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Persuasion as Transportation 劝说作为交通工具
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538345
Itai Arieli, Y. Babichenko, Fedor Sandomirskiy
We consider a model of Bayesian persuasion with one informed sender and several uninformed receivers. The sender can affect receivers' beliefs via private signals and the sender's objective depends on the combination of induced beliefs. We reduce the persuasion problem to the Monge-Kantorovich problem of optimal transportation. Using insights from optimal transportation theory, we identify several classes of multi-receiver problems that admit explicit solutions, get general structural results, derive a dual representation for the value, and generalize the celebrated concavification formula for the value to multi-receiver problems. The full paper is available at https://fedors.info/papers/2022persuasion/persuasion_as_transport.pdf
我们考虑一个贝叶斯说服模型,其中有一个知情的发送者和几个不知情的接收者。发送者可以通过私人信号影响接收者的信念,发送者的目标取决于诱导信念的组合。我们将说服问题简化为最优运输的Monge-Kantorovich问题。利用最优运输理论的见解,我们确定了几类允许显式解的多接收者问题,得到了一般的结构结果,推导了值的对偶表示,并将值的著名的凹化公式推广到多接收者问题。全文可在https://fedors.info/papers/2022persuasion/persuasion_as_transport.pdf上找到
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引用次数: 4
Quantal Correlated Equilibrium in Normal Form Games 范式博弈中的量子相关均衡
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538350
Jakub Černý, Bo An, A. N. Zhang
Correlated equilibrium is an established solution concept in game theory describing a situation when players condition their strategies on external signals produced by a correlation device. In recent years, the concept has begun gaining traction also in general artificial intelligence because of its suitability for studying coordinated multi-agent systems. Yet the original formulation of correlated equilibrium assumes entirely rational players and hence fails to capture the subrational behavior of human decision-makers. We investigate the analogue of quantal response for correlated equilibrium, which is among the most commonly used models of bounded rationality. We coin the solution concept the quantal correlated equilibrium and study its relation to quantal response and correlated equilibria. The definition corroborates with prior conception as every quantal response equilibrium is a quantal correlated equilibrium, and correlated equilibrium is its limit as quantal responses approach the best response. We prove the concept remains PPAD-hard but searching for an optimal correlation device is beneficial for the signaler. To this end, we introduce a homotopic algorithm that simultaneously traces the equilibrium and optimizes the signaling distribution. Empirical results on one structured and one random domain show that our approach is sufficiently precise and several orders of magnitude faster than a state-of-the-art non-convex optimization solver.
相关均衡是博弈论中一个既定的解决方案概念,描述了参与者根据相关装置产生的外部信号来调整策略的情况。近年来,这个概念也开始在通用人工智能领域获得关注,因为它适合研究协调的多智能体系统。然而,相关均衡的原始公式假设参与者完全是理性的,因此未能捕捉到人类决策者的非理性行为。我们研究了相关均衡的量子响应的模拟,这是最常用的有限理性模型之一。提出了量子相关平衡的解概念,并研究了其与量子响应和相关平衡的关系。该定义证实了先前的概念,即每一个量子响应平衡都是一个量子相关平衡,当量子响应接近最佳响应时,相关平衡是它的极限。我们证明了这个概念仍然是PPAD-hard,但寻找一个最佳的相关装置对信号者是有益的。为此,我们引入了一种同时跟踪均衡和优化信令分布的同伦算法。在一个结构化和一个随机域上的经验结果表明,我们的方法足够精确,并且比最先进的非凸优化求解器快几个数量级。
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引用次数: 0
A Model of Repeated Collective Decisions 重复集体决策的模型
Pub Date : 2022-07-12 DOI: 10.2139/ssrn.4114079
Antonin Macé, Rafael Treibich
The theory of repeated games offers a compelling rationale for cooperation in a variety of environments. Yet, its consequences for collective decision-making have been largely unexplored. In this paper, we propose a general model of repeated voting and study equilibrium behavior under alternative majority rules. Our main characterization reveals a complex, non-monotonic, relationship between the majority threshold, the preference distribution, and the optimal equilibrium outcome. In contrast with the stage-game equilibrium, the optimal equilibrium of the repeated game involves a form of implicit logroll, individuals sometimes voting against their preference to achieve the efficient decision. In turn, this affects the optimal voting rule, which may significantly differ from the optimal rule under sincere voting. The model provides a rationale for the use of unanimity rule, while accounting for the prevalence of consensus in committees which use a lower majority threshold. The full version of the paper is available at: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4114079
重复博弈理论为各种环境下的合作提供了令人信服的理论基础。然而,它对集体决策的影响在很大程度上尚未得到探索。本文提出了一个重复投票的一般模型,并研究了选择多数规则下的均衡行为。我们的主要特征揭示了多数阈值、偏好分布和最优均衡结果之间复杂的非单调关系。与阶段博弈均衡相反,重复博弈的最优均衡涉及一种隐性博弈形式,个体有时会投票反对自己的偏好以实现有效决策。这反过来又影响了最优投票规则,这可能与真诚投票下的最优投票规则存在显著差异。该模型为使用一致同意规则提供了一个基本原理,同时解释了在使用较低多数门槛的委员会中普遍存在的共识。该论文的完整版本可在https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4114079上获得
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引用次数: 0
Linear Pricing Mechanisms for Markets without Convexity 非凸性市场的线性定价机制
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538310
Paul R. Milgrom, Mitchell Watt
We introduce two linear pricing mechanisms for quasilinear economies in which market-clearing prices may not exist. Electricity markets, fisheries markets, and many others include producers with start-up costs, ramping costs, or other fixed costs that fail the convexity assumptions traditionally used to prove that clearing prices exist. Each mechanism relaxes a condition of Walrasian equilibrium. While the Walrasian mechanism determines payments among buyers and sellers using a single price vector, our markup mechanism allows one more parameter -- a multiplier -- that marks up the prices paid by buyers above those paid to sellers. These markups allow the mechanism to avoid budget deficits even when non-convexities lead to failures of market-clearing. And while the Walrasian mechanism assigns each producer its preferred production plan, our rationing mechanism carefully rations some buyers. Both mechanisms always produce feasible allocations, avoid budget deficits, and are computationally tractable. The proportion of efficient surplus lost in the markup mechanism is O(1/N), where N is the number of buyers and sellers. When agents on the buyer side have convex preferences and strongly monotone demand, the rationing mechanism suffers a smaller welfare loss, namely O(1/N2-ε) for all ε>0. Importantly, both mechanisms have good large-market incentive properties similar to those of the Walrasian mechanism. Key to our construction of these mechanisms and of some independent interest is our new Bound-Form First Welfare Theorem for quasilinear economies, which gives an upper bound on the deadweight loss of any feasible allocation ω in terms of any positive price vector p. It asserts that the welfare loss is bounded above by B+R, where B is the budget deficit from ω at prices p, which is non-zero when supply strictly exceeds demand, and R is the sum of the rationing losses suffered by each individual agent n when its allocated bundle ωn is different from its preferred bundle at price vector p. The Bound Form First Welfare Theorem takes its name from its implication that the welfare loss is zero when (p,ω) is a competitive equilibrium. The full paper is available at https://mitchwatt.github.io/files/PricingMechanismsNonConvex.pdf.
我们为准线性经济引入了两种线性定价机制,其中市场出清价格可能不存在。电力市场、渔业市场和许多其他市场都包括有启动成本、上升成本或其他固定成本的生产商,这些固定成本不符合传统上用来证明清算价格存在的凸性假设。每种机制都满足瓦尔拉斯平衡的一个条件。瓦尔拉斯机制使用单一的价格向量来决定买家和卖家之间的支付,而我们的加价机制允许更多的参数——乘数——来标记买家支付的价格高于卖家支付的价格。即使在非凸性导致市场出清失败的情况下,这种加价机制也能避免预算赤字。瓦尔拉斯机制为每个生产者分配了自己喜欢的生产计划,而我们的配给机制则小心翼翼地配给一些买家。这两种机制总是产生可行的分配,避免预算赤字,并且在计算上易于处理。在加价机制下,有效剩余损失的比例为0 (1/N),其中N为买卖双方的数量。当买方代理具有凸偏好和强单调需求时,配给制机制的福利损失较小,即对于所有ε>0的代理,福利损失为O(1/N2-ε)。重要的是,这两种机制都具有类似于瓦尔拉斯机制的良好的大市场激励特性。我们构建这些机制和一些独立兴趣的关键是我们的准线性经济的新有界形式第一福利定理,它给出了任何可行分配ω在任何正价格向量p方面的死重损失的上界。它断言福利损失的上界是B+R,其中B是ω在价格p下的预算赤字,当供给严格超过需求时,它是非零的。R是在价格向量p上,当分配的包ωn不同于其偏好的包ω时,每个个体代理n所遭受的配给损失的总和。束缚形式第一福利定理因其隐含的含义而得名,即当(p,ω)是竞争均衡时,福利损失为零。全文可在https://mitchwatt.github.io/files/PricingMechanismsNonConvex.pdf上找到。
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引用次数: 0
Learning in Stackelberg Games with Non-myopic Agents 非近视眼agent在Stackelberg游戏中的学习
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538308
Nika Haghtalab, Thodoris Lykouris, Sloan Nietert, Alexander Wei
Stackelberg games are a canonical model for strategic principal-agent interactions. Consider, for instance, a defense system that distributes its security resources across high-risk targets prior to attacks being executed; or a tax policymaker who sets rules on when audits are triggered prior to seeing filed tax reports; or a seller who chooses a price prior to knowing a customer's proclivity to buy. In each of these scenarios, a principal first selects an action x∈X and then an agent reacts with an action y∈Y, where X and Y are the principal's and agent's action spaces, respectively. In the examples above, agent actions correspond to which target to attack, how much tax to pay to evade an audit, and how much to purchase, respectively. Typically, the principal wants an x that maximizes their payoff when the agent plays a best response y = br(x); such a pair (x, y) is a Stackelberg equilibrium. By committing to a strategy, the principal can guarantee they achieve a higher payoff than in the fixed point equilibrium of the corresponding simultaneous-play game. However, finding such a strategy requires knowledge of the agent's payoff function. When faced with unknown agent payoffs, the principal can attempt to learn a best response via repeated interactions with the agent. If a (naïve) agent is unaware that such learning occurs and always plays a best response, the principal can use classical online learning approaches to optimize their own payoff in the stage game. Learning from myopic agents has been extensively studied in multiple Stackelberg games, including security games[2,6,7], demand learning[1,5], and strategic classification[3,4]. However, long-lived agents will generally not volunteer information that can be used against them in the future. This is especially the case in online environments where a learner seeks to exploit recently learned patterns of behavior as soon as possible, and the agent can see a tangible advantage for deviating from its instantaneous best response and leading the learner astray. This trade-off between the (statistical) efficiency of learning algorithms and the perverse incentives they may create over the long-term brings us to the main questions of this work: What are principled approaches to learning against non-myopic agents in general Stackelberg games? How can insights from learning against myopic agents be applied to learning in the non-myopic case?
Stackelberg博弈是战略主体-代理互动的典型模型。例如,考虑在攻击执行之前将其安全资源分配给高风险目标的防御系统;或者是一名税务政策制定者,他在看到提交的税务报告之前,就何时启动审计制定了规则;或者一个卖家在知道顾客的购买倾向之前就选择价格。在这些场景中,主体首先选择一个动作x∈x,然后代理以一个动作y∈y做出反应,其中x和y分别是主体和代理的动作空间。在上面的例子中,代理行为分别对应于攻击哪个目标、为逃避审计支付多少税以及购买多少。通常,当代理人采取最佳对策y = br(x)时,委托人希望x能使其收益最大化;这样的一对(x, y)是一个Stackelberg平衡。通过承诺一种策略,委托人可以保证他们获得比在相应的同步博弈的不动点均衡中更高的收益。然而,找到这样的策略需要了解代理的收益函数。当面对未知的代理收益时,委托人可以尝试通过与代理的反复交互来学习最佳响应。如果一个(naïve)代理不知道这种学习的发生,并且总是采取最佳对策,委托人可以使用经典的在线学习方法来优化他们自己在阶段博弈中的收益。在多个Stackelberg博弈(包括安全博弈[2,6,7]、需求学习[1,5]和策略分类[3,4])中,对近视代理的学习进行了广泛的研究。然而,长期工作的代理人通常不会自愿提供将来可能被用来对付他们的信息。这在在线环境中尤其如此,学习者试图尽快利用最近学习的行为模式,而代理可以看到偏离其即时最佳反应并将学习者引入歧途的切实优势。学习算法的(统计)效率与它们可能在长期内产生的反常激励之间的权衡,将我们带入了这项工作的主要问题:在一般的Stackelberg博弈中,针对非近视代理进行学习的原则方法是什么?如何将针对近视主体的学习的见解应用于非近视情况下的学习?
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引用次数: 10
Quantal Response Equilibrium with Symmetry: Representation and Applications 对称的量子响应平衡:表示与应用
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538351
Evan Friedman, Felix Mauersberger
Quantal Response Equilibrium (QRE) generalizes Nash equilibrium (NE) by allowing players to make probabilistic mistakes in best responding to others' behavior while maintaining fixed-point consistency. QRE has had considerable success in explaining empirically observed deviations from NE ([3]) and so has become a standard benchmark for analyzing experimental data. QRE is nothing more than equilibrium with noisy players, and the only modelling consideration is how to model this noise: one must select the admissable family of noise structures. The literature has proposed a number of such families, ranging from the very precise to the very flexible. At one extreme, noise is governed by a specific parametric family, whereas on the other, there are so many degrees of freedom that the model is difficult to reject.
量子反应均衡(QRE)是纳什均衡(NE)的推广,它允许玩家在对他人行为做出最佳反应时犯概率错误,同时保持定点一致性。QRE在解释经验观察到的NE偏差方面取得了相当大的成功([3]),因此已成为分析实验数据的标准基准。QRE只不过是有噪声参与者的平衡,唯一的建模考虑是如何建模这种噪声:必须选择可接受的噪声结构族。文献已经提出了许多这样的家族,从非常精确到非常灵活。在一种极端情况下,噪声由特定的参数族控制,而在另一种极端情况下,由于存在如此多的自由度,模型难以拒绝。
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引用次数: 1
Double Auctions and Transaction Costs 双重拍卖和交易成本
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538276
Simon Jantschgi, H. H. Nax, Bary S. R. Pradelski, M. Pycia
Transaction costs are omnipresent in markets but are often omitted in economic models. We show that the presence of transaction costs can fundamentally alter incentive and welfare properties of Double Auctions, a canonical market organization. We further show that transaction costs can be categorized into two types. Double Auctions with homogeneous transaction costs---a category that includes fixed fees and price based fees---preserve the key advantages of Double Auctions without transaction costs: markets with homogeneous transaction costs are asymptotically strategyproof, and there is no efficiency-loss due to strategic behavior. In contrast, double auctions with heterogeneous transaction costs---such as spread fees---lead to complex strategic behavior (price guessing) and may result in severe market failures. Allowing for aggregate uncertainty, we extend these insights to market organizations other than Double Auctions.
交易成本在市场中无处不在,但在经济模型中往往被忽略。研究表明,交易成本的存在会从根本上改变双重拍卖这一典型市场组织的激励和福利属性。我们进一步表明,交易成本可以分为两类。具有相同交易成本的双重拍卖——包括固定费用和基于价格的费用——保留了没有交易成本的双重拍卖的关键优势:具有相同交易成本的市场是渐进的策略证明,并且不存在由于策略行为而导致的效率损失。相比之下,具有异质交易成本(如价差费)的双重拍卖会导致复杂的战略行为(价格猜测),并可能导致严重的市场失灵。考虑到总体的不确定性,我们将这些见解扩展到Double Auctions以外的市场组织。
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引用次数: 1
Contracting and Vertical Control by a Dominant Platform 主导平台的收缩和垂直控制
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538260
Zi Yang Kang, Ellen V. Muir
Online platforms increasingly act as gatekeepers that enable producers to access downstream markets, while also competing with producers in these downstream markets. A prominent example is Amazon, which sells e-commerce and distribution services to producers in an upstream market, while also selling AmazonBasics and other private-label products downstream. Should platforms be allowed to control whom they compete with in downstream markets through their upstream market interactions? In this paper, we study the antitrust implications of a platform acting both as a producer in a downstream market and an upstream supplier to rival producers. We find that banning a monopolist platform from producing in downstream markets can only harm consumers because platforms that produce positive output in equilibrium always reduce downstream prices. Consequently, the claimed "conflict of interest," or tradeoff between the platform's upstream and downstream profits, always benefits the consumer, at the expense of producers. Intuitively, any output produced by the competitive fringe of producers is associated with a vertical externality that resembles double marginalization, while any output produced by the platform is only associated with a single marginalization effect. If the platform's own production costs are reduced, the corresponding substitution towards output produced by the platform results in higher overall production in the downstream market, which benefits consumers. However, when the platform is not a monopolist, meaning that producers can access downstream markets through alternative distribution channels, platforms may have an incentive to undermine this upstream market competition. For example, the platform may profitably engage in "killer" horizontal acquisitions (acquire and then shuttering smaller upstream competitors) or exclusive dealing (offer contracts that preclude producers from accessing alternative distribution channels). These practices harm consumers by reducing overall output in the downstream market and would therefore warrant the scrutiny of antitrust authorities. Our analysis introduces a general mechanism design framework for studying vertical market structures involving a dominant platform. In particular, we consider a model in which a platform sells a productive input to producers in an upstream market before competing with these producers in a downstream market. We characterize the optimal menu of contracts offered by the platform in the upstream market, assuming the platform seeks to maximize its total upstream and downstream profits. In our formulation, producers have private information about their costs, which gives rise to incentive and participation constraints. We first consider the case in which the platform monopolizes the upstream market and then add the possibility that producers have access to alternative distribution channels. In each case the optimal menu of upstream contracts involves a nonlinear pricing schedule
在线平台日益成为生产商进入下游市场的看门人,同时也在这些下游市场与生产商竞争。一个突出的例子是亚马逊,它向上游市场的生产商销售电子商务和分销服务,同时也在下游销售AmazonBasics和其他自有品牌产品。是否应该允许平台通过上游市场的互动来控制它们在下游市场的竞争对手?在本文中,我们研究了平台同时作为下游市场的生产商和竞争对手的上游供应商的反垄断影响。我们发现,禁止垄断平台在下游市场生产只会损害消费者,因为在均衡状态下产生正产出的平台总是会降低下游价格。因此,所谓的“利益冲突”,或平台上下游利润之间的权衡,总是以牺牲生产者为代价,使消费者受益。直观地说,生产者的竞争边缘生产的任何产出都与类似双重边缘化的垂直外部性有关,而平台生产的任何产出只与单一边缘化效应有关。如果平台自身的生产成本降低,相应的对平台产出的替代会导致下游市场的整体产量提高,这对消费者有利。然而,当平台不是垄断者时,意味着生产商可以通过其他分销渠道进入下游市场,平台可能会有破坏上游市场竞争的动机。例如,该平台可以通过“杀手级”横向收购(收购并关闭较小的上游竞争对手)或独家交易(提供合同,阻止生产商进入其他分销渠道)获利。这些做法减少了下游市场的总产出,损害了消费者的利益,因此应当受到反垄断当局的审查。我们的分析引入了一个通用的机制设计框架,用于研究涉及主导平台的垂直市场结构。特别地,我们考虑了一个模型,在这个模型中,一个平台在上游市场向生产商出售生产性投入,然后在下游市场与这些生产商竞争。我们描述了平台在上游市场上提供的最优合同菜单,假设平台寻求最大化其上游和下游的总利润。在我们的公式中,生产者拥有关于其成本的私人信息,这就产生了激励和参与约束。我们首先考虑平台垄断上游市场的情况,然后考虑生产商有其他分销渠道的可能性。在每种情况下,上游合同的最优菜单都包含一个非线性定价表,它以数量折扣的形式表示价格歧视。我们对反垄断政策的消费者剩余分析的一个含义是,禁止平台在下游市场生产只会伤害消费者。如果平台被禁止在上游市场销售下游市场准入,也会出现类似的结果。这表明,反垄断当局认定的“利益冲突”远比表面上看到的要复杂。当然,如果平台的上游商业利益与下游商业利益分离,消费者的境况会更好。然而,这在实践中可能很难实现,我们的分析表明,简单的禁令只会让消费者的情况更糟。这与最近的反垄断政策产生了共鸣。例如,2019年,印度出台了旨在保护当地小企业的新法律,禁止在线零售商通过其持有股权的供应商销售产品。亚马逊强烈游说反对这项新法律,该法律阻止它在自己的平台上销售AmazonBasics产品。我们的分析表明,虽然这些法律确实应该保护生产者的利益,但它们可能会损害消费者的利益。
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引用次数: 13
A Mediator Approach to Mechanism Design with Limited Commitment 有限承诺机制设计的中介方法
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538232
Niccolò Lomys, Takuro Yamashita
We study the role of information structures in mechanism design problems with limited commitment. In each period, a principal offers a ''spot'' contract to a privately informed agent without committing to future spot contracts, and the agent responds to the contract. In contrast to the classical approach in which the information structure is fixed, we allow for all admissible information structures. We represent the information structure as a fictitious mediator and re-interpret the model as a mechanism design problem by the mediator with commitment. The mediator collects the agent's private information and then, in each period, privately recommends the principal's spot contract and the agent's response in an incentive-compatible manner (both in truth-telling and obedience). We construct several examples to clarify why new equilibrium outcomes can arise once we allow for general information structures. We next develop a durable-good monopoly application. We show that trading outcomes and welfare consequences can substantially differ from those in the classical model with a fixed information structure. In the seller-optimal mechanism, the seller offers a discounted price to the high-valuation buyer only in the initial period, followed by the high, surplus-extracting price until some endogenous deadline, when the buyer's information is revealed and hence fully extracted. As a result, the Coase conjecture fails: even in the limiting case of perfect patience, the seller makes a positive surplus, and the trading outcome is not the first best. We also characterize mediated and unmediated implementation of the seller-optimal outcome. Full paper available at https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4116543.
研究了信息结构在有限承诺机制设计问题中的作用。在每个时期,委托人向一个私下知情的代理人提供一份“现货”合同,而不承诺未来的现货合同,代理人对合同作出回应。与信息结构固定的经典方法相反,我们允许所有可接受的信息结构。我们将信息结构表示为一个虚拟的中介,并将该模型重新解释为具有承诺的中介的机制设计问题。调解员收集代理人的私人信息,然后在每个时期,以激励相容的方式私下推荐委托人的现货合同和代理人的回应(包括说实话和服从)。我们构建了几个例子来阐明为什么一旦我们允许一般信息结构,新的均衡结果就会出现。接下来,我们将开发一个耐用的垄断应用程序。我们表明,交易结果和福利后果与具有固定信息结构的经典模型有很大的不同。在卖方-最优机制中,卖方只在初始阶段向高估值的买方提供折扣价,随后是高的剩余提取价格,直到某个内生的截止日期,此时买方的信息被披露,从而被充分提取。因此,科斯猜想不成立:即使在完全耐心的极限情况下,卖方也有正盈余,交易结果也不是最优的。我们还描述了卖方最优结果的中介和非中介实施。全文可在https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4116543查阅。
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引用次数: 2
Optimal Mechanisms for Value Maximizers with Budget Constraints via Target Clipping 预算约束下价值最大化目标裁剪的最优机制
Pub Date : 2022-07-12 DOI: 10.1145/3490486.3538333
S. Balseiro, Yuan Deng, Jieming Mao, V. Mirrokni, Song Zuo
We study the design of revenue-maximizing mechanisms for value-maximizing agents with budget constraints. Agents have return-on-spend constraints requiring a minimum amount of value per unit of payment made and budget constraints limiting their total payments. The agents' only private information are the minimum admissible ratios on the return-on-spend constraint, referred to as the target ratios. Our work is motivated by internet advertising platforms, where advertisers are increasingly adopting automated bidders to purchase advertising opportunities on their behalf. Instead of specifying bids for each keyword, advertisers set high-level goals, such as maximizing clicks, and targets on cost-per-clicks or return-on-spend. The platform then automatically purchases opportunities by bidding in different auctions. We present a model that abstracts away the complexities of the auto-bidding procurement process that is general enough to accommodate many allocation mechanisms such as auctions, matchings, etc. We reduce the mechanism design problem when agents have private target ratios to a challenging non-linear optimization problem with monotonicity constraints. We provide a novel decomposition approach to tackle this problem that yields insights into the structure of optimal mechanisms and show that surprising features stem from the interaction between budget and return-on-spend constraints. Our optimal mechanism, which we dub the target-clipping mechanism, has an appealing structure: it sets a threshold on the target ratio of each agent, targets above the threshold are allocated efficiently, and targets below are clipped to the threshold.
研究了具有预算约束的价值最大化主体的收益最大化机制设计。代理商有支出回报约束,要求每单位支付的最低价值,预算约束限制他们的总支付。代理人的唯一私有信息是在支出回报约束下的最小允许比率,即目标比率。我们的工作受到互联网广告平台的推动,在这些平台上,广告商越来越多地采用自动竞价方式来代表他们购买广告机会。广告商没有为每个关键词指定出价,而是设定了更高层次的目标,比如最大化点击量,并以每次点击成本或支出回报为目标。然后,该平台通过在不同的拍卖中竞标来自动购买机会。我们提出了一个模型,抽象了自动招标采购过程的复杂性,这个模型足够通用,可以容纳许多分配机制,如拍卖、匹配等。我们将智能体具有私有目标比时的机制设计问题简化为具有单调性约束的非线性优化问题。我们提供了一种新的分解方法来解决这个问题,该方法可以深入了解最优机制的结构,并显示出令人惊讶的特征源于预算和支出回报约束之间的相互作用。我们的最优机制,我们称之为目标裁剪机制,有一个吸引人的结构:它为每个代理的目标比率设置一个阈值,高于阈值的目标被有效分配,低于阈值的目标被裁剪到阈值。
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引用次数: 14
期刊
Proceedings of the 23rd ACM Conference on Economics and Computation
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