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Upaya Peningkatan Volume Penjualan melalui Optimalisasi Kualitas Produk dan Saluran Distribusi 通过优化产品质量和分销渠道来增加销售量
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2514
Delly Aulia, R. Hidayat
The purpose of this study was to determine the effect of product quality and distribution channels on sales volume in SMEs. The sample of this study were 34 traders who redistributed the product, the sample was taken using a census sampling technique, namely the sampling technique when all members of the population are used as samples, the data analysis method used in this research is descriptive quantitative, while the data analysis model used in this research is multiple linear regression analysis. Testing this hypothesis using the coefficient of determination test (R2), partial test (t test) and simultaneous test (F test). The results of this study indicate that partially and simultaneously product quality and distribution channels have a significant effect on sales volume.
本研究的目的是确定产品质量和分销渠道对中小企业销售额的影响。本研究的样本为34名重新分配产品的交易商,样本采用人口普查抽样技术,即以所有人口成员为样本的抽样技术,本研究使用的数据分析方法为描述性定量分析,而本研究使用的数据分析模型为多元线性回归分析。采用决定系数检验(R2)、部分检验(t检验)和同时检验(F检验)对该假设进行检验。研究结果表明,产品质量和分销渠道对销量的影响部分显著,同时显著。
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引用次数: 2
Pengaruh Equity Market Timing Terhadap Struktur Modal Perusahaan Manufaktur di Bursa Efek Indonesia 平衡市场对印尼证券交易所制造业资本结构的影响
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2434
M. Alteza, N. Hidayah
This study aims to determine the effect of equity market timing on the capital structure of manufacturing companies that conducted initial public offerings on the Indonesia Stock Exchange. The population in this study is the manufacturing sector companies that conduct initial offerings on the Indonesia Stock Exchange in the 2010-2015 periods. Sampling was done using the purposive sampling method. Based on the criteria, 18 companies became the research sample. Capital structure in this study is proxied by leverage while equity market timing is proxied by the market-to-book ratio. The data analysis technique used is linear regression analysis with panel data estimation. Prior to the regression analysis, the model specification test and classical assumption test were carried out to ensure that the research model was feasible to use. The results of this study indicate that equity market timing has a negative and significant effect on the company's capital structure.
本研究旨在确定股票市场时机对在印尼证券交易所进行首次公开募股的制造公司资本结构的影响。本研究中的人口是2010-2015年期间在印度尼西亚证券交易所进行首次发行的制造业公司。采用目的抽样法进行抽样。根据这些标准,选取了18家公司作为研究样本。本研究中的资本结构由杠杆率代表,而股票市场时机由市净率代表。使用的数据分析技术是线性回归分析和面板数据估计。在进行回归分析之前,进行了模型规格检验和经典假设检验,以保证研究模型的可行性。研究结果表明,股票市场时机对公司资本结构具有显著的负向影响。
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引用次数: 0
Pengaruh Sosialisasi Perpajakan, Pemahaman Perpajakan, Tarif Pajak, dan Sanksi Pajak Terhadap Kepatuhan Wajib Pajak Pada Pelaku E-Commerce di Shopee 税收社会化、税收理解、关税以及对Shopee E-Commerce纳税人合规的税收制裁的影响
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2396
Napisah Napisah, Khusnul Khuluqi
The study aims to examine the effect of tax socialization, understanding of taxation, tax rates and tax sanctions on taxpayer compliance in e-commerce at Shopee. The population used in this study were all questionnaires distributed via chat on the Shopee platform. The data used were collected based on voluntary sampling method and obtained a sample of 104 respondents. The method used in this study is a quantitative method using SPSS. The result in this study reveal that the variables of taxation socialization, understanding of taxation, and tax sanctions have no effect on taxpayer compliance in e-commerce at Shopee and tax rates affect taxpayer compliance in e-commerce at Shopee.
本研究旨在考察税收社会化、对税收的理解、税率和税收制裁对Shopee电子商务中纳税人合规性的影响。本研究使用的人群均为在Shopee平台上通过聊天方式发放的问卷。数据采用自愿抽样法收集,共抽样104人。本研究使用的方法是使用SPSS的定量方法。本研究结果显示,税收社会化、税收理解、税收制裁等变量对Shopee电子商务纳税人遵从性没有影响,税率对Shopee电子商务纳税人遵从性有影响。
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引用次数: 1
Pengaruh Self Efficacy, Kompetensi, Remunerasi, Kepemimpinan dan Komunikasi terhadap Kinerja Karyawan melalui Organization Citizenship Behaviour 自费、能力、薪酬、领导和沟通对员工绩效的影响,通过公民行为组织
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2245
Erwin Sunanto, Suwandi Suwandi, Ahmad Hanfan
The problem that occurs at PT Hamana Works Indonesia is that the employee's performance has not been maximized, which is indicated by the fact that there are still many employees who use their leave rights from what has been stipulated. The research was conducted by collecting data by using a questionnaire on all employees with a total of 62 employees as respondents. Data from 2019 to 2020 shows an increase in employees using leave entitlements beyond the stipulated and reaching 50% in 2020. Researchers conducted tests using the SEM (Structural Equation Modeling) Partial Least Square or SEM PLS approach using tools in the form of statistical software, namely Smart pls. The results of the study are self-efficacy does not have a significant impact on employee performance, competence does not have a significant impact on employee performance, remuneration does not have a significant impact on employee performance, leadership has a significant effect on employee performance, communication has no significant effect on employee performance, Organizational citizenship behaviors have a significant effect on performance employees, self-efficacy has a significant effect on OCB, competence has a significant effect on OCB, remuneration has no impact on OCB, leadership has no impact on OCB, communication has a significant effect on OCB, self-efficacy through OCB has a significant effect on performance, competence through OCB has no significant effect on performance , remuneration through OCB has no significant effect on employee performance, leadership through OCB has no significant effect on performance and communication has a positive effect through OCB on app employee performance. Researchers suggest companies to improve leadership, OCB, competence, communication and self-efficacy for employees.
在PT Hamana Works Indonesia发生的问题是员工的绩效没有得到最大化,这表明仍然有很多员工根据规定使用他们的休假权。本研究通过对所有员工进行问卷调查的方式收集数据,共有62名员工作为调查对象。2019年至2020年的数据显示,超过规定休假的员工数量有所增加,到2020年将达到50%。研究人员采用结构方程模型偏最小二乘法或SEM PLS方法,利用统计软件Smart PLS进行了检验。研究结果表明,自我效能感对员工绩效没有显著影响,能力对员工绩效没有显著影响,薪酬对员工绩效没有显著影响,领导对员工绩效有显著影响,领导对员工绩效有显著影响。沟通对员工绩效无显著影响,组织公民行为对员工绩效有显著影响,自我效能感对组织公民行为有显著影响,胜任力对组织公民行为有显著影响,薪酬对组织公民行为无影响,领导对组织公民行为无影响,沟通对组织公民行为有显著影响,自我效能感对组织公民行为绩效有显著影响,胜任力对组织公民行为绩效无显著影响,组织公民行为的薪酬对员工绩效无显著影响,组织公民行为的领导对员工绩效无显著影响,组织公民行为的沟通对员工绩效有正向影响。研究人员建议公司提高员工的领导力、公民责任、能力、沟通和自我效能感。
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引用次数: 0
Strategi Kebijakan Pemerintah Daerah: Peningkatan Kapasitas Produksi, Penyerapan Tenaga Kerja dan Peningkatan Pendapatan UMKM 地方政策策略:提高生产能力、劳动力吸收能力和总营业额
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2484
Abd Rahman Alatas, Rahmat Pontoh, A. M. Morad
This study aims to determine the influence and analysis of local government policy strategies on increasing production capacity, employment, and increasing income of Micro, Small and Medium Enterprises (MSMEs) in Buol district. This study uses a quantitative research design with correlation inferential statistics. Data sources are primary and secondary data, namely data obtained from observations, interviews, questionnaires, and documentation. In this study 102 respondents as a sample of Micro, Small and Medium Enterprises (MSMEs) in Buol District. The data analysis technique used is a multiple linear regression model. From the results of the research and discussion of the data analysis that has been carried out, it is known that the local government's policy strategies have an effect on increasing the production capacity of Micro, Small and Medium Enterprises (MSMEs). further Government policy strategies affect the employment of Micro, Small and Medium Enterprises (MSMEs). Furthermore, the government's policy strategy has an effect on increasing the income of Micro, Small and Medium Enterprises (MSMEs). Furthermore, the increase in production capacity will affect the employment of Micro, Small and Medium Enterprises (MSMEs). and Increasing production capacity affects the income of Micro, Small and Medium Enterprises (MSMEs).
本研究旨在确定和分析地方政府政策策略对Buol地区中小微企业(MSMEs)增加产能、就业和收入的影响。本研究采用相关统计的定量研究设计。数据来源是主要和次要数据,即从观察、访谈、问卷调查和文件中获得的数据。在这项研究中,102名受访者作为样本的微型,中小企业(MSMEs)在扶区。使用的数据分析技术是多元线性回归模型。从已经进行的数据分析的研究和讨论的结果可知,地方政府的政策策略对提高中小微企业(MSMEs)的生产能力有一定的作用。政府的政策战略进一步影响微型、小型和中型企业的就业。此外,政府的政策策略对中小微企业(MSMEs)的收入增加也有影响。此外,产能的增加将影响中小微企业(MSMEs)的就业。提高生产能力影响中小微企业的收入。
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引用次数: 0
Pengaruh Kualitas Pelayanan, Harga dan Lokasi Terhadap Keputusan Menginap 服务质量、价格和地点对过夜决定的影响
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2560
Montel Sinaga, Dewi Shinta Wulandari Lubis
Service quality is very important in the development of a hotel, namely to attract guests who come and become regular visitors, as well as price and location. Price and location is one of the keys to the success of a business, especially in the hospitality sector. Currently every hotel has the goal of ensuring an adequate level of profitability from its core activities, which can be achieved not only by reducing the cost of providing hotel services, but also by setting an optimal price for their services. and the location at the Hotel Pansur Gading Ressort. The respondents of this study were 20% of all hotel guests, namely 40 people. This research method used SPSS 25, the data analysis method was descriptive quantitative, and this study used multiple linear regression analysis mode. The results of this study explain that the better the quality of service, price and location, the higher the level of visitors. Partially, the service quality and price variables of this study have no effect on the dependent variable And Resort. However, the location variable has a positive and significant effect on the purchasing decisions of visitors at Pancur Gading Hotel And Resort.
服务质量在酒店的发展中是非常重要的,即吸引客人的到来并成为常客,以及价格和位置。价格和位置是企业成功的关键之一,尤其是在酒店业。目前,每一家酒店的目标都是确保其核心业务有足够的盈利能力,这不仅可以通过降低提供酒店服务的成本来实现,还可以通过为其服务设定最优价格来实现。以及在潘苏尔加丁度假酒店的位置。本次研究的受访者为酒店所有客人的20%,即40人。本研究方法采用SPSS 25,数据分析方法为描述性定量分析,本研究采用多元线性回归分析模式。本研究的结果解释了服务质量、价格和地理位置越好,游客的水平越高。部分地,本研究的服务质量和价格变量对因变量和度假村没有影响。然而,地理位置变量对游客在潘居嘉丁酒店及度假村的购买决策有显著的正向影响。
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引用次数: 0
Pengaruh Program Sapta Pesona dan Fasilitas Terhadap Tingkat Kunjungan Wisatawan di Objek Wisata Goa Ergendang 萨帕塔魅力计划和设施对果阿er鼓旅游的游客率的影响
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2367
Enjelina Sundari Br Bangun, Dewi Shinta Wulandari Lubis
This study aims to determine the effect of the Sapta Pesona Program on the level of tourist visits to Ergendang Cave. Data collection techniques used in this study are: observation, interviews, and questionnaires. After all the data is obtained then the data uses spss 28.0. From the results of testing the data that has been processed, the first termination coefficient is 0.227 or 2.7%, indicating that the saptapesona and facilities variables are able to express variations in the number of tourist visits to the Ergendang Cave tourist attraction. The two Sapta Pesona variables have a partial effect on tourist visits, the facility variable has a positive effect on the number of visitors to the Ergendang Cave tourist attraction and is partially significant. The three charms and facilities in the Ergendang Cave also increase the number of visitors.
本研究旨在探讨Sapta Pesona计划对二根当洞游客参观水平的影响。本研究采用的数据收集技术为:观察、访谈和问卷调查。在获得所有数据后,使用spss 28.0进行数据处理。从已处理数据的检验结果来看,第一终止系数为0.227,即2.7%,表明saptapesona和设施变量能够表达二根当洞景区游客访问量的变化。两个Sapta Pesona变量对游客访问量有部分影响,设施变量对二根当洞旅游景区游客数量有部分显著的正向影响。二根当洞的三大魅力和设施也增加了游客的数量。
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引用次数: 0
Determinan Potensi Fraud Dalam Pengelolaan Dana Desa Akibat Pandemi Covid-19 Pada Desa 由于村里的Covid-19大流行,在管理农村资金方面存在潜在缺陷
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.1909
N. Sari, Ratna Sari Dewi
This study aims to determine the effect of village apparatus competence, internal control, and organizational commitment to the potential for fraud in the management of village funds in Serdang Bedagai Regency. This type of data in this study is quantitative data using a questionnaire as a means of obtaining data. This research was conducted in the village of Perbaungan sub-district Serdang Bedagai Regency as many as 24 villages. The population and sample in this study were 120 people, 5 people each in each village. The data analysis method used in this study is the method of multiple linear regression analysis carried out with the help of SPSS software. The results of this study found that apparatus competence have a significant influence on the potential for fraud in the management of village funds in Serdang Bedagai Regency. While internal control and organizational commitment have no effect on the potential for fraud in the management of village funds in Serdang Bedagai Regency. On other results, it can be seen that simultaneously all independent variables have a significant influence on the potential for fraud in the management of village funds in Serdang Bedagai Regency.
本研究旨在探讨舍当比达盖县村机构能力、内部控制和组织承诺对村资金管理舞弊可能性的影响。本研究中的这类数据是定量数据,使用问卷作为获取数据的手段。这项研究是在Serdang Bedagai县Perbaungan街道多达24个村庄进行的。本次研究的总人数和样本为120人,每个村5人。本研究使用的数据分析方法是多元线性回归分析方法,借助SPSS软件进行分析。本研究结果发现,机构能力对Serdang Bedagai摄政村资金管理中的欺诈可能性有显著影响。而内部控制和组织承诺对Serdang Bedagai摄政村资金管理中的欺诈可能性没有影响。在其他结果上,可以看到,同时所有自变量对Serdang Bedagai Regency村资金管理中的欺诈可能性都有显著影响。
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引用次数: 1
Analisis Kinerja Keuangan Terhadap Return Saham Pada Perusahaan Konstruksi 对建筑公司股票回报率的财务表现分析
Pub Date : 2022-12-06 DOI: 10.47065/ekuitas.v4i2.2573
Fry Melda Saragih, Petrus Sentoso Tan
Construction companies are one of the investment sectors in Indonesia in the country's economy. However, in recent years, construction sector stocks have experienced fluctuations, which has caused many construction sector issuers to sell their shares. This study aims to examine potential factors in influencing the influence of stock returns on the construction sector listed on the Indonesia Stock Exchange (IDX) in the 2016-2021 period. This research obtained data obtained from financial statements on companies listed on the IDX. Purposive sampling was used in this study in obtaining research samples. Nine companies were used in this study that met the criteria in purposive sampling. Based on the results of chow testing and hausman testing, and for the data analysis method, namely by using panel data regression with fixed-effect models, the results of this study show that the current ratio and total asset turnover have a significant effect on stock returns. However, the return on assets and debt to asset ratio have no effect on stock returns.
建筑公司是印尼经济的投资领域之一。然而,近年来,建筑板块股票经历了波动,这导致许多建筑板块发行人出售其股票。本研究旨在研究2016-2021年期间影响印尼证券交易所(IDX)上市建筑行业股票收益影响的潜在因素。本研究从IDX上市公司的财务报表中获得数据。本研究采用目的性抽样的方法获取研究样本。本研究使用了九家公司,符合有目的抽样的标准。基于chow检验和hausman检验的结果,以及数据分析方法,即使用固定效应模型的面板数据回归,本研究的结果表明,流动比率和总资产周转率对股票收益有显著影响。但是,资产收益率和资产负债率对股票收益没有影响。
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引用次数: 1
Model Pengukuran Kepuasan Pelanggan dengan Kualitas Pelayanan pada PT. Telkomsel 客户满意度模型与服务质量为PT. Telkomsel
Pub Date : 2022-12-04 DOI: 10.47065/ekuitas.v4i2.2580
Adrianto Adrianto, Tulus Rohana
This study aims to determine the effect of service quality on customer satisfaction. This research was conducted on customers of PT. Telkomsel in city X which will be conducted in 2022. Research data was collected by distributing questionnaires and interviews with respondents using Telkomsel cards. In addition to primary data, this study also uses secondary data in the form of references derived from published articles in journals or proceedings and books. Questionnaires were distributed to 109 respondents using Telkomsel cards, sampling using accidental samples. The variables observed in this study consisted of service quality and customer satisfaction. The service quality variable indicators consist of physical evidence, attention, responsiveness, reliability, and assurance. While the indicators of customer satisfaction consist of product quality, service quality, and convenience factors. The research data were analyzed using quantitative descriptive using multiple linear regression with data quality testing and hypothesis testing using the coefficient of determination test and partial test, while data processing used SPSS. The results of this study indicate that service quality influences customer satisfaction at PT. Telkomsel in city X.
本研究旨在确定服务品质对顾客满意的影响。这项研究是对PT. Telkomsel在X市的客户进行的,将于2022年进行。研究数据是通过发放问卷和使用Telkomsel卡对受访者进行访谈来收集的。除了原始数据外,本研究还使用了参考文献形式的二手数据,这些参考文献来自于期刊或论文集和书籍中发表的文章。使用Telkomsel卡向109名回答者发放问卷,采用随机抽样。本研究中观察到的变量包括服务质量和顾客满意度。服务质量变量指标包括物证、关注、响应、可靠性和保证。而顾客满意度的指标包括产品质量、服务质量和便利因素。研究数据采用多元线性回归进行定量描述分析,采用数据质量检验和假设检验,采用决定系数检验和部分检验,数据处理采用SPSS软件。研究结果表明,服务质量对X市电信公司的顾客满意度有显著影响。
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引用次数: 0
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Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS)
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