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The challenge of remanufactured products: the role of returns policy and channel structure to reduce consumers' perceived risk 再制造产品的挑战:退货政策和渠道结构对降低消费者感知风险的作用
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-26 DOI: 10.1108/IJPDLM-03-2020-0089
I. Confente, I. Russo, Simone T. Peinkofer, R. Frankel
While remanufactured products represent an increasingly researched phenomenon in the literature, not much is known about consumers' understanding and acceptance of such products. This study explores this issue in the context of the theory of perceived risk (TPR), investigating return policy leniency and distribution channel choice as potential factors to foster remanufactured products' sales.,This research utilizes an experimental design composed of a pre-test and a scenario-based main experiment to explore how return policy leniency might mitigate consumers' perceived risk and how their related purchase intention differs across two types of retail distribution channel structures (i.e. brick-and-mortar vs. online).,The investigation into the efficacy of return policy leniency within two retail distribution channel settings (i.e. brick-and-mortar vs. online) illustrates that providing a lenient return policy is an effective “cue” in increasing consumer purchase intention for remanufactured products. While prior literature has established that consumers value return policy leniency for new products, the authors provide empirical evidence that this preference also applies to remanufactured products. Notably, that return policy preference holds true in both channel settings (i.e. brick-and-mortar vs. online) under consideration. Additionally, and contrary to the authors’ predictions, consumers perceived remanufactured products sold via both channel settings as equally risky, thus highlighting that both are appropriate distribution channels for remanufactured products. Finally, while research on new products provides some initial guidance on consumer perceptions of quality and risk, the study provides empirical evidence into the difference of perceived risk with regard to new versus remanufactured products.,By employing the TPR, this research explored the role played by two supply chain management related factors (returns policy and channel structure) in reducing consumer's perceived risk and increasing purchase intention. In doing so, this study answers the call for more consumer-based supply chain management research in a controlled experimental research setting.
虽然再制造产品在文献中代表了一种越来越多的研究现象,但对消费者对此类产品的理解和接受程度知之甚少。本研究在感知风险理论(TPR)的背景下探讨了这一问题,调查了退货政策宽松和分销渠道选择作为促进再制造产品销售的潜在因素。,本研究采用了一个由预测试和基于场景的主实验组成的实验设计,探讨退货政策宽松如何减轻消费者的感知风险,以及他们的相关购买意愿在两种类型的零售分销渠道结构(即实体店和网上店)中的差异。,对两种零售分销渠道环境(即实体店和网上店)中退货政策宽松效果的调查表明,提供宽松的退货政策是提高消费者对再制造产品购买意愿的有效“提示”。虽然先前的文献已经证明,消费者重视对新产品的退货政策宽松,但作者提供了经验证据,证明这种偏好也适用于再制造产品。值得注意的是,这种退货政策偏好在所考虑的两种渠道设置(即实体与在线)中都适用。此外,与作者的预测相反,消费者认为通过这两种渠道销售的再制造产品风险相同,从而强调这两种途径都是再制造产品的合适分销渠道。最后,虽然对新产品的研究为消费者对质量和风险的感知提供了一些初步指导,但该研究为新产品与再制造产品感知风险的差异提供了经验证据。,通过TPR,本研究探讨了两个与供应链管理相关的因素(退货政策和渠道结构)在降低消费者感知风险和提高购买意愿方面所起的作用。通过这样做,本研究回应了在受控实验研究环境中进行更多基于消费者的供应链管理研究的呼吁。
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引用次数: 8
Unravelling collaboration mechanisms for green logistics: the perspectives of shippers and logistics service providers 解开绿色物流的合作机制:托运人和物流服务提供商的视角
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-25 DOI: 10.1108/IJPDLM-09-2019-0274
Amer Jazairy, Robin von Haartman, M. Björklund
PurposeThe green logistics literature remains undecided on how collaboration between shippers (i.e. logistics buyers) and logistics service providers (LSPs) may facilitate green logistics practices (GLPs). This paper identifies two types of collaboration mechanisms, relation specific and knowledge sharing, to systematically examine their influence on facilitating the different types of GLPs – as seen by shippers versus LSPs.Design/methodology/approachSurvey responses of 169 shippers and 162 LSPs in Sweden were collected and analysed using exploratory- and confirmatory factor analysis, followed by multiple regression analysis.FindingsThe findings reveal that neither of the actors consistently favour a certain type of collaboration mechanisms for facilitating all types of GLPs. Although it was found that both actors share the same view on the role of collaboration mechanisms for some GLPs, their views took contrasting forms for others.Research limitations/implicationsThis study contributes to the green logistics literature by incorporating a trilateral distinction to present collaboration recommendations for GLPs, based on (1) the collaboration mechanism at play, (2) the actor's perspective and (3) the GLP in question.Practical implicationsInsights are offered to managers at shipper/LSP firms to apply the right (“fit for purpose”) collaboration mechanisms in their relationships with their logistics partners with respect to the desired GLPs.Originality/valueThis is one of the first large-scale studies to systematically reveal in what way collaboration can facilitate the different types of GLPs.
目的绿色物流文献尚未决定托运人(即物流买家)和物流服务提供商(LSP)之间的合作如何促进绿色物流实践(GLP)。本文确定了两种类型的合作机制,即特定关系和知识共享,以系统地检查它们对促进不同类型的GLP的影响——正如托运人和LSP所看到的那样。设计/方法/方法收集了瑞典169名托运人和162名LSP的调查响应,并使用探索性和验证性因素分析进行了分析,然后进行多元回归分析。调查结果显示,两个参与者都不一贯支持某种类型的合作机制来促进所有类型的GLP。尽管研究发现,两个行为体对一些GLP的合作机制的作用有着相同的看法,但对另一些GLP,他们的看法却截然不同。研究局限性/含义本研究基于(1)正在发挥作用的合作机制、(2)参与者的观点和(3)有问题的GLP,通过纳入三方区别来提出GLP的合作建议,为绿色物流文献做出了贡献。实际含义向托运人/LSP公司的管理人员提供见解,以在他们与物流合作伙伴的关系中应用正确的(“符合目的”)协作机制来实现所需的GLP。原始性/价值这是第一批系统揭示协作以何种方式促进不同类型GLP的大规模研究之一。
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引用次数: 10
Towards a taxonomy of crowdsourced delivery business models 走向众包交付商业模式的分类
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-25 DOI: 10.1108/IJPDLM-10-2019-0326
Georgiana Ciobotaru, S. Chankov
PurposeThe paper aims to develop (1) a comprehensive framework for classifying crowdshipping business models and (2) a taxonomy of currently implemented crowdshipping business models.Design/methodology/approachThe business models of 105 companies offering crowdsourced delivery services are analysed. Cluster analysis and principal component analysis are applied to develop a business model taxonomy.FindingsA detailed crowdsourced delivery business model framework with 74 features is developed. Based on it, six distinct clusters of crowdshipping business models are identified. One cluster stands out as the most appealing to customers based on social media metrics, indicating which type of crowdshipping business models is the most successful.Research limitations/implicationsDetailed investigations of each of the six clusters and of recent crowdshipping business model developments are needed in further research in order to enhance the derived taxonomy.Practical implicationsThis paper serves as a best-practices guide for both start-ups and global logistics operators for establishing or further developing their crowdsourced delivery business models.Originality/valueThis paper provides a holistic understanding of the business models applied in the crowdshipping industry and is a valuable contribution to the yet small amount of studies in the crowd logistics field.
目的本文旨在开发(1)一个对众包商业模式进行分类的综合框架,以及(2)目前实现的众包商业模型的分类法。设计/方法论/方法分析了105家提供众包配送服务的公司的商业模式。应用聚类分析和主成分分析来开发业务模型分类法。Findings开发了一个具有74个功能的详细众包交付商业模式框架。在此基础上,确定了六种不同的众包商业模式集群。根据社交媒体指标,其中一个集群最吸引客户,表明哪种类型的众筹商业模式最成功。研究局限性/含义在进一步研究中,需要对六个集群中的每一个集群以及最近众包商业模式的发展进行详细调查,以增强衍生的分类法。实践意义本文为初创企业和全球物流运营商建立或进一步发展其众包配送业务模式提供了最佳实践指南。原创性/价值本文全面了解了众包行业中应用的商业模式,对众包物流领域的少量研究做出了宝贵贡献。
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引用次数: 12
Crowd-shipping for urban food rescue logistics 城市食品救援物流的拥挤运输
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-09 DOI: 10.1108/IJPDLM-01-2020-0001
A. Mittal, Nilufer Oran Gibson, Caroline C. Krejci, Amy A. Marusak
PurposeThe purpose of this research is to gain a better understanding of how a crowd-shipping platform can achieve a critical mass of senders and carrier crowd members to yield network effects that are necessary for the platform to grow and thrive. Specifically, this research studies the participation decisions of both senders and carriers over time and the impacts of the resulting feedback loop on platform growth and performance.Design/methodology/approachAn agent-based model is developed and used to study dynamic behavior and network effects within a simulated crowd-shipping platform. The model allows both carriers and senders to be represented as autonomous, heterogeneous and adaptive agents, whose decisions to participate in the platform impact the participation of other agents over time. Survey data inform the logic governing agent decisions and behaviors.FindingsThe feedback loop created by individual sender and carrier agents' participation decisions generates complex and dynamic network effects that are observable at the platform level. Experimental results demonstrate the importance of having sufficient crowd carriers available when the platform is initially launched, as well as ensuring that sender and carrier participation remains balanced as the platform grows over time.Research limitations/implicationsThe model successfully demonstrates the power of agent-based modeling (ABM) in analyzing network effects in crowd-shipping systems. However, the model has not yet been fully validated with data from a real-world crowd-shipping platform. Furthermore, the model's geographic scope is limited to a single census tract. Platform behavior will likely differ across geographic regions, with varying demographics and sender/carrier density.Practical implicationsThe modeling approach can be used to provide the manager of a volunteer-based crowd-shipping program for food rescue with insights on how to achieve a critical mass of participants, with an appropriate balance between the number of restaurant food donation delivery requests and the number of crowd-shippers available and willing to make those deliveries.Social implicationsThis research can help a crowd-shipping platform for urban food rescue to grow and become self-sustainable, thereby serving more food-insecure people.Originality/valueThe model represents both senders and the carrier crowd as autonomous, heterogeneous and adaptive agents, such that network effects resulting from their interactions can emerge and be observed over time. The model was designed to study a volunteer crowd-shipping platform for food rescue, with participant motivations driven by personal values and social factors, rather than monetary incentives.
目的本研究的目的是更好地了解群组运输平台如何实现临界数量的发送者和运营商群组成员,以产生平台发展和繁荣所需的网络效果。具体而言,本研究研究研究了发送者和运营商在一段时间内的参与决策,以及由此产生的反馈回路对平台增长和性能的影响。设计/方法论/方法开发了一个基于代理的模型,并用于研究模拟人群运输平台内的动态行为和网络效应。该模型允许运营商和发送者都被表示为自主、异构和自适应的代理,其参与平台的决定会随着时间的推移影响其他代理的参与。调查数据为管理代理决策和行为的逻辑提供信息。发现由单个发送者和运营商代理的参与决策创建的反馈回路会产生复杂而动态的网络效应,这些效应在平台层面上是可以观察到的。实验结果表明,在平台最初推出时,有足够的人群载体可用,并确保随着平台的发展,发送者和载体的参与保持平衡,这一点非常重要。研究局限性/含义该模型成功地展示了基于代理的建模(ABM)在分析拥挤运输系统中的网络效应方面的能力。然而,该模型尚未通过真实世界人群运输平台的数据进行充分验证。此外,该模型的地理范围仅限于一个人口普查区。不同地理区域的平台行为可能会有所不同,人口统计数据和发件人/运营商密度也不同。实际含义建模方法可用于为基于志愿者的食品救援人群运送计划的管理者提供如何获得临界数量参与者的见解,并在餐厅食品捐赠运送请求数量与可用和愿意运送的人群托运人数量之间取得适当平衡。社会影响这项研究可以帮助城市粮食救援的人群运输平台发展壮大并实现自我可持续,从而为更多粮食不安全的人提供服务。独创性/价值该模型将发送者和载体群体都表示为自主、异构和自适应的主体,因此它们的交互产生的网络效应可以随着时间的推移出现并观察到。该模型旨在研究一个用于食品救援的志愿者群体运输平台,参与者的动机由个人价值观和社会因素驱动,而不是金钱激励。
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引用次数: 13
Supply chain resilience and its interplay with digital technologies: making innovations work in emergency situations 供应链弹性及其与数字技术的相互作用:使创新在紧急情况下发挥作用
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-06 DOI: 10.1108/IJPDLM-03-2021-409
D. Ivanov, J. Blackhurst, Ajay Das
Supply chain resilience and its interplay with digital technologies: making innovations work in emergency situations Resilience in supply chains is as vital for firms as immune systems are for human beings. Immune systems continuously monitor, anticipate and adapt to dynamic environments. Similarly, resilience capabilities in supply chains (SC) enable recovery and adaptation when the SC are exposed to and affected by changes in environmental and operational factors (MacCarthy et al., 2016). One such significant and rapidly emerging change is digitalization in firms and in society (Richey et al., 2016, Ivanov et al., 2019c; Panetto et al., 2019). Supply chain resilience (SCR), as a capability, is both challenged and enhanced by digitalization. Although the concept of resilience in supply chain management (SCM) is not new (Pettit et al., 2010; Blackhurst et al., 2011; Brandon-Jones et al., 2014; Hohenstein et al., 2015; Chowdhury and Quaddus, 2017; Hosseini et al., 2019; Xu et al., 2020), ongoing developments in digital technologies have been introduced fairly recently in the field of SCR and have not yet been well explored (Papadopoulos et al., 2017; Dubey et al., 2021; Ivanov et al., 2019a, b; Queiroz et al., 2019; Brintrup et al., 2020; Lohmer et al., 2020; Ralston and Blackhurst, 2020). Innovations in digital technologies influence the development of new paradigms, principles and models in SCM in general, and SCR in particular. We consider digital technology as a combination of Industry 4.0, the Internet of Things (IoT), Big Data analytics, artificial intelligence, advanced tracking and tracing technologies, wearables and additive manufacturing (Baryannis et al., 2019; B€ uy€ uk€ozkan and G€oçer, 2018; Ben-Daya et al., 2019; Ivanov et al., 2020; Frazzon et al., 2021). Accompanying such technological advances in managing SCR are similar advances in organizational practice and culture, involving the socio-technical aspects of new technology use. Moreover, the outbreak of coronavirus disease 2019 (COVID-19) virus and the associated global pandemic showed that firms with an extensive utilization of digital technologies could operate with more resilience due to enhanced visibility and co-ordination (Ivanov, 2020a; Ivanov and Das, 2020; Queiroz et al., 2020). The interplay of SCR and digital technologies can be considered in light of three dimensions.
供应链弹性及其与数字技术的相互作用:使创新在紧急情况下发挥作用供应链弹性对企业的重要性与免疫系统对人类的重要性一样。免疫系统持续监测、预测和适应动态环境。同样,当供应链暴露于环境和运营因素的变化并受到其影响时,供应链的恢复能力能够实现恢复和适应(MacCarthy等人,2016)。其中一个重大且迅速出现的变化是企业和社会的数字化(Richey等人,2016,Ivanov等人,2019c;Panetto等人,2019)。供应链弹性(SCR)作为一种能力,受到数字化的挑战和增强。尽管供应链管理中的弹性概念并不新鲜(Pettit et al.,2010;Blackhurst et al.,2011;Brandon Jones et al.,2014;Hohenstein et al.,2015;Chowdhury和Quaddus,2017;Hosseini et al.,2019;Xu et al.,2020),数字技术的持续发展最近才被引入SCR领域,尚未得到很好的探索(Papadopoulos等人,2017;Dubey等人,2021;Ivanov等人,2019a,b;Queiroz等人,2019;Brintrup等人,2020;Lohmer等人,2020年;Ralston和Blackhurst,2020)。数字技术的创新影响着供应链管理,特别是SCR的新范式、原则和模型的发展。我们认为数字技术是工业4.0、物联网、大数据分析、人工智能、先进的跟踪和追踪技术、可穿戴设备和增材制造的结合(Baryannis等人,2019;B€uy€uk€ozkan和G€oçer,2018;Ben Daya等人,2019年;Ivanov等人,2020;Frazzon等人,2021)。伴随着SCR管理方面的技术进步,还有组织实践和文化方面的类似进步,涉及新技术使用的社会技术方面。此外,2019冠状病毒病(新冠肺炎)病毒的爆发和相关的全球大流行表明,由于可见性和协调性的增强,广泛利用数字技术的公司可以以更大的弹性运营(Ivanov,2020a;Ivanov和Das,2020;Queiroz等人,2020)。可控硅和数字技术的相互作用可以从三个维度来考虑。
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引用次数: 32
Characterizing third-party logistics setups in the context of construction 在建设背景下第三方物流设置的特征
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-03-03 DOI: 10.1108/IJPDLM-03-2019-0078
A. Fredriksson, M. Janné, Martin Rudberg
The use of third-party logistics (TPL) setups in construction has increased but is still a new phenomenon. The purpose was to increase understanding of how structural and management dimensions are related in CLSs by describing how CTPL setups are used.,Ten dimensions to describe and structure CLSs were identified from the literature and used to structure a cross-case analysis of 13 Swedish CLSs.,The main findings are: (1) there are three typical initiators of CLSs: municipalities, developers and contractors; (2) CLSs are drivers for service differentiation and modularization among TPL providers as construction specific services are required; (3) CLSs play a new role in construction by coordinating logistics activities between the construction project and the vicinity of the site.,The study is based on 13 cases in the Swedish construction context. Additional studies of CLSs in other countries are needed.,The ten dimensions can be used as a guide in designing a CLS and in determining the order of design decisions. The identification and structuring of CTPL services also exemplify the variety of service offerings.,This is one of the first cross-case analyses of CLSs enabling the characterization of CTPL setups. This study identifies how different services included in the setup relate to the roles of SCM and logistics in construction.
第三方物流(TPL)在建筑中的使用有所增加,但仍然是一种新现象。目的是通过描述如何使用CTPL设置来增加对CLS中结构和管理维度如何相关的理解。,从文献中确定了描述和构建CLS的十个维度,并用于构建13个瑞典CLS的跨案例分析。,主要发现:(1)CLS有三个典型的发起者:市政当局、开发商和承包商;(2) CLS是第三方物流供应商之间服务差异化和模块化的驱动因素,因为需要特定于施工的服务;(3) CLS通过协调施工项目和现场附近的物流活动,在施工中发挥着新的作用。,该研究基于瑞典建筑环境中的13个案例。需要在其他国家对CLS进行更多的研究。,这十个维度可以作为设计CLS和确定设计决策顺序的指南。CTPL服务的识别和结构化也举例说明了各种服务提供。,这是CLS的第一次跨案例分析之一,能够对CTPL设置进行表征。本研究确定了设置中包含的不同服务与供应链管理和物流在施工中的作用之间的关系。
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引用次数: 15
The role of digitalized information sharing for flexibility capability utilization: lessons from Germany and Japan 数字化信息共享对柔性能力利用的作用:来自德国和日本的经验
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-02-25 DOI: 10.1108/IJPDLM-01-2020-0030
Mathias Doetzer, Alexander Pflaum
PurposeInformation-sharing and flexibility are considered to be major tools for risk mitigation and supply chain resiliency. However, less light has been shed on the role of information-sharing as an enabler to utilize flexibility capabilities before and after supply chain disruptions. The aim of this paper is to provide indications on how digitalized information-sharing (DIS) enhances flexibility capability utilization.Design/methodology/approachThe methodology follows a qualitative approach, including 31 transcribed semi-structured interviews with supply chain experts in Germany and Japan.FindingsThe findings indicate that DIS supports flexibility capability utilization in pre- and post-disruptive supply chain management. First, the enhancement of estimated transport time accuracy supports rapid supplier and transport mode adjustment. Second, while the effects of DIS in manufacturing are limited without pre-existing flexibility capabilities, steady internal and external DIS utilizes exciting manufacturing flexibility to cope with disruptions beyond production. Third, track and trace technologies enhance the value of shared data and allow flexibility in the form of demand-oriented distribution, but companies unable to adopt technologies can still enhance flexibility capabilities with DIS using the existing infrastructure.Originality/valueThis paper highlights the essential role of digital information-sharing for flexibility utilization in supply chain risk management. While existing studies engaged with flexibility and information-sharing in supply chain risk management, this study contributes by emphasizing digital information-sharing as a key triggering enabler for flexibility in pre- and post-disruptive phases.
目的信息共享和灵活性被认为是风险缓解和供应链弹性的主要工具。然而,在供应链中断前后,信息共享作为利用灵活性能力的推动者的作用却没有得到多少关注。本文的目的是为数字化信息共享(DIS)如何提高灵活性和利用率提供指示。设计/方法论/方法论采用定性方法,包括对德国和日本供应链专家进行的31次转录的半结构化访谈。首先,预计运输时间准确性的提高支持供应商和运输模式的快速调整。其次,虽然DIS在制造业中的作用是有限的,没有预先存在的灵活性能力,但稳定的内部和外部DIS利用令人兴奋的制造灵活性来应对生产之外的中断。第三,跟踪和追踪技术提高了共享数据的价值,并以面向需求的分发形式提供了灵活性,但无法采用技术的公司仍然可以利用现有基础设施通过DIS增强灵活性。独创性/价值本文强调了数字信息共享在供应链风险管理中灵活利用的重要作用。虽然现有研究涉及供应链风险管理中的灵活性和信息共享,但本研究强调数字信息共享是颠覆前和颠覆后阶段灵活性的关键触发因素。
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引用次数: 18
Guest editorial 客人编辑
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-01-28 DOI: 10.1108/ijpdlm-02-2021-408
Tore Listou, Bente Flygansvær
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引用次数: 0
Blockchain as supply chain technology: considering transparency and security 区块链作为供应链技术:考虑透明度和安全性
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-01-20 DOI: 10.1108/IJPDLM-08-2019-0234
Pei Xu, Joonghee Lee, James R. Barth, R. Richey
PurposeThis paper discusses how the features of blockchain technology impact supply chain transparency through the lens of the information security triad (confidentiality, integrity and availability). Ultimately, propositions are developed to encourage future research in supply chain applications of blockchain technology.Design/methodology/approachPropositions are developed based on a synthesis of the information security and supply chain transparency literature. Findings from text mining of Twitter data and a discussion of three major blockchain use cases support the development of the propositions.FindingsThe authors note that confidentiality limits supply chain transparency, which causes tension between transparency and security. Integrity and availability promote supply chain transparency. Blockchain features can preserve security and increase transparency at the same time, despite the tension between confidentiality and transparency.Research limitations/implicationsThe research was conducted at a time when most blockchain applications were still in pilot stages. The propositions developed should therefore be revisited as blockchain applications become more widely adopted and mature.Originality/valueThis study is among the first to examine the way blockchain technology eases the tension between supply chain transparency and security. Unlike other studies that have suggested only positive impacts of blockchain technology on transparency, this study demonstrates that blockchain features can influence transparency both positively and negatively.
目的本文从信息安全三元(机密性、完整性和可用性)的角度讨论了区块链技术的特点如何影响供应链透明度。最终,提出建议是为了鼓励区块链技术在供应链应用方面的未来研究。设计/方法论/方法论是在综合信息安全和供应链透明度文献的基础上提出的。推特数据文本挖掘的发现和对三个主要区块链用例的讨论支持了这些命题的发展。研究结果作者指出,保密性限制了供应链的透明度,这导致了透明度和安全性之间的紧张关系。完整性和可用性促进了供应链的透明度。区块链功能可以在保持安全的同时提高透明度,尽管保密性和透明度之间存在紧张关系。研究局限性/含义该研究是在大多数区块链应用仍处于试点阶段的时候进行的。因此,随着区块链应用的广泛采用和成熟,应该重新审视所提出的主张。独创性/价值这项研究是首批研究区块链技术缓解供应链透明度和安全性之间紧张关系的研究之一。与其他只表明区块链技术对透明度有积极影响的研究不同,这项研究表明,区块链功能可以对透明度产生积极和消极的影响。
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引用次数: 45
A seller perspective on economic and non-economic satisfaction as precursors to formalisation, specific investments and dependence in business relationships 卖方对经济和非经济满意度的看法是商业关系中正规化、具体投资和依赖的前兆
IF 6.7 3区 管理学 Q1 MANAGEMENT Pub Date : 2021-01-19 DOI: 10.1108/IJPDLM-11-2019-0336
Nils M. Høgevold, G. Svensson, M. Mpinganjira
Seen from the seller's point of view, this study examines economic and non-economic satisfaction as distinct conceptual variables, and tests how the constructs relate to each other and to the business transactional cost variables of formalisation, specific investments and dependence.,Data was collected from 213 key informants from Norwegian companies involved in business-to-business marketing. Structural equation modelling was used to test the posited hypotheses.,The findings show that sellers' economic satisfaction exerts a positive influence on non-economic satisfaction and on formalisation, while its posited influence on specific investments was not found to be significant. Formalisation was, however, not significantly influenced by seller non-economic satisfaction. Specific investment was positively influenced by seller non-economic satisfaction. The influence of formalisation on specific investments and dependence was significant. Specific investments were also found to be positively influenced by dependence.,The study reveals the importance of assessing both economic and non-economic satisfaction in trying to understand sellers' behaviour in business-to-business markets.,The findings show the need for managers to ensure economic satisfaction, as its affects non-economic satisfaction.,This study contributes to a better understanding of satisfaction in business-to-business exchange relationships and its relationship with transactional cost constructs based on a seller's perspective.
从卖方的角度来看,本研究将经济满意度和非经济满意度作为不同的概念变量进行了考察,并测试了这些结构如何相互关联,以及与形式化、具体投资和依赖性等商业交易成本变量的关系。,数据是从参与企业对企业营销的挪威公司的213名关键线人那里收集的。结构方程模型用于检验假设。,研究结果表明,卖家的经济满意度对非经济满意度和形式化有积极影响,而其对特定投资的假设影响并不显著。然而,形式化并未受到卖方非经济满意度的显著影响。具体投资受到卖方非经济满意度的积极影响。形式化对具体投资和依赖性的影响很大。具体投资也受到依赖性的积极影响。,这项研究揭示了评估经济和非经济满意度对于理解卖家在企业对企业市场中的行为的重要性。,研究结果表明,管理者需要确保经济满意度,因为它会影响非经济满意度。,本研究有助于更好地理解企业对企业交换关系中的满意度及其与基于卖方视角的交易成本结构的关系。
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引用次数: 4
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International Journal of Physical Distribution & Logistics Management
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