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Ideal technologies, ideal women: AI and gender imaginaries in Redditors’ discussions on the Replika bot girlfriend 理想的技术,理想的女性:在reddit用户对Replika机器人女友的讨论中,人工智能和性别想象
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-08-19 DOI: 10.1177/01634437221119021
Iliana Depounti, Paula M. Saukko, Simone Natale
There is extensive literature on how expectations and imaginaries about artificial intelligence (AI) guide media and policy discussions. However, it has not been considered how such imaginaries are activated when users interact with AI technologies. We present findings of a study on how users on a subreddit discussed ‘training’ their Replika bot girlfriend. The discussions featured two discursive themes that focused on the AI imaginary of ideal technology and the gendered imaginary of the ideal bot girlfriend. Users expected their AI Replikas to both be customizable to serve their needs and to have a human-like or sassy mind of their own and not spit out machine-like answers. Users thus projected dominant notions of male control over technology and women, mixed with AI and postfeminist fantasies of ostensible independence onto the interactional agents and activated similar scripts embedded in the devices. The vicious feedback loop consolidated dominant scripts on gender and technology whilst appearing novel and created by users. While most research on the use of AI is conducted in applied computer science to improve user experience, this article outlines a media and cultural studies lens for a critical understanding of these emerging technologies as they become embedded in communication and meaning-making.
关于对人工智能(AI)的期望和想象如何引导媒体和政策讨论,有大量文献。然而,还没有考虑到当用户与人工智能技术交互时,这些想象是如何被激活的。我们展示了一项关于reddit用户如何讨论“训练”他们的Replika机器人女友的研究结果。讨论围绕着两个主题展开,一个是理想技术的人工智能想象,另一个是理想机器人女友的性别想象。用户希望他们的人工智能Replikas既可以定制以满足他们的需求,又拥有像人类一样或时髦的思维,而不是吐出机器一样的答案。因此,用户将男性控制技术和女性的主导观念,以及人工智能和后女权主义对表面上独立的幻想,投射到互动代理上,并激活嵌入设备中的类似脚本。恶性的反馈循环巩固了性别和技术上的主导剧本,同时又显得新颖和由用户创造。虽然大多数关于人工智能使用的研究都是在应用计算机科学中进行的,以改善用户体验,但本文概述了媒体和文化研究的视角,以便在这些新兴技术融入交流和意义创造时对它们进行批判性理解。
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引用次数: 5
The hypervisibility and discourses of ‘wokeness’ in digital culture 数字文化中“觉醒”的超可见性与话语
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-08-16 DOI: 10.1177/01634437221117490
Francesca Sobande, A. Kanai, Natasha Zeng
From its origins in Black grassroots activist and political consciousness raising spaces, the term ‘woke’ has shifted in its significance. Now broadly synonymous with statements on social media that are assumed to indicate an investment in tackling social injustices, specifically, antiblackness and racial injustice, it has also become the subject of heated critique. Using key case studies such as the ‘I take responsibility’ and Instagram ‘blackout’ campaigns of 2020, this commentary clarifies how the cultural conventions and affordances of both social media and celebrity have shaped conceptualizations of ‘wokeness’. In its marketization, we suggest that ‘wokeness’ goes beyond the associations of progressive politics that advertisers attempt to attach to brands. Rather, we suggest that ‘wokeness’ is also conceptualized in terms of the quality of individual practices connected with antiracism and left politics more broadly. Observing that desires for ‘wokeness’ underpin its visibility and contestation, we explore the affective entanglements of ‘wokeness’ with whiteness, neoliberal identity culture, genres of social media content, and perceived expressions of sincerity. In doing so, we theorize the digital development, hyper-visibility, and marketization of ‘wokeness’, to grapple with how internet, consumer, and celebrity culture is implicated in contemporary understandings and expectations of social justice work.
从黑人草根活动家和政治意识提升空间的起源,“觉醒”一词的意义已经发生了变化。如今,这句话大致等同于社交媒体上的言论,被认为是对解决社会不公正问题(特别是反黑人和种族不公正问题)的投资,它也成为了激烈批评的对象。通过对2020年“我承担责任”和Instagram“停电”活动等关键案例的研究,这篇评论澄清了社交媒体和名人的文化习俗和支持如何塑造了“觉醒”的概念。在其市场化过程中,我们认为“觉醒”超越了广告商试图附着在品牌上的进步政治的联系。相反,我们认为,“觉醒”也被概念化为与反种族主义和更广泛的左翼政治相关的个人实践的质量。观察到对“觉醒”的渴望支撑着它的可见性和争议性,我们探索了“觉醒”与白人、新自由主义身份文化、社交媒体内容类型和感知到的真诚表达之间的情感纠缠。在此过程中,我们将“觉醒”的数字化发展、超可见性和市场化理论化,以探讨互联网、消费者和名人文化如何影响当代对社会正义工作的理解和期望。
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引用次数: 10
Impairment, failure, emergency: A review essay on recent trends in media and disability studies 损伤、失败、紧急情况:媒体与残疾研究的最新趋势综述
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-08-11 DOI: 10.1177/01634437221117494
Domenico Napolitano, Silvio Ripetta, Vita Lasala
In this essay, three recently published books are reviewed: Diminished Faculties: A Political Phenomenology of Impairment, by Jonathan Sterne, Failure, by Neta Alexander and Arjun Appadurai, and In Case of Emergency, by Elizabeth Ellcessor. The essay argues that these three works contribute to the debate about media and disability by proposing a non ableist perspective – that is a perspective which doesn’t consider ability as a normative assumption – which affects both media theory and media practices. In this regard, the essay identifies three keywords which are potentially game changers in media studies: impairment, failure, emergency. Emphasizing the ‘normal’, ‘banal’ or ‘habitual’ character of these terms, the books here reviewed show how these keywords may enable us to go beyond the traditional idea of media as prostheses, and call for a different approach toward media and media studies: one which does not metaphorize disability but understands media as part of the sociocultural, political and economic context where a certain idea of ability and disability is both defined and materially enacted. An approach, therefore, that aims to deconstruct that idea.
本文回顾了最近出版的三本书:乔纳森·斯特恩的《能力减弱:损害的政治现象学》,内塔·亚历山大和阿琼·阿帕杜莱的《失败》,以及伊丽莎白·埃尔塞瑟的《紧急情况下》。本文认为,这三部作品通过提出一种不将能力视为规范假设的非能力主义视角,对媒体理论和媒体实践都产生了影响,从而促进了关于媒体和残疾的辩论。在这方面,本文确定了媒体研究中可能改变游戏规则的三个关键词:损伤、失败、紧急情况。这些书强调了这些术语的“正常”、“平庸”或“习惯”特征,展示了这些关键词如何使我们超越媒体作为假体的传统观念,并呼吁对媒体和媒体研究采取不同的方法:一种不隐喻残疾的方法,而是将媒体理解为社会文化、政治和经济背景的一部分,在这种背景下,某种能力和残疾的概念既被定义又被实际制定。因此,这是一种旨在解构这种观点的方法。
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引用次数: 0
Influencers as ideological intermediaries: promotional politics and authenticity labour in influencer collaborations 影响者作为意识形态中介:影响者合作中的宣传政治和真实性劳动
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-08-10 DOI: 10.1177/01634437221117505
Johanna Arnesson
Though politics and promotion have never been completely separate, the convergence between the two spheres is increasingly prominent in today’s digital culture. To broaden our understanding of such promotional politics in social media, this paper examines commercial collaborations between four Swedish influencers and two private companies that offer services enabled by specific neoliberal reforms during recent decades, and how they strive to present these services in a way that attracts an affluent but socially conscious middle-class. It argues that the political potential of influencers might not always be as spokespersons for a cause or party, but rather as ‘ideological intermediaries’ who promote a lifestyle to be inspired by, and aspire to. The analysis identifies the discourses that influencers draw on to achieve the promotional and ideological outcomes of commercial collaborations, as well as the authenticity labour that they perform in the texts. Further, the paper analyses how notions of authenticity also impact audiences’ interpretation and politicization of the collaborations, in the comment sections to the sponsored blogposts.
虽然政治和宣传从未完全分开,但在今天的数字文化中,这两个领域的融合越来越突出。为了扩大我们对社交媒体中这种宣传政治的理解,本文研究了四名瑞典有影响力的人与两家私营公司之间的商业合作,这些公司提供近几十年来特定的新自由主义改革所带来的服务,以及他们如何努力以吸引富裕但具有社会意识的中产阶级的方式提供这些服务。它认为,有影响力的人的政治潜力可能并不总是作为一项事业或政党的代言人,而是作为“意识形态的中介”,他们提倡一种受其启发和渴望的生活方式。分析确定了影响者为实现商业合作的宣传和意识形态结果所利用的话语,以及他们在文本中所做的真实性劳动。此外,本文还分析了真实性的概念如何影响受众对赞助博客文章的评论部分的合作的解释和政治化。
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引用次数: 6
Framing post-disaster collective action as ‘good news’: Possibilities and tensions 将灾后集体行动视为“好消息”:可能性与紧张关系
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-08-10 DOI: 10.1177/01634437221117502
S. Carlton, Sylvia Nissen, J. Wong
This article examines the development and implications of positive news media coverage of a crisis volunteer group across a decade of disaster responses. We investigate the case of the Student Volunteer Army in Aotearoa New Zealand, a group that has been positioned as a potential blueprint for youth-led disaster response. Drawing on in-depth interviews and news media sources, we trace how a distinct framing of the group as ‘good news’ consolidated across successive disasters, initially in media reporting and then through active cultivation by the group. The findings demonstrate the potential for positive media coverage of disaster volunteerism to assist people’s recovery and provide crisis volunteer groups with important leverage to further their operational abilities and challenge exclusionary power structures in post-disaster environments. However, our analysis also warns that simplifying accounts of post-disaster collective action to create ‘good news’ can produce internal tensions within crisis volunteer groups and reinforce the hierarchies and inequities that characterize disaster response.
本文考察了一个危机志愿者组织在十年的灾难响应中积极的新闻媒体报道的发展和影响。我们调查了新西兰奥特罗阿的学生志愿军的案例,这是一个被定位为青年领导的灾难应对的潜在蓝图的团体。通过深度采访和新闻媒体来源,我们追溯了这个群体作为“好消息”的独特框架是如何在连续的灾难中得到巩固的,最初是在媒体报道中,然后是通过群体的积极培养。研究结果表明,媒体对灾害志愿服务的积极报道有助于人们的恢复,并为危机志愿者团体提供重要的杠杆作用,以进一步提高他们的业务能力,并在灾后环境中挑战排他性的权力结构。然而,我们的分析也警告说,为了创造“好消息”而简化灾后集体行动的描述可能会在危机志愿者团体内部产生紧张关系,并强化作为灾害响应特征的等级制度和不平等。
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引用次数: 2
Platform governance at the margins: Social media creators’ experiences with algorithmic (in)visibility 边缘的平台治理:社交媒体创作者在算法可见性方面的经验
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-07-23 DOI: 10.1177/01634437221111923
B. Duffy, Colten Meisner
While champions of the “new” creative economy consistently hype the career possibilities furnished by YouTube, Instagram, TikTok, and the like, critics have cast a spotlight on the less auspicious elements of platform-dependent creative labor: exploitation, insecurity, and a culture of overwork. Social media creators are, moreover, beholden to the vagaries of platforms’ “inscrutable” socio-technical systems, particularly the algorithms that enable (or – conversely – thwart) their visibility. This article draws upon in-depth interviews with 30 social media creators – sampled from historically marginalized identities and/or stigmatized content genres – to explore their perceptions of, and experiences with, algorithmic (in)visibility. Together, their accounts evince a shared understanding that platforms enact governance unevenly – be it through formal (human and/or automated content moderation) or informal (shadowbans, biased algorithmic boosts) means. Creators’ understandings are implicated in experiential practices ranging from self-censorship to concerted efforts to circumvent algorithmic intervention. In closing, we consider how the regimes of discipline and punishment that structure the social media economy systematically disadvantage marginalized creators and cultural expressions deemed non-normative.
虽然“新”创意经济的拥护者一直在大肆宣传YouTube、Instagram、TikTok等提供的职业机会,但批评者却把焦点放在了依赖平台的创意劳动中不太吉利的因素上:剥削、不安全感和过度工作的文化。此外,社交媒体创作者还受制于平台“不可思议的”社会技术系统的变幻莫测,尤其是那些使其可见性得以实现(或相反地,阻碍其可见性)的算法。本文对30位社交媒体创作者进行了深度访谈,这些创作者来自历史上被边缘化的身份和/或被污名化的内容类型,探讨了他们对算法可见性的看法和经验。总之,他们的账户表明了一种共同的理解,即平台实施治理的方式是不公平的——无论是通过正式的(人工和/或自动内容审核)还是非正式的(阴影禁令、有偏见的算法提升)手段。创作者的理解涉及从自我审查到协同努力规避算法干预的经验实践。最后,我们考虑了构成社交媒体经济的纪律和惩罚制度是如何系统性地使边缘化的创作者和被视为不规范的文化表达处于不利地位的。
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引用次数: 23
Cultural politics of Netflix in local contexts: A case of the Korean media industries 本土语境下Netflix的文化政治——以韩国媒体产业为例
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-07-22 DOI: 10.1177/01634437221111917
Taeyoung Kim
This paper analyzes how stakeholders in the Korean media industries understand the penetration of Netflix and other foreign streaming video-on-demand (SVoD) platforms and how they respond to global SVoD players. Based on interviews with cultural workers and bureaucrats, the findings of this paper explore how stakeholders in the media industries interpret Netflix as both an investor who would enable them to produce a variety of content and introduce their products worldwide and as a competitor that has the potential to threaten domestic media production. Considering structural asymmetries caused by disparities in technologies and financial strength between local and global players in the market, as well as the distribution power which streaming moguls have enjoyed for years, the growing presence of Netflix in the domestic market may reduce the position of Korean media production as mere subcontractors of the platform. The paper’s findings shed light on analyzing the relationship between global streaming platforms and local cultural producers.
本文分析了韩国媒体行业的利益相关者如何理解Netflix和其他国外流媒体视频点播(SVoD)平台的渗透,以及他们如何应对全球SVoD播放器。基于对文化工作者和官僚的采访,本文的研究结果探讨了媒体行业的利益相关者如何将Netflix视为一个投资者,使他们能够生产各种内容并在全球范围内介绍他们的产品,以及一个有可能威胁国内媒体生产的竞争对手。考虑到国内和全球企业在技术和资金实力上的差异所造成的结构性不对称,以及流媒体巨头多年来享有的发行权,Netflix在国内市场的影响力不断扩大,可能会削弱韩国媒体制作作为该平台的分包商的地位。该论文的研究结果有助于分析全球流媒体平台与当地文化制作人之间的关系。
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引用次数: 7
Transcending Instagram: Affective Swedish hashtags taking intimate feminist entanglements from viral to ‘IRL’ 超越Instagram:瑞典情感标签将亲密的女权主义纠缠从病毒式传播到“现实生活”
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-07-22 DOI: 10.1177/01634437221111930
A. Barbala
This article investigates how affective hashtags on Instagram can contribute to forming intimate feminist entanglements transcending the digital sphere, resulting in offline demonstrations and rallies. In tracing the use of three Swedish hashtags emerging in the wake of #metoo, all surrounding women’s experiences with sexual harassment and violence, it is argued that affective hashtags can be a central component for explaining how social media-based campaigns can surpass online spaces and transition into more traditional forms of non-mediated feminist activity. Drawing from a 3-year immersion in feminist communities on Instagram, the article shows how hashtags here are reconceptualized into ‘affect triggers’, intimately entangling human and nonhuman entities along the way. It is suggested that a combination of feminist affect theory and insights from science and technology studies (STS) may offer a fruitful methodology for providing insights into the political potential of affect in forming augmented feminist realities.
这篇文章探讨了Instagram上有影响力的话题标签如何有助于形成超越数字领域的亲密女权主义纠缠,从而导致线下示威和集会。在追踪#metoo之后出现的三个瑞典标签的使用情况时,所有这些标签都围绕着女性遭受性骚扰和暴力的经历,作者认为,情感标签可以成为解释基于社交媒体的运动如何超越网络空间并过渡到更传统形式的非媒介女权主义活动的核心组成部分。这篇文章通过对Instagram上女权主义社区的3年沉浸感,展示了这里的标签是如何被重新定义为“情感触发器”的,在这个过程中,人类和非人类实体紧密地纠缠在一起。作者认为,将女性主义情感理论与科学技术研究(STS)的见解相结合,可以提供一种卓有成效的方法,以深入了解情感在形成增强女性主义现实中的政治潜力。
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引用次数: 1
The stories that tell us: smartphones and discursive reconstitution of transnational intimacy among migrant mothers 这些故事告诉我们:智能手机和移民母亲之间跨国亲密关系的话语重构
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-07-22 DOI: 10.1177/01634437221111907
Barui K Waruwu
The growing phenomenon of transnational families where the mothers work abroad has reinvigorated the debate on the fluidity of contemporary families. Family is no longer defined as household-bound, and family obligations are constantly negotiated. Research shows migrant mothers utilize communication technologies, most recently smartphones, to (re)constitute family intimacy and maternal identity from afar through everyday family practices. However, most research has focused on the material reconfiguration of family practices, essentially sidelining the discursive workings of intimacy and identity via mobile media. To address this gap, this ethnographic study draws on the narrative theories, particularly the small stories approach, to examine the narratives of Indonesian mothers in Hong Kong as embedded in their smartphone communication. The participant observation and narrative interviews with 25 migrant mothers revealed that maternal storytelling on smartphones is routine, eclectic, and personalized. These enable migrant mothers to craft and tell family stories to (1) rationalize distance and (2) bolster family resilience. This article concludes by reflecting upon the authorial privilege in constructing family narratives on mobile media. The implications on our understanding of the contextualizing power of narrative and power dynamics underlying mediated family communication are discussed.
母亲在国外工作的跨国家庭现象日益增多,重新激起了关于当代家庭流动性的辩论。家庭不再被定义为家庭约束,家庭义务也在不断协商。研究表明,移民母亲利用通信技术,最近是智能手机,通过日常家庭实践(重新)构建家庭亲密关系和母亲身份。然而,大多数研究都集中在家庭实践的物质重构上,基本上忽略了通过移动媒体的亲密关系和身份的话语作用。为了解决这一差距,这项民族志研究利用叙事理论,特别是小故事方法,来研究香港印尼母亲在智能手机交流中的叙事。通过对25名流动母亲的参与性观察和叙事访谈,我们发现,母亲在智能手机上讲故事是常规的、不拘一格的和个性化的。这使得移民母亲能够精心制作和讲述家庭故事,以(1)合理化距离,(2)增强家庭韧性。本文最后反思了在移动媒体上建构家庭叙事的作者特权。本文讨论了叙事的语境化力量和中介家庭沟通背后的权力动力学的含义。
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引用次数: 0
Framing safety of women in public transport: A media discourse analysis of sexual harassment cases in Bangladesh 构建妇女在公共交通中的安全:孟加拉国性骚扰案件的媒体话语分析
IF 3.3 1区 文学 Q1 COMMUNICATION Pub Date : 2022-07-21 DOI: 10.1177/01634437221111913
Seama Mowri, A. Bailey
This paper analyzes the role of print media in framing incidences of sexual harassment in public transport; particularly in the context of Bangladesh, where gender-based violence is highly prevalent in the public sphere. This article uses Douglas’ cultural theory to reflect on media practices and its institutional power to reframe the social problem through risk and blame attribution. We conducted a discourse analysis of 71 news articles extracted from four of the widely circulated and influential newspapers of Bangladesh. Our findings reveal that the hegemonic discourse of gender-based violence in public transport is systemic and/or primarily reliant on legal recourse. By contrast, discourses presenting sexual harassment as symptomatic of broader gender inequality is less frequent. Moreover, these media platforms belong to an assemblage of patriarchal social-power holders that collaborate with established law and order to facilitate a blame game, thereby relieving the same stakeholders of ownership and accountability. Given the power of news media in constructing meta-narratives of safety (and nudging policymakers), journalists must tread responsibly on issues of blame, women’s safety, and their rights to the city.
本文分析了平面媒体在塑造公共交通性骚扰事件中的作用;特别是在孟加拉国的背景下,基于性别的暴力在公共领域非常普遍。本文运用道格拉斯的文化理论对媒介实践及其制度性力量进行反思,通过风险归因和责任归因来重构社会问题。我们对71篇新闻文章进行了话语分析,这些文章摘自孟加拉国广为流传和有影响力的四份报纸。我们的研究结果表明,公共交通中基于性别的暴力的霸权话语是系统性的和/或主要依赖于法律追索权。相比之下,将性骚扰视为更广泛的性别不平等症状的论述就不那么频繁了。此外,这些媒体平台属于家长式社会权力持有者的集合,他们与既定的法律和秩序合作,促进指责游戏,从而减轻了相同的利益相关者的所有权和责任。鉴于新闻媒体在构建安全元叙事(以及推动政策制定者)方面的力量,记者必须负责任地处理责任、女性安全和她们对城市的权利等问题。
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引用次数: 2
期刊
Media, Culture & Society
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