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Global Narratives in Asian Countries 亚洲国家的全球叙事
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-5357-1.CH003
Ömer Çakın
In recent years, transmedia storytelling has gained a new dimension along with developing technologies. In Central Asian countries, where local values are strongly observed, the extent of local values' impact on transmedia storytelling has been a considerable dispute. In this chapter, the application of the concept of transmedia storytelling and transmedia narratives in advertising campaigns in Kazakhstan and Kyrgyzstan was explored. In the theoretical part of the research, the application of transmedia storytelling and transmedia narrative in narrative advertisements was examined. In the practical part of the research, a qualitative research was carried out to investigate the advertising campaigns realized in the framework of transmedia storytelling in Kazakhstan and Kyrgyzstan. In the survey of established advertising campaigns, the implementation form of a transmedia narrative has been examined, and evaluated through the transmedia narrative perspective.
近年来,随着技术的发展,跨媒体叙事获得了一个新的维度。在中亚国家,当地价值观受到强烈的关注,当地价值观对跨媒体叙事的影响程度一直存在相当大的争议。本章探讨了跨媒体叙事和跨媒体叙事概念在哈萨克斯坦和吉尔吉斯斯坦广告活动中的应用。在研究的理论部分,研究了跨媒体讲故事和跨媒体叙事在叙事广告中的应用。在研究的实践部分,我们进行了一项定性研究,以调查在哈萨克斯坦和吉尔吉斯斯坦的跨媒体叙事框架下实现的广告活动。在对已有广告活动的调查中,研究了跨媒体叙事的实施形式,并通过跨媒体叙事视角对其进行了评估。
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引用次数: 0
The Danger Social Media Poses to National Sovereignty and Global Security 社交媒体对国家主权和全球安全构成的威胁
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8884-0.ch006
D. Nickull
Social media networks have the capability to allow the spread of both factual information and disinformation amongst general populations at a pace unforeseen at any previous time in history. Those who are responsible for continuing to protect democratic principles can benefit from studying, understanding, and adapting to counteract this unheralded spread of data. Developing tactics and strategies to counter the antics of those who propagate disinformation to further their own causes will become necessary to protect the integrity of elections and other national and international interests. This chapter explores and reveals some of the general threats and potential counter measures to keep general populations protected from the negative effects of such campaigns.
社交媒体网络有能力让真实信息和虚假信息以前所未有的速度在普通人群中传播。那些有责任继续保护民主原则的人可以从研究、理解和适应中受益,以应对这种突如其来的数据传播。为了保护选举的公正性以及其他国家和国际利益,有必要制定战术和战略,打击那些为推进自己的事业而传播虚假信息的人的滑稽行为。本章探讨并揭示了一些一般的威胁和潜在的应对措施,以保护普通民众免受此类运动的负面影响。
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引用次数: 0
Representation of Women in the Connecting of the Public Space Area/Special Area 公共空间区域/特殊区域连接中的女性表现
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-1774-1.ch008
Ö. Atar
With the industrial revolution, the public/private distinction became even more acute. From the traditional point of view, those who make a living (men) by working outside the home in paid work are perceived as part of their participation in public life. Economically dependent people (women) were perceived as belonging to the private sphere. We see that the concept of private space is mentioned together with women. It is always criticized that the concepts of private sphere and motherhood limit women. The existing order is maintained by repeating these discourses in mass media such as cinema and television. In contemporary narrative cinema, however, this limitation of women is intended to be altered by addressing it with a different language or by going beyond conventional stereotypes. In this context, Mother! the film will be examined in the context of feminist film criticism through the representation of space.
随着工业革命的到来,公共/私人的区别变得更加尖锐。从传统观点来看,那些在家庭以外从事有偿工作谋生的人(男子)被认为是他们参与公共生活的一部分。经济上依赖的人(妇女)被认为属于私人领域。我们看到,私人空间的概念与女性一起被提到。人们总是批评私人领域和母性的概念限制了女性。现存的秩序是通过在电影和电视等大众媒介中重复这些话语来维持的。然而,在当代叙事电影中,这种对女性的限制是通过用不同的语言或超越传统的刻板印象来改变的。在这种情况下,妈妈!这部电影将通过对空间的表现,在女权主义电影批评的背景下进行审查。
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引用次数: 0
Out-Group Treatment in Higher Education 高等教育中的群体外待遇
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-8125-3.CH003
C. Havard, T. Ryan, Skylar S. Workman
The chapter investigates differences in the ways college students compare to out-groups using the different NCAA competition divisions. In particular, students enrolled at schools in all six (i.e., Power Five, Group of Five, FCS, DI No Football, DII, DIII) reported their perceptions of rival school's athletics teams using the Sport Rivalry Fan Perception Scale (SRFPS). Differences were found regarding student perceptions among competition divisions. Specifically, attendance at a Power Five School influenced student's willingness to support rival teams against other teams, the enjoyment from defeating the rival team, perceptions of rival academic prestige and fan behavior, and likelihood of experiencing Glory Out of Reflected Failure (GORFing), or celebrating when the rival experiences indirect failure. Further, students attending DI No Football Schools and DIII Schools chose academic prestige as a way to derogate their rival schools. Discussion focuses on implications to higher education and avenues for future research.
本章用不同的NCAA赛区来调查大学生与外群体之间的差异。特别是,在所有六所学校(即五强,五人组,FCS, DI No Football, DII, DIII)注册的学生使用体育竞争球迷感知量表(SRFPS)报告了他们对竞争对手学校田代表队的看法。不同赛区学生的认知存在差异。具体来说,五强学校的出场率影响了学生支持对手球队对抗其他球队的意愿,击败对手球队的乐趣,对对手学术声望和球迷行为的看法,以及体验“反映失败的荣耀”(GORFing)的可能性,或者在对手经历间接失败时庆祝的可能性。此外,参加DI No足球学校和DIII学校的学生选择学术声望作为贬低竞争对手学校的一种方式。讨论的重点是对高等教育的影响和未来研究的途径。
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引用次数: 4
Transmedia and the Vagueness of Narrative Structure 跨媒体与叙事结构的模糊性
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-5357-1.CH009
Ahmet Oktan
This chapter focuses on the types of transformations that transmedia applications cause on the narrative structure of motion pictures and television series. Since different methods are used to construct the story as a transmedia narrative in different films or series, as many works as possible are included in the study to make more accurate determinations. In this context, examples of Star Trek, The Godfather, The Matrix, Star Wars, Harry Potter, The Hunger Games, Shrek, Madagascar, Lost, Game of Thrones, Medcezir, and Vatanım Sensin have been examined in terms of their narrative structure. In these works, the condition of the parts constituting the story universe compared to the main narrative, the elements that enable the construction of new narratives related to the main narrative in different media, fictionalization of the elements such as story lines, characters, spaces, atmosphere, and sound, the methods that are used for the transition among stories, etc. have been examined.
本章主要讨论跨媒体应用对电影和电视剧叙事结构的影响。由于在不同的电影或系列中,故事作为跨媒体叙事的构建方法不同,因此研究中尽可能多地纳入作品,以做出更准确的判断。在这一背景下,我们研究了《星际迷航》、《教父》、《黑客帝国》、《星球大战》、《哈利波特》、《饥饿游戏》、《怪物史莱克》、《马达加斯加》、《迷失》、《权力的游戏》、《Medcezir》和《Vatanım Sensin》的叙事结构。在这些作品中,对构成故事宇宙的部分相对于主要叙事的状况、在不同媒介中与主要叙事相关的新叙事的构建要素、故事情节、人物、空间、氛围和声音等要素的虚构化、故事之间过渡的方法等进行了研究。
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引用次数: 0
Social Media and the Knowledge Gap 社交媒体和知识鸿沟
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8630-3.ch019
Çiçek Topçu
This study aims to test the relationship between the use of social media and the knowledge gap regarding COVID-19 in the Turkish environment. For this purpose of this empirical field, research was carried out throughout Turkey involving a large sample (N= 1033) in an effort to reveal how level of knowledge of social media users in Turkey regarding an issue in a particular question is shaped. The study discusses the data obtained in the field research. The conclusion, contrary to what is expected, emphasizes that social media environment has a particular presence as a communication tool, which closes the knowledge gap and fosters knowledge acquisition.
本研究旨在测试土耳其环境中社交媒体的使用与COVID-19知识差距之间的关系。为了这个实证领域的目的,在整个土耳其进行了一项涉及大样本(N= 1033)的研究,以揭示土耳其社交媒体用户对特定问题中某个问题的知识水平是如何形成的。本研究讨论了在实地调研中获得的数据。结论与预期相反,强调社交媒体环境作为一种沟通工具具有特殊的存在,它缩小了知识差距,促进了知识获取。
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引用次数: 0
A Framework for Well-Being in Interiors 室内健康的框架
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-4231-6.ch005
This chapter aims to propose an environmental design framework in order to contribute to sustainability with well-being criteria focusing on human factors. Designers need to handle the issue of well-being with a methodological approach, as it is very difficult to achieve with an intuitive attitude. There are several requirements that need to be fulfilled in order to create the environment that can promote user well-being. The framework proposal, consisting of contextual, functional, psychological, social, ergonomic, aesthetic, and sensory requirements as basic design criteria, aims to support both theoretical and practical activities regarding well-being in all living environments, as a crucial component of sustainability. In this sense, this chapter discusses all the components of the well-being framework and evaluates the effect of cultural differences on the hierarchy of these requirements.
本章旨在提出一个环境设计框架,以促进可持续发展与关注人为因素的福祉标准。设计师需要用方法论的方法来处理幸福的问题,因为这很难用直觉的态度来实现。为了创造能够促进用户福祉的环境,需要满足几个要求。该框架方案将语境、功能、心理、社会、人体工程学、美学和感官要求作为基本设计标准,旨在支持所有生活环境中关于幸福的理论和实践活动,作为可持续发展的关键组成部分。从这个意义上讲,本章讨论了福祉框架的所有组成部分,并评估了文化差异对这些需求层次的影响。
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引用次数: 0
Handbook of Research on Methodologies for Design and Production Practices in Interior Architecture 室内建筑设计与生产实践方法论研究手册
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-7254-2
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引用次数: 1
Handbook of Research on Combating Threats to Media Freedom and Journalist Safety 《打击对媒体自由和记者安全的威胁研究手册》
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-1298-2
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引用次数: 2
Well-Being and the Effect of Age in Interiors 幸福感和室内年龄的影响
Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-4231-6.ch006
This chapter starts from the assumption that understanding of well-being evolves over time (that's during history) and with time (that's in the lifecycle of people). These differences have not been considered with necessary attention until now, and a study carried by the authors is presented here: several interviews performed in different contexts and with differently aged people have shown some differences between young people, adults, and the elderly. In particular, results show that psychological needs change, overcoming functional or aesthetics requirements. Among young people, connection to context is not so important, as their social life is performed in social media more than in real, physical environments. Hierarchies evolve too, showing interesting results. At the same time, cultural context shows several, unexpected differences (e.g., about relation with natural and built context). These results invite one to design interiors as flexible spaces, available to be adapted over time and with time.
这一章从一个假设开始,即对幸福的理解是随着时间(即历史)和时间(即人的生命周期)而发展的。直到现在,这些差异还没有得到必要的重视,这里展示了作者进行的一项研究:在不同背景下对不同年龄的人进行的几次访谈显示,年轻人、成年人和老年人之间存在一些差异。特别是,结果表明心理需求的变化,克服了功能或美学需求。在年轻人中,与环境的联系并不那么重要,因为他们的社交生活更多地是在社交媒体上进行的,而不是在真实的物理环境中。等级制度也在进化,并显示出有趣的结果。同时,文化语境也显示出一些意想不到的差异(例如,与自然语境和建筑语境的关系)。这些结果邀请人们将室内设计为灵活的空间,可以随着时间的推移和时间的推移而适应。
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Advances in Media, Entertainment, and the Arts
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