related conditions.</p><!--/ Abstract__block --><h3>Research limitations/implications</h3><p>This study enriches turnover literature by confirming that personal life circumstances, like age and marital status, are pivotal in understanding employee retention. It challenges conventional demographic and work-related predictors and urges future research to explore the interaction between personal and professional factors in the hospitality industry. The study’s agent-based framework deepens the understanding of how various factors shape employee decisions to stay or leave.</p><!--/ Abstract__block --><h3>Practical implications</h3><p>The findings suggest that hospitality employers must develop more localized, employee-centric retention strategies, especially for younger employees. Tailored approaches considering regional and demographic differences, such as providing career development opportunities and flexible work conditions, could foster long-term loyalty. In rural areas, retention efforts should focus on improving job satisfaction and community support, while in urban areas, strategies prioritize career progression and flexibility.</p><!--/ Abstract__block --><h3>Social implications</h3><p>The study’s findings have significant social implications, particularly in reshaping how employee retention strategies are developed in the hospitality industry. By emphasizing life circumstances over traditional work-related factors, the research highlights the importance of supporting employees’ resilience, especially for those facing social vulnerability. Employers may need to create more flexible and inclusive policies that ac
目的本研究旨在探讨在大流行后背景下影响酒店业员工流失的关键因素,挑战关于人口统计学和工作相关因素在留任决策中作用的传统假设。研究结果年龄和婚姻状况等个人转换因素是预测离职的最有力因素,年龄较大和已婚的员工离职的可能性较小。相比之下,收入、教育程度和工作类型等传统变量对离职意向的影响不大。大流行病模糊了工作角色之间的区别,突出了个人情况、健康风险和经济压力这些关键因素。与预期相反,经济援助并没有明显降低离职意愿。此外,与工作相关的条件相比,员工的生活环境(如社会脆弱性)对劳动关系和离职的影响更大。 研究局限/意义 本研究证实了年龄和婚姻状况等个人生活环境在理解员工留任方面的关键作用,从而丰富了离职文献。它对传统的人口统计和工作相关预测因素提出了挑战,并敦促未来的研究探索酒店业中个人因素和职业因素之间的相互作用。研究基于代理人的框架加深了对各种因素如何影响员工去留决定的理解。研究结果表明,酒店业雇主必须制定更加本地化、以员工为中心的留任策略,尤其是针对年轻员工。考虑到地区和人口结构差异的定制方法,如提供职业发展机会和灵活的工作条件,可以培养员工的长期忠诚度。在农村地区,留住员工的工作重点应放在提高工作满意度和社区支持上,而在城市地区,留住员工的战略则应优先考虑职业发展和灵活性。通过强调生活环境而非传统的工作相关因素,研究强调了支持员工恢复能力的重要性,尤其是对于那些面临社会脆弱性的员工。雇主可能需要制定更加灵活、更具包容性的政策,以应对个人、经济和健康方面的挑战。此外,研究结果表明,仅靠经济援助不足以降低员工流失率,因此需要采取更全面的方法,将情感和社会支持结合起来,以培养一支更稳定、更忠诚的员工队伍。 原创性/价值 本研究挑战了传统的员工流失模式,将重点从与工作相关的因素转移到生活环境,尤其是老年员工和已婚员工的抗压能力。它整合了三个维度--个人(社会人口统计学)、社会(支持)和环境(工作类型、流行病挑战)--来研究它们对员工能动性的影响。这一三要素框架有助于深入了解个人、社会和环境因素如何影响离职决定。
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引用次数: 0
Women empowerment in restaurants: effects of femvertising, purplewashing and feminist identity on consumers’ willingness to pay a premium 餐厅中的女性赋权:女性广告、紫色洗礼和女性主义身份对消费者支付溢价意愿的影响
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-25 DOI: 10.1108/ijchm-03-2024-0398
Yizhi Li, Xi Yu, Ruoxi Qi, James Petrick

Purpose

Despite the increasing popularity of women-owned businesses in the marketplace, relatively few studies in the hospitality literature have focused on these businesses. Hence, this study aims to examine the impact of femvertising and purplewashing on consumers’ willingness to pay a premium at women-owned restaurants, as well as the role of feminist self-identification and psychological closeness underlying these associated effects. The study aims to provide insights into women-owned restaurant marketing strategies and to highlight the importance of authentic brand activism in consumer behavior in the restaurant industry.

Design/methodology/approach

Building on Construal Level Theory, this paper conducts two online experiments with 486 US participants who have dined at or ordered takeout from a restaurant. The studies aim to investigate consumers’ opinions about brand activism strategies (i.e. femvertising and purplewashing) in restaurants.

Findings

The results of two experimental studies indicate that a femvertising strategy increases consumers’ willingness to pay a premium for a women-owned restaurant compared to a non-women-owned restaurant. Moreover, consumers who identify more strongly as feminists are more likely to pay more for women-owned restaurants when purplewashing is absent (vs present). Additionally, psychological closeness serves as an underlying mechanism that explains these effects.

Practical implications

This study provides clear and actionable recommendations to help business stakeholders, owners and managers to market and advertise women-owned restaurants. For example, women-owned restaurant practitioners should feature women empowerment messaging in their advertisements to attract more consumers. However, they should avoid using purplewashing and other inauthentic brand activism practices in advertisements.

Originality/value

This research contributes to the hospitality literature on women entrepreneurship by exploring the effective marketing strategies of women-owned restaurants and investigating how to advertise women-owned businesses in the hospitality field. To the best of the authors’ knowledge, it is also the very first study to explore the role of femvertising and purplewashing in consumers’ food-related decision-making.

目的尽管女性拥有的企业在市场上越来越受欢迎,但酒店业文献中关注这些企业的研究却相对较少。因此,本研究旨在探讨女性广告和 "紫色洗礼 "对消费者在女性拥有的餐厅支付溢价意愿的影响,以及女性主义自我认同和心理亲近感在这些相关效应中的作用。本研究旨在为女性拥有的餐馆的营销策略提供见解,并强调真实的品牌行动主义在餐饮业消费者行为中的重要性。设计/方法/途径本文以构象水平理论为基础,对 486 名曾在餐馆就餐或点过外卖的美国参与者进行了两次在线实验。研究结果两项实验研究的结果表明,与非女性拥有的餐厅相比,女性广告策略会增加消费者为女性拥有的餐厅支付溢价的意愿。此外,在不存在(与存在)"紫色洗礼 "的情况下,更强烈认同女权主义者的消费者更愿意为女性经营的餐厅支付更多费用。此外,心理上的亲近感也是解释这些影响的潜在机制。 本研究提供了明确且可操作的建议,以帮助企业利益相关者、业主和管理者营销和宣传女性拥有的餐厅。例如,女性餐厅从业者应在广告中突出女性赋权的信息,以吸引更多消费者。原创性/价值这项研究通过探讨女性拥有的餐馆的有效营销策略,并研究如何在餐饮领域宣传女性拥有的企业,为有关女性创业的餐饮文献做出了贡献。据作者所知,这也是首次探讨女性广告和紫色洗礼在消费者食品相关决策中的作用的研究。
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引用次数: 0
Exploring memorable experiences in luxury hotels 探索豪华酒店的难忘体验
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-25 DOI: 10.1108/ijchm-03-2023-0428
Jessica C. Murray, Robert J. Harrington, Prakash K. Chathoth, M. Sajid Khan

Purpose

This study aims to explore memory-dominant logic (MDL) in the luxury hotel context to assess the flow of management experience decisions to memorable experiences, which lead to guest outcomes. While research into memorable experiences has gained traction, the theoretical underpinnings of what makes an experience memorable in a luxury hotel setting are not well documented.

Design/methodology/approach

A grounded theory, qualitative methodology was used to assess MDL value transformation. Inductive methods included conducting in-depth interviews with hotel managers and analyzing social media reviews for each hotel. Guest reviews served as an indicator of memory outcomes and the counterpoint to the managerial interviews, supporting or refuting interview findings.

Findings

Key dimensions emerged, emphasizing the importance of managerial inputs to experience design, service experience attributes and memorable experience creation, demonstrating a sequence of memory-based value creation and outcomes such as positive word of mouth/electronic word of mouth (WOM/eWOM). Sentiment analysis identified attributes that appear to be a “must-have” to avoid dissatisfaction, as well as areas at risk for negative memories. Dimensions were developed into a framework using themes derived from MDL value transformation, management and consumer inputs that influence memorable experience outcomes in this context.

Research limitations/implications

The study supported the MDL theoretical framework by illustrating the flow from managerial inputs to the service experience, to elements of experience co-creation, and through to the guests’ WOM/eWOM and experience memories. The findings highlighted the symbiotic relationship between firm culture and service experience design, providing guidance for managerial practice going forward.

Originality/value

This paper uncovers major themes and dimensions identified by guests and managers as necessary in creating memorable experiences in a luxury setting and develops a framework that serves as a foundation for further study, including anteceding factors and their impact on hedonic consumption across experience domains.

目的本研究旨在探索豪华酒店背景下的记忆主导逻辑(MDL),以评估管理经验决策与难忘体验之间的流程,从而得出客人的结果。虽然对难忘体验的研究已取得了一定的进展,但在豪华酒店环境中,是什么使体验令人难忘的理论基础却没有得到很好的记录。设计/方法/途径采用基础理论的定性方法来评估 MDL 的价值转换。归纳法包括与酒店经理进行深入访谈,以及分析每家酒店的社交媒体评论。访客评论既是记忆结果的指标,也是管理者访谈的对立面,支持或反驳访谈结果。研究结果关键维度的出现,强调了管理者对体验设计、服务体验属性和难忘体验创造的投入的重要性,展示了基于记忆的价值创造和积极口碑/电子口碑(WOM/eWOM)等结果的序列。情感分析确定了避免不满意的 "必备 "属性,以及可能产生负面记忆的领域。研究的局限性/意义这项研究通过说明从管理投入到服务体验,再到体验共创要素,直至客人的 WOM/eWOM 和体验记忆的流程,支持了 MDL 理论框架。研究结果强调了企业文化与服务体验设计之间的共生关系,为今后的管理实践提供了指导。原创性/价值本文揭示了客人和管理者认为在豪华环境中创造难忘体验所必需的主要主题和维度,并建立了一个框架,作为进一步研究的基础,包括前导因素及其对各体验领域享乐性消费的影响。
{"title":"Exploring memorable experiences in luxury hotels","authors":"Jessica C. Murray, Robert J. Harrington, Prakash K. Chathoth, M. Sajid Khan","doi":"10.1108/ijchm-03-2023-0428","DOIUrl":"https://doi.org/10.1108/ijchm-03-2023-0428","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to explore memory-dominant logic (MDL) in the luxury hotel context to assess the flow of management experience decisions to memorable experiences, which lead to guest outcomes. While research into memorable experiences has gained traction, the theoretical underpinnings of what makes an experience memorable in a luxury hotel setting are not well documented.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>A grounded theory, qualitative methodology was used to assess MDL value transformation. Inductive methods included conducting in-depth interviews with hotel managers and analyzing social media reviews for each hotel. Guest reviews served as an indicator of memory outcomes and the counterpoint to the managerial interviews, supporting or refuting interview findings.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Key dimensions emerged, emphasizing the importance of managerial inputs to experience design, service experience attributes and memorable experience creation, demonstrating a sequence of memory-based value creation and outcomes such as positive word of mouth/electronic word of mouth (WOM/eWOM). Sentiment analysis identified attributes that appear to be a “must-have” to avoid dissatisfaction, as well as areas at risk for negative memories. Dimensions were developed into a framework using themes derived from MDL value transformation, management and consumer inputs that influence memorable experience outcomes in this context.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>The study supported the MDL theoretical framework by illustrating the flow from managerial inputs to the service experience, to elements of experience co-creation, and through to the guests’ WOM/eWOM and experience memories. The findings highlighted the symbiotic relationship between firm culture and service experience design, providing guidance for managerial practice going forward.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This paper uncovers major themes and dimensions identified by guests and managers as necessary in creating memorable experiences in a luxury setting and develops a framework that serves as a foundation for further study, including anteceding factors and their impact on hedonic consumption across experience domains.</p><!--/ Abstract__block -->","PeriodicalId":13744,"journal":{"name":"International Journal of Contemporary Hospitality Management","volume":"211 1","pages":""},"PeriodicalIF":11.1,"publicationDate":"2024-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142487659","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Unraveling the customer orientation paradox 解开顾客导向的悖论
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-22 DOI: 10.1108/ijchm-04-2024-0535
Hyunghwa Oh, WooMi Jo, Jinok Susanna Kim, Jeongdoo Park

Purpose

This study aims to examine the roles of customer orientation (CO) and two distinct stress coping strategies – problem-focused (PC) and emotion-focused (EC) – in the positive relationship between customer incivility (CI) and job stress (JS).

Design/methodology/approach

Data were collected via a survey of casino dealers in South Korea. Common method variance was assessed using an unmeasured latent method construct, confirming both convergent and discriminant validity. Collinearity diagnostics were conducted to evaluate potential multicollinearity among independent variables. Hypotheses were tested using PROCESS Macro Models 1 and 3 to examine moderating effects and three-way interactions.

Findings

CI is positively related to JS. Employees with high CO experience greater JS when faced with CI compared to those with low CO. Highly customer-oriented employees with low coping strategies encounter significant JS when dealing with uncivil casino patrons.

Practical implications

Casino practitioners should balance CO strategies with effective stress management and support systems. This finding calls for a reevaluation of training programs and policies to maintain high service quality while ensuring employee well-being.

Originality/value

This study challenges the traditional view of CO as merely a stress-buffering factor by revealing its paradoxical role. It identifies individuals more susceptible to JS and demonstrates how the interaction between CI, CO and coping strategies (i.e. PC or EC) can escalate JS.

目的 本研究旨在探讨顾客导向(CO)和两种不同的压力应对策略--以问题为中心(PC)和以情绪为中心(EC)--在顾客不礼貌行为(CI)和工作压力(JS)之间的正相关关系中的作用。使用未测量的潜在方法构造对共同方法方差进行了评估,确认了收敛有效性和判别有效性。进行了共线性诊断,以评估自变量之间潜在的多重共线性。使用 PROCESS 宏模型 1 和 3 对假设进行了检验,以考察调节效应和三方交互作用。与 CO 值低的员工相比,CO 值高的员工在面对 CI 时会经历更多的 JS。实际意义赌场从业人员应在客户导向策略与有效的压力管理和支持系统之间取得平衡。这一发现要求对培训计划和政策进行重新评估,以便在确保员工福利的同时保持较高的服务质量。原创性/价值这项研究通过揭示 CO 的矛盾作用,挑战了将 CO 仅视为压力缓冲因素的传统观点。它识别出了更容易受到 JS 影响的个体,并展示了 CI、CO 和应对策略(即 PC 或 EC)之间的相互作用如何导致 JS 的升级。
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引用次数: 0
Mired in tasks: how daily workplace multitasking shapes employee service innovation behavior 深陷任务泥潭:日常工作场所的多任务处理如何影响员工的服务创新行为
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-22 DOI: 10.1108/ijchm-04-2024-0533
Peng Xie, Fen Fen Tian

Purpose

Drawing on conservation of resources theory, this paper aims to propose that daily multitasking increases employees’ daily role pressure, ultimately hindering their service innovation behavior. Furthermore, we suggest that trait mindfulness may mitigate this negative impact.

Design/methodology/approach

To empirically test the study hypotheses, this paper conducted a multilevel diary field study, collecting data from 64 employees over 10 working days to comprehensively validate the theoretical model.

Findings

The findings indicate that daily multitasking indirectly reduces daily service innovation behavior by increasing employee role pressure. Notably, this indirect effect is more pronounced among employees with lower trait mindfulness, while it is less significant for those with higher trait mindfulness.

Practical implications

Hotels should manage multitasking, reduce employee stress and promote service innovation by optimizing task allocation and redesigning work processes. Additionally, hotel management should adopt a multifaceted and innovative approach to foster mindfulness traits.

Originality/value

This study contributes to the literature on multitasking and innovation by examining how and when daily multitasking influences employee service innovation behavior.

目的本文以资源保护理论为基础,旨在提出日常多任务处理会增加员工的日常角色压力,最终阻碍他们的服务创新行为。为了对研究假设进行实证检验,本文开展了一项多层次的实地日记研究,收集了 64 名员工在 10 个工作日内的数据,以全面验证理论模型。研究结果研究结果表明,日常多任务处理会增加员工的角色压力,从而间接减少日常服务创新行为。实践意义酒店应通过优化任务分配和重新设计工作流程来管理多任务,减轻员工压力,促进服务创新。此外,酒店管理层应采取多方面的创新方法来培养正念特质。原创性/价值本研究通过考察日常多任务处理如何以及何时影响员工的服务创新行为,为有关多任务处理和创新的文献做出了贡献。
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引用次数: 0
Decoding organisational attractiveness: a fuzzy multi-criteria decision-making approach 解码组织吸引力:模糊多标准决策法
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-21 DOI: 10.1108/ijchm-02-2024-0258
Sanaz Vatankhah, Hamid Roodbari, Roya Rahimi, Atrina Oraee

Purpose

High-skilled employees are crucial for sustained competitive advantage of organisations. In the “war for talent”, organisations must position themselves as attractive employers. This study aims to introduce a unified framework to systematically identify and prioritise organisational attractiveness (OA) components, focusing on the extreme context of the airline industry.

Design/methodology/approach

Treating OA as a multi-criteria decision-making (MCDM) situation, this study uses the Fuzzy Delphi Method to validate key OA factors and the Fuzzy Analytical Hierarchy Process to prioritise them based on experts’ judgements.

Findings

This study identifies 5 criteria and 22 sub-criteria for OA, with job characteristics and person–job fit as most critical. These elements signal employment quality and skill–job alignment, reducing information asymmetry and attracting talent.

Practical implications

This research provides a practical framework for airline managers to identify and prioritise key aspects of OA to enhance their value proposition and attract and retain qualified employees. For policymakers, applying the OA framework supports informed policy decisions on employment standards and workforce development.

Originality/value

This research introduces a fuzzy OA index and a framework that enhances OA. By incorporating signalling theory into a fuzzy MCDM approach, it systematically addresses key OA components, offering a strategic method to boost OA.

目的高技能员工是企业保持竞争优势的关键。在 "人才争夺战 "中,组织必须将自己定位为具有吸引力的雇主。本研究旨在引入一个统一的框架,以航空业的极端环境为重点,系统地识别组织吸引力(OA)要素并确定其优先次序。本研究将组织吸引力视为一种多标准决策(MCDM)情境,采用模糊德尔菲法(Fuzzy Delphi Method)验证组织吸引力的关键因素,并根据专家的判断采用模糊分析层次法(Fuzzy Analytical Hierarchy Process)对这些因素进行优先排序。研究结果本研究确定了组织吸引力的 5 个标准和 22 个次级标准,其中工作特征和人职匹配最为关键。这项研究为航空公司管理者提供了一个实用框架,帮助他们识别并优先考虑 OA 的关键方面,以提升其价值主张,吸引并留住合格员工。对于政策制定者而言,应用 OA 框架有助于在就业标准和劳动力发展方面做出明智的决策。通过将信号理论纳入模糊 MCDM 方法,它系统地解决了 OA 的关键要素,提供了一种促进 OA 的战略方法。
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引用次数: 0
What drives viewers’ engagement in travel live streaming: a mixed-methods study from perceived value perspective 观众参与旅游直播的驱动因素:从感知价值角度进行的混合方法研究
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-17 DOI: 10.1108/ijchm-01-2024-0115
Yuangao Chen, Liyan Tao, Shuang Zheng, Shuiqing Yang, Fujun Li

Purpose

The purpose of this study is to explore the factors influencing viewers’ engagement intention in travel live streaming (TLS) from a perceived value perspective.

Design/methodology/approach

This study used a mixed-methods approach. In Study 1, 48 semistructured interviews were analyzed based on grounded theory and perceived value theory, and a research framework was established to investigate the impact of viewers’ engagement intentions in TLS. In Study 2, partial least squares structural equation modeling (PLS-SEM) was used to empirically validate survey data from 255 TLS viewers.

Findings

Through an analysis of the interview content, it was found that the expertise and interaction of the live streamer in TLS as well as the immersion, aesthetics and novelty of the live streaming scene are key influencing factors that affect the engagement of TLS viewers. This finding was confirmed through empirical research.

Practical implications

This research provides practical suggestions for live streamers, TLS platforms and local government to increase viewer engagement. Specifically, it provides methods and directions for the individual improvement of live streamers, further promotes the development and construction of the platform and underscores the importance of government initiatives in policy support and regulatory framework development.

Originality/value

This study focuses on the less-researched field of TLS. Using a mixed-methods approach combining interviews and PLS-SEM, this study explores the key factors that affect the engagement of TLS viewers based on the characteristics of live streamers and live streaming scenes.

目的本研究旨在从感知价值的角度探讨影响观众参与旅游直播(TLS)意向的因素。在研究 1 中,基于基础理论和感知价值理论对 48 个半结构式访谈进行了分析,并建立了研究框架,以探究观众参与 TLS 的意向的影响。研究结果通过对访谈内容的分析发现,TLS 中直播者的专业知识和互动以及直播场景的沉浸感、美感和新颖性是影响 TLS 观众参与度的关键影响因素。本研究为直播流媒体、TLS 平台和地方政府提高观众参与度提供了实用建议。具体而言,它为直播平台的个体改进提供了方法和方向,进一步促进了平台的发展和建设,并强调了政府在政策支持和监管框架发展方面的重要性。本研究采用访谈和 PLS-SEM 相结合的混合方法,根据直播者和直播场景的特点,探讨了影响 TLS 观众参与度的关键因素。
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引用次数: 0
Understanding the drivers of consumers’ acceptance and use of service robots in the hotel industry 了解酒店业消费者接受和使用服务机器人的驱动因素
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-16 DOI: 10.1108/ijchm-02-2024-0163
Heesup Han, Sung In Kim, Jin-Soo Lee, Inyoung Jung

Purpose

This study aims to discover factors and configurations that influence customers’ acceptance behaviors to investigate the current hospitality industry using service robots.

Design/methodology/approach

A mix of symmetrical and asymmetrical modeling methods was used for the data analysis. The symmetrical modeling was used to find the net effects, whereas asymmetrical modeling was adopted to find the combined configurations for hotel guests’ robot service acceptance behaviors.

Findings

The results revealed the significant effect of innovativeness, willingness to be a lighthouse customer, personal norms and concern about service robot performance on acceptance behaviors. In addition, the complex solution models using characteristics of tech-forward consumers, norms and attitude and uncertainty and concern were found.

Practical implications

The study shows directions to hotel marketers, to help them make customers adopt service robots.

Originality/value

The study explored customer service robot acceptance behaviors based on comprehensive theoretical backgrounds, including the technology acceptance model, theory of planned behavior, norm activation model and service robot acceptance model.

目的 本研究旨在发现影响顾客接受行为的因素和配置,以调查当前酒店业使用服务机器人的情况。结果结果显示,创新能力、成为灯塔顾客的意愿、个人规范和对服务机器人性能的关注对接受行为有显著影响。原创性/价值本研究基于技术接受模型、计划行为理论、规范激活模型和服务机器人接受模型等综合理论背景,探讨了顾客服务机器人接受行为。
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引用次数: 0
Age-inclusive hospitality and tourism: navigating the metaverse travel with avatar 老少皆宜的接待和旅游:用虚拟化身驾驭元宇宙旅行
IF 11.1 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2024-10-09 DOI: 10.1108/ijchm-03-2024-0323
Fei Hao, Ki-Joon Back, Kaye Kye Sung Kye-Sung Chon

Purpose

This study aims to investigate the impact of virtual tours on the engagement and travel intentions of older adults, emphasizing the role of emotional and informative content. It aims to enhance travel confidence and reduce stress among older travelers, fostering inclusive tourism through advanced avatar technology.

Design/methodology/approach

Using two between-subjects experiments, this research compares the effects of emotion-driven and knowledge-centric virtual tours on older adults. It explores the mediating role of travel confidence and stress reduction, along with the moderating influence of positive psychological cues on engagement and travel intentions.

Findings

The results highlight the potential of technology in promoting inclusive tourism. Emotionally engaging virtual tours significantly increase travel intentions among older adults by boosting confidence and alleviating stress, with positive psychological cues enhancing these effects.

Practical implications

This study offers valuable insights for tourism industry stakeholders by suggesting the development of avatar-based virtual tours tailored to the emotional and cognitive needs of older travelers. This approach could create more accessible and satisfying tourism experiences for older travelers.

Originality/value

This study extends the socioemotional selectivity theory to the realm of metaverse travel, providing a novel perspective on the emotional and cognitive engagement of older adults in the metaverse. This underscores the importance of inclusive technology in addressing the needs of older travelers.

目的本研究旨在调查虚拟旅游对老年人参与和旅游意向的影响,强调情感和信息内容的作用。设计/方法/途径通过两个主体间实验,本研究比较了情感驱动型虚拟游和知识中心型虚拟游对老年人的影响。研究探讨了旅游信心和减压的中介作用,以及积极心理暗示对参与和旅游意向的调节作用。这项研究为旅游业利益相关者提供了宝贵的见解,建议开发基于虚拟人物的虚拟旅游,以满足老年游客的情感和认知需求。原创性/价值本研究将社会情感选择性理论扩展到了元宇宙旅游领域,为老年人在元宇宙中的情感和认知参与提供了一个新的视角。这强调了包容性技术在满足老年旅游者需求方面的重要性。
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引用次数: 0
期刊
International Journal of Contemporary Hospitality Management
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