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How did the battlefield at Gallipoli become a tourist site? Epic tourism 加里波利战场是如何成为旅游景点的?史诗般的旅游
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16449628077720
F. Okumus, Zeliha Eser, Mehmet Ali Köseoglu
“Thanatourism” refers to the management and organization of activities by people who visit death sites. This concept, however, does not sufficiently explain the management and organization of activities for people who want to see and feel the history of victories and epics won by their ancestors to secure the future for coming generations. This study introduces a new approach that includes people motivated to visit death sites for epic-focused tourism by analyzing the hundreds of thousands of Turks who visit Gallipoli every year.
“死亡旅游”是指参观死亡地点的人们对活动的管理和组织。但是,这一概念并不能充分解释为了子孙后代的未来,想要亲眼目睹和感受先辈们的胜利和史诗的历史的人们如何管理和组织活动。这项研究引入了一种新的方法,通过分析每年成千上万访问加利波利的土耳其人,包括那些有动机访问死亡地点的人,以史诗为重点的旅游。
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引用次数: 0
Stock market performance of the US hospitality and tourism during the COVID-19 pandemic COVID-19大流行期间美国酒店业和旅游业的股票市场表现
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16548884978203
Xiang Lin, Eva Hagsten, M. Falk
In this study, the stock market performance of the travel and leisure industry during the Covid-19 pandemic is investigated by use of the three-regime Markov switching model. The analysis employs daily data for six sub-sectors (airlines, gambling, hotels, leisure services, restaurants and bars as well as travel and tourism) for the United States from January 2018 to November 2021. Estimation results provide strong evidence of regime switching behaviour with wide differences across subsectors during the course of the COVID-19 pandemic. A longer duration of high volatility characterises the airline and leisure services indices. These sectors exhibit the most pronounced downturn that is not fully recovered in November 2021. In contrast, the period of high volatility in the restaurant, gaming and hotel industries is relatively short, and stock market performance recovers almost to the general trend. Of all sub-sectors, restaurants and bars experience the shortest duration of high volatility, limited to the second quarter of 2020. The stock market indices for the travel and tourism industry (mainly car rentals) are also highly volatility, but this is pattern that was observed already before the pandemic.
在本研究中,利用三状态马尔可夫切换模型研究了Covid-19大流行期间旅游和休闲行业的股票市场表现。该分析采用了2018年1月至2021年11月期间美国6个子行业(航空公司、赌博、酒店、休闲服务、餐馆和酒吧以及旅游业)的每日数据。估计结果提供了强有力的证据,证明在2019冠状病毒病大流行期间,各分部门之间存在巨大差异的模式切换行为。航空和休闲服务业指数的高波动性持续时间较长。这些行业表现出最明显的低迷,到2021年11月仍未完全复苏。相比之下,餐饮、博彩和酒店行业的高波动期相对较短,股票市场表现几乎恢复到总体趋势。在所有细分行业中,餐馆和酒吧经历的高波动性持续时间最短,仅限于2020年第二季度。旅游业(主要是汽车租赁)的股票市场指数也高度波动,但这是在大流行之前就已经观察到的模式。
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引用次数: 1
Cultivating a sense of belonging and promoting sports fans’ travel intentions: Evidence from an emerging economy market 培养体育迷的归属感,促进他们的旅游意向:来自一个新兴经济市场的证据
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16450234944191
B. Barnes, Annie Chen, Stella Kladou, N. Peng
The aim of this study is to examine Chinese football fans’ sense of belonging to the virtual communities of their favorite European teams and their intention to visit Europe and watch a live match. Drawing on a survey of 488 Chinese football fans, the findings reveal that ideal self-congruence, brand identification and the ability of virtual communities affect fans’ sense of belonging. Finally, sense of belonging influences fans’ travel intentions, and a positive attitude toward the destination and city strengthens the positive relationship between sense of belonging and the intention to travel.
本研究的目的是考察中国球迷对他们喜爱的欧洲球队虚拟社区的归属感,以及他们前往欧洲观看现场比赛的意愿。通过对488名中国球迷的调查,研究发现理想自我一致性、品牌识别和虚拟社区能力会影响球迷的归属感。最后,归属感影响粉丝的旅行意愿,对目的地和城市的积极态度强化了归属感与旅行意愿之间的正相关关系。
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引用次数: 0
Policy and Political effects on Tourism Development 政策和政治对旅游发展的影响
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16586121615173
Liu Ying-Sing, Li‐Jen Lee
This study used Markov regime switching-cum-trend and the Fourier component models to explore tourism development in Taiwan and found that during the Severe Acute Respiratory Syndrome (SARS) outbreak, tourism policy adjustments and political environment based on political relations with China, risk-increasing timing or lag timing can create systemic shifts in tourism development. Among these shifts, policy adjustments have a positive effect on the development of tourism from a low- to high-level regime. This result is different from the previous literature's conclusion that the effect of policy adjustment is insufficient and that SARS and political risks had a negative effect on tourism development from a high- to low-level regime. However, the political environment effect is limited to visitors from mainland China, Hong Kong, and Macao. This study confirms the adverse effects on sustainable tourism development when the risks in the international political environment increase.
本研究运用马尔可夫制度转换与趋势模型与傅立叶成分模型探讨台湾旅游发展,发现在SARS爆发期间,旅游政策调整与基于中国大陆政治关系的政治环境,风险增加时机或滞后时机都会造成旅游发展的系统性转变。在这些转变中,政策调整对旅游业的发展具有从低级到高级的积极作用。这一结果不同于以往文献的结论,即政策调整的效果不足,SARS和政治风险对旅游发展的负面影响由高到低。然而,政治环境的影响仅限于来自中国大陆、香港和澳门的游客。本研究证实了国际政治环境风险增加对旅游可持续发展的不利影响。
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引用次数: 0
Travelers’ Prior Knowledge and Search Advertising 旅行者的先验知识与搜索广告
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16572285582868
Qiang (Steven) Lu, Yupin Yang, X. Huangfu
This paper develops a conceptual framework and hypotheses to provide a better understanding of how traveler search behavior affects the information that firms provide in search advertising. Through an analysis of search advertising in the hotel industry, we find that firms provide significantly more price information in their search advertising to travelers whose search keywords indicate that they have prior product knowledge. This finding suggests that firms engage in tradeoffs between price information and product information in search advertising to better match tourists’ preferences and needs. We also find that such tradeoffs depend on the advertiser type; travel agents are more likely than hoteliers to provide price information to price-conscious travelers. The implications of our results for search engine marketing (SEM) are also discussed.
本文提出了一个概念框架和假设,以便更好地理解旅行者搜索行为如何影响公司在搜索广告中提供的信息。通过对酒店行业搜索广告的分析,我们发现企业在搜索广告中向那些搜索关键词表明他们有先验产品知识的旅行者提供了更多的价格信息。这一发现表明,在搜索广告中,企业会在价格信息和产品信息之间进行权衡,以更好地匹配游客的偏好和需求。我们还发现,这种权衡取决于广告商的类型;旅行社比酒店经营者更有可能向对价格敏感的旅行者提供价格信息。我们的结果对搜索引擎营销(SEM)的影响也进行了讨论。
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引用次数: 0
VECTOR AUTOREGRESSIVE MODELS FOR THE ANALYSIS OF THE RECEPTIVE TOURISM CRISIS 接纳性旅游危机分析的向量自回归模型
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16675913510928
Segundo Freire-Chaglla, Javier Sanmartín Rojas, Iliana Sanmartín-Rojas, Ana Lucía Serrano López
This research analyzed the behavior of receptive tourism in Ecuador and its relationship with the United States’ economy. An index was developed to measure instability and crisis levels as well as the vector autoregressive models - VAR, cointegration as well as hypothesis tests through vectors. The findings indicate that Ecuador endured a crisis 12 out of 19 years; on the other hand, while the United States entered a crisis, the figures of Ecuadorian tourism improved. Likewise, the GDP’s inverse growth movement influenced the reduction in the number of tourists. Therefore, expenditure capacity decided the touristic destination, not so Ecuador’s internal cost index. Finally, it was proven that the average expenditure of a foreign tourist was reduced across time.
本研究分析了厄瓜多尔的接受性旅游行为及其与美国经济的关系。开发了一个指数来衡量不稳定性和危机水平,以及向量自回归模型- VAR,协整以及通过向量进行假设检验。调查结果表明,厄瓜多尔在19年里经历了12年的危机;另一方面,在美国陷入危机的同时,厄瓜多尔旅游业的数字却有所改善。同样,国内生产总值的反向增长也影响了游客数量的减少。因此,决定旅游目的地的是消费能力,而不是厄瓜多尔的内部成本指数。最后,证明了外国游客的平均支出随着时间的推移而减少。
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引用次数: 0
Destination Image Is Not Enough: Proposing Experiential Tourism Image 目的地形象不够:提出体验式旅游形象
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16578957667989
Suh-hee Choi, L. Cai
The present research note proposes the concept of the experiential tourism image, a concept thatadvances the extant destination image which focuses on the image formed about destination-ingrained attributes. The experiential tourism image advocates a tourist image formed about thetourist holistic experience. It is conceptualized by advancing extant literature on the destinationimage by additionally considering diverse types of geographic regions where the tourismexperience takes place and co-creating the tourism experience. The geographic scope of thewidely-used concept of destination image has been confined to the destination region. Further,some studies have arbitrarily included the image about some attributes of non-destination regionsto measure a destination image, thus causing an unclear conceptualization of the scope of adestination in using the term destination image. The destination image concept also has lackedconsideration of the co-creation of the tourism experience. The suggested concept thusgeographically incorporates the tourist-generating regions and the transit regions and additionallyconsiders multiple destination regions visited in a single tourism experience. This new conceptprovides implications for tourism management.
本研究报告提出了体验旅游形象的概念,这一概念是对现有目的地形象的提升,其重点是关于目的地根深蒂固的属性所形成的形象。体验式旅游形象倡导的是一种以旅游者整体体验为中心形成的旅游形象。它是通过推进现有文献对目的地形象的概念化,另外考虑到旅游体验发生的不同类型的地理区域,并共同创造旅游体验。广泛使用的目的地图像概念的地理范围一直局限于目的地区域。此外,一些研究武断地将非目的地区域的一些属性的图像加入到目的地图像中来衡量目的地图像,从而导致在使用目的地图像一词时对目的地范围的概念不明确。目的地形象概念也缺乏对旅游体验共同创造的考虑。因此,建议的概念在地理上结合了游客产生区域和中转区域,并考虑了在一次旅游体验中访问的多个目的地区域。这一新概念为旅游管理提供了启示。
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引用次数: 1
Forecasting inbound tourism in light of data structure: A case study of Australia using deep learning 基于数据结构的入境旅游预测:基于深度学习的澳大利亚案例研究
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16578978994073
Gabriel Paes Herrera, M. Constantino, J. Su, A. Naranpanawa
Tourism is an important socioeconomic sector for many countries worldwide. The perishable nature of this industry requires highly accurate forecasts to support decision-makers with their strategies and planning. This study explores the relationship between time series data characteristics and the forecasting performance of the cutting edge Long Short-Term Memory (LSTM) neural network, along with benchmark methods. Such analyses are important to provide practical recommendations based on empirical evidence to support the development of more accurate forecasts. We analyze the case of inbound tourism in Australia from several country sources, including developed and developing economies from five continents. Findings from this study reveal that the LSTM deep learning approach achieves superior performance in most cases. However, we find that data characteristics, mainly unit root and structural breaks, are related to poor performance of LSTM forecasting model and, in such cases, the deep learning method is not recommended. The results reveal insights that can lead to a forecasting error reduction of around 40% in some cases. Further, more accurate results are found using univariate time series compared to models that employ regressor variables.
旅游业是世界上许多国家重要的社会经济部门。这个行业的易逝性需要高度准确的预测来支持决策者的战略和计划。本研究探讨了时间序列数据特征与前沿长短期记忆(LSTM)神经网络预测性能之间的关系,以及基准方法。这种分析对于提供基于经验证据的实用建议以支持更准确的预测是很重要的。我们从几个国家的来源来分析澳大利亚入境旅游的案例,包括来自五大洲的发达和发展中经济体。本研究的结果表明,LSTM深度学习方法在大多数情况下都取得了优异的性能。然而,我们发现数据特征,主要是单位根和结构断裂,与LSTM预测模型的性能差有关,在这种情况下,不建议使用深度学习方法。结果显示,在某些情况下,可以将预测误差减少约40%。此外,与使用回归变量的模型相比,使用单变量时间序列的结果更准确。
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引用次数: 0
Understanding Backpacker Behavior through Market Basket Analysis 通过市场购物篮分析了解背包客的行为
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16685569016019
S. Pratt, D. Tolkach, Dawn-Marie Gibson
The backpacker market is important and diverse for many destinations. Understanding what backpackers do on their trip is important for tourism businesses so they can cater to their needs and wants. Market basket analysis uncovers associations between products by looking for combinations of products that frequently co-occur in transactions. We apply this technique to activities that backpackers do while on vacation in Fiji. This study demonstrates the utility of market basket analysis to better understand backpackers’ experiences participating in different activities. Combined with factor analysis and cluster analysis, segmentation based on activities backpackers participate in is more significant than demographic segmentation. In the current study, backpackers can be segmented into active visitors seeking diverse experiences, cultural adventurers and passive fly and flop tourists. Considering the ‘fly & flop’ segment is the second most common segment; the results suggest backpackers are drifting further away from the original counterculture and towards mass tourism.
对于许多目的地来说,背包客市场是重要且多样化的。了解背包客在旅行中做什么对旅游企业来说很重要,这样他们就可以满足他们的需求和愿望。购物篮分析通过寻找交易中经常出现的产品组合来揭示产品之间的关联。我们将这种技术应用到背包客在斐济度假时所做的活动中。本研究证明了市场篮子分析的效用,以更好地了解背包客参与不同活动的经验。结合因子分析和聚类分析,基于背包客参与活动的细分比基于人口统计学的细分更有意义。在目前的研究中,背包客可以分为寻求多样化体验的主动游客,文化冒险家和被动的飞和翻游客。考虑到“飞和翻”是第二常见的部分;调查结果表明,背包客正逐渐远离最初的反主流文化,转向大众旅游。
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引用次数: 0
Tourism: A Unique Character Strengths Incubator 旅游业:独特性格优势的孵化器
IF 1.8 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2022-01-01 DOI: 10.3727/108354222x16584499445996
Ye Zhang
In response to the challenges yet importance to promote the eudaimonic benefits of general tourism experiences, cultivating character strengths in tourism experiences emerges as a promising solution. This study adopts a mixed-methods approach to examine the potential of general tourism experiences for eudaimonia promotion through strengths cultivation. With online survey data collected from 389 US adults, McNemar’s tests first quantitatively identify the unique advantage of tourism in the tendency of cultivating each of 24 strengths for its rare users in daily life, and the weakness of tourism in the likelihood cultivating 11 strengths for their regular users. Qualitative thematic analyses then develop a more nuanced understanding by revealing the approaches and five contextual catalysts of strengths cultivation in tourism. The connected interpretation of quantitative and qualitative findings further sheds light on the generative mechanisms shaping the strength-cultivating potential of tourism. Besides being the first attempt investigating strengths cultivation patterns in general tourism experiences, this study identifies tourism as a unique strengths incubator complementing the daily strengths cultivation, which introduces a novel angle to examine the eudaimonic benefits of tourism. Practical implications further guide the strength-based tourism experience design to boost eudaimonia.
面对提升一般旅游体验的幸福感所面临的挑战和重要性,培养旅游体验中的个性优势成为一种有希望的解决方案。本研究采用混合方法检视一般旅游体验透过优势培育促进快乐的潜力。McNemar的测试收集了389名美国成年人的在线调查数据,首先定量地确定了旅游业的独特优势,即在日常生活中为罕见用户培养24种优势的趋势,以及旅游业在为其常规用户培养11种优势的可能性方面的弱点。定性专题分析通过揭示旅游业优势培养的方法和五个情境催化剂,从而发展出更细致入微的理解。定量和定性研究结果的关联解释进一步揭示了塑造旅游业实力培养潜力的生成机制。本研究首次探讨了一般旅游体验中的优势培育模式,并将旅游作为一种独特的优势孵化器与日常优势培育相辅相成,为考察旅游的现实效益提供了一个新的视角。实践意义进一步指导了以力量为基础的旅游体验设计,以促进幸福感。
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引用次数: 2
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Tourism Analysis
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