-This report is an investigation of Boy’s Hostel Mess problem of longer waiting time while having lunch through method study. From the analysis of existing method by Method Study, it is found that there is average waiting of 8 minutes due to Roti Making and Dish Preparation. The solution developed by critical examination of existing method, needs no any additional capital investment but a small change in existing kitchen layout. The proposed modification will result, in zero waiting time due to Roti and only one minute waiting in dish preparation. Keywords--Method Study, Productivity, Workplace Layout.
{"title":"Productivity Improvement by Applying Work Study in Kitchen of Boy's Hostel Mess","authors":"K. G. Padsala, J. Ravalji","doi":"10.9756/BIJIEMS.10482","DOIUrl":"https://doi.org/10.9756/BIJIEMS.10482","url":null,"abstract":"-This report is an investigation of Boy’s Hostel Mess problem of longer waiting time while having lunch through method study. From the analysis of existing method by Method Study, it is found that there is average waiting of 8 minutes due to Roti Making and Dish Preparation. The solution developed by critical examination of existing method, needs no any additional capital investment but a small change in existing kitchen layout. The proposed modification will result, in zero waiting time due to Roti and only one minute waiting in dish preparation. Keywords--Method Study, Productivity, Workplace Layout.","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"2004 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131383730","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Experimental Investigation On EDM Processes By Tool Rotating Speed","authors":"Nimo Singh Khundrakpam, G. S. Brar, D. Deepak","doi":"10.9756/BIJIEMS.8309","DOIUrl":"https://doi.org/10.9756/BIJIEMS.8309","url":null,"abstract":"","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114778571","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Technique to Enhance FDM 3D Metal Printing","authors":"Abhishek Singh, S. Chauhan","doi":"10.9756/BIJIEMS.7574","DOIUrl":"https://doi.org/10.9756/BIJIEMS.7574","url":null,"abstract":"","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"121 4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115844228","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Franklin Issac R, R. Saravanan, R. Pugazhenthi, R. Raju
{"title":"A Heuristic for Group Scheduling the Multi-stage Hybrid Flow Shop Problems","authors":"Franklin Issac R, R. Saravanan, R. Pugazhenthi, R. Raju","doi":"10.9756/BIJIEMS.7623","DOIUrl":"https://doi.org/10.9756/BIJIEMS.7623","url":null,"abstract":"","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132570147","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Awareness, Perception and Satisfaction towards Neera Health Drink: Consumers Perspective","authors":"Deepa Chandran, P. Francis","doi":"10.9756/BIJIEMS.10463","DOIUrl":"https://doi.org/10.9756/BIJIEMS.10463","url":null,"abstract":"","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"299 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123194580","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing with the help of mobile phones will help the brand managers to communicate with the customers through SMS, MMS and other available services. Considering the fact that today's youngsters are tomorrow's consumers, there is a need to prepare youngsters to consider different consumption patterns. This is done with the aim to empower young consumers to access the market with clearer ideas and to develop their capacity to select among existing products and services. Producers on the other hand have powerful resources and therefore the consumers or youngsters cannot adopt defensive strategies. The competition faced by these producers are high that they have to adopt new and improved way of marketing the products and they have to ensure that they reach the core customers while marketing their product. NFORMATION technology has affected everything in the business. Due to the presence of immense competition it has become necessary that effective marketing techniques are to be adopted by the organisation. Thus, it has been advised that for the producers to stay competitive in the market they will have to use the technological advancements available in the market. These technological advancements have led to the invention of mobile phones and this has been a mile stone in communication media. This advancement has resulted in easier communication between people from different countries, cultural backgrounds and profile communicate with each other more easily. It has become much easier to access internet with the help of mobile phones even in the absence of computers. Mobile phones have influenced the youngsters with the coming of mobile internet. With this advancement people can easily access the world out of their reach with a press on a button. The customers are now more aware about the changes in the market and they are considered an integral part of any business as now the market is expanding beyond market. This trends has lead to the introduction of mobile marketing as mobile is considered as an inevitable part of life of youngsters. Mobile phones have influenced the way the market works and thinks. It is used as a tool for targeting, interacting and establishing relationships with the customers. Mobiles help in easy communication between the 2 ends. Mobile phones also
{"title":"Youngsters Attitude towards Mobile Marketing","authors":"K. R. Shabhu, A. Nandakumar, Aswathi Nandakumar","doi":"10.9756/BIJIEMS.7467","DOIUrl":"https://doi.org/10.9756/BIJIEMS.7467","url":null,"abstract":"Marketing with the help of mobile phones will help the brand managers to communicate with the customers through SMS, MMS and other available services. Considering the fact that today's youngsters are tomorrow's consumers, there is a need to prepare youngsters to consider different consumption patterns. This is done with the aim to empower young consumers to access the market with clearer ideas and to develop their capacity to select among existing products and services. Producers on the other hand have powerful resources and therefore the consumers or youngsters cannot adopt defensive strategies. The competition faced by these producers are high that they have to adopt new and improved way of marketing the products and they have to ensure that they reach the core customers while marketing their product. NFORMATION technology has affected everything in the business. Due to the presence of immense competition it has become necessary that effective marketing techniques are to be adopted by the organisation. Thus, it has been advised that for the producers to stay competitive in the market they will have to use the technological advancements available in the market. These technological advancements have led to the invention of mobile phones and this has been a mile stone in communication media. This advancement has resulted in easier communication between people from different countries, cultural backgrounds and profile communicate with each other more easily. It has become much easier to access internet with the help of mobile phones even in the absence of computers. Mobile phones have influenced the youngsters with the coming of mobile internet. With this advancement people can easily access the world out of their reach with a press on a button. The customers are now more aware about the changes in the market and they are considered an integral part of any business as now the market is expanding beyond market. This trends has lead to the introduction of mobile marketing as mobile is considered as an inevitable part of life of youngsters. Mobile phones have influenced the way the market works and thinks. It is used as a tool for targeting, interacting and establishing relationships with the customers. Mobiles help in easy communication between the 2 ends. Mobile phones also","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125404255","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Online shopping is a form of Electronic commerce allowing consumers to directly buy goods or services from a seller over the internet without an intermediary. Modern customers have an urge towards e-shopping as they are techno savvy and always look for choices prior to the final decision. In coming years, great online revolution is expected in India since there is a huge population who surf the internet. This paper aims to study peoples' perception towards online shopping. Dates' are collected using convenience random sampling method with 100 respondents. As a result of data analysis it is found that majority of respondents' alleged that online shopping is better than traditional shopping and agrees to the point that online shopping will be more in near future.
{"title":"A Study on Peoples' Perceptions towards Online Shopping","authors":"K. S. Silpa, P. Rajasree, Dr.P. Balasubramanian","doi":"10.9756/BIJIEMS.8187","DOIUrl":"https://doi.org/10.9756/BIJIEMS.8187","url":null,"abstract":"Online shopping is a form of Electronic commerce allowing consumers to directly buy goods or services from a seller over the internet without an intermediary. Modern customers have an urge towards e-shopping as they are techno savvy and always look for choices prior to the final decision. In coming years, great online revolution is expected in India since there is a huge population who surf the internet. This paper aims to study peoples' perception towards online shopping. Dates' are collected using convenience random sampling method with 100 respondents. As a result of data analysis it is found that majority of respondents' alleged that online shopping is better than traditional shopping and agrees to the point that online shopping will be more in near future.","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131533303","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study analyzes the effects of misleading celebrity endorsements on consumer's behavior in India. Celebrity endorsement is now a trend in India and is considered as one of the most powerful tools for product markets and brand building in this competitive era as stars are idolized and looked up in a country like India. The goal of every endorser is to convince the consumer that the said product will obtain the same result as the endorser, which plays a huge role in consumer's behavior. Previous studies have also showed that by making use of luminaries could upsurge the rate of acceptance among consumers towards a specific product. Misleading endorsements by these celebrities violate numerous rights of the consumers such as the right to information, choice, protection against unsafe goods and services as well as from unfair trade practices. To achieve the purpose, we choose to conduct a case study on Nestle's Maggi noodle brand to discuss, analyze and to draw conclusions. Finally, we have concluded that celebrities featuring in such commercials making false claims are accountable for their acts.
{"title":"A Case Study on Misleading Celebrity Endorsements and its Impact on Consumer Behavior","authors":"Dr.P. Balasubramanian, Anjali Gopal, S. Reefana","doi":"10.9756/BIJIEMS.7464","DOIUrl":"https://doi.org/10.9756/BIJIEMS.7464","url":null,"abstract":"This study analyzes the effects of misleading celebrity endorsements on consumer's behavior in India. Celebrity endorsement is now a trend in India and is considered as one of the most powerful tools for product markets and brand building in this competitive era as stars are idolized and looked up in a country like India. The goal of every endorser is to convince the consumer that the said product will obtain the same result as the endorser, which plays a huge role in consumer's behavior. Previous studies have also showed that by making use of luminaries could upsurge the rate of acceptance among consumers towards a specific product. Misleading endorsements by these celebrities violate numerous rights of the consumers such as the right to information, choice, protection against unsafe goods and services as well as from unfair trade practices. To achieve the purpose, we choose to conduct a case study on Nestle's Maggi noodle brand to discuss, analyze and to draw conclusions. Finally, we have concluded that celebrities featuring in such commercials making false claims are accountable for their acts.","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"94 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122758492","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
-The purpose of this paper is to discuss the effectiveness of social media on recruitment process. In this new era, where people spend most of the time on social networking sites, social media serves as a platform for companies to choose the best talent. LinkedIn, Facebook, Naukri, Monster, Youth 4 works are some of the social networking sites where the employers advertise information regarding vacancies in the organization and the young talents avail access to it. The growth in the use of social media sites has helped in making recruitment much easier. Social media is a fastest, efficient and effective tool which helps in making information available to the younger generation. There are a wide range of benefits associated with using social media in recruitment, centring largely on cost savings, increasing the pool of applicants reached, and being able to target recruitment at specific groups of potential candidates. Social media sites can be used to identify potential applicants with certain characteristics or qualifications and to reach nontraditional applicants–i.e. those who are not in the usual target groups, or who have different backgrounds and experience efficiently and easily. The innovative social media campaign helps to engage and challenge young talents and find the right talent fit for the organisation. Although social media is beneficial for employers as well as young talents, it may lack transparency of information. The young talents wish to see only what they like, so it happens that they might ignore those advertisements which may not seem to be catchy in their perspective. Keywords--Recruitment, Online Recruitment, Social Media, Networking Tools.
{"title":"Social Media as a Recruitment Tool","authors":"Dr.P. Balasubramanian, P. Vishnu, S. Sidharth","doi":"10.9756/BIJIEMS.7468","DOIUrl":"https://doi.org/10.9756/BIJIEMS.7468","url":null,"abstract":"-The purpose of this paper is to discuss the effectiveness of social media on recruitment process. In this new era, where people spend most of the time on social networking sites, social media serves as a platform for companies to choose the best talent. LinkedIn, Facebook, Naukri, Monster, Youth 4 works are some of the social networking sites where the employers advertise information regarding vacancies in the organization and the young talents avail access to it. The growth in the use of social media sites has helped in making recruitment much easier. Social media is a fastest, efficient and effective tool which helps in making information available to the younger generation. There are a wide range of benefits associated with using social media in recruitment, centring largely on cost savings, increasing the pool of applicants reached, and being able to target recruitment at specific groups of potential candidates. Social media sites can be used to identify potential applicants with certain characteristics or qualifications and to reach nontraditional applicants–i.e. those who are not in the usual target groups, or who have different backgrounds and experience efficiently and easily. The innovative social media campaign helps to engage and challenge young talents and find the right talent fit for the organisation. Although social media is beneficial for employers as well as young talents, it may lack transparency of information. The young talents wish to see only what they like, so it happens that they might ignore those advertisements which may not seem to be catchy in their perspective. Keywords--Recruitment, Online Recruitment, Social Media, Networking Tools.","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117220729","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Transnational entrepreneurs are major agents of trade and commerce in globalized world. These distinguished categories of entrepreneurs engage in trade and commerce at two different environment i.e. home countries and host. This zeal and force of transnational entrepreneurs moves the world of trade and commerce as they confront the unknown and step forward to create the future. As the part of globalization, transnational entrepreneurs have attracted researchers from different disciplines. The knowledge on transnational entrepreneurs is still in its budding stage, it mainly focuses on sociological aspects, but individual aspects like personality traits and behavioral aspects of transnational entrepreneurs are still untouched. The limitations of existing literatures on transnational entrepreneurs are as follows. a) It has not concentrated on individuality (personality traits and behavioral aspects) of transnational entrepreneurs. b) It has not highlighted on the antecedent factors affecting the growth of transnational entrepreneurs (like transnational entrepreneurs' entrepreneurial potential, motivation, leadership skills etc).
{"title":"Individuality of Transnational Entrepreneurs: A Missing Link","authors":"H. V. Mukesh, Babu Thomas","doi":"10.9756/BIJIEMS.8140","DOIUrl":"https://doi.org/10.9756/BIJIEMS.8140","url":null,"abstract":"Transnational entrepreneurs are major agents of trade and commerce in globalized world. These distinguished categories of entrepreneurs engage in trade and commerce at two different environment i.e. home countries and host. This zeal and force of transnational entrepreneurs moves the world of trade and commerce as they confront the unknown and step forward to create the future. As the part of globalization, transnational entrepreneurs have attracted researchers from different disciplines. The knowledge on transnational entrepreneurs is still in its budding stage, it mainly focuses on sociological aspects, but individual aspects like personality traits and behavioral aspects of transnational entrepreneurs are still untouched. The limitations of existing literatures on transnational entrepreneurs are as follows. a) It has not concentrated on individuality (personality traits and behavioral aspects) of transnational entrepreneurs. b) It has not highlighted on the antecedent factors affecting the growth of transnational entrepreneurs (like transnational entrepreneurs' entrepreneurial potential, motivation, leadership skills etc).","PeriodicalId":195522,"journal":{"name":"Bonfring International Journal of Industrial Engineering and Management Science","volume":"116 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124730204","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}