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Production and Operations Management最新文献

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Judge me on my losers: Do robo‐advisors outperform human investors during the COVID‐19 financial market crash? 评判我的失败者:在2019冠状病毒病金融市场崩溃期间,机器人顾问的表现是否优于人类投资者?
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-28 DOI: 10.1111/poms.14029
Che-Wei Liu, Mochen Yang, Ming-Hui Wen
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引用次数: 0
Effects of store fixture shape at retail checkout: Evidence from field and online studies 零售结账时商店夹具形状的影响:来自实地和在线研究的证据
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-28 DOI: 10.1111/poms.14028
Xiaoling Zhang, KEVlN H. Zhang, Shibo Li, Damien Koenitz
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引用次数: 0
Should the fox guard the henhouse? Category captainship arrangement as a strategic information transmission mechanism 狐狸应该看守鸡舍吗?品类船长安排作为一种战略信息传递机制
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-28 DOI: 10.1111/poms.14020
A. Timoumi, Skander Esseghaier, Levent Koçkesen
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引用次数: 0
The role of product and market information in an online marketplace 产品和市场信息在网上市场中的作用
3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-27 DOI: 10.1111/poms.14025
Shu Hu, Mike Mingcheng Wei, Shiliang Cui
Abstract In this paper, we study how provision of product information and/or market information affects buyers' and sellers' behavior and the resultant sales in an online marketplace. We first identify the Pareto‐dominant equilibrium for the sellers' pricing decisions. Then, we study the impact of market parameters on the sales of the platform in equilibrium, under various information structures. We find that the platform's sales increase with the size of potential buyers but change nonmonotonically with the size of potential sellers. Next, we analytically characterize the platform's optimal information strategy as a function of the underlying market parameters. We find that while it is always optimal for the platform to reveal some information, it should be strategic about which information to reveal when faced with different supply and demand conditions. In particular, in a seller's market (high ratio of potential buyers to sellers), the platform should provide both product and market information to the sellers and buyers. However, in a buyer's market (low ratio of potential buyers to sellers), it is optimal for the platform to only provide the market information—providing both the product and market information would backfire on the platform by jeopardizing its sales.
在本文中,我们研究了产品信息和/或市场信息的提供如何影响买家和卖家的行为以及由此产生的在线市场销售。我们首先确定了卖方定价决策的帕累托优势均衡。然后,研究了不同信息结构下均衡市场参数对平台销售的影响。我们发现平台的销售额随着潜在买家的规模而增加,但随着潜在卖家的规模而非单调变化。接下来,我们将平台的最优信息策略作为潜在市场参数的函数进行分析表征。我们发现,虽然平台披露某些信息总是最优的,但在面对不同的供需条件时,披露哪些信息应该是战略性的。特别是在卖方市场(潜在买家和卖家的比例很高),平台应该同时向卖家和买家提供产品和市场信息。然而,在买方市场(潜在买家与卖家的比例较低)中,平台只提供市场信息是最优的,因为产品和市场信息都会对平台产生不利影响,影响平台的销售。
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引用次数: 0
Sourcing for online marketplaces with demand and price uncertainty 具有需求和价格不确定性的在线市场的采购
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-26 DOI: 10.1111/poms.14023
V. Gaur, Nikolay Osadchiy, S. Seshadri, M. Subrahmanyam
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引用次数: 0
Migrant flows: Humanitarian operational aspects of people in transit 移民流动:过境人员的人道主义行动方面
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-26 DOI: 10.1111/poms.14037
Sameer Prasad, H. Borra, Jason Woldt, N. Altay, J. Tata
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引用次数: 0
Luxury brand licensing: Competition and reference group effects 奢侈品牌授权:竞争与参考群体效应
3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-26 DOI: 10.1111/poms.14032
Kenan Arifoğlu, Christopher S. Tang
Abstract Theoretical research in marketing has traditionally focused on centralized brand‐extension strategies where a brand expands its product offerings by controlling the design, production, marketing, and sales of new products “in‐house.” However, luxury brands frequently use “brand licensing” as a decentralized brand‐extension strategy under which a brand licenses its brand name to an “external licensee” that designs, produces, and sells the new product. Licensing is a time‐efficient and cost‐effective brand‐extension strategy for luxury brands to reach out to their aspirational, low‐end consumers (“followers”) who value a brand more when more high‐end consumers (“snobs”) purchase the brand's primary product (i.e., “positive popularity effect”). On the other hand, over‐licensing might dilute the brand for snobs who value brand exclusivity (i.e., “negative popularity effect”). We develop a game‐theoretic model to study luxury brand licensing in a decentralized setting by incorporating these two countervailing forces. First, in the monopoly setting (a benchmark), we find that the monopoly brand should license only when the negative popularity effect is not too high, and it should prefer “royalty licensing” over “fixed‐fee licensing” when the negative popularity effect is intermediate. Second, to explicate our analysis, we study the duopoly setting under fixed‐fee contracts. In contrast to the monopoly setting, we find that fixed‐fee licensing can “soften” price competition between brands so that licensing is “always” profitable for both brands under competition. Interestingly, in equilibrium under fixed‐fee contracts, competing brands face a prisoner's dilemma and both brands prefer not to license in some cases, even though both would be better off if they could commit to fixed‐fee licensing. Finally, we expand our analysis of the duopoly model by incorporating royalty licensing in addition to fixed‐fee licensing. We find that, in contrast to fixed‐fee licensing, royalty licensing can “intensify” price competition so that both brands have to lower their prices. Consequently, when the positive popularity effect is sufficiently strong, fixed‐fee licensing “dominates” royalty licensing. We also show that, under competition, luxury brands should adopt royalty licensing contracts only when the follower market is large and positive and negative popularity effects are small enough.
传统上,市场营销的理论研究集中在集中的品牌延伸策略上,即品牌通过控制“内部”新产品的设计、生产、营销和销售来扩大其产品供应。然而,奢侈品牌经常使用“品牌授权”作为一种分散的品牌扩展策略,在这种策略下,品牌将其品牌名称授权给设计、生产和销售新产品的“外部被许可人”。授权是一种时间效率和成本效益的品牌延伸策略,奢侈品牌可以接触到有抱负的低端消费者(“追随者”),当更多高端消费者(“势利者”)购买品牌的主要产品(即“积极的人气效应”)时,这些消费者会更重视品牌。另一方面,过度授权可能会稀释那些看重品牌排他性的势利者的品牌(即“负面人气效应”)。我们建立了一个博弈论模型,通过整合这两种相互抵消的力量来研究分散环境下的奢侈品牌授权。首先,在垄断设置(一个基准)中,我们发现垄断品牌只有在负知名度效应不太高的情况下才会进行许可,而在负知名度效应为中等的情况下,垄断品牌更倾向于“特许权使用费许可”而不是“固定费用许可”。其次,为了解释我们的分析,我们研究了固定费用合同下的双寡头垄断环境。与垄断环境相比,我们发现固定费用许可可以“软化”品牌之间的价格竞争,因此许可对于竞争中的两个品牌来说“总是”有利可图。有趣的是,在固定费用合同下的均衡中,相互竞争的品牌面临囚徒困境,在某些情况下,两个品牌都不愿意授权,尽管如果双方都能承诺固定费用授权,情况会更好。最后,我们通过将特许权使用费许可和固定费用许可结合起来,扩展了双寡头垄断模型的分析。我们发现,与固定费用许可相比,特许权使用费许可可以“加剧”价格竞争,从而使两个品牌都不得不降低价格。因此,当正向人气效应足够强时,固定费用许可“支配”特许权使用费许可。我们还发现,在竞争条件下,奢侈品品牌只有在追随者市场规模较大、正负人气效应足够小的情况下才会采用版税授权合同。
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引用次数: 0
How to operate ship fleets under uncertainty 如何在不确定性下运营船队
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-23 DOI: 10.1111/poms.14022
Yiwei Wu, Shuaian Wang, Lu Zhen, G. Laporte, Zheyi Tan, Kai Wang
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引用次数: 1
Unpacking the cognitive processes of the boundedly rational newsvendor 解读理性报贩的认知过程
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-23 DOI: 10.1111/poms.14027
T. Niranjan, Narendra K. Ghosalya, Raveen R. Menon, K. Rotaru, S. Gavirneni
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引用次数: 0
Reducing the Price of Naïveté in return‐to‐play from sports‐related concussion 降低Naïveté的价格,从运动相关的脑震荡中恢复比赛
IF 5 3区 管理学 Q1 ENGINEERING, MANUFACTURING Pub Date : 2023-06-21 DOI: 10.1111/poms.14024
Gian-Gabriel P. Garcia, Mariel S. Lavieri, T. McAllister, M. McCrea, S. Broglio
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引用次数: 1
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Production and Operations Management
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