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For a semiotics of culture as a critique of culture* 作为文化批判的文化符号学*
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-20 DOI: 10.1080/10350330.2022.2157169
A. Lorusso, F. Sedda
ABSTRACT The text aims at investigating the vitality of Lotman's thought, focusing on its theoretical specificities (compared to other methodological approaches), on its recurring themes, but above all on its analytical, somehow “operational” utility. In particular, the authors reflect on the critical scope of Lotman's thought and on how the traditional unveiling vocation of semiotics finds in Lotman an adequate renewal for the problems posed by the contemporary world (populisms, new media ecosystems, new forms of collective subjectivity…).
摘要本文旨在考察洛特曼思想的生命力,重点关注其理论特点(与其他方法论方法相比),其反复出现的主题,但最重要的是其分析性的、不知何故的“操作性”效用。特别是,作者反思了洛特曼思想的批判范围,以及符号学的传统揭示职业如何在洛特曼身上为当代世界带来的问题(民粹主义、新媒体生态系统、集体主体性的新形式……)找到了充分的更新。
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引用次数: 0
Affectivization of borders in the digital sphere: migration-related online narratives in Argentina 数字领域边界的情感化:阿根廷与移民相关的网络叙事
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-20 DOI: 10.1080/10350330.2022.2157172
Laura Gherlone
ABSTRACT The topic of borders is an active research area in Lotmanian studies. Starting from this scholarship, the article aims to open up fresh possibilities for interpretation of Lotman's spatial-driven theory, making it dialogue with the cultural affect studies and the current communication-focused research on the digital sphere. This theoretical framework underpins the case study covered in the essay, that is, the linguistic analysis of online narratives on migration during the COVID-19 pandemic – a prolonged situation of high-intensity relational affect in which emotions played a pivotal (agentive) role in the perception of a widespread and multidimensional crisis. Argentina is the cultural milieu of socio-semiotic scrutiny, in which distant reading and close reading cross-pollinate each other.
边界问题是Lotmanian研究中一个活跃的研究领域。本文旨在以此为出发点,为解读洛特曼的空间驱动理论开辟新的可能性,使其与文化影响研究和当前以传播为中心的数字领域研究进行对话。这一理论框架支撑了本文所涵盖的案例研究,即对COVID-19大流行期间移民在线叙事的语言分析,这是一种长期的高强度关系影响情况,在这种情况下,情绪在感知广泛和多方面的危机方面发挥了关键(代理)作用。阿根廷是社会符号学审查的文化环境,在这种文化环境中,远距离阅读和近距离阅读相互影响。
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引用次数: 0
Looking at the stars in the twenty-first century: Lotman's semiotics, progress and utopia 21世纪的星空:洛特曼的符号学、进步与乌托邦
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-20 DOI: 10.1080/10350330.2022.2157173
Inna Merkoulova
ABSTRACT In the article, we consider special cases of technological progress and social dystopia studied by Yuri Lotman from the point of view of the inhabitants of the first quarter of the twenty-first century. The analysis is illustrated by works of literary fiction: Kazuo Ishiguro's dystopian novels Never Let Me Go (2005) and Klara and the Sun (2021). Among the central issues discussed are the limits of technological progress, the ethics of the relationship between man and a highly intelligent artificial device, the revival of archaic models of human consciousness, the prospect of (im)possible worlds. At the end of the article, we point out the problem of maintaining the ethical memory of mankind as the mission of a scientist and humanities writer, indicated by Lotmanian perspective.
在本文中,我们从21世纪前25年的居民的角度来考虑尤里·洛特曼研究的技术进步和社会反乌托邦的特殊案例。这一分析以文学小说作品为例:石黑一雄的反乌托邦小说《别让我走》(2005)和《克拉拉与太阳》(2021)。讨论的核心问题包括技术进步的局限性,人与高度智能的人工设备之间关系的伦理,人类意识的古老模型的复兴,(非)可能世界的前景。在文章的最后,我们以洛特曼主义的视角指出了维护人类伦理记忆作为科学家和人文作家使命的问题。
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引用次数: 0
Cultural semiotics as the foundation of political semiotics 文化符号学是政治符号学的基础
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-20 DOI: 10.1080/10350330.2022.2158619
Peeter Selg, A. Ventsel
ABSTRACT Our paper relies on the cultural semiotics of Lotman which we bring to bear on political theory in order to develop a methodological framework that we have referred to as “political semiotics” in our previous work during the past decade. In our first section, we synthesize the core categories of the Essex school (Laclau, Mouffe, and others) of political analysis and the Tartu-Moscow school of cultural semiotics. In the next section, we move further to putting forth a concrete methodological framework for analyzing social/political reality by relating theories of power, governance, and democracy to the Jakobsonian model of communication. We call this method “political form analysis”. The guiding idea of the latter is that it is not the content (i. e. substance) of communication, but rather the form (hierarchical relations of the aspects of communication) is the crucial focus of political analysis. In the final section, we illustrate our approach by explaining the constitution of the COVID-19 crisis and their governance in Taiwan. The country has had enormous success in containing the crisis during its first waves, but has also been surprisingly unsuccessful in the third phase (starting in the spring of 2021).
我们的论文依赖于洛特曼的文化符号学,我们把它带到政治理论中,以发展一个方法论框架,我们在过去十年的工作中称之为“政治符号学”。在我们的第一部分中,我们综合了政治分析的埃塞克斯学派(拉克劳、墨菲等人)和文化符号学的塔尔图-莫斯科学派的核心范畴。在下一节中,我们将进一步提出一个具体的方法框架,通过将权力、治理和民主理论与雅各布森的传播模型联系起来,来分析社会/政治现实。我们称这种方法为“政治形式分析”。后者的指导思想是,它不是传播的内容(即物质),而是形式(传播方面的等级关系)是政治分析的关键焦点。在最后一节,我们通过解释新冠肺炎危机的构成及其在台湾的治理来说明我们的方法。该国在遏制危机的第一波浪潮中取得了巨大成功,但在第三阶段(从2021年春季开始)也令人惊讶地失败。
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引用次数: 1
Qanons, anti-vaxxers, and alternative health influencers: a cultural semiotic perspective on the links between conspiracy theories, spirituality, and wellness during the Covid-19 pandemic 卡农人、反疫苗者和替代健康影响者:新冠肺炎大流行期间阴谋论、精神和健康之间联系的文化符号学视角
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-20 DOI: 10.1080/10350330.2022.2157170
Paolo Demuru
ABSTRACT Scholars have highlighted the bond between conspiracy theories, new-age spirituality (conspirituality), and wellness. This paper contributes to this scholarship by critically analysing the underlying semiotic mechanisms that govern the overlap between QAnon, antivax, and Covid-19 related conspiracy theories, new age spirituality and wellness. From a Lotmanian perspective, I draw a critical semiotic analysis of the links between these three discursive realms during the Covid-19 pandemic, especially focusing on alternative health influencer Christiane Northrup’s Facebook page. To do this, I rely on Lotman’s concept of translation, as well as its development in the field of cultural semiotics. Combining Lotman’s theory of translation with Greimas’ discursive semiotics, I claim that the bond between conspiracy theories, spirituality, and wellness is based upon the translations of five semiotic cultural elements: (i) basic narratives plots; (ii) themes and thematic roles; (iii) figures; (iv) plastic features; and (v) collective passions. Drawing on this analysis, I also seek to detail how Lotman’s translation works, looking at which semiotic features are exactly translated when two or more semiosphere come into contact, as well as what logics this translation is based on.
摘要学者们强调了阴谋论、新时代精神(阴谋论)和健康之间的联系。本文通过批判性地分析控制QAnon、antivax和新冠肺炎相关阴谋论、新时代精神和健康之间重叠的潜在符号学机制,为这项学术做出了贡献。从洛特曼的角度,我对新冠肺炎大流行期间这三个话语领域之间的联系进行了批判性的符号学分析,尤其关注替代健康影响者克里斯蒂安·诺斯鲁普的Facebook页面。要做到这一点,我依赖于洛特曼的翻译概念,以及它在文化符号学领域的发展。结合洛特曼的翻译理论和格里玛斯的话语符号学,我认为阴谋论、精神和健康之间的联系是基于五个符号文化元素的翻译:(I)基本的叙事情节;二主题和主题作用;(iii)数字;(iv)塑料特征;五集体激情。基于这一分析,我还试图详细说明洛特曼的翻译是如何进行的,看看当两个或多个符号圈接触时,哪些符号特征是准确翻译的,以及这种翻译基于什么逻辑。
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引用次数: 1
The multimodal construction of political personae through the strategic management of semiotic resources of emotion expression 从情感表达符号资源的战略管理看政治人物的多模式建构
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-17 DOI: 10.1080/10350330.2022.2128740
Nicolae-Sorin Drăgan, Gheorghe-Ilie Fârte
This paper presents an analytical framework for analyzing how multimodal resources of emotion expression are semiotically materialized in discursive interactions speci fi c to political discourse. Interested in how political personae are emotionally constructed through multimodal meaning-making practices, our analysis model assumes an interdisciplinary perspective, which integrates facial expression analysis – using FaceReader ™ software – , the theory of emotional arcs and bodily actions ( hand gestures ) analysis that express emotions, in the analytical framework of multimodality . The results show how the multimodal choices that political actors make during discursive interactions allow them to build their political brand and make connections with the audience on an emotional level.
本文提出了一个分析框架,用于分析情感表达的多模态资源是如何在政治话语特有的话语互动中符号化的。我们的分析模型对如何通过多模式意义创造实践在情感上构建政治人物角色感兴趣,它采用了跨学科的视角,集成了面部表情分析——使用FaceReader™ 软件,在多模态的分析框架下,情绪弧线和表达情绪的身体动作(手势)分析的理论。研究结果表明,政治行动者在话语互动中做出的多模式选择使他们能够建立自己的政治品牌,并在情感层面上与观众建立联系。
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引用次数: 0
Tourist discourse and carnivalesque humour in children’s television narratives: learning travel from Thomas, Peppa and the Go Jetters 旅游话语与儿童电视叙事中的狂欢幽默:从托马斯、佩帕和Go Jetters那里学习旅行
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-10-06 DOI: 10.1080/10350330.2022.2128739
D. Azariah
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引用次数: 0
“The Amazingly Fabulous Tuk tuk Race”: mobility and carnival praxis in the semiotic landscape of Phnom Penh Pride “神奇的嘟嘟车比赛”:金边骄傲符号景观中的流动性和狂欢实践
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-09-28 DOI: 10.1080/10350330.2022.2128738
Benedict J. L. Rowlett, Christian Go
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引用次数: 1
Orality, multimodality and creativity in digital writing: Chinese users’ experiences and practices with bullet comments on Bilibili 数字写作中的口头性、多模态与创造性——从哔哩哔哩弹幕评论看中国用户的体验与实践
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-09-14 DOI: 10.1080/10350330.2022.2120387
Feifei Zhou
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引用次数: 5
What do vegans know and how do they learn? Veganism as a social text and a form of knowledge 素食主义者知道什么,他们如何学习?纯素食主义作为一种社会文本和一种知识形式
IF 2 2区 文学 Q1 Social Sciences Pub Date : 2022-09-12 DOI: 10.1080/10350330.2022.2121157
Liora Gvion
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引用次数: 1
期刊
Social Semiotics
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