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Corporate social responsibility in marketing perspective 营销视角下的企业社会责任
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.472
E. Siswati, Rika Liftiana, J. Pudjowati
This research is qualitative research which aims to find out what forms of CSR implementation exist in domestic companies in East Java, the benefits for companies in implementing CSR and how CSR influences marketing. Respondents in this research were domestic companies in East Java. Data collection in the field was carried out using survey methods. After the data was obtained, data triangulation was carried out. Data analysis includes three components, namely data reduction, data presentation, and drawing conclusions. The research results found that the CSR programs implemented by companies on average were almost the same, namely helping to solve problems in the environment around the company. From implementing this CSR, the Company obtains several benefits, although they are not felt instantly at that time, namely increasing the company's goodwill so that stakeholders can feel the benefits. In the long term, the presence of goodwill and trust from the public will have an influence on customers and potential customers, namely attracting interest in buying the company's products or services. In the long term, this can increase the company's turnover so that the company can achieve its goals.
本研究是一项定性研究,旨在了解东爪哇国内企业实施企业社会责任的形式、企业实施企业社会责任的益处以及企业社会责任如何影响市场营销。本研究的受访者是东爪哇的国内公司。实地数据收集采用调查法进行。获得数据后,进行了数据三角分析。数据分析包括三个部分,即数据还原、数据展示和得出结论。研究结果发现,各公司平均实施的企业社会责任项目几乎相同,即帮助解决公司周边环境的问题。通过实施企业社会责任,公司获得了一些好处,尽管这些好处在当时并不能立即感受到,即增加公司的商誉,让利益相关者感受到好处。从长远来看,商誉和公众信任的存在会对客户和潜在客户产生影响,即吸引他们购买公司产品或服务的兴趣。从长远来看,这可以增加公司的营业额,从而实现公司的目标。
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引用次数: 0
Key action strategies for introducing smart manufacturing to small manufacturing industries 将智能制造引入小型制造业的关键行动策略
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.468
Jui-Chieh Chang, Liang-Chien Lee, Ren-Fang Chao
The global business environment is undergoing significant changes due to the impact of COVID-19 and shifts in workforce demographics, making organizational change an inevitable trend. In this context, the smooth adoption of smart manufacturing in the manufacturing industry is crucial for enhancing organizational value. Through a literature review, this study consolidated key factors related to organizational innovation and the implementation of smart manufacturing. The analytic hierarchy process (AHP) was employed to identify the prioritized sequence of key strategic actions for innovative operations. The results indicated that among 27 assessment indicators, motivation is the most crucial factor for organizational innovation/change. Subsequently, organizations must also prioritize strategic human resource deployment to accelerate the development of long-term organizational goals. This study further examined solutions to ensure both talent and organizational growth during the transformation of innovation strategies.  
受 COVID-19 和劳动力人口结构变化的影响,全球商业环境正在发生重大变化,组织变革成为不可避免的趋势。在此背景下,制造业顺利采用智能制造对提升组织价值至关重要。通过文献综述,本研究整合了与组织创新和实施智能制造相关的关键因素。采用层次分析法(AHP)确定了创新运营关键战略行动的优先顺序。结果表明,在 27 个评估指标中,动机是组织创新/变革的最关键因素。因此,组织还必须优先考虑战略性人力资源配置,以加快组织长期目标的发展。本研究进一步探讨了在创新战略转型期间确保人才和组织发展的解决方案。
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引用次数: 0
Financial development, institutional quality and economic growth in countries in sub-Saharan Africa (SSA) 撒哈拉以南非洲(SSA)国家的金融发展、机构质量和经济增长
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.461
Strike Mbulawa, Samuel Chingoiro
Over the years, there have been huge variations in the growth performances of the economies in SSA. Whilst these disparities can be attributed to a wide range of factors, it is generally understood that differences in their economic structures explain the capacity for generating growth and absorbing shocks during a recession. This study contributes to literature by examining the impact of institutional quality and financial development on economic growth in low- and middle-income countries. Data was obtained from the World Bank and covered the period from 1975 to 2020. The study employed an ARDL model to establish both short and long run dynamics in the two sub samples. The study confirmed both short and long run causality from financial and institutional quality to growth. Institutional quality enhances growth in both low- and middle-income countries in the long run. Whilst the direction of the impact is the same, the magnitude of the impact of institutional quality is different within the two categories. Institutional quality plays a more significant role in low-income countries compared to middle income economies. The study brings out potential financial fragility and systemic risks in financial institutions among countries in SSA. Policies that enhance the quality, consistency, and uniformity of legal reasoning in judicial decisions are ideal. Reducing the risk profile for investments may enhance the flow of credit to the private sector by financial institutions.
多年来,撒南非洲经济体的增长表现差异巨大。虽然这些差异可归因于多种因素,但人们普遍认为,经济结构的差异可解释经济衰退期间产生增长和吸收冲击的能力。本研究通过考察机构质量和金融发展对中低收入国家经济增长的影响,为相关文献做出了贡献。数据来自世界银行,时间跨度为 1975 年至 2020 年。研究采用 ARDL 模型建立了两个子样本的短期和长期动态。研究证实了金融和机构质量与增长之间的短期和长期因果关系。从长期来看,机构质量会促进低收入和中等收入国家的增长。虽然影响方向相同,但机构质量对两类国家的影响程度不同。与中等收入经济体相比,制度质量在低收入国家发挥着更重要的作用。这项研究揭示了撒哈拉以南非洲国家潜在的金融脆弱性和金融机构的系统性风险。理想的政策是提高司法判决中法律推理的质量、一致性和统一性。降低投资风险可促进金融机构向私营部门提供信贷。
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引用次数: 0
Artificial Intelligence for detecting and preventing procurement fraud 人工智能检测和预防采购欺诈
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.477
C. Ezeji
The utilization of powerful machine learning models in artificial intelligence offers novel prospects for the identification of fraudulent activities. Artificial Intelligence (AI) is a revolutionary technological tool that enhances the ability to detect and prevent fraud by improving efficiency and effectiveness. This research offers a thorough examination of the utilization of artificial intelligence technology in the realm of procurement fraud prevention and detection. Additionally, it highlights the obstacles that arise when employing machine learning techniques for the purpose of identifying and preventing fraudulent activities. A mixed methods approach was employed in this study, wherein data was collected through an unstructured interview and questionnaire. We conducted a comprehensive review of relevant scholarly articles and online resources. The findings indicate that fraudsters are progressively advancing in their skills, which poses a significant challenge in detecting fraudulent activities. The advent of AI in fraud detection has demonstrated its transformative impact. AI has achieved unparalleled precision and velocity in crime detection and prevention, surpassing the capabilities of any human. Artificial intelligence (AI) enhances the capacity for automation. Accessing unstructured data in the form of spreadsheets, digital documents, and email inboxes poses a significant issue for the procurement function. In order to achieve a successful procurement transformation, businesses should prioritize the creation of essential tools, guarantee acceptance through the establishment of a superior user experience, and integrate both novel and pre-existing technology. It is imperative to disseminate knowledge to the general public regarding the escalating sophistication of artificial intelligence (AI) in the realm of fraud detection and prevention. This includes elucidating the potential benefits of AI in identifying patterns of suspicious activities, assessing its efficacy in predicting potential threats or fraudulent activities prior to their manifestation, and exploring its utility in analyzing historical data pertaining to both familiar and unfamiliar forms of fraudulent behavior.
人工智能中强大的机器学习模型为识别欺诈活动提供了新的前景。人工智能(AI)是一种革命性的技术工具,可通过提高效率和效力来增强发现和预防欺诈的能力。本研究深入探讨了人工智能技术在采购欺诈预防和检测领域的应用。此外,它还强调了在使用机器学习技术识别和预防欺诈活动时出现的障碍。本研究采用了混合方法,通过非结构化访谈和问卷调查收集数据。我们对相关学术论文和在线资源进行了全面审查。研究结果表明,欺诈者的技能正在逐步提高,这给侦测欺诈活动带来了巨大挑战。人工智能在欺诈侦测领域的出现已显示出其变革性影响。人工智能在侦查和预防犯罪方面实现了无与伦比的精确度和速度,超越了任何人的能力。人工智能增强了自动化能力。访问电子表格、数字文档和电子邮件收件箱等形式的非结构化数据给采购职能带来了重大问题。为了实现成功的采购转型,企业应优先创建必要的工具,通过建立卓越的用户体验来保证接受度,并整合新技术和现有技术。当务之急是向公众传播人工智能(AI)在欺诈检测和预防领域不断升级的知识。这包括阐明人工智能在识别可疑活动模式方面的潜在优势,评估其在潜在威胁或欺诈活动显现之前对其进行预测的功效,以及探索其在分析与熟悉和不熟悉的欺诈行为形式相关的历史数据方面的实用性。
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引用次数: 0
Staff training and employee performance: Perspectives of the workplace 员工培训与员工绩效:工作场所的视角
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.475
T. Nzimakwe, Reward Utete
Whenever the issue of poor employee performance arises, the question of the provision of staff training takes center stage. Staff training is seen as the principal driving force and central to effective and efficient job performance. The quest to achieve high performance at the workplace has always been derailed by an acute lack of skills. Despite the plethora of studies of staff training and employee performance in different sectors, the literature has not yet explored the relationship between the two variables in the transport sector, particularly in the South African context. However, the relationship between staff training and employee performance has been engulfed in and apprehended by complexities, mistrust, and misunderstandings. It is through this premise that this paper seeks to evaluate the influence of staff training on employee performance in the transport sector. The study adopted an exploratory research design and tapped into a qualitative research approach. Using the purposive sampling technique, a sample of 15 respondents, comprised of skill development representatives of organizations operating in the transport sector in Durban, were interviewed. Unstructured interviews were used to collect data from the respondents. The key findings revealed that staff training has a positive influence on employee performance in the transport sector. The study plays a pivotal role in extending knowledge in the fields of staff training and employee performance.
每当出现员工绩效不佳的问题时,提供员工培训的问题就会成为焦点。员工培训被视为主要的推动力,是切实有效提高工作绩效的核心。工作场所追求高绩效的努力总是因技能严重不足而偏离正轨。尽管对不同行业的员工培训和员工绩效进行了大量研究,但文献尚未探讨这两个变量在运输行业的关系,特别是在南非的情况下。然而,员工培训与员工绩效之间的关系一直处于复杂、不信任和误解之中。本文正是以此为前提,试图评估员工培训对运输部门员工绩效的影响。本研究采用了探索性研究设计和定性研究方法。采用目的性抽样技术,对德班运输行业各组织的技能发展代表进行了抽样调查,共采访了 15 名受访者。采用非结构化访谈收集受访者的数据。主要研究结果显示,员工培训对运输部门的员工绩效有积极影响。这项研究在扩展员工培训和员工绩效领域的知识方面发挥了关键作用。
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引用次数: 0
The role of quality in airport services in passenger satisfaction at Aden Adde International Airport, Mogadishu, Somalia 机场服务质量对索马里摩加迪沙亚丁阿德国际机场乘客满意度的作用
Pub Date : 2024-03-23 DOI: 10.36096/ijbes.v6i1.480
Nuh Abdulle Farah, Umit Hacioglu
Service quality is crucial for all service providers operating in the open market across all industries, particularly in the aviation sector, which produces billions of dollars in annual revenue from its services. The level of service quality significantly influences client satisfaction, and conversely, customer happiness reciprocally affects the service provider. In order to attain diverse company objectives, it is imperative to prioritize customer happiness specifically during the process of privatization. The primary objective of this research is to examine the influence of airport service quality on customer satisfaction within the context of a privatized airport. Descriptive and correlation analyses were utilized in the study. A total of 400 questionnaires were administered to passengers who embarked from Aden Adde International Airport as part of the study. Subsequently, the data was subjected to analysis utilizing a statistical software program designed for social science software (SPSS). The results of this analysis revealed a robust and positive correlation between Airport customer services and customer happiness. The study additionally revealed that a significant proportion of the airport's passengers expressed dissatisfaction with the services provided by Aden Adde International airport. 
服务质量对于在公开市场上经营的各行各业的所有服务提供商来说都至关重要,尤其是在航空业,因为航空业每年的服务收入高达数十亿美元。服务质量的高低在很大程度上影响着客户的满意度,反之,客户的满意度也会对服务提供商产生影响。为了实现公司的不同目标,在私有化过程中必须优先考虑客户满意度。本研究的主要目的是探讨在机场私有化的背景下,机场服务质量对客户满意度的影响。研究采用了描述性分析和相关分析。作为研究的一部分,共向从亚丁-阿德国际机场登机的乘客发放了 400 份问卷。随后,利用专为社会科学软件设计的统计软件程序(SPSS)对数据进行了分析。分析结果显示,机场客户服务与客户满意度之间存在稳健的正相关关系。研究还显示,相当一部分机场乘客对亚丁-阿迪国际机场提供的服务表示不满。
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引用次数: 0
The goal of financial inclusion in Zambia’s 8th national development plan 赞比亚第八个国家发展计划中的普惠金融目标
Pub Date : 2023-12-31 DOI: 10.36096/ijbes.v5i4.442
Peter Silwimba
Zambia has not trailed behind other nations in promoting financial inclusion, one of its deliverables in its 2022-2026 Eighth National Development Plan. The analysis focused on the likelihood of reaching this goal and the implications for bank operating stability. A mixed research (quantitative and qualitative) approach was used and drew respondents from several remote areas in Zambia. A hypothesis test on the observed against the hypothesised mean (p-value = 1.93e-38 and <0.005) rejected the null to accept the alternative presupposition that banks have a relevant role in achieving financial inclusion, but they are not a necessary ingredient. The correlation test also aligned at both 95 and 99% confidence levels, that supported the null hypothesis to conclude that there is no correlation between the preferred channels of financial services and the adequacy of financial inclusion. Respondents felt that the financial inclusion services would still be offered at basic satisfactory levels regardless of the available form of financial service provider. The Kruskal-Wallis test supplemented the findings with p = 3.09667e-20(<0.05) that rejected null to conclude that any form of financial services is statistically significant in delivering basic financial inclusion in Zambia. The implications for banks are the risks for continuous survival because of the popular user-friendly alternative channels. It is recommended that the Bank of Zambia should sustain the relative relevance of formal banks by balancing their contributions with other innovative financial service channels. Banks should integrate with new market entrants, or the future will have a banking system without banks. Regulators must support banks’ survival traits such as the light set of criteria in their Know Your Customer (KYC) package.
赞比亚在促进金融包容性方面并不落后于其他国家,这是其 2022-2026 年第八个国家发展计划中的可实现目标之一。分析的重点是实现这一目标的可能性以及对银行经营稳定性的影响。研究采用了混合研究(定量和定性)方法,并从赞比亚几个偏远地区抽取了受访者。对观察到的平均值与假设的平均值进行了假设检验(P 值 = 1.93e-38 和 <0.005),结果否定了 null 假设,接受了另一假设,即银行在实现金融包容性方面发挥着相关作用,但并非必要因素。相关性检验也在 95% 和 99% 的置信水平上一致,支持零假设,即首选的金融服务渠道与普惠金融的充分性之间不存在相关性。受访者认为,无论金融服务提供商提供何种形式的金融服务,普惠金融服务都能达到基本满意的水平。Kruskal-Wallis 检验补充了这一结论,P = 3.09667e-20(<0.05)否定了 null,从而得出结论:在赞比亚,任何形式的金融服务在提供基本普惠金融方面都具有统计意义。这对银行的影响是,由于用户友好型替代渠道的流行,银行面临持续生存的风险。建议赞比亚银行通过平衡正规银行与其他创新金融服务渠道的贡献,维持正规银行的相对重要性。银行应与新的市场进入者融合,否则未来将出现一个没有银行的银行系统。监管机构必须支持银行的生存特质,如在其 "了解你的客户"(KYC)一揽子计划中制定一套严格的标准。
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引用次数: 0
Optimizing passenger experience: A technological preference analysis in Turkish Airports 优化乘客体验:土耳其机场技术偏好分析
Pub Date : 2023-12-31 DOI: 10.36096/ijbes.v5i4.460
Muhammad Humza, Umit Hacioglu
Aviation-oriented companies are continuously seeking innovative approaches to enhance the passenger experience and operational efficiency within the industry. The objective of this study is to evaluate the categorization of passengers' technological preferences in Turkish airports. The objectives of this study are to enhance the understanding of Aviation Companies in Turkey regarding the technology preferences of passengers and their fundamental needs, as well as to analyze the characteristics of passengers that are directly linked to their technological choices.  This study employs purposive sampling with a sample size of 455. Various statistical techniques, such as regression, correlation, and descriptive statistics, are employed to analyze the data. The findings indicate that biometric technology, personal device utilization, customisation and customization, as well as streaming and on-demand entertainment, greatly influence the technological preferences of travelers. Nevertheless, contactless solutions, inflight Wi-Fi, and mobile apps and digital services do not influence the technological preferences of travelers.
以航空为导向的公司不断寻求创新方法,以提升乘客体验和行业运营效率。本研究旨在对土耳其机场乘客的技术偏好进行分类评估。本研究的目的是加强土耳其航空企业对乘客技术偏好及其基本需求的了解,并分析与乘客技术选择直接相关的乘客特征。 本研究采用目的性抽样,样本数量为 455 个。数据分析采用了回归、相关和描述性统计等多种统计技术。研究结果表明,生物识别技术、个人设备使用、定制化和个性化以及流媒体和点播娱乐在很大程度上影响着旅客的技术偏好。然而,非接触式解决方案、机上 Wi-Fi 以及移动应用程序和数字服务并不影响旅客的技术偏好。
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引用次数: 0
The role of work facilities in moderating the influence of placement on employee performance 工作设施在调节工作安排对员工绩效影响方面的作用
Pub Date : 2023-12-31 DOI: 10.36096/ijbes.v5i4.453
Tri Mardiana
Placement and work facilities are the two main pillars in determining employee performance, but research that discusses both is still rare. This research aims to explore the role of work facilities in moderating employee placement on employee performance. This research involved 83 respondents from various fields of work at PT X with the aim of understanding how work placement and facilities influence employee performance. Samples were selected proportionally from various company divisions using probability sampling techniques. The research results show that work placement has a positive and significant influence on employee performance. Work facilities were also proven to have a positive and significant effect on performance. However, the hypothesis regarding the role of work facilities as a moderator of the effect of placement on performance was not proven (P value: 0.200). This means that work facilities at PT X do not significantly strengthen or weaken the relationship between placement and employee performance. Practically, these findings can serve as a guide to better understand the factors that influence employee performance and design more effective human resource management strategies.
职位安排和工作设施是决定员工绩效的两大支柱,但对这两者进行讨论的研究仍不多见。本研究旨在探讨工作设施在员工安置对员工绩效的调节作用。这项研究涉及 PT X 公司不同工作领域的 83 名受访者,旨在了解工作安排和工作设施如何影响员工绩效。样本采用概率抽样技术从公司各部门按比例抽取。研究结果表明,工作安排对员工绩效有积极而显著的影响。工作设施也被证明对绩效有积极和显著的影响。然而,关于工作安排对绩效影响的调节作用的假设没有得到证实(P 值:0.200)。这意味着 PT X 的工作设施并没有明显地加强或削弱职位安排与员工绩效之间的关系。实际上,这些研究结果可以作为指导,帮助我们更好地理解影响员工绩效的因素,并设计出更有效的人力资源管理战略。
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引用次数: 0
Microfinance practices versus sustainable welfare 小额金融实践与可持续福利
Pub Date : 2023-12-31 DOI: 10.36096/ijbes.v5i4.457
Dessy Isfianadewi
This study primarily investigates microfinance practices for sustainable community welfare. Microcredit aims to provide credit to poor people to help empower communities and reduce poverty. Community empowerment strategies can be carried out by increasing the productivity of poor communities to increase their income. A basic approach that emphasizes that the poor move from their current situation to a better position by empowering MSMEs through the distribution of microcredit by micro-financial institutions. Changes that will result in sustainable prosperity, decreasing inequality between regions, and reducing community income gaps. This research will use a qualitative approach using the case study method, which does not use statistical generalizations but uses logical and replicative generalizations. This research uses multiple cases with varying characteristics as research informants. Two microfinance institutions and ten cases of MSMEs will be selected in this research. The study was conducted at Sharia Microfinance Institutions as providers of microcredit and MSMEs receiving microcredit in the Southern region of the Special Region of Yogyakarta, Bantul. This district was chosen because Bantul has the highest poverty rate. This condition is the focus of attention for maximum treatment. This research will use three data collection methods: interview, observation, and documentation, to maintain the data's validity and reliability. Data triangulation was used to test the validity of the data. The data analysis process in this research uses two stages: descriptive analysis and within-case analysis. The research results found that microfinance practices carried out through Sharia Microfinance Institutions (SMFI), apart from focusing on providing accessible financing facilities, have also provided direction in developing MSMEs and taking action towards community welfare. SMFI regularly provides business development training to MSMEs
本研究主要调查小额信贷促进可持续社区福利的做法。小额信贷旨在向穷人提供信贷,帮助增强社区能力和减少贫困。社区赋权战略可以通过提高贫困社区的生产力来实施,以增加他们的收入。一种基本方法强调,通过小额金融机构发放小额信贷,增强中小微企业的能力,从而使穷人摆脱目前的处境,获得更好的发展。这些变化将带来可持续的繁荣,减少地区间的不平等,缩小社区收入差距。本研究将采用案例研究法的定性方法,该方法不使用统计归纳法,而是使用逻辑归纳法和复制归纳法。本研究采用多个具有不同特征的案例作为研究资料提供者。本研究将选取两家小额信贷机构和十个中小微企业案例。研究在日惹特区南部地区班图尔的伊斯兰教法小额信贷机构(小额信贷提供者)和接受小额信贷的中小微企业中进行。之所以选择该地区,是因为班图尔的贫困率最高。为了最大限度地改善这一状况,我们将重点关注这一地区。本研究将采用三种数据收集方法:访谈法、观察法和文献法,以保持数据的有效性和可靠性。数据三角测量法用于检验数据的有效性。本研究的数据分析过程分为两个阶段:描述性分析和案例内部分析。研究结果发现,通过伊斯兰教法小额信贷机构(SMFI)开展的小额信贷实践,除了专注于提供便捷的融资服务外,还为中小微企业的发展和社区福利行动提供了方向。伊斯兰小额信贷机构定期为中小微企业提供业务发展培训
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引用次数: 0
期刊
International Journal of Business Ecosystem &amp; Strategy (2687-2293)
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